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        <title>Risk it podcast</title>
        <link>https://soundcloud.com/user-608759629</link>
        <pubDate>Tue, 08 Jan 2019 20:20:05 +0000</pubDate>
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        <ttl>60</ttl>
        <language>en</language>
        <copyright>© 2017 BASE PORTFOLIO INC. ALL RIGHTS RESERVED</copyright>
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        <description>Helping people and organizations take risks - "protecting the downside". Discussions about taking risks in life and in business.</description>
        <itunes:subtitle>Risk it</itunes:subtitle>
        
        <itunes:author>Brayden York</itunes:author>
        <itunes:explicit>no</itunes:explicit>
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          <title>Risk it -Brayden York</title>
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        <itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords><itunes:summary>We discuss with business owners and thought leaders about taking risks in life and in business.</itunes:summary><itunes:category text="Business"/><itunes:owner><itunes:email>york.brayden@gmail.com</itunes:email><itunes:name>Brayden York</itunes:name></itunes:owner><item>
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      <title>Lowering Your Insurance Premium</title>
      <pubDate>Mon, 04 Jun 2018 03:28:53 +0000</pubDate>
      <link>https://soundcloud.com/user-608759629/risk-it-podcast-3</link>
      <itunes:duration>00:06:48</itunes:duration>
      <itunes:author>Brayden York</itunes:author>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>One of the most common insurance questions is "How can I lower my insurance premiums"? On this episode of the Risk it podcast we are mixing things up a bit. We are going to cover a couple of common techniques to help consumers lower their insurance premiums. 
​
1. Hack your insurance company 
https://www.linkedin.com/pulse/why-you-should-hack-your-insurance-company-brayden-york

2. Tell a better story

On the Risk it podcast  we are going to start reviewing risk management topics that have been brought  up by our listeners on a monthly basis.</itunes:summary>
      <itunes:subtitle>One of the most common insurance questions is "Ho…</itunes:subtitle>
      <description>One of the most common insurance questions is "How can I lower my insurance premiums"? On this episode of the Risk it podcast we are mixing things up a bit. We are going to cover a couple of common techniques to help consumers lower their insurance premiums. 
​
1. Hack your insurance company 
https://www.linkedin.com/pulse/why-you-should-hack-your-insurance-company-brayden-york

2. Tell a better story

On the Risk it podcast  we are going to start reviewing risk management topics that have been brought  up by our listeners on a monthly basis.</description>
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    <author>york.brayden@gmail.com (Brayden York)</author><itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords></item><item>
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      <title>#20 Digital Storytelling With Drew Tkatchuk</title>
      <pubDate>Sun, 13 May 2018 20:27:41 +0000</pubDate>
      <link>https://soundcloud.com/user-608759629/20-digital-storytelling-with-drew-tkatchuk</link>
      <itunes:duration>00:22:18</itunes:duration>
      <itunes:author>Brayden York</itunes:author>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>Marketing is essential for the development and growth of any business. Drew speaks with us about delivering the right message and creating a brand story. 

Narrative Media works with businesses to develop a comprehensive marketing strategy, that focuses on price, product, place and promotion. They also research industry, competitors and market trends to strategically plan and grow a business.

Connect 
Website - Narrative Media

Facebook 

LinkedIn 

Youtube

Resources 
Gary Vanynerchuk - Website 

Seth Godin - Website</itunes:summary>
      <itunes:subtitle>Marketing is essential for the development and gr…</itunes:subtitle>
      <description>Marketing is essential for the development and growth of any business. Drew speaks with us about delivering the right message and creating a brand story. 

Narrative Media works with businesses to develop a comprehensive marketing strategy, that focuses on price, product, place and promotion. They also research industry, competitors and market trends to strategically plan and grow a business.

Connect 
Website - Narrative Media

Facebook 

LinkedIn 

Youtube

Resources 
Gary Vanynerchuk - Website 

Seth Godin - Website</description>
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    <author>york.brayden@gmail.com (Brayden York)</author><itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords></item><item>
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      <title>#19 Insurance In the Future - Innovation Saskatchewan</title>
      <pubDate>Sun, 06 May 2018 23:26:18 +0000</pubDate>
      <link>https://soundcloud.com/user-608759629/19-insurance-in-the-future-innovation-saskatchewan</link>
      <itunes:duration>00:20:42</itunes:duration>
      <itunes:author>Brayden York</itunes:author>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>​Repost from an interview with innovation Saskatchewan in 2017 when I was running Base Portfolio. We talked about building a company and setting a vision for the future.</itunes:summary>
      <itunes:subtitle>​Repost from an interview with innovation Saskatc…</itunes:subtitle>
      <description>​Repost from an interview with innovation Saskatchewan in 2017 when I was running Base Portfolio. We talked about building a company and setting a vision for the future.</description>
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    <author>york.brayden@gmail.com (Brayden York)</author><itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords></item><item>
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      <title>#18 Staying Ahead Of Technology Risk With Matthew Murray</title>
      <pubDate>Sat, 28 Apr 2018 23:47:14 +0000</pubDate>
      <link>https://soundcloud.com/user-608759629/18-staying-ahead-of-technology-risk-with-matthew-murray</link>
      <itunes:duration>00:33:53</itunes:duration>
      <itunes:author>Brayden York</itunes:author>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>Technology risk is becoming more and more prevalent and businesses need to be prepared. When is the last time you had an internal audit on your IT infrastructure? We do it with our accounting books, but why not the systems that help run our businesses?  Matthew talks with us about best practices in the IT space and gives us some great advice on managing IT infrastructure. 

