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<!--Generated by Site-Server v@build.version@ (http://www.squarespace.com) on Fri, 17 Apr 2026 20:35:32 GMT
--><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:media="http://www.rssboard.org/media-rss" version="2.0"><channel><title>Grow With Purpose</title><link>https://www.axiomstrategic.com/podcast/</link><lastBuildDate>Fri, 17 Apr 2026 20:34:01 +0000</lastBuildDate><language>en</language><generator>Site-Server v@build.version@ (http://www.squarespace.com)</generator><itunes:author>Axiom Strategic</itunes:author><itunes:explicit>false</itunes:explicit><itunes:owner><itunes:name>Contact</itunes:name><itunes:email>contact@axiomstrategic.com</itunes:email></itunes:owner><itunes:category text="Business"><itunes:category text="Entrepreneurship"/></itunes:category><itunes:category text="Business"><itunes:category text="Management"/></itunes:category><itunes:category text="Education"/><itunes:type>episodic</itunes:type><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/02ba8fbb-fd40-43d2-a619-bda8e4f1eb89/Podcast+Album+Art_Grow+With+Purpose+rbg.jpg?format=1500w"/><description><![CDATA[<p><em>Grow with Purpose</em> is a podcast for leaders, entrepreneurs, and business owners who want to build more than just a profitable company — they want to build a business that matters. Rooted in the principles of <strong>Joey Brannon’s book, &quot;Grow with Purpose,&quot;</strong> this show explores what it means to grow <em>on purpose</em> and <em>with purpose</em>.</p>
<p>Each episode features real conversations with business owners, industry experts, and mission-minded leaders who are integrating <strong>faith, values, and strategy</strong> into every layer of their business. Topics range from culture and team health to financials, operations, leadership, hiring and firing, and more — all viewed through the lens of <strong>lasting impact and spiritual alignment</strong>.</p>
<p>Whether you're navigating the complexities of entrepreneurship, scaling your team, or making tough decisions that test your values, this podcast will challenge and equip you to lead with clarity, conviction, and purpose — in both business and life.</p>]]></description><item><title>184: The Hard Conversation No CEO Wants to Have</title><category>Leadership</category><category>Team Development</category><dc:creator>Joey Brannon</dc:creator><pubDate>Fri, 17 Apr 2026 20:34:03 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/184-the-hard-conversation-no-ceo-wants-to-have</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:69e2931167535b3406620b30</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">What if the most expensive decision you're making isn't a bad hire or a missed deal — it's the conversation you keep postponing?</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this episode of Grow With Purpose, Joey Brannon and senior advisor Tommy Rohrlack get into the mechanics of high-stakes performance conversations at the leadership level, so you can lead with clarity instead of avoidance.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>• Why delaying a hard leadership conversation is still a decision — and a costly one<br>• How to know when coaching isn't enough and a role change is needed<br>• What clarity actually looks like in a hard performance conversation</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>DOWNLOAD THE LEADERSHIP GUIDE:</strong>‍  ‍<a href="https://lynx-panda-8cl7.squarespace.com/s/184_The-Hard-Conversation-No-CEO-Wants-to-Have.pdf">184 — The Hard Conversations No CEO Wants To Have</a><br></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://lynx-panda-8cl7.squarespace.com/s/184_The-Hard-Conversation-No-CEO-Wants-to-Have.pdf">R<strong>esources mentioned:</strong><br></a>• <strong>John Maxwell's:</strong> <a href="https://www.maxwellleadership.com/blog/the-law-of-the-lid/">Law of the Lid</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://www.maxwellleadership.com/blog/the-law-of-the-lid/"><strong>HELP US IMP</strong></a><a href="https://www.axiomstrategic.com/podcast/180-the-owner-hat-vs-the-employee-hat"><strong>ROVE THE SHOW: </strong>Take o</a><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf">ur 30 second Su</a><a href="https://www.axiomstrategic.com/podcast/181-vision-alignment-partnership-fit">rvey<br>Have a question for the show? Email us at </a><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf"><strong>CONNECT WITH </strong></a><strong>AXIOM</strong><br>•<a href="https://www.axiomstrategic.com/"> Website</a><br>•<a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc"> LinkedIn</a><br>•<a href="https://www.instagram.com/axiomstrategicconsulting/"> Instagram</a><br>•<a href="https://www.facebook.com/axiomstrategic/"> Facebook</a><br>•<a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ"> YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC: </strong><br>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Growth Advisor: Tommy Rohrlack</itunes:author><itunes:subtitle>Accountability at the Top</itunes:subtitle><itunes:summary>Every leadership team has that one conversation the CEO keeps putting off. In this episode, Joey Brannon and senior advisor Tommy Rohrlack unpack the real cost of delay, what clarity actually looks like in a hard performance conversation, and how to know when coaching isn't enough anymore.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>41:56</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1776457829858-PHZXADRZQGIZFDJF1O8O/184+The+Hard+Conversations+No+CEO+Wants+to+Have.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>184</itunes:episode><itunes:title>The Hard Conversation No CEO Wants to Have</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69e2937e71a78d6b1a95d718/1776456659624/184-The+Hard+Conversations+No+CEO+Wants+To+Have.mp3" length="100662231" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69e2937e71a78d6b1a95d718/1776456659624/184-The+Hard+Conversations+No+CEO+Wants+To+Have.mp3" length="100662231" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Hard Conversation No CEO Wants to Have</media:title></media:content></item><item><title>183: The Three Levels of Connection                         (Revisited in 2026)</title><category>Leadership</category><category>Team Development</category><dc:creator>Joey Brannon</dc:creator><pubDate>Fri, 10 Apr 2026 10:45:24 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/183-the-three-levels-of-connection</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:69d7e555ee2e8d6255599fb2</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this episode, the Axiom team debriefs a framework from behavioral researcher Vanessa Van Edwards on the three levels of human connection — moving from the throwaway questions that generate noise to the deeper ones that reveal how someone truly sees themselves — and talks through how business owners can apply it with their teams.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>• Why most questions don't build connection<br>• How to move past small talk<br>• Which questions create real engagement<br>• Why listening matters as much as asking</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>DOWNLOAD THE LEADERSHIP GUIDE:</strong>‍  ‍<a href="https://lynx-panda-8cl7.squarespace.com/s/183_The-Three-Levels-of-Connection-Originally-published-as-Episode-106.pdf">183 - The Three Levels of Connection</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>Resources mentioned:</strong><br>• Vanessa Van Edwards — <a href="https://www.scienceofpeople.com/">Science of People</a><br>• Debra Fine — <a href="https://www.amazon.com/Fine-Art-Small-Talk-Conversation/dp/1401302262">The Fine Art of Small Talk</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://www.axiomstrategic.com/podcast/180-the-owner-hat-vs-the-employee-hat"><strong>HELP US IMPROVE THE SHOW: </strong>Take o</a><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf">ur 30 second Su</a><a href="https://www.axiomstrategic.com/podcast/181-vision-alignment-partnership-fit">rvey<br>Have a question for the show? Email us at </a><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf"><strong>CONNECT WITH </strong></a><strong>AXIOM</strong><br>•<a href="https://www.axiomstrategic.com/"> Website</a><br>•<a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc"> LinkedIn</a><br>•<a href="https://www.instagram.com/axiomstrategicconsulting/"> Instagram</a><br>•<a href="https://www.facebook.com/axiomstrategic/"> Facebook</a><br>•<a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ"> YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC: </strong><br>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Growth Advisor: Cameron Earhart</itunes:author><itunes:subtitle>A Simple Framework for Building Real Connection with Your Team</itunes:subtitle><itunes:summary>What if the questions you're asking your team are the reason they're not opening up? First aired in 2022 as Episode 106, this revisited episode walks through Vanessa Van Edwards' three levels of connection — from the throwaway questions that generate noise to the deeper ones that reveal how someone actually sees themselves — so you can start building the kind of trust that drives real engagement.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>35:23</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1775815996118-M99SRZPEUPMUINHE7JQK/183+The+Three+LEvels+of+Connection+%28106+repost%29.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>183</itunes:episode><itunes:title>The Three Levels of Connection</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69d8c6c59436424c8982ec0a/1776456465992/106-Three+Levels+of+Connection.mp3" length="85665368" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69d8c6c59436424c8982ec0a/1776456465992/106-Three+Levels+of+Connection.mp3" length="85665368" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Three Levels of Connection</media:title></media:content></item><item><title>182: What Happens When Business Partners Want Out at Different Times?</title><category>Business Partnerships</category><category>Business Growth</category><category>Leadership</category><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 02 Apr 2026 20:01:42 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/182-what-happens-when-business-partners-want-out-at-different-times</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:69cea7e9318f3a00a5b57b76</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">You can exit your business one day — but will it be planned or forced? Joey and Cameron unpack why exit conversations can't wait, and what most partners discover too late about what their business is actually worth. Listen now so you can protect your largest personal asset before urgency — and emotion — take over.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>• Why every exit is either planned or forced — and what that means for your partnership<br>• How decisions you're making today are quietly narrowing your exit options<br>• Why what your business is worth depends entirely on who's buyingconversation</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://www.axiomstrategic.com/podcast/179-operating-agreements-partnership-structure"><strong>DOWNLOAD THE LEADERSHI</strong></a><a href="https://www.axiomstrategic.com/podcast/181-vision-alignment-partnership-fit"><strong>P GUI</strong></a><a href="https://www.axiomstrategic.com/podcast/180-the-owner-hat-vs-the-employee-hat"><strong>DE</strong></a><a href="https://www.axiomstrategic.com/podcast/179-operating-agreements-partnership-structure"><strong>:</strong> &nbsp;182 — What Happens When Business Partners Want Out at </a><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf">Dif</a><a href="https://www.axiomstrategic.com/podcast/181-vision-alignment-partnership-fit">fe</a><a href="https://www.axiomstrategic.com/podcast/180-the-owner-hat-vs-the-employee-hat">rent Times?</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>Resources mentioned:</strong><br>• Episode 179 | <a href="https://www.axiomstrategic.com/podcast/179-operating-agreements-partnership-structure">Operating Agreements &amp; Partnership Structure (ep. 1 of 4)&nbsp;</a><br>• <a href="https://www.axiomstrategic.com/podcast/179-operating-agreements-partnership-structure">Episode 180 | The Owner Hat vs. The</a><br><a href="https://www.axiomstrategic.com/podcast/179-operating-agreements-partnership-structure">Employee Hat (ep. 2 of 4)&nbsp;</a><br>• <a href="https://www.axiomstrategic.com/podcast/179-operating-agreements-partnership-structure">Episode 181</a><a href="https://www.axiomstrategic.com/podcast/180-the-owner-hat-vs-the-employee-hat"> | Vision Alignme</a><a href="https://www.axiomstrategic.com/podcast/179-operating-agreements-partnership-structure">nt &amp; Partnership Fit (ep. 3 of 4)</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://www.axiomstrategic.com/podcast/180-the-owner-hat-vs-the-employee-hat"><strong>HELP US IMPROVE THE SHOW: </strong>Take o</a><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf">ur 30 second Su</a><a href="https://www.axiomstrategic.com/podcast/181-vision-alignment-partnership-fit">rvey<br>Have a question for the show? Email us at </a><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://lynx-panda-8cl7.squarespace.com/s/182_What-Happens-When-Business-Partners-Want-Out-at-Different-Times-Partnership-Series-Part-4-of-4.pdf"><strong>CONNECT WITH </strong></a><strong>AXIOM</strong><br>•<a href="https://www.axiomstrategic.com/"> Website</a><br>•<a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc"> LinkedIn</a><br>•<a href="https://www.instagram.com/axiomstrategicconsulting/"> Instagram</a><br>•<a href="https://www.facebook.com/axiomstrategic/"> Facebook</a><br>•<a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ"> YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC: </strong><br>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Cameron Earhart</itunes:author><itunes:subtitle>Why Every Partnership Needs an Exit Strategy Before It Needs One (ep. 4 of 4)</itunes:subtitle><itunes:summary>Most business owners know they'll exit their business one day. Very few have talked to their partner about what that actually looks like — or when. In this episode, Joey Brannon and Cameron Earhart close out the four-part partnership series by tackling the conversations most partners avoid until they can't: exit timelines, succession planning, and what happens when two partners are ready to leave on very different schedules. They walk through the most common exit paths — third-party sale, ESOP, internal buyout, and recapitalization — and what daily decisions are quietly narrowing your options right now, so you can build a healthier business today that gives you real choices when it's time to go.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>34:22</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1775158661805-IA5E8P9MKNCSR7MSU6OR/182+Partnership+Roles+Series+%C2%B7+Part+4+of+4.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>182</itunes:episode><itunes:title>What Happens When Business Partners Want Out at Different Times?</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69cec32f9b785926042dd8b3/1775756629972/182_What+Happens+When+Business+Partners+Want+Out+at+Different+Times+%28Partnership+Roles++%C2%B7++4+of+4%29.mp3" length="67107392" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69cec32f9b785926042dd8b3/1775756629972/182_What+Happens+When+Business+Partners+Want+Out+at+Different+Times+%28Partnership+Roles++%C2%B7++4+of+4%29.mp3" length="67107392" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">What Happens When Business Partners Want Out at Different Times?</media:title></media:content></item><item><title>181: Vision Alignment &amp; Partnership Fit</title><category>Business Partnerships</category><category>Business Growth</category><category>Leadership</category><dc:creator>Joey Brannon</dc:creator><pubDate>Fri, 27 Mar 2026 15:18:10 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/181-vision-alignment-partnership-fit</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:69c6960f8a7472366d973022</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In Part 3 of the Partnership Series, Joey Brannon and Cameron Earhart shift from structure to vision—exploring how assumptions, expectations, and misalignment create friction over time. They unpack how partners can stay aligned as businesses grow, roles evolve, and priorities change.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>•Why shared vision matters as businesses grow and evolve<br>• How assumptions and expectations create hidden tension<br>• Why vision alignment must be an ongoing conversation</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>DOWNLOAD THE LEADERSHIP GUIDE:</strong> <a href="https://lynx-panda-8cl7.squarespace.com/s/181_Vision-Alignment-Partnership-Fit-Partnership-Series-Part-3-of-4.pdf">Episode 181 — Vision Alignment &amp; Partnership Fit (ep. 3 of 4)</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><a href="https://lynx-panda-8cl7.squarespace.com/s/181_Vision-Alignment-Partnership-Fit-Partnership-Series-Part-3-of-4.pdf"><strong>HELP US IMPROVE THE SHOW: </strong>Take our 30 second Survey<br>Hav</a>e <a href="https://lynx-panda-8cl7.squarespace.com/s/181_Vision-Alignment-Partnership-Fit-Partnership-Series-Part-3-of-4.pdf">a question for the show? Email us at contact@axiomstrategic.c</a><a href="mailto:contact@axiomstrategic.com">om</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>CONNECT WITH AXIOM</strong><br>•<a href="https://www.axiomstrategic.com/"> Website</a><br>•<a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc"> LinkedIn</a><br>•<a href="https://www.instagram.com/axiomstrategicconsulting/"> Instagram</a><br>•<a href="https://www.facebook.com/axiomstrategic/"> Facebook</a><br>•<a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ"> YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC:</strong>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Cameron Earhart</itunes:author><itunes:subtitle>Why Shared Vision, Expectations, and Motivations Determine Long-Term Partnership Success (ep. 3 of 4)</itunes:subtitle><itunes:summary>In Part 3 of the Partnership Series, Joey Brannon and Cameron Earhart shift from structure to vision—exploring how assumptions, expectations, and misalignment create friction over time. They unpack how partners can stay aligned as businesses grow, roles evolve, and priorities change.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>34:22</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1774624241185-XQJNIMXQFC6VMHAJ3D1J/181+Partnership+Roles+Series+%C2%B7+Part+3+of+4.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>181</itunes:episode><itunes:title>Vision Alignment &#x26; Partnership Fit</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69c6970142ed051e1b28310d/1775151081784/181_Vision+Alignment+%26+Partnership+Fit+%28Partnership+Roles++%C2%B7++3+of+4%29.mp3" length="82498112" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69c6970142ed051e1b28310d/1775151081784/181_Vision+Alignment+%26+Partnership+Fit+%28Partnership+Roles++%C2%B7++3+of+4%29.mp3" length="82498112" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Vision Alignment &#x26; Partnership Fit</media:title></media:content></item><item><title>180: The Owner Hat vs. Employee Hat</title><category>Business Partnerships</category><category>Business Growth</category><category>Leadership</category><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 18 Mar 2026 20:03:27 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/180-the-owner-hat-vs-the-employee-hat</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:69ba99cd78ec941143cc6801</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">What happens when partners blur ownership and operational roles? In Part 2 of our Partnership Series, Joey Brannon and Cameron Earhart explain how unclear roles create friction and why separating the employee and owner hats matter.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>• Partnerships need structure before conflict<br>• Define decision rights, ownership, and compensation<br>• Capital planning and buy-sell agreements protect partnerships</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>DOWNLOAD THE LEADERSHIP GUIDE:</strong> <a href="https://lynx-panda-8cl7.squarespace.com/s/180_The-Owner-Hat-vs-The-Employee-Hat-Partnership-Series-Part-2-of-4.pdf">Episode 180: The Owner Hat vs. The Employee Hat</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>HELP US IMPROVE THE SHOW: </strong>Take our<a href="https://forms.zohopublic.com/axiomstrategic1/form/GrowWithPurposePodcastListenerSurveyHelpusmakethes/formperma/NLl7A1TbUuFQQAZ1aZpdBa8ELP0jfMO7yGqq6AJblZA"> 30 second Survey</a><br>Have a question for the show? Email us at <a href="mailto:contact@axiomstrategic.com">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>CONNECT WITH AXIOM</strong><br>•<a href="https://www.axiomstrategic.com/"> Website</a><br>•<a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc"> LinkedIn</a><br>•<a href="https://www.instagram.com/axiomstrategicconsulting/"> Instagram</a><br>•<a href="https://www.facebook.com/axiomstrategic/"> Facebook</a><br>•<a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ"> YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC:</strong>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Cameron Earhart</itunes:author><itunes:subtitle>Why Role Clarity, Communication Rhythms, and Operational Boundaries Protect Growing Businesses  (ep 2 of 4)</itunes:subtitle><itunes:summary>In Part 2 of our Partnership Series, Joey and Cameron break down the difference between the employee hat and the owner hat, why unclear roles create internal conflict, and how structured leadership and ownership meetings protect long-term growth.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>42:07</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1773860214983-5DWVVSOHQ4FONIBHM0Q8/180+Partnership+Roles+Series+%C2%B7+Part+2+of+4.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>180</itunes:episode><itunes:title>The Employee Hat vs. Owner Hat</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69ba9a9d978c183d0d80798b/1774622223218/180_The+Employee+Hat+vs.+Owner+Hat+%28Partnership+Roles++%C2%B7++1+of+4%29.mp3" length="101105792" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69ba9a9d978c183d0d80798b/1774622223218/180_The+Employee+Hat+vs.+Owner+Hat+%28Partnership+Roles++%C2%B7++1+of+4%29.mp3" length="101105792" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Employee Hat vs. Owner Hat</media:title></media:content></item><item><title>179: Operating Agreements &amp; Partnership Structure</title><category>Business Partnerships</category><category>Business Growth</category><category>Leadership</category><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 11 Mar 2026 12:38:24 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/179-operating-agreements-partnership-structure</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:69b15240915e08781d3cd99a</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this episode, Joey Brannon and Cameron Earhart explain why every partnership needs a clear operating agreement before pressure exposes structural gaps. They discuss decision authority, ownership vs. compensation, capital contributions, and buy-sell planning.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>• partnerships need a clear operating agreement before conflict<br>• How to define decision authority, ownership, and compensation<br>• Why capital planning and buy-sell agreements protect partnerships</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>DOWNLOAD THE LEADERSHIP GUIDE:</strong>･<a href="https://lynx-panda-8cl7.squarespace.com/s/179_Operating-Agreements-Partnership-Structure-Partnership-Series-Part-1-of-4.pdf">Episode 179: Operating Agreements &amp; Partnership Structure&nbsp;</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>HELP US IMPROVE THE SHOW: </strong>Take our <a href="https://forms.zohopublic.com/axiomstrategic1/form/GrowWithPurposePodcastListenerSurveyHelpusmakethes/formperma/NLl7A1TbUuFQQAZ1aZpdBa8ELP0jfMO7yGqq6AJblZA">30 second Survey</a><br>📞 Have a question for the show? Email us at <a href="mailto:contact@axiomstrategic.com">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>CONNECT WITH AXIOM</strong><br>･ <a href="https://www.axiomstrategic.com/">Website</a><br>･ <a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc">LinkedIn</a><br>･ <a href="https://www.instagram.com/axiomstrategicconsulting/">Instagram</a><br>･ <a href="https://www.facebook.com/axiomstrategic/">Facebook</a><br>･ <a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ">YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC:</strong><br>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Cameron Earhart</itunes:author><itunes:subtitle>How Operating Agreements Prevent Deadlock, Cash Flow Crises, and Partnership Failure (ep. 1 of 4)</itunes:subtitle><itunes:summary>65% of businesses without a written operating agreement dissolve within five years. Joey and Cameron explain how operating agreements reduce risk, prevent decision deadlock, and protect partners through growth, capital needs, and buy-sell events.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>50:33</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1773232194518-7WTV6D6PUFJ43CY21VGD/179+Partnership+Roles+Series+%C2%B7+Part+1+of+4.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>179</itunes:episode><itunes:title>Operating Agreements &#x26; Partnership Structure </itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69b1544f83fdcb0d023bd731/1773836749681/179_Operating+Agreements+%26+Partnership+Structure+%28Partnership+Roles++%C2%B7++1+of+4%29.mp3" length="121340672" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69b1544f83fdcb0d023bd731/1773836749681/179_Operating+Agreements+%26+Partnership+Structure+%28Partnership+Roles++%C2%B7++1+of+4%29.mp3" length="121340672" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Operating Agreements &#x26; Partnership Structure </media:title></media:content></item><item><title>178: Demystifying ESOPs with Jason Miller</title><category>Leadership Development</category><category>Executive Coaching</category><category>Communication Skills</category><category>Leadership</category><category>Exit Planning</category><category>Business Growth</category><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 05 Mar 2026 23:24:24 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/178-demystifying-esops-with-jason-miller</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:69a9f4bccbb44567d00224cf</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">What if you could create a buyer for your company without selling to private equity or a strategic acquirer? In this episode of <strong>Grow With Purpose</strong>, Joey Brannon sits down with Jason Miller of Berman Hopkins to demystify Employee Stock Ownership Plans (ESOPs) so you can understand how employee ownership works as a real exit option before ruling it out.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>･What it means to “create a market” for the shares of your privately held company<br>･How fair market value standards shape ESOP negotiations<br>･Why leadership communication determines whether employee ownership succeeds</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>LEADERSHIP GUIDE:</strong><br>･<a href="https://lynx-panda-8cl7.squarespace.com/s/178_Demystifying-ESOPs.pdf">178 - Demystifying ESOPs</a></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>RESOURCES &amp; LINKS:</strong><br>･ <a href="https://www.journeytoanesop.com">Journey to an ESOP Podcast</a><br>･ <a href="https://www.bermanhopkins.com">Berman Hopkins</a><br>･ <a href="https://www.linkedin.com/in/jason-w-miller-847b9718/">Jason Miller LinkedIn</a></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>CONNECT WITH AXIOM STRATEGIC:</strong><br>･<a href="https://www.axiomstrategic.com/">Website</a><br>･<a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc">LinkedIn</a><br>･<a href="https://www.instagram.com/axiomstrategicconsulting/">Instagram</a><br>･<a href="https://www.facebook.com/axiomstrategic/">Facebook</a><br>･<a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ">YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>HELP US IMPROVE THE SHOW: </strong><br>📞 Have a question for the show? Email us at <a href="mailto:contact@axiomstrategic.com">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC:</strong><br>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Jason Miller</itunes:author><itunes:subtitle>What Business Owners Should Understand Before Choosing an ESOP Exit</itunes:subtitle><itunes:summary>Jason Miller joins Joey Brannon to break down ESOPs in plain English — how they work, common misconceptions, valuation differences, and why some owners choose employee ownership over private equity.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>51:34</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1772806145223-3D30FK71REZX40PPM0OE/178+Demystifying+ESOPs_Jason+Miller+%281%29.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>178</itunes:episode><itunes:title>Demystifying ESOPs with Jason Miller</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69aa027ba1fcb633e3406d7b/1773228608486/178+-+Demystifying+ESOPs+with+Jason+Miller.mp3" length="123774227" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69aa027ba1fcb633e3406d7b/1773228608486/178+-+Demystifying+ESOPs+with+Jason+Miller.mp3" length="123774227" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Demystifying ESOPs with Jason Miller</media:title></media:content></item><item><title>177: Business Sale Due Diligence: Why Deals Fall Apart (Exit Series · Part 3 of 3)&nbsp;</title><category>Leadership Development</category><category>Executive Coaching</category><category>Communication Skills</category><category>Leadership</category><category>Exit Planning</category><category>Business Growth</category><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 25 Feb 2026 12:56:25 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/177-business-sale-due-diligence-why-deals-fall-apart-exit-series-part-3-of-3</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:699ee4a5cd79023b22099f79</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">This is Part 3 of our 3-part Exit Series. In Episode 175, we discussed clarifying your motivation before going to market. In Episode 176, we explored financial readiness, valuation, and Quality of Earnings (QoE).</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this episode, Joey Brannon and Cameron Earhart explain what happens after signing a Letter of Intent (LOI), when buyers begin due diligence and evaluate risk across financials, contracts, employees, operations, and legal exposure—and why preparation protects valuation and leverage once scrutiny begins.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>• What buyers evaluate during due diligence<br>• Why retrading happens<br>• How owner dependence affects valuation<br>• Why seller hesitation causes deals to fail</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>LEADERSHIP GUIDE:</strong><br>･<a href="https://lynx-panda-8cl7.squarespace.com/s/177_Before-You-Talk-To-Buyers-Exit-Series-Part-3-of-3.pdf">Episode 177 — Leadership Guide</a><br>A guide to navigating due diligence and protecting valuation after an LOI</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>RELATED EPISODES &amp; LINKS:</strong><br>･Episode 175 —<a href="https://www.axiomstrategic.com/podcast/175-before-you-talk-to-buyers-exit-series-1-of-3"> Why Most Business Exits Fail Before They Start (Exit Series · Part 1 of 3</a>)<br>･Episode 176 —<a href="https://www.axiomstrategic.com/podcast/176-before-you-talk-to-buyers-exit-series-financial-readiness-valuation-buyer-trust-2-of-3">Financial Readiness, Valuation &amp; Buyer Trust (Exit Series · Part 2 of 3)</a><br>･Purpose Driven Growth —<a href="https://www.axisoutsourced.com/"> Axis Outsourced Accounting</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>CONNECT WITH AXIOM:</strong><br>･ <a href="https://www.axiomstrategic.com/">Website</a><br>･ <a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc">LinkedIn</a><br>･ <a href="https://www.instagram.com/axiomstrategicconsulting/">Instagram</a><br>･ <a href="https://www.facebook.com/axiomstrategic/">Facebook</a><br>･ <a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ">YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>HELP US IMPROVE THE SHOW:</strong><br>📞 Have a question for the show? Email us at <a href="mailto:contact@axiomstrategic.com">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC:</strong><br>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Cameron Earhart</itunes:author><itunes:subtitle>Clean Financials Are The Foundation — Buyer-Ready Financials Protect Your Valuation</itunes:subtitle><itunes:summary>In Part 3 of our Exit Series, Cameron Earhart and I break down what actually happens after a Letter of Intent (LOI) is signed — and why most business sale transactions fail during due diligence.

