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<channel>
	<title>Dan Lok's Website Conversion Blog</title>
	
	<link>http://www.websiteconversionexpert.com/dansblog</link>
	<description>All about increasing the sales conversion of your website visitors.</description>
	<pubDate>Fri, 06 Nov 2009 02:01:43 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.6.1</generator>
	<language>en</language>
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		<title>It’s Not Failure You Are More Afraid Of, It’s Actually Success</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=304</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=304#comments</comments>
		<pubDate>Fri, 06 Nov 2009 01:52:43 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Rant and Rave]]></category>

		<category><![CDATA[afraid of success]]></category>

		<category><![CDATA[comfort zone]]></category>

		<category><![CDATA[fear of success]]></category>

		<category><![CDATA[Success]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=304</guid>
		<description><![CDATA[	I was consulting with one of my coaching clients the other day, and after some heavy strategizing, we came up with a winning plan for increasing her conversions.

	This new strategy &#8211; for all intents and purposes &#8211; had every possibility of doubling or tripling her sales quickly.

	After all this, you would think that she would [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "It&#8217;s Not Failure You Are More Afraid Of, It&#8217;s Actually Success", url: "http://www.websiteconversionexpert.com/dansblog/?p=304" });</script>]]></description>
			<content:encoded><![CDATA[	<p>I was consulting with one of my coaching clients the other day, and after some heavy strategizing, we came up with a winning plan for increasing her conversions.</p>

	<p>This new strategy &#8211; for all intents and purposes &#8211; had every possibility of doubling or tripling her sales quickly.</p>

	<p>After all this, you would think that she would be excited.</p>

	<p>But I noticed some hesitance in her voice.</p>

	<p>She started bringing up &#8220;issues&#8221; that she would have to deal with if all the sudden her business increased.</p>

	<p>She was thinking about all the things she would have to &#8220;do&#8221; once sales really started picking up.</p>

	<p>Customer service&#8230; merchant accounts&#8230;suppliers&#8230; employee issues &#8211; the list went on and on.</p>

	<p><strong>Finally I called her out for being negative.</strong></p>

	<p>At first, she went on the defensive, saying that she was just being pragmatic.</p>

	<p>But eventually I convinced her that all she was doing was worrying herself about the <span class="caps">UNKNOWN</span>.</p>

	<p>She sincerely believed that the plan was going to increase her sales and potentially double or triple her income (improving her financial situation and therefore her <span class="caps">LIFE</span>)... but at the time she didn&#8217;t see that.</p>

	<p>All she could see was that she was headed into &#8220;unknown territory&#8221;...and it scared her!</p>

	<p>Some people actually have a fear of success.</p>

	<p>I was one of them.<br />
<strong><em>&#8220;A dream is your creative vision for your life in the future. You must break out of your current comfort zone and become comfortable with the unfamiliar and the unknown.&#8221;<br />
</em></strong> &#8211; Denis Waitley</p>

	<p>So are are you going for it and living big?</p>

	<p>Are you afraid of success?</p>

	<p>What helps you to push through the fear?</p>

	<p>I&#8217;d like to hear about your experience. Comment below.</p>

	<p>Dan</p>

	<p>P.S. Still don&#8217;t want to take the steps to make thousands online? <a href="http://www.danlokrecommends.com/auto.html">Read these email testimonials from a few of Lanty&#8217;s members&#8230;  </a></p>

 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=It%26%238217%3Bs+Not+Failure+You+Are+More+Afraid+Of%2C+It%26%238217%3Bs+Actually+Success&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D304">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>Why Your Marketing Doesn’t Work</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=302</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=302#comments</comments>
		<pubDate>Wed, 10 Jun 2009 20:12:16 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Information Marketing]]></category>

		<category><![CDATA[ebooks]]></category>

		<category><![CDATA[info-marketing]]></category>

		<category><![CDATA[selling information]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=302</guid>
		<description><![CDATA[	With this mind-boggling amount of data to wade through, it&#8217;s getting more difficult to capture the attention of prospects and customers AND HOLD their attention.

	Just captivating the interest of a potential prospect is a struggle.

