3 Ways To Increase Website Load Times

Google has recently mentioned many things it consider when ranking a website with the SERP’s. You’d be surprised at many of the ranking factors because you’ll expect them to be hovering around content, links, etc.

However, Google has recently said that they have added some cool new updated into their algorithm which will help make the user experience more attractive building their reputation higher.

For example, Google recently mentioned that load time will be included within their ranking factors because the faster content can be generated the better. Users tend to visit those websites where content is more accessible so they can find information they need right away.

Often people are looking for a solution so not going to wait for a slow website to load. Web developers have written extensively about ways to increase the load time of a website so let’s look at the top 3 ways that you can tweak your website to improve the timings.

Compress Images

When writing content, it’s a trend to include images within your content because some people just understand them much better.

However, images can be very large and cause your website to decrease in speed when loading so it’s important to decrease their size. Try saving them in different formats so that when they load they’ll be brought into the content quicker.

If you are using WordPress to build your website then it’s very simple to compress the images since you can install a plug-in to do all the work for you. You can also hire an experienced web designer in Omaha to take care of the image compression for you.

The main thing to keep in mind is that different file formats will either decrease on increase the size so be sure to find out what file type will decrease the overall size of the image so they won’t end up slowing down your website.

Compress Java

When growing a website, it’s important that you install cool scripts that help streamline many of the tasks like sharing, downloading, opt-in forms. However, it’s important to understand that JavaScript can have a dramatic affect on the speed of your website.

For example, having to load large scripts can cause a lot of issues especially when they are mixed in with content. You need to find ways to manage these scripts so the load time of your website is not increased in anyway. Developers have created cool plug-ins which you can add to WordPress if you’re site was created on that platform.

Next, if you are creating your website from scratch then no problem because you’ll be able to tweak the code to compress the javascript files. The key is to put them all into 1 folder so that you’re server will not have a difficult time finding them when needed.

Remove Elements

Many times your speed will be affected because you simply have too many things installed on your server. For example, when using WordPress, you might want to remove plug-ins that have been deactivated so that you’re website doesn’t load them in anyway.

Next, many of the deactivated plug-ins will have large files so it’s important to keep them compressed and all in one place. Once you are able to manage these files, you can rest assure that the speed of your website will increase dramatically which will be great for you and the users who are looking to read content on your website.

Why Non-Authoritative Links Don’t Help Your SEO

Authority SEOWhen ranking your website, you have several options that can add value to your website. The internet has expanded so much that Google is beginning to make some serious changes to the way they rank websites and how they determine a website is worth ranking high within the SERP’s.

Many of the older techniques used to rank websites are no longer working as well as they use to because many of these techniques are now considered black hat or grey hat. Google has shifted its focusing paying closer attention to people who have links for authoritative websites and those producing high quality content.

Let’s look at 3 reasons links from poor quality websites no longer provide you with the value you would link to gain when linking.

No Page Rank

First, you have to be advised that page rank plays a very important role when you are trying to rank you’re website. Page rank determines that vale of a website so when you have links from high page rank websites, you’ll be getting a lot of link juice.

Any expert SEO will check for decent page rank before backlinking to local business websites to ensure quality SEO service is provided.

If you are building links from low PR websites, you are hurting your link building because Google will begin to think that only low quality websites find your website useful. It’s important to always focus you’re link building efforts by getting links from higher PR websites and those that will actually add value to your website.

You have many free tools which are available that will help you find out the websites PR very easily.

Poor Content

If a website has no authority, it’s means that it probably has very poor content and you won’t get any link juice from a website like this. As a matter of fact, it might actually work the wrong way and you’ll probably end up losing some rankings when you get links from these poor quality websites.

If you are looking to build links from a specific websites, it will be a good idea to skim through their content making sure it is of high quality. You can also do a quick PR check to make sure they have a high enough PR and the blog is relevant.

My advice is to always do a quick search in Google targeting you’re niche and communicating only the websites that appear on the home page of the search results.

Get You Banned

If you have been building links from low or poor quality websites than the main reason why this is not recommended is because you’ll get penalized. Once you have been penalized in Google, it is very difficult to get your website relisted again.

This is why it is very important that you only focus on the best and relevant websites before building websites. You have many tools you can use to build links and to find out the reputation of the website you are building links from. Be sure to use some of these free tools which are available to you.

In the end, it is very important that you keep the 3 factors that I’ve mentioned in your mind when you are going to be building links. Make sure you focus on high quality and authoritative websites for your link building efforts.

