<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0">

<channel>
	<title>writearm.com</title>
	
	<link>http://writearm.com</link>
	<description>Writer &amp; Editor Tracy Zollinger Turner's professional web site</description>
	<lastBuildDate>Tue, 31 Aug 2010 14:57:25 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
		<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/writearm" /><feedburner:info uri="writearm" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><item>
		<title>News &amp; updates</title>
		<link>http://feedproxy.google.com/~r/writearm/~3/4AkhO33EqZA/</link>
		<comments>http://writearm.com/news/news-updates/#comments</comments>
		<pubDate>Tue, 31 Aug 2010 14:57:25 +0000</pubDate>
		<dc:creator>TZT</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[Columbus]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[Ohio]]></category>
		<category><![CDATA[sustainable architecture]]></category>
		<category><![CDATA[Tracy Zollinger Turner]]></category>

		<guid isPermaLink="false">http://writearm.com/?p=236</guid>
		<description><![CDATA[I recently returned from a trip to New York City to attend the annual BlogHer conference, where I joined 2,400 of my fellow bloggers for a whirlwind tour of women&#8217;s manifold roles on the new media landscape. In addition to liveblogging four conference sessions, I  was an honored Voice of the Year for a post [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://writearm.com/wp-content/uploads/2010/08/748278_28064233.jpg"><img class="alignleft size-medium wp-image-238" style="border: 1px solid black; margin: 7px;" title="748278_28064233" src="http://writearm.com/wp-content/uploads/2010/08/748278_28064233-224x300.jpg" alt="" width="179" height="240" /></a>I recently returned from a trip to New York City to attend the annual <a href="http://www.blogher.com/" target="_blank">BlogHer</a> conference, where I joined 2,400 of my fellow bloggers for a whirlwind tour of women&#8217;s manifold roles on the new media landscape. In addition to liveblogging four conference sessions, I  was an honored <a href="http://www.blogher.com/announcing-2010-blogher-voices-year?wrap=blogher-conferences/blogher-conference-2010&amp;crumb=47012" target="_blank">Voice of the Year</a> for a post on my personal blog, <a href="http://tinymantras.com/">Tiny Mantras</a>, called <a href="http://www.tinymantras.com/2009/12/mean-girl-reconsidered.html" target="_blank">Mean Girl, Reconsidered</a>.</p>
<p><strong>Recently published</strong>: I did a green series for Buildipedia.com, including pieces on green <a href="http://buildipedia.com/go-green/item/1272-going-green-sustainable-finishes">structural materials</a>, <a href="http://buildipedia.com/go-green/item/1259-going-green-energy-options">energy options</a> and <a href="http://buildipedia.com/go-green/item/1272-going-green-sustainable-finishes">finishes</a>. (Earlier this year, I wrote a piece about<a href="http://buildipedia.com/go-green/item/1254-considerations-for-building-green"> Columbus Commons</a>, the public space replacing the recently demolished City Center Mall.)</p>
<p><strong>Coming soon</strong>: I will be teaching <a href="http://thefusefactory.org/2010/08/06/podcasting-101/">Podcasting 101</a> for <a href="http://thefusefactory.org/">The Fuse Factory</a> on September 22.</p>
<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/writearm?a=4AkhO33EqZA:T4l_sJwyK0Q:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/writearm?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=4AkhO33EqZA:T4l_sJwyK0Q:D7DqB2pKExk"><img src="http://feeds.feedburner.com/~ff/writearm?i=4AkhO33EqZA:T4l_sJwyK0Q:D7DqB2pKExk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=4AkhO33EqZA:T4l_sJwyK0Q:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/writearm?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=4AkhO33EqZA:T4l_sJwyK0Q:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/writearm?i=4AkhO33EqZA:T4l_sJwyK0Q:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=4AkhO33EqZA:T4l_sJwyK0Q:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/writearm?i=4AkhO33EqZA:T4l_sJwyK0Q:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=4AkhO33EqZA:T4l_sJwyK0Q:cGdyc7Q-1BI"><img src="http://feeds.feedburner.com/~ff/writearm?d=cGdyc7Q-1BI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/writearm/~4/4AkhO33EqZA" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://writearm.com/news/news-updates/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://writearm.com/news/news-updates/</feedburner:origLink></item>
		<item>
		<title>The skinny on school food</title>
		<link>http://feedproxy.google.com/~r/writearm/~3/CIqPsgnMxAo/</link>
		<comments>http://writearm.com/looking-back/the-skinny-on-school-food/#comments</comments>
		<pubDate>Sat, 10 Apr 2010 13:45:01 +0000</pubDate>
