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Title: New Gap Design Prompts Web Protest
Word Count: 454
Author: Martin Hofschroer
Category: Internet Marketing/Online Business
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New Gap Design Prompts Web Protest
Gap has junked its new logo design following an online outcry on social networking sites.

The high street clothes retailer decided to make a U-turn on its new branding, which displayed the word “Gap” on a white background with a small blue square sitting over the letter ‘p’, after a flood of negative comments from consumers.

Fans of Gap proceeded to post thousands of pessimistic remarks after the new logo was launched and a Twitter account was set up in protest to the change that amassed nearly 5,000 followers.

Marka Hansen, president of the Gap brand in North America, told the firm’s Facebook page: “We’ve been listening to and watching all of the comments this past week.

“We heard them say over and over again they are passionate about our blue box logo, and they want it back. So we’ve made the decision to do just that – we will bring it back across all channels.”

Search engine site Bing has undergone a web design transformation in order to make its homepage more user-friendly.

A Quick Tabs feature has been launched to enable easier access to relevant search results and more content across channels such as shopping, health and travel has also been added.

Satya Nadella, of Bing, said: “Ten per cent of search queries are entertainment-related and Bing is making a first step today to help having a great entertainment experience on Bing easy and fun.”

Bing’s makeover comes hot on the heels of Google’s decision to let users add a favourite photo or image in order to personalise the background of its homepage.

It seems that it might not be long before the two search engine homepages are indistinguishable.

Google appears to be invading our lives so it is increasingly important that businesses rank highly on the all-conquering search engine.

Research by My Voucher Codes discovered that the majority of British people see the Google logo once every nine minutes and 47 per cent said they have Google as their homepage or it is the first page that they access once online.

In addition, 34 per cent said that the Google logo was the most prominent in their lives and 53 per cent confessed that they used the search engine as a spelling tool.

More importantly, the survey discovered that 52 per cent of people said they searched for something using Google between ten and 20 times every day.

Chairman of MyVoucherCodes Mark Pearson said: “We were not surprised to see that Google is the most recognised logo amongst Brits as it has become such an institution.”

A presence on social networking sites must also be a must for website owners as the study found that Facebook and Twitter also ranked highly in brand awareness.

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Title: MP3 And Your PLR Work Well Together
Word Count: 433
Author: Craig Breeze
Category: Internet Marketing/Online Business
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MP3 And Your PLR Work Well Together
Instead of merely rewriting PLR content, you may want to consider putting it into an entirely new format altogether, such as audio.

There are plenty of reasons to do this. For starters, some people just prefer to listen to audio over reading text. To please these people, you can offer your audio as a down loadable MP3 file that listeners can pop into their iPod and take with them.

Secondly, some people feel that information that’s conveyed as an audio is perceived to be more valuable. This is especially true if you offer both the text and audio versions of the content as a great selling point supply your customer with both form. As such, your visitors may be more inclined to listen to your audio simply because they expect it to be valuable content.

It’s easy for you to turn your text into an audio? If you have a good speaking voice and a good microphone, you can do it yourself. Simply record the content into an audio editor like Audacity of the Hi-Q recorder, edit as needed, convert into an MP3 file if necessary, and upload to your site.

Don’t worry if you’re not technically inclined, or if you’re unwilling or unable to do the audio yourself. There are plenty of talented and reasonably priced voice-over artists who are willing to do it for you.

To find these artists, you can search Google for “voice over artist,” post a project on freelancing sites like elance.com, or search voice talent sites like voices.com. As with outsourcing any task, be sure to do your due diligence to ensure you’re working with a competent, reliable professional. If needed, also be sure to ask if they’ll handle the technical aspects of the job, such as putting it into the correct format (e.g., MP3 in most cases).

But the big question is now what do you do with your newly created audio ebook or article

One way to use audio content is as a lead generator to build your mailing list. In this case you would offer a downloadable format, perhaps with the text transcripts. Indeed, you can use it exactly the same way you use text content – only the format is different.

The best way to use your audio to pull in traffic is to make the content available freely as a podcast. The advantage of pod-casting is that you can allow your audio content to be syndicated to tens of thousands of people – who are specifically looking for audio content in your niche!

I recommend you use the most-known and widely used podcast directories like podomatic.com, ipodder.org, podcastpickle.com, podcastalley.com, itunes.com.

