That’s the question that is on the minds of thousands of web users who are wondering what exactly happened to the world’s biggest Football Forum dedicated to providing news, chat, media and scores. It happened only recently in October 2009, influenced slightly by the global financial crisis and the weakening of the keyword worth for Soccer.

How could a website with just over 100,000 members just vanish like that? To be honest I was personally shocked and a little surprised at the news. Deep down my feeling was that with so much traffic and members, the website would always survive due to the strong roots.

Looking back, what ended up happening is that soccerpulse was heavily reliant on adsense. Adsense was placed as a banner on every page and every new thread had adsense inside. It simply just wasn’t enough.
What needs to be known, is that to run a big website with over 100,000 members, requires multiple and heavy servers. This is definitely not cheap and you can easily be parting away with 1-2 thousand dollars each month. From my experiencing of running footballclips.net I myself struggled in paying off rented servers, it’s just not easy each month when you’ve got a bill of $1,200 USD every month. Then when you’re dedicating 4-5 hours a day, it’s not leaving much time to earn a living in the real world.

Now combine poor forum click rate with a diminished value of adsense keyword worth and you’ve got yourself a formula for disaster. The owner knew this and tried to experiment with paid registration. Which simply didn’t work, due to the fact that the age demographics was mostly teenagers. Other factors would be the availability of similar websites.

Contextual Rollover Ads was tested, but this upset forum users, so that was squashed permanently. Desperate times call for desperate measure and the donation method was explored. I even donated myself. The donation method is like a cat with 5 lives, web users are just not going to have the energy to save the website after the 3rd time.

When adsense money was strong, what was needed was to use the adsense money more wisely, the profit should have been used to strengthen another division of the website that could produce revenue.
One of those techniques is to set up a shop; another would be selling online football tickets… Setting up partnerships with merchandising companies are other methods…

However your average 20 yr old kid isn’t going to get far with his Adidas sneakers, ripped jeans walking into a boardroom with fat cats. To take advantage of the traffic, it needed someone with business credentials to approach these large corporations.

In the industry, it’s common knowledge that Forums generally have an atrocious record when it comes to clickable rates, which end up affecting the adsense clickable worth. Silently monitoring the site, I could see that the webmaster made attempts to put the focus on the main site, but enough wasn’t done. The forum was always reverted to being the focus.
The status-quo of putting all of your eggs into one basket was used and in the end, the struggling webmaster could only do so much and take down the site…

If you’re finding yourself in the same predicament, perhaps it’s time, that you re-evaluate your website and ask yourself, is your website bringing enough revenue to its full potential. Otherwise you might end up a memory, such as soccerpulse.com…

Article was written by:
Jon Nikolakakis website owner of www.footballclips.net and www.whatisadsense.net
This article was published via the website www.whatisadsense.net

Adsense Conversion otherwise known in Google terms as CTR is the rate of impressions by the rate of clicks. A hypothetical example:
12 Clicks / 3430 Impressions = 0.35 CTR

Thankfully Google has already done the calculations for you which are displayed when you first log into your Adsense homepage.

Now as Adsense publishers, this is a significant key area you will need to aim to increase your earnings. As it against TOS it’s against Google policy to disclose your CTR, so I’m purely going to use hypothetical examples.

Conversion Rates can have many different outcomes; some of the main influences can be the types of ads that are being served:

Relevant Branded Ads
These are the type of keywords that are unique to your brand name.
For instance: Porsche’s 911 GT3 Turbo
Ads that will appear that contain “Porsche 911 Turbo” will generally have a good conversion rate.

Competitor Advertisers
Competitions can compete for your keywords, this means that you can have a website about Luxurious Porsche’s but ads from your local competitor will be replaced with Mercedes Advertisements.

Information Advertisements
These are the keywords that will describe your product. When your selling BMW rims and ads appear providing information, the conversion rate will depend on the users knowledge of that product.

Associated Ads
You’ve got a page dedicated to buying mustangs, but your inventory is filled with ads about Rally Driving Courses, then your conversion rate will be affected by these related ads.

You could experiment with your site by removing Ads via your adjusting your Competitive Ad Filter. By experimenting with the different range of ads, you may be able to increase your CTR.
Another known method is to block out MFA (Made for Adsense Sites), these sites are generally filled with Adsense and are generally vague and brief on their chosen topic.
Ads blacklist is a tool you can use to block out common ads based on your keywords.

Other areas that affect your Conversion Rate is how your ads appear. Different sites will work with alternative combination’s and that’s where you’ll need to experiment with different positions and sizes and color. Eventually with experimentation you’ll find a formula that will increase your CTR,
Google has provided a hotspot map as a guide to help webmasters.

