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	<title>Yong-Yeol (YY) Ahn</title>
	
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		<title>Google+ and the complexity of social networks</title>
		<link>http://feedproxy.google.com/~r/yongyeol/~3/659PXtR12i8/</link>
		<comments>http://www.yongyeol.com/wp/2011/07/googleplus-and-the-complexity-of-social-networks/#comments</comments>
		<pubDate>Wed, 06 Jul 2011 11:53:46 +0000</pubDate>
		<dc:creator>yy</dc:creator>
				<category><![CDATA[networks]]></category>
		<category><![CDATA[science]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[link communities]]></category>
		<category><![CDATA[pervasive overlap]]></category>
		<category><![CDATA[social network]]></category>

		<guid isPermaLink="false">http://www.yongyeol.com/wp/?p=20</guid>
		<description><![CDATA[Upon the arrival of Google+, it’s fun to revisit the insightful articles by my colleague Sune Lehmann on Google Buzz, Seinfeld, and overlapping community structure in social networks: Worlds colliding Worlds colliding. Part II Pervasive overlap The fact that each of us has multiple social contexts (groups, communities, circles, or whatever you call it) is [...]]]></description>
			<content:encoded><![CDATA[<p>Upon the arrival of <a href="http://plus.google.com">Google+</a>, it’s fun to revisit the insightful articles by my colleague <a href="http://sunelehmann.com">Sune Lehmann</a> on Google Buzz, Seinfeld, and overlapping community structure in social networks:</p>

<ul>
<li><a href="http://sunelehmann.com/2010/03/23/worlds_colliding/">Worlds colliding</a></li>
<li><a href="http://sunelehmann.com/2010/07/14/worlds-colliding-part-ii/">Worlds colliding. Part II</a></li>
<li><a href="http://sunelehmann.com/2010/06/29/pervasive-overlap/">Pervasive overlap</a></li>
</ul>

<p>The fact that each of us has multiple social contexts (groups, communities, <em>circles</em>, or whatever you call it) is pretty obvious from our everyday life. For instance, the following figure (published in 1973) clearly demonstrates the pervasively overlapping community structure. I am sure that there are plenty of other examples that can be found in literature.</p>

<div class="wp-caption aligncenter" style="width: 554px"><a href="http://www.perey-anthropology.net/aesthetic-social-organization/Oksapmin_chapt_3_E.html"><img class=" " title="Gwe Social Organization" src="http://www.perey-anthropology.net/aesthetic-social-organization/images/fig-16-Gwe-Social-Organization.gif" alt="" width="544" height="407" /></a><p class="wp-caption-text">Gwe Social Organization, http://www.perey-anthropology.net/aesthetic-social-organization/Oksapmin_chapt_3_E.html</p></div>

<p>&nbsp;</p>

<p>Even though it sounds trivial, the multiplicity of our social relationship has not been fully recognized or incorporated in social network services. Most social networking services consists of only one type of relationships (e.g. <em>friends</em>). Maybe it&#8217;s not a big deal since <a href="http://techcrunch.com/2011/07/02/when-google-circles-collide">people flexibly use different social network services for different social groups</a>. But ignoring a fundamental organizing principle of social networks is often hampering: noise increases, <a href="http://sunelehmann.com/2010/03/23/worlds_colliding/">worlds collide</a>, and people are annoyed <a href="http://www.google.co.kr/webhp?q=failbook">here</a> and <a href="http://www.google.com/webhp?q=google+buzz+privacy">there</a>. Companies have been experimenting some features (Facebook&#8217;s <em>friends lists</em> and <em>groups</em>, Twitter&#8217;s <em>lists</em>, etc.), but those features are superficial and hard to use.</p>

<p>Google+ is interesting because it is the first (main-stream) service to tackle this problem at the fundamental level: Google <em>forces</em> you to put your social contacts into <em>multiple circles</em> from the first place. This design principle is same as the idea behind <a href="http://www.thinkoutsidein.com/blog/">Paul Adams&#8217;</a> <a href="http://www.slideshare.net/padday/the-real-life-social-network-v2">inspiring slides on real world social networks</a>, in which he nailed that the real world social networks with pervasive overlap is fundamentally different from the single-context model of many online social networking services.</p>

