AWS News Blog

Amazon QuickSight Q – Business Intelligence Using Natural Language Questions

Making sense of business data so that you can get value out of it is worthwhile yet still challenging. Even though the term Business Intelligence (BI) has been around since the mid-1800s (according to Wikipedia) adoption of contemporary BI tools within enterprises is still fairly low. Amazon QuickSight was designed to make it easier for […]

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AWS Cloud Builders – Career Transformation & Personal Growth

Long-time readers of this blog know that I firmly believe in the power of education to improve lives. AWS Training and Certification equips people and organizations around the world with cloud computing education to build and validate cloud computing skills. With demand for cloud skills and experience at an all-time high, there’s never been a […]

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New for AWS Distro for OpenTelemetry – Tracing Support is Now Generally Available

Last year before re:Invent, we introduced the public preview of AWS Distro for OpenTelemetry, a secure distribution of the OpenTelemetry project supported by AWS. OpenTelemetry provides tools, APIs, and SDKs to instrument, generate, collect, and export telemetry data to better understand the behavior and the performance of your applications. Yesterday, upstream OpenTelemetry announced tracing stability […]

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Scaling Ad Verification with Machine Learning and AWS Inferentia

Amazon Advertising helps companies build their brand and connect with shoppers, through ads shown both within and beyond Amazon’s store, including websites, apps, and streaming TV content in more than 15 countries. Businesses or brands of all sizes including registered sellers, vendors, book vendors, Kindle Direct Publishing (KDP) authors, app developers, and agencies on Amazon […]

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Amazon MSK Connect logo

Introducing Amazon MSK Connect – Stream Data to and from Your Apache Kafka Clusters Using Managed Connectors

Apache Kafka is an open-source platform for building real-time streaming data pipelines and applications. At re:Invent 2018, we announced Amazon Managed Streaming for Apache Kafka, a fully managed service that makes it easy to build and run applications that use Apache Kafka to process streaming data. When you use Apache Kafka, you capture real-time data […]

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AWS IQ expansion: Connect with Experts and Consulting Firms based in the UK and France

AWS IQ launched in 2019 and has been helping customers worldwide engage thousands of AWS Certified third-party experts and consulting firms for on-demand project work. Whether you need to learn about AWS, plan your project, setup new services, migrate existing applications, or optimize your spend, AWS IQ connects you with experts and consulting firms who […]

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Image of a man in a blue shirt running cable through a wall.

How AWS is Supporting Nonprofits, Governments, and Communities Impacted by Hurricane Ida

AWS Disaster Response Team volunteer Paul Fries runs cable to provide connectivity in a police station that has been converted into a supply distribution center and housing for National Guard troops and FEMA. During the crisis that has resulted in the aftermath of Hurricane Ida, the AWS Disaster Response Team is providing personnel and resources […]

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