Adsense Hotspot

Having Adsense the focus point of your website is used commonly by MFA (made for Adsense websites), The key format is that when a user enters a website they will see nothing but your Adsense.
Below is an example of this formula.

In the long run, this style of page will lose traffic as users will be less inclined to link to towards this style. . Therefore your traffic statistics will gradually decrease. Adsense publishers need to find a balance that will generate an acceptable Conversion ratio but will not deter users from revisiting.

What is a good CTR then?
I cannot answer this for you and this really depends on what you require. Do you require a website purely to make money based on High Traffic Keywords and targeted niches? Perhaps a website to help pay for server bills and your time and you’re not concerned about earnings. Or earnings is an issue but you don’t want to inhibit future users? Each Answer to these questions will be different based on your needs.

To help I’ve created a formula of a conversion rate that which is reflective from publishers thoughts.

0- 1% - Most common rate, the ads are clicked very little. Some tweaking may be needed. Forums generally have this figure with the leaderboard banners and leaderboard’s in the first post.
1- 2.5% - If you’ve got a non intrusive website than this is a good figure to have that should generate good earnings with the right traffic and keywords.
2.5 – 5% - Your Conversion Rate is good and with high traffic, earnings should be substantial.
5% - 7.5% - An exceptional conversion rate, however are your ads intrusive? If not than you’ll be making thousands if you’ve got the traffic and the keyword worth.
+7.5% - I’d be concerned about figures above this if you’re site isn’t MFA, you could be a victim of click fraud. Otherwise congratulations, millions of publishers are envious.

Average Conversion Rate Formula CTR

There you have it, some tips and information that you will give you a better understanding of
Adsense Conversion. After reading this article you should have a better understanding of what Adsense Conversion (CTR) is and how to increase your conversation rate.
Feel free to leave your comments and thoughts on the issue.

You may have seen Marketers attempting to sell you lists of High Paying Keywords. These keywords determine how much you’ll get paid based on clicks, when your adsense code is placed onto your webpage. Who determines the value of these keywords are set by advertisers, who pay for the right to have their ads onto your webpages or search results.

Emerged for the past 5 years have been lists, but honestly don’t waste your money buying a list of high paying keywords, most of these sites, will just take your money and you’ll waste time building sites targeted on outdated keywords.

The truth is, that the Highest Paying Keywords have changed. These keywords have had much attention from webmasters all over the world for the past 5 years. Infact thousands of webpages have appeared to target these keywords. What you may not know is that finding the true value of these keywords can be done by either viewing adwords statistics or viewing adsense campaigns.

Below is outlined the method, step by step.
1) Open up an adword account
2) Once you’ve setup your account
3) Start a new campaign and then identify via keywords.
4) Adjust your maximum to something very high, to enable you to see the true value.
5) Using the keyword option in adwords.
a) Click on Tools
b) Keyword Tool
c) On the right you will see, Add your own keywords.
d) Click Save Changes and this will redirect you to a campaign summary that will list all of your
high paid keywords, including the the prices…

However be careful and if you’re found to try and build adsense webpages than two things will either happen:
1) You wont get much traffic due to, being a webpage that’s not relevant or worth anything.
2) You could get removed by Adsense altogether.

Just how important is this method, can be seen below, I’ve compared three major high paying keyword data, two of those high profiled websites. The conclusion that I uncovered was that there was a huge difference in top keywords and additionally they all had different data.

And below, here are some of the ‘once was’ keywords from 2 years ago that you can check.

The format of the best model for Ad Sense will be very simple. It will be a minimum of navigation
so that users are primarily focused on the Ad Sense blocks.

The format of the model will be built with a maximum of three different colors, so that the eye does not distract the content. Try it with a minimum number of graphics, they are not necessary.

If you want to build the best model for Ad Sense, you will include every ad sense articles on each page, because this way, users can find one link and will increase your clicks. You can advertise in the title of the article, or between two points.

It is often navigated to the left, this block Ad LINK similar to the website.

If, after these entire simple tip and a little practice, you can get the best ad sense template format for all sites.

Ad sense spam blogs as the name suggests, it is all about blogs, which have little or nothing in terms of content and is created primarily to attract and generate traffic in the specified direction. The vast majority of these spam b
logs carry Ad Sense, because spammers aim is to generate a lot of Ad Sense in this illegal and unacceptable way. Many Ad sense spam blogs are solely for the purpose of creating hundreds of links pointing to your blog to improve the SEO ranking of the largest search engines. Spam blogs contain links to another, which aims to make best use of their illicit trade network with spam blogs.

