Jeff Cotrupe's MarketPOWER+

Stratecast Publishes Jeff Cotrupe’s Landmark Report on Big Data Market: “The World Moves Fast, and Data Is Driving”

Powerful PR — Sun, 26 May 2013 09:14:29 +0000

Oceanside, CA, USA, 26 May 2013 – Stratecast has just published Jeff Cotrupe’s report, The World Moves Fast, and Data Is Driving, Part 1. The report is the first by either Stratecast or its parent company, Frost & Sullivan, to present a global overview–including key issues, structure, models, sizing, and growth forecast–of the market for Big Data, analytics, and business intelligence (BI) solutions.

“All of the hype in global business markets about Big Data is creating, well, too much data about Big Data, and sowing confusion in the market,” states the first sentence of the report. As a result, Cotrupe set forth to cut through the clutter: defining and analyzing what Big Data is and why it is important; providing specific recommendations for what organizations must do about Big Data to enhance operational and revenue performance, in the form of a detailed functional blueprint; and establishing market size and opportunity through 2017.

Part 2 of the series will analyze providers of Big Data, analytics, and BI solutions and services: strategies, offerings, and relative competitive positions, including market shares.

About Jeff Cotrupe
Jeff Cotrupe is a Global Program Director at Stratecast | Frost & Sullivan, a global growth consulting company, where he conceived, designed, launched, and leads the firm’s Big Data & Analytics research and consulting practice. [Cotrupe is also a CrossFit, speedwalking, and Relay For Life enthusiast; his MarketBLOG pagetop photo was shot 04/20/13 at RFL.] A former research director at Gartner, and director strategic marketing at ADC Telecommunications (the latter now TE Connectivity), Cotrupe provides research, writing, digital marketing, products, & sales at the speed of business.™ He has launched and managed 20 products and services to help employers and clients generate hundreds of millions of dollars in revenue, M&A, and capital.

Jeff Cotrupe: $400,000 Man

Powerful PR — Wed, 17 Apr 2013 06:28:15 +0000

Oceanside, CA, USA, 17 April 2013 – Final data on Jeff Cotrupe’s 2012 performance at Stratecast show that Cotrupe’s direct personal revenue contribution to the company was in excess of $400,000. That compares favorably with industry benchmarks associated with, for example, successful software companies, which post $200,000-250,000 in revenue per employee. Since joining Stratecast, Cotrupe’s 2010-12 personal and team revenues have exceeded plan, and preliminary results indicate this positive revenue momentum is continuing in 2013.

Cotrupe has helped organizations generate hundreds of millions of dollars in revenue, M&A, and investment capital in:

Technology/B2B sectors
Consumer markets including automotive, electronics, and travel/hospitality
Public sector including U.S. federal government, Department of Defense (DoD), state and local governments, and education

MarketPOWER+ Milestone: 11,000 Twitter Followers

Powerful PR — Thu, 28 Mar 2013 19:05:01 +0000

Oceanside, CA, USA, 28th March 2013 – Jeff Cotrupe’s MarketPOWER+ page on Twitter reached 11,000 followers at approximately 7:00am PDT today. The page features a lively mix of topics, as reflected in its bio tags, including but not limited to analytics, Big Data, customer experience management (CEM), digital and mobile trends, music, news, products, research, the social sphere, software, sports, and writing. Cotrupe is not kidding himself about his follower count: “These are not Charlie Sheen numbers,” he said; “some celebrities can roll out of bed in the morning and pick up more followers than I have before breakfast.” Cotrupe often does have more followers than the companies he encounters on Twitter, which he said is gratifying, but added, “numbers do not begin to tell the story. What I value are the incredible business and personal dialogues I continue to have through Twitter. I appreciate every follower and promise to keep the page topical, relevant, and a good read.”