		<dc:creator>TZT</dc:creator>
				<category><![CDATA[looking back]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[food]]></category>

		<guid isPermaLink="false">http://writearm.com/?p=220</guid>
		<description><![CDATA[I spent four of the last six years observing and writing about two of Columbus&#8217; poorest urban high schools. Our barometer for poverty? Food. Between 70 and 80 percent of the students qualified for free or assisted lunches. And for too many of those students, the food provided at school was the only food in [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://writearm.com/wp-content/uploads/2010/04/1026563_62274978.jpg"><img class="alignleft size-thumbnail wp-image-226" style="border: 1px solid black; margin: 8px;" title="1026563_62274978" src="http://writearm.com/wp-content/uploads/2010/04/1026563_62274978-150x150.jpg" alt="" width="150" height="150" /></a>I spent four of the last six years observing and writing about two of Columbus&#8217; poorest urban high schools. Our barometer for poverty? <strong>Food.</strong> Between <strong>70 and 80 percent</strong> of the students qualified for <strong>free or assisted lunches</strong>. And for too many of those students, the food provided at school was the <strong>only food in their lives that they could rely on. <em>Period</em></strong><em>.</em></p>
<p>So I&#8217;m watching <a href="http://abc.go.com/shows/jamie-olivers-food-revolution" target="_blank">Jamie Oliver&#8217;s Food Revolution</a> and <a href="http://www.jamieoliver.com/campaigns/jamies-food-revolution" target="_blank">campaign</a> with interest. I&#8217;ve seen the cafeteria trays full of highly processed foods and utter lack of fresh produce. I&#8217;ve seen attempts to make things &#8220;healthier&#8221; include weird appeasements like replacing soda in vending machines with sugary fruit drinks that have less than 10 percent juice.  So far, most of the focus of the show has been on childhood obesity. But not every kid that subsists on food that&#8217;s 90 percent byproducts and additives and really garbage is overweight. That doesn&#8217;t mean that the effect on a young person&#8217;s health isn&#8217;t just as negative.</p>
<p>Kids currently consume food made with lower standards than most fast food chains. If you&#8217;ve seen Morgan Spurlock&#8217;s documentary <a href="http://www.hulu.com/watch/63283/super-size-me">Super Size Me</a>, think about that and read that sentence again. Go.  If you haven&#8217;t seen it, click that link and watch it.</p>
<p>I&#8217;ve wondered what it must be like to try and <em>learn</em> and focus when your body is running on that kind of fuel. How does a young person handle testing or classroom challenges or social conflict while his or her body is processing that kind of food? And if you don&#8217;t know exactly how bad school lunches can be, check out the blog <a href="http://fedupwithschoollunch.blogspot.com/" target="_blank">Fed Up With School Lunch</a>, written by a teacher who has committed to eat exactly what the kids are offered every day.</p>
<p>Through my association with the <a href="http://svmomblog.typepad.com/ohio_moms_blog/" target="_blank">Ohio Moms Blog</a>, I was able to jump on a call with Secretary of Agriculture Tom Vilsack several weeks ago. Several other women who blog for Silicon Valley Moms <a href="http://www.svmoms.com/2010/02/secretary-of-agriculture-tom-vilsack-speaks-with-mom-bloggers.html#comment-6a00d83451bae269e201310f2cf755970c" target="_blank">wrote about the call</a> and the issues it raised. I&#8217;m pleased to know that the highly political USDA food pyramid is being revamped (<a href="http://www.markbittman.com/" target="_blank">Mark Bittman</a> laid out the gnarled, industry-driven history of its existing nutritional considerations well in his book, <em>Food Matters</em>) and that slowly but surely, we are moving toward new, better choices.</p>
<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/writearm?a=CIqPsgnMxAo:kB-oZvSCNRk:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/writearm?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=CIqPsgnMxAo:kB-oZvSCNRk:D7DqB2pKExk"><img src="http://feeds.feedburner.com/~ff/writearm?i=CIqPsgnMxAo:kB-oZvSCNRk:D7DqB2pKExk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=CIqPsgnMxAo:kB-oZvSCNRk:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/writearm?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=CIqPsgnMxAo:kB-oZvSCNRk:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/writearm?i=CIqPsgnMxAo:kB-oZvSCNRk:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=CIqPsgnMxAo:kB-oZvSCNRk:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/writearm?i=CIqPsgnMxAo:kB-oZvSCNRk:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=CIqPsgnMxAo:kB-oZvSCNRk:cGdyc7Q-1BI"><img src="http://feeds.feedburner.com/~ff/writearm?d=cGdyc7Q-1BI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/writearm/~4/CIqPsgnMxAo" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://writearm.com/looking-back/the-skinny-on-school-food/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		<feedburner:origLink>http://writearm.com/looking-back/the-skinny-on-school-food/</feedburner:origLink></item>
