PROFIT and Canadian Business unveils 28^th annual list of Canada’s Fastest-Growing Companies  

Worden Displays Inc. Ranks No. 181 on the 2016 PROFIT 500  Toronto, Ontario (September 15, 2016) Canadian Business and PROFIT today ranked Worden Displays No 181 on the 28^th annual PROFIT 500, the definitive ranking of Canada’s Fastest-Growing Companies. Published in the October issue of Canadian Business and at PROFITguide.com, the PROFIT 500 ranks Canadian businesses by their five-year revenue growth. Worden Displays made the 2016 PROFIT 500 list with five-year revenue growth of 335%.  “Companies become a part of the PROFIT 500 through innovative thinking, smart strategy and sheer grit,” says James Cowan, Editor-in-chief of PROFIT and Canadian Business. “These firms demonstrate what Canadian entrepreneurs can achieve, both at home and across the globe.” “Worden Displays is honoured to be a part of this years PROFIT 500 ranking,” says Drew Worden, President of Worden Displays. “I am extremely proud of our progress over the past 5 years. Our team’s dedication and ability to handle client requests swiftly and effectively is awesome, even when those tasks seem nearly impossible!” www.wordendisplays.com www.facebook.com/wordendisplays https://twitter.com/wordendisplays About Worden Displays Worden Displays is a full-service provider of trade show exhibits and retail displays, with a client focused commitment to quality and value. Worden Displays’ wealth of experience in display marketing, global partner network and ability to react quickly to last minute projects provides clients with a trustworthy partner that can handle all of your displays needs throughout Canada, US and Europe.   About PROFIT and PROFITguide.com PROFIT: Your Guide to Business Success is Canada’s preeminent media brand dedicated to the management issues and opportunities facing small and mid-sized businesses. For 34 years, Canadian entrepreneurs across a vast array of economic sectors have remained loyal to PROFIT because it’s a timely and reliable source of actionable information that helps them achieve business success and get the recognition they deserve for generating positive economic and social change. Visit PROFIT online at PROFITguide.com.

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So your feet are killing you from spending the last several days standing in your trade show displays working the crowd. You have a long list of leads and you are now a week behind on your regular workload when you get back to the office, what do you do?

Most people would say that it is common sense to call or send follow-up collateral materials to each of the leads, but in fact one of the biggest mistakes people make with trade shows is not following up on leads. I know that sometimes following up is easier said than done and is time-consuming. Often the people working the show floor have many responsibilities and when they return to their office after a show, they are bombarded with other things and the list gets buried under the huge pile on their desk and is forgotten.

I suggest that you break up the list of leads that you have into smaller groups. Set a goal of sending so many e-mail or phone calls per day and before you know it, you’ll be done. Even if it takes six weeks to finish the list it will be worth it because most of your leads are people who are genuinely interested in your company or product. They have asked you to follow-up with more information which will dramatically increase your chances of closing the sale and help you realize that trade show displays can be a very powerful marketing tool, if they get the attention they deserve.

Happy exhibiting!

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Here are some simple tips that will bring the visitors flocking and the money pouring in.

1. BALANCE

Even with a small trade show booth, by creating a balanced background with furniture and the display material placed in different locations of your booth, don’t concentrate it all into one place. You can achieve a sense of balance and comfort. Your customers will feel welcomed into your booth if it is free from clutter and is appealing to the eye.

2. FURNITURE

Choosing the right furniture can improve your trade show booth at a reasonable price. Take care of the colours: they should complement your display & your company’s graphic design. They represent your brand & your individuality. Choose a few chairs: they are all you need for a good conversation with a potential client.

3. LIGHTING

Lights are a great way to stand out in the crowd! Your trade show booth will look brighter, the messages and your company sign can be better viewed from a distance. And your company can be the star in the spotlight!

4. PROMOTIONAL PRODUCTS

Having high quality and personalized promotional products to give away at your trade show booth is always something that can help bring new business and help with branding.

5. PERSONNEL

Use the people already working in your company. They are the only ones that know the details of your products / services and can answer any & all questions. In addition, it does not cost you a thing to ask them to smile. A genuine smile and a professional look can display the positive image of your company and will support your products / services.

The trade show booth is just one of the components in this big marketing strategy, but if it is done right and presented well, it will send a lasting impression about the quality and individuality of your business, even on a short budget.

Happy Exhibiting!

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Delta Hotels started as a single property in British Columbia,  which has expanded over there 50 year history to include 41 properties in 10 provinces across Canada. Click here for an article in the Toronto Star about the new property.

Congratulations Delta!

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We are thankful for all of your support over the last 5 years and want to wish you and your families a happy and safe Thanksgiving.

The Worden Displays Team

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Galleries, galleries and more galleries.

You can now visit a separate photo galleries under each product category of the website. We have also separated the retail and trade show galleries in the “Our Work” section of the site. Feel free to check them out for ideas on your next project.

One of the other new features of the website is a Testimonials page to share some of our clients comments that we receive. If you are a client, we would love to hear from you and include your comments on the site too.

We are also in the process of developing a new section for new exhibitors that will be filled with tips and tricks of the trade to help make your events professional and run smoothly.  This part of the site will be coming soon.

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Here is a link to a short article from Gwen Parsons, Sr VP of Marketing @ Nomadic Displays where she discusses several ways of saving money on exhibit transportation. http://bit.ly/13yzFOh

Happy Exhibiting!

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The display was constructed using the Clip Modular Display System and features a bold and clean logo graphic and message allowing show visitors to focus on Ajoi Landscape Design’s impressive portfolio on a 40″ LCD monitor showing a loop of some of their recent landscape projects.

Ajoi Landscape Design is looking forward to exhibiting at many of the Home Shows in the Metro area with their new exhibit.

The CLiP Modular Display System is a simple pole and panel system sold exclusively in Canada by Worden Displays Inc. The system requires no tolls for set-up and can be assembled in minutes.

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