About Jeff Cotrupe
Jeff Cotrupe is a Global Program Director at Stratecast | Frost & Sullivan, where he conceived, designed, launched, and leads the company’s Big Data & Analytics research & consulting practice. A former research director at Gartner, and director strategic marketing at ADC Telecommunications (the latter now TE Connectivity), Cotrupe provides research, writing, digital marketing, products, & sales at the speed of business.™ He has launched and managed 20 products and services to help employers and clients generate hundreds of millions of dollars in revenue, M&A, and capital.

Jeff Cotrupe earns professional certifications from Rackspace and Microsoft

Powerful PR — Thu, 03 Jan 2013 09:56:58 +0000

Oceanside, CA, 3rd January 2013 – Jeff Cotrupe earned two new professional certifications in December: he is now Rackspace Cloud University Certified and an Accredited BingAds Professional.

The Cloud University certification serves as recognition that Cotrupe has a strong understanding of the key elements of Cloud Computing and how they can be applied in business.

The BingAds accreditation signifies that Cotrupe has BingAds expertise and account management experience, and has been certified in the BingAds Find A Pro Directory.

“Earning Cloud certification from the world’s 2nd-leading Cloud services provider, and accreditation from the #2 search and content advertising network, is exciting,” said Cotrupe. “I appreciate the chance to enhance my knowledge and skillset in ways that can create business value and opportunities.” Rackspace leads all others except Amazon, and BingAds trails only Google, in their respective markets.

About Jeff Cotrupe
Jeff Cotrupe is a Global Program Director at Stratecast|Frost & Sullivan where he conceived, designed, launched and leads the company’s Analytics, Customer Experience & Marketing (ACEM) research practice. A former director at both Gartner and ADC Telecommunications (now TE Connectivity), Cotrupe provides research, writing, digital marketing, products & sales at the speed of business.™ He has launched and managed 20 products and services to help employers and clients generate hundreds of millions of dollars in revenue, M&A and capital.

Jeff Cotrupe presents Best Practices Award to Sitecore President and talks Big Data with its CEO

Powerful PR — Thu, 29 Nov 2012 08:19:44 +0000

Presentation and interview take place at Sitecore Symposium 2012

CLICK IMAGE ABOVE TO VIEW THE VIDEO…

Oceanside, CA, 29th November 2012 | Jeff Cotrupe, Global Program Director, Stratecast | Frost & Sullivan, presented the 2012 Best Practices Award for Technology Innovation in Customer Engagement Platforms to Sitecore at Sitecore Symposium 2012 in Las Vegas. Cotrupe made the presentation to Sitecore USA President Bjarne Hansen. Also at the event, Cotrupe interviewed Sitecore CEO Michael Seifert. In this video of that exchange, the two discuss the Award and the major challenges and opportunities in Big Data, business intelligence (BI) and analytics.

Thousands of customers and partners joined Sitecore at the event, and activity was equally brisk online. Cotrupe (Twitter handle @MarketPowerPLUS), Sitecore executives Beth Torrie (@bethtorrie) and Kimberly McCabe (@kimberlymccabe), and many others generated thousands of tweets throughout the week on the event’s Twitter clickstream, #SitecoreSYM. @MarketPowerPLUS now has more than 10,300 followers.

About Jeff Cotrupe
Jeff Cotrupe is a Global Program Director at Stratecast | Frost & Sullivan where he conceived, designed, launched and leads the company’s Analytics, Customer Experience & Marketing (ACEM) research practice. A former director at both Gartner and ADC Telecommunications (now TE Connectivity), Cotrupe provides research, writing, digital marketing, products & sales at the speed of business.™ He has launched and managed 20 products and services to help employers and clients generate hundreds of millions of dollars in revenue, M&A and capital.

Jeff Cotrupe to present industry award to host company at Sitecore Symposium 2012

Powerful PR — Fri, 31 Aug 2012 15:39:26 +0000

Oceanside, CA, USA, 31st August 2012 – Jeff Cotrupe will be at Sitecore Symposium 2012 in Las Vegas, NV, USA to present a 2012 Stratecast | Frost & Sullivan Best Practices Award, for Technology Innovation in Customer Engagement Platforms, to host company Sitecore. Sitecore redefines how organizations engage with audiences, powering compelling experiences that sense and adapt to visitors both online and in-person.