We explain how buyers evaluate risk, what “deal fatigue” looks like, and why organization, documented systems, and management depth directly impact deal survivability. We also discuss retrading, legal structure considerations like indemnification exposure, key employee concentration, cultural evaluation, and the most common reason deals fall apart: seller cold feet.

If you’re considering selling your business — now or years from now — this episode provides a realistic look at what due diligence feels like and how to prepare operationally, financially, legally, and personally so you don’t lose leverage late in the process.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>39:12</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1772023473044-TD5R3WRY6X5J8LDR1A02/177+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+3+of+3%29.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>177</itunes:episode><itunes:title> Business Sale Due Diligence: Why Deals Fall Apart (Exit Series · Part 3 of 3) </itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/699eee00b9f81a48dcb9f76b/1772745916252/177+-+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+3+of+3%29.mp3" length="94104512" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/699eee00b9f81a48dcb9f76b/1772745916252/177+-+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+3+of+3%29.mp3" length="94104512" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain"> Business Sale Due Diligence: Why Deals Fall Apart (Exit Series · Part 3 of 3) </media:title></media:content></item><item><title>176: Before You Talk to Buyers: Financial Readiness, Valuation &amp; Buyer Trust (Exit Series · Part 2 of 3)</title><category>Leadership Development</category><category>Executive Coaching</category><category>Communication Skills</category><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 19 Feb 2026 23:03:57 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/176-before-you-talk-to-buyers-exit-series-financial-readiness-valuation-buyer-trust-2-of-3</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6993365e15fc36368c6d740b</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>What actually changes a business from a 7x multiple to 5x during diligence?</strong> In this episode of <em>Grow With Purpose</em>, Joey Brannon and Cameron Earhart explain why clean financials alone aren’t enough—and how understanding buyer risk can protect valuation long before you go to market.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>･ The difference between clean financials and <strong>buyer-ready financials</strong><br>･Why a <strong>Quality of Earnings (QoE)</strong> review before going to market protects leverage<br>･How <strong>perceived risk—not negotiation—drives valuation multiples</strong></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>LEADERSHIP GUIDE:</strong><br>･ <a href="https://lynx-panda-8cl7.squarespace.com/s/176_Before-You-Talk-To-Buyers-Exit-Series-Part-2-of-3.pdf">EPISODE 176 LEADERSHIP GUIDE</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>LINKS MENTIONED:</strong><br>･<a href="https://www.axisoutsourced.com/">Axis Outsourced Accounting&nbsp;</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>HELP US IMPROVE THE SHOW:  </strong><br>📞 Have a question for the show? Email us at <a href="mailto:contact@axiomstrategic.com">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>CONNECT WITH AXIOM</strong><br>･ <a href="https://www.axiomstrategic.com/">Website</a><br>･ <a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc">LinkedIn</a><br>･ <a href="https://www.instagram.com/axiomstrategicconsulting/">Instagram</a><br>･ <a href="https://www.facebook.com/axiomstrategic/">Facebook</a><br>･ <a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ">YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC</strong><br>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Cameron Earhart</itunes:author><itunes:subtitle>Clean Financials Are The Foundation — Buyer-Ready Financials Protect Your Valuation</itunes:subtitle><itunes:summary>In Part 2 of our Exit Series, Joey Brannon and Cameron Earhart break down what separates “clean” financials from “buyer-ready” financials — and why that distinction can dramatically impact valuation.

They unpack quality of earnings reports, adjusted EBITDA, valuation multiples, customer concentration risk, inconsistent margins, and what causes buyers to lower their offers during due diligence.

If you’re one to three years from selling — or even if you just want to understand what your business is worth — this episode outlines the financial foundation every owner should build long before going to market.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>36:29</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1771528282205-50ES0GYFE22S3VBVVRZD/176+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+2+of+3%29.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>176</itunes:episode><itunes:title>Before You Talk to Buyers: Financial Readiness, Valuation &#x26; Buyer Trust (Exit Series · Part 2 of 3)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/699789ae2144b81784b71fd3/1772020901255/176+-+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+2+of+3%29.mp3" length="87587072" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/699789ae2144b81784b71fd3/1772020901255/176+-+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+2+of+3%29.mp3" length="87587072" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Before You Talk to Buyers: Financial Readiness, Valuation &#x26; Buyer Trust (Exit Series · Part 2 of 3)</media:title></media:content></item><item><title>175: Before You Talk to Buyers: Why Most Business Exits Fail Before They Start (Exit Series · Part 1 of 3)</title><category>Leadership Development</category><category>Executive Coaching</category><category>Communication Skills</category><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 12 Feb 2026 13:55:43 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/175-before-you-talk-to-buyers-exit-series-1-of-3</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:698dcec34ad3121055a21d44</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>Most business exits fail before due diligence ever begins.</strong> In this episode of <em>Grow With Purpose</em>, Joey Brannon sits down with Senior Business Advisor Cameron Earhart to discuss why clarity—not urgency—determines whether an exit actually works. Before owners ever talk to buyers or private equity, they must understand their motivations, risks inside the business, and how buyer expectations shape valuation.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>IN THIS EPISODE, YOU’LL LEARN:</strong><br>･ Why most business exits fail before owners ever go to market<br>･ How owner dependency and unresolved risk impact valuation<br>･ Why exit planning strengthens the business—even if you never sell</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>LEADERSHIP GUIDE:</strong><br>• <a href="https://lynx-panda-8cl7.squarespace.com/s/175_Before-You-Talk-To-Buyers-Exit-Series-Part-1-of-3.pdf">Episode 175 — Before You Talk to Buyers (Exit Series · Part 1 of 3)</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>RESOURCES &amp; LINKS:</strong><br>･ <strong>John Warrillow - </strong><a target="_blank" href="https://a.co/d/0fw7Qsd3">Built to Sell</a><br>･ <strong>Michael E. Gerber - </strong><a target="_blank" href="https://a.co/d/0eqSZtTI">The E-Myth Revisited</a><br><strong>･ </strong><a href="https://www.axisoutsourced.com/"><strong>Axis Outsourced Accounting</strong></a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>HELP US IMPROVE THE SHOW: </strong><br>📞 Have a question for the show? Email us at <a href="mailto:contact@axiomstrategic.com">contact@axiomstrategic.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>CONNECT WITH AXIOM:</strong><br>･ <a href="https://www.axiomstrategic.com/">Website</a><br>･ <a href="https://www.linkedin.com/company/axiom-strategic-consulting-llc">LinkedIn</a><br>･ <a href="https://www.instagram.com/axiomstrategicconsulting/">Instagram</a><br>･ <a href="https://www.facebook.com/axiomstrategic/">Facebook</a><br>･ <a href="https://www.youtube.com/channel/UCk1nVyuKlnzzG-AY0hve7FQ">YouTube</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>ABOUT AXIOM STRATEGIC:</strong><br>Axiom Strategic helps <strong>business owners and leaders</strong> build <strong>mission-driven businesses</strong> by aligning culture, leadership, operations, sales, and financials.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Cameron Earhart</itunes:author><itunes:subtitle>Clarity, Timing, and Risk—What Business Owners Must Understand Before Engaging Buyers or Private Equity</itunes:subtitle><itunes:summary>In Episode 175 of Grow With Purpose, Joey Brannon sits down with Senior Business Advisor Cameron Earhart for Part 1 of a three-part series on business exits.

With private equity firms and buyers reaching out more aggressively than ever, many business owners feel pressure to move quickly when conversations start. But most exits don’t fail in due diligence—they fail long before that stage, because owners haven’t clarified their intent, options, or readiness.

This episode focuses on what must happen before you talk to buyers. Joey and Cameron unpack why so many deals fall apart early, the hidden risks buyers underwrite, and the importance of slowing down to understand motivations, exit paths, and valuation drivers. They explore why “I want to sell my business” often means something deeper—and how aligning the exit strategy with the owner’s real goals can dramatically improve outcomes.

Whether you’re actively considering a sale or simply want to build a stronger, more valuable business, this conversation reframes exit planning as good business strategy—not just a future transaction.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>39:30</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1770901201499-XV7QIVPO7IM8VHDPUCUV/175+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+1+of+3%29.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>175</itunes:episode><itunes:title> Before You Talk to Buyers: Why Most Business Exits Fail Before They Start (Exit Series · Part 1 of 3)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/698dd6f76e84d066e79a5599/1771255390771/175+-+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+1+of+3%29.mp3" length="94811072" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/698dd6f76e84d066e79a5599/1771255390771/175+-+Before+You+Talk+to+Buyers+%28Exit+Series+%C2%B7+Part+1+of+3%29.mp3" length="94811072" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain"> Before You Talk to Buyers: Why Most Business Exits Fail Before They Start (Exit Series · Part 1 of 3)</media:title></media:content></item><item><title>174: Building Client Relationships That Last</title><category>Leadership Development</category><category>Executive Coaching</category><category>Communication Skills</category><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 04 Feb 2026 22:01:01 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/174-building-client-relationships-that-last</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6983a34a18e7e4373b4c71e2</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Joey Brannon and Mike LoBue discuss how strong client relationships are formed, the role internal culture plays in external trust, and why consistency and follow-through are essential for building credibility over the long term.</p>]]></description><itunes:author>Host: Joey Brannon | Advisor: Mike LoBue</itunes:author><itunes:subtitle>Why Trust, Consistency, And Communication Matter More Than Expertise</itunes:subtitle><itunes:summary>A conversation on building long-term client relationships through trust, consistency, and communication, and why credibility is earned over time—not through expertise alone.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>40:25</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1770236018346-BA8K7TSWKVSTM2K9VOIP/174+Building+Client+Relationships+That+Last.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>174</itunes:episode><itunes:title>Building Client Relationships That Last</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6983a9964a853225e54539e6/1770901187936/174+-+Building+Client+Relationships.mp3" length="97017152" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6983a9964a853225e54539e6/1770901187936/174+-+Building+Client+Relationships.mp3" length="97017152" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Building Client Relationships That Last</media:title></media:content></item><item><title>173: The 7% Problem with Mitch Lomazov - Why Communication Breaks Down</title><category>Leadership Development</category><category>Executive Coaching</category><category>Communication Skills</category><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 28 Jan 2026 22:03:37 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/173-the-7-problem-with-mitch-lomazov-why-communication-breaks-down</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:697a5f47208c2c6e36c1ec90</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Episode 173 — The 7% Problem: Why Communication Breaks Down</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Most communication breakdowns don’t come from bad intent — they come from missing context.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this episode of <em>Grow With Purpose</em>, Joey Brannon sits down with communication and executive presence expert <strong>Mitch </strong>Lomazov to explore why leaders are often misunderstood, even when they believe they’re being clear.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">They unpack how meaning is shaped by more than words alone, why email and text frequently create friction, and how leaders can reduce miscommunication by treating communication as a system — not a personality trait.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>In this episode, you’ll hear about:</strong></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Why written communication often removes critical context</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">How to match the right communication medium to the message</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">What high-functioning teams do differently with silence</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">How executive presence is built through technique, not charisma</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">This conversation offers practical insight for leaders who want their messages to land with clarity and alignment.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Mitch Lomazov</itunes:author><itunes:subtitle>When Context Is Missing, Conflict Follows — How Communication Protocols Strengthen Leadership Effectiveness</itunes:subtitle><itunes:summary>Why communication breaks down — even with good intent.

Mitch Lomazov explains how leaders lose context, misuse communication tools, and what actually helps messages be understood.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>54:11</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1769634057683-HZ67VQHYMTMFGGALU3R1/173+Mitch+Lomazov.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>173</itunes:episode><itunes:title>The 7% Problem with Mitch Lomazov: Why Communication Breaks Down</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/697a866ad8d9ba063401b3ff/1770234698392/173+-+The+7%25+Problem+with+Mitch+Lomazov+Why+Communication+Breaks+Down.mp3" length="130048814" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/697a866ad8d9ba063401b3ff/1770234698392/173+-+The+7%25+Problem+with+Mitch+Lomazov+Why+Communication+Breaks+Down.mp3" length="130048814" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The 7% Problem with Mitch Lomazov: Why Communication Breaks Down</media:title></media:content></item><item><title>172: From Laborer to Leader - Part 3: The Disciplines That Turn Mindset Into Leadership</title><category>Leadership Development</category><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 21 Jan 2026 13:06:26 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/172-from-laborer-to-leader-part-3-the-disciplines-that-turn-mindset-into-leadership</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6970ba51ffabe61de2369c2e</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Leadership breakdowns rarely come from a lack of effort or care. More often, they happen quietly — through drift.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this final episode of the <em>From Laborer to Leader</em> series, Joey Brannon and Mike LoBue explore why leadership growth cannot sustain itself on mindset alone. Even the most capable leaders will default back to familiar behaviors when structure disappears.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">This conversation focuses on the <strong>disciplines that protect leadership over time</strong> — especially as pressure, growth, and urgency increase.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">You’ll learn:</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Why leadership drift is usually a <strong>discipline problem, not a motivation problem</strong></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">How lack of structure pulls leaders back into technical work</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Why owners unintentionally slow leadership growth by failing to protect leadership time</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">The role of consistent check-ins, clear expectations, and feedback rhythms</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">How systems reduce exhaustion and make leadership sustainable</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Why leadership development must be intentional — not assumed</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">This episode provides practical insight for business owners, executives, and leadership teams who want to develop leaders that can carry responsibility without burning out or drifting backward.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Leadership doesn’t grow by accident.<br>It grows when mindset, structure, and support work together.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Download the <strong>Episode 172 Leadership Guide</strong> to turn these disciplines into practical tools you can implement immediately.</p>]]></description><itunes:author>Host: Joey Brannon | Advisor: Mike LoBue</itunes:author><itunes:subtitle>Practical Tools, Habits, and Processes That Help New Leaders Take Ownership, Manage People, and Execute with Confidence</itunes:subtitle><itunes:summary>Leadership doesn’t usually fail all at once — it drifts.
In Part 3 of the From Laborer to Leader series, we unpack the disciplines, systems, and rhythms that prevent leadership drift and turn the right mindset into consistent execution. Learn how intentional structure sustains leadership growth under pressure.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>45:49</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1769015635265-EZ4DTN7JN6HF52L89CLO/172+Laborer+to+Leader+-+Part+3.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>172</itunes:episode><itunes:title>From Laborer to Leader &#x2014; Part 3 The Disciplines That Turn Mindset Into Leadership</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6970c031e58b0909cc7ce099/1769627463394/172+-+From+Laborer+to+Leader_Part+3+The+Disciplines+That+Turn+Mindset+Into+Leadership.mp3" length="109960832" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6970c031e58b0909cc7ce099/1769627463394/172+-+From+Laborer+to+Leader_Part+3+The+Disciplines+That+Turn+Mindset+Into+Leadership.mp3" length="109960832" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">From Laborer to Leader &#x2014; Part 3 The Disciplines That Turn Mindset Into Leadership</media:title></media:content></item><item><title>171: From Laborer to Leader - Part 2: The Mindset Shift Every New Leader Must Make</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 15 Jan 2026 22:06:09 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/171-from-laborer-to-leader-part-2-the-mindset-shift-every-new-leader-must-make</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:696947fa2b0c201ad7d42fc3</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Promoting your best worker is often the right move — but leadership struggles usually don’t come from a lack of skill. They come from a lack of identity.</p><p class="zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">In <strong>From Laborer to Leader — Part 2</strong>, Joey Brannon and Mike LoBue unpack why leadership development must begin with mindset before tactics ever work. New leaders often struggle not because they lack effort or ability, but because they still see themselves as technicians instead of leaders.</p><p class="zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">This episode explores how identity, self-talk, and coachability shape a leader’s confidence and behavior. You’ll learn why mindset work feels uncomfortable but is essential, how leaders act in alignment with how they see themselves, and what owners can do to help leaders fully step into their role.</p><p class="zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">If you want leadership development that actually sticks — not just promotions that create frustration — this episode provides the foundation for sustainable growth.</p>]]></description><itunes:author>Host: Joey Brannon | Advisor: Mike LoBue</itunes:author><itunes:subtitle> How Identity, Self-Talk, and Coachability Shape a Leader’s Ability to Grow — and Why Thinking Differently Comes Before Leading Differently</itunes:subtitle><itunes:summary>Leadership growth starts with mindset. In Part 2 of our Laborer to Leader series, Joey Brannon and Mike LoBue explore identity, self-talk, and coachability.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>32:03</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1768513326650-BSD06BQTCYDB927NASJB/171+Laborer+to+Leader+-+Part+2.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>171</itunes:episode><itunes:title>From Laborer to Leader -Part 2 The Mindset Shift Every New Leader Must Make</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69694f3e57d1653013eb4efa/1768995409361/171+-+From+Laborer+to+Leader_Part+2+The+Mindset+Shift+Every+New+Leader+Must+Make.mp3" length="76951232" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/69694f3e57d1653013eb4efa/1768995409361/171+-+From+Laborer+to+Leader_Part+2+The+Mindset+Shift+Every+New+Leader+Must+Make.mp3" length="76951232" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">From Laborer to Leader -Part 2 The Mindset Shift Every New Leader Must Make</media:title></media:content></item><item><title>170: From Laborer to Leader - Part 1: Why the Gap Exists (and What It’s Costing You)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 08 Jan 2026 19:34:05 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/170-from-laborer-to-leader-part-1-why-the-gap-exists-and-what-its-costing-you</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:695fc15f4b7e3e1065006908</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">When your best worker becomes a new leader, the transition isn’t always smooth. In Part 1 of the <em>From Laborer to Leader</em> series, Joey and Mike break down the leadership paradox facing small businesses today—why technical excellence doesn’t automatically translate into leadership success, and what it truly costs when that gap goes unaddressed. Drawing from real client stories and years of field experience, they unpack the hidden impact on production, team morale, the business owner’s bandwidth, and the individual who suddenly feels in over their head. This episode highlights the critical need for intentional equipping, clear expectations, and leadership development if you want your people—and your company—to grow with purpose.</p>]]></description><itunes:author>Host: Joey Brannon | Advisor: Mike LoBue</itunes:author><itunes:subtitle>The leadership paradox every business owner faces — and the real cost when your best worker becomes an unequipped manager.</itunes:subtitle><itunes:summary>Discover why top performers often struggle in leadership and how to equip them for success in your growing business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>26:34</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1767888968837-MTC8C9FS5ZOOOE89B8JB/170+Laborer+to+Leader+-+Part+1.png?format=1500w"/><itunes:season>26</itunes:season><itunes:episode>170</itunes:episode><itunes:title>From Laborer to Leader &#x2014; Part 1: Why the Gap Exists (and What It’s Costing You)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6960056767148e495a71749a/1768507386654/170+-+From+Laborer+to+Leader_Part+1+Why+the+Gap+Exists+%28and+What+It%E2%80%99s+Costing+You%29.mp3" length="63785792" type="audio/mpeg"/><media:content url="https://dts.podtrac.com/redirect.mp3/static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6960056767148e495a71749a/1768507386654/170+-+From+Laborer+to+Leader_Part+1+Why+the+Gap+Exists+%28and+What+It%E2%80%99s+Costing+You%29.mp3" length="63785792" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">From Laborer to Leader &#x2014; Part 1: Why the Gap Exists (and What It’s Costing You)</media:title></media:content></item><item><title>169: Kindness, Character, and Legacy Leadership with Skip Stanton</title><dc:creator>Joey Brannon</dc:creator><pubDate>Fri, 21 Nov 2025 12:39:44 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/169-kindness-character-and-legacy-leadership-with-skip-stanton</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6908959b20a7473e8fc159df</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this episode of Grow With Purpose, Joey Brannon talks with Skip Stanton, CEO and co-owner of Aqua Plumbing &amp; Air, about leading with faith, integrity, and character. Skip shares his journey from a truck and $5,000 to leading over 180 employees, and the lessons he’s learned about building people first, mentoring leaders, choosing kindness without lowering expectations, and creating a legacy rooted in faith rather than private equity offers. A must-listen for business owners and leaders who want to build a company that lasts and reflects values beyond the bottom line.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Skip Stanton</itunes:author><itunes:subtitle>How Faith and Integrity Have Shaped a Company—and a Culture—Rooted in People and Purpose</itunes:subtitle><itunes:summary>Skip Stanton, CEO of Aqua Plumbing &amp; Air, shares how faith, integrity, and people-first leadership built a thriving, family-run company with a culture that endures.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>58:39</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1763727465516-XGK14A8OJ9QW6I14TEXF/169+Legacy+Leadership+Skip+Stanton.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>169</itunes:episode><itunes:title>Kindness, Character, and Legacy Leadership with Skip Stanton</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/692059076c20db182881ff83/1767883103710/169+-+Kindness%2C+Character%2C+and+Legacy+Leadership+with+Skip+Stanton.mp3" length="140799852" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/692059076c20db182881ff83/1767883103710/169+-+Kindness%2C+Character%2C+and+Legacy+Leadership+with+Skip+Stanton.mp3" length="140799852" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Kindness, Character, and Legacy Leadership with Skip Stanton</media:title></media:content></item><item><title>168: From Success to Significance: Lessons from OG Mandino’s “Greatest Salesman”</title><dc:creator>Joey Brannon</dc:creator><pubDate>Fri, 31 Oct 2025 16:22:39 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/168-from-success-to-significance-lessons-from-og-mandinos-greatest-salesman</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6904d7cb683ffd7ac228b576</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Joey revisits OG Mandino’s timeless books <em>The Greatest Salesman in the World</em> and <em>Part II: The End of the Story</em> to explore how leadership evolves from chasing success to living with significance. Discover what it means to lead with purpose, faith, and service — and finish the race well.</p>]]></description><itunes:author>Host: Joey Brannon </itunes:author><itunes:subtitle>Rediscovering the Principles That Turn Personal Success Into Lasting Significance.</itunes:subtitle><itunes:summary>Joey Brannon explores OG Mandino’s two classic books — The Greatest Salesman in the World and Part II: The End of the Story — revealing how leaders move from personal success to lasting significance through faith, service, and purpose.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>16:25</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1761926476128-U4P7MNLQ4FQNVA3BG6BY/168+OG+Mandino+Book+Review.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>168</itunes:episode><itunes:title>From Success to Significance: Lessons from OG Mandino’s “Greatest Salesman”</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6904dbeaab669e19934444b3/1762170267441/168+-+From+Success+to+Significance+Lessons+from+OG+Mandino%E2%80%99s+the+Greatest+Salesman.mp3" length="39434432" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6904dbeaab669e19934444b3/1762170267441/168+-+From+Success+to+Significance+Lessons+from+OG+Mandino%E2%80%99s+the+Greatest+Salesman.mp3" length="39434432" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">From Success to Significance: Lessons from OG Mandino’s “Greatest Salesman”</media:title></media:content></item><item><title>167: Chris Spurvey - How a Mindset Shift Can Transform the Way You Sell</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 22 Oct 2025 18:15:22 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/167-chris-spurvey-how-a-mindset-shift-can-transform-the-way-you-sell</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:68ee3a31dcc30a3500b9d98d</guid><description><![CDATA[<p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Joey Brannon | Guest: Chris Spurvey</itunes:author><itunes:subtitle>Unpacking the Habits, Rhythms, and Perspective That Make Sales Feel Like Service Again</itunes:subtitle><itunes:summary>Discover how clarity, rhythm, and mindset turn selling into serving. Joey Brannon and Chris Spurvey explore how purpose-driven leaders can sell with confidence, not pressure.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:04</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1761156194523-YRRMRCFT066SZ0PABUF8/167+Chris+Spurvey.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>167</itunes:episode><itunes:title>Chris Spurvey &#x2014; How a Mindset Shift Can Transform the Way You Sell</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68f91d6aefee0b289569f325/1761925067941/167+-+Chris+Spurvey+How+a+Mindset+Shift+Can+Transform+the+Way+You+Sell.mp3" length="153887536" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68f91d6aefee0b289569f325/1761925067941/167+-+Chris+Spurvey+How+a+Mindset+Shift+Can+Transform+the+Way+You+Sell.mp3" length="153887536" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Chris Spurvey &#x2014; How a Mindset Shift Can Transform the Way You Sell</media:title></media:content></item><item><title>166: Financial Clarity in Action: Insights That Drive Business Growth (Axis Part 3 of 3)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 08 Oct 2025 19:16:33 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/166-financial-clarity-in-action-insights-that-drive-business-growth-axis-part-3-of-3</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:68e6b14bde93ce44119b3dc3</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">In Part 3 of our Axis Series, Joey Brannon and JoAnna Kelso dig into what clean financials actually unlock for business leaders—real insights that inform better decisions. From understanding the balance sheet, to managing depreciation and taxes, to shifting from reactive bookkeeping to proactive financial strategy, this episode reveals why outsourced accounting with Axis isn’t just about numbers—it’s about confidence, clarity, and growth. Plus, learn how Axis and Axiom work hand-in-hand to help business owners not only survive, but thrive with purpose.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: JoAnna Kelso</itunes:author><itunes:subtitle>Turning Clarity Into Strategy With Outsourced Accounting and Leadership Support</itunes:subtitle><itunes:summary>Discover how clean financials fuel business insights and smarter decisions. In Part 3 of the Axis Series, Axiom and Axis explore how outsourced accounting creates clarity, confidence, and growth for business owners.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>34:51</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1759949874393-48TI4HR9NTOS2VPIQBH8/166+Turning+Clarity+Into+Strategy+With+Outsourced+Accounting+and+Leadership+Support.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>166</itunes:episode><itunes:title>Financial Clarity in Action: Insights That Drive Business Growth (Axis Part 3 of 3)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68e6b381564bfc3e9c3c5f2e/1760442929605/166-Financial+Clarity+in+Action+Insights+That+Drive+Business+Growth+%28Axis+Part+3+of+3%29.mp3" length="83644352" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68e6b381564bfc3e9c3c5f2e/1760442929605/166-Financial+Clarity+in+Action+Insights+That+Drive+Business+Growth+%28Axis+Part+3+of+3%29.mp3" length="83644352" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Financial Clarity in Action: Insights That Drive Business Growth (Axis Part 3 of 3)</media:title></media:content></item><item><title>165: Beyond Bookkeeping &#x2014; How Outsourced Accounting Creates Clarity and Competitive Advantage (Axis Part 2 of 3)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 02 Oct 2025 19:58:11 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/165-beyond-bookkeeping-how-outsourced-accounting-creates-clarity-and-competitive-advantage-axis-part-2-of-3</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:68de99f832a87d0466eed86b</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">In Part 2 of the Axis Series, Joey Brannon sits down with JoAnna Kelso, President of Axis Outsourced Accounting, to explore why outsourcing your accounting department delivers more than bookkeeping. From reducing the mental load of hiring and turnover, to leveraging weekly dashboards and cutting-edge tools, JoAnna explains how outsourcing transforms accounting into a strategic advantage. Learn how vendor and customer management, consistent categorization, and real-time clarity give business owners confidence and space to focus on growth.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: JoAnna Kelso</itunes:author><itunes:subtitle>Weekly Clarity, Less Mental Load, and Numbers You Can Trust.</itunes:subtitle><itunes:summary>Outsourced accounting isn’t just about balancing books — it’s about clarity, consistency, and freeing leaders to focus on growth.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>36:48</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1759434871833-M59MUSI0FOBKLFFAEXAR/165+Beyond+Bookkeeping.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>165</itunes:episode><itunes:title>Beyond Bookkeeping &#x2014; How Outsourced Accounting Creates Clarity and Competitive Advantage (Axis Part 2 of 3)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68ded5784fd28b2d2c3818d0/1759949131541/165-Beyond+Bookkeeping+%E2%80%94+How+Outsourced+Accounting+Creates+Clarity+%2B+Competitive+Advantage.mp3" length="88329152" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68ded5784fd28b2d2c3818d0/1759949131541/165-Beyond+Bookkeeping+%E2%80%94+How+Outsourced+Accounting+Creates+Clarity+%2B+Competitive+Advantage.mp3" length="88329152" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Beyond Bookkeeping &#x2014; How Outsourced Accounting Creates Clarity and Competitive Advantage (Axis Part 2 of 3)</media:title></media:content></item><item><title>164: Clean Financials &#x2014; Getting the House in Order with JoAnna Kelso (Axis Part 1 of 3)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 25 Sep 2025 19:03:36 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/164-clean-financials-getting-the-house-in-order-axis-part-1-of-3</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:68d5861dd746906a9e660038</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Accounting is the <em>language of business</em> — but too often, financials are inconsistent, late, or misleading. That false story leads to frustration, costly mistakes, and missed opportunities.</p><p class="zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this episode of the <em>Grow With Purpose Podcast</em>, Joey Brannon sits down with JoAnna Kelso, President of Axis Outsourced Accounting, to unpack why <strong>clean financials matter more than perfection.</strong> From avoiding “bank balance decisions” to preparing for long-term growth or a business exit, JoAnna explains how consistency in the numbers builds confidence in every decision.</p><p class="zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Discover the hidden costs of messy books, the value of having a trusted advisor instead of a reactive bookkeeper, and how weekly clarity empowers leaders to move faster, make better choices, and build a stronger business.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: JoAnna Kelso</itunes:author><itunes:subtitle>Why Consistent, Accurate Numbers Are the Foundation of Business Confidence</itunes:subtitle><itunes:summary>Every business needs financials — but messy books cost leaders clarity, confidence, and money. In this episode, JoAnna Kelso shares why clean, consistent numbers are the true foundation of business growth.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>37:56</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1758826833058-IWCDM34TFEXPFU1S5DQS/164+Axis+Clean+Financials+%E2%80%94+Getting+the+House+in+Order+with+JoAnna+Kelso.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>164</itunes:episode><itunes:title>Clean Financials &#x2014; Getting the House in Order with JoAnna Kelso (Axis Part 1 of 3)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68d58eabd6015c76de124e16/1759418872085/164-Clean+Financials+%E2%80%94+Getting+the+House+in+Order+with+JoAnna+Kelso+%28Axis+Part+1+of+3%29.mp3" length="91066112" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68d58eabd6015c76de124e16/1759418872085/164-Clean+Financials+%E2%80%94+Getting+the+House+in+Order+with+JoAnna+Kelso+%28Axis+Part+1+of+3%29.mp3" length="91066112" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Clean Financials &#x2014; Getting the House in Order with JoAnna Kelso (Axis Part 1 of 3)</media:title></media:content></item><item><title>163: Vincent A. Virga &#x2014; The PFS Story</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Thu, 04 Sep 2025 18:59:44 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/163-vincent-a-virga-the-pfs-story</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:68b9b54305d6a42c299e535d</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">What does it take to scale a business without losing your core values? In Episode 163, Vince Virga of PFS shares how conviction, belief, and systems helped him move from chaos to clarity. Joey Brannon and Cameron Earhart unpack the leadership principles behind his journey — from letting go of control to empowering a culture of accountability and growth.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">This candid conversation offers entrepreneurs practical tools and timeless wisdom for scaling with intention.</p>]]></description><itunes:author>Host: Joey Brannon | Co-Host: Cameron Earhart | Guest: Vince Virga</itunes:author><itunes:subtitle>Conviction, Culture, &amp; Courageous Growth—Faith, Belief, and Risk as Engines of a Purpose-Driven Business</itunes:subtitle><itunes:summary>Vince Virga, PFS story, leadership podcast, purpose-driven business, scaling with faith, culture of accountability, grow with purpose If you’ve ever hesitated to try something new in your business because it might not be perfect, this candid behind-the-scenes conversation is for you.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:07</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1757002032476-40X96K5J95J23W703YN9/163_Vince+Virga+PFS+Story.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>163</itunes:episode><itunes:title>Vincent A. Virga &#x2014; The PFS Story</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68b9d9337807e05c1f434f6c/1758823965986/163-Vincent+A.+Virga+%E2%80%94+The+PFS+Story.mp3" length="161436864" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68b9d9337807e05c1f434f6c/1758823965986/163-Vincent+A.+Virga+%E2%80%94+The+PFS+Story.mp3" length="161436864" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Vincent A. Virga &#x2014; The PFS Story</media:title></media:content></item><item><title>162: Inside C12 &#x2014; Accountability, Community, and Leadership</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 28 Aug 2025 12:43:40 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/162-inside-c12-accountability-community-and-leadership</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:68b0461a3b9f9e49d4575028</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Leadership can be one of the loneliest callings. In this episode of <em>Grow With Purpose</em>, Joey Brannon sits down with C12 Chair <strong>Doug Poll</strong> to explore why accountability, faith, and community transform the way leaders grow. Discover how C12 challenges business owners to lead with transparency at work and at home — and why true growth happens when leaders stop going it alone.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Doug Poll</itunes:author><itunes:subtitle>How Faith-Driven Leaders Grow Stronger in Business, at Home, and in Life Through Holistic Leadership and Peer Accountability</itunes:subtitle><itunes:summary>Joey Brannon welcomes C12 Chair Doug Poll for a powerful conversation on faith, leadership, and building businesses that serve a greater purpose. Discover how transparency, accountability, and community can transform not just your company, but your life.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>52:06</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1756384383633-1IOHRJIHBFWSG8LS9GMD/162+-+Doug+Poll+C12.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>162</itunes:episode><itunes:title>Inside C12 &#x2014; Accountability, Community, and Leadership</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68b04944ab4011136b45c113/1757001027066/162-Inside+C12+%E2%80%94+Accountability%2C+Community%2C+and+Leadership.mp3" length="125057766" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68b04944ab4011136b45c113/1757001027066/162-Inside+C12+%E2%80%94+Accountability%2C+Community%2C+and+Leadership.mp3" length="125057766" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Inside C12 &#x2014; Accountability, Community, and Leadership</media:title></media:content></item><item><title>161: The Untapped ROI of Leadership Development</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 14 Aug 2025 17:25:16 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/161-the-untapped-roi-of-leadership-development</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:689d5aae391bf9478e14bcb0</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>If your team can’t move without you, you’re the bottleneck.</strong><br>Most business owners don’t suffer from a lack of effort—they suffer from underdeveloped leadership within their teams. In this episode of <em>Grow With Purpose</em>, Joey Brannon and Mike LoBue unpack what Tier 2 leadership development looks like in real-world businesses—and why it delivers the highest ROI you’re probably overlooking.</p><p class="zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">They’ll dive into the real signs of leadership struggle (like nonstop fire drills and exhausted managers), the differences between professional and leadership development, and how to multiply your team's capacity without hiring anyone new.</p><p class="zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>Key Takeaways:</strong></p><p class="zw-list zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Why the “I’ll just do it myself” mindset kills momentum</p><p class="zw-list zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">The connection between time management and effective leadership</p><p class="zw-list zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">How to spot and support emerging leaders already on your team</p><p class="zw-list zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">The difference between skilled professionals and actual leaders</p><p class="zw-list zw-paragraph heading0" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Why the best businesses run better <em>when the owner steps away</em></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Whether you’re leading from the field or the boardroom, this conversation gives you the tools and mindset shifts needed to move your business forward—by building leaders who can carry it without you.</p>]]></description><itunes:author>Host: Joey Brannon | Advisor: Mike LoBue</itunes:author><itunes:subtitle>Most business owners invest in tools, tech, and systems. But the highest ROI lever? Your people.</itunes:subtitle><itunes:summary>Stuck in second gear? In this episode, we break down how Tier 2 leadership development equips your team to lead—so you can finally stop being the bottleneck and start building a business that grows without you.