		<item>
		<title>Reel love</title>
		<link>http://feedproxy.google.com/~r/writearm/~3/n4OFzz-TZzc/</link>
		<comments>http://writearm.com/unexpected-writing/reel-love/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 17:56:12 +0000</pubDate>
		<dc:creator>TZT</dc:creator>
				<category><![CDATA[looking back]]></category>
		<category><![CDATA[unexpected writing]]></category>
		<category><![CDATA[you call that a writing career?]]></category>
		<category><![CDATA[Almost There]]></category>
		<category><![CDATA[arts]]></category>
		<category><![CDATA[broadcast]]></category>
		<category><![CDATA[Dan Dougan]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[public radio]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[scripts]]></category>
		<category><![CDATA[storytelling]]></category>
		<category><![CDATA[WCBE]]></category>

		<guid isPermaLink="false">http://writearm.com/?p=211</guid>
		<description><![CDATA[I learned how to produce reports for public radio with reel-to-reel tape, wax pencil and a razor blade. It was a matter of months before we moved into the digital age, but I&#8217;m kind of glad I got the chance to learn it the old-fashioned way. I fell onto the airwaves by chance. The alternative [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-210" style="border: 1px solid black; margin: 7px;" title="853395_33234457" src="http://writearm.com/wp-content/uploads/2009/11/853395_33234457-300x200.jpg" alt="853395_33234457" width="210" height="139" /> I learned how to produce reports for public radio with reel-to-reel tape, wax pencil and a razor blade. It was a matter of months before we moved into the digital age, but I&#8217;m kind of glad I got the chance to learn it the old-fashioned way.</p>
<p>I fell onto the airwaves by chance. The alternative weekly that I worked for folded at the end of 1996. Shortly after my job-free holidays, the news director of local public radio station <a href="http://www.wcbe.org/">WCBE</a> called me, said she liked my writing and, since the whole city knew I probably wasn&#8217;t up to much, asked if I might be interested in doing some arts stories for her.</p>
<p>She trained me to do everything on the fly, from how to hold the microphone for good sound to mixing tracks to editing the tape.  She gave me tips on writing for audio and suggestions about how I might read more naturally. I did some of it well and completely stumbled through other parts. Audio can bring such great new dimensions to storytelling.</p>
<p>A lot of people felt certain that this should be the new direction of my career, except for me.  I was more comfortable taking notes and living behind a byline, not so much  with thrusting a mic into people&#8217;s faces and hearing myself in between the pros of  NPR&#8217;s &#8220;Morning Edition.&#8221; I even turned down a couple of opportunities, opting to pursue the freelance writing, editing and new digital frontier that all lived in my comfort zone.</p>
<p>I did maintain a freelance relationship with the station on and off for several years, though, and did a fair amount of visual arts reporting (a real challenge to do on the radio!) in conjunction with <em>Dialogue</em> magazine that was funded by the Greater Columbus Arts Council. It was good for local artists and arts organizations &#8211; the pieces were played on public stations all over Ohio because of the dearth of arts reporting on the radio. But as I took on other work and funding for those projects eroded, it fell by the wayside.</p>
<p>In hindsight, I wish that I&#8217;d let myself enjoy all of it more. These days, I&#8217;m rediscovering that writing and editing for broadcast is a total blast.</p>
<p>This fall, I had my first opportunity to do some television script writing for a local station and I can&#8217;t tell you how much fun I had using <a href="http://www.avid.com/">Avid</a> and playing with words, sound and video to tell a few stories. I have zero desire to be on camera, but I&#8217;m not at all voice-shy anymore, and I love producing this kind of work.</p>
<p>Most recently, I produced the pilot episode of my husband&#8217;s radio show, <a href="http://almostthereradio.com/" target="_blank">Almost There</a>, and contributed a segment of my own on adult-friendly children&#8217;s music. We have two more two-hour episodes airing over the holidays in hopes of landing a permanent slot, so please stay tuned.</p>
