WendyPiersall.com

Mom Blogging for Dummies – Free Sample Chapter!

I'm excited to present a free downloadable chapter of Mom Blogging for Dummies - no strings attached!

16 Market Research Facts Proving Social Media Moms’ Influence

If you are looking for proof that social media moms are highly influential, here are the facts and statistics to build your case.

Mom Blogging for Dummies – Coming Soon to a Bookstore Near You!

Late 2010 update - my new book deal! I'm writing a Dummies book!

The Story of Selling My Business

Last October, I was approached to sell Sparkplugging. Thinking that everything would go according to 'plan', I started to emotionally let the blog go. I began a new project, said my farewells, and then the economy slammed me in the face and the deal fell through. I was devastated...

Momfluential Social Media Marketing: Making the Nielsen Mom Power Pack List

I woke up today to find my name on a list.

Influencer Marketing Case Study: Kmart Holiday Hoopla Contest

In December 2008, Kmart launched their first large-scale social media marketing campaign, choosing 6 influential bloggers to promote the Holiday Hoopla Contest. The campaign reached more than 2.5 million people and increased Kmart's Social Media Index by 59%.

Word of Mouth Marketing Case Study: Epson & Sparkplugging

Since sponsorships and social media campaigns aren't about advertising, I put together a proposal that didn't include one single ad buy. We were going to do what we do best - create conversations and build buzz - but this time, we invited Epson to the party.

When is it Time to Leave an Alcoholic?

I leave this post here because of the thousands of visitors who come to this site every month seeking help as the spouse of an alcoholic.I also hope that it serves as an inspiration to you that you are not alone, and that you really can live the life you want - I'm living proof.

Married to an Alcoholic :: Part 2

Read Part 1 When I made the decision to leave my husband AND quit my job in the same week, I think most of my friends thought I was nuts. I think some of them even thought I was being irresponsible by letting go of all of the things in my life that held the [...]

Married to an Alcoholic :: Part 1

I painfully yet clearly remember the days when my husband was still drinking. I was starting to become a true leader, my career (at that time, outside of the home) was skyrocketing, my relationship with my kids was getting more extraordinary every day, and people were looking to me for guidance and support. In some [...]