“Web content management (WCM) is vital because a company’s online presence is now its front door to the world, and 3,000 customers around the globe, with more than 32,000 sites, depend on Sitecore’s WCM solutions. Yet Sitecore had the vision to understand that in order to continue delivering the highest strategic value to the market it had to add both analytics and digital marketing capabilities to the mix. It did so with a vengeance, crafting a full-bore customer engagement platform that delivers in all three areas,” said Cotrupe. “I have analyzed and advised thousands of companies for decades in the technology space, and few have made such an apt strategic move in a relatively short period of time.”

Cotrupe continues to spearhead industry dialogues on areas that are either components of or driven by business intelligence (BI) and analytics, as shown here, including his recent Frost Analyst Briefing on Video Quality of Experience (Video QoE), the Comptel User Group 2012 in Copenhagen, TM Forum in Dublin, DestinationCRM 2012 Market Leader awards and more.

About Jeff Cotrupe
Jeff Cotrupe is a Global Program Director at Stratecast | Frost & Sullivan where he directs two research programs: Analytics, Customer Experience & Marketing (ACEM) and OSS/BSS Global Competitive Strategies (OSSCS). Cotrupe has launched and managed 20 products and services to help employers and clients generate hundreds of millions of dollars in revenue, M&A and capital, offering research, writing, digital marketing, products & sales at the speed of business.™

YOU’RE INVITED to Analyst Briefing: tackling single biggest challenge in telecom today

Powerful PR — Fri, 29 Jun 2012 05:28:41 +0000

Deploying business intelligence and analytics to provide video delivery, assurance and quality of experience

Oceanside, CA, USA, 29 June 2012 – Jeff Cotrupe will deliver a Frost & Sullivan Analyst Briefing titled Video Delivery, Assurance and QoE: Managing the Video Tidal Wave, 11 July 2012 at 1:00pm EDT. For more information and to register, visit the event page.

“Video is consuming an ever-greater share of network capacity and traffic,” said Cotrupe. “This creates huge business and operations issues for communications service providers–and resolving them is one of the most interesting, important and, in our view, revenue-worthy applications of BI and analytics today.”

Jeff Cotrupe evangelizes Stratecast research program through global speaking and media venues

Powerful PR — Tue, 01 May 2012 22:23:22 +0000

Oceanside, CA, USA, 1 May 2012 – Jeff Cotrupe, who launched a new research program for Stratecast in 4Q2011, is on the road in 2012 to propel the growth of the new program. Analytics, Customer Experience & Marketing (ACEM), pronounced “ace-em,” is, in Cotrupe’s words, focused on “the intelligent application of analytics in business and life,” and he is speaking on analytics and business intelligence (BI) topics in a series of high-profile venues. In March he was quoted in Destination CRM on Pegasystems’ addition of social media monitoring to its existing customer relationship management (CRM) platform. On 1 May his white paper Democratizing BI: Enterprise-quality Analytics for Midsized Companies began appearing at the NEWS link of his Stratecast client CloudTrigger. On 14 May Cotrupe speaks on “BI & Data Warehouse Market Trends and CSP Initiatives” at the InTouch 2012 business forum (Twitter: #intouch12) in Miami, FL, USA, hosted by his Stratecast client and global communications software leader Amdocs. On 22 May Cotrupe speaks on a panel, “Opportunities and Challenges of Multiscreen Video Delivery,” at Management World 2012 (Twitter: #mwd12) in Dublin, Ireland. Management World is the annual global event of the world’s largest communications software and IT consortium and standards body, the TM Forum. On 12-13 June Cotrupe attends the Comptel User Group event in Copenhagen, Denmark, where he currently is not scheduled to speak but will be engaged in conversations with Comptel executives about that company’s BI initiatives.