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Title: How Improving your Search Ranking Will Help You to Increase Web Traffic Word Count: 500
Author: Tom Koh
Category: Internet Marketing/Online Business
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How Improving your Search Ranking Will Help You to Increase Web Traffic
Web traffic is the lifeblood of any website and any company. It means that people are viewing and interacting with your website, creating the connections that you need to be successful in the marketplace. A good way for a company to gauge how well it is interacting with customers, consumers, and clients is to look at this web traffic. Website owners will often look to increase web traffic as a way to ensure that they stay successful.

Searching rankings are just one of the many different ways that companies can work to increase web traffic. While it is a popular way to work to increase traffic, many website owners and business owners fail to understand how it works. Understanding how improving your search ranking will help you to increase web traffic is crucial to the success of your web page.

Initial Visits

This is the obvious benefit of utilizing search engine optimization to increase web traffic. You will have plenty of new first-time viewers, people who have been directed to your website for the first time. These are incredible important viewers, viewers that are going to help to spike your traffic numbers. This is why a solid website design is key: the search engine will bring the viewers to you, but you need to work to make a good first impression.

Word of Mouth

The first impression that you make with those initial visitors is incredibly important because of the one major aspect of increasing web traffic that you cannot control – word of mouth. When people talk about your website, others listen. You will be able to get backlinks to your page, which will help drive traffic. Individuals may blog about your website, and may verbally tell their friends about your website. This is a major aspect of search engine rankings and how they can increase your web traffic. If your content is rich and your website is reputable, the search engines will uncover it and send it up the rankings, leading to more visibility for your website.

Repeat Viewers

Most websites are interested in the number of first-time viewers that they get from search engines. This is unfortunate, as there is one other way that search engine results can help to increase web traffic. Regular visitors are highly important to the success of your website as they boost the traffic numbers by contributing to the bulk of the visits. The search engine brings people in for the first time, and your website must be good enough to keep them coming back for more. Higher page rankings almost certainly means more regular visitors, higher traffic, better advertising and sales.

The way that search engines check for websites and look for websites is constantly changing. If you own a website, you will need to strengthen your process of search engine optimization and focus on making it a vital part of your website strategy. Those who tailor their website to the search engines will see that they will increase web traffic numbers and see a steady rise in visitors and website interactions.

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Title: 5 Common Mistakes To Avoid In Increasing Web Traffic
Word Count: 501
Author: Tom Koh
Category: Internet Marketing/Online Business
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5 Common Mistakes To Avoid In Increasing Web Traffic
While there are plenty of different ways for you to increase your web traffic, there are plenty of different myths that you should avoid. These are just some of the many myths that have been in circulation as websites work to increase their web traffic. Avoid these myths, as they will hinder your efforts to increase web traffic for your website.

There are multitudes of ways for you to get your web traffic, but these simple basic myths are those you should avoid like the plague. These are just some of the many myths that have been in circulation as websites work to increase their web traffic. Avoiding the commonsensical will just hold you back in your effort to get more web traffic.

Myth 1: You Need to Spend A Lot of Money

There are people who believe that they need to spend exorbitant amounts of money when trying to increase web traffic. While there are some things that you will want to pay money for, there is no need to spend a lot of money in unnecessary places. Pay for increased traffic, and pay for backlinks. There are plenty of things that you are not going to want to pay for, including social networking handling. Know where to spend your money, as it will help you to be more efficient in your attempt to raise traffic.

Myth 2: You Need to Saturate

While it is important to utilize keywords and to take a multi-faceted approach to your web traffic goals, there is a limit. Saturating your webpage and saturating the market can actually backfire, leading to lower search engine results and less visitors. Do up a an organized schedule to roll out your tools.

Myth 3: Forget Quality Content

There are plenty of websites that slam keywords into articles, failing to think about the quality of their content. Having good quality content ensures that there will be repeat visitors – an invaluable tool for increasing web traffic. Be sure to consider the quality of your content.

Myth 4: There is No Need to Track Incoming Traffic

Think that you do not need to track your incoming traffic? Think again. You need to know how many backlinks you have, and you need to know what kind of viewers you are bringing in. Failure to do so will lead to long-term losses in web traffic.

Myth 5: I Need Immediate Results

You are not going to see immediate results when you implement all of your web traffic tools. Be patient, as some tools may take longer to work than others.