<p>And if you&#8217;re looking for someone with a strong writing/reporting background to produce audio or video scripts, I&#8217;m very interested in this kind of work. Please <a href="http://writearm.com/contact/">get in touch</a>.</p>
<p>Technorati: H7UMGZ6K46H7</p>
<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/writearm?a=n4OFzz-TZzc:sc6EVqnv3Z8:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/writearm?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=n4OFzz-TZzc:sc6EVqnv3Z8:D7DqB2pKExk"><img src="http://feeds.feedburner.com/~ff/writearm?i=n4OFzz-TZzc:sc6EVqnv3Z8:D7DqB2pKExk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=n4OFzz-TZzc:sc6EVqnv3Z8:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/writearm?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=n4OFzz-TZzc:sc6EVqnv3Z8:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/writearm?i=n4OFzz-TZzc:sc6EVqnv3Z8:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=n4OFzz-TZzc:sc6EVqnv3Z8:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/writearm?i=n4OFzz-TZzc:sc6EVqnv3Z8:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=n4OFzz-TZzc:sc6EVqnv3Z8:cGdyc7Q-1BI"><img src="http://feeds.feedburner.com/~ff/writearm?d=cGdyc7Q-1BI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/writearm/~4/n4OFzz-TZzc" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://writearm.com/unexpected-writing/reel-love/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		<feedburner:origLink>http://writearm.com/unexpected-writing/reel-love/</feedburner:origLink></item>
		<item>
		<title>Someplace, Ohio</title>
		<link>http://feedproxy.google.com/~r/writearm/~3/xChpW0SbUww/</link>
		<comments>http://writearm.com/looking-back/someplace-ohio/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 15:29:57 +0000</pubDate>
		<dc:creator>TZT</dc:creator>
				<category><![CDATA[looking back]]></category>
		<category><![CDATA[alternative newspapers]]></category>
		<category><![CDATA[Columbus]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[James Kunstler]]></category>
		<category><![CDATA[Ohio]]></category>
		<category><![CDATA[urban planning]]></category>

		<guid isPermaLink="false">http://writearm.com/?p=198</guid>
		<description><![CDATA[For as long as I&#8217;ve lived here, Columbus, Ohio has wrestled with its cultural identity. For one thing, our arts and entertainment establishments don&#8217;t have the breadth of history that those in Cincinnati or Cleveland do. We don&#8217;t have, say, an Alan Freed to help us claim relevance on the national landscape, a Marge Schott [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-199" style="border: 1px solid black; margin: 7px;" title="67066_1739" src="http://writearm.com/wp-content/uploads/2009/11/67066_1739-300x225.jpg" alt="67066_1739" width="270" height="203" />For as long as I&#8217;ve lived here, Columbus, Ohio has wrestled with its cultural identity.</p>
<p>For one thing, our arts and entertainment establishments don&#8217;t have the breadth of history that those in Cincinnati or Cleveland do. We don&#8217;t have, say, an <a href="http://www.alanfreed.com/">Alan Freed</a> to help us claim relevance on the national landscape, a <a href="http://en.wikipedia.org/wiki/Marge_Schott" target="_blank">Marge Schott</a> to bring us infamy or quite as many <a href="http://en.wikipedia.org/wiki/The_Lois_and_Richard_Rosenthal_Foundation" target="_blank">philanthropists</a> dumping money into our fine arts institutions.</p>
<p>We&#8217;ve suffered through extended bouts of pro sports team envy, taken our lesser, successful pro sports teams for granted and either adored or felt dogged by the permeating culture of our Big 10 football team.  We&#8217;ve trained a telescope on Austin, Texas — another massive-university capital city with big-time college sports — and tried to glean something  about how it manages to be the kind of magnet for creative individuals and companies that we would like to be.</p>
<p>Columbus has yet to embrace its inner funkiness or the more colorful points in its history. It also has an unfortunate tendency to reject or replace the authentic in favor of things that are marketing-driven&#8230; but that seems to be a plague everywhere in this economy, and these are rants for another day.</p>
<p>What we do have is a city that lacks some of the built-in charm of those with a more cohesive skyline and compact borders, but is extremely livable in many respects. A lot of development has gone into our parks and bikeways, resources like our library system are top-notch and our warm months are packed with free, worthwhile cultural events. These days, there is also an extraordinary amount of interest in and conversation about how the urban center can, could or should develop.</p>
