AZ Social Media Wiz https://azsocialmediawiz.com Digital Marketing Strategies for Small Businesses to Compete with the Big Guys. Tue, 12 May 2026 18:56:54 +0000 en hourly 1 https://azsocialmediawiz.com/wp-content/uploads/cropped-AZ-favicon-32x32.png AZ Social Media Wiz https://azsocialmediawiz.com 32 32 Outsource or Hire? What Makes a Good Social Media Manager? https://azsocialmediawiz.com/good-social-media-manager/ https://azsocialmediawiz.com/good-social-media-manager/#respond Tue, 12 May 2026 18:56:53 +0000 https://azsocialmediawiz.com/?p=6779 You know that social media marketing is important to promote your business; however, you don’t have the time to do it all yourself. What are your options? What do you look for in a social media manager or even an SEO, AIO, and AEO specialist? Let’s Cover Your Options First… What to Look for in […]

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]]> https://azsocialmediawiz.com/good-social-media-manager/feed/ 0 Why You Need to Use Categories and Tags in Your Blog Posts https://azsocialmediawiz.com/need-use-categories-tags-blog-posts/ https://azsocialmediawiz.com/need-use-categories-tags-blog-posts/#respond Tue, 12 May 2026 18:34:19 +0000 https://azsocialmediawiz.com/?p=9174 What would you do if I told you that taking a few seconds to do something that will improve your search engine optimization (SEO), keep visitors on your site longer, and increase your page views, you’d do it, right? I hope so. Taking just a few seconds to use categories and tags in all your […]

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]]> https://azsocialmediawiz.com/need-use-categories-tags-blog-posts/feed/ 0 The Pinterest Difference: Why You Shouldn’t Ignore It! https://azsocialmediawiz.com/pinterest-difference/ Tue, 12 May 2026 18:27:39 +0000 https://azsocialmediawiz.com/?p=2657 The two most misunderstood social media networks are X (formerly Twitter) and Pinterest. If you’ve watched any of my older videos or taken any of my social media marketing classes, I liken the social networks to cars. X is like a sports car – fast, newsy, it’s life in 280 characters or less. It’s great […]

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]]> How to be Known as an Expert in Your Field: What’s Your N-E-E-A-T-T? https://azsocialmediawiz.com/how-to-be-known-as-an-expert-in-your-field/ https://azsocialmediawiz.com/how-to-be-known-as-an-expert-in-your-field/#respond Mon, 11 May 2026 22:53:27 +0000 https://azsocialmediawiz.com/?p=10060 What’s Your N-E-E-A-T-T? Wait! I thought it was E-E-A-T: Experience, Expertise, Authority, and Trustworthiness. Yes, but the evolution of AI Search expanded it. Getting recognized as an expert in your field is especially crucial in the age of AI Search. E-E-A-T is Google’s guideline for content credibility and getting indexed in the Search Engine Results […]

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]]> https://azsocialmediawiz.com/how-to-be-known-as-an-expert-in-your-field/feed/ 0 How to Set SMART Goals For Marketing Success https://azsocialmediawiz.com/set-smart-goals-new-year/ Fri, 01 May 2026 23:42:39 +0000 https://azsocialmediawiz.com/?p=11438 It’s been said that if you fail to plan, you plan to fail. Given that, when you plan your marketing, what are you planning for? Success, right? Well, how do you know when you’ve achieved it? That’s where goal setting comes in. Furthermore, success means different things to different people. That’s where SMART Goals come […]

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]]> How Free is a Free Website? Is it a Good Place to Start? https://azsocialmediawiz.com/how-free-is-a-free-website-is-it-a-good-place-to-start/ Fri, 01 May 2026 23:35:57 +0000 https://azsocialmediawiz.com/?p=15550 A low-priced or free website is ridiculously tempting for the small business owner, just because they’re free or inexpensive. The problem is that just because of their site-builder structure — to make it super easy to use — you forego or lose vital search engine optimization (SEO). Obviously, that’s a MAJOR factor in today’s digital […]

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]]> Marketing on Social Media with no Tactical Plan is Wasted Effort https://azsocialmediawiz.com/social-media-marketing-tactical-plan/ Fri, 01 May 2026 23:23:44 +0000 https://azsocialmediawiz.com/?p=11975 Have you ever planned a big trip? I’m talking about a longer-than-a-weekend vacation or a major relocation trip. It takes a good tactical plan to make the trip enjoyable and worry-free. Likewise, if you attempt to do your social media marketing without a tactical plan, you’ll waste time and money. Besides that, you won’t get […]

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]]> Videos: Make the Best of the 2 Sides of LinkedIn and Unleash its Power https://azsocialmediawiz.com/linkedin-powerful-tool/ Thu, 30 Apr 2026 21:54:19 +0000 https://azsocialmediawiz.com/?p=12216 LinkedIn is way more than a place for job seekers to network and find jobs. If that’s the last time you used it, then you’re missing out on a powerful tool. Having a completed profile with updated information, as well as a company profile page for your business, increases your trust and credibility factor immensely. […]

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]]> Podcasting: What You Need to Know to Get Started https://azsocialmediawiz.com/podcasting/ Thu, 30 Apr 2026 21:19:50 +0000 https://azsocialmediawiz.com/?p=12928 Several years ago, I considered podcasting. However, I heard that it takes a lot of planning and that you really need to have 2 people or guests to be successful. With that in mind, I decided not to do one in the digital marketing field. There are several very good social media, content marketing, and […]

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]]> How to Use Visual Marketing to Boost Your Brand and Sales https://azsocialmediawiz.com/how-to-get-visual-to-boost-your-brand-and-sales/ Tue, 28 Apr 2026 17:55:13 +0000 https://azsocialmediawiz.com/?p=13398 Everywhere you look, you see visual marketing: pictures, photos, graphics, animations, and/or videos. For instance, did you know that YouTube videos appear frequently in Google AI Overviews? Plus, how does AI Search fit in? Besides that, what are today’s visual marketing trends, platforms, and tools — including AI? If you want your marketing messages to […]

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