About Jeff Cotrupe
Jeff Cotrupe is a Global Program Director at Stratecast, a division of Frost & Sullivan, where he directs two research programs: Analytics, Customer Experience & Marketing (ACEM) and OSS/BSS Global Competitive Strategies (OSSCS). Cotrupe has launched and managed 20 products and services to help employers and clients generate hundreds of millions of dollars in revenue, M&A and capital, offering research, writing, digital marketing, products & sales at the speed of business.™

Jeff Cotrupe tapped for Video QoE Panel at TM Forum’s Management World/Dublin 2012

Powerful PR — Tue, 31 Jan 2012 16:10:44 +0000

Oceanside, CA, USA, 31 January 2012 – IneoQuest, which provides companies with video service assurance and management of the viewer experience, has invited Jeff Cotrupe, a Global Program Director at Stratecast, to speak on a panel at Management World 2012 in Dublin, Ireland. Cotrupe will join a representative from IneoQuest and a third speaker from an undisclosed communications service provider (CSP) on the panel, which will discuss solutions that ensure high quality of experience (QoE) for video viewers. QoE solutions are one of four areas Cotrupe and Stratecast analyze under the category of customer experience management (CEM).

A report released in 2011 forecast that by 2015, high-definition Internet video will account for 77 percent of video on demand (VoD).* Cotrupe said video usage is exploding overall: subscribers are consuming video and TV more than ever, including HD, video on demand (VOD), multi-screen video, over-the-top (OTT) video and ‘TV everywhere’ services via the mobile web. Broadcasters, and service and content providers, are now delivering video to millions of subscribers through a patchwork of managed and unmanaged networks. As subscribers steadily increase their investments in video and TV, they understandably demand high-quality video—and in HD, video errors stand out like never before. IneoQuest offers video quality and service assurance solutions to address these challenges. “CEM is no longer merely an industry buzzword but now a crucial element in the ability of CSPs to operate their networks and businesses–and retain their customers,” said Cotrupe. “Companies such as IneoQuest that can deliver powerful, video-focused QoE solutions are becoming the CSP’s best friends.”

About IneoQuest
As a global leader in video quality and service assurance, IneoQuest offers technologies and solutions that enable its customers to monitor, gather, aggregate and analyze video data across their video networks. This provides the business intelligence needed to make better business decisions for delivering the highest quality video experience and controlling operational expenditures.

About TM Forum
Management World events are sponsored by the TM Forum, a global, non-profit industry association focused on simplifying the complexity of running a service provider’s business, primarily through operations and business support systems (OSS/BSS). As an established industry thought leader, the Forum serves as a unifying force enabling more than 800 companies across 195 countries to solve critical business issues through access to a wealth of knowledge, intellectual capital and standards.

About Jeff Cotrupe
Jeff Cotrupe is a Global Program Director at Stratecast, a division of Frost & Sullivan, where he directs two research programs: OSS/BSS Global Competitive Strategies (OSSCS) and Analytics, Customer Experience & Marketing (ACEM). Cotrupe has launched and managed 20 products and services to help employers and clients generate hundreds of millions of dollars in revenue, M&A and capital.

*Cisco Visual Networking Index: Forecast and Methodology, 2010-2015, June 2011

Jeff Cotrupe tops 8,300-follower mark on Twitter

Powerful PR — Thu, 15 Dec 2011 19:37:28 +0000

Oceanside, CA, USA, 15 December 2011 – Jeff Cotrupe’s Twitter site now reaches more than 8,350 followers, an increase of more than 14% over its follower base on 1 August. “Admittedly these are not Charlie Sheen numbers,” said Cotrupe, “but I often have more followers than companies we do business with–and the most important thing is the quality of the dialogues I get to engage in with great people across the Twittersphere.” Cotrupe also manages the Twitter site for Stratecast, and while that site deals with a more limited range of subject matter, he has built Stratecast’s follower base from 125 in September 2010 to nearly 1,400 today.