	Plus, since they have SO MANY choices, they procrastinate and delay taking action. So now you have to do that MUCH [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Why Your Marketing Doesn&#8217;t Work", url: "http://www.websiteconversionexpert.com/dansblog/?p=302" });</script>]]></description>
			<content:encoded><![CDATA[	<p>With this mind-boggling amount of data to wade through, it&#8217;s getting more difficult to capture the attention of prospects and customers <span class="caps">AND HOLD</span> their attention.</p>

	<p>Just captivating the interest of a potential prospect is a struggle.</p>

	<p>Plus, since they have <span class="caps">SO MANY</span> choices, they procrastinate and delay taking action. So now you have to do that <span class="caps">MUCH MORE</span> to provoke a response from<br />
your audience.</p>

	<p>Your customers and prospects are suffering from information overload:</p>

	<ul>
		<li>Too many emails</li>
		<li>Too many deadlines</li>
		<li>Too many voice mails</li>
		<li>Too many books</li>
		<li>Too many instant messages</li>
		<li>Too many <span class="caps">RSS</span> feeds to read every day</li>
		<li>Too many gurus</li>
		<li>Too many &#8220;pretend&#8221; experts</li>
		<li>Too many strategies</li>
		<li>Too many special opportunities</li>
		<li>Too many newsletters</li>
		<li>Too many seminars</li>
		<li>Too many blogs</li>
		<li>Too many ezines</li>
		<li>Too many TV shows</li>
		<li>Too many options</li>
		<li>Too many choices</li>
	</ul>

	<p>From Answers. com:</p>

	<p>&#8220;The So-Called &#8220;Help&#8221; Manuals Make It Worse &#8211; Information overload also includes those excessively intricate and mostly indecipherable manuals that must be read to operate everything from a handheld device to a software application. It boils down to this: the volume of information that crossed our brains in one week at the end of the 20th century is more than a person received in a lifetime at the beginning of the 20th century.&#8221;</p>

	<p>We also have an obsession with people and their &#8220;inside&#8221; stories.</p>

	<p>How else could A&#38; E Biography, reality television and exploitative talk shows become cultural engines?</p>

	<p>We&#8217;re information junkies shooting up the information age.</p>

	<p>We&#8217;re busy, cynical, frazzled culture with little time to ourselves&#161;K and we&#8217;re sick to death of being sold to.</p>

	<p>Considering all of this, if you&#8217;re a marketer, how you think this will affect your business?</p>

	<p>Your customers have filters in their minds. They make snap decisions as to what&#8217;s important and what&#8217;s <span class="caps">NOT</span> in split seconds.</p>

	<p>They completely ignore most marketing messages.</p>

	<p>What Prospects <span class="caps">REALLY </span>Want &#8211; Give This to Them and They&#8217;ll Gladly Pay You Again and Again&#8230;</p>

	<p>Let&#8217;s say you need a carpet cleaner. You&#8217;ll probably open the phone book and see dozens of companies that clean carpets.</p>

	<p>Will you <span class="caps">CALL</span> up all of them and do your research?</p>

	<p>Maybe you will. But I doubt it.</p>

	<p>If you&#8217;re like most people, you&#8217;ll probably just pick a couple of them that &#8220;look&#8221; promising and professional.</p>

	<p>You&#8217;ll call them up and if they&#8217;re available and price is reasonable, you&#8217;ll hire them. (Or better <span class="caps">YET</span>, you call up your friend, and they recommend <span class="caps">XYZ</span> carpet cleaning to you&#8230; and you instantly hire them).</p>

	<p>Here&#8217;s the <span class="caps">BIG </span>Insight: Your prospects <span class="caps">WANT</span> to believe you.</p>

	<p>People want certainty. They want to believe your promises.</p>

	<p>And they DO want to buy.</p>

	<p>They don&#8217;t have the time to do all the research, compare different experts and do all the due diligence to find &#8220;THE <span class="caps">ONE</span>&#8221;!</p>

	<p>They want you to be the one.</p>

	<p>That means IF you can prove to your prospects upfront and immediately that you&#8217;re the #1 choice in your niche &#8211; that you&#8217;re credible and you truly have solutions to their problems, they will buy.</p>

	<p>You <span class="caps">OWE</span> it to your customers and subscribers to become a better thinker &#8211; to offer advice and strategies that produce immediate and fast results. Your customers <span class="caps">PREFER</span> that you do most of the thinking <span class="caps">FOR THEM</span> and deliver the <span class="caps">LATEST</span> concepts, breakthroughs, discoveries and insights on a silver platter to them.</p>

	<p>That&#8217;s your job. So you can&#8217;t just re-hash crap that you get from 10 other eBooks!We&#8217;re talking about <span class="caps">REAL</span> wisdom and <span class="caps">REAL</span> experience that will provoke and <span class="caps">WOW</span> them &#8211; stuff that will completely transform their lives if they use it.</p>

	<p>In order to do this, you must have the answer your ideal prospect is looking for <span class="caps">WHEN</span> they are looking for it.</p>

	<p>Dan &#8220;The Man&#8221; Lok</p>


 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=Why+Your+Marketing+Doesn%26%238217%3Bt+Work&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D302">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>How To Position Yourself As THE Expert</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=299</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=299#comments</comments>
		<pubDate>Tue, 21 Apr 2009 05:40:54 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Information Marketing]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=299</guid>
		<description><![CDATA[	Visualize no more stupid cold calls&#8230;

	Imagine clients chasing you instead of you chasing them&#8230;

	Imagine working only with the clients you want to work with&#8230;

	Picture yourself turning the table and having the luxury of interview prospects to determine whether they&#8217;re qualified to be working with you&#8230;

	Sounds too good to be true?