Leadership development is your highest ROI move. Build a team that leads, so your business runs without you.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>31:26</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1755142945385-Q87ALMRQ3LXT0VQ6UOSA/161+The+Untapped+ROI+of+Leadership+Development.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>161</itunes:episode><itunes:title>The Untapped ROI of Leadership Development</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/689e1ad8c83eee5d12085734/1756382746740/161-The+Untapped+ROI+of+Leadership+Development+%28Tier+2%29.mp3" length="75465152" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/689e1ad8c83eee5d12085734/1756382746740/161-The+Untapped+ROI+of+Leadership+Development+%28Tier+2%29.mp3" length="75465152" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Untapped ROI of Leadership Development</media:title></media:content></item><item><title>160: The Hard Truths and Heart Behind the Rebrand: Why Grow with Purpose Matters</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 07 Aug 2025 15:04:07 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/160-the-hard-truths-and-heart-behind-the-rebrand-why-grow-with-purpose-matters</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6894b3bfdf37663209029c41</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">After 20 years of business, leadership growth, and podcasting, Axiom is stepping into a new season — and a new name: <em>Grow with Purpose</em>.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">In this powerful relaunch episode, Joey Brannon is joined by longtime friend and leadership coach Doug Poll, who helped shape Axiom’s evolution from solopreneur startup to mission-driven firm. Doug shares the honest conversations and carefrontations that challenged Joey to grow — not just as a leader, but as a father, husband, and steward of people.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Together they unpack:</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">How blind spots can sabotage leadership</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">The role of empathy and listening in team building</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Why carefrontations matter more than confrontation</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">What it really means to grow with purpose</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Whether you’re a CEO, founder, or the right-hand person holding it all together — this episode will challenge, encourage, and remind you: growth is personal before it's professional.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Doug Poll</itunes:author><itunes:subtitle>Behind every rebrand is a story—this one’s built on 20 years of growth, blind spots, and the honest conversations that change people, not just companies.</itunes:subtitle><itunes:summary>After 20 years of growth, Joey Brannon sits down with longtime coach Doug Poll to reflect on the leadership lessons, blind spots, and carefrontations that led to Axiom’s rebrand. This honest conversation marks the launch of Grow with Purpose — a podcast for leaders who want more than surface-level success.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>53:13</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1754578520378-GJNQ8BWA73FVYTQ2SC49/160Doug+Poll-Axiom+Rebrand.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>160</itunes:episode><itunes:title>The Hard Truths and Heart Behind the Rebrand: Why Grow with Purpose Matters</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6894bd145305435664aaea77/1755142830855/160-The+Hard+Truths+and+Heart+Behind+the+Rebrand+-+Why+Grow+with+Purpose+Matters.mp3" length="127756352" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6894bd145305435664aaea77/1755142830855/160-The+Hard+Truths+and+Heart+Behind+the+Rebrand+-+Why+Grow+with+Purpose+Matters.mp3" length="127756352" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Hard Truths and Heart Behind the Rebrand: Why Grow with Purpose Matters</media:title></media:content></item><item><title>159: Built to Last &#x2014; Inside the Partnership and People Strategy Behind iBusinessSolutions</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 31 Jul 2025 17:56:57 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/159-built-to-last-inside-the-partnership-and-people-strategy-behind-ibusiness-solutions</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:688b91f134484b6b6dade1f1</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Three founders. One shared vision. In this episode, Joey Brannon talks with David Yohn, Jamie Dunnam, and Mike Braun of iBusinessSolutions about building a people-first company from the ground up. From a lanai startup to a full-service payroll and HR platform, they share how faith, follow-through, and clarity of roles have sustained their partnership—and their clients—for nearly two decades.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: David Yohn, Jamie Dunnam, and Mike Braun</itunes:author><itunes:subtitle>How Three Leaders Turned a Lanai Startup Into a Trusted Payroll and HR Provider Through Shared Values, Follow-Through, and Client-First Care</itunes:subtitle><itunes:summary>A candid conversation with the founders of iBusiness Solutions on what it takes to build lasting partnerships, lead with integrity, and deliver payroll and HR support that truly puts people first.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:07:56</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1753980913979-D0SN0TKKVO1ZHFRU3MHD/159_iBusinessSolutions.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>159</itunes:episode><itunes:title>Built to Last: Inside the Partnership and People Strategy Behind iBusinessSolutions</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/688bab0fd45d444d0ebc0ed5/1754575807725/159-Built+to+Last+Inside+the+Partnership+and+People+Strategy+Behind+iBusiness+Solutions.mp3" length="163775168" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/688bab0fd45d444d0ebc0ed5/1754575807725/159-Built+to+Last+Inside+the+Partnership+and+People+Strategy+Behind+iBusiness+Solutions.mp3" length="163775168" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Built to Last: Inside the Partnership and People Strategy Behind iBusinessSolutions</media:title></media:content></item><item><title>158: Relational Intelligence - The Leadership Advantage That Outlasts Strategy</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 23 Jul 2025 13:37:09 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/158-relational-intelligence-the-leadership-advantage-that-outlasts-strategy</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:687ffc3bb4eb984406bb2962</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Joey Brannon | Advisor: Mike LoBue</itunes:author><itunes:subtitle>Why people skills—not just strategic plans—create thriving teams and mission-driven momentum</itunes:subtitle><itunes:summary>What separates transformational leaders from the rest? It’s not just strategy—it’s relational intelligence. In this episode, we explore six people-first leadership roles that elevate trust, shift culture, and unlock long-term growth. Learn how to lead with authenticity, empathy, and purpose—in any business or industry.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:22:06</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1753276104500-6U5SXAGIRXWCJE35OPW3/158_Relational+Intelligence+The+Leadership+Advantage+That+Outlasts+Strategy.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>158</itunes:episode><itunes:title>Relational Intelligence - The Leadership Advantage That Outlasts Strategy</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6880ddff311df5197a0abbf6/1753977329575/158-Relational+Intelligence+-+The+Leadership+Advantage+That+Outlasts+Strategy.mp3" length="78822429" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6880ddff311df5197a0abbf6/1753977329575/158-Relational+Intelligence+-+The+Leadership+Advantage+That+Outlasts+Strategy.mp3" length="78822429" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Relational Intelligence - The Leadership Advantage That Outlasts Strategy</media:title></media:content></item><item><title>157: Advisor Spotlight - Mike Lobue on Daily Actions That Cure Fear</title><dc:creator>Joey Brannon</dc:creator><pubDate>Fri, 18 Jul 2025 13:27:43 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/157-advisor-spotlight-mike-lobue-daily-actions-that-cure-fear</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:687a267a312b880f046d52fe</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Joey Brannon | Advisor: Mike LoBue</itunes:author><itunes:subtitle>Building Teams with Vision, Mentorship, and Purpose-Driven Growth</itunes:subtitle><itunes:summary> In this inspiring episode, host Joey Brannon talks with new Axiom Advisor Mike LoBue about his journey from electrician’s apprentice to e-commerce entrepreneur and values-driven leader. Mike shares insights on vision, integrity, team-building, and the power of encouragement—offering practical wisdom for anyone leading with purpose and building a lasting legacy.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:21:30</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1752845049227-19KX2S5HPY2Z8G402IO0/157_Advisor+Spotlight+Mike+Lobue+%E2%80%94+Daily+Actions+That+Cure+Fear+%281%29.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>157</itunes:episode><itunes:title>Advisor Spotlight: Mike Lobue &#x2014; Daily Actions That Cure Fear</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/687a2c93ba5c53527f63b78d/1753218107162/157-Advisor+Spotlight_Mike+Lobue_Daily+Actions+That+Cure+Fear.mp3" length="78252946" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/687a2c93ba5c53527f63b78d/1753218107162/157-Advisor+Spotlight_Mike+Lobue_Daily+Actions+That+Cure+Fear.mp3" length="78252946" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Advisor Spotlight: Mike Lobue &#x2014; Daily Actions That Cure Fear</media:title></media:content></item><item><title>156: Course Correction&#x2014;When Your Plan Derails in Q2</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 09 Jul 2025 11:28:51 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/156-course-correction-when-your-plans-derail-in-q2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:686e4495e516ba16b2d3ef0d</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Mike LoBue in Conversation with Joey Brannon</itunes:author><itunes:subtitle>When Q2 Plans Derail — Regaining Momentum with Weekly Rhythms and Ownership</itunes:subtitle><itunes:summary>When your strategic plan goes off track, weekly rhythms and ownership can help your team reset, refocus, and regain momentum.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:04:19</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1752059681679-DWJFFLOWNPM4TQ27ICRF/156_Course+Correction+How+Strong+Leadership+Teams+Refocus.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>156</itunes:episode><itunes:title>Course Correction: How Strong Leadership Teams Refocus</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/686e485d1f790d1c76b555c9/1752835706261/156-Course+Correction+How+Strong+Leadership+Teams+Refocus.mp3" length="162843926" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/686e485d1f790d1c76b555c9/1752835706261/156-Course+Correction+How+Strong+Leadership+Teams+Refocus.mp3" length="162843926" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Course Correction: How Strong Leadership Teams Refocus</media:title></media:content></item><item><title>155: Turning Chaos Into Clarity with Brian Richardson</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 26 Jun 2025 16:44:38 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/155-turning-chaos-into-clarity-with-brian-richardson</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:685d6986f9ed8205517e4700</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Joey Brannon | Guest: Brian Richardson</itunes:author><itunes:subtitle>Leadership, Data, and the Confidence Curve</itunes:subtitle><itunes:summary>Brian Richardson—Navy medic, CEO, and business turnaround expert—joins Joey Brannon to discuss what it takes to lead through chaos. From the Alaskan backcountry to boardroom crises, Brian shares actionable lessons on building confidence, data-infused operations, and people-first leadership.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:15:15</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1750956059258-F4T2FJWYW4X3SHL4QYPP/155_Brian+Richardson-social+media.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>155</itunes:episode><itunes:title>Turning Chaos Into Clarity with Brian Richardson</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/685d72eeb69946132030317e/1752056981191/155-Turning+Chaos+Into+Clarify+with+BrianRichardson.mp3" length="90478212" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/685d72eeb69946132030317e/1752056981191/155-Turning+Chaos+Into+Clarify+with+BrianRichardson.mp3" length="90478212" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Turning Chaos Into Clarity with Brian Richardson</media:title></media:content></item><item><title>154: Leading Through Failure – Unlocking the Power of Intelligent Risk</title><dc:creator>Tommy Rohrlack</dc:creator><pubDate>Thu, 22 May 2025 20:29:34 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/154-leading-through-failure-unlocking-the-power-of-intelligent-risk</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:682f777b5fa84777a5c33dca</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Hosts: Joey Brannon and Tommy Rohrlack</itunes:author><itunes:subtitle>Why the Best Business Leaders Build Cultures That Learn From What Goes Wrong</itunes:subtitle><itunes:summary>oey and Tommy dive deep into the concept of intelligent failure—a topic inspired by insights from the Global Leadership Summit and the work of Amy Edmondson. They contrast intelligent failure with basic and complex failures, and emphasize how leaders can cultivate a culture where failure becomes a tool for learning and innovation, not a cause for blame.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>50:27</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1747944313158-67OQZ7DLHZBWUBHOTYMM/Copy+of+230724_Leadership+Development+%281%29.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>154</itunes:episode><itunes:title>Leading Through Failure – Unlocking the Power of Intelligent Risk</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/682f7eed39bc523f3c369221/1750952326499/154-Leading+Through+Failure+%E2%80%93+Unlocking+the+Power+of+Intelligent+Risk.mp3" length="129554921" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/682f7eed39bc523f3c369221/1750952326499/154-Leading+Through+Failure+%E2%80%93+Unlocking+the+Power+of+Intelligent+Risk.mp3" length="129554921" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leading Through Failure – Unlocking the Power of Intelligent Risk</media:title></media:content></item><item><title>153: Fathers, Sons, and the Legacy We Leave</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 17 Apr 2025 18:08:06 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/153-father-sons-and-the-legacy-we-leave</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:68013ea860087c2fc4698cd1</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Joey Brannon</itunes:author><itunes:subtitle>Family, Business, and the Space In Between – Lessons on Reconciliation and What Truly Matters</itunes:subtitle><itunes:summary>In this episode, I’m doing something different. It’s personal. I’m stepping away from the usual business conversations to share something that means a lot to me—my father’s legacy. Having worked alongside my dad in a family business, I reflect on the challenges, the lessons, and the reconciliation that shaped our relationship. Through the reading of his eulogy, I explore the values he lived by—work ethic, integrity, service, and self-sacrifice—and how those same principles show up in the businesses we build and the lives we lead.

Whether you’ve worked with family or simply find yourself thinking about the impact of those who came before you, this episode is a reminder that success isn’t just measured in financial terms but in the relationships we mend and the legacy we leave behind.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>32:44</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1744914522751-GQ75DSJ4H73OLHFM39L7/153+Fathers%2C+Sons%2C+and+the+Legacy+We+Leave.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>153</itunes:episode><itunes:title>Fathers, Sons, and the Legacy We Leave</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68014249cdac924e3a761b2f/1747941243569/153-Fathers%2C+Sons%2C+and+the+Legacy+We+Leave.mp3" length="79303808" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/68014249cdac924e3a761b2f/1747941243569/153-Fathers%2C+Sons%2C+and+the+Legacy+We+Leave.mp3" length="79303808" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Fathers, Sons, and the Legacy We Leave</media:title></media:content></item><item><title>152: The Power of Storytelling in Business with Mark Gordon</title><dc:creator>Devin Dash</dc:creator><pubDate>Thu, 27 Mar 2025 17:05:40 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/152-the-power-of-storytelling-in-business-mark-gordon</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:67e5637e6e46e0147d3e6e56</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Devin Dash | Guest: Mark Gordon</itunes:author><itunes:subtitle>How Business Leaders Can Use Storytelling to Inspire, Connect, and Navigate Change</itunes:subtitle><itunes:summary>Storytelling isn’t just for books and movies—it’s a powerful tool for business owners. In this episode, Devin Dash sits down with Mark Gordon, managing editor of the Business Observer, to explore how businesses can use storytelling for branding, internal communication, and leadership.

They discuss the key elements of a compelling story, the impact of narrative on company culture, and how to navigate difficult conversations—like layoffs—with authenticity and care. Tune in for insights that will help you craft stories that connect, inspire, and drive business success.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>35:37</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1743091673590-ZC8RLGCEITHIT3XDSHJV/152_The+Power+of+Storyteling+with+Mark+Gordon.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>152</itunes:episode><itunes:title>The Power of Storytelling in Business with Mark Gordon</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67e576b2a5f943252c5ca37d/1744912040890/152-The+Power+of+Storytelling+in+Business_Mark+Gordon.mp3" length="86212893" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67e576b2a5f943252c5ca37d/1744912040890/152-The+Power+of+Storytelling+in+Business_Mark+Gordon.mp3" length="86212893" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Power of Storytelling in Business with Mark Gordon</media:title></media:content></item><item><title>151: The Power of Coaching Conversations</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 05 Mar 2025 19:55:26 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/151-the-power-of-coaching-conversations</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:67c88a3ba77d172c157dde03</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Joey Brannon | Devin Dash</itunes:author><itunes:subtitle>Why Great Leaders Choose Coaching Over Consulting—The Leadership Shift That Builds Trust, Empowers Teams, and Drives Lasting Success.</itunes:subtitle><itunes:summary>Join Joey Brannon and Devin as they delve into the nuances of coaching and consulting in leadership. Discover the transformative power of coaching conversations, how they differ from consulting, and why integrating coaching into one-on-one meetings can elevate your leadership and team performance. Whether you're a business owner, a manager, or part of an advisory network, this episode offers actionable insights into building trust, fostering accountability, and enabling growth in your organization.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>43:24</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1741211845984-SHY7I3GER926IZ2XOLUL/151_The+Power+of+Coaching+Conversations_V2.png?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>151</itunes:episode><itunes:title>The Power of Coaching Conversations</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67c8a66f96b5d21ff6f5e73c/1743086462551/151_The+Power+of+Coaching+Conversations.mp3" length="104875200" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67c8a66f96b5d21ff6f5e73c/1743086462551/151_The+Power+of+Coaching+Conversations.mp3" length="104875200" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Power of Coaching Conversations</media:title></media:content></item><item><title>150: Unify Your Culture with Purpose</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 12 Feb 2025 20:43:20 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/150-unify-your-culture-with-purpose</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:67acfa89c67120369436e781</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Devin Dash | Joey Brannon</itunes:author><itunes:subtitle>The Power of Defining Your “Why” in Business</itunes:subtitle><itunes:summary>In this episode, Devin Dash and Joey Brannon tackle one of the most critical, yet often overlooked aspects of small business culture: purpose. They discuss how clarifying and articulating your “why” can drive team alignment, boost motivation, and foster meaningful relationships within your organization.
Whether you're navigating early business challenges or shifting priorities, rediscovering your purpose can transform not only your culture, but also your bottom line.
Tune in for practical advice on uncovering your purpose, effectively communicating it to your team, and integrating it into your business strategies.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>37:56</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1739392861943-LG94GRFI5HYYX2AQPMBG/iStock-1358245177.jpg?format=1500w"/><itunes:season>25</itunes:season><itunes:episode>150</itunes:episode><itunes:title>Unify Your Culture with Purpose</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67ad06c3d5c17d46d3f33a2d/1741195835168/150_Unify+Your+Culture+with+Purpose.mp3" length="99695929" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67ad06c3d5c17d46d3f33a2d/1741195835168/150_Unify+Your+Culture+with+Purpose.mp3" length="99695929" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Unify Your Culture with Purpose</media:title></media:content></item><item><title>149: Data-Driven Success &#x2014; Transforming Sales and Operations</title><dc:creator>Guest User</dc:creator><pubDate>Tue, 10 Dec 2024 21:21:02 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/149-data-driven-success-transforming-sales-and-operations</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:67588d05063b1173f788e6d5</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Hosts: Devin Dash | Guests: Cameron Earhart</itunes:author><itunes:subtitle>Unlocking KPIs to Boost Efficiency, Performance, and Satisfaction</itunes:subtitle><itunes:summary>In this episode of the Axiom Podcast, hosts Devin Dash and Cameron Earhart delve into the specifics of using data to improve sales and operations. They share real-world examples and actionable insights for tracking key metrics, such as cold calls, deal closings, first-time service completions, and customer retention. Whether you manage a sales team, lead operations, or run a small business, this episode is packed with practical advice to boost efficiency and make data-driven decisions.

