Zynali Marketing Solutions

Little-known Facebook Tips for Businesses #ASE16

Nathan Smith — Sat, 30 Jul 2016 07:22:27 +0000

This blog post is a companion to my session at Affiliate Summit East 2016. Whenever I share Facebook marketing strategies with someone, a typical response is “I never knew you could do that.” This session is a collection of quick tips and tricks that are effective, but not widely used. This post […]

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Don’t Let Amazon Deactivate Your Affiliate Account!

Nathan Smith — Tue, 14 Jul 2015 22:35:59 +0000

Don’t Let Amazon Deactivate Your Affiliate Account! Let me begin by saying how much I value the Amazon Associates program. No other online retailer converts like Amazon, at least in my experience. For that, I love them. The remainder of this post may sound as though I have it in for the online giant […]

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How To Designate Unpublished Images For Pinterest Sharing

Nathan Smith — Wed, 10 Jun 2015 18:09:33 +0000

How To Designate Unpublished Images For Pinterest Sharing It is a tad annoying that each social media site has its own recommended image size. The site that offends most is Pinterest. If you use a featured image that is optimized for Facebook or Twitter, your pin will appear very tiny in the feeds […]

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Stop Freaking Out About Facebook Page Updates

Nathan Smith — Fri, 14 Mar 2014 20:47:36 +0000

Stop Freaking Out About Facebook Page Updates Facebook announced a design update to their Pages product. While most page admins will not see these changes for at least a few days, you can join the waitlist, via an invitation that can be found on each page’s timeline view. All Facebook pages will be […]

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Affiliate Summit East Moments, Monuments, and Memories : #ASE13

Nathan Smith — Sun, 25 Aug 2013 05:04:29 +0000

Since 2008, I’ve attended Affiliate Summit West conferences. ASE13 marked the first time that I had attended the East version. It was also the first time that I had the pleasure of being invited to speak at the conference. Throughout the show, I spent quite a bit of time reflecting over the years […]

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How To Use #Facebook Promoted Posts For Good…and Bad

Nathan Smith — Sat, 29 Sep 2012 18:28:04 +0000

How and Why to Use Facebook Promoted Posts A few months ago, Facebook rolled out a new feature for page administrators, Facebook promoted posts. The premise of this feature is to pay a fee to Facebook, and they will distribute your chosen content to a greater percentage of people who ALREADY […]

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27 Tips For Using Pinterest For Business

Nathan Smith — Wed, 16 May 2012 22:33:09 +0000

Pinterest, the latest social network to captivate the masses, and the reason that millions of women are stumbling to bed at 3 am. This article will give you specific steps that you can take in order to leverage Pinterest for your business. You will be able to set up your […]

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“Social Media Isn’t New” :: Slides from my talk hosted by Sault Ste. Marie Innovation Centre

Nathan Smith — Wed, 28 Mar 2012 20:15:37 +0000

Social Media Isn't New I was honored to be invited to this workshop, hosted by the Sault Ste. Marie Innovation Centre, to speak about “Social Media”. What a daunting task, to narrow down the scope of ‘social media’ into 45 minutes. I was scheduled to speak at 10:15 am, but the first speaker chose […]

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Facebook Timeline For Pages, What You Need To Know

Nathan Smith — Thu, 01 Mar 2012 08:33:52 +0000

As expected, Facebook announced the highly anticipated release of the new timeline format for pages. They did so at a Facebook Marketing Conference (FMC), and they livestreamed the event. While there were moments of rich content, there was far too much focus on huge brands, and not enough emphasis on how small businesses […]

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Facebook Pages : How To Deal With Multiple Admins

Nathan Smith — Sun, 12 Feb 2012 21:28:42 +0000

Many organizations have facebook pages that are managed by a team of people, rather than a single administrator. This approach offers the benefit of spreading the work around, but also presents its own set of challenges. One of the most common mistakes that multi-admin pages make is creating a confusing series of […]

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