	It&#8217;s not fair, but it&#8217;s a [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "How To Position Yourself As THE Expert", url: "http://www.websiteconversionexpert.com/dansblog/?p=299" });</script>]]></description>
			<content:encoded><![CDATA[	<p>Visualize no more stupid cold calls&#8230;</p>

	<p>Imagine clients chasing you instead of you chasing them&#8230;</p>

	<p>Imagine working only with the clients you want to work with&#8230;</p>

	<p>Picture yourself turning the table and having the luxury of interview prospects to determine whether they&#8217;re qualified to be working with you&#8230;</p>

	<p>Sounds too good to be true?</p>

	<p>It&#8217;s not fair, but it&#8217;s a fact.</p>

	<ul>
		<li>People like experts.</li>
	</ul>

	<ul>
		<li>They trust experts.</li>
	</ul>

	<ul>
		<li>They buy from experts.</li>
	</ul>

	<ul>
		<li>And yes, they&#8217;re willing to pay more for experts.</li>
	</ul>

	<p>You might say:</p>

	<ul>
		<li>&#8220;But Dan, I am the most knowledgeable person about <i></i>___&#8221;</li>
	</ul>

	<ul>
		<li>&#8220;I am a talented and hard-working individual.&#8221;</li>
	</ul>

	<ul>
		<li>&#8220;I really care about my clients and treat them like I would treat a family member.&#8221;</li>
	</ul>

	<p>&#8220;Oh yeah, but I&#8217;ve never heard of you, you can&#8217;t be any good.&#8221;</p>

	<p>Put this on your bathroom mirror.</p>

	<p>&#8220;Visibility is more important than ability and perception is reality.&#8221;</p>

	<p>My first consulting gig was $500 and it took me 2 frickin&#8217; months to get it.</p>

	<p>Today, my hourly rate is $1,000 an hour. I&#8217;ve made as much as $43,000 from a 90-minute speech.</p>

	<p>I went from being nobody to being somebody. I had to learn this stuff hard way. But I learned.</p>

	<p>How do you position yourself as the expert in your industry?</p>

	<p>It&#8217;s actually pretty damn simple. Notice, I said simple, not easy.</p>

	<p>Here&#8217;s how I did it.</p>

	<ul>
		<li>You proclaim yourself the expert in your industry. Don&#8217;t wait for someone to come anoint you an expert.</li>
	</ul>

	<ul>
		<li>Publish books and articles. Once you&#8217;ve written and published a couple books, you&#8217;re considered an expert on your subject. Even the word &#8220;authority&#8221; has the word &#8220;author&#8221; in it.</li>
	</ul>

	<ul>
		<li>Speak at seminar and workshop. Not only do you have the opportunity to talk with a large number of prospects when you speak, but you also have instant credibility as a speaker.</li>
	</ul>

	<ul>
		<li>Publish your own newsletter. The money is in the list. Do I really need to say more?</li>
	</ul>

	<ul>
		<li>Use PR effectively. Send out press releases, do interviews, and write magazine articles.</li>
	</ul>

	<ul>
		<li>Create a content-based website. Your content site generates targeted Traffic who quickly become warm, willing, pre-qualified prospects.</li>
	</ul>

	<p>You can do it!</p>

	<p>Dan &#8220;The Man&#8221; Lok</p>
 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=How+To+Position+Yourself+As+THE+Expert&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D299">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>Why Mini Site Works</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=297</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=297#comments</comments>
		<pubDate>Tue, 07 Apr 2009 06:23:42 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Rant and Rave]]></category>

		<category><![CDATA[mini site]]></category>

		<category><![CDATA[minisite]]></category>

		<category><![CDATA[one page site]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=297</guid>
		<description><![CDATA[	1. Find a niche with high demand and low competition