3 Things You Need To Understand Before Trying CPA Marketing

CPA Marketing TrainingThere are many things you need to know about marketing before getting started which applies to both beginners and those that are experienced.

First, there are several different types of marketing networks that all provide you with something different. Next, it’s important to know the type of traffic different advertising networks are providing because some will be more useful than others.

If you’re looking to make money by joining an advertising network as a publisher than you need to know what will earn you money when working with that network.

For example, CPA networks will actually pay you when a specific action is completed. Many people find that very attractive because there is nothing to sell which is probably the hardest part in internet marketing.

Since CPA advertising is becoming more popular over the years, let’s look at 3 things you need to understand about CPA marketing.

Involves Enormous Traffic

Since the CPA marketing model involves “actions” to be completed before you can earn some money, it’s important that you know how to find the right type of traffic.

If you have any questions about CPA marketing than CPA marketer William Souza released an in-depth training called CPA Evolution. Here’s William Souza’s CPA Evolution review that explains what’s covered in the training course.

If you can’t drive traffic to your offer than you’re going to have a hard time converting within the CPA model. The good news is that there are several advertising methods available which can provide you with an immediately jump start.

Make sure you pick the right offer while targeting the right type of audience. Without having the right audience targeted, the wrong offer will not perform well at all. Be sure to keep an eye on your budget so you don’t over spend purchasing traffic.

Trial and Error

Many people don’t understand that CPA marketing is about getting people to perform a specific action which can be very difficult. In order for you to find out what works and makes you actual profit, it’s important to try out different marketing avenues.

After you find the right traffic, than you need to come up with the right sales page getting the person visiting to complete the action. The will involve having several different landing pages, sales pages, opt in forms, etc.

When you finally narrow down what works, you can only than really be able to make enormous amounts of money getting conversions, however you need to do some trial and error to find out the right combination.

Requires a Budget

If you’re looking to get conversions right away than it’s important that you know how to find the right traffic sources. When you find the right traffic sources, you need money to buy traffic which can be very costly depending on the network.

You’re spending without guaranteed conversions which can be very hard on your pocket because you’re spending without earning. Either way, it’s important that you have a budget in mind so you don’t over spend without earning money. Set a budget for different traffic networks so you can first give them a try.

Once you find out what works, you can start investing more money scaling your way higher. A good strategy to use is only deposit a certain amount of money in the account so you can’t overspend like you would if there was a credit card on file.

3 Reasons Why Beginners Need Internet Marketing Training

Affiliate Marketing TrainingInternet marketing is growing each year and there are new and improved ways for people to make money online.

As a matter of fact, some people have made some incredible money buying and selling products online. They know the science behind internet marketing which is why they have been able to succeed.

However, no matter how good these people are and as internet marketing keeps growing, it’s important to still know the fundamentals involved.

Even the most successful people in internet marketing started as beginners and they learned the tricks as time went on.

If you are looking to get started within internet marketing than it’s important that you have some training.

Here are 3 reasons why beginners need to make sure that they have the correct training.

Choosing the Right Products

The first reason is that you have so many products to choose from that you’ll need to know how to pick the right ones. It’s important that you know what people are looking for and why sell certain products over others.

Some may offer more returns while others might provide more value however you’re overall goal should be to provide things that people are looking for. A great way to get started is to find people with experience who are willing to teach you a few tricks overtime.

These people who are experienced and successful have a great idea of the market so when they choose products they choose those that sell very well. If you know the market and have the right products, you can increase your chance of sales which adds to your profit.

Don’t Waste Time

The internet is growing each month with new improvements, products, websites, etc going online.

It’s becoming tough to stay on top of the changing trend which is why getting online marketing training can help you compress everything into a system that works. If you get caught up doing things that don’t work than you’ll be wasting a lot of times doing things that aren’t producing results for you.

The internet is so huge that doing the wrong things can waste easily several weeks to months and this is time you don’t want to lose.

If you have the right affiliate training like Bring the Fresh marketing training, you’ll focus on building a marketing business from someone who is experienced than you can focus on using those things that have proven to work so that you aren’t wasting your valuable time.

You can focus on producing results whiles building your business at the same time.

Setting up Websites

Training will show you how to easily setup websites which convert and this is very important when trying to sell products. Without having an outlet to sell products, you have a tough time getting people to sell your products to.

Having websites setup are very important for two reasons.

First, they are a great way to tell people about your business and what you are selling.

Next, they are great to give your loyal visitors updates on what is changing and any new products that you have brought into the market.

Beginners might not know the process to setup these websites however training can show you how to streamline the process.

Finally, you can proceed with setting up different niche targeted websites that will allow you to sell more products building your business while increasing profits.