<p>Looking back through my files to the days when local alternative weekly newspapers did things like print 1,000+ word pieces that weren&#8217;t even the cover story, I recently unearthed an <a href="http://writearm.com/portfolio/culture-news-features/suburbia-bites-a-pre-millenium-interview-with-james-kunstler/">interview I did with James Howard Kunstler</a>, author of <em>The Geography of Nowhere</em>. A passionate and somewhat accidental civic guru, he visited Columbus in 1995 to rap us upside our collective head about suburban blight and the potential of our urban community. He was working on his sequel, <em>Home From Nowhere, </em>which included sections about Columbus as  a representation of both the best and worst of the urban American landscape.</p>
<p>It&#8217;s interesting to look back and see what he thought of the city then. I think his books, and this interview have been a reference point in terms of how I look at Columbus ever since. His observations about various neighborhoods and structures were prescient.</p>
<p>What seems dated about the story, though, is that it has a lot of language about the Internet&#8217;s potential as a greater isolator. It seems funny, given the fact that in 2009, it&#8217;s really thanks to web sites like <a href="http://www.columbusunderground.com/" target="_blank">Columbus Underground</a> that there is something closer to the New Urbanist movement that Kunstler was hoping for in existence today.</p>
<p>Read &#8220;Suburbia Bites&#8221; <a href="http://writearm.com/portfolio/culture-news-features/suburbia-bites-a-pre-millenium-interview-with-james-kunstler/">here</a>.</p>
<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/writearm?a=xChpW0SbUww:J8J0nr_2o34:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/writearm?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=xChpW0SbUww:J8J0nr_2o34:D7DqB2pKExk"><img src="http://feeds.feedburner.com/~ff/writearm?i=xChpW0SbUww:J8J0nr_2o34:D7DqB2pKExk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=xChpW0SbUww:J8J0nr_2o34:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/writearm?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=xChpW0SbUww:J8J0nr_2o34:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/writearm?i=xChpW0SbUww:J8J0nr_2o34:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=xChpW0SbUww:J8J0nr_2o34:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/writearm?i=xChpW0SbUww:J8J0nr_2o34:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=xChpW0SbUww:J8J0nr_2o34:cGdyc7Q-1BI"><img src="http://feeds.feedburner.com/~ff/writearm?d=cGdyc7Q-1BI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/writearm/~4/xChpW0SbUww" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://writearm.com/looking-back/someplace-ohio/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://writearm.com/looking-back/someplace-ohio/</feedburner:origLink></item>
		<item>
		<title>Getting bombed</title>
		<link>http://feedproxy.google.com/~r/writearm/~3/yo1Rmrkg47s/</link>
		<comments>http://writearm.com/ideas-for-sale/getting-bombed/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 01:05:18 +0000</pubDate>
		<dc:creator>TZT</dc:creator>
				<category><![CDATA[Ideas for sale]]></category>
		<category><![CDATA[bath products]]></category>
		<category><![CDATA[catalogue writing]]></category>
		<category><![CDATA[copywriting]]></category>

		<guid isPermaLink="false">http://writearm.com/?p=175</guid>
		<description><![CDATA[My best childhood friend and I both grew up in divorced families that are now hyper-extended and brimming with step and half members. As adults, these connections grow even more complex. New marriages and children make our family trees look like mangroves. Mostly, this is a blessing, but it can make the holidays awfully tricky. [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-177" style="border: 1.5px solid black;" title="bathbomb" src="http://writearm.com/wp-content/uploads/2009/08/bathbomb1-300x285.jpg" alt="bathbomb" width="214" height="202" />My best childhood friend and I both grew up in divorced families that are now hyper-extended and brimming with step and half members. As adults, these connections grow even more complex. New marriages and children make our family trees look like mangroves. Mostly, this is a blessing, but it can make the holidays awfully tricky. And expensive.</p>
<p>A few years ago, we decided to combine our resources and make all of our holiday gifts together. As fans of luxurious bath products, we created several of our own &#8211; mostly bath bombs and salts. We dove into aromatherapy research, scoured online wholesale supply stores and experimented like madwomen in her basement. We called our line &#8220;Bathquake,&#8221; and we made great product with fun titles and labels with <a href="http://writearm.com/portfolio/otherwords/cosmetic-copywriting/">whimsical descriptions</a>.</p>