	2. Quickly develop a digital product or grab some affiliate product

	3. Put up a mini-site

	4. Drive traffic to your mini-site

	5. Deposit cash in your bank account.

	6. You go play golf or take your dog out for a walk.

	7. Repeat the process from step 1.

	Let&#8217;s crunch some [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Why Mini Site Works", url: "http://www.websiteconversionexpert.com/dansblog/?p=297" });</script>]]></description>
			<content:encoded><![CDATA[	<p>1. Find a niche with high demand and low competition</p>

	<p>2. Quickly develop a digital product or grab some affiliate product</p>

	<p>3. Put up a mini-site</p>

	<p>4. Drive traffic to your mini-site</p>

	<p>5. Deposit cash in your bank account.</p>

	<p>6. You go play golf or take your dog out for a walk.</p>

	<p>7. Repeat the process from step 1.</p>

	<p>Let&#8217;s crunch some numbers.</p>

	<p><strong>* You make $50 net profits per product<br />
</strong></p>
	<ul>
		<li>The conversion rate of your minisite is 5%. (That means that out of every 100 visitors to your site 5 of them will buy your stuff)</li>
	</ul>

	<p><strong>* Out of every 100 visitors, you will make $250 bucks</strong></p>

	<ul>
		<li>1 visitor = $2.50 net profit in your pocket</li>
	</ul>

	<p><strong>* As long as you invest less than $1 to drive each visitor to your mini-site, your mini-site will make you money 24/7 while you sleep.<br />
</strong></p>

	<p>What the heck is a mini-site anyway?</p>

	<p>A mini-site is a simple one or two page site that focuses on either:</p>

	<p>1. Getting a sale, or</p>

	<p>2. Diverting the visitor to the affiliate sales page</p>

	<p>That&#8217;s it.</p>

	<p>Nothing fancy.</p>

	<p>No bells and whistles.</p>

	<p>It&#8217;s designed to do one thing and one thing only &#8211; <span class="caps">SELL</span>.</p>

	<p>By the way, if you don&#8217;t really know what a mini-site is, or how to go about building a successful mini-site, then <a href="http://www.danlokrecommends.com/mini.html">I recommend you to check this web page out >></a></p>

	<p>Let me ask you, Which one is easier to create?</p>

	<p>1. A one-page mini-site</p>

	<p>2. A hugh content site with hundreds of pages of content</p>

	<p>I think you already know the answer.</p>

	<p>Dan &#8220;The Man&#8221; Lok</p>

	<p><a href="http://www.danlokrecommends.com/mini.html"><br />
P.S. Here&#8217;s an &#8220;average Joe&#8221; that make as much as $253,741 in a single month with his mini-sites, is that cool or what?</a></p>
 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=Why+Mini+Site+Works&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D297">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>How To Become Richer And Happier</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=295</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=295#comments</comments>
		<pubDate>Mon, 30 Mar 2009 20:36:31 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=295</guid>
		<description><![CDATA[	You say to yourself:

	1. &#8220;I just can&#8217;t get good help these days.&#8221;

	2. &#8220;If I want something done, I need to do it myself.&#8221;

	3. &#8220;No one can do it as well as I can.&#8221;

	4. &#8220;It&#8217;s just not worth the time to teach someone else how to do these little things.&#8221;

	5. &#8220;There&#8217;s no one else to delegate [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "How To Become Richer And Happier", url: "http://www.websiteconversionexpert.com/dansblog/?p=295" });</script>]]></description>
			<content:encoded><![CDATA[	<p>You say to yourself:</p>

	<p>1. &#8220;I just can&#8217;t get good help these days.&#8221;</p>

	<p>2. &#8220;If I want something done, I need to do it myself.&#8221;</p>

	<p>3. &#8220;No one can do it as well as I can.&#8221;</p>

	<p>4. &#8220;It&#8217;s just not worth the time to teach someone else how to do these little things.&#8221;</p>

	<p>5. &#8220;There&#8217;s no one else to delegate to.&#8221;</p>

	<p>6. &#8220;She messed up last time, so I&#8217;m not giving her anything else to do.&#8221;</p>

	<p>7. &#8220;She doesn&#8217;t want any added responsibilities.&#8221;</p>

	<p>Then what happens?</p>

	<p>1. You are stressed out because you feel that there just isn&#8217;t enough time to &#8220;get it all done.&#8221;</p>

	<p>2. You&#8217;re getting fat cause you&#8217;re not getting enough fresh air and you &#8220;screen-suck&#8221; all day.</p>

	<p>3. You&#8217;re getting busier but not bringing home more bacon.</p>

	<p>It sucks &#8211; big time.</p>

	<p>You&#8217;re tired. You&#8217;re frustrated. Your spouse is mad at you.<br />
<strong><br />
Guess what? It&#8217;s your own damn fault. </strong></p>