Tune in to learn how KPIs can drive meaningful change in your business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>26:29</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1733865323167-AZUJVD3B75M0QJIQBVZV/149_Data-Driven+Success+%E2%80%94+Transforming+Sales+and+Operations.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>149</itunes:episode><itunes:title>Data-Driven Success &#x2014; Transforming Sales and Operations</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/675898f4f6cbc004e3ce848b/1739389577415/149-Data-Driven+Success+%E2%80%94+Transforming+Sales+and+Operations.mp3" length="64299968" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/675898f4f6cbc004e3ce848b/1739389577415/149-Data-Driven+Success+%E2%80%94+Transforming+Sales+and+Operations.mp3" length="64299968" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Data-Driven Success &#x2014; Transforming Sales and Operations</media:title></media:content></item><item><title>148: Leading with Integrity - Lessons from Integrity Pressure Cleaning</title><dc:creator>Tommy Rohrlack</dc:creator><pubDate>Tue, 26 Nov 2024 13:48:31 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/148-leading-with-integrity-lessons-from-integrity-pressure-cleaning</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6740caf54455a7544f16232d</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Hosts: Tommy Rohrlack &amp; Joey Brannon | Guests: Micah Valladares Sr. and Jr. </itunes:author><itunes:subtitle>Building Trust, Excellence, and a Strong Foundation for Success</itunes:subtitle><itunes:summary>In this episode of the Axiom Podcast, hosts Joey Brannon and Tommy Rohrlack sit down with Micah Valladares Sr., Owner of Integrity Pressure Cleaning, and Micah Valladares Jr., VP of Sales &amp; Marketing. The father-son duo share how their family-run business, built on a foundation of faith and servant leadership, prioritizes investing in employees and fostering genuine client relationships. They discuss the challenges of growth, the rewards of putting people first, and the guiding principles that have shaped their approach to leadership and business success.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:15:50</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1732309028323-JL5BF602PK0630XQFCAJ/Integrity+Pressure+Cleaning+Podcast+cover+%281%29.jpg?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>148</itunes:episode><itunes:title>Leading with Integrity: Lessons from Integrity Pressure Cleaning</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67454653ba7f722dc8941b4b/1733856517234/148-Lessons+from+Integrity+Pressure+Cleaning.mp3" length="90015860" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67454653ba7f722dc8941b4b/1733856517234/148-Lessons+from+Integrity+Pressure+Cleaning.mp3" length="90015860" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leading with Integrity: Lessons from Integrity Pressure Cleaning</media:title></media:content></item><item><title>147: Building a Strong Foundation - Mastering Onboarding and Training</title><dc:creator>Tommy Rohrlack</dc:creator><pubDate>Thu, 14 Nov 2024 14:58:46 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/147-mastering-onboarding-and-training</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:67360083111f9f452136d5d2</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Tommy Rohrlack | Cameron Earhart</itunes:author><itunes:subtitle>Discover essential onboarding practices that boost retention, foster engagement, and set your team up for long-term success.</itunes:subtitle><itunes:summary>In this episode of the Axiom Podcast, Tommy Rohrlack and Cameron Earhart dive into the critical elements of onboarding and training. They discuss why a structured onboarding process is key to reducing turnover, increasing employee retention, and fostering a values-driven company culture. From avoiding common onboarding pitfalls to sharing best practices for ongoing development, this episode offers valuable insights for leaders, managers, and new hires alike on building a foundation for long-term success.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>24:10</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1731594985544-XDLTLI0GSMK7N9FVCZKH/Untitled+design+%282%29.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>147</itunes:episode><itunes:title>Building a Strong Foundation - Mastering Onboarding &#x26; Training</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/673609369aa3c713cdba6bbb/1732299509398/147-Onboarding+and+Training.mp3" length="58735808" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/673609369aa3c713cdba6bbb/1732299509398/147-Onboarding+and+Training.mp3" length="58735808" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Building a Strong Foundation - Mastering Onboarding &#x26; Training</media:title></media:content></item><item><title>146: Recruiting &amp; Hiring Simplified</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 23 Oct 2024 16:37:09 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/146-recruiting-and-hiring-simplified</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6718e7794c571214d4af509f</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Devin Dash | Joey Brannon</itunes:author><itunes:subtitle>Strategies to Master a Not-So-Easy Task</itunes:subtitle><itunes:summary>In this episode of the Axiom Podcast, hosts Devin Dash and Joey Brannon explore one of the most critical challenges for business owners—recruiting and hiring. They cover the hesitations many leaders face when it comes to evaluating current staff and the need for fresh talent to support growth. By offering a clear, step-by-step approach, Devin and Joey provide practical guidance on how to thoughtfully approach recruitment, slow down the process, and find the best fit for your team. Whether you’re expanding or making tough decisions, this episode offers actionable advice for creating a high-performing workforce in a changing market.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>58:17</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1729700583117-ZZ78DG55UTKJTDHLZE5S/Episode+147_Hiring+%2B+Recruiting+Made+Simple.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>146</itunes:episode><itunes:title>Recruiting &#x26; Hiring Simplified</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67192166cbfe121ad984653f/1741101893164/147-Recruiting+and+Hiring+Simplified+%28Not+Easy%29.mp3" length="140611328" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/67192166cbfe121ad984653f/1741101893164/147-Recruiting+and+Hiring+Simplified+%28Not+Easy%29.mp3" length="140611328" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Recruiting &#x26; Hiring Simplified</media:title></media:content></item><item><title>145: Unlocking Business Growth</title><dc:creator>Guest User</dc:creator><pubDate>Tue, 24 Sep 2024 17:08:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/145-unlocking-business-growth-the-critical-role-of-data-and-kpis-in-driving-sustainable-success</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:66ec6b8ab522d71202a257eb</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Devin Dash | Guest: Cameron Earhart</itunes:author><itunes:subtitle>The Critical Role of Data and KPIs in Driving Sustainable Success</itunes:subtitle><itunes:summary>In this episode of the Axiom Podcast, hosts Devin Dash and Cameron Earhart delve into the essential data every business needs to track for success. Focusing on financial Key Performance Indicators (KPIs), Devin and Cameron explain how businesses can leverage data to make informed decisions, enhance operations, and drive growth. They break down the differences between leading and lagging indicators, share examples of KPIs for different business models, and emphasize why accurate data is vital for effective decision-making.

Whether you're a small business owner or a seasoned executive, this episode provides practical insights on how to harness the power of data to achieve your business goals.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>28:36</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1726776645833-WYDV6S9A788OETF4DGSQ/Axiom_2024_240627_143PodcastImage.jpg?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>145</itunes:episode><itunes:title>Unlocking Business Growth</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66ec84bc47b39b154413237b/1729685369328/145-The+Role+of+Data+and+KPIs+in+Driving+Sustainable+Success.mp3" length="69368768" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66ec84bc47b39b154413237b/1729685369328/145-The+Role+of+Data+and+KPIs+in+Driving+Sustainable+Success.mp3" length="69368768" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Unlocking Business Growth</media:title></media:content></item><item><title>144: From Humble Beginnings to Financial Success: Jude Wilson's Journey</title><category>Life Insurance</category><category>Small Business</category><dc:creator>Guest User</dc:creator><pubDate>Thu, 05 Sep 2024 21:44:44 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/144-from-humble-beginnings-to-financial-success-jude-wilsons-journey</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:66d9b615a4abf32798eeab6a</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Devin Dash | Guest: Jude Wilson</itunes:author><itunes:subtitle>Insights on Holistic Planning, Business Acquisition, and Working with Family from the Owner of Centrus Financial Strategies</itunes:subtitle><itunes:summary>In this episode of the Axiom Podcast, host Devin Dash sits down with Jude Wilson, owner of  Financial Strategies. Jude, who has 25 years of experience in retirement planning, shares his inspiring journey from growing up in a large Haitian immigrant family to becoming a successful wealth advisor. He discusses his motivation to help others, his experiences in acquiring a business, and the challenges and rewards of working alongside his spouse. Packed with actionable insights, this episode is a must-listen for small business owners and entrepreneurs aiming to grow their ventures while fostering a strong sense of purpose and community.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>49:00</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1725571466161-8WFZI51HHLDI1SVDBJC7/144+Jude+Wilson+Podcast+cover+with+border.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>144</itunes:episode><itunes:title>From Humble Beginnings to Financial Success: Jude Wilson's Journey</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66d9c07cd189433dcd94afaf/1726770058156/144-Building+a+Business+with+Purpose_Insights+from+Jude+Wilson.mp3" length="118344112" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66d9c07cd189433dcd94afaf/1726770058156/144-Building+a+Business+with+Purpose_Insights+from+Jude+Wilson.mp3" length="118344112" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">From Humble Beginnings to Financial Success: Jude Wilson's Journey</media:title></media:content></item><item><title>143: FTC Ruling Life Insurance Strategies, and Small Business Insights with Mark Clark</title><category>Life Insurance</category><category>Small Business</category><category>Strategic Business Planning</category><dc:creator>Guest User</dc:creator><pubDate>Wed, 21 Aug 2024 17:36:42 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/143-ftc-life-insurance-and-small-business-with-mark-clark</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:66c5e6765bcbd428330da2ef</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host Devin Dash with Co-Host Joey Brannon and Guest Mark Clark</itunes:author><itunes:subtitle>Empowering Small Business Growth with Life Insurance</itunes:subtitle><itunes:summary>In this episode of the Axiom Podcast, host Devin Dash and co-host Joey Brannon sit down with Mark Clark, partner at Prestige Planning RM. Mark shares his journey from corporate America to becoming a financial advisor with a passion for people. The conversation delves into the practical applications of life insurance for small business owners, the impact of recent FTC rulings on non-competes, and innovative strategies to attract and retain key employees. Tune in to discover how life insurance can be a versatile tool in your financial planning arsenal.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:06:10</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1724255930379-WRRPITT8ZOO40YMV86PH/Mark+Clark+Podcast+cover.jpg?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>143</itunes:episode><itunes:title>FTC, Life Insurance and Small Business with Mark Clark</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66c6131cfaa8f6751a775dc4/1725543957715/143-FTC%2C+Life+Insurance+and+Small+Business+with+Mark+Clark.mp3" length="159527168" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66c6131cfaa8f6751a775dc4/1725543957715/143-FTC%2C+Life+Insurance+and+Small+Business+with+Mark+Clark.mp3" length="159527168" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">FTC, Life Insurance and Small Business with Mark Clark</media:title></media:content></item><item><title>142: Unlocking the Secrets of Successful Business Exit Planning (Part 2)</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 07 Aug 2024 18:11:12 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/142-unlocking-the-secrets-of-successful-business-exit-planning-part-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:66b3925188d31d6260646191</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Devin Dash and Cameron Earhart</itunes:author><itunes:subtitle>5 Factors to Consider for a Successful Exit</itunes:subtitle><itunes:summary>In part 2 of Successful Exit Planning, host Devin Dash and CEPA Cameron Earhart discuss common challenges in transitioning to second or third-generation leadership and offer practical advice for successful business succession.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>32:07</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1723046591896-90F2GB2TFLXY59ZH1NA1/iStock-1286097845+%281%29.jpg?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>142</itunes:episode><itunes:title>Unlocking the Secrets of Successful Business Exit Planning Part 2</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66b3956b14b1cf33011a8cc2/1724245622480/142-Succession+%2B+Transition+Planning+%28Pt+2%29.mp3" length="77803328" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66b3956b14b1cf33011a8cc2/1724245622480/142-Succession+%2B+Transition+Planning+%28Pt+2%29.mp3" length="77803328" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Unlocking the Secrets of Successful Business Exit Planning Part 2</media:title></media:content></item><item><title>141: Unlocking the Secrets of Successful Business Exit Planning (Part 1)</title><dc:creator>Guest User</dc:creator><pubDate>Thu, 25 Jul 2024 13:57:20 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/141-unlocking-the-secrets-of-successful-business-exit-planning-part-1</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:66a253cc9e68983b61f233ae</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Devin Dash and Cameron Earhart</itunes:author><itunes:subtitle>Mastering Business Transitions: Key Insights on Exit Planning</itunes:subtitle><itunes:summary>In our latest episode of the Axiom podcast, host Devin Dash dives deep into the intricacies of business transition and exit planning with CEPA expert Cameron Earhart. Cameron shares invaluable insights on how business owners can navigate the complex process of exiting their businesses, ensuring a smooth transition that aligns with their goals and legacy aspirations.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>33:13</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1721915593885-Y4SAXWICCDYPKUT87BIV/Axiom+_+episode+Successful+Exit+Planning+Cover+%28750+x+750+px%29.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>141</itunes:episode><itunes:title>Unlocking the Secrets of Successful Business Exit Planning Part 1</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66a25861cde5985a6c2e2b47/1723044433545/141-Succession+%2B+Transition+Planning+%28Pt1%29.mp3" length="80429888" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66a25861cde5985a6c2e2b47/1723044433545/141-Succession+%2B+Transition+Planning+%28Pt1%29.mp3" length="80429888" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Unlocking the Secrets of Successful Business Exit Planning Part 1</media:title></media:content></item><item><title>140: Navigating Challenges and Embracing Opportunities</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 26 Jun 2024 15:17:20 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/140-navigating-challenges-embracing-opportunities-women-in-leadership</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:667c23918d443771dfe7650d</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Joey Brannon | Guest: Jaime Marco</itunes:author><itunes:subtitle>Empowering Women in Leadership with Jaime Marco</itunes:subtitle><itunes:summary>In this episode, Joey and Jamie discuss the hurdles women face in leadership, from balancing career and family to navigating pandemic disruptions. Jamie emphasizes the importance of self-advocacy and leading with empathy, highlighting the transformative impact on team performance. This conversation inspires women to overcome obstacles and thrive as leaders.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>49:41</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1719413502031-8IYH9N8NZU8LGB8QYQAT/140_Jamie+Marco_Social+Image.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>140</itunes:episode><itunes:title>Navigating Challenges and Embracing Opportunities</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/667c2a07f836d85ed61f3c0f/1721914316314/140-Empowering+Women+In+Leadership+with+Jaime+Marco.mp3" length="119953065" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/667c2a07f836d85ed61f3c0f/1721914316314/140-Empowering+Women+In+Leadership+with+Jaime+Marco.mp3" length="119953065" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Navigating Challenges and Embracing Opportunities</media:title></media:content></item><item><title>139: A Vision for Excellence (Part 2 of 2)</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 29 May 2024 10:55:07 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/139-vision-for-excellence-lessons-learned-roofing-by-curry-part2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6642050bef17f17e389279c9</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Devin Dash | Guests: Jesse Curry and Robbie Monday</itunes:author><itunes:subtitle>Lessons Learned from Roofing by Curry’s Story (Part 2)</itunes:subtitle><itunes:summary>This week, join us for part 2 of our conversation with Jesse Curry and Robbie Monday. With a commitment to vision and core values, Robbie highlights how influential values and vision are in acquiring the right team members, including himself. Jesse shares how leadership and a strong team enabled Roofing by Curry to create a program to provide free roofs for their community. Curry Cares now provides families that have fallen on hard times with the new roof they need.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>27:57</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1715186925301-YLNJ7YOZZW587LZZO6MS/138-Roofing+by+Curry+Podcast+cover.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>138</itunes:episode><itunes:title>A Vision for Excellence</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66420aafeebec24ee00dfa42/1719411601992/139-A+Vision+for+Excellence_Roofing+by+Curry+%28Part+2%29.mp3" length="70798208" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/66420aafeebec24ee00dfa42/1719411601992/139-A+Vision+for+Excellence_Roofing+by+Curry+%28Part+2%29.mp3" length="70798208" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">A Vision for Excellence</media:title></media:content></item><item><title>138: A Vision for Excellence (Part 1 of 2)</title><dc:creator>Guest User</dc:creator><pubDate>Tue, 14 May 2024 18:14:09 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/138-vision-for-excellence-lessons-learned-roofing-by-curry-1of2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:664233d004287c32b9d1f34b</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Host: Devin Dash | Guests: Jesse Curry and Robbie Monday</itunes:author><itunes:subtitle>Lessons Learned from Roofing by Curry’s Story</itunes:subtitle><itunes:summary>Roofing by Curry is one of the largest privately owned, family-run, residential roofing companies in Sarasota County. Founded almost 40 years ago, the company started with the goal of providing
the best customer experience possible in the roofing industry. As you listen to Roofing by Curry’s story, discover what it takes to build a company that inspires team engagement and loyalty, while providing worry-free experiences for the community over and over again.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>27:57</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1715186925301-YLNJ7YOZZW587LZZO6MS/138-Roofing+by+Curry+Podcast+cover.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>138</itunes:episode><itunes:title>A Vision for Excellence</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/664233d004287c32b9d1f349/1715602699593/138-A+Vision+for+Excellence_Roofing+by+Curry+%28Part+1%29.mp3" length="null" type="application/octet-stream"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/664233d004287c32b9d1f349/1715602699593/138-A+Vision+for+Excellence_Roofing+by+Curry+%28Part+1%29.mp3" length="null" type="application/octet-stream" isDefault="true" medium="audio"><media:title type="plain">A Vision for Excellence</media:title></media:content></item><item><title>137: Faith-Driven Leadership: Silver Resorts (Part 2 of 2)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 25 Apr 2024 15:06:47 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/137-faith-driven-leadership-silver-resorts-angela-rodocker</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:662a69b41534a64cceb2afd1</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Angela is a business owner whose story transcends entrepreneurship, weaving faith, family, and transformation into a powerful narrative. After her mother’s passing, Angela faced the daunting task of managing the estate amidst grief, uncertainty, and one banker’s certainty that her relationship with her siblings would not survive the process. Through transparent communication and a commitment to unity, she navigated the complexities with grace and beat the odds.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Angela Rodocker</itunes:author><itunes:subtitle>Faith-Driven Leadership: Angela's Inspiring Journey</itunes:subtitle><itunes:summary>This week, join us for part 2 of Angela's inspiring journey in business leadership. Facing grief and uncertainty, Angela navigated with grace, embracing her faith and making scripture and prayer central to her decisions. Her company now stands as a beacon of hope and compassion, driven by Christ-centered values.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>37:48</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1712752426615-7BUT4FMUP0ZHW6OJTI0K/best+friend+photo+collage+%283%29.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>137</itunes:episode><itunes:title>Faith-Driven Leadership: Angela Rodocker's Inspiring Journey</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/662a6ff1118600635e2a7b26/1715186583223/136-Resilience+and+Purpose_Silver+Resorts+Angela-Rodocker+%28Part+2%29.mp3" length="37003136" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/662a6ff1118600635e2a7b26/1715186583223/136-Resilience+and+Purpose_Silver+Resorts+Angela-Rodocker+%28Part+2%29.mp3" length="37003136" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Faith-Driven Leadership: Angela Rodocker's Inspiring Journey</media:title></media:content></item><item><title>136: Resilience, Entrepreneurship, and Purpose (Part 1 of 2)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 10 Apr 2024 12:31:46 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/136-resilience-entrepreneurship-purpose-silver-resorts-angela-rodocker</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6615bfc33bf7ef7a1603d762</guid><description><![CDATA[Discover the remarkable journey of Angela Rodocker, owner of Silver Resorts, as she navigates the challenges of second-generation family business ownership and uses her enterprise to make a positive impact. This story showcases resilience, entrepreneurial spirit, and the transformative power of purpose-driven leadership.]]></description><itunes:author>Host: Joey Brannon | Guest: Angela Rodocker</itunes:author><itunes:subtitle>Forging a Legacy: Angela Rodocker's Purposeful Path</itunes:subtitle><itunes:summary>Discover the remarkable journey of Angela Rodocker, owner of Silver Resorts, as she navigates the challenges of second-generation family business ownership and uses her enterprise to make a positive impact. This story showcases resilience, entrepreneurial spirit, and the transformative power of purpose-driven leadership.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>41:46</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1712752426615-7BUT4FMUP0ZHW6OJTI0K/best+friend+photo+collage+%283%29.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>136</itunes:episode><itunes:title>Resilience, Purpose and Silver Linings: Angela Rodocker's Inspiring Journey</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6615c3058413d3308d98db70/1714055604953/136-Resilience+and+Purpose_Silver+Resorts+Angela-Rodocker+%28Part+1%29.mp3" length="100981568" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6615c3058413d3308d98db70/1714055604953/136-Resilience+and+Purpose_Silver+Resorts+Angela-Rodocker+%28Part+1%29.mp3" length="100981568" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Resilience, Purpose and Silver Linings: Angela Rodocker's Inspiring Journey</media:title></media:content></item><item><title>135: Questions That Every Business Owner Should Be Asking</title><dc:creator>Tommy Rohrlack</dc:creator><pubDate>Wed, 20 Mar 2024 16:18:37 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/questions-every-business-owner-should-ask</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:65fa0b7e3142e74c7f44556d</guid><description><![CDATA[In this episode of The Axiom Podcast, Tommy Rohrlack and Cameron Earhart take a deep dive into key questions every business owner should be asking. By walking through a few main examples, they provide listeners with practical, impactful, yet simple questions to ask both themselves, and their leadership team, in order to maintain a healthy pulse on their business.]]></description><itunes:author>Cameron Earhart and Tommy Rohrlack</itunes:author><itunes:summary>In this episode of The Axiom Podcast, Tommy Rohrlack and Cameron Earhart take a deep dive into key questions every business owner should be asking. By walking through a few main examples, they provide listeners with practical, impactful, yet simple questions to ask both themselves, and their leadership team, in order to maintain a healthy pulse on their business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>29:46</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1710885973208-UXWUZJ5JM9VK0CC8F427/_DSC5291-Enhanced-NR.jpg?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>135</itunes:episode><itunes:title>Questions Every Business Owner Should Be Asking</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/65fa0d2811b7745182b7cd0b/1712701379119/135-Questions+That+Every+Business+Owner+Should+Be+Asking.mp3" length="29303702" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/65fa0d2811b7745182b7cd0b/1712701379119/135-Questions+That+Every+Business+Owner+Should+Be+Asking.mp3" length="29303702" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Questions Every Business Owner Should Be Asking</media:title></media:content></item><item><title>134: Why We Do What We Do</title><dc:creator>Guest User</dc:creator><pubDate>Fri, 09 Feb 2024 16:45:18 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/why-we-do-what-we-do</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:65c6569e227a302a47b4b6de</guid><description><![CDATA[In the latest episode of the Axiom podcast, hosts Shannon Lonergan and Devin Dash engage in a thought-provoking conversation to uncover the "why" behind their work at Axiom. Emphasizing the mission of building purpose-driven businesses, they explore the transformative power of well-run small businesses in positively impacting communities.]]></description><itunes:author>Shannon Lonergan &amp; Devin Dash</itunes:author><itunes:subtitle>Unveiling the Transformative Power of Purpose-Driven Business: Insights from the Axiom Podcast</itunes:subtitle><itunes:summary>In the latest episode of the Axiom podcast, hosts Shannon Lonergan and Devin Dash engage in a thought-provoking conversation to uncover the "why" behind their work at Axiom. Emphasizing the mission of building purpose-driven businesses, they explore the transformative power of well-run small businesses in positively impacting communities.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:31:35</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1707845144867-PC7R2VMH4CIA2SVU6TIP/Social+SharingMain+Image+.png?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>134</itunes:episode><itunes:title>Why We Do What We Do</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/65c659ddadcf7433ee5bb8c6/1741101853868/134-Why+We+Do+What+We+Do.mp3" length="76498688" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/65c659ddadcf7433ee5bb8c6/1741101853868/134-Why+We+Do+What+We+Do.mp3" length="76498688" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Why We Do What We Do</media:title></media:content></item><item><title>133: Leading from Empathy + Efficiency</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 24 Jan 2024 18:41:59 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/leading-from-empathy-and-efficiency</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:65a94953a531051ecc073430</guid><description><![CDATA[In this episode, Shannon and Lukas stress the significance of leaders harmonizing empathy and efficiency for optimal team performance and a positive work culture. They advocate for a clear vision, active listening, and genuine care as essential components, highlighting the paradox that, by fostering empathy, leaders empower employees to overcome daily challenges and excel, ultimately leading to increased efficiency.]]></description><itunes:author>Shannon Lonergan &amp; Lukas Oest</itunes:author><itunes:subtitle>The idea is that through empathy and support, employees can overcome daily challenges and feel free to excel. </itunes:subtitle><itunes:summary>In this episode, Shannon and Lukas stress the significance of leaders harmonizing empathy and efficiency for optimal team performance and a positive work culture. They advocate for a clear vision, active listening, and genuine care as essential components, highlighting the paradox that, by fostering empathy, leaders empower employees to overcome daily challenges and excel, ultimately leading to increased efficiency.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:23:16</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1706122591315-GUAAF5263NNRGWZ9K9S3/_DSC4679-Enhanced-NR.jpg?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>133</itunes:episode><itunes:title>Leading from Empathy + Efficiency</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/65aed4c54fb8072945bb577a/1741101853868/133-Leading+From+Empathy_final.mp3" length="56565248" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/65aed4c54fb8072945bb577a/1741101853868/133-Leading+From+Empathy_final.mp3" length="56565248" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leading from Empathy + Efficiency</media:title></media:content></item><item><title>132: Getting a Head Start on the New Year</title><dc:creator>Guest User</dc:creator><pubDate>Mon, 15 Jan 2024 12:00:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/getting-a-head-start-on-the-new-year</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:659718efd60975338d0ab401</guid><description><![CDATA[There’s a lot of options out there for all of us when it comes to efficiency and productivity.

But the question we are asking you is are you choosing what is efficient specifically for you as the user? If not, why not and how can we change that?]]></description><itunes:author>Shannon Lonergan &amp; Lukas Oest</itunes:author><itunes:subtitle>Lead the charge when it comes to Q1 of 2024 instead of the year leading you!</itunes:subtitle><itunes:summary>There’s a lot of options out there for all of us when it comes to efficiency and productivity.

