Today’s mission is to perform a comment audit on my blog. The idea is to check your blog against the Six Reasons People Aren’t Commenting on Your Blog.
So let’s do it.
1. You sound like a press release.
For the most part, no. I do like the plug the show occasionally, but I don’t think I do that in an impersonal way.
2. You sound like an infomercial.
I don’t think so.
3. You sound like a know-it-all.
I’m guessing that I’m occasionally guilty of this. I do have pretty strong opinions sometimes and that might dissuade some people from entering into a conversation about them. Hard to self-diagnose though.
4. You haven’t showed them how.
I could do a better job laying out my comment policy and walking people through the moderation structure in place. I suspect that I’ll have a chance to do this over the next 21 days.
5. You haven’t created the right atmosphere.
I think I do an OK job of employing a conversational tone on this blog. Walt Crawford described my blog as having “strong voice” (pdf), by which he means that you “hear” a lot of the author in the writing. I think of this as a good thing, in terms of welcoming conversation. But again, that strong voice might have the opposite effect sometimes (see answer 2).
6. You just don’t seem that into it.
I sure hope not. When I’m not that into it, I don’t write.
The number and quality of the comments I’ve received on recent non-Comment-Challenge-related posts indicates to me that I’m doing a fair job initiating conversations. You’d tell me if I was wrong, wouldn’t you?
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