AZ Social Media Wiz

Videos: Make the Best of the 2 Sides of LinkedIn and Unleash its Power

Giselle Aguiar — Thu, 30 Apr 2026 21:54:19 +0000

LinkedIn is way more than a place for job seekers to network and find jobs. If that’s the last time you used it, then you’re missing out on a powerful tool. Having a completed profile with updated information, as well as a company profile page for your business, increases your trust and credibility factor immensely. […]

The post Videos: Make the Best of the 2 Sides of LinkedIn and Unleash its Power first appeared on AZ Social Media Wiz.

Podcasting: What You Need to Know to Get Started

Giselle Aguiar — Thu, 30 Apr 2026 21:19:50 +0000

Several years ago, I considered podcasting. However, I heard that it takes a lot of planning and that you really need to have 2 people or guests to be successful. With that in mind, I decided not to do one in the digital marketing field. There are several very good social media, content marketing, and […]

The post Podcasting: What You Need to Know to Get Started first appeared on AZ Social Media Wiz.

How to Use Visual Marketing to Boost Your Brand and Sales

Giselle Aguiar — Tue, 28 Apr 2026 17:55:13 +0000

Everywhere you look, you see visual marketing: pictures, photos, graphics, animations, and/or videos. For instance, did you know that YouTube videos appear frequently in Google AI Overviews? Plus, how does AI Search fit in? Besides that, what are today’s visual marketing trends, platforms, and tools — including AI? If you want your marketing messages to […]

The post How to Use Visual Marketing to Boost Your Brand and Sales first appeared on AZ Social Media Wiz.

What You Need to Know to Build a Website that Works

Giselle Aguiar — Mon, 27 Apr 2026 22:27:02 +0000

I was once asked, “Could my Facebook business page serve as my website. No. Your website is yours. Social media profiles should be your backup in case your site goes down. And it’s a way to drive people to your website. You have zero control over what happens on Facebook or the other social networks […]

The post What You Need to Know to Build a Website that Works first appeared on AZ Social Media Wiz.

What is the Right Selling Ratio on Social Media?

Giselle Aguiar — Mon, 27 Apr 2026 19:37:18 +0000

To sell or not to sell: that is the question. What is the right selling ratio on social media? That is, the ratio of selling vs. non-selling posts? Seriously, think about it. When you’re on social media, you don’t want to see ad after ad, after ad, after annoying ad, right? Yet, that’s what businesses […]

The post What is the Right Selling Ratio on Social Media? first appeared on AZ Social Media Wiz.

How Often Should You Blog for Marketing Success?

Giselle Aguiar — Fri, 24 Apr 2026 21:55:00 +0000

Blogging, especially now in the age of the AI Search evolution, is a vital function of your business. As part of your content marketing, blogging should be strategically included in your overall marketing plan. Why do you need to blog regularly? Here are the benefits of blogging… How do you make the blog work? Basically, […]

The post How Often Should You Blog for Marketing Success? first appeared on AZ Social Media Wiz.

Do You Want to go Viral? Tell Stories that Provoke Emotions

Giselle Aguiar — Fri, 24 Apr 2026 21:30:35 +0000

Here’s an excellent example of a viral video for a brand that actually rejected it. It’s what’s called “user-generated content”. A fan of a product or service creates a video on their own, without prompting from the brand. But this is not about the brand, but the power of telling stories that provoke emotions. About […]

The post Do You Want to go Viral? Tell Stories that Provoke Emotions first appeared on AZ Social Media Wiz.

What’s Trending in May! Mother’s Day & More!

Giselle Aguiar — Fri, 24 Apr 2026 18:35:00 +0000

In the Phoenix area and the Sonoran Desert, May is when the Saguaro Cacti bloom. They have to be well over 40 or 50 years old before they bloom! Besides Mother’s Day and Memorial Day, what else will be trending on social media in May? May Observance and Awareness Days I publish this every month […]

The post What’s Trending in May! Mother’s Day & More! first appeared on AZ Social Media Wiz.

The AI Evolution in Digital Marketing: How to  Adapt & Adopt for Exposure

Giselle Aguiar — Thu, 23 Apr 2026 22:52:28 +0000

Digital Marketing is in the midst of an AI evolution that’s changing how people search, how content is cited, and how small businesses market themselves. AI offers time-saving tools not just for search but also for content creation and marketing planning, helping the small business owner be seen and get found. In this video — […]

The post The AI Evolution in Digital Marketing: How to  Adapt & Adopt for Exposure first appeared on AZ Social Media Wiz.

A Successful Company has a Website that is Useful

Giselle Aguiar — Mon, 20 Apr 2026 18:15:00 +0000

Everything revolves around your website—especially now, in the age of AI-Search. Is your website working for you 24/7? You can be emailing and posting on social media, but if your website isn’t set up right, if you’re NOT capturing leads, getting conversions, or sales, somehow, all your efforts are for naught. You’re wasting your time. […]

The post A Successful Company has a Website that is Useful first appeared on AZ Social Media Wiz.