We’ve fielded many phone calls and inquiries over the last few weeks about when we would be receiving our shipment of Santa Cruz bicycles. Well, today was the day and mechanics are currently hard at work getting some of the most sought after bicycles on the market assembled and adjusted so that they may find new homes. Our line-up of Santa Cruz bikes is made up of their best models; Nomad, Blur LT, Juliana, and the newest addition to the family the Tallboy LT. Models like these can be hard to come by, so why not swing by the shop and check out our extensive selection of mountain bikes, road bikes, and cruiser bikes. We’re North Lake Tahoe’s best speciality bike shop and we’re open seven days a week offering sales, service, and rentals.

Mechanic extrodinare Aaron "Elko" James assembles the new Santa Cruz Tallboy LT Carbon.

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Village Ski Loft is open seven days a week to help you get ready for what promises to be a great bike season. Our mechanics are standing by to make sure your ride is race ready. We also have an excellent selection of cycling gear to make your ride complete, so if you’re in need of helmets, shoes, tools, armor, and accessories, Village Ski Loft is North Lake Tahoe’s best place to find all your biking needs. Our friendly and knowledgeable staff is happy to help you with the selection of a new bike or some new gear. And we don’t just talk the talk; our crew is a collection of riders that spend time in the dirt testing equipment and getting to know the local trails. We’re proud to sell the items that we use.

Watch former staffer and VSL family member Luke Hontz at the Sea Otter Classic running through the Five Ten shoe lineup on Vital MTB.

Five Ten at the 2012 Sea Otter Classic – More Mountain Bike Videos

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To some of you, it may feel like ski season is just getting started. But to others, winter is winding down and it’s time to get pumped for mountain bike season. Now is the time drop by North Lake Tahoe’s best ski AND bike shop to check out 2012 model bikes along with all the great deals we have on ski and snowboard gear. We’re rolling out new bikes daily and all 2012 model skis, boards, boots, and bindings are sale priced.

We are also North Lake Tahoe’s service oriented shop specializing in ski, board, and bike tuning. So if you already have a bike or set of skis and they need a little TLC, we’ve got you covered. We offer overnight ski and board tuning and we can generally have most bike service done in 48 hours or so. We are currently open from 8 am to 6 pm, seven days a week to better serve you.

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For those of you that fell in love with a pair of 2013 model skis, we want to remind you that you have until April 1st, 2012 to preorder skis at great prices.  Let us know what model and size skis you want, provide a $150 deposit, and we’ll preorder the skis for you to arrive in the fall.  The price of your order will reflect an additional 10% off of our already low Labor Day Tent Sale prices.  For those of you that aren’t familiar with our Labor Day Sale, it is North Lake Tahoe’s premier preseason sale renown for it’s unbeatable deals on ski and snowboard gear and clothing.

To place your order, drop by the shop between 8 am and 6 pm, seven days a week.  You may also call us at 775.831.3537 or send us an email. Please remember to include the brand, model, size, and any other specific information. If you need help or have questions about the program, please call us.

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Village Ski Loft’s End of the Season Sale runs Friday, March 9th through Sunday, March 11th. This is the sale that you’ve been asking about and it’s happening this weekend! We have a great selection of gear to choose from and there’s still plenty of winter left to use it, so don’t miss North Lake Tahoe’s best blowout sale. Almost everything in the store is on sale at our lowest prices of the season.

DOORS OPEN AT 8:00 AM ON FRIDAY

We’re also having our annual Spring Demo Day on Sunday, March 11th at Diamond Peak Ski Resort. This is your opportunity to test skis FOR FREE! Then you can take advantage of our great storewide sale on all 2012 model skis, boards, boots, and bindings. Many of the models you try will be almost identical to what’s in our store so hit the slopes to try before you buy.

You may also pre-register for Demo Day at the Village Ski Loft before Sunday or download the binding release form here:
Marker Binding Release Form
Just print the form, fill it out, and bring it to the hill with you. By signing up early, you won’t have to waste time filling out paperwork at our registration tent, you can just go straight to testing skis!

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Our Annual Spring Demo Day is scheduled for Sunday, March 11th at Diamond Peak Ski Resort. This is your chance to test 2012-2013 model skis from all the brands we stock. Many of you already know, but for those of you who don’t, there’s lots of new ideas in the ski world making skiing easier and more fun. If you haven’t tried a new set of rockered skis, you have no excuse not to join us. THE DEMO IS FREE to participate in, but you will need a valid lift ticket or ski pass to get on the hill. So tell a friend and join us at Diamond Peak from 9:00 am to 3:00 pm and try next year’s gear!

If you find a pair you like, you can save BIG on 2012-2013 models! Here’s the Program:
• Bring ID and Credit Card to leave as deposit.
• Find a ski you can’t live without.
• Give us a $150 deposit by April 1st 2012, confirming your ski model and length.
• Your final price will reflect an additional 10% discount off our already low Labor Day Sale price. Now that’s a deal!
• You will be notified when your skis arrive this fall. Balance will be due at that time.

Save yourself some time and print the binding release form, fill it out, and bring it to the hill with you.  Click on the link below for the form!

Marker Binding Release Form

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Village Ski Loft’s Mid-Winter Sale is happening right now! 2012 is arguably the most important year in the history of ski and board technology and we have all the best models in stock and on sale. So if winter has taken it’s toll on your equipment, there is no better time than now to upgrade your gear. Just about everything in the store is on sale, so take advantage of sale prices on clothing, footwear, backpacks, luggage, and base layers too! Need a helmet to protect you from what’s lurking just below the surface? We’ve got you covered.

Village Ski Loft is also North Lake Tahoe’s premier shop for service. So even if you aren’t ready to spruce up your quiver, we’re ready to repair your existing gear so that it runs like new. Got a nasty core shot? No problem. Boots just aren’t fitting like they used to? We have expert boot fitters on staff daily to help. We also just received Superfeet Custom Insoles newest products; the Kork Pro and Custom Black Pro. Why not schedule an appointment with a fitter to see how we can help improve the comfort and performance of your boots?

We sell fun seven days a week, because that’s what we’re about.
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Our Annual Spring Demo Day is scheduled for Sunday, March 11th at Diamond Peak Ski Resort. This is your chance to test 2013 model skis from all the brands we stock. Many of you already know, but for those of you who don’t, there’s lots of new ideas in the ski world making skiing easier and more fun. If you haven’t tried a new set of rockered skis, you have no excuse not to join us. THE DEMO IS FREE to participate in, but you will need a valid lift ticket or ski pass to get on the hill. So tell a friend and join us at Diamond Peak from 9:00 am to 3:00 pm and try next year’s gear!

Save yourself some time and print the binding release form, fill it out, and bring it to the hill with you:
Marker Release Form

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