<p>Interestingly, there has been a similar trend in complex network research. Finding dense groups in networks has been one of the hottest topic (often called <em>community detection</em> or <em>network clustering</em>). Most work has been focusing on finding <em>disjoint communities</em> (=single context model) and didn&#8217;t consider the pervasive overlap<sup class='footnote'><a href='#fn-20-1' id='fnref-20-1'>1</a></sup> of communities, as you can see in <a href="http://arxiv.org/abs/0906.0612">one of the most comprehensive reviews</a> by <a href="https://sites.google.com/site/santofortunato/">Santo Fortunato</a> <sup class='footnote'><a href='#fn-20-2' id='fnref-20-2'>2</a></sup>. Single context models are useful in many cases but they have a clear limitation in dealing with full-pledged social network data which will become more and more abundant &amp; important in the near future. About a year ago (actually when Paul Adams&#8217; slides became viral), <a href="http://bagrow.com">James Bagrow</a>, <a href="http://sunelehmann.com">Sune Lehmann</a>, and I also published <a href="http://www.nature.com/nature/journal/v466/n7307/full/nature09182.html">an article</a> that suggests a new viewpoint on this problem<sup class='footnote'><a href='#fn-20-3' id='fnref-20-3'>3</a></sup>. We are not the only one of course, and I think there is an increasing trend of research on the problem of overlapping community structure. I hope that we can better understand social networks by focusing on the pervasive overlap of community structure.</p>

<p>There may not be many publications (and data) from Google or Facebook about what they learn from their social networks. For example, I do not think that they will publish their core community detection algorithms. But I do hope that the competition towards better social networking services will spur more research on the complexity of social networks and will advance our understanding.</p>

<div class='footnotes'><div class='footnotedivider'></div><ol><li id='fn-20-1'>Here, I would like to distinguish pervasive overlap (where each and everyone has multiple contexts) from *fuzzy* overlap (where only a small portion of people has multiple contexts). <span class='footnotereverse'><a href='#fnref-20-1'>&#8617;</a></span></li><li id='fn-20-2'>With several notable exceptions such as Palla et al., &#8220;Uncovering the overlapping community structure of complex networks in nature and society&#8221;, Nature, 2005 <span class='footnotereverse'><a href='#fnref-20-2'>&#8617;</a></span></li><li id='fn-20-3'>You can see my old slides from here: http://www.slideshare.net/yyahn/link-communities-reveal-multiscale-complexity-in-networks <span class='footnotereverse'><a href='#fnref-20-3'>&#8617;</a></span></li></ol></div>

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		<item>
		<title>Link communities in R</title>
		<link>http://feedproxy.google.com/~r/yongyeol/~3/Cy1uwPCAagc/</link>
		<comments>http://www.yongyeol.com/wp/2011/02/link-communities-in-r/#comments</comments>
		<pubDate>Sun, 13 Feb 2011 17:11:24 +0000</pubDate>
		<dc:creator>yy</dc:creator>
				<category><![CDATA[networks]]></category>
		<category><![CDATA[science]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[link communities]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[R]]></category>

		<guid isPermaLink="false">http://www.yongyeol.com/wp/?p=18</guid>
		<description><![CDATA[It is exciting to see our algorithm being implemented and explored by others. We now have one more implementation of link clustering, in R. It is written by Alex T. Kalinka (Max Planck Institute of Molecular Cell Biology and Genetics) and can be downloaded from here. A nice thing about the package is that it [...]]]></description>
			<content:encoded><![CDATA[<p>It is exciting to see <a href="http://www.nature.com/nature/journal/v466/n7307/abs/nature09182.html">our algorithm</a> being implemented and
<a href="http://sunelehmann.com/2010/11/03/visualizing-link-communities/">explored by others</a>. We now have one more implementation of
link clustering, in <a href="http://www.r-project.org/">R</a>. It is written by Alex T. Kalinka (Max Planck
Institute of Molecular Cell Biology and Genetics) and can be downloaded
from <a href="http://www.mpi-cbg.de/research/research-groups/pavel-tomancak/open-access.html#software">here</a>.</p>

<p>A nice thing about the package is that it does not only calculate the
communities, but also have nice visualization tools built-in. You can
start by running the demo script and it will welcome you with cool visualizations of the network of <em>Les Misérables</em>.</p>

<p><a href="http://www.flickr.com/photos/yongyeol/5441605653/" title="R linkcomm package demo by yyahn, on Flickr"><img src="http://farm5.static.flickr.com/4073/5441605653_d3ef3c3b82.jpg" width="500" height="288" alt="R linkcomm package demo" /></a></p>

<p>Our own implementations (in Python and C++, now looks much more primitive) are now <a href="https://github.com/bagrow/linkcomm">hosted on
github</a> and we welcome any contribution. Let us know if you
have any cool softwares related to link communities!</p>

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		<item>
		<title>Hello world!</title>
		<link>http://feedproxy.google.com/~r/yongyeol/~3/bXWIugTudJY/</link>
		<comments>http://www.yongyeol.com/wp/2010/08/hello-world/#comments</comments>
		<pubDate>Mon, 16 Aug 2010 15:53:08 +0000</pubDate>
		<dc:creator>yy</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.yongyeol.com/wp/?p=1</guid>
		<description><![CDATA[I plan to write down small bits on complex networks (maybe general science topic too) time to time.]]></description>
			<content:encoded><![CDATA[<p>I plan to write down small bits on complex networks (maybe general science topic too) time to time.</p>

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