Matthew is an IT professional at Graycon I.T. in Saskatoon, Saskatchewan. He has experience as an entrepreneur and understands what business owners are experiencing when it comes to managing and growing a business. 

Connect

Website : http://www.graycon.com/
LinkedIn: https://www.linkedin.com/in/matthewmurr/ 
Twitter: @ComicMattMurray
Phone: (306)700-2241
Email: matthewm@graycon.com 

Personal Site: http://www.matthewmurray.ca

Resource

Seth Godin - Ted Talk</itunes:summary>
      <itunes:subtitle>Technology risk is becoming more and more prevale…</itunes:subtitle>
      <description>Technology risk is becoming more and more prevalent and businesses need to be prepared. When is the last time you had an internal audit on your IT infrastructure? We do it with our accounting books, but why not the systems that help run our businesses?  Matthew talks with us about best practices in the IT space and gives us some great advice on managing IT infrastructure. 

Matthew is an IT professional at Graycon I.T. in Saskatoon, Saskatchewan. He has experience as an entrepreneur and understands what business owners are experiencing when it comes to managing and growing a business. 

Connect

Website : http://www.graycon.com/
LinkedIn: https://www.linkedin.com/in/matthewmurr/ 
Twitter: @ComicMattMurray
Phone: (306)700-2241
Email: matthewm@graycon.com 

Personal Site: http://www.matthewmurray.ca

Resource

Seth Godin - Ted Talk</description>
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    <author>york.brayden@gmail.com (Brayden York)</author><itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords></item><item>
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      <title>#17 Hack Sales Growth Through Credit Insurance With Robin Carkett</title>
      <pubDate>Sun, 22 Apr 2018 16:52:54 +0000</pubDate>
      <link>https://soundcloud.com/user-608759629/17-hack-sales-growth-through-credit-insurance-with-robin-carkett</link>
      <itunes:duration>00:07:59</itunes:duration>
      <itunes:author>Brayden York</itunes:author>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>Grow your business by protecting the downside risk of non-payment!
​Robin Carkett spoke with us about how credit insurance protects businesses from non-payment of commercial debt. It makes sure invoices will be paid and allows companies to reliably manage the commercial and political risks of trade that are beyond their control. Capital is protected, cash flows are maintained, loan servicing and repayments are enhanced, and earnings are secure from these events of default.

Contact 
LinkedIn: https://www.linkedin.com/in/robincarkett/
Website: http://www.eulerhermes.ca/en/euler-hermes-canada/Pages/default.aspx

Phone: 604 340 9335</itunes:summary>
      <itunes:subtitle>Grow your business by protecting the downside ris…</itunes:subtitle>
      <description>Grow your business by protecting the downside risk of non-payment!
​Robin Carkett spoke with us about how credit insurance protects businesses from non-payment of commercial debt. It makes sure invoices will be paid and allows companies to reliably manage the commercial and political risks of trade that are beyond their control. Capital is protected, cash flows are maintained, loan servicing and repayments are enhanced, and earnings are secure from these events of default.

Contact 
LinkedIn: https://www.linkedin.com/in/robincarkett/
Website: http://www.eulerhermes.ca/en/euler-hermes-canada/Pages/default.aspx

Phone: 604 340 9335</description>
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    <author>york.brayden@gmail.com (Brayden York)</author><itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords></item><item>
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      <title>#16 Trademark To Protect Your Brand With Andrei Mincov</title>
      <pubDate>Sun, 15 Apr 2018 23:46:02 +0000</pubDate>
      <link>https://soundcloud.com/user-608759629/16-trademark-to-protect-your-brand-with-andrei-mincov</link>
      <itunes:duration>00:34:36</itunes:duration>
      <itunes:author>Brayden York</itunes:author>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>A registered trademark makes it a lot easier to stop your competitors from using your brand. Andrei tells us how to minimize the risk of receiving a demand letter claiming that your brand infringes on someone else trademark.