It can be easy to fall into the traps of these myths. Some methods do work, while other seem destined to get you disastrous results from the search engines. In the end, these various myths will hold your website back, keeping it from growing and prospering as it should. If you can avoid these myths and focus on the truths of trying to increase web traffic, your website will be successful.

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Title: Building an Internet Network Marketing Business
Word Count: 407
Author: Billie Josey
Category: Internet Marketing/Online Business
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Building an Internet Network Marketing Business
Internet network marketing is a hot topic online because it is easy to see the potentially explosive growth that the internet can bring to the ordinary world of multi-level marketing (MLM). The ordinary ways of making a list and talking to everyone on that list.

Billions of people use the internet to communicate with each other, entertain themselves, create content, find information and buy products from online stores. With such an enormous potential customer base, online networking is very much worth looking into.The benefits it could possibly bring be very huge.

One benefit that online marketing has is that it can target customers based on the nature of online behavior. While many people will casually stroll by a brick and mortar store, internet surfers will only visit an online store if they searched for it or clicked on a link leading to that particular marketing website.

Therefore, marketing is targeted only at those who are interested in the product or service that is being sold online. So you dont have to waste time with tire kickers.

The online marketer can easily build his website such that the proper keywords related to his products are emphasized. Not that internet network marketing is so easy that anyone can do it. On the contrary, only those with the networking skills and perseverance are likely to succeed.

Typically, the products should come first. It’s not wise to start building an online presence without any idea of what one will be selling. When good products are either made or sourced, the online businessman then needs to get to work.

High website traffic and high search engine ranks are essential to internet network marketing. Too low traffic and not enough sales will be generated to justify the online business. Putting together a good online presence can take months of hard work but it is very much worth it to be able to reach thousands of customers everyday.

When the time is ripe to launch the product or products, the most important thing to remember is that in MLM profit is not generated primarily through sales but rather through building a large sales network.

The focus should be on gaining trust, helping others and working together to make sales. All effort must be made to help others recruit people who are also interested in internet network marketing opportunities. This is the only real way to make a success of an online marketing business.

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Title: How to Develop Your Own Unique Information Products.
Word Count: 664
Author: John Beaumont
Category: Internet Marketing/Online Business
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How to Develop Your Own Unique Information Products.
So you would rather develop your own products rather than market those of someone else? I suggest the following method for doing this.

First of all you should identify which is your area of greatest interest.

The reason for this is that the more passionate you are about a subject then the easier it is to write about it.

However you now have to establish whether or not a market exists for such a product.

For example if you collect sweet wrappers whilst you may be very enthusiastic are there many others that share your enthusiasm? The way to ascertain this information is to search the internet not forgetting to include the number of magazines devoted to your niche. I would suggest that there are very few people that are involved in the activity of sweet wrapper collections.

So however passionate you may be the chances of making many sales in this niche are very small. It is very important that there is a sizable market for your product.

What is a sizable market?

This will depend on the product of course. If it is a very high value product which you are an expert on then maybe you only have to sell a few items to make a handsome profit. Someone with their own private jet would probably pay quite a large amount for some interesting information which helps them improve their flying capabilities.

On the other hand information on French cooking would probably have a large potential market but much greater competition so whilst you could make many more sales the price would be much cheaper.

Having established that a market exists for your product the art next is to discover what information is wanted by your potential customers. What stage are your potential clients at with regard to the knowledge they have acquired? You will obviously have to pitch your writing differently for the complete novice than you will for the expert.

Now is the time to do some research into what may be missing from the available literature about your market. It is surprising how often some items are overlooked. In many cases someone who has become an expert in a subject forgets or overlooks the obvious basics simply because they have become so used to them. Whilst something may be second nature to them another person further down the line of knowledge could well be struggling with a particular point.

Study your competition to establish how you could produce a better product.

After you have developed your product the next stage is to consider how to market it. The best way to go about this is to determine what magazines your prospective clients read. Then go to your local library or contact the publisher and look through all the advertisements for your type of product in the last ten or so issues. Where a particular advert is published on a regular basis then you can assume it is probably successful. Please do not copy the successful adverts but use them as a guide to developing your own.

Once you have advertised your product you will be able to establish how successful it has been. If it has run well then you can consider rolling it out to other places. Should it have “bombed” then at least you can try to find out why. Was it the ad itself or was the product not of interest? Bear in mind that you must expect some failures. It happens to everyone so don’t get depressed!!

So kill the losers and roll out the winners.