But the question we are asking you is are you choosing what is efficient specifically for you as the user? If not, why not and how can we change that?</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:26:48</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1704469831734-I0KYX8XM1D9UE64O8NV5/_DSC3084-Enhanced-NR.jpg?format=1500w"/><itunes:season>24</itunes:season><itunes:episode>132</itunes:episode><itunes:title>Getting a Head start on the New Year</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/65a055f6d8cefb50cea4f4b0/1741101853868/132-Getting+a+Head+Start+on+the+New+Year_Final.mp3" length="43225793" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/65a055f6d8cefb50cea4f4b0/1741101853868/132-Getting+a+Head+Start+on+the+New+Year_Final.mp3" length="43225793" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Getting a Head start on the New Year</media:title></media:content></item><item><title>131: Meet the Axiom Team - Part 3 of 3</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 11 Oct 2023 20:51:59 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/meet-the-axiom-team-part-3</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6525683740bd5e0e9a640be6</guid><description><![CDATA[In the final installation of our team podcast, we are wrapping up this series of conversations with Cameron and Shannon.

During this podcast, you'll learn a little more about the heart behind why both Cameron and Shannon chose to listen to the calling God placed on them, and use their gifts at Axiom. ]]></description><itunes:author>Shannon Lonergan &amp; Cameron Earhart</itunes:author><itunes:subtitle>Join us for the last episode in our series diving deeper into who each of the Axiom team members are!</itunes:subtitle><itunes:summary>In the final installation of our team podcast, we are wrapping up this series of conversations with Cameron and Shannon.

During this podcast, you'll learn a little more about the heart behind why both Cameron and Shannon chose to listen to the calling God placed on them, and use their gifts at Axiom. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:33:58</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1696975219243-52I5FCTWLIM5MRZ5PNBF/Axiom_Blogpost+Image_231011.png?format=1500w"/><itunes:episode>131</itunes:episode><itunes:title>Episode 131: Meet the Axiom Team - Pt 3</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6525bba88b091e53e93b48a5/1741101853868/131-Axiom+Team+Podcast+%28Pt.3%29.mp3" length="82225088" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6525bba88b091e53e93b48a5/1741101853868/131-Axiom+Team+Podcast+%28Pt.3%29.mp3" length="82225088" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Episode 131: Meet the Axiom Team - Pt 3</media:title></media:content></item><item><title>130: Meet the Axiom Team - Part 2 of 3</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 27 Sep 2023 14:11:57 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/meet-the-axiom-team-part-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6511e88fd3f61465fa0a3323</guid><description><![CDATA[Continuing the conversation from two weeks ago, we are diving deeper in the backgrounds of our team members, what brought them to Axiom and how each one of them plays a critical role here at Axiom. 

If you have never met one of our team members, we hope that this series serves as a good introduction. If we have been fortunate enough to meet, we hope this episode will feel like a long-overdue conversation of catching up! 

Lukas Oest talks about his time as a foreign exchange student from Germany, coming to Sarasota as a 16-year-old!

Joey Brannon discusses why he pivoted from CPA work to consulting, and how Axiom has become what it is today.]]></description><itunes:author>Shannon Lonergan, Lukas Oest, Joey Brannon</itunes:author><itunes:subtitle>Join Shannon as we hear from Lukas and Joey of the Axiom Team!</itunes:subtitle><itunes:summary>Continuing the conversation from two weeks ago, we are diving deeper in the backgrounds of our team members, what brought them to Axiom and how each one of them plays a critical role here at Axiom. 

If you have never met one of our team members, we hope that this series serves as a good introduction. If we have been fortunate enough to meet, we hope this episode will feel like a long-overdue conversation of catching up! 

Lukas Oest talks about his time as a foreign exchange student from Germany, coming to Sarasota as a 16-year-old!

Joey Brannon discusses why he pivoted from CPA work to consulting, and how Axiom has become what it is today.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:34:48</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1695824366224-2NKLRW8ARBVPW95VZQXH/Axiom_Blogpost+Image_230927+%286%29.png?format=1500w"/><itunes:episode>130</itunes:episode><itunes:title>Episode 130: Meet the Axiom Team - Pt 2</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/651426599764553c865c278d/1741101853868/130-Axiom+Team+Podcast+%28Pt.2%29.mp3" length="84225728" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/651426599764553c865c278d/1741101853868/130-Axiom+Team+Podcast+%28Pt.2%29.mp3" length="84225728" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Episode 130: Meet the Axiom Team - Pt 2</media:title></media:content></item><item><title>129: Meet the Axiom Team - Part 1 of 3</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 13 Sep 2023 18:46:36 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/meet-the-axiom-team-part-1</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6500c71a61022a7c06d1d12b</guid><description><![CDATA[In the first episode of a 3 part series, our host Shannon Lonergan is joined by the entire Axiom team for a fun full-team podcast where we dive a little deeper into our team members and learn more about ourselves personally and professionally. 

Shoutout to Baysound Studios for providing their studio space for this seven-person podcast. 

This week, you’ll hear from Carrie Luster, our team’s Firm Administrator (or chaos coordinator), Devin Dash, and Tommy Rohrlack, two of our Senior Consultants. ]]></description><itunes:author>Shannon Lonergan, Carrie Luster, Devin Dash, Tommy Rohrlack</itunes:author><itunes:subtitle>Join Shannon as we hear from Carrie, Devin and Tommy of the Axiom Team!</itunes:subtitle><itunes:summary>In the first episode of a 3 part series, our host Shannon Lonergan is joined by the entire Axiom team for a fun full-team podcast where we dive a little deeper into our team members and learn more about ourselves personally and professionally. 

Shoutout to Baysound Studios for providing their studio space for this seven-person podcast. 

This week, you’ll hear from Carrie Luster, our team’s Firm Administrator (or chaos coordinator), Devin Dash, and Tommy Rohrlack, two of our Senior Consultants. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:32:04</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1694551400768-MBCN247NYTNQ53SO9C80/Untitled+design.png?format=1500w"/><itunes:episode>129</itunes:episode><itunes:title>Episode 129: Meet the Axiom Team - Pt 1</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6501adc20bd27a05e6950171/1741101853868/129-Axiom+Team+Podcast_Pt1.mp3" length="77859968" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6501adc20bd27a05e6950171/1741101853868/129-Axiom+Team+Podcast_Pt1.mp3" length="77859968" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Episode 129: Meet the Axiom Team - Pt 1</media:title></media:content></item><item><title>128: Business as a Ministry</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 30 Aug 2023 14:48:47 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/business-as-a-ministry</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:64ee267962161c45e54a09c9</guid><description><![CDATA[This week’s episode of The Axiom Podcast discusses viewing business as a ministry by focusing on serving customers. Successful businesses are those that identify and meet their customers' needs. Tune in to learn more about how you can lead a business as a ministry.]]></description><itunes:author>Shannon Lonergan, Lukas Oest, and Tommy Rohrlack</itunes:author><itunes:summary>This week’s episode of The Axiom Podcast discusses viewing business as a ministry by focusing on serving customers. Successful businesses are those that identify and meet their customers' needs. Tune in to learn more about how you can lead a business as a ministry.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:18:48</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1693329783999-97LVBOH55OWJKB31GPZ5/ben-white-mO9vKbG5csg-unsplash.jpg?format=1500w"/><itunes:episode>128</itunes:episode><itunes:title>Episode 128: Business as a Ministry</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64ef5a2b56e00250c4267de3/1741101853868/12X-Business+As+A+Ministry_V2.mp3" length="45785408" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64ef5a2b56e00250c4267de3/1741101853868/12X-Business+As+A+Ministry_V2.mp3" length="45785408" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Episode 128: Business as a Ministry</media:title></media:content></item><item><title>127: Axiom’s Four Core Values</title><dc:creator>Guest User</dc:creator><pubDate>Thu, 10 Aug 2023 13:10:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/axioms-four-core-values</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:64d3c56e29b44a0e5874fec0</guid><description><![CDATA[Lukas Oest, our newest team member, makes his debut on The Axiom Podcast, where he joins Shannon Lonergan to talk about Axiom’s four core values: care, truth, diligence, and learning. In this episode, we uncover the importance of having core values and how they are applied in a business setting.]]></description><itunes:author>Shannon Lonergan &amp; Lukas Oest</itunes:author><itunes:subtitle>Care, Truth. Diligence, Learning</itunes:subtitle><itunes:summary>Lukas Oest, our newest team member, makes his debut on The Axiom Podcast, where he joins Shannon Lonergan to talk about Axiom’s four core values: care, truth, diligence, and learning. In this episode, we uncover the importance of having core values and how they are applied in a business setting.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:25:32</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1691607734789-PRQZTUDUCE0H0JMPGNUX/_DSC7370.jpg?format=1500w"/><itunes:episode>127</itunes:episode><itunes:title>Axiom's Four Core Values</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64d3e4b22058a0121e2e5c4a/1741101843679/127-Axiom_s+Four+Core+Values.mp3" length="61979648" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64d3e4b22058a0121e2e5c4a/1741101843679/127-Axiom_s+Four+Core+Values.mp3" length="61979648" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Axiom's Four Core Values</media:title></media:content></item><item><title>126: Delegating Decision Making</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 26 Jul 2023 11:30:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/delegating-decision-making</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:64beea7bf17d1b2cc6cb8867</guid><description><![CDATA[In this episode of The Axiom Podcast, Shannon and Joey discuss the difficulties and advantages of delegating tasks as a leader and offer practical advice on improving delegation skills.
The conversation starts with why delegation is challenging for high achievers. It is difficult to relinquish control of tasks, but it will bear much fruit for the leader and team members involved.
Joey explains delegation involves a trade-off because explaining tasks and training others to handle them takes time. Nevertheless, empowering others to take over responsibilities can save leaders time in the long run.]]></description><itunes:author>Joey Brannon &amp; Shannon Lonergan</itunes:author><itunes:subtitle>The difficulties and advantages of delegating tasks as a leader</itunes:subtitle><itunes:summary>In this episode of The Axiom Podcast, Shannon and Joey discuss the difficulties and advantages of delegating tasks as a leader and offer practical advice on improving delegation skills.
The conversation starts with why delegation is challenging for high achievers. It is difficult to relinquish control of tasks, but it will bear much fruit for the leader and team members involved.
Joey explains delegation involves a trade-off because explaining tasks and training others to handle them takes time. Nevertheless, empowering others to take over responsibilities can save leaders time in the long run.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>40:13</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1690233983182-PFN85GWLDIZB5ORQM7NY/230726_Delegating+Decision+Making.png?format=1500w"/><itunes:episode>126</itunes:episode><itunes:title>Episode 126: Delegating Decision Making</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64c1831d0272775aa8ecda7e/1741101853868/126-Delegating+Decision+Making+-+How+Leaders+Solve+Problems.mp3" length="97238528" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64c1831d0272775aa8ecda7e/1741101853868/126-Delegating+Decision+Making+-+How+Leaders+Solve+Problems.mp3" length="97238528" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Episode 126: Delegating Decision Making</media:title></media:content></item><item><title>125: Leadership Affirmations</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 12 Jul 2023 20:40:09 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/125-leadership-affirmations</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:64aefa8bdd6aaf41bcb23327</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Good leadership starts from within. It's about serving your team, empowering them, and living the values you want them to embody. Listen to our newest podcast episode now and embark on your journey towards effective servant leadership.</p>]]></description><itunes:author>Shannon Lonergan &amp; Joey Brannon with Tommy Rohrlack</itunes:author><itunes:subtitle>Effective Servant Leadership</itunes:subtitle><itunes:summary>Shannon is joined by Joey and Tommy as they discuss the importance of servant leadership and having leadership affirmations to build a strong culture. Excelling leaders are committed to investing time in others, encouraging and empowering their team, and championing the organization's values.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>42:02</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1689189421144-U6MJFWR2TUN5IY9OMQKA/230712_Leadership+Affirmations+Podcast.png?format=1500w"/><itunes:episode>125</itunes:episode><itunes:title>Leadership Affirmations</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64aefcf520dc0f1949ecf94b/1689189702999/125-Leadership+Affirmations.mp3" length="101599808" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64aefcf520dc0f1949ecf94b/1689189702999/125-Leadership+Affirmations.mp3" length="101599808" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leadership Affirmations</media:title></media:content></item><item><title>124: Developing Strong Teams through Accountability</title><dc:creator>Guest User</dc:creator><pubDate>Fri, 30 Jun 2023 16:33:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/124-developing-strong-teams-through-accountability</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:649ec577b929a245a3366de8</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Drawing insights from Joey's book, "Grow with Purpose," this podcast discussion centered around the importance of leaders being accountable to their teams and fostering a culture of accountability.</p>]]></description><itunes:author>Shannon Lonergan and Cameron Earhart</itunes:author><itunes:subtitle>Developing Strong Teams through Accountability</itunes:subtitle><itunes:summary>Drawing insights from Joey's book, "Grow with Purpose," this podcast discussion centered around the importance of leaders being accountable to their teams and fostering a culture of accountability.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>14:43</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1688142598315-FJSWWUSLISA47DXEZCZB/1.png?format=1500w"/><itunes:episode>124</itunes:episode><itunes:title>Developing Strong Teams through Accountability</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/649f0159c2ae215612adb446/1689189003917/124-Developing+Strong+Teams+through+Accountability.mp3" length="36068250" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/649f0159c2ae215612adb446/1689189003917/124-Developing+Strong+Teams+through+Accountability.mp3" length="36068250" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Developing Strong Teams through Accountability</media:title></media:content></item><item><title>123: Quarterly Priorities</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 14 Jun 2023 12:10:21 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/123-quarterly-priorities</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6489078df414ea5579a4ef9e</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">In our latest podcast, we dive into the world of creating and executing quarterly priorities. Join us as we explore the benefits of this strategic planning method and how it differs from regular tasks.&nbsp;</p><p class="" style="white-space:pre-wrap;">Quarterly priorities allow you to step back and plan for the next 90 days, enabling you to focus on the big things you want to accomplish - the framework being the popular OKR (Objectives and Key Results) method.&nbsp;</p><p class="" style="white-space:pre-wrap;">At Axiom, we understand the power of quarterly priorities and how they contribute to successful leadership teams. However, we also recognize the importance of allocating dedicated time for quarterly meetings. Tune into our podcast to learn more about this game-changing approach and how to stay accountable to your goals! </p><p class="" style="white-space:pre-wrap;"><br></p>]]></description><itunes:author>Shannon Lonergan and Joey Brannon</itunes:author><itunes:subtitle>Driving Success Through Strategic Focus: Harnessing the Power of Quarterly Priorities</itunes:subtitle><itunes:summary>In today’s fast-paced world, it’s essential to have a strategic planning method that allows you to focus on your most important goals. That’s where quarterly priorities come in! Unlike regular tasks, quarterly priorities help you take a step back and plan for the next 90 days, enabling you to make meaningful progress while keeping the bigger picture in mind.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>47:28</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1686704910749-VFAN12JYPB7A8OUO3JNF/Quarterly+Priorities_230614.png?format=1500w"/><itunes:episode>123</itunes:episode><itunes:title>Quarterly Priorities</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/648912514127a951e46fc2f5/1688126840054/123-Quarterly+Priorities.mp3" length="114642368" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/648912514127a951e46fc2f5/1688126840054/123-Quarterly+Priorities.mp3" length="114642368" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Quarterly Priorities</media:title></media:content></item><item><title>122: Lunch + Learn Survey Results</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 07 Jun 2023 19:52:47 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/122-no-bad-teams-survey-results</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6480c771068dc67d3cf53d40</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;"><strong>Coming out of our 3 part series on the idea of “No Bad Teams” (listen to part 1-3 wherever you listen to podcasts!), we wanted to share some statistics from our pre Lunch + Learn survey that we sent out to both of the groups that we presented to. The numbers we talk about in this podcast are coming from 39 different businesses across the Southwest Florida region, with the goal of shedding light on the fact that nobody is immune to struggling with their team and or leadership.&nbsp;</strong></p>]]></description><itunes:author>Shannon Lonergan and Joey Brannon</itunes:author><itunes:subtitle>No Bad Teams Recap</itunes:subtitle><itunes:summary>This week, our podcast is a recap of the No Bad Teams series with stats from a pre-event survey of 39 businesses in SW Florida. Shannon + Joey are shedding light on leadership + team struggles. 10 key questions are asked, which include topics ranging from toxic team members to interruptions to what your business is currently worth. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:01:23</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1686166303978-CVAX877TXP3BRGZMO7YE/Creative-business-people-working-on-business-project-in-office+_+Lunch+%2B+Learn+Survey+Results+_+230607.jpeg?format=1500w"/><itunes:episode>122</itunes:episode><itunes:title>Lunch + Learn Survey Results</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6480d91f225b03259ffc0e7c/1686701965400/122-Lunch+%26+Learn+Survey+Results.mp3" length="59646464" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6480d91f225b03259ffc0e7c/1686701965400/122-Lunch+%26+Learn+Survey+Results.mp3" length="59646464" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Lunch + Learn Survey Results</media:title></media:content></item><item><title>121: No Bad Teams (Part 3)</title><dc:creator>Guest User</dc:creator><pubDate>Thu, 01 Jun 2023 15:23:53 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/121-no-bad-teams-part-3-x9mfr</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6478b7e218175b7e816f91cd</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Tune into the third and final episode on the topic of No Bad Teams, where we’re joined by Cameron Earhart of the Axiom Team discussing the importance of creating and maintaining values for your business.</p><p class="" style="white-space:pre-wrap;">We’ll walk through what, how, and why you need these values to truly cultivate the business and team members that you’ve been hoping for. </p>]]></description><itunes:author>Shannon Lonergan and Cameron Earhart</itunes:author><itunes:subtitle>Developing a Hiring Process to Build a Winning Team</itunes:subtitle><itunes:summary>In our third and final episode on the topic of No Bad Teams, we’re joined by Cameron Earhart of the Axiom team, where he is going to discuss the importance of creating and maintaining values for your business. 

We talk about finding the 3-4 core values for your company, defining those values, and creating expectations for team members around the values. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>23:43</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1685628858237-9VF2IMFYJJ4SVJI465D0/iStock-1018188310+_+No+Bad+Teams+_+Part+3.jpg?format=1500w"/><itunes:episode>121</itunes:episode><itunes:title>No Bad Teams (Part 3)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6480cf27667a145178555c32/1686163261350/121-No+Bad+Teams+%28Part+3%29.mp3" length="23479040" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6480cf27667a145178555c32/1686163261350/121-No+Bad+Teams+%28Part+3%29.mp3" length="23479040" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">No Bad Teams (Part 3)</media:title></media:content></item><item><title>120: No Bad Teams (Part 2)</title><dc:creator>Guest User</dc:creator><pubDate>Thu, 25 May 2023 13:36:13 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/120-no-bad-teams-part-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:646cebca0ba5a2600528cb6c</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">In this week’s episode, Shannon + Joey continue diving into the idea of No Bad Teams, specifically going deeper on the idea of where good teams come from.&nbsp;</p><p class="" style="white-space:pre-wrap;">Starting with the idea of extreme ownership, and then ending with learning how to empower your team so that you can step into the leadership role that you’re meant to have, this week’s episode will leave you excited and ready to move towards creating solutions and taking responsibility for your team's shortcomings.&nbsp;</p>]]></description><itunes:author>Shannon Lonergan and Joey Brannon</itunes:author><itunes:subtitle>Developing a Hiring Process to Build a Winning Team</itunes:subtitle><itunes:summary>In this week’s episode, Shannon + Joey continue diving into the idea of No Bad Teams, specifically going deeper on the idea of where good teams come from. 

