VIRAL NEWS

The Joker's Overture - All Good Things Come To An End! Update - Free Screening Tickets

by
July 10, 2008

The Joker's Overture - All Good Things Come To An End!

Just yesterday, as part of The Dark Knight viral campaign, the Citizens For Batman lit up the night skies in New York and Chicago with Bat symbols shined on the side of buildings. Tonight, the Joker made his mark. For the longest time, a bomb was visible on whysoserious.com/overture/ with a countdown timer. No one knew what would happen when the time ran out, but as of now, the timer has run out, and if you head to the site to view the Joker's overture it forwards you to citizensforbatman.org. From there you can see the live feed of the buildings yet again and both buildings are now defaced with "Ha Ha Ha" and Joker graphics. Every time the Batman makes good, the Joker screws it up. Not only that, but every last website that's part of the viral campaign has been defaced!! Why so serious?

You can currently head over to the two live feeds for New York and Chicago to check out the defaced Bat symbol in action. The symbol is actually a projection that is constantly changing and it's pretty hypnotizing to watch. In addition, you can head over to whysoserious.com and click on the various websites involved in the viral that are listed on the torn out phone book page. The Joker has definitely made his mark - every last website has been defaced! If you need a refresher, head to this link and search through our archives for various websites that have been referenced. I've got to admit, this is one hell of an epic and exciting conclusion. And apparently it's not over yet! Read on below for the latest updates!

whysoserious.com/overture/

Most of the websites that have been defaced also include puzzle pieces with letters on them. We're currently working to collect all of the puzzle pieces across all 30+ sites involve in the viral campaign to decipher the clue. If you want to join in to try and help decipher all of the clues, head over to SuperHeroHype right now. For all we know, there are numerous clues hidden that will lead to surprises all weekend long. There is just over one week left until The Dark Knight hits theaters, so just hold out and it will be soon enough. And to quench your thirst for hype, check out all of the various defaced sites linked from whysoserious.com. We'll update you once we know more about the puzzle piece clues hidden on the pages. Stay tuned!

ibelieveinharveydent.com

Update! So all of the letters were put together from all of the puzzle pieces and they spelled out kicking and screaming. Head to whysoserious.com/kickingandscreening/ right now and you can get free screening tickets to early Tuesday, July 15th screenings. This is your chance to see it early! Head over there now if you're interested in getting a ticket but I'm sure it is going to go VERY quickly. I've already seen myself and will be catching it again on Monday morning, but for all those of you who just can't wait to see it - now is your chance. Otherwise, we'll see everyone at the midnight showings on Thursday night!

Screening Tickets

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Find more posts: Hype, Viral Marketing

13 Comments

1

neat

sklee on Jul 10, 2008

2

damnit why are there only like 3 places to go on the east coast to get tickets?! I live in princeton and West Nyack and Tarenton are way to far away. Same goes for IMAXs, the closest ones are in Philadelphia and New York. Batman why do you shun New Jersey!?! O well, I'll be content with my midnight showing tickets that I paid money for... harrumph

Boris Van Der Ree on Jul 10, 2008

3

I got the e-mail exactly 30 minutes after it was sent and was too late. Dammit!!!

Traveler on Jul 10, 2008

4

lol, i got one............. very luckily for san diego! when i reloadeed the page it said everything was sold out!

sean on Jul 10, 2008

5

SO yeah, when I got to the website, it said they were all sold out then some were not, then most were not, then some were sold out again - now its hit and miss again - I was able to get a "ticket" after the place was said to be sold out - looks like this could be a huge snafu or some sort of explanation (maybe same names getting more than one ticket, etc.) - wonder what kind of clarification (if any) they will give - maybe I'm overlooking something but locations went from Sold Out to not and I was able to get a ticket... Hmmm....

Adam on Jul 10, 2008

6

Yeah same for me as Adam, i was reloading over the past the hour and scored one, so i would keep trying it won't hurt and is well worth the effort if you can score one.

Lucky on Jul 10, 2008

7

So this is for two people? It says Admit Two on my ticket but I don't want to get there and have it only be for 1

Dylan Phillip Kenniston on Jul 10, 2008

8

Dylan: You get to bring a guest, says it on the first page kickingandscreening. Why didn't they send out a text or call. I missed the sign-up by a mile, 3 hours and counting. 🙁

Keith on Jul 10, 2008

9

Thank god I dont live close to a IMAX or I would be even more pissed

rodan8812 on Jul 11, 2008

10

I think my brain just exploded.

roflcakes on Jul 11, 2008

11

Hahaha, love the defacings.

Ryan on Jul 11, 2008

13

Is anyone going to the screenings on Tuesday night?

Alex Billington on Jul 12, 2008

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