Failure, the willingness to modify a product or drop it and testing again is the pathway to guaranteed success.

Once you have a successful product you will have to ensure that you have follow up items whether your own or those from someone else to enable you to follow up and make even more sales. That is the basis of a good marketing strategy.

You CAN do it

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Title: Working With Online Article Marketing
Word Count: 475
Author: Paul Wise
Category: Internet Marketing/Online Business
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Working With Online Article Marketing
Online article marketing services abound, but they all work on a single common principle, using a network of websites to host content that contain backlinks promoting clients’ businesses. Choosing the right service can be a hit-or-miss affair, however, in that no online article marketing company will divulge its network of carefully cultivated websites. For one thing, no one wants their competitors to know which sites are theirs, but the most important reason is that search engines like Google are sure to penalize the sites for gaming the system.

The penalties can range from an outright ban of indefinite length (in the form of complete de-indexing) to significantly lowering the sites’ ranking, none of which sanctions an online article marketing firm can afford to receive. But without a list of sites comprising their networks, there is no way to objectively evaluate how likely these companies might work for you. The only way to get even an inkling of whether such promotional services would work is to bite the proverbial bullet and pay up for a few months’ membership.

It takes a few months to properly evaluate an online marketing service because results are often not immediate, even in the best-case scenarios. Search engines like Google use time as a factor in determining relevancy, for an established site is generally more trustworthy than something that was put up just the other night. Thus, the backlinks found in an article that is hosted by a brand-new site is usually assigned less “weight” by the search engines than those in an article that’s found on an established site. Think the New York Times versus your personal blog: the same exact article may appear on both, but who do you think Google is going to rank higher – much, much higher?

Of course, it’s all a lot more complicated than this (Google reportedly considers over ninety different factors in its search engine algorithm – which it updates regularly). But the point of the matter is that article marketing online is mostly about the integrity of the network, its robustness, so choosing the right service, the right company with the right network, is paramount to success.

But, as already mentioned, there is no way to make an educated guess, as no company will release its network of websites. So to do web-based article marketing, you will need sufficient money to try out different services for a few months each in order to find the one company that really does work for you. In carrying out this little experiment, care should also be taken to isolate the different factors that may be involved in order to accurately determine what is responsible for your success! With patience and a little luck, marketing articles on the web should lead to increased sales and profits for your business within six months to half a year.

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Title: Methods You Can Easily Use To Get All The MLM Business Leads You Need Word Count: 502
Author: Jeff Schuman
Category: Internet Marketing/Online Business
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Methods You Can Easily Use To Get All The MLM Business Leads You Need
Are you struggling to get MLM business leads? There are many ways you can use to get all of the leads that you will ever need. You just need to know what the best methods are that should be used by every network marketing business owner.

You want to be sure that you start with one method at a time. Get that one method working effectively to bring traffic to your business before adding another one.

This way you don’t waste time jumping from one method to another and never getting the leads you need. Now that you know that important information, here are the methods that you most definitely need to use to get as many leads as you need.

One: Article marketing – This method will help you get leads now and for a long time in the future. You want to write an article using keywords that is related to your business.

Then distribute your article all over the internet, anywhere you can. The one thing to know about this method is that it can turn in viral marketing for you.

This happens when others start picking up your articles and resource box and using them on their websites, blogs or even ezines. This is a method that can get you traffic in a lot of different ways.

Two: Social networking – This is a method that will help you get free traffic and at the same time it will help you build relationships.

Three: Forum marketing – This is another way that will allow you to easily build relationships. Just be sure you get involved and don’t just blatantly advertise your business. Let people get to know you and this will lead to them becoming curious about your business on their own.

Four: List building – This is vital because it gives you a way to capture the contact information of prospects. You just need an autoresponder preset with some emails or an ezine and a lead capture page.

Five: Link building – To help you build links back to your site, you want to put your website link everywhere you are able to on the internet. This is essential because it will help you get free organic search engine traffic.

The more links you have to your site, the more important it becomes with the search engines.

Six: Blogging – This is a must because it gives your prospects a way to interact with you. It also gives you a way to keep them informed on many important things in your business.

These are just a few of the methods that you most definitely want to use for gathering leads for your business. The more methods you are able to use, over time, the more traffic you will generate.

This will easily lead to the success of your MLM business. Now that you are aware of the best methods to use for getting all the MLM business leads you need, you just need to get started using them and before you know it, you will never worry about getting leads again.