Starting with the idea of extreme ownership and then ending with learning how to empower your team so that you can step into the leadership role that you’re meant to have. This week’s episode will leave you excited and ready to move towards creating solutions and taking responsibility for your team's shortcomings. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>30:11</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1684860800563-140TNB4BZIITV82JRGMF/Smiling-business-people-sharing-document-in-meeting+_+No+Bad+Teams+_+Part+2.jpeg?format=1500w"/><itunes:episode>120</itunes:episode><itunes:title>No Bad Teams (Part 2)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/646cef1168fede41af16501b/1685627953277/120-No+Bad+Teams+%28Part+2%29.mp3" length="29689472" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/646cef1168fede41af16501b/1685627953277/120-No+Bad+Teams+%28Part+2%29.mp3" length="29689472" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">No Bad Teams (Part 2)</media:title></media:content></item><item><title>119: No Bad Teams (Part 1)</title><dc:creator>Guest User</dc:creator><pubDate>Thu, 18 May 2023 15:49:46 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/119-no-bad-teams-part-1</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:64661fd0d0538d7709ced5f0</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">What does it mean to have no bad teams? Seems like quite the polarizing statement.&nbsp;</p><p class="" style="white-space:pre-wrap;">In this engaging discussion, Devin and Shannon dive into the meaning behind our statement of “No Bad Teams” and our take on empowering leaders to take Extreme Ownership over everything they have their hands on in their business. We talk about the costs associated with bad teams, give some well known household examples of bad teams, and at the end we remind our listeners that the best way to move forward is to truly lead by example and take that approach of Extreme Ownership and really own your business.<strong><em>&nbsp;</em></strong></p><p class="" style="white-space:pre-wrap;">Don’t forget to come back next week as we dive into part 2 of this discussion and talk about where do bad teams actually come from. </p>]]></description><itunes:author>Shannon Lonergan and Devin Dash</itunes:author><itunes:subtitle>Developing a Hiring Process to Build a Winning Team</itunes:subtitle><itunes:summary>“No Bad Teams” is a 3 part conversation. We start by exploring the meaning behind this statement, observing that when clients face problems, they tend to either focus on the individuals involved or the person at the center of the issue. We advocate for an Extreme Ownership approach, reminding our listeners that at the end of the day, no one can make a change except for themselves, and leading by example is the best approach to cultivating great teams.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>18:44</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1684415454503-A6H4NNI0K4RS7OYDPVJ7/Group-of-colleagues-celebrating-success-No+bad+teams_+part+1.jpeg?format=1500w"/><itunes:episode>119</itunes:episode><itunes:title>No Bad Teams (Part 1)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/646620ab4c11e856ef73e65d/1684859850181/119-No+Bad+Teams+%28Part+1%29.mp3" length="45670208" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/646620ab4c11e856ef73e65d/1684859850181/119-No+Bad+Teams+%28Part+1%29.mp3" length="45670208" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">No Bad Teams (Part 1)</media:title></media:content></item><item><title>118: Hiring “A” Players (Part 2)</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 03 May 2023 14:06:24 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/118-hiring-a-players-part-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6452652604f5e716922a9d1e</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">When hiring an “A” player, we are not just focused on one thing about the candidate - instead, we are focused on multiple things, making sure to ask pointed questions to get to know the candidate.&nbsp;</p><p class="" style="white-space:pre-wrap;">Hiring a culture fit matters, and asking questions to learn the candidate's experience and competency is also important.</p><p class="" style="white-space:pre-wrap;">Our suggestion to you - be sure to take the time to ask the hard questions and use the tools and resources that are available to you through many channels to be able to dig deeper in confirming that the candidate is in fact, an “A” player.</p>]]></description><itunes:author>Devin Dash and Shannon Lonergan</itunes:author><itunes:subtitle>Developing a Hiring Process to Build a Winning Team</itunes:subtitle><itunes:summary>In this episode, Devin and Shannon sit down to discuss the importance of categorizing candidates based on their experience and competency. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>27:39</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1683122240449-DJMAEBG4OSV8882S92UY/iStock+Image+_+Hiring+A+Players+Part+2+.jpeg?format=1500w"/><itunes:episode>118</itunes:episode><itunes:title>Hiring “A” Players (Part 2)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64526648f53d705982149094/1684414416358/118-Hiring+A+Players+%28Part+2%29.mp3" length="67106048" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64526648f53d705982149094/1684414416358/118-Hiring+A+Players+%28Part+2%29.mp3" length="67106048" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Hiring “A” Players (Part 2)</media:title></media:content></item><item><title>117: Hiring “A” Players (Part 1)</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 26 Apr 2023 17:56:16 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/117-hiring-a-players-part-1</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6449340e7a6f3804fa8a2785</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Hiring an “A” player means that you are choosing to hire for culture and character over hiring for a need to fill a role.&nbsp;</p><p class="" style="white-space:pre-wrap;">At Axiom, not only do we teach other businesses how to hire for longevity, but we also follow this proven process when hiring for our internal team.&nbsp;</p><p class="" style="white-space:pre-wrap;">Tune into our most recent episode, where we talk about hiring “A” players by having a candid conversation with Devin and our newest consultant, Shannon.&nbsp;</p>]]></description><itunes:author>Devin Dash and Shannon Lonergan</itunes:author><itunes:subtitle>Developing a Hiring Process to Build a Winning Team</itunes:subtitle><itunes:summary>The hiring process is an essential function in any business. But hiring is more than getting people in the door. Companies that know this stick to a process designed to identify “A” players who contribute to the company culture and help the company accomplish its vision.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>33:23</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1682520888780-RQPZJ5NZBBN7BIB9BOIW/iStock-1402715678+_+Hiring+A+Players+Episode.jpg?format=1500w"/><itunes:episode>117</itunes:episode><itunes:title>Hiring “A” Players (Part 1)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/644945a894383d2b562fc689/1683121446974/117-Hiring+A+Players+%28Part+1%29.mp3" length="80831168" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/644945a894383d2b562fc689/1683121446974/117-Hiring+A+Players+%28Part+1%29.mp3" length="80831168" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Hiring “A” Players (Part 1)</media:title></media:content></item><item><title>116: Culture handoff</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 19 Apr 2023 16:15:39 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/116-culture-handoff</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6440119bc3a40b76834b0441</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">What does it look like to turn over the keys to a company’s culture?</p><p class="" style="white-space:pre-wrap;">We work with a lot of 2nd and 3rd generation family businesses, and most of them do a pretty good job of paying attention to how stock will be transferred for estate and trust taxes, how the org chart needs to be adjusted for new roles and responsibilities…even the schedule of future monthly or quarterly meetings that Gen 1 and Gen 2 will have together to smooth over any bumps in the road after the announcement.</p><p class="" style="white-space:pre-wrap;">But precious few pay as much attention to making sure the culture stays robust and healthy through the change.</p><p class="" style="white-space:pre-wrap;">In this episode, Joey and Devin walk through what culture is and what it means to hand over those intangible keys to the heartbeat of a business.</p>]]></description><itunes:author>Joey Brannon and Devin Dash</itunes:author><itunes:subtitle>Handing Over the Culture to the Next Generation</itunes:subtitle><itunes:summary>Succession planning isn’t just about business processes and stock transfers. How organizations handle the passing of the cultural baton has a lot to do with the eventual success of the next generation of business owners.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>34:48</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1681920788997-QLMTSFKAEQSC14FKZLNK/Feet-and-words-future-and-past--on-an-alphalt-road-493338016_2123x1417.jpeg?format=1500w"/><itunes:episode>116</itunes:episode><itunes:title>Culture Handoff</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64493bf72633787cf3e3924b/1682521151389/116-Culture+Handoff.mp3" length="84244268" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/64493bf72633787cf3e3924b/1682521151389/116-Culture+Handoff.mp3" length="84244268" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Culture Handoff</media:title></media:content></item><item><title>115: Businesses and Communities Flourishing Together | Thomas Hlohinec</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 12 Apr 2023 16:37:49 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/115-businesses-and-communities-flourishing-together</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6436d27ee13c806691b0597c</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Thomas Hlohinek (pronounced Low-he-nik) is the founder of Rise Financial Partners and also serves as the Executive Director of the Manasota Christian Community Foundation.</p>]]></description><itunes:author>Host: Joey Brannon &amp; Steve Sullivan | Guest: Thomas Hlohinec</itunes:author><itunes:subtitle>Businesses and Communities Flourishing Together</itunes:subtitle><itunes:summary>Thomas is a local business leader, community investor, and non-profit volunteer. In this episode, we cover a range of topics that demonstrate there are no boundaries between the various areas of our life. They all influence one another and grow from the seeds of our character.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>49:33</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1681317112263-6GY6QZM5FWN03ZAF35ZM/thomas+hlohinec.jpeg?format=1500w"/><itunes:episode>115</itunes:episode><itunes:title>Businesses and Communities Flourishing Together</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6436db371dc384749b846d43/1681920411259/115-Thomas+Hlohinec.mp3" length="119663012" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6436db371dc384749b846d43/1681920411259/115-Thomas+Hlohinec.mp3" length="119663012" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Businesses and Communities Flourishing Together</media:title></media:content></item><item><title>114: The Right and the Wrong Way to Hire Gen 2</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 15 Feb 2023 16:47:53 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/114-the-right-and-the-wrong-way-to-hire-gen-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:63ece56867cb7b14c7b3607f</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">We all understand when parents want to hire their adult kids to work alongside them in the business. What parent wouldn’t want that opportunity? But sometimes mom and dad can unwittingly set the stage for failure before Gen 2 has a chance to earn their first pay check.</p><p class="" style="white-space:pre-wrap;">In this episode of The Axiom Podcast, Joey and Devin discuss the best way to bring Gen 2 into the business and how it can be a significant competitive and cultural advantage, rather than a distraction or worse, a toxic blow to the culture.</p>]]></description><itunes:author>Devin Dash and Joey Brannon</itunes:author><itunes:subtitle>The Right and the Wrong Way to Hire Gen 2</itunes:subtitle><itunes:summary>In a lot of ways, this episode could be subtitled “What not to do if you want your kids to work in the business.” Joey and Devin talk about how the second generation can be brought into the business in a way that sets them and their peers up for success.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>30:08</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1676479479721-5GBIKG14VWIQ11FNBPE3/Money-Tree-985904070_1900x1583.jpeg?format=1500w"/><itunes:episode>114</itunes:episode><itunes:title>The Right and the Wrong Way to Hire Gen 2</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63ed0b3575ec8d0fc2642a4c/1681314026729/114-The+Right+and+the+Wrong+Way+to+Hire+Gen+2.mp3" length="73029620" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63ed0b3575ec8d0fc2642a4c/1681314026729/114-The+Right+and+the+Wrong+Way+to+Hire+Gen+2.mp3" length="73029620" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Right and the Wrong Way to Hire Gen 2</media:title></media:content></item><item><title>113: Can the Family Survive Working Together</title><dc:creator>Guest User</dc:creator><pubDate>Thu, 09 Feb 2023 15:33:18 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/113-can-the-family-survive-working-together</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:63e3a59ee5e3095ed0dddd7b</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Working with family can be one of the most rewarding and yet frustrating experiences, especially when it comes to older and younger generations working in the same business. In this episode, Joey and Devin talk about setting boundaries and how business owners can help their children working in the business understand what is most important and what can be put on the back burner.</p><p class="" style="white-space:pre-wrap;">Links to things mentioned in this episode:</p><p class="" style="white-space:pre-wrap;"><a href="https://read.amazon.com/kp/embed?asin=B0089LOO5Y&amp;linkCode=kpe&amp;preview=newtab&amp;ref_=cm_sw_r_kb_dp_9VE4FMCGZCQXRKTJT2PZ&amp;tag=ac0a29-20">Boundaries for Leaders by Henry Cloud </a></p><p class="" style="white-space:pre-wrap;"><a href="https://drive.google.com/file/d/1hmEyr_YUlf6nHBBQASFj5_m7fab4Felb/view?usp=share_link">PDF of Axioms Illustrative One Page Plan Template</a></p><p class="" style="white-space:pre-wrap;"><a href="https://music.apple.com/us/playlist/john-mellencamp-essentials/pl.d376c45726634a1b9fb331279e08cfd8">John Mellencamp Essentials Playlist</a></p>]]></description><itunes:author>Devin Dash and Joey Brannon</itunes:author><itunes:subtitle>Can the Family Survive Working Together</itunes:subtitle><itunes:summary>Working with family can be one of the most rewarding and yet frustrating experiences, especially when it comes to older and younger generations working in the same business. In this episode, Joey and Devin talk about setting boundaries and how business owners can help their children working in the business understand what is most important and what can be put on the back burner.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>29:25</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1675864747896-BM2EZMP89RHEOLTBFP0M/Angry-man-shouting-at-indignant-female-colleague.-1073416006_2125x1416.jpeg?format=1500w"/><itunes:episode>113</itunes:episode><itunes:title>Can the Family Survive Working Together</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63e3a9aaf0ee796016e08ce1/1676469608871/113-Can+The+Family+Survive+Working+Together.mp3" length="28956605" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63e3a9aaf0ee796016e08ce1/1676469608871/113-Can+The+Family+Survive+Working+Together.mp3" length="28956605" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Can the Family Survive Working Together</media:title></media:content></item><item><title>112: Can Mom and Dad Let Go of the Business?</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 14 Dec 2022 15:14:02 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/112-can-mom-and-dad-let-go-of-the-business</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6399e208b17a723edcca8b22</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">When it comes to passing the business on to the second generation, many parents struggle to let go. In this episode, Joey and Devin discuss:</p><p class="" style="white-space:pre-wrap;">1) Common scenarios that come up in the transition.</p><p class="" style="white-space:pre-wrap;">2) How the state of vision affects a transition from one leader to another.</p><p class="" style="white-space:pre-wrap;">3) The importance of the “hand off” and what the baton of leadership really means.</p><p class="" style="white-space:pre-wrap;">Links mentioned in this episode:</p><p class="" style="white-space:pre-wrap;">Tim Ferris podcast: https://tim.blog/podcast/</p><p class="" style="white-space:pre-wrap;">White Horse Inn podcast: https://whitehorseinn.org/how-to-listen/</p><p class="" style="white-space:pre-wrap;"><br></p>]]></description><itunes:author>Devin Dash and Joey Brannon</itunes:author><itunes:subtitle>Can Mom and Dad Let Go of the Business?</itunes:subtitle><itunes:summary>When it comes to passing the business on to the second generation, many parents struggle to let go. In this episode, Joey and Devin discuss common scenarios that come up in the transition, and how to be successful when passing the baton of leadership.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>36:20</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1671030456895-UE06CZCJ0M13INOB51E6/Duo-Tone-Icon---Relay-run-907924088_1735x1735.jpeg?format=1500w"/><itunes:episode>112</itunes:episode><itunes:title>Can Mom and Dad Let Go of the Business?</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6399e306e20cc6201bc1739e/1675863454539/112-Can+Mom+and+Dad+Let+Go+of+the+Business.mp3" length="87927500" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6399e306e20cc6201bc1739e/1675863454539/112-Can+Mom+and+Dad+Let+Go+of+the+Business.mp3" length="87927500" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Can Mom and Dad Let Go of the Business?</media:title></media:content></item><item><title>111: Customer Experience</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 30 Nov 2022 17:40:41 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/111-customer-experience</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6387902e808d3c518cd047ef</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">“There’s something different about her!” This week’s episode with world-class trainer Jaime Marco is a fun one. Discover new insights on leadership, sales and customer experience with one of the most infectious people I know.</p>]]></description><itunes:author>Host: Joey Brannon | Guest: Jaime Marco</itunes:author><itunes:subtitle>Leadership, Sales and Customer EXPERIENCE with Jaime Marco</itunes:subtitle><itunes:summary>In this episode, we learn about the three pillars of Jaime Marco’s work at Evolve Business Consulting: Leadership, Sales, and Customer Experience.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:05:11</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1669830947735-ZT5FJ1H95AKQ29F7QCKL/jaime+marco_resized.jpg?format=1500w"/><itunes:episode>111</itunes:episode><itunes:title>Customer Experience</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/638792a2ef8c8e61e43c6c03/1671029256452/111-Jaime+Marco.mp3" length="157033908" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/638792a2ef8c8e61e43c6c03/1671029256452/111-Jaime+Marco.mp3" length="157033908" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Customer Experience</media:title></media:content></item><item><title>110: Delegating Decision-Making</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 16 Nov 2022 20:10:13 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/110-delegating-decision-making</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:637541a74f54a246592b8974</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Delegating tasks is one thing. Delegating decisions is a little harder. How do you delegate something that happens inside your head?</p><p class="" style="white-space:pre-wrap;">In this episode, Joey and Cameron dive into developing leaders who can think in ways to accomplish what is important to you and them.</p>]]></description><itunes:author>Joey Brannon and Cameron Earhart</itunes:author><itunes:subtitle>How Leaders Solve Problems</itunes:subtitle><itunes:summary>Delegating tasks is one thing. Delegating decisions is a little harder. How do you delegate something that happens inside your head?

In this episode, Joey and Cameron dive into developing leaders who can think in ways to accomplish what is important to you and them.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>24:58</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1668629245801-JPTMU014XZ67QJFV79KJ/businessman-in-doubt%2C-man-in-suit-choosing-between-two-different-choices.-vector-illustration-1284883673_1054x998.jpeg?format=1500w"/><itunes:episode>110</itunes:episode><itunes:title>Delegating Decision Making</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/637542549d16cd10b9e3ca12/1669828654859/110-Delegating+Decision+Making.mp3" length="60630032" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/637542549d16cd10b9e3ca12/1669828654859/110-Delegating+Decision+Making.mp3" length="60630032" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Delegating Decision Making</media:title></media:content></item><item><title>109: Are Your Kids Ready to Take Over the Business?</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 09 Nov 2022 16:39:16 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/109-are-you-kids-ready-to-take-over-the-business</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:636bd31753949619a20352d0</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Many parents wonder whether turning over the keys to the business will put their retirement in jeopardy. In this episode, Joey and Cameron layout the reasons why just having the second gen work in different areas of the business is probably NOT the best way to determine if they are ready.</p>]]></description><itunes:author>Joey Brannon and Cameron Earhart</itunes:author><itunes:subtitle>Are Your Kids Ready to Take Over the Business?</itunes:subtitle><itunes:summary>Many parents wonder whether turning over the keys to the business will put their retirement in jeopardy. In this episode, Joey and Cameron layout the reasons why just having the second gen work in different areas of the business is probably NOT the best way to determine if they are ready.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>26:57</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1668011656181-U0RLPUIA9WMYEYSG1OLB/Car-salesman-handing-keys-to-customer-136591822_2122x1415.jpeg?format=1500w"/><itunes:episode>109</itunes:episode><itunes:title>Are Your Kids Ready?</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/636bd44fc27768636ec8d348/1668628903310/109-Are+Your+Kids+Ready+to+Take+Over+the+Business.mp3" length="65402156" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/636bd44fc27768636ec8d348/1668628903310/109-Are+Your+Kids+Ready+to+Take+Over+the+Business.mp3" length="65402156" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Are Your Kids Ready?</media:title></media:content></item><item><title>108: Employee Owned</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 27 Oct 2022 13:13:26 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/108-how-esops-can-provide-a-dignified-retirement-john-mcguire</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:635a7de7af27cb471a5758fe</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">“I want people to have a dignified retirement!” That is the heart of John McGuire and in this episode he breaks down how ESOP’s can help small businesses with employee engagement, succession, tax savings and a host of other things that keep business owners up at night.</p><p class="" style="white-space:pre-wrap;"><br></p><p class="" style="white-space:pre-wrap;">The episode is packed with useful information that all business owners should have. Here are some links to resources mentioned in the episode, but by far the most important is John’s contact information.</p><p class="" style="white-space:pre-wrap;"><a href="https://www.linkedin.com/in/john-m-mcguire-aif-4b808116/">John McGuire LinkedIn profile</a> </p><p class="" style="white-space:pre-wrap;"><a href="https://smlr.rutgers.edu/sites/smlr/files/Documents/Faculty-Staff-Docs/3-21-18_main_street_employee_ownership_act_summary_5_copy.pdf">The Main Street Employee Ownership Act</a> summary </p><p class="" style="white-space:pre-wrap;"><a href="https://esopassociation.org">The ESOP Association</a></p><p class="" style="white-space:pre-wrap;"><a href="https://www.nceo.org">The National Center for Employee Ownership</a> </p><p class="" style="white-space:pre-wrap;"><a href="https://esca.us/wp-content/uploads/2022/04/EY-ESCA-S-ESOP-Analysis-2022.04.2257.pdf">Contribution of S ESOPs to participants’ retirement security and employee-owner benefits</a> Ernst and Young report</p>]]></description><itunes:author>Host: Joey Brannon | Guest: John McGuire</itunes:author><itunes:subtitle>How ESOPs Can Provide a Dignified Retirement</itunes:subtitle><itunes:summary>John McGuire is a 35-year veteran of the qualified plan arena and has a passion for giving employees a dignified retirement. In this episode, John shares his expertise with us on the subject of Employee Stock Ownership Plans and why they might be a better option now than they have ever been before.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>58:07</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1666876222528-S603P4HBE2C6EOAPFHSP/john+mcguire.jpeg?format=1500w"/><itunes:episode>108</itunes:episode><itunes:title>Employee Owned</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/635a7fc428b33d1438ee52df/1668010775590/108-ESOPs+with+John+McGuire.mp3" length="140210892" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/635a7fc428b33d1438ee52df/1668010775590/108-ESOPs+with+John+McGuire.mp3" length="140210892" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Employee Owned</media:title></media:content></item><item><title>107: Lessons from LEGOLAND</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 19 Oct 2022 21:28:15 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/107-lessons-from-legoland</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:63506a41a96891176890a515</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">We’ve done several podcasts on theme parks over the last few months. It seems like everyone on the Axiom team has been learning from their family vacations.</p><p class="" style="white-space:pre-wrap;">The secret is they’re great places to view business activities happening in high volumes, with how many customers or “guests” visit them daily.</p><p class="" style="white-space:pre-wrap;">This summer, Devin got the opportunity to visit LEGOLAND, Florida, for the first time. So in this week's podcast, the Axiom team joins him to cover 7 lessons he learned from the place built with LEGOs.*</p><p class="" style="white-space:pre-wrap;">Commit to lifelong learning.</p><p class="" style="white-space:pre-wrap;">Delight in the success of your team.</p><p class="" style="white-space:pre-wrap;">Empower your team with systems and processes.</p><p class="" style="white-space:pre-wrap;">Support partners to incentivize buy-in.</p><p class="" style="white-space:pre-wrap;">Restructure (or eliminate) staff when automation allows.</p><p class="" style="white-space:pre-wrap;">Great customer service creates memories.</p><p class="" style="white-space:pre-wrap;">Capitalize on and profit from 'waste'.</p><p class="" style="white-space:pre-wrap;">*LEGOLAND isn't literally built with LEGOs, though many features are.</p>]]></description><itunes:author>Joey Brannon, Devin Dash, &amp; Cameron Earhart</itunes:author><itunes:explicit>false</itunes:explicit><itunes:duration>44:28</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1666214793340-7VKIANP2Y6R29HP3LB2Y/kHLgc74bMhQAZ4amrXh7dh+%281%29.jpg?format=1500w"/><itunes:episode>107</itunes:episode><itunes:title>Lessons from Legoland</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63506a6a38476e43daa79872/1666874855744/107-Lessons+from+Legoland.mp3" length="107449364" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63506a6a38476e43daa79872/1666874855744/107-Lessons+from+Legoland.mp3" length="107449364" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Lessons from Legoland</media:title></media:content></item><item><title>106: The Three Levels of Connection</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 12 Oct 2022 21:14:34 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/106-the-three-levels-of-connection</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:63472bed2e48366bee5728c7</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Joey Brannon, Cameron Earhart, and Devin Dash</itunes:author><itunes:explicit>false</itunes:explicit><itunes:duration>35:23</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1665608699051-KROH3C9W5KEOOA7S3ND3/Episode+106_3+Levels+of+Connection.jpg?format=1500w"/><itunes:episode>106</itunes:episode><itunes:title>The Three Levels of Connection</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63472c6776b98976e40f0491/1666214465369/106-Three+Levels+of+Connection.mp3" length="85665368" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63472c6776b98976e40f0491/1666214465369/106-Three+Levels+of+Connection.mp3" length="85665368" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Three Levels of Connection</media:title></media:content></item><item><title>105: Owners Can’t Whisper (Part 2) </title><dc:creator>Cameron Earhart</dc:creator><pubDate>Thu, 06 Oct 2022 12:44:32 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/105-owners-cant-whisper-part-2-of-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:633ec430f49b8b78cc664e6e</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Cameron Earhart, Joey Brannon, and Devin Dash</itunes:author><itunes:summary>This is a continuation podcast of “Owner’s Can’t Whisper.” If you haven’t listened to it yet, you might want to go there first.

This week, we dive into more nuanced ways owners communicate. 

Whether you realize it or not, the way owners communicate is judged by a different set of rules than the way everyone else communicates. This episode will not only help you make sense of it, but also help you communicate more effectively.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>20:04</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1665059968100-QJWI46ZAYE5TSATDT1PB/Episode+105_Part+2_Diverse-Multiethnic-Team-are-Having-a-Convo.jpeg?format=1500w"/><itunes:episode>105</itunes:episode><itunes:title>Owner's Can't Whisper (Part 2)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/633ecbe6290d1b3bb560cc59/1665608685544/105-Owners+Can_t+Whisper+%28Part+2%29.mp3" length="48893384" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/633ecbe6290d1b3bb560cc59/1665608685544/105-Owners+Can_t+Whisper+%28Part+2%29.mp3" length="48893384" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Owner's Can't Whisper (Part 2)</media:title></media:content></item><item><title>104: Owners Can’t Whisper (Part 1)</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Wed, 21 Sep 2022 15:17:43 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/104-owners-cant-whisper-part-1-of-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:632b26df252cba381ba08296</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Cameron Earhart, Joey Brannon, and Devin Dash</itunes:author><itunes:summary>How do your teams hear you? Our communication as leaders is more than just the words that come from our mouths. Our tone and our body language also play a huge part in the message our teams receive. EVEN (and perhaps especially) our position on the org chart affects not just how people hear us, but what they hear.

Owners have to be careful how they communicate with employees because the employees hear things from the owner differently than they would hear them from a coworker.

In this two-part series, the Axiom team talks about and explores ways owners can be more effective in their communication with employees. They also give tips to employees on how to interpret the things they hear from their boss, that can give mixed signals.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>30:24</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1663773280456-TJDL5Q4MDL2DJB6FLCNX/Ep+104_Part+1_Female-manager-stands-addressing-team-at-board-meeting.jpeg?format=1500w"/><itunes:episode>104</itunes:episode><itunes:title>Owner's Can't Whisper (1 of 2)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/632b2b5a520e870c0cf1b433/1665057840346/104-Owners+Can_t+Whisper+%28Part+1%29.mp3" length="73708220" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/632b2b5a520e870c0cf1b433/1665057840346/104-Owners+Can_t+Whisper+%28Part+1%29.mp3" length="73708220" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Owner's Can't Whisper (1 of 2)</media:title></media:content></item><item><title>103: Peter Erdei | Owner, Erdei Designs</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Thu, 15 Sep 2022 15:04:59 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/103-peter-erdei-erdei-designs</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:632339b720c814310d8879e4</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Hosts: Joey Brannon and Cameron Earhart  |  Guest: Peter Erdei</itunes:author><itunes:summary>Peter shares his incredible story of how he started his business and elaborates on how he goes about his work each day. 

Peter is a husband, father, and artist and has been creating wonderful and unique wooden masterpieces for years. His energy, charisma, and skill have allowed him to grow a successful business around his passion. You'll also get to hear about Peter's son and the (not so) little side business he has started.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:03:19</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1663257595836-19HF1DNZICJYRUBY1FHK/podcast_image+%28Website%29_Peter+Erdei-01.png?format=1500w"/><itunes:episode>103</itunes:episode><itunes:title>Peter Erdei - Erdei Desing</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63233ba9579f8d257dc616cf/1663772383159/103-Peter+Erdei.mp3" length="152704568" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/63233ba9579f8d257dc616cf/1663772383159/103-Peter+Erdei.mp3" length="152704568" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Peter Erdei - Erdei Desing</media:title></media:content></item><item><title>102: Your Business Is A Platform (Disney Part 2)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 08 Sep 2022 20:57:49 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/102-your-business-is-a-platform-disney-part-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:631a524954f5a84eb67a12b3</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">A few weeks ago, we talked about lessons Joey learned on a recent visit to Disney's Magic Kingdom. But all is not unicorns and rainbows at Disney. Recently, the company has come under criticism for pushing an agenda at odds with what many parents want when it comes to their child's entertainment.</p><p class="" style="white-space:pre-wrap;">In this episode, we revisit the Disney conversation from another perspective, a perspective that acknowledges businesses should have an agenda. You may agree or disagree with a business's particular agenda, but we should all recognize that a business is a platform, and that platform isn't all about sales, profits, shareholder wealth or even stakeholders in general.</p>]]></description><itunes:author>Hosts: Joey Brannon, Cameron Earhart, and Devin Dash</itunes:author><itunes:summary>A few weeks ago, we talked about lessons Joey learned on a recent visit to Disney's Magic Kingdom. But all is not unicorns and rainbows at Disney. Recently, the company has come under criticism for pushing an agenda at odds with what many parents want when it comes to their child's entertainment.

In this episode, we revisit the Disney conversation from another perspective, a perspective that acknowledges businesses should have an agenda. You may agree or disagree with a business's particular agenda, but we should all recognize that a business is a platform, and that platform isn't all about sales, profits, shareholder wealth or even stakeholders in general.

</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>22:29</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1662669979494-5X7WTP299VCRD44EEVP8/View-from-the-back-of-an-empty-auditorium-with-lights-on-453218067_1255x837.jpeg?format=1500w"/><itunes:episode>102</itunes:episode><itunes:title>Your Business Is A Platform (Disney Part 2)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/631a543bcc1dd213868bd3a3/1663252919167/102-Disney+Part+2_Your+Business+Is+A+Platform+%28Disney+Part+2%29.mp3" length="20462534" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/631a543bcc1dd213868bd3a3/1663252919167/102-Disney+Part+2_Your+Business+Is+A+Platform+%28Disney+Part+2%29.mp3" length="20462534" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Your Business Is A Platform (Disney Part 2)</media:title></media:content></item><item><title>101: Project Management Best Practices with Bill Clinebell, PMP</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Wed, 17 Aug 2022 17:15:38 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/101-project-management-best-practices-with-bill-clinebell</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62fd19432cdb1e19919e32b8</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Projects are happening all around us. Whether it's a software migration, developing a new product or service, or completing a task for our customers - we're all constantly working on projects.</p><p class="" style="white-space:pre-wrap;">This week, we sat down with our good friend, Bill Clinebell, PMP, Managing Partner of Relofant, where we discussed shared best practices of project management, his entrepreneurial story, and his two cents on what is happening in the commercial real estate market.</p>]]></description><itunes:author>Hosts: Joey Brannon and Cameron Earhart  |  Guest: Bill Clinebell</itunes:author><itunes:summary>Projects are happening all around us. Whether it's a software migration, developing a new product or service, or completing a task for our customers - we're all constantly working on projects.

This week, we sat down with our good friend, Bill Clinebell, PMP, Managing Partner of Relofant, where we discussed shared best practices of project management, his entrepreneurial story, and his two cents on what is happening in the commercial real estate market.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:26</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1660758454541-CDH18QLO201D6LPXMP6H/podcast_image-01.png?format=1500w"/><itunes:episode>101</itunes:episode><itunes:title>Project Management Best Practices with Bill Clinebell (RELOFANT)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62fd20492efff73b5122af88/1662669385065/101-Project+Management+Best+Practices+with+Bill+Clinebell.mp3" length="78952356" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62fd20492efff73b5122af88/1662669385065/101-Project+Management+Best+Practices+with+Bill+Clinebell.mp3" length="78952356" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Project Management Best Practices with Bill Clinebell (RELOFANT)</media:title></media:content></item><item><title>100: Take Control of Your Time   with Chris Williams</title><dc:creator>Guest User</dc:creator><pubDate>Thu, 21 Jul 2022 14:07:39 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/100-take-control-of-your-time-with-chris-williams</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62d071c38e7ef252b1876363</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Devin Dash and Chris Williams</itunes:author><itunes:summary>Whether you're the business owner or in a leadership role, my guess is you don't have a lack of activities or responsibilities to devote your time to. But just "spending" time on the activities can lead to feeling overwhelmed and out of control.

I think a better model is captured by Stephen R. Covey when he says, "The key is in not spending time, but in investing it." 

But as is the case with making a sound investment, tools and discipline are essential. 

In this week's episode, we're back with a good friend, Chris Williams of Aginto, as he shares the tools and disciplines he uses to invest his time well. One secret about Chris is he's prudent with his time...some might even say robotic.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:32:21</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1657828151723-W3DSM91ASJ0U70KQ4ONC/DEADLI%7E1.JPE?format=1500w"/><itunes:episode>100</itunes:episode><itunes:title>How to BuildTake Control of Your Time with Chris Williams</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62d957c4e8a68212693e1f6b/1660754243741/100-Take+Control+of+Your+Time+with+Chris+Williams.mp3" length="89953004" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62d957c4e8a68212693e1f6b/1660754243741/100-Take+Control+of+Your+Time+with+Chris+Williams.mp3" length="89953004" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">How to BuildTake Control of Your Time with Chris Williams</media:title></media:content></item><item><title>99: How to Build Phenomenal Employees (Lessons from Magic Kingdom)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 14 Jul 2022 17:39:27 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/99-how-to-build-phenomenal-employees-lessons-from-magic-kingdom</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62d0511a7dab8253698c7632</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>How does Disney do it? How do they consistently employ individuals from every age demographic and turn them into phenomenal employees? 