The Ad Sense blog spam threat has an impact on service providers that free popular blogs. Blogger.com, the most popular and host of millions of blogs were the hardest hit.

Ad sense spam blogs are a growing threat and a very serious problem, which is currently very strongly challenged by a broad population of Blogger.com. Not only these blogs are just a waste of valuable resources and space in order to better use elsewhere, but they endanger all members to enjoy the World Wide Web. Ad sense spam blogs online is a risk in the long term, if not properly treated and strong.

In this way, visitors think that the links are associated with this work and they are more likely to click on them. You can see it as a “description of the image “.

Make sure that images are less dependent on the Ad Sense only link to prevent con
fusion. Visitors may be confused when they saw a picture of the grandmother, and a link directly under the “rehabilitation of drug addiction.”

Note: Some publishers are reports that Google sends a warning not to put ad sense next to the picture. But this problem affects Ad Sense users that use images (such as flashing arrows, etc.).

So, certainly do not place where ad sense direct links with pictures, because it is contrary to the rules.

People noted a significant increase in their revenue by using this simple technique. If you want to maximize profits, try to save photos and Ad Sense below its title of this article. Remember the confusion but important thing to remember here is not to confuse users.

Many branches of Ad sense, makes the most valuable keywords in your blog, but in order to ensure that they can ensure the greatest possible number of clicks is a little harder. Here is what to do:

a) Camouflage your AdSense ads, so they look like as a part of your blog as possible. You’ll be sure that the maximum number of clicks on its AdSense blog, or more links to additional information and not advertising. Sure, it is still an “Ads by Google” on the bottom Declaration of advertising, and so that people know deep inside that they are clicking an AdSense ads.

b) Provide some valuable information you can and visit his blog to ask new questions, but leave them without reply. The idea is to create a hunger even more information to your readers; we hope that your user goes to the AdSense program for the response, which guarantees the maximum number of clicks on its AdSense blog.

c) If you have an impact AdSense ads, whether it will ultimately receive the maximum number of clicks on your AdSense blog. It will depend on the nature and content of your blog, but generally the most important thing in the AdSense ads is how many more clicks happens on its AdSense blog.

City of Kuala Lumpur in Malaysia is the first in the game of hunting the Google’s Ad Sense. Second place is Florida City in the United States. By comparison as city and country wise, we can see that most of Google’s Ad Sense hunters come from the United States, but the United States, is not in the top 10 countries.

Google Trends on the basis of language shows that the majority of scientists of Google Ad Sense originated in Malaysian Language. The English placed after the Romanian period. [Note that "Google Ad Sense" is one of the keywords that are highly profitable. That is, to set up a website to 'Google Ad Sense' is a convenient way to raise money by showing Google ads.]

Google Trends gives us an overview of research behavior in different countries and cities. Those wishing to pursue the Google Ad Sense program, they need to examine the trend in the search results Google Ad Sense. And they will be able to take advantage of Google Ad Sense easily.

One of the main authors of blogs, which
was one of the first to show that they earn of one million dollars a year from AdSense earnings was held in almost 100 blogs and to maintain it they have a number of bloggers to write and implement it. This blogger has sold its network of blogs to AOL. But this is a way to the top affiliate AdSense blog to their massive amounts of Google AdSense. And they are certainly no exception. Many other people use similar strategies.

For each of the AdSense blog associated with the application of this strategy, they hire writers and other bloggers to contribute to the development of their blog for higher quality. A top partner AdSense blog was also a brilliant idea for the payment of its authors, a certain percentage of its revenue AdSense wrote on its Web site. Sure, it could attract many quality writers without large investments in cash on hand.

Great things about Google AdSense are that (Google AdSense) is a very easy script, unlike many other scripts that requires one degree to put it together!

For you to process it much easier and for you to enter your Google AdSense content
on the websites, I will give you the manual as soon as possible to create your site and add Google AdSense.

10 steps to create and add to your Google AdSense site….

Step One. Log in to Google AdSense

Step Two. Click on the “AdSense Setup”

Step Three: Click on the “AdSense for Content “

Step Four: Click the “Add Device” to use the Browse button to go to the “text-only ads” (unless you want to run ads on your site), and then click “Continue”

Step Five: Go to “format” and select the desired format. Do you want those skyscraper ads? The leader board ad? Square shape ad? After choosing one of the transition, you can now move to step six.

Step Six: Choose a color.

Seven steps: Decide whether you want to track ads or choose alternative ads (if you are unsure, you can leave them to default, until you know more)

Step Eight: Click Continue to update the code

Step Nine: Copy and paste the code

Step Ten: Paste the AdSense code on a Web page that you want it to be view. Upload your website.

That’s it! You’re done.