<p>Family members were so supportive of our Christmas gift efforts that we considered becoming a real company. We geared up for Valentine&#8217;s Day by creating several new formulas with frisky titles and got some of our friends hooked. Happily, one of my addicted friends was a massage therapist who was always willing to defray her fee when I brought a few things for her.</p>
<p>Sadly, neither my friend or I liked sales nearly as much as we liked making the stuff, and although we tried in vain to find someone who could tow that line for us, we relegated our product back to gifts for family and friends. I include it here because I wrote some <a href="http://writearm.com/portfolio/otherwords/cosmetic-copywriting/">fun product copy</a> in the process. Reading it still makes me want to take a bath.</p>
<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/writearm?a=yo1Rmrkg47s:xGh283kqyYY:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/writearm?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=yo1Rmrkg47s:xGh283kqyYY:D7DqB2pKExk"><img src="http://feeds.feedburner.com/~ff/writearm?i=yo1Rmrkg47s:xGh283kqyYY:D7DqB2pKExk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=yo1Rmrkg47s:xGh283kqyYY:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/writearm?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=yo1Rmrkg47s:xGh283kqyYY:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/writearm?i=yo1Rmrkg47s:xGh283kqyYY:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=yo1Rmrkg47s:xGh283kqyYY:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/writearm?i=yo1Rmrkg47s:xGh283kqyYY:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=yo1Rmrkg47s:xGh283kqyYY:cGdyc7Q-1BI"><img src="http://feeds.feedburner.com/~ff/writearm?d=cGdyc7Q-1BI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/writearm/~4/yo1Rmrkg47s" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://writearm.com/ideas-for-sale/getting-bombed/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://writearm.com/ideas-for-sale/getting-bombed/</feedburner:origLink></item>
		<item>
		<title>Wit &amp; kismet</title>
		<link>http://feedproxy.google.com/~r/writearm/~3/AQBHFqXUW6s/</link>
		<comments>http://writearm.com/you-call-that-a-writing-career/wit-kismet/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 20:37:03 +0000</pubDate>
		<dc:creator>TZT</dc:creator>
				<category><![CDATA[the story without]]></category>
		<category><![CDATA[you call that a writing career?]]></category>
		<category><![CDATA[alternative newspapers]]></category>
		<category><![CDATA[family]]></category>
		<category><![CDATA[James Thurber]]></category>
		<category><![CDATA[McCarthyism]]></category>
		<category><![CDATA[opinions]]></category>

		<guid isPermaLink="false">http://writearm.com/?p=124</guid>
		<description><![CDATA[When Ohio State University decided to give its cleverest native son James Thurber a posthumous, honorary doctorate degree, the Thurber House and Museum decided that it would be apropos to ask journalists to help celebrate. An invitation was extended to the shoestring staff of the alternative weekly that I worked for, and somehow, I was [...]]]></description>
			<content:encoded><![CDATA[<div class="wp-caption alignleft" style="width: 205px"><a href="http://upload.wikimedia.org/wikipedia/commons/8/8c/James_Thurber_NYWTS.jpg"><img title="Thurber" src="http://upload.wikimedia.org/wikipedia/commons/8/8c/James_Thurber_NYWTS.jpg" alt="James Thurber" width="195" height="253" /></a><p class="wp-caption-text">James Thurber</p></div>
<p>When Ohio State University decided to give its cleverest native son James Thurber a posthumous, honorary doctorate degree, the <a href="http://www.thurberhouse.org/">Thurber House and Museum</a> decided that it would be apropos to ask journalists to help celebrate. An invitation was extended to the shoestring staff of the alternative weekly that I worked for, and somehow, I was selected (probably by default) to write and deliver a toast.</p>
<p>It was the mid-1990s — the era of the <a href="http://en.wikipedia.org/wiki/Contract_with_America" target="_blank">Contract with America</a>.  The National Endowment for the Arts and the Corporation for Public Broadcasting were under constant threat of elimination as the subjects of highly misleading, inflammatory campaigns about how and where they spent their money. Artists who tackled difficult themes were singled out, their work discussed with little context and lots of saber-rattling. The political landscape of the time was polarized and witch-hunt prone,  the era of <a href="http://en.wikipedia.org/wiki/McCarthyism" target="_blank">Joe McCarthy</a> echoing all around us.</p>