3 Reasons To Invest In Internet Marketing Training

IM Training CoursesThe internet has forever changed the face of business, marketing and communication.

To that end, internet marketing training has become essential to all interactive marketers across the globe.

It helps to prepare those who want to explore the world of marketing products and services to the online world.

Before we look at the reasons to invest in internet marketing training, you’ll first need to know what internet marketing is.

In precise terms, internet marketing is a name given to online marketing strategies that help businesses to get people searching the online web to look at what they have to offer.

With that, let’s check out a few reasons why you should invest in IM training.

To Better Understand Niches

Internet marketing training equips you with the knowledge about the leading strategies and tools that your enterprise needs to succeed in your niche.

When undertaking an in-depth IM program like Empower Network you will get first hand training on how to do everything you need to be successful online.

You’ll learn SEO, understanding analytics, social media training, and online conversion optimization which helps you to increase traffic to your business and improve your online sales.

Once you and your workforce take part in quality internet marketing training, industry leading experts will help you to focus on online marketing for your particular business.

To Identify Trends And Beat Your Competition

With the right internet marketing training you can learn new trends in internet marketing that can increase profit for your business.

Being able to utilize new trends makes it easier to stay competitive in your specific area or area of interest.

Besides, you’ll not be left behind by your competitors.

You can also be able to evaluate your present capabilities and plan further strategic marketing efforts and action plans.

In addition, you can be able to study the most recent concepts in mobile marketing, affiliate marketing and social media marketing which will give you an upper hand against your competitors.

As a business owner, after taking part in this training, you’ll receive certification in SEO training, social media training, PR, net analytics, online conversion optimization.

You will also have knowledge about utilizing social media like Facebook, Twitter, LinkedIn, and YouTube to get higher visibility within the web.

With proper training, you will certainly walk away with a clearer view of what is expected should you decide to make use of these marketing concepts.

To Develop A Solid IM Strategy

When you have fully understood the lessons in internet marketing training programs, you will be able to formulate, implement and evaluate the results of effective and cost efficient internet marketing campaigns that will bring in sales into your business.

This is, after all, your ultimate goals – to increase your online presence and to improve your profits.

It can be a daunting task to find the best internet marketing training program.

Therefore, you need to do your proper research on the cost of training as well as the quality of training you’ll receive.

Taking a good internet marketing training course from an experienced person or institution is what you need to be successful.

Taking part in efficient internet marketing training and how to successfully draw visitors and secure an online income may seem overwhelming.

But once you complete your internet marketing course, you’ll learn the important factors surrounding the internet marketing industry, making it much less confusing and much more profitable for you.

3 Effective Ways to Do Facebook Marketing

Facebook Marketing TipsFacebook marketing has gained a lot of popularity in the modern times, since the advent of this online social networking service in early 2004, many successful business owners have used it as a platform to market their business and connect on a one-on-one basis with their customers.

Facebook marketing is a simple and much easier way where you are capable of meeting millions of people across the globe and using it as a platform to market yourself.

Here, you will be on the positive side of scaling to better economic growth.

The most important thing that you should put into consideration is to understand that Facebook advertisements differ from radio or Television advertisements.

You can employ the following 3 effective ways to do Facebook marketing as you look forward to expanding your business.

Connect While Marketing Your Business

Using Facebook to market your business is a wonderful opportunity, however there are simple rules that you should observe as you sell your business.

It is a social blog and therefore people generally use it to chat, socialize, share ideas, and check out photos and videos as they relax or pass out time.

You should ensure you use an effective way of marketing yourself by joining the conversation with the people and actively participating in a social context, you actually become part of the community as you look for creative ways of revealing yourself.

Using an aggressive platform to directly market your business will fail miserably.

When you join the conversation and slowly reveal your business, bloggers and Facebook fans slowly start to get absorbed by the idea as they view you as a well organized business owner from a social life.

Use Video & Image Ads

Facebook subscribers generally watch and view photos as they get entertained and informed at the same time.

It is therefore important to include pictures and videos to accompany your marketing strategy. Visual communication is regarded as the best perfect strategy that sells products more than words alone.

This is the reason Facebook tools like Notification Pro software are so effective.

Customers will be in a position to see the products and make their choices; it is a perfect way of appeal that generally sells your products.

For instance if you sell clothes, it is important to include pictures of the latest trends in the market, if you sell security dogs, you can include videos of the dogs while in training to assure people that they are well trained and have passed the test.

Have Focused Goals & Strategies

Having a focused goal and a strategy means that you are in a position to understand where you want your business to reach in the next 5 years.