The Trademark Factory® specialists check identical and similar trademarks to create your personal registrability for FREE. With no strings attached


Connect
Website 
https://trademarkfactory.com/​

Email
tm@trademarkfactory.com

Call
Toll-Free: +1 855.MR.TMARK
​
Books
E-myth - Michael Gerber

Built to sell - John Warrillow

Movie 
The Founder</itunes:summary>
      <itunes:subtitle>A registered trademark makes it a lot easier to s…</itunes:subtitle>
      <description>A registered trademark makes it a lot easier to stop your competitors from using your brand. Andrei tells us how to minimize the risk of receiving a demand letter claiming that your brand infringes on someone else trademark.

The Trademark Factory® specialists check identical and similar trademarks to create your personal registrability for FREE. With no strings attached


Connect
Website 
https://trademarkfactory.com/​

Email
tm@trademarkfactory.com

Call
Toll-Free: +1 855.MR.TMARK
​
Books
E-myth - Michael Gerber

Built to sell - John Warrillow

Movie 
The Founder</description>
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      <itunes:image href="https://i1.sndcdn.com/artworks-000335682705-pxfomj-t3000x3000.jpg"/>
    <author>york.brayden@gmail.com (Brayden York)</author><itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords></item><item>
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      <title>#15: Cyber Breaches and Proactive Protection With Jason Ng</title>
      <pubDate>Sun, 08 Apr 2018 23:28:13 +0000</pubDate>
      <link>https://soundcloud.com/user-608759629/15-cyber-breaches-and-proactive-protection-with-jason-ng</link>
      <itunes:duration>00:18:21</itunes:duration>
      <itunes:author>Brayden York</itunes:author>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>Taking offensive and defensive approaches to cyber risk. We talk about how you can leverage cybersecurity solutions to safeguard your business or personal assets from cyber threats. 

Jason Ng is the CEO of ElevatedPrompt, a cybersecurity firm that has built a solution to increases the visibility of your systems and provide continuous threat detection and analysis. 

Connect 
Website:
 http://elevatedprompt.com/ 
​
LinkedIn: 
https://www.linkedin.com/in/jason-ng-b07a711/

https://www.linkedin.com/company-beta/10264855/

Resource 
Who Moved My Cheese</itunes:summary>
      <itunes:subtitle>Taking offensive and defensive approaches to cybe…</itunes:subtitle>
      <description>Taking offensive and defensive approaches to cyber risk. We talk about how you can leverage cybersecurity solutions to safeguard your business or personal assets from cyber threats. 

Jason Ng is the CEO of ElevatedPrompt, a cybersecurity firm that has built a solution to increases the visibility of your systems and provide continuous threat detection and analysis. 

Connect 
Website:
 http://elevatedprompt.com/ 
​
LinkedIn: 
https://www.linkedin.com/in/jason-ng-b07a711/

https://www.linkedin.com/company-beta/10264855/

Resource 
Who Moved My Cheese</description>
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      <itunes:image href="https://i1.sndcdn.com/artworks-000331958403-bn7izk-t3000x3000.jpg"/>
    <author>york.brayden@gmail.com (Brayden York)</author><itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords></item><item>
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      <title>#14 - Technology, Financing, and Taking Smart Risks - Michael Tastad</title>
      <pubDate>Tue, 03 Apr 2018 02:02:27 +0000</pubDate>
      <link>https://soundcloud.com/user-608759629/14-technology-financing-and-taking-smart-risks-michael-tastad</link>
      <itunes:duration>00:23:14</itunes:duration>
      <itunes:author>Brayden York</itunes:author>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>Great insights from a commercial financier with a keen insight into business and technology.

Michael helps small, medium and large businesses make high-quality business decisions that involve commercial financing, digital marketing and strategic advisory services. His personal mission is to give human entrepreneurs the skills and resources they need to succeed in this age of automation. 


Connect
LinkedIn:
https://www.linkedin.com/in/michaeltastad/ 
Twitter: 
@michaeltastad

Resources 
Book:
Zero to One - Peter Thiel 

Blog:
Aggregation Theory - Ben Thompson</itunes:summary>
      <itunes:subtitle>Great insights from a commercial financier with a…</itunes:subtitle>
      <description>Great insights from a commercial financier with a keen insight into business and technology.

Michael helps small, medium and large businesses make high-quality business decisions that involve commercial financing, digital marketing and strategic advisory services. His personal mission is to give human entrepreneurs the skills and resources they need to succeed in this age of automation. 


Connect
LinkedIn:
https://www.linkedin.com/in/michaeltastad/ 
Twitter: 
@michaeltastad

Resources 
Book:
Zero to One - Peter Thiel 

Blog:
Aggregation Theory - Ben Thompson</description>
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    <author>york.brayden@gmail.com (Brayden York)</author><itunes:keywords>Business,Risk,Money,Risk,Management,Insurance</itunes:keywords></item>
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