	<p>Yep, I said it.</p>

	<p>The good news is you&#8217;re on the job and the bad news is you&#8217;re on the job.</p>

	<p><strong>Every human on earth &#8211; Bill Gates, Oprah Winfrey, Dan Lok and you &#8211; all have the same amount of time:</strong></p>

	<p>60 seconds in a minute,<br />
60 minutes in an hour,<br />
24 hours in a day,<br />
and 168 hours in a week.</p>

	<p>Time can&#8217;t be saved or stored.</p>

	<p>It is not how much we have, but rather the way we use it.</p>

	<p>The bottom line is how well you use it.</p>

	<p><strong>If you want to make maximum cash from your efforts, you absolutely &#8211; positively must delegate. </strong></p>

	<p>There are tons of freelance sites out there. (Guru.com, Elance.com, iFreelance.com)</p>

	<p>For pennies on the dollars, you can have other people helping you do things for your business so you can goof off.</p>

	<p><strong>Try this.</strong></p>

	<p>1. Only do stuff that generates the most amount of dollars <span class="caps">FIRST</span>.</p>

	<p>2. Only do stuff that you&#8217;re brilliant at or best at.</p>

	<p>3. Check your emails only <span class="caps">ONCE</span> a day.</p>

	<p>4. Create an &#8220;other peoples&#8217; to do list&#8221;.</p>

	<p>From now on, before you do something yourself, ask these questions:</p>

	<ul>
		<li>Can it be done cheaper? In other words, by someone who is at a lower pay scale?</li>
	</ul>

	<ul>
		<li>Can it be done faster? Some people are just faster at doing certain tasks than you are.</li>
	</ul>

	<ul>
		<li>Can it be done better? Even though you are the leader, someone else might be able to do some of your tasks better than you can.</li>
	</ul>

	<ul>
		<li>Can it be done by someone who likes it more than you do? If you don&#8217;t like programming, don&#8217;t do programming.</li>
	</ul>

	<p>Dan &#8220;The Man&#8221; Lok</p>

	<p>P.S. If you enjoyed this article, get a copy of Outsource and Delegate.</p>

	<p>P.P.S. If you want to outsource your traffic-generation, check out: Traffic Sage.</p>
 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=How+To+Become+Richer+And+Happier&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D295">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>How To Seduce</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=293</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=293#comments</comments>
		<pubDate>Tue, 24 Mar 2009 00:23:29 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=293</guid>
		<description><![CDATA[	How to seduce&#8230;

	1. &#8220;We&#8217;ve been in business since 1985.&#8221;

	2. &#8220;We offer the finest quality products at the most competitive prices.&#8221;

	3. &#8220;We an active member of the Better Business Bureau.&#8221;

	Nope. Don&#8217;t know. Don&#8217;t care.

	Let me break the news to you&#8230;

	Your prospects and customers don&#8217;t give a damn about your company!

	They care about themselves and how you [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "How To Seduce", url: "http://www.websiteconversionexpert.com/dansblog/?p=293" });</script>]]></description>
			<content:encoded><![CDATA[	<p>How to seduce&#8230;</p>

	<p>1. &#8220;We&#8217;ve been in business since 1985.&#8221;</p>

	<p>2. &#8220;We offer the finest quality products at the most competitive prices.&#8221;</p>

	<p>3. &#8220;We an active member of the Better Business Bureau.&#8221;</p>

	<p><strong>Nope. Don&#8217;t know. Don&#8217;t care.</strong></p>

	<p>Let me break the news to you&#8230;</p>

	<p>Your prospects and customers don&#8217;t give a damn about your company!</p>

	<p>They care about themselves and how you can fix their problem, make them more comfortable, save them time or money, or relieve their stress&#8230;</p>

	<p>You can keep talking about how great your company is until you&#8217;re blue in the face, they still ain&#8217;t buying.</p>

	<p>You gotta understand:</p>

	<p>1. People <span class="caps">DO NOT BUY</span> because they like your cutesy slogan</p>

	<p>2. People <span class="caps">DO NOT BUY</span> because you&#8217;re funny, or clever, or a good artist.</p>

	<p>3. People <span class="caps">DO NOT BUY</span> because you brag that you&#8217;re simply the best in the universe</p>

	<p>4. People certainly <span class="caps">DO NOT BUY</span> just because you have a truly good product</p>

	<p>So what you gotta do to get them buy your stuff?</p>

	<p><strong>You seduce them:</strong></p>

	<ul>
		<li>If I try to sell you, you&#8217;ll resist&#8230;</li>
	</ul>

	<ul>
		<li>However, if I capture your attention&#8230;</li>
	</ul>

	<ul>
		<li>If I offer you something that solves a big problem for you&#8230;</li>
	</ul>