Learn the seven insights I gained after spending several days on property and a few late nights scouring the internet for what makes Disney so special. I talk about each of them in this week's episode.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>22:33</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1657820415016-E1DIH6AJD5SHDJ8UYJQ9/Disney+family+pic+%281%29.JPG?format=1500w"/><itunes:episode>99</itunes:episode><itunes:title>How to Build Phenomenal Employees (Lessons from Magic Kingdom)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62d0536d76543a7bb3775254/1657827779400/099-How+to+Build+Phenomenal+Employees+%28Lessons+from+Magic+Kingdom%29.mp3" length="54153019" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62d0536d76543a7bb3775254/1657827779400/099-How+to+Build+Phenomenal+Employees+%28Lessons+from+Magic+Kingdom%29.mp3" length="54153019" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">How to Build Phenomenal Employees (Lessons from Magic Kingdom)</media:title></media:content></item><item><title>98: Avoid the 5 Pitfalls of Effective Meetings</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 06 Jul 2022 19:47:13 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/98-avoid-the-5-pitfalls-of-effective-meetings</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62c5e2f59b66d80fefb11d84</guid><description><![CDATA[<p class="" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>]]></description><itunes:author>Devin Dash and Cameron Earhart</itunes:author><itunes:summary>There are few things in business more frustrating than an ineffective meeting. Why? Because not only is the time spent by meeting participants costly, but the meeting may also diminish one's ability to work on revenue-generating activities in the business. 

But knowing that a meeting is ineffective is different from knowing the pitfalls that led it there.

In this week's episode, Cameron and Devin cover just that; they discuss 5 pitfalls of effective meetings AND the foundational components to overcome them.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>38:52</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1657136643559-CK8ZCUZN8T0NXDIB8BKE/iStock-1333390975_Episode+098.jpg?format=1500w"/><itunes:episode>98</itunes:episode><itunes:title>Avoid the 5 Pitfalls of Effective Meetings</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62c5e424edd0c03376f0bf1c/1657819418668/098-Avoid+the+5+Pitfalls+of+Effective+Meetings.mp3" length="93551213" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62c5e424edd0c03376f0bf1c/1657819418668/098-Avoid+the+5+Pitfalls+of+Effective+Meetings.mp3" length="93551213" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Avoid the 5 Pitfalls of Effective Meetings</media:title></media:content></item><item><title>97: What To Do About The Coming Recession with Ben Sturgill</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 22 Jun 2022 16:31:17 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/97-what-to-do-about-the-coming-recession</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62b3372420e4cd46081ae0ef</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">This week my good friend Ben Sturgill joins us to talk about economic indicators, recession, inflation, wages and what small business owners can do to stay on top of things in a rapidly changing economic environment. </p>]]></description><itunes:author>Joey Brannon and Ben Sturgill</itunes:author><itunes:summary>This week my good friend Ben Sturgill joins us to talk about economic indicators, recession, inflation, wages and what small business owners can do to stay on top of things in a rapidly changing economic environment. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:03:41</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1655914657543-Z8NHWN8Q4QKAV65T5A9F/Ben+Sturgill+headshot.jpg?format=1500w"/><itunes:episode>97</itunes:episode><itunes:title>Building Business Managers</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62b33aa690f42b3082d14fc2/1657135861494/097-What+To+Do+About+The+Coming+Recession+with+Ben+Sturgill.mp3" length="152851101" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62b33aa690f42b3082d14fc2/1657135861494/097-What+To+Do+About+The+Coming+Recession+with+Ben+Sturgill.mp3" length="152851101" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Building Business Managers</media:title></media:content></item><item><title>96: Building Business Managers</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Wed, 15 Jun 2022 17:01:40 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/96-building-business-managers</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62a9fc8a48baa31f161bff1c</guid><description><![CDATA[What's the difference between a project manager and a business manager? Is it possible to build a great business manager?

In this episode, Joey and Cameron discuss the qualities and characteristics of a great business manager, and what we can do to train, coach, and empower them to take more "ownership" in their roles. ]]></description><itunes:author>Joey Brannon and Cameron Earhart</itunes:author><itunes:summary>What's the difference between a project manager and a business manager? Is it possible to build a great business manager?

In this episode, Joey and Cameron discuss the qualities and characteristics of a great business manager, and what we can do to train, coach, and empower them to take more "ownership" in their roles. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>24:43</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1655312094534-XJ2XO4ADA0EX6ODYYDQ5/Abstract-concept-way-to-achieve-business-success-1302675848_4077x2446.jpeg?format=1500w"/><itunes:episode>96</itunes:episode><itunes:title>Building Business Managers</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62aa0855d6c1cd33bf3f7999/1655912228744/096-Building+Business+Managers.mp3" length="59324258" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62aa0855d6c1cd33bf3f7999/1655912228744/096-Building+Business+Managers.mp3" length="59324258" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Building Business Managers</media:title></media:content></item><item><title>95: Signs of a Toxic Culture (ones in need of a 180)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 09 Jun 2022 01:13:37 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/95-signs-of-a-toxic-culture-ones-in-need-of-a-180</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62a136c655c51060f1097f43</guid><description><![CDATA[Last week, Devin and Cameron began a 2-part series on exit interviews and discussed the why and how behind them. If you missed it, make sure to give it a listen first.

This week, in Part 2, Devin and Cameron share the top questions you should be asking in your exit interviews and also discuss what to do when you feel like the conversation isn't going anywhere.]]></description><itunes:author>Joey Brannon and Cameron Earhart</itunes:author><itunes:summary>Last week, Devin and Cameron began a 2-part series on exit interviews and discussed the why and how behind them. If you missed it, make sure to give it a listen first.

This week, in Part 2, Devin and Cameron share the top questions you should be asking in your exit interviews and also discuss what to do when you feel like the conversation isn't going anywhere.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>32:10</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1654732812950-5K11DXLKBZ454C53PWKP/095_Culture+180.jpg?format=1500w"/><itunes:episode>95</itunes:episode><itunes:title>Exit Interviews: Part 1 of 2</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62a138cdae009b55a6387437/1655307402199/095-Culture+180.mp3" length="77203491" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62a138cdae009b55a6387437/1655307402199/095-Culture+180.mp3" length="77203491" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Exit Interviews: Part 1 of 2</media:title></media:content></item><item><title>94: Exit Interviews Part 2 of 2</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Wed, 18 May 2022 16:52:26 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/94-exit-interviews-part-2-of-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62851e7ad229c6021b432d42</guid><description><![CDATA[Last week, Devin and Cameron began a 2-part series on exit interviews and discussed the why and how behind them. If you missed it, make sure to give it a listen first.

This week, in Part 2, Devin and Cameron share the top questions you should be asking in your exit interviews and also discuss what to do when you feel like the conversation isn't going anywhere.]]></description><itunes:author>Cameron Earhart and Devin Dash</itunes:author><itunes:summary>Last week, Devin and Cameron began a 2-part series on exit interviews and discussed the why and how behind them. If you missed it, make sure to give it a listen first.

This week, in Part 2, Devin and Cameron share the top questions you should be asking in your exit interviews and also discuss what to do when you feel like the conversation isn't going anywhere.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>21:09</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1652359485114-ZLJOQCEDKE1U71FPT0M2/Woman-At-The-Exit-Door.-1349601997_5000x4000-1+%5BConverted%5D.jpg?format=1500w"/><itunes:episode>94</itunes:episode><itunes:title>Exit Interviews: Part 1 of 2</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/628520cb3684d97405adef88/1654732486504/094-Exit+Interviews+Part+2+of+2.mp3" length="50801060" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/628520cb3684d97405adef88/1654732486504/094-Exit+Interviews+Part+2+of+2.mp3" length="50801060" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Exit Interviews: Part 1 of 2</media:title></media:content></item><item><title>93: Exit Interviews Part 1 of 2</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Thu, 12 May 2022 12:55:42 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/93-exit-interviews-part-1-of-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62731631918feb4bef7e3b86</guid><description><![CDATA[Exit interviews can be intimidating. What questions should we ask? Who should do the interview? How do we make sure we're not wasting anyone's time?

In Part 1 of this 2-part series, Devin and Cameron lay the foundation for "why" and "how" to conduct exit interviews. Join us again next week as they jump into Part 2 and share the top questions you should be asking.

Why are you leaving your current position?]]></description><itunes:author>Cameron Earhart and Devin Dash</itunes:author><itunes:summary>Exit interviews can be intimidating. What questions should we ask? Who should do the interview? How do we make sure we're not wasting anyone's time?

In Part 1 of this 2-part series, Devin and Cameron lay the foundation for "why" and "how" to conduct exit interviews. Join us again next week as they jump into Part 2 and share the top questions you should be asking.

Why are you leaving your current position?</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>26:03</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1652359485114-ZLJOQCEDKE1U71FPT0M2/Woman-At-The-Exit-Door.-1349601997_5000x4000-1+%5BConverted%5D.jpg?format=1500w"/><itunes:episode>93</itunes:episode><itunes:title>Exit Interviews: Part 1 of 2</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/627d01c7e095cd7c91e5a1e0/1652891258089/093-Exit+Interviews+Part+1+of+2.mp3" length="62557208" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/627d01c7e095cd7c91e5a1e0/1652891258089/093-Exit+Interviews+Part+1+of+2.mp3" length="62557208" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Exit Interviews: Part 1 of 2</media:title></media:content></item><item><title>92: Leadership Opportunities Non-Profit Boards Provide</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 04 May 2022 13:25:06 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/92-leadership-opportunities-non-profit-boards-provide</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62727a72f61a080b0e2f9fff</guid><description><![CDATA[Michael Corley is a highly regarded advisor to non-profit organizations and their boards. He has also served in President, Vice President, COO, and CFO roles inside large for-profit businesses. His perspective on the relationship between the for-profit and not-for-profit world is unique. 

This week, Michael joined the Axiom Podcast to talk about the leadership opportunities that non-profit boards provide and why every CEO (and quite a few key players) should serve on a non-profit board as part of their professional development.]]></description><itunes:author>Joey Brannon and Michael Corley</itunes:author><itunes:summary>Michael Corley is a highly regarded advisor to non-profit organizations and their boards. He has also served in President, Vice President, COO, and CFO roles inside large for-profit businesses. His perspective on the relationship between the for-profit and not-for-profit world is unique. 

This week, Michael joined the Axiom Podcast to talk about the leadership opportunities that non-profit boards provide and why every CEO (and quite a few key players) should serve on a non-profit board as part of their professional development.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>46:24</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1651670617537-HJ2VK7GTY9QCAO800XH7/michael+corley+headshot.jpeg?format=1500w"/><itunes:episode>92</itunes:episode><itunes:title>Leadership Opportunities Non-Profit Boards Provide</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62727c56eb7cc742d5408b59/1651709489563/092-Leadership+Opportunities+Non-Profit+Boards+Provide.mp3" length="111370631" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62727c56eb7cc742d5408b59/1651709489563/092-Leadership+Opportunities+Non-Profit+Boards+Provide.mp3" length="111370631" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leadership Opportunities Non-Profit Boards Provide</media:title></media:content></item><item><title>91: Severance Packages</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 27 Apr 2022 17:22:46 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/91-severance-packages</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:62697a2fd81a355bc53f3d2a</guid><description><![CDATA[What's the state of your severance program? Is it a formal benefit or an informal gesture of goodwill offered on a case by case basis? Is it leading to a positive reputation in the market, or are you leveraging it to cover a multitude of sins?

In this episode, Joey and Devin discuss severance packages and ways you can leverage your current offerings to end employee relationships well.]]></description><itunes:author>Devin Dash and Joey Brannon</itunes:author><itunes:summary>What's the state of your severance program? Is it a formal benefit or an informal gesture of goodwill offered on a case by case basis? Is it leading to a positive reputation in the market, or are you leveraging it to cover a multitude of sins?

In this episode, Joey and Devin discuss severance packages and ways you can leverage your current offerings to end employee relationships well.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>32:40</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1651079781912-G0DB53XC2Y3AEIVC37JS/Two-diverse-businessmen-shake-hands-standing-in-office%2C-top-view-1095047246_5410x3607.jpeg?format=1500w"/><itunes:episode>91</itunes:episode><itunes:title>Severance Packages</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62697abf0847634d26b2cb00/1651669618452/091-Severance+Packages.mp3" length="78404080" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62697abf0847634d26b2cb00/1651669618452/091-Severance+Packages.mp3" length="78404080" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Severance Packages</media:title></media:content></item><item><title>90: Workforce Capacity</title><dc:creator>Guest User</dc:creator><pubDate>Wed, 13 Apr 2022 18:19:45 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/90-workforce-capacity</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:625709bac975116469700847</guid><description><![CDATA[The challenge most businesses are facing in the current economy is the same: they can't find good people to do the work. But have you ever stopped to measure the actual capacity of your current labor force?

In this episode, Joey and Devin discuss the qualitative and quantitative measures of workforce capacity and how you may have more capacity with your current labor force than you realize.]]></description><itunes:author>Devin Dash and Joey Brannon</itunes:author><itunes:summary>The challenge most businesses are facing in the current economy is the same: they can't find good people to do the work. But have you ever stopped to measure the actual capacity of your current labor force?

In this episode, Joey and Devin discuss the qualitative and quantitative measures of workforce capacity and how you may have more capacity with your current labor force than you realize.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>41:29</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1649873435349-V95UNUF0J8KRHS7YA9HU/Traffic-jam-in-Los-Angeles-140452002_3072x2048.jpeg?format=1500w"/><itunes:episode>90</itunes:episode><itunes:title>Workforce Capacity</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62571324e166aa7990d55952/1651079727104/090-Workforce+Capacity.mp3" length="99569538" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/62571324e166aa7990d55952/1651079727104/090-Workforce+Capacity.mp3" length="99569538" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Workforce Capacity</media:title></media:content></item><item><title>89: Values Based Culture</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 06 Apr 2022 15:46:29 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/89-values-based-culture</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:624db2b01f1a084e00114187</guid><description><![CDATA[David Sobelman is the CEO of publicly traded Generation Income Properties (NASDAQ: GIPR), and one of Axiom's all-time favorite clients. GIP maintains a commercial property portfolio and is a landlord for Starbucks, Best Buy, Kohl's, Sherwin-Williams, and other national brands. When we think of the GIP team, there are a couple of things that come to mind...

1. They are an incredibly smart group of people.
2. They have one of the most humble and genuine leaders we have ever worked with.

His perspective is refreshing and energizing at the same time.]]></description><itunes:author>Joey Brannon and David Sobelman</itunes:author><itunes:summary>David Sobelman is the CEO of publicly traded Generation Income Properties (NASDAQ: GIPR), and one of Axiom's all-time favorite clients. GIP maintains a commercial property portfolio and is a landlord for Starbucks, Best Buy, Kohl's, Sherwin-Williams, and other national brands. When we think of the GIP team, there are a couple of things that come to mind...

1. They are an incredibly smart group of people.
2. They have one of the most humble and genuine leaders we have ever worked with.

His perspective is refreshing and energizing at the same time.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>58:20</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1649259692736-LMU7ZW2DX9QNIMWGVS3C/Screen+Shot+2022-04-05+at+9.09.51+PM.png?format=1500w"/><itunes:episode>89</itunes:episode><itunes:title>Values Based Culture</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/624db60437d78c1d32658b37/1649871290977/089-Values+Based+Culture_David+Sobelman.mp3" length="84007125" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/624db60437d78c1d32658b37/1649871290977/089-Values+Based+Culture_David+Sobelman.mp3" length="84007125" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Values Based Culture</media:title></media:content></item><item><title>88: Preparation - Space</title><category>Small business strategic consulting</category><dc:creator>Guest User</dc:creator><pubDate>Thu, 31 Mar 2022 14:45:01 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/88-preparation-space</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6245bca9a2f28557f448e5c3</guid><description><![CDATA[In this episode, we dive into the final element of skillful preparation and discuss the importance of space and how essential it is to be properly prepared.  

You’ll learn what we mean by “space”, how space relates to ceiling fans(?!), and our take on tools to help you leverage your space for preparation. 

Join the final piece of our discussion to end long nights before your big meeting!]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>In this episode, we dive into the final element of skillful preparation and discuss the importance of space and how essential it is to be properly prepared.  

You’ll learn what we mean by “space”, how space relates to ceiling fans(?!), and our take on tools to help you leverage your space for preparation. 

Join the final piece of our discussion to end long nights before your big meeting!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>22:11</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1648055259443-A20ANHZJCHKTKIO3CB9E/Man-working-night-at-laptop-1136555486_1735x1735.jpeg?format=1500w"/><itunes:episode>88</itunes:episode><itunes:title>Preparation - Space</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6245bd4149fb7f78bfcdb790/1649259184952/088-Preparation+-+Space.mp3" length="53257526" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6245bd4149fb7f78bfcdb790/1649259184952/088-Preparation+-+Space.mp3" length="53257526" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Preparation - Space</media:title></media:content></item><item><title>87: Preparation - Place</title><category>Small Business</category><category>strategic consulting</category><dc:creator>Guest User</dc:creator><pubDate>Wed, 23 Mar 2022 17:08:11 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/87-preparation-place</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:623a3f052815c07e3c0029bf</guid><description><![CDATA[You've had weeks -- dare I say months -- since this important date was put on the calendar! Yet there you are, worn thin with stress, trying to finalize the details of this important pitch.  If only we prepared better. But what does that look like?

In this episode, we dive into the second element of skillful preparation and discuss the importance of place for being prepared. 

Where should one prepare and  how should we set up a place so it's conducive to planning?]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>You've had weeks -- dare I say months -- since this important date was put on the calendar! Yet there you are, worn thin with stress, trying to finalize the details of this important pitch.  If only we prepared better. But what does that look like?

In this episode, we dive into the second element of skillful preparation and discuss the importance of place for being prepared. 

Where should one prepare and  how should we set up a place so it's conducive to planning?</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>28:06</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1648055259443-A20ANHZJCHKTKIO3CB9E/Man-working-night-at-laptop-1136555486_1735x1735.jpeg?format=1500w"/><itunes:episode>87</itunes:episode><itunes:title>Preparation - Place</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/623b5331abac8067c17d2ba6/1648737449575/087-Preparation+-+Space.mp3" length="31380265" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/623b5331abac8067c17d2ba6/1648737449575/087-Preparation+-+Space.mp3" length="31380265" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Preparation - Place</media:title></media:content></item><item><title>86: Helping Clients Achieve Their Vision</title><category>strategic consulting</category><category>vision for leaders</category><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 17 Mar 2022 18:25:28 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/86-helping-clients-achieve-their-vision</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:623374d1ec9c0a78d72d8e24</guid><description><![CDATA[This week, join us as Joey is interviewed by Susan Tatum host of “Stop the Noise” podcast. Joey and Susan discuss how service organizations can only grow as much as their vision allows. 

In this interview, we discuss strategy vs focus and how Axiom guides businesses to achieve their vision long term. Joey also shares the 5 layers of competency every service organization needs in order to succeed. The importance of knowing what you want to achieve and why strategy is more than just applying best practices. ]]></description><itunes:author>Joey Brannon &amp; Susan Tatum</itunes:author><itunes:summary>This week, join us as Joey is interviewed by Susan Tatum host of “Stop the Noise” podcast. Joey and Susan discuss how service organizations can only grow as much as their vision allows. 

In this interview, we discuss strategy vs focus and how Axiom guides businesses to achieve their vision long term. Joey also shares the 5 layers of competency every service organization needs in order to succeed. The importance of knowing what you want to achieve and why strategy is more than just applying best practices. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>33:51</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1647540698937-Q92GZKEG7FB2X859WXL8/Business-Vision-500504909_5405x3000.jpeg?format=1500w"/><itunes:episode>86</itunes:episode><itunes:title>Helping Clients Achieve Their Vision</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/623378dd4a7471504e6532c3/1647984389100/086-Helping+Clients+Achieve+Their+Vision.mp3" length="48760627" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/623378dd4a7471504e6532c3/1647984389100/086-Helping+Clients+Achieve+Their+Vision.mp3" length="48760627" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Helping Clients Achieve Their Vision</media:title></media:content></item><item><title>85: Preparation - Time</title><dc:creator>Guest User</dc:creator><pubDate>Thu, 03 Mar 2022 14:22:07 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/85-preparation-time</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6220c2387adc646ef54ac4e8</guid><description><![CDATA[You've had weeks -- dare I say months -- since this important date was put on the calendar! Yet there you are, worn thin with stress, and trying to finalize the details of this important pitch.  If only we prepared better. But what does that look like?

In this episode, we dive into the first element of skillful preparation and discuss the relationship between time and being prepared. 

How much time? 
What to do with the time?
When is the best time to prepare?]]></description><itunes:author>Joey Brannon &amp; Devin Dash</itunes:author><itunes:summary>You've had weeks -- dare I say months -- since this important date was put on the calendar! Yet there you are, worn thin with stress, and trying to finalize the details of this important pitch.  If only we prepared better. But what does that look like?

In this episode, we dive into the first element of skillful preparation and discuss the relationship between time and being prepared. 

How much time? 
What to do with the time?
When is the best time to prepare?</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>39:14</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1646317051001-T9BRAQDFJNDOMZMPZFC5/Man-working-night-at-laptop-1136555486_1735x1735.jpeg?format=1500w"/><itunes:episode>85</itunes:episode><itunes:title>Preparation - Time</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6220cac73ca87535bbda48de/1647539409878/085-Preparation+-+Time.mp3" length="41495761" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6220cac73ca87535bbda48de/1647539409878/085-Preparation+-+Time.mp3" length="41495761" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Preparation - Time</media:title></media:content></item><item><title>84: Niching Your Product or Service</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Tue, 22 Feb 2022 16:25:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/84-niching-your-product-or-service</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:621509517a2a614bdfa7397e</guid><description><![CDATA[How to niche your product or service. Kyle helps answer questions such as, "When should you niche down?", "What's the process for creating a niche?", and "How do you create a niche offering as an additional revenue stream?"


]]></description><itunes:author>Joey Brannon &amp; Cameron Earthart with Guest: Kyle Klement</itunes:author><itunes:summary>How to niche your product or service. Kyle helps answer questions such as, "When should you niche down?", "What's the process for creating a niche?", and "How do you create a niche offering as an additional revenue stream?"


</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:13:05</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1645546668600-DTQHSYB7JTC9Q43ZXZ1J/Target-audience-concept.-The-marketer-separates-consumer-group.-1295937822_5600x3733.jpeg?format=1500w"/><itunes:episode>84</itunes:episode><itunes:title>Niching Your Product or Service</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6218fefcab517b7552eeb22a/1646314041024/084-Kyle+Klement.mp3" length="79065396" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6218fefcab517b7552eeb22a/1646314041024/084-Kyle+Klement.mp3" length="79065396" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Niching Your Product or Service</media:title></media:content></item><item><title>83: Building a Great Culture - Execution</title><dc:creator>Joey Brannon</dc:creator><pubDate>Fri, 18 Feb 2022 16:40:57 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/83-building-a-great-culture-execution</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:620502f56f71191ef127466a</guid><description><![CDATA[Can you have a great culture  where there are values that govern how people are treated, where there is a compelling over the horizon vision, where there are great servant leaders BUT NOTHING EVER GETS DONE? I don’t think so, and that means we have to talk about execution. 

Deciding what gets done is often a matter of deciding what is not going to get done. Strategies (as few as possible) help us focus on what is most important. Goals make progress measurable and provide a feedback mechanism to help us adjust course. And priorities get down to who is doing what and by when.

This week we cover all three of these critical elements of execution, plus one more.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Part 4 in a 4 part series</itunes:subtitle><itunes:summary>Can you have a great culture  where there are values that govern how people are treated, where there is a compelling over the horizon vision, where there are great servant leaders BUT NOTHING EVER GETS DONE? I don’t think so, and that means we have to talk about execution. 

Deciding what gets done is often a matter of deciding what is not going to get done. Strategies (as few as possible) help us focus on what is most important. Goals make progress measurable and provide a feedback mechanism to help us adjust course. And priorities get down to who is doing what and by when.

