Backlash begins as a New York magazine boycotts Sex And The City

Last updated at 13:53 15 May 2008

It appears the relentless promotional blitz surrounding Sex And The City movie has reached saturation point for some - and it hasn't even opened in cinemas yet.

New York's Time Out magazine, which has a reputation for capturing the city's Zeitgeist, has hit stands promising a Sex And The City free edition (albeit using an image of the women on the cover).

With Sarah Jessica Parker and co's mouths all taped up under the strap line "No Sex!", the magazine declares "Enough already - we love 'em, but it's just too much."

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Boycott: the latest edition of New York's Time Out has promised a 'Carrie-free' edition

It goes on to give New Yorkers suggestions for "guaranteed Carrie-free" ways to enjoy their city.

A Big Apple backlash has been brewing since the city was passed over for the world premiere of the movie in favour of London, which took place in Leicester Square on Monday night.

Organisers were forced to defend the decision, with a spokesperson saying: "It was simply a question of logistics and scheduling. We're still planning the big premiere to be in New York."

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Blitz: the Sex And The City stars at the London premiere on Monday night

"Everyone knows New York City is the fifth character. The city is the epicenter of all things 'Sex and the City.'"

Despite already experiencing resistance, the Sex And The City juggernaut shows no sign of slowing down.

Sarah Jessica Parker, Kim Cattrall, Kristin Davis, Cynthia Nixon as well as the movie's full cast are preparing to descend on New York for the US premiere on May 27.

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