	<ul>
		<li>If I describe a deal where you risk nothing, and yet stand to gain a great deal&#8230;</li>
	</ul>

	<ul>
		<li>If I answer every one of your questions honestly&#8230;</li>
	</ul>

	<ul>
		<li>If I show you undeniable proof that other people have gotten results&#8230;</li>
	</ul>

	<ul>
		<li>If I can show you how you can become richer, happier, healthier, all in the fastest and easiest manner possible&#8230;</li>
	</ul>

	<ul>
		<li>You just might give it a try.</li>
	</ul>

	<p><strong>That&#8217;s seduction, baby!</strong></p>

	<p>So seduce your prospects today.</p>

	<p>You&#8217;ll be surprised how easy it is to get all the attention you want from your prospects and explode your income.</p>

	<p>Dan &#8220;The Man&#8221; Lok</p>

	<p>P.S. Have you seen my new program yet? <a href="http://www.instantsubjectlines.com">Stop writing subject lines the hard way! Here&#8217;s how you can just fill in the blanks to compel your subscribers to open your emails and add significant cash to your bank account almost overnight >></a></p>

	<p>P.P.S. I&#8217;ve got some really cool bonuses for you. Go to: <a href="http://www.instantsubjectlines.com">http://www.instantsubjectlines.com</a></p>
 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=How+To+Seduce&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D293">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>How To Write Wallet-Fattening Emails</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=289</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=289#comments</comments>
		<pubDate>Wed, 18 Mar 2009 23:24:57 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Copywriting]]></category>

		<category><![CDATA[email delivered]]></category>

		<category><![CDATA[email marketing]]></category>

		<category><![CDATA[email open]]></category>

		<category><![CDATA[email response]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=289</guid>
		<description><![CDATA[	Scenario: &#8220;Dan, I send an email to my list, I am only getting a handful of sales. I used to get 20 or 30 sales.&#8221;

	1.  &#8220;I am getting a very low clickthrough rate.&#8221; You say.
2. &#8220;My email is being blocked by the stupid spam filter.&#8221;
3. &#8220;My subscribers aren&#8217;t buying my stuff!&#8221; You scream.
4. &#8220;My [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "How To Write Wallet-Fattening Emails", url: "http://www.websiteconversionexpert.com/dansblog/?p=289" });</script>]]></description>
			<content:encoded><![CDATA[	<p><strong>Scenario</strong>: <em>&#8220;Dan, I send an email to my list, I am only getting a handful of sales. I used to get 20 or 30 sales.&#8221;</em></p>

	<p>1.  &#8220;I am getting a very low clickthrough rate.&#8221; You say.<br />
2. &#8220;My email is being blocked by the stupid spam filter.&#8221;<br />
3. &#8220;My subscribers aren&#8217;t buying my stuff!&#8221; You scream.<br />
4. &#8220;My sales is down almost 30%. It is a pretty sad month. &#8220;</p>

	<p><strong>&#8220;Is this the end of email marketing?&#8221;</strong> No, email still works. It&#8217;s not the strategy&#8230; it&#8217;s the execution of the strategy that makes the difference. So how do you write wallet-fattening emails?</p>

	<p>&#8226; Use the same actual &#8220;from address&#8221; for all your email. Keep it consistent so your subscribers can recognize the email is coming from you.</p>

	<p>&#8226; Create some curiosity in your subject line.  They can&#8217;t read your marketing message if they don&#8217;t open your email.</p>

	<p>&#8226; The more people who <span class="caps">OPEN</span> your emails, the more people who <span class="caps">RESPOND</span> to your emails. Your success or failure as an email marketer is dependent firstly upon getting your subscribers to open your emails!</p>

	<p>&#8226; Use stories to sell your stuff. A good story grabs anyone&#8217;s attention. We love stories. We experience emotion and are compelled to take action because of the stories we hear. It&#8217;s human nature. Facts tell, stories sell!</p>

	<p>&#8226; Never send an email without an offer to sell them something. Every email you send to your list should have a call to action. (Announcing a new product, recommending a product, asking them a video, or commenting on your blog, etc.)</p>

	<p>Dan &#8220;The Man&#8221; Lok</p>

	<p>P.S. <a href="http://instantsubjectlines.com">Download my <span class="caps">NEW</span> fill-in-the-blanks subject line templates</a>. You&#8217;ll get &#8220;ready-made&#8221; template that you can simply fill in the blanks to custom-tailor it for your needs, and immediately fire it out to your list for instant results!</p>

 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=How+To+Write+Wallet-Fattening+Emails&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D289">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>The Great Depression Ahead</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=286</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=286#comments</comments>
		<pubDate>Tue, 03 Mar 2009 07:42:09 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Rant and Rave]]></category>

		<category><![CDATA[economic crisis]]></category>

		<category><![CDATA[great depression]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=286</guid>
		<description><![CDATA[	I was talking to my mentor on the phone yesterday.