<p>I found out that Thurber had previously turned down an offer for an honorary degree from OSU because he felt the institution had been complicit in McCarthy&#8217;s anti-Communist crusades. So I reread his children&#8217;s book &#8220;The Wonderful O&#8221;  and wrote <a href="http://writearm.com/portfolio/otherwords/a-toast-to-james-thurber/" target="_blank">this toast</a> about his passion for intellectual freedom. I worried that I might offend someone by bringing up that bit of ugliness from the past in a public forum, until it dawned on me that worrying about offending people probably wasn&#8217;t very high on Thurber&#8217;s list of concerns.</p>
<p>I was nervous, but the toast seemed to be well-received by the people there. I received kind words from the organizers, former U.S House representative <a href="http://en.wikipedia.org/wiki/Bob_Shamansky" target="_blank">Bob Shamansky</a> and a woman who worked for the local public radio station. She asked me to lunch.</p>
<p>I&#8217;ve learned that speaking truth to power has effects that you could never anticipate. My lunch date turned quickly into a solid friendship, which turned into family when I introduced her to my younger brother and they decided to marry. The yield of that day now includes three beautful children, a Northern Ohio <a href="http://www.luckypennyfarm.com" target="_blank">farm and creamery</a> and (so far as I can tell) no <a href="http://www.youtube.com/watch?v=1teJjX-smdE" target="_blank">unicorns</a>.</p>
<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/writearm?a=AQBHFqXUW6s:XmL0sndX5yM:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/writearm?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=AQBHFqXUW6s:XmL0sndX5yM:D7DqB2pKExk"><img src="http://feeds.feedburner.com/~ff/writearm?i=AQBHFqXUW6s:XmL0sndX5yM:D7DqB2pKExk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=AQBHFqXUW6s:XmL0sndX5yM:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/writearm?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=AQBHFqXUW6s:XmL0sndX5yM:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/writearm?i=AQBHFqXUW6s:XmL0sndX5yM:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=AQBHFqXUW6s:XmL0sndX5yM:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/writearm?i=AQBHFqXUW6s:XmL0sndX5yM:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=AQBHFqXUW6s:XmL0sndX5yM:cGdyc7Q-1BI"><img src="http://feeds.feedburner.com/~ff/writearm?d=cGdyc7Q-1BI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/writearm/~4/AQBHFqXUW6s" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://writearm.com/you-call-that-a-writing-career/wit-kismet/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://writearm.com/you-call-that-a-writing-career/wit-kismet/</feedburner:origLink></item>
		<item>
		<title>Golden</title>
		<link>http://feedproxy.google.com/~r/writearm/~3/colNxXnC1Qo/</link>
		<comments>http://writearm.com/news/gold-award/#comments</comments>
		<pubDate>Tue, 14 Apr 2009 15:49:23 +0000</pubDate>
		<dc:creator>TZT</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://writearm.com/?p=94</guid>
		<description><![CDATA[My KnowledgeWorks Foundation colleagues and I have been honored with a national communications award from the Council on Foundations for our storytelling project, Every Student Deserves a Legacy (published last fall). While our work from 2006 &#038; 2007 earned silver awards, this one, which took a look at the personal stories of people doing the day to day work urban high school reform over a four year period, got the gold.]]></description>
			<content:encoded><![CDATA[<div id="attachment_119" class="wp-caption alignleft" style="width: 283px"><img class="size-medium wp-image-119" title="texture 036" src="http://writearm.com/wp-content/uploads/2009/04/golden-273x300.jpg" alt="Gold!" width="273" height="300" /><p class="wp-caption-text">Gold!</p></div>
<p>My <a href="http://www.kwfdn.org/">KnowledgeWorks Foundation</a> colleagues and I have been honored with a national communications award from the <a href="http://www.cof.org/index.cfm">Council on Foundations</a> for our storytelling project, <a href="http://www.kwfdn.org/resource_library/resource.aspx?intResourceID=850">Every Student Deserves a Legacy</a> (published last fall). While our work from <a href="http://www.kwfdn.org/resource_library/resource.aspx?intResourceID=495">2006</a> &amp; <a href="http://www.kwfdn.org/resource_library/publications/legacy_2007.asp">2007</a> earned silver awards, this one, which took a look at the personal stories of people doing the day to day work urban high school reform over a four year period, got the gold. You can download or request a copy of my short book about the efforts at Brookhaven High School in Columbus <a href="http://www.kwfdn.org/resource_library/resource.aspx?intResourceID=850" target="_blank">here</a>.</p>
<p>Here are some of the judge&#8217;s comments:</p>