It sets a perfect measure that you can always employ to expand your business.

For instance, your goal in your business as a portrait artist can be to get 10% increase in profits in the first month of your marketing strategy.

You should therefore ensure that every day you put a portrait of a famous person that you have painted and allow viewers to rate them as you openly accept their comments and rectify any mistakes.

Your strategy determines your business growth.

These are the 3 effective ways to do Facebook marketing and they generally serve to draw you closer to viewers in a social context and to sell your business across the globe to millions of subscribers we log in to Facebook every day.

FB Echo Review & Bonus By Jason Fladlien

Here is a FB Echo review of Jason Fladlien’s new Facebook software! Also get details on a killer FB Echo Bonus worth over $5,000!

FB Echo review

If you want more information on Facebook check it out here: Facebook

Facebook Marketing for Beginners

Facebook Marketing For BeginnersFacebook offers a free platform to market your business to a wider audience. Millions of people frequent facebook daily to either connect with their friends or their favourite brand.

But to successfully market your business on facebook there are important things to do to ensure you are doing things right to avoid harming your business.

For success in facebook marketing you need to not only set up a page and invite followers but you need to engage with them.

Setting Up Your Facebook Business Profile

Before anything else, the first thing you need to do is to set up a great profile. One way you could do this is use Facebook software like FB Echo. It automatically builds monetized fan pages for you.

You could also build them manually. For a great manual profile you need to make sure you have:

Logos that stand out to represent what your business is all about,

Photos and descriptions of your products or the services you offer.

A pre-written description for the “About” section with the right keywords used smartly throughout.

For example if your business is about say plumbing, you should have the phrases related to plumbing to attract potential customers

Contacts details including email, phone numbers, website, location, opening hours etc

Attracting and Gaining Followers

Normally this is the hardest part but the best place to start is to invite friends, colleagues, and family members.

Encourage them to invite their friends as well. In addition invite people in your industry who might be interested in your products such as retailers, manufactures etc.

Like as many valuable pages as possible in your industry.

If you have a website you can encourage people to connect with you on facebook for real time updates and information

Making the Most of Facebook Marketing

As mentioned above, success in facebook marketing calls for more than just creating a great profile, you need to be actively involved to keep your followers interested lest they move on to your competitor.

Below are some great tactics for success in facebook marketing.

Advertise- Actively advertise your products or services on facebook. Be careful how you use your time on facebook. Avoid chitchats that aren’t valuable to your business instead create content that will help answer questions about your products and services.

Share- People will need a reason to become friends with you on facebook. Offer value to your followers to earn their interest and trust. For example you can regularly post useful and interesting content about topics related to your field or give your followers free samples, coupons or gifts. You can even throw an event to encourage people to come together and support your business

Be involved-Be actively involved on facebook. Answer any queries your followers may have, offer valuable advice and show them that you genuinely care about their opinions and feelings

Facebook is among the top social networking platforms that can really help market your business. Facebook marketing allows you to connect with your followers and focus on offering value and not just making sales.

Related Reading: Here is a link to the Facebook for Business Page

What Makes For An Effective Email Marketing Strategy

Email marketing is something that nearly all online businesses are encouraged to partake in.

Everybody knows that the money is in the list, right?

That said, if you’re in possession of a website that receives a lot of traffic, it makes sense to capture people’s email addresses and send them promotional emails later on down the road.

If nothing else, it’s a source of guaranteed traffic that no search engine algorithm change can ever take away.

Still, it’s important not to be overly promotional when it comes to email marketing.

Most industry professionals recommend that it’s best to send content of informational nature and drop a quick promotional line in the signature.

That’s it, nothing complicated or fancy. But it’s proven and effective.

Obviously, you don’t want to send anything just to make a quick buck. Doing this will quickly make a lot of people unsubscribe, and it’s just not worth it.

As a general rule of thumb, only promote the products you’d be willing to buy yourself.

Take a look at the sales page. Does it look credible and well organized? Is there a high probability of it converting well?

Take all these things into account when deciding what to promote.

You could also just let the subscribers know about a new piece of content you’ve just published on your website.

This can’t hurt, because it’s always something relevant to that specific audience. In any case, place the opt-in page in a visible place on your website.

If no-one notices it, no-one will sign up. It’s important to entice the people to subscribe to your list.

Offer a freebie in return. A coupon is fine, maybe a free ebook? This depends on your niche.

Just make sure you give away something that’s valuable enough for the visitors to give you their emails in return.

Be nice to your subscribers, don’t spam them or flood them with emails. An email every couple of days is just fine.