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Title: Gmail Priority Inbox: Awesome Email Filtering And Time Management System Word Count: 402
Author: Elmar Sandyck
Category: Internet Marketing/Online Business
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Gmail Priority Inbox: Awesome Email Filtering And Time Management System
I have been using Gmail for quite some time now and it’s been really a great help. I especially love Gmail Labs! As if that wasn’t excellent enough, Google’s creative ideas now has another innovation for a lot of us who are overwhelmed by too much email: Gmail Priority Inbox.

What is Gmail Priority Inbox

You know how our inboxes are often flooded with a lot of messages daily? There’s mail our colleagues, from our subscriptions, from family and friends, and spam. Some of these emails need to be answered right away, some can be ignored and deleted and some may need responding at some point later. It can be very difficult keeping track of it, right?

If you’re having a hard time dealing with your mails daily, then this is the perfect solution. It can be really time-consuming to figure out which mails need to be read or deleted and what needs a reply ASAP.

What if your mail could tell what’s really important for you without you having to go through everything one by one?

This is what Gmail’s Priority Inbox does. It’s a great new way to handle information overload in Gmail. It helps you focus on the messages that really matter, without any complicated rules.

How it works

In the words of Google itself, “Priority Inbox splits your inbox into three different sections: “Starred”, “Important and unread” and “Everything else”. When you activate Gmail Priority Inbox, as your messages come in, Gmail automatically flags some of them as important. Amazingly, Gmail uses a variety of signals to predict:

Which messages are important, including the people you sent an email the most (if you email Jack a lot, a message from Jack is probably important); and

Which messages you open and reply to!

Your daily use of Gmail should “teach” it to categorize your messages for you! How cool is that?

Also, by clicking the plus or minus buttons at the top of the inbox to properly mark a conversation as important or not important, you help Gmail learn your email reading and replying pattern! What’s more, you can:

create filters to always mark certain things important or unimportant; or rearrange and customize the three inbox sections!

The Gmail Priority Inbox is undoubtedly a great system, and easy way to quickly see what needs immediate responding and what can wait – great for your time management techniques! Try it today and let me know what you think!

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Title: 4 Tips to Improve Web Design Results with Images
Word Count: 497
Author: Salli Berman
Category: Internet Marketing/Online Business
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4 Tips to Improve Web Design Results with Images
As the old saying goes, “a picture is worth a thousand words.” This is particularly true when it comes to web design projects. Web surfers have extremely short attention spans and a few well-chosen and properly optimized images can do wonders in terms of drawing visitors to your web site and capturing their attention once they are there.

Here are 4 Tips to Leverage Images for Better Web Design Results:

1. Enhance the Message. The images you select for any web design project should supplement the written text on the page. In other words, your readers should be able to look at an image and immediately “get” why it is on that particular page. The worst thing you can do is pick an image because it is cute or funny, but distracts from the main points you are trying to make. It may capture attention and even generate a laugh or two, but that won’t help pay the bills. If an image takes attention away from your intended message and call-to-action, you should replace it.

2. Complement the Overall Design Aesthetic. Care should be taken to avoid adding an image to a web page that competes with or clashes with the overall look and feel of the site. For example, if your web design scheme is based on warm, earthy colors and conveys a sophisticated and subdued tone, a silly cartoon image comprised of neon pink and lime green will look out of place. Your readers will be scratching their heads and trying to figure out why that particular image is there, rather than focusing on your message.

3. Incorporate Keywords. Adding images to your web design projects can do more than help communicate your message to your target audience. They can also be used to help the search engines find and return your web pages to online searchers.

There are two main ways you can accomplish this:

First, change the file names for your images to include a targeted keyword or phrase for that page. This will make is easier for search engine spiders to “recognize” the image. To illustrate, a file named “TrendyYogaPants.jpg” is more meaningful than one with a generic file name like “0983491.jpg.”

The second way to get organic search engine traffic from your images is to use “Alt Text” tags. Again, use the keywords or phrases you are targeting for that particular page. Not only will this help the search engines figure out what your image is about, it will also help your human visitors by providing a text explanation in the event the image fails to load.

4. Optimize for Speed. Site load speed is an important web design consideration. This is because slow load times can negatively impact how your web site ranks in the search engines and cause visitors to quickly reach for the back button. Overly large image files can slow down your site speed, so be sure to properly optimize each file to the smallest size you need before uploading it.