Creating a Fan Page is a best practice as users will look for that first over a regular profile page

A Fan page adds credibility behind the brand, it appears more official/professional (credible)

Fan pages provide valuable reporting features or “insights” such as fan count, the number of interactions on your page each week, the demographics of your fans and more

Fans can easily interact with each other via wall posts, discussion boards, etc.

Fan pages provide an opportunity to create custom applications hosted on your fan page that visitors can interact with. This also creates an additional visiting attraction to the Fan page.

Having a fan page allows you to send messages to your entire FB fan base at one time

You can leverage your own personal profile page by sharing posts from the fan page (via the “share” button)

A Fan Page allows you to create the Fan Page box/widget for your site, that promotes all of the fan activity on the fan page itself (an example of what this looks like)

There’s much more to think about as well when considering the options – e.g., page administration, separation of truly personal information vs. general, publicly available information, etc.  – so don’t think of an end all, be all list. If you think of more, feel free to add it as a comment below.

My Faves from CES 2010

If you’ve never been to CES, love cutting edge technology, and enjoy some of the best people watching on the planet, then what the hell are you doing? Don’t miss CES. It’s your chance to see the widest range of computer and electronic gadgetry in the country, let alone the world. Some of my favorites this year included:

• 3D TVs – A huge hit. It was everywhere, as if one TV manufacturer leaked it to another and they all had it. After seeing a movie like Avatar in 3D, I’m psyched about the possibilities for my home theater. CNET has a great overview of the 3D TVs featured. Many of the prices still TBD, but expect them to be pricey and need to buy a variety of accessories (like glasses).
• iPhone Controlled Helicopter – What!? Yes, an iPhone app that uses many of the device’s features to control a toy helicopter. Probably one of the coolest toys I’ve seen in a long time and I’m not even into remote controlled cars/helicopters. Check out more of the Parrot AR.Drone.
• Power Over WiFi – Imagine a world where you never have to charge your cell phone or laptop again. It just recharges from existing wireless connections in the area, and you don’t even have to be connected to those wireless hot spots. Awesome, I know. Even non-geeks can appreciate this. Oh, and it’s coming this summer. Check out RCA’s Airnergy on Engadget.
• Intel’s Processing Power – We’ve all seen the Intel commercials. Personally, I’ve never found their marketing pitches and concept prototypes to be that engaging. Until now. This multi-touch wall with live data feed was INCREDIBLE. You have to see it to believe it.
• Celebrity Star Power Sells (or at least companies are betting on it) – From Lady Gaga being named a Creative Director of special projects and inventions at Polaroid to seemingly every artist now getting their own tweaked out headphones from Monster Cable, there were celebs everywhere. I’m not convinced that celeb power will ultimately sell more product over great quality and fair price, but cool nonetheless. If they’re smart, they’ll figure out a way to combine them.

The Impact of CES on an Experience Designer

For experience designers, the technology at this year’s CES provided signs as to the tremendous impact on what and how we design for devices and user interfaces in the next few years. The principles of information architecture, interaction design, usability and visual design will be stretched, pulled apart and put back together again. We’ll have to make strategic experience design decisions as to what user interfaces look like, or perhaps even how their defined and how they reveal information using things like user action/gesture and environment context. Add in content that’s streaming to more and more devices each day from the far reaching corners of the Internet, and we’re in for some awesome design challenges.

Well, there you have it, “… just a hunk, a hunk of…” good time this year at CES. Until next year!

Check it out here… http://www.schmap.com/sanfrancisco/all_events/#p=370679&i=370679_1.jpg

If you’re lazy, here’s the photo…

Posted via web from webbit’s posterous

Posted via web from webbit’s posterous

Posted via web from webbit’s posterous

Posted via web from webbit’s posterous

Posted via web from webbit’s posterous

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