	&#8220;How long do you think the recession will last?&#8221; I asked my mentor.

	&#8220;Dan, I don&#8217;t know. Nobody knows,&#8221; my mentor said. &#8220;One thing I can assure you is it&#8217;s gonna get worse&#161;K a lot worse. The US economy has a lot of problems ahead, a falling [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "The Great Depression Ahead", url: "http://www.websiteconversionexpert.com/dansblog/?p=286" });</script>]]></description>
			<content:encoded><![CDATA[	<p>I was talking to my mentor on the phone yesterday.</p>

	<p>&#8220;How long do you think the recession will last?&#8221; I asked my mentor.</p>

	<p>&#8220;Dan, I don&#8217;t know. Nobody knows,&#8221; my mentor said. &#8220;One thing I can assure you is it&#8217;s gonna get worse&#161;K a lot worse. The US economy has a lot of problems ahead, a falling stock market, record levels of public debt&#8230; it could take a generation to fix this mess!&#8221;</p>

	<p>Here&#8217;s the problem I see.</p>

	<p>In times of economic hardships, business people are paralyzed with fear.</p>

	<p><strong>They freeze like a deer in headlights.</strong> They say to themselves, &#8220;Let&#8217;s <span class="caps">NOT</span> do anyting.&#8221;</p>

	<p>Yes, shit is happening. Sales are down. It&#8217;s tough. Business is tough. Life is tough.</p>

	<p>I understand that. Stop bitching about it&#8230; Deal with it!</p>

	<p>We simply can&#8217;t afford to stick our heads in the sand and wish the recession would go away.</p>

	<p>I notice for some of my niche businesses, the sales have dropped 10 to 15% in the last 8 months.</p>

	<p>Am I happy about it? No.</p>

	<p>So what? We&#8217;re fixing it.</p>

	<p>For my internet marketing education company, sales are still very steady. <strong>That&#8217;s no significant decrease in business.</strong> In fact, January has been my best month in the last 5 years.</p>

	<p>Probably it&#8217;s because hundreds of thousands of people getting laid off their jobs, more people are looking at starting their own internet businesses.</p>

	<p>They finally realize job security is an illusion and they need to take charge their own future.</p>

	<p>But I don&#8217;t get carried away with myself and I don&#8217;t think I am smarter and better than what I am.</p>

	<p>I am still hustling. I still toughen up my business. I am constantly reviewing and improving different aspects of my business.</p>

	<p>I focus more on profits and less on sales.</p>

	<p>As my mentor said, &#8220;This will be the largest transfer wealth in business history. You can either ride the wave or get crushed by it. It&#8217;s your choice.&#8221;</p>

	<p>Remember the law of nature &#8211; <strong>The strong will survive and the weak shall perish.</strong></p>

	<p>Dan &#8220;The Man&#8221; Lok</p>
 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=The+Great+Depression+Ahead&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D286">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>New Video - Dan In The Spotlight</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=281</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=281#comments</comments>
		<pubDate>Thu, 05 Feb 2009 18:32:57 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Rant and Rave]]></category>

		<category><![CDATA[award]]></category>

		<category><![CDATA[greatest business mind]]></category>

		<category><![CDATA[spotlight]]></category>

		<category><![CDATA[video]]></category>

		<category><![CDATA[website conversion]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=281</guid>
		<description><![CDATA[	This kinda took me by surprise.

	I didn&#8217;t expect this. And I am not prepared.

	I was on the news yesterday.  

	Watch the video below >>

	http://www.websiteconversionexpert.com/danloknews.html

Enjoy!