<p>“The reports are well written, informative and reveal the compassion and dedication of the educators. Fantastic insights… The visuals balance the text. The handwritten quotes or stories bring the reader in to the human side of the story. Excellent initiative and strategy. The organization is connected to its audience and clearly cares about the future of each student.”</p>
<p>“This material is outstanding. Beautifully written, simply designed, relevant and compelling content… Great use of spot color, big b&amp;w photos, clean. This is impressive. If I lived in Ohio, I would support it.”</p>
<p>“Great stories highlighting individual teachers. Interesting to have multiple freelance writers and their take on the story.&#8221;</p>
<p>I am currently working on a new storytelling project with KnowledgeWorks about a young and innovative early college high school. Please visit <a href="http://metroschoolstories.com/">Metro School Stories</a>, subscribe to its <a href="http://feeds2.feedburner.com/Metroschoolstoriescom" target="_blank">feed</a> or follow us on Twitter <a href="http://twitter.com/MetroStories" target="_blank">@MetroStories</a>.</p>
<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/writearm?a=colNxXnC1Qo:JHxHXAFogNM:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/writearm?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=colNxXnC1Qo:JHxHXAFogNM:D7DqB2pKExk"><img src="http://feeds.feedburner.com/~ff/writearm?i=colNxXnC1Qo:JHxHXAFogNM:D7DqB2pKExk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=colNxXnC1Qo:JHxHXAFogNM:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/writearm?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=colNxXnC1Qo:JHxHXAFogNM:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/writearm?i=colNxXnC1Qo:JHxHXAFogNM:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=colNxXnC1Qo:JHxHXAFogNM:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/writearm?i=colNxXnC1Qo:JHxHXAFogNM:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=colNxXnC1Qo:JHxHXAFogNM:cGdyc7Q-1BI"><img src="http://feeds.feedburner.com/~ff/writearm?d=cGdyc7Q-1BI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/writearm/~4/colNxXnC1Qo" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://writearm.com/news/gold-award/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		<feedburner:origLink>http://writearm.com/news/gold-award/</feedburner:origLink></item>
		<item>
		<title>Pardon the construction</title>
		<link>http://feedproxy.google.com/~r/writearm/~3/vnd0VcFYU3Q/</link>
		<comments>http://writearm.com/news/pardon-the-construction/#comments</comments>
		<pubDate>Sat, 21 Mar 2009 23:29:21 +0000</pubDate>
		<dc:creator>TZT</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://writearm.com/?p=10</guid>
		<description><![CDATA[I&#8217;m in the middle of a major overhaul of this site, so please pardon its appearance.  I have a lot more content coming soon,  including new project information and more portfolio material .]]></description>
			<content:encoded><![CDATA[<div id="attachment_87" class="wp-caption aligncenter" style="width: 306px"><img class="size-medium wp-image-87" title="writearm" src="http://writearm.com/wp-content/uploads/2009/03/writearm-296x300.jpg" alt="Writing • Web content development • Editing" width="296" height="300" /><p class="wp-caption-text">Writing • Web content development • Editing</p></div>
<p>I&#8217;m in the middle of a major overhaul of this site, so please pardon its appearance.  I have a lot more content coming soon,  including new project information and more portfolio material .</p>
<div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/writearm?a=vnd0VcFYU3Q:z8DyYMA6Z9w:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/writearm?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=vnd0VcFYU3Q:z8DyYMA6Z9w:D7DqB2pKExk"><img src="http://feeds.feedburner.com/~ff/writearm?i=vnd0VcFYU3Q:z8DyYMA6Z9w:D7DqB2pKExk" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=vnd0VcFYU3Q:z8DyYMA6Z9w:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/writearm?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=vnd0VcFYU3Q:z8DyYMA6Z9w:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/writearm?i=vnd0VcFYU3Q:z8DyYMA6Z9w:V_sGLiPBpWU" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=vnd0VcFYU3Q:z8DyYMA6Z9w:gIN9vFwOqvQ"><img src="http://feeds.feedburner.com/~ff/writearm?i=vnd0VcFYU3Q:z8DyYMA6Z9w:gIN9vFwOqvQ" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/writearm?a=vnd0VcFYU3Q:z8DyYMA6Z9w:cGdyc7Q-1BI"><img src="http://feeds.feedburner.com/~ff/writearm?d=cGdyc7Q-1BI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/writearm/~4/vnd0VcFYU3Q" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://writearm.com/news/pardon-the-construction/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://writearm.com/news/pardon-the-construction/</feedburner:origLink></item>
	</channel>
</rss>
