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Obama's Register For Change Drive Nets 600+ Voters in LA

by: David Dayen

Mon May 12, 2008 at 13:43:04 PM PDT


In order to rise from a relative unknown who lost to Chicago legend Bobby Rush in 2000 to the cusp of a Presidential nomination today, Barack Obama did not only have to court all elements of the varied coalitions that rule over politics in Chicago, he had to build the pie of voters large enough to be someone all those coalitions wanted to rally behind.  In 1992, Obama, working as a community organizer, registered 150,000 residents throughout Chicago to vote in what ended up being a landmark election, as Carol Moseley Braun became the first female African-American ever elected to the US Senate.

This weekend I attended an Obama Vote for Change rally in South LA which ended up registering 615 new voters.  It was one of over 100 events all over the country; here's a report of another one in Birmingham, Alabama.  Over 400 volunteers attended the Los Angeles event, heard from a few speakers, were trained in voter registration (most of them were doing it for the first time), and sent out into the surrounding area.  Now, 600-some new voters in the LA area isn't going to sway much politically or ensure an already-fairly-assured Democratic victory in California.  But it does build the tent, not only for the general election but beyond.  I've written at length about how Obama's gamble is to build an electorate that's so big that he has a serious, almost insurmountable advantage for both his election and his agenda.  A nationwide effort maximizes resources, keeps that army of volunteers excited and doing work, and builds that base to be dispatched for the general election.  In addition to voter registration, the volunteers were signing up registered voters to volunteer later in the campaign.  We could see a million people on the ground all across the country in November.  That's special - and different.

John Kerry outsourced the field and mobilization to ACT and other outside groups and it was a stupid way to go.  Obama thinks he has a better idea that will work long beyond the election, and I support that aspect of it.  I worry about his shutting out the outside groups that have come out of the progressive movement since Bush's first election, but I will note that yesterday's event was at the campaign offices of Mark Ridley-Thomas, a progressive running for LA County Supervisor, and the event in Huntington Beach doubled as the kickoff event for Congressional candidate Debbie Cook.  So there is a layering effect, where the local candidates are benefiting from Obama's work at the national level.

David Dayen :: Obama's Register For Change Drive Nets 600+ Voters in LA
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Understand that this Obama's attempt to make the... (1.00 / 1)

.....Democratic Party into the 'Obama Party' if you dont' agree with the Magic Man on every issue you are summarily given the chop.

With this and his continuing attempts to disenfanachise voters in MI FL and those yet to vote in the Primary the esteemed Senator reveals himself for what he truly is....

A Republican.


Hayward CA (8.00 / 1)
115 volunteers....@300 Registrations.

Huge multiplier effects on all fronts, I agree, David.

For me, registering an 18 year old Latina outside of an IHOP in Union City and seeing the pride in her face when I gave her the receipt for having registered was worth the entire effort.

Further the two young African American men I registered last Saturday are exactly the type of young men who, in previous years, would tell me they weren't registered to vote on election day.

Not this time.

And, yes, the former Republican rural guy...the Filipina senior citizen...the young mixed-race couple with two kids in the back seat.

These are people I won't forget easily.

Pathetic comments like A. Citizen's above miss the point entirely.

We want people to vote. And, yeah, we want them to be on our radar when we GOTV...and that means canvassing them.

For somebody who is a "Republican" Barack Obama sure is registering a heck of a lot of Democratic voters and getting them to the polls, eh?



k/o


A couple of quick points... (5.00 / 1)
First, the impact that this voter registration drive is going to have long-term is something most people don't understand yet. Emerging research shows that about 60% or so of the people who are registered through VR drives persist on the rolls through future elections.

This is the single most effective way of expanding the electorate that exists outside of the National Voter Registration Act (NVRA).

So kudos to the Obama campaign for taking steps to help people over come the registration barrier on their way to becoming engaged citizens.

Some important points of clarification should be noted here:

First, Obama was technically NOT a community organizer when he conducted the 1992 voter registration drive. He was the Illinois Director of Project Vote, which worked with community-based organizations to achieve the amazing registration total of over 120,000 registrations. He WAS a community organizer earlier than that, however, working for an organization based on Alinsky-ite principles.

Second, volunteers and campaigns don't actually register voters. Bureaus of elections register voters. Campaigns gather voter registration applications for submission to the proper agency. This is important to understand because it means that just because you got someone to fill out a card it DOES NOT mean they are registered. The County can come up with dozens of reasons not to accept a card, so understanding that your folks aren't registered until the County says they are means you can keep track of your registrants and put pressure on the County and/or correct flawed applications if they don't show up on the rolls in a timely fashion. I'm assuming this is something the Obama drive is doing, correct?

Finally, it is important for progressive electoral campaigns to build on what Vote For Change is doing. Progressives win most when the electorate grows larger, since progressive voters are least likely to be registered and vote. Many campaigns don't do this because it is resource-intensive and  unpredictable on a small scale. But with the training and infrastructure from such a large drive, the ability to do this should trickle down to some campaigns over time.

Project Vote is the country's largest non-partisan voter engagement organizations. It has registered 2 million voters since 2003.


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