Viking Marketing Solutions

Content Marketing Exposed: What Everybody Ought to Know about Creating Luxuriously B2B Content

Urban Renstrom — Fri, 25 Apr 2014 11:53:30 +0000

Did you spot the difference? It’s not what you sell, but; what you stand for. It’s not coupons. (Although a bonus gift is nice) It’s about being authentic, honest and real. Smart brand are evolving their Marketing. Megaphone brands get ignored. Helping, educating, and informing is the new marketing. Content marketing is you being nice […]

The post Content Marketing Exposed: What Everybody Ought to Know about Creating Luxuriously B2B Content appeared first on Viking Marketing Solutions.

Who Else wants to Win Customers? Secret Competitive Advantage Formula of Fast Cheap and Good

Urban Renstrom — Tue, 15 Apr 2014 16:39:44 +0000

Do you like winning new customers? Yea, we all do. But, how is it they are killing it and I am not? You ask. You are doing ok; sales are there, but, you never come in first at the races. And nothing like the trophies they are winning! “But, what are they doing we’re not […]

The post Who Else wants to Win Customers? Secret Competitive Advantage Formula of Fast Cheap and Good appeared first on Viking Marketing Solutions.

Email Marketing: This One Idea Will Salvage Your Lead Nurturing

Urban Renstrom — Thu, 31 Oct 2013 09:15:52 +0000

The first message was QWERTYIOP or something similar – Ray Tomlinson Quoting Ray on the first email message he sent in 1971. I wonder if Ray knew the impact his invention would have on the world. Or the mainstay email has become in life and business and everything online. Social, instant messaging, Skype, trade shows […]

The post Email Marketing: This One Idea Will Salvage Your Lead Nurturing appeared first on Viking Marketing Solutions.

Want A Thriving B2B Business? Focus On Social Customer Retention

Urban Renstrom — Sun, 20 Oct 2013 18:15:57 +0000

I hate the word revolutionise. Yes hate! Revolutionise is such an overused, marketing speak, cliché phrase. ‘Revolutionise’ is a phrases used to fool us into paying attention. And of course it works. Why does it works? Because it’s a power word. Yep a power word – power words transcend meaning and reason and get our […]

The post Want A Thriving B2B Business? Focus On Social Customer Retention appeared first on Viking Marketing Solutions.

Study: Twitter is THE Silver Bullet SMEs are Seeking [Infographic]

Urban Renstrom — Wed, 04 Sep 2013 08:45:18 +0000

Twitter is The Silver Bullet. The one unifying force in the marketing universe that does everything. Branding, Broadcasting, Lead Generation, Outreach, Customer Service, oh my. Maybe, oh just maybe it’s the silver bullet. Twitter.com and Market Probe International partnered and surveyed small business and their followers. The goal was to see if either side got […]

The post Study: Twitter is THE Silver Bullet SMEs are Seeking [Infographic] appeared first on Viking Marketing Solutions.

18+ Reasons Why You Need Content Marketing [Infographic]

Urban Renstrom — Mon, 02 Sep 2013 09:15:16 +0000

Content is Everywhere. Everything you experience is content. That bird singing — content The song repeating in your head — content The movie from last night — content The ad interrupting your movie from last night — content This post — content The morning newspaper — content Emails you get — content Everything you interact with— content The […]

The post 18+ Reasons Why You Need Content Marketing [Infographic] appeared first on Viking Marketing Solutions.

Selling Social Media to the C-Suite

Urban Renstrom — Fri, 30 Aug 2013 10:23:11 +0000

TO the converted Social Media is the one True Light. To the skeptic it’s Glassed over eyes. The C-Suite is leaning to the right. They understanding social can be helpful. How do you begin selling social media to the c-suite? Finding the executive pain points is a beginning. Speaking the c-suite language help get their attention. […]

The post Selling Social Media to the C-Suite appeared first on Viking Marketing Solutions.

Debunking The B2B Social Media Marketing Myth

Urban Renstrom — Wed, 21 Aug 2013 16:10:06 +0000

Small business have a belief social media marketing is for business to consumers. “My customers are not on social — we are business to business” Is like the proverbial broken record going round and round in my head. At this time it is elevated to mythological proportions. There’s many business myths — business owners get […]

The post Debunking The B2B Social Media Marketing Myth appeared first on Viking Marketing Solutions.

Video Marketing is the Newest Fad [Infographic]

Urban Renstrom — Mon, 19 Aug 2013 10:49:33 +0000

You have questions — I have the answers Is Video Marketing The Next Big Thing? Sandra Levy on Twitter asks a question about video marketing: “I’m new to a lot of this (like we all are!). I have a question as a friend would like to begin using videos. Isn’t (videos) the biggest thing for […]

The post Video Marketing is the Newest Fad [Infographic] appeared first on Viking Marketing Solutions.

10 Tips for Better Facebook Status Updates [Infographic]

Urban Renstrom — Sun, 11 Aug 2013 16:13:30 +0000

“What Have You Been Up To?” Is the innocuous little message on the Facebook ‘status update’ window. Simple, intriguing, full of allure and possibilities. The world is your oyster type of stuff. So “What Have You Been Up To?” the window asks. What magic words of wisdom, like Seth’s, can you write that will continue […]

The post 10 Tips for Better Facebook Status Updates [Infographic] appeared first on Viking Marketing Solutions.