	Dan &#8220;The Man&#8221; Lok

	P.S. Love to hear what you think. Don&#8217;t forget to leave a comment below.
 <script type="text/javascript">SHARETHIS.addEntry({ title: "New Video - Dan In The Spotlight", url: "http://www.websiteconversionexpert.com/dansblog/?p=281" });</script>]]></description>
			<content:encoded><![CDATA[	<p>This kinda took me by surprise.</p>

	<p>I didn&#8217;t expect this. And I am not prepared.</p>

	<p>I was on the news yesterday. <img src='http://websiteconversionexpert.com/dansblog/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>

	<p>Watch the video below >></p>

	<p><a href="http://www.websiteconversionexpert.com/danloknews.html" target="_blank">http://www.websiteconversionexpert.com/danloknews.html<br />
</a><br />
Enjoy!</p>

	<p>Dan &#8220;The Man&#8221; Lok</p>

	<p>P.S. Love to hear what you think. Don&#8217;t forget to leave a comment below.</p>
 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=New+Video+-+Dan+In+The+Spotlight&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D281">ShareThis</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>Do You Make This “Traffic” Mistake?</title>
		<link>http://www.websiteconversionexpert.com/dansblog/?p=279</link>
		<comments>http://www.websiteconversionexpert.com/dansblog/?p=279#comments</comments>
		<pubDate>Mon, 02 Feb 2009 22:38:46 +0000</pubDate>
		<dc:creator>Dan Lok</dc:creator>
		
		<category><![CDATA[Traffic Generation]]></category>

		<category><![CDATA[ppc traffic]]></category>

		<category><![CDATA[seo traffic]]></category>

		<category><![CDATA[unique visitors]]></category>

		<category><![CDATA[web traffic]]></category>

		<category><![CDATA[website traffic]]></category>

		<guid isPermaLink="false">http://www.websiteconversionexpert.com/dansblog/?p=279</guid>
		<description><![CDATA[	One of the most common questions people ask me is, &#8220;Dan, how do I drive traffic to my site?&#8221;

	The truth is, you really don&#8217;t want traffic to your site, what you want is buyers.

	There&#8217;s a BIG difference between buyers and traffic.

	You could be getting 30,000 unique visitors to your site, but if they&#8217;re not qualified [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Do You Make This &#8220;Traffic&#8221; Mistake?", url: "http://www.websiteconversionexpert.com/dansblog/?p=279" });</script>]]></description>
			<content:encoded><![CDATA[	<p>One of the most common questions people ask me is, <strong>&#8220;Dan, how do I drive traffic to my site?&#8221;</strong></p>

	<p>The truth is, you really don&#8217;t want traffic to your site, what you want is buyers.</p>

	<p>There&#8217;s a <span class="caps">BIG</span> difference between buyers and traffic.</p>

	<p>You could be getting 30,000 unique visitors to your site, but if they&#8217;re not qualified prospects or potential buyers, it&#8217;s not gonna do you any good now, is it?</p>

	<p>Between 10,000 visitors or 100 buyers, I would pick buyers any day.</p>

	<p>I see so many people get obsessed with &#8220;garbage traffic.&#8221; A million garbage hits a day.</p>

	<p>But how much money did you make? Nada.</p>

	<p>Just like there&#8217;s website out there selling you&#161;K how they&#8217;ll send 10,000 visitors to your site for 20 bucks.</p>

	<p><em>It&#8217;s a bunch of bullshit. All you get is useless hits and visits. </em></p>

	<p>What they do is they send robots to your site and manipulate your tracking program.</p>

	<p>So from you stats, you&#8217;ll see all these people visiting your site and they look like real &#8220;hits&#8221;.</p>

	<p>In fact, they&#8217;re just robots.</p>

	<p>By the way, if these companies are able to send you this laser targeted traffic, why would they be selling it to you?</p>

	<p>Think about it.</p>

	<p>And you wonder why these people don&#8217;t buy anything from you because it wasn&#8217;t real people hitting your site in the first place!</p>

	<p><strong>So the real question you should ask is, &#8220;How do I drive <span class="caps">BUYERS</span> to my site?&#8221;</strong></p>

	<p>This changes everything.</p>

	<p>You don&#8217;t really have to focus on traffic strategies that will bring you loads of hits. Instead you focus on strategies that will bring you a steady flow of qualified buyers.</p>

	<p>So facebook.com has 300 million users and you can advertise on it, so f***ing what?</p>

	<p>Would you be able to reach your potential buyers there?</p>

	<p>Would you be able to convert those prospects into customers?</p>

	<p>Or are you just going to drive a bunch of tire kickers and unqualified prospects to your site?</p>

	<p>Dan</p>
 <p><a href="http://sharethis.com/item?&wp=2.6.1&amp;publisher=6ca6580c-7892-4dca-9e77-c457b4be0b45&amp;title=Do+You+Make+This+%26%238220%3BTraffic%26%238221%3B+Mistake%3F&amp;url=http%3A%2F%2Fwww.websiteconversionexpert.com%2Fdansblog%2F%3Fp%3D279">ShareThis</a></p>]]></content:encoded>
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