http://visionpointmarketing.com/blog/ Latest Entries for VisionPoint Marketing Blog en davidl@visionpointmarketing.com Copyright 2012 2012-02-09T19:04:12+00:00 http://visionpointmarketing.com/blog/entry/do-i-need-a-mobile-app-or-a-mobile-website-or-both-explain-it-to-me http://visionpointmarketing.com/blog/entry/do-i-need-a-mobile-app-or-a-mobile-website-or-both-explain-it-to-me#When:19:04:12Z 2012-02-09T19:04:12+00:00 http://visionpointmarketing.com/blog/entry/visionpoint-closed-february-13-14 http://visionpointmarketing.com/blog/entry/visionpoint-closed-february-13-14#When:15:52:41Z Our office will be closed Monday, February 13 and Tuesday, February 14. We'll be packing up and heading out for a corporate retreat. VisionPoint, 2012-02-08T15:52:41+00:00 http://visionpointmarketing.com/blog/entry/visionpoint-welcomes-our-spring-2012-interns http://visionpointmarketing.com/blog/entry/visionpoint-welcomes-our-spring-2012-interns#When:15:31:06Z Meet Our Spring 2012 Intern Class 2012-02-08T15:31:06+00:00 http://visionpointmarketing.com/blog/entry/what-keeps-a-business-school-marketer-awake-at-night http://visionpointmarketing.com/blog/entry/what-keeps-a-business-school-marketer-awake-at-night#When:15:22:13Z At the AMA Symposium for the Marketing of Higher Education, I attended a roundtable discussion with a group of Business School Marketers from Tepper, Sellinger, McCombs and others. They shared the top concerns/challenges they’re facing at their institutions. Read about the top six 'hot 'topics' for marketing their schools. Higher Education, Online Marketing, VisionPoint, Website Design & Development, 2012-02-06T15:22:13+00:00 http://visionpointmarketing.com/blog/entry/making-the-right-choice-in-a-content-management-system http://visionpointmarketing.com/blog/entry/making-the-right-choice-in-a-content-management-system#When:15:57:02Z Academic institutions have been faced with an unprecedented number of challenges over the past few years. Admissions and marketing folks    across the country have noticed a rise in competition, a notable decrease in qualified applicants; and we’ve all been affected by ever-tightening budgets. Website Design & Development, 2012-02-01T15:57:02+00:00 http://visionpointmarketing.com/blog/entry/understanding-dns http://visionpointmarketing.com/blog/entry/understanding-dns#When:21:33:29Z Doesn't information travel at the speed of light? Why does it take time for me to see my new domain name working when I change it? Web Technology, 2012-01-26T21:33:29+00:00 http://visionpointmarketing.com/blog/entry/how-a-mobile-website-saved-my-day-literally http://visionpointmarketing.com/blog/entry/how-a-mobile-website-saved-my-day-literally#When:22:19:54Z Mobile doesn’t need to be fancy. It just needs to accomplish a goal—a conversion.  User Experience, Web Technology, Website Design & Development, 2012-01-23T22:19:54+00:00 http://visionpointmarketing.com/blog/entry/subbacultcha http://visionpointmarketing.com/blog/entry/subbacultcha#When:00:13:44Z When a culture is not established by an organization, you can guarantee that the individuals within the organization will begin to establish a culture of their own. And that’s not always a good thing. Read about the top 5 things we’ve done to foster a healthy environment and culture at VisionPoint Marketing. Culture, Inspiration, VisionPoint, 2012-01-17T00:13:44+00:00 http://visionpointmarketing.com/blog/entry/brainstorming http://visionpointmarketing.com/blog/entry/brainstorming#When:00:15:25Z Born from advertising in the 1950s, brainstorming has been an essential form of idea generation at many of the most innovative companies in the world. However, misunderstandings about the process and purpose of brainstorming have risen over the years. In this article, I will present a few misunderstandings about brainstorming, and tips to help you in the activity of brainstorming. Graphic Design, Higher Education, Inspiration, Online Marketing, Strategy, User Experience, VisionPoint, Website Design & Development, 2012-01-14T00:15:25+00:00 http://visionpointmarketing.com/blog/entry/values-and-vision-points http://visionpointmarketing.com/blog/entry/values-and-vision-points#When:23:10:35Z We recently revisited our values (as we do from time-to-time) and have expanded on them with what we’re calling ‘VisionPoints’. These are shared internally of course, but we thought we’d also post them here to share with our current clients, prospective clients and future team members. Enjoy! Culture, Fun, Inspiration, VisionPoint, 2012-01-11T23:10:35+00:00