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May 14th, 2008

Google losing cellphone battle?

Posted by Dana Blankenhorn @ 10:14 am

Categories: General, Strategy, Hardware, mobile, telecom, management, wireless, Google

Tags: Apple iPhone, Google Inc., Alliance, LiMo Foundation, Verizon Communications Inc., T-Mobile, Cell Phone, Sprint Communications, Strategy, Management

Blackberry Bold phone, credit RIMIn the fight to create a competitor to the Apple iPhone, which defines the Mobile Internet Client (MIC) category, many people put their money on Google and its Open Handset Alliance.

That bet looks shaky today.

RIM has come up with its own “iPhone killer,” the Blackberry Bold (right), and now the competing LiMo Alliance has signed up what should have been Google’s key ally, Verizon, as a member.

You may remember that Google allowed Verizon to win the recent FCC spectrum auction, securing the future of the duopoly. AT&T is already lined up with the iPhone.

Now, with Verizon going with LiMo, Google is stuck. There are only two other wireless carriers out there with a substantial market stake and national footprint — T-Mobile and Sprint.

Neither is in great shape.

T-Mobile is reportedly considering a deal to buy Sprint while Sprint’s own Clearwire deal for WiMax remains speculative. T-Mobile was said to be ready to ship an Android-like phone later this year. Sprint is also an OHA member.

What’s most luring carriers to LiMo, Larry Dignan notes, is its willingness to let them “tweak” the design and create custom user interfaces. Sounds to me like another fleet of carrier-specific phones — nothing open about it.

Verizon made a lot of noise about opening itself up to new designs several months ago, when AT&T’s iPhone success first began breathing down its neck, but with the auction frequencies secured it’s going back to its old ways of doing business.

This leaves Google with two weak partners who may soon become one, and whose own development plans remain rather vague.

Not a good position to be in.

Here’s what I think. These alliance games are not Google’s forte. With all the things it does so well, is the alliance game going to be its undoing?

Dana Blankenhorn has been a business journalist for 30 years, a tech freelancer since 1983. See his full profile and disclosure of his industry affiliations.

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  • Talkback
  • Most Recent of 18 Talkback(s)
BTW Verizon chose Linux as platform of choice
See:

http://www.linux-watch.com/news/NS9542476682.html... (Read the rest)
Posted by: otaddy Posted on: 05/15/08 You are currently: Logged In | Log out
Well, the idea is that CUSTOMERS will choose their phone, just like they DonnieBoy   | 05/14/08
The Cellular Network DanaBlankenhorn  ZDNet | 05/14/08
So how do we change the system? otaddy   | 05/15/08
BTW Verizon chose Linux as platform of choice otaddy   | 05/15/08
Google Just Getting Started! jack of daniels   | 05/14/08
So, I think I hear you saying that customers will demaind Android phones, DonnieBoy   | 05/14/08
RE: Google losing cellphone battle? Loverock Davidson   | 05/14/08
Wow LD! Tim Patterson   | 05/14/08
No Loverock Davidson   | 05/14/08
Well LD Tim Patterson   | 05/14/08
Not really Loverock Davidson   | 05/14/08
You're wrong nizuse   | 05/14/08
Google doesn't suck at communications DanaBlankenhorn  ZDNet | 05/14/08
RE: Google losing cellphone battle? jkohut   | 05/14/08
Test-run LiMo on Nokia & Sony Ericsson Phones! Tea Vui Huang   | 05/14/08
Mobile market far larger than the US putt1ck   | 05/15/08
RE: Google losing cellphone battle? scott_c_jordan   | 05/15/08
Shiny Objects DanaBlankenhorn  ZDNet | 05/15/08

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