This week we cover all three of these critical elements of execution, plus one more.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:24:33</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1644496554620-B3OWPA212T12EIMP6CR5/Group-of-young-soccer-players-practicing-dribbling-skills-running-balls-between-training-cones.-Boys-kicking-football-balls-on-outdoor-training.-Youth-soccer-team-in-red-jersey-shirts-1305465302_1446x729.jpeg?format=1500w"/><itunes:episode>83</itunes:episode><itunes:title>Building a Great Culture - Execution</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/620504c85897d3057a88296f/1645545809329/083-Building+a+great+culture-execution.mp3" length="36057669" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/620504c85897d3057a88296f/1645545809329/083-Building+a+great+culture-execution.mp3" length="36057669" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Building a Great Culture - Execution</media:title></media:content></item><item><title>82: Building a Great Culture - Vision</title><dc:creator>Joey Brannon</dc:creator><pubDate>Thu, 03 Feb 2022 14:46:16 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/82building-a-great-culture-vision</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61f94976862a06627a4d392a</guid><description><![CDATA[This is the third episode in our four part series on building a great culture. Joey goes over the role vision plays in attracting and retaining great talent and the responsibility of the leader to cast an “over the horizon vision.”]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Part 3 in a 4 part series</itunes:subtitle><itunes:summary>This is the third episode in our four part series on building a great culture. Joey goes over the role vision plays in attracting and retaining great talent and the responsibility of the leader to cast an “over the horizon vision.”</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>45:59</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1643728254267-DWDOY3NY0LQEEE3K2TY9/Empty-asphalt-road-and-New-year-2022-concept.-Driving-on-an-empty-road-in-the-mountains-to-upcoming-2022.-Concept-for-success-and-passing-time.-1295078108_1258x838.jpeg?format=1500w"/><itunes:episode>82</itunes:episode><itunes:title>Building a Great Culture: Vision</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61f94ced859bc62151afdcf5/1643728188599/082-Building+a+Culture+-+Vision.mp3" length="66941300" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61f94ced859bc62151afdcf5/1643728188599/082-Building+a+Culture+-+Vision.mp3" length="66941300" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Building a Great Culture: Vision</media:title></media:content></item><item><title>81: Building a Great Culture -Leadership</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 25 Jan 2022 14:32:53 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/building-a-great-culture-leadership</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61eb174a8785d762a8f359f4</guid><description><![CDATA[In this second of four episodes on building a great culture, Joey discusses the elements of great leadership and how to build a leadership team that will steward and carry on the culture seeded with clear values.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Part 2 in a 4 part series</itunes:subtitle><itunes:summary>In this second of four episodes on building a great culture, Joey discusses the elements of great leadership and how to build a leadership team that will steward and carry on the culture seeded with clear values.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>35:05</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1642802399658-SQCJ5TXKFONWOTGJ5V1M/Wooden-blocks-with-people-icon-on-yellow-background.-Organization-structure%2C-social-network%2C-leadership%2C-team-building%2C-recruitment%2C-management-or-human-resources-concepts.-1264228218_1258x838.jpeg?format=1500w"/><itunes:episode>81</itunes:episode><itunes:title>Building a Great Culture: Leadership</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61eb34a05e3f035e1d7e8ed9/1642804438036/081-Buidling+a+Culture+-+Leadership.mp3" length="51248395" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61eb34a05e3f035e1d7e8ed9/1642804438036/081-Buidling+a+Culture+-+Leadership.mp3" length="51248395" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Building a Great Culture: Leadership</media:title></media:content></item><item><title>80: Life Cycle of Small Business Financial Planning</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Thu, 20 Jan 2022 13:47:44 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/80-life-cycle-small-business-financial-planning</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61e95fe170040f40aa88183a</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Business owners don’t operate in a box”, so why should your finances be "boxed"? Our special guest, Drew Allen, joined us to cover the life cycle of small business financial planning. Tune in to learn how to invest in your company during each of its distinct phases.</p>]]></description><itunes:author>Joey Brannon &amp; Cameron Earthart with Guest: Drew Allen</itunes:author><itunes:subtitle>Financial Planning for Small Business During Each Growth Phase</itunes:subtitle><itunes:summary>Business owners don’t operate in a box”, so why should your finances be "boxed"? Our special guest, Drew Allen, joined us to cover the life cycle of small business financial planning. Tune in to learn how to invest in your company during each of its distinct phases.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:26:41</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1642685005153-MWPRREGSH42HI74MPDGI/Hand-holding-piece-of-puzzle-with-words-Financial-Planning.-1166136976_5616x3744.jpeg?format=1500w"/><itunes:episode>80</itunes:episode><itunes:title>Small Business Owner Financial Planning</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61e960f345287c0a8869421d/1642684876043/080_Drew+Allen_leveled.mp3" length="83928625" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61e960f345287c0a8869421d/1642684876043/080_Drew+Allen_leveled.mp3" length="83928625" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Small Business Owner Financial Planning</media:title></media:content></item><item><title>79: Building a Great Culture-Values</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 22 Dec 2021 19:04:17 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/79-building-a-great-culture-values</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61c374a7e93d99344b92183a</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Everyone wants a great culture, but how do you build one? Culture is something you witness in the interactions between people, not a particular style of design or whimsical furnishings. So how do you define how you want people to interact? With values. </p>]]></description><itunes:author>Joey Brannon </itunes:author><itunes:summary>Everyone wants a great culture, but how do you build one? It is more than pizza parties, kegerators, and ping pong tables in the conference room. Culture is something you witness in the interactions between people, not a particular style of design or whimsical furnishings. So how do you define how you want people to interact? With values. 
</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1640199369352-JXPEVPO149R18JDI30MA/Metal-Wheel-Concept-665050680_1258x838.jpeg?format=1500w"/><itunes:episode>79</itunes:episode><itunes:title>Building a Great Culture-Values</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61c37fe8a777b96ad81d018a/1642684385313/079-Building+a+great+culture-values.mp3" length="58488412" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61c37fe8a777b96ad81d018a/1642684385313/079-Building+a+great+culture-values.mp3" length="58488412" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Building a Great Culture-Values</media:title></media:content></item><item><title>78: Authentic Engagement</title><dc:creator>Guest User</dc:creator><pubDate>Fri, 03 Dec 2021 13:20:20 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-078-authentic-engagement</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61aa1164d5cbf052d53a3cb8</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">There’s been a shift in our world and it’s showing in our workforces. Employees are longing for authentic connections with their leaders. They’re looking for better cultures, connected and supportive teams, and leaders who communicate and empower.</p><p class="" style="white-space:pre-wrap;">That’s why I’m excited to share with you our conversation with Steve Shenbaum. Steve, is the Founder and President of Game On Nation. Deploying his talent as a classically trained actor/comedian, Steve and his team have mastered leadership development with the use of Game Dynamics.</p><p class="" style="white-space:pre-wrap;">I’m confident you’ll learn and laugh listening to this interview. I’m so thankful for Steve joining us on the podcast.</p>]]></description><itunes:author>Devin Dash and Steve Shenbaum (Game On Nation)</itunes:author><itunes:summary>There’s been a shift in our world and it’s showing in our workforces. Employees are longing for authentic connections with their leaders. They’re looking for better cultures, connected and supportive teams, and leaders who communicate and empower.

That’s why I’m excited to share with you our conversation with Steve Shenbaum. Steve, is the Founder and President of Game On Nation. Deploying his talent as a classically trained actor/comedian, Steve and his team have mastered leadership development with the use of Game Dynamics.

I’m confident you’ll learn and laugh listening to this interview. I’m so thankful for Steve joining us on the podcast.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1638537437933-DO8O2LQI7DP43AJ2B3ZO/American-football-league-stadium-with-white-lines-and-fans%2C-daytime-side-field-view-1176737230_6000x3500.jpeg?format=1500w"/><itunes:episode>78</itunes:episode><itunes:title>Authentic Engagement</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61aa170fdfd3fb39c4f7c80c/1640123374953/079-Steve+Shenbaum_leveled.mp3" length="40921854" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61aa170fdfd3fb39c4f7c80c/1640123374953/079-Steve+Shenbaum_leveled.mp3" length="40921854" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Authentic Engagement</media:title></media:content></item><item><title>77: Roles and Venues</title><dc:creator>Devin Dash</dc:creator><pubDate>Thu, 18 Nov 2021 00:14:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-77-roles-and-venues</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61983e00faf46c742bec7156</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Think about the different roles that you play in life. Spouse? Son? Daughter? Mother? Father? Brother? Sister? We all play several roles in our lives, and each role requires a different attitude or subset of skills. In business, we have many different roles as well. Join us on this week’s podcast to find out the four general roles in business and how to become more successful in each of those roles!</p>]]></description><itunes:author>Joey Brannon and Steve Sullivan</itunes:author><itunes:summary>Think about the different roles that you play in life. Spouse? Son? Daughter? Mother? Father? Brother? Sister? We all play several roles in our lives, and each role requires a different attitude or subset of skills. In business, we have many different roles as well. Join us on this week’s podcast to find out the four general roles in business and how to become more successful in each of those roles!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1637368254658-MT12U8QRAQS0L1JSJIDF/iStock-179280937.jpg?format=1500w"/><itunes:episode>77</itunes:episode><itunes:title>Roles and Venues</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61984011d8b4367907c80d9c/1637367898899/077-Roles+and+Venues_leveled.mp3" length="63262939" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61984011d8b4367907c80d9c/1637367898899/077-Roles+and+Venues_leveled.mp3" length="63262939" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Roles and Venues</media:title></media:content></item><item><title>76: Delegation</title><dc:creator>Devin Dash</dc:creator><pubDate>Thu, 04 Nov 2021 00:41:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-76-delegation</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61847dad856659790d74c4ae</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Do you find yourself holding back from delegating work to others? High achievers often do. You tend to know how you want things done and it’s difficult to accept anything less than YOUR best when it comes to tasks and assignments. But the real issue is not about getting the job done, it’s about empowering others to take responsibility.</p><p class="" style="white-space:pre-wrap;">Join us as we guide you through the four steps to successful delegation and start building up your team for even greater success!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>Do you find yourself holding back from delegating work to others? High achievers often do. You tend to know how you want things done and it’s difficult to accept anything less than YOUR best when it comes to tasks and assignments. But the real issue is not about getting the job done, it’s about empowering others to take responsibility.

Join us as we guide you through the four steps to successful delegation and start building up your team for even greater success!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636605322704-QB3UUEFRK0687RQ2GODZ/iStock-1183916109.jpg?format=1500w"/><itunes:episode>76</itunes:episode><itunes:title>Delegation</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618c9e64e1861a7310d8cbde/1636605588426/076-Delegation_leveled.mp3" length="27455566" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618c9e64e1861a7310d8cbde/1636605588426/076-Delegation_leveled.mp3" length="27455566" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Delegation</media:title></media:content></item><item><title>75: Same Page Meetings</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 26 Oct 2021 21:16:09 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-75-same-page-meetings</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61787019d41aca2f5fa22922</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">As your business grows, your staff size will grow, and with it, the range of decisions, opinions, and perspectives. So how do we manage the diversity of perspectives and ensure that company leadership continues to work towards the same business goals? </p><p class="" style="white-space:pre-wrap;">Tune in and find out how often you should be having same page meetings and what you should be addressing!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>As your business grows, your staff size will grow, and with it, the range of decisions, opinions, and perspectives. So how do we manage the diversity of perspectives and ensure that company leadership continues to work towards the same business goals? 

Tune in and find out how often you should be having same page meetings and what you should be addressing!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635746019210-AV82SHPNAIEH50D1OS8P/iStock-612003854.jpg?format=1500w"/><itunes:episode>75</itunes:episode><itunes:title>Same Page Meetings</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61828b8e2a72a734bd1ed975/1635945391138/075-Same+Page+Meetings_leveled.mp3" length="32023384" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61828b8e2a72a734bd1ed975/1635945391138/075-Same+Page+Meetings_leveled.mp3" length="32023384" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Same Page Meetings</media:title></media:content></item><item><title>74: Reinvent Your Company Retreat</title><dc:creator>Devin Dash</dc:creator><pubDate>Wed, 20 Oct 2021 14:00:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-74-reinvent-your-company-retreat</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:616f3478df521159c5ebed10</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">When you think of a work retreat, what comes to mind? Schedules, agendas, meetings, team building… all the normal “fun” that draws out the best fake smile you can muster? Well, what if we told you there was a way to reinvent your company retreat so that the smiles aren’t forced and the fun comes without juxtaposition?</p><p class="" style="white-space:pre-wrap;">One of the most effective forms of ROI comes from a cultural, rather than financial perspective. When we retreat from our work, and we mean fully retreat, we can appreciate the work we do and the people we work with much more than when work is recategorized as a “retreat.”</p><p class="" style="white-space:pre-wrap;">Tune in to this week’s show to hear how Axiom does company retreats and how we are better off because of it!</p>]]></description><itunes:author>Devin Dash and Cameron Earhart</itunes:author><itunes:summary>When you think of a work retreat, what comes to mind? Schedules, agendas, meetings, team building… all the normal “fun” that draws out the best fake smile you can muster? Well, what if we told you there was a way to reinvent your company retreat so that the smiles aren’t forced and the fun comes without juxtaposition?

One of the most effective forms of ROI comes from a cultural, rather than financial perspective. When we retreat from our work, and we mean fully retreat, we can appreciate the work we do and the people we work with much more than when work is recategorized as a “retreat.”

Tune in to this week’s show to hear how Axiom does company retreats and how we are better off because of it!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1634684407117-1BPPJ4AT57W9RVTRL2ON/iStock-684823218.jpg?format=1500w"/><itunes:episode>74</itunes:episode><itunes:title>Reinventing Your Company Retreat</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/616f3685ccadcb5fac07ce02/1634678437190/074-Reinvent+Your+Company+Retreats_leveled.mp3" length="20515729" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/616f3685ccadcb5fac07ce02/1634678437190/074-Reinvent+Your+Company+Retreats_leveled.mp3" length="20515729" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Reinventing Your Company Retreat</media:title></media:content></item><item><title>73: Through the Grace of God- With Sol Pitchon</title><dc:creator>Cameron Earhart</dc:creator><pubDate>Thu, 07 Oct 2021 00:51:48 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-73-through-the-grace-of-god-with-sol-pitchon</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:615e41a08a02412d3b57ea2f</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">His mom survived experimental surgeries at a Holocaust Concentration Camp.</p><p class="" style="white-space:pre-wrap;">He survived a plane crash in Alaska.</p><p class="" style="white-space:pre-wrap;">One of the most captivating, kind and Jesus loving individuals you could ever meet.<br> <br>Excited and thankful to have&nbsp;Sol Pitchon&nbsp;join us on our podcast show. Sol spent 20 years as CEO of&nbsp;<a href="https://www.linkedin.com/company/new-life-solutions/">New Life&nbsp;</a><a href="https://www.linkedin.com/company/new-life-solutions" target="">Solutions</a><a href="https://www.linkedin.com/company/new-life-solutions/">, Inc.</a>&nbsp;- an incredible life-affirming organization doing amazing work in our community. Tune in to hear Sols' incredible story and find out how he runs his company through the grace and wisdom of God.</p>]]></description><itunes:author>Cameron Earhart, Joey Brannon, Sol Pitchon</itunes:author><itunes:summary>His mom survived experimental surgeries at a Holocaust Concentration Camp.

He survived a plane crash in Alaska.

One of the most captivating, kind and Jesus loving individuals you could ever meet.
 
Excited and thankful to have Sol Pitchon join us on our podcast show. Sol spent 20 years as CEO of New Life Solutions, Inc. - an incredible life-affirming organization doing amazing work in our community. Tune in to hear Sols' incredible story and find out how he runs his company through the grace and wisdom of God.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>1:19:50</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1633568090134-VNFV9CE3IS3JBJWW2S85/iStock-1219401763.jpg?format=1500w"/><itunes:episode>73</itunes:episode><itunes:title>Through the Grace of God with Sol Pitchon</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/615e42c947a3853afc0b75ce/1633567579970/073-Sol+Pitchton_leveled.mp3" length="77349071" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/615e42c947a3853afc0b75ce/1633567579970/073-Sol+Pitchton_leveled.mp3" length="77349071" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Through the Grace of God with Sol Pitchon</media:title></media:content></item><item><title>72: Journey Mapping - What it is and Why You Need it</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 29 Sep 2021 15:00:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode72-journey-mapping-what-it-is-and-why-you-need-it</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:614d024a0a4600002a9f3a90</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Have you ever heard of Journey Mapping? You may be asking, “What is it?” “How can it help me?” Well then, do we have the podcast for you!</p>]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Have you ever heard of Journey Mapping? You may asking, “What is it?” “How can it help me?” Well then, do we have the podcast for you!

This week, our Podcast features guest star, Richard Hein. Richard, who has had a career in marketing for 20 years, and currently works as Team Marketing Lead at Palmer Hamilton LLC, walks us through the process of journey mapping and offers insight into how a journey map can help you better define your customer experience and grow your business! Tune in now, you don't want to miss this!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:55:48</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1632887702818-KZM4DWRRGIY4RVGWCI8C/iStock-914788012.jpg?format=1500w"/><itunes:episode>72</itunes:episode><itunes:title>Journey Mapping: What is it and Why You Need it With Richard Hein</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/615470e58ecf4a5f213b471e/1632924039029/072-+Richard+Hein-Customer+Experience_leveled.mp3" length="54272419" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/615470e58ecf4a5f213b471e/1632924039029/072-+Richard+Hein-Customer+Experience_leveled.mp3" length="54272419" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Journey Mapping: What is it and Why You Need it With Richard Hein</media:title></media:content></item><item><title>71: Budgeting For Your Business</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 20 Sep 2021 15:00:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-71-budgeting-for-your-business</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61438605f1ca310e254bc77b</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Do you budget for your business? If the answer is no, then stop, drop, and tune in! This week, we cover the importance of budgeting, dividends, and what a proper budget brings to your business's growth. </p><p class="" style="white-space:pre-wrap;">If the answer is yes, then stop, drop, and tune in anyways, because you can still walk away with valuable insight! Q4 is around the corner, build your budget today!</p>]]></description><itunes:author>Devin Dash and Cameron Earhart</itunes:author><itunes:summary>Do you budget for your business? If the answer is no, then stop, drop, and tune in! This week we cover the importance of budgeting, dividends, and what a proper budget brings to your business's growth. 

If the answer is yes, then stop, drop, and tune in anyways because you can still walk away with valuable insight! Q4 is around the corner, build your budget today!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1632112733405-TGIBWQ6ZGW0BUID6KBFQ/iStock-1147779278.jpg?format=1500w"/><itunes:episode>71</itunes:episode><itunes:title>Budgeting For Your Business</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61480fe0696d0c2cee16b98e/1632112639562/071-Bulding+a+Budget+for+Your+Business_leveled.mp3" length="22446434" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61480fe0696d0c2cee16b98e/1632112639562/071-Bulding+a+Budget+for+Your+Business_leveled.mp3" length="22446434" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Budgeting For Your Business</media:title></media:content></item><item><title>70: Customer Service is Key</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 13 Sep 2021 13:36:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-70-customer-service-is-key</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:613f53c2dae757528286cb5c</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">“Without the customer, a business would fail.” Right? So why isn’t customer service at the forefront of most of our business decisions? Don’t get us wrong, we don’t advocate for the misused colloquialism, “The customer is always right,” because THAT’S not always true; but, the relationship between you and your customers should be held in high priority. Join us this week to find out the <em>7 Principles of Customer Service</em> and other ways to build your relationship with your customers!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>“Without the customer, a business would fail.” Right? So why isn’t customer service at the forefront of most of our business decisions? Don’t get us wrong, we don’t advocate for the misused colloquialism, “The customer is always right,” because THAT’S not always true; but, the relationship between you and your customers should be held in high priority. Join us this week to find out the 7 Principles of Customer Service and other ways to build your relationship with your customers!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631540369823-AQY3HW8OV041KT1957WY/iStock-154237965.jpg?format=1500w"/><itunes:episode>70</itunes:episode><itunes:title>Customer Service Is Key</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/613f5411a0b3b36eceba1b23/1631540264472/070-Customer+Service_leveled.mp3" length="20636076" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/613f5411a0b3b36eceba1b23/1631540264472/070-Customer+Service_leveled.mp3" length="20636076" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Customer Service Is Key</media:title></media:content></item><item><title>69: In the Face of Failure</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 06 Sep 2021 07:05:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/069-in-the-face-of-failure</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6139b248acb8211b8491626b</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">“Success is not final; failure is not fatal: it’s the courage to continue that counts”  -Winston Churchill</p><p class="" style="white-space:pre-wrap;">Read that again, “Failure is not fatal.” We often find ourselves avoiding challenging situations, because we would rather not try at all than be labeled a “failure.” But failure is just a word; it does not define us.  In reality, it's the mindset that we uphold in the face of failure that defines us. In this episode, we will cover what failure really is, what it looks like in a leadership setting, and what you can do to overcome the fear of failure.</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>“Success is not final; failure is not fatal: it’s the courage to continue that counts”  -Winston Churchill

Read that again, “Failure is not fatal.” We often find ourselves avoiding challenging situations, because we would rather not try at all than be labeled a “failure.” But failure is just a word; it does not define us.  In reality, it's the mindset that we uphold in the face of failure that defines us. In this episode, we will cover what failure really is, what it looks like in a leadership setting, and what you can do to overcome the fear of failure.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631171521777-8OXTOKPQTDD4X0T3HUHK/iStock-1279344170.jpg?format=1500w"/><itunes:episode>69</itunes:episode><itunes:title>In the Face of Failure</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6139b2a1765b244de4463aa7/1631171254855/069-In+The+Face+of+Failure_leveled.mp3" length="19400666" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6139b2a1765b244de4463aa7/1631171254855/069-In+The+Face+of+Failure_leveled.mp3" length="19400666" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">In the Face of Failure</media:title></media:content></item><item><title>68: Business That Gives Back with Chris Williams</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 31 Aug 2021 02:12:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/business-that-gives-back-with-chris-williams</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:612ee193a159e26eccbda205</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">When you give a little more than you take, you open your world and your business to new opportunities. Different perspectives, different ideas, and a revitalized sense of appreciation sprout from the seeds of giving back to the community in which your business serves. Chris Williams, Founder and Managing Director at Aginto, joins us this week to cover giving back through business!</p>]]></description><itunes:author>Chris Williams (Aginto)</itunes:author><itunes:summary>When you give a little more than you take, you open your world and your business to new opportunities. Different perspectives, different ideas, and a revitalized sense of appreciation sprout from the seeds of giving back to the community in which your business serves. Chris Williams, Founder and Managing Director at Aginto, joins us this week to cover giving back through business!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631171130648-F1SED522O3UDIVDJTX85/iStock-1256079963.jpg?format=1500w"/><itunes:episode>68</itunes:episode><itunes:title>Business That Gives Back with Chris Williams (Aginto)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/612ee4409654ee574fb119c0/1630463207706/068-+Chris+Williams_leveled.mp3" length="78699445" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/612ee4409654ee574fb119c0/1630463207706/068-+Chris+Williams_leveled.mp3" length="78699445" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Business That Gives Back with Chris Williams (Aginto)</media:title></media:content></item><item><title>67: Rejuvenate Your Work and Your Life with a Sabbatical</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 10 Aug 2021 06:43:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/067-rejuvinate-your-work-and-your-life-with-a-sabbatical</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61249508a6cfc71124b28986</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">God designed us and called us to rest. In the Old Testament, we see God’s pattern of working and then resting, "And on the seventh day God finished his work that he had done, and he rested on the seventh day from all his work that he had done” (Genesis 2:7).</p><p class="" style="white-space:pre-wrap;">Because we are created in God's image, shouldn't we pay attention to His work-rest pattern? Find out how incorporating more and better-quality rest, via sabbaticals, into your professional life can keep your health, your mind, and your business on track for years to come!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>God designed us and called us to rest. In the Old Testament, we see God’s pattern of working and then resting, "And on the seventh day God finished his work that he had done, and he rested on the seventh day from all his work that he had done” (Genesis 2:7).

Because we are created in God's image, shouldn't we pay attention to His work-rest pattern? Find out how incorporating more and better-quality rest, via sabbaticals, into your professional life can keep your health, your mind, and your business on track for years to come!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631170930648-SKZOXM5B5MOWBIBS77PT/Sabbatical-leave-break-sabbath-job-stress-burnout-businessman-business-concept-528561424_5760x3840.jpeg?format=1500w"/><itunes:episode>67</itunes:episode><itunes:title> Rejuvenate Your Work and Your Life with a Sabbatical</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/612496001ca627394c1d60bc/1629787701499/067-Sabbatical+Days.mp3" length="44649529" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/612496001ca627394c1d60bc/1629787701499/067-Sabbatical+Days.mp3" length="44649529" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain"> Rejuvenate Your Work and Your Life with a Sabbatical</media:title></media:content></item><item><title>66: Navigating Conflict</title><dc:creator>Devin Dash</dc:creator><pubDate>Wed, 04 Aug 2021 06:36:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/066-navigating-conflict</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6124937151cc8c0cbe663a81</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Conflict is a natural part of life. We experience it in day-to-day interactions with friends, family, and increasingly in the workplace. As businesses grow and become more and more diverse, the natural occurrence of conflict grows as well. So how do we combat this? Find out now!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>Conflict is a natural part of life. We experience it in day-to-day interactions with friends, family, and increasingly in the workplace. As businesses grow and become more and more diverse, the natural occurrence of conflict grows as well. So how do we combat this? Find out now!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631170720122-9N42YIJB1Y5KC74IBDOH/Tug-of-war%2C-two-businessman-pulling-a-rope-in-opposite-directions-1177462304_8750x4128-1.jpeg?format=1500w"/><itunes:episode>66</itunes:episode><itunes:title>Navigating Conflict</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/612493dfb437e10913e20c56/1629787143209/066-+Navigating+Conflict.mp3" length="35947200" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/612493dfb437e10913e20c56/1629787143209/066-+Navigating+Conflict.mp3" length="35947200" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Navigating Conflict</media:title></media:content></item><item><title>65: A Culture of Accountability</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 27 Jul 2021 06:29:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/065-a-culture-of-accountability</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:612491e221fe183470c66c15</guid><description><![CDATA[Over time, we have become accustomed to using the word “Accountability” to define ownership over something, especially in situations when something goes wrong or poorly. As a result, the meaning has shifted to incorporate negative connotations like commitment, stress, and even fear; but it doesn’t have to be this way.

Accountability thrives in a culture where it is okay to fail and to ask for help. Accountability and commitment to the entire process, rather than just the outcome, is a pivotal part of your team’s success.]]></description><itunes:author>Devin Dash</itunes:author><itunes:subtitle>What Holds You Accountable?</itunes:subtitle><itunes:summary>Over time, we have become accustomed to using the word “Accountability” to define ownership over something, especially in situations when something goes wrong or poorly. As a result, the meaning has shifted to incorporate negative connotations like commitment, stress, and even fear; but it doesn’t have to be this way.

Accountability thrives in a culture where it is okay to fail and to ask for help. Accountability and commitment to the entire process, rather than just the outcome, is a pivotal part of your team’s success.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631170532215-2PGDNKLOQJDW7DK1TEUN/Delegation-in-company.-Organizational-structure-from-pins-and-strings-on-the-board.-1253604548_5700x3800+%281%29.jpeg?format=1500w"/><itunes:episode>65</itunes:episode><itunes:title>A Culture of Accountability</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6124928d2b93295a05c7c03c/1629786805784/065-Culture+of+Accountability.mp3" length="36470195" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6124928d2b93295a05c7c03c/1629786805784/065-Culture+of+Accountability.mp3" length="36470195" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">A Culture of Accountability</media:title></media:content></item><item><title>64: The Entrepreneur-Starting From Scratch &amp; Selling</title><dc:creator>Devin Dash</dc:creator><pubDate>Wed, 21 Jul 2021 06:13:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/064-the-entrepreneur-starting-from-scratch-and-selling-with-mike-thackrey</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61248e1ea6cfc71124b24437</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Did you know that 10% of startup companies fail within the first year of business? And 70% fail between years two through five? So what makes a startup successful? That's what Mike Thackrey, founder of Fieldstone Landscaping, and now owner of Vine IT &amp; Cyber Security, is here to talk about today. From start to finish Mike has seen his business concepts grow from seedlings of thought to luscious groves of success. Get Mike's perspective here, it’s a podcast you don’t want to miss!</p>]]></description><itunes:author>Mike Thackrey </itunes:author><itunes:summary>Did you know that 10% of startup companies fail within the first year of business? And 70% fail between years two through five? So what makes a startup successful? That's what Mike Thackrey, founder of Fieldstone Landscaping, and now owner of Vine IT &amp; Cyber Security, is here to talk about today. From start to finish Mike has seen his business concepts grow from seedlings of thought to luscious groves of success. Get Mike's perspective here, it’s a podcast you don’t want to miss!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631170426677-CJYM23M1750MYY1S7TVX/Businessman-Overcoming-Difficulties-Due-To-COVID-19-1217148285_8408x5611.jpeg?format=1500w"/><itunes:episode>64</itunes:episode><itunes:title>The Entrepreneur - Starting From Scratch &#x26; Selling </itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61248f56e2ae9e63077882c1/1629786074553/064-The+Entrepreneur...Starting+From+Scratch+and+Selling+with+Mike+Thackrey+-+7%3A10%3A21%2C+5.47+PM.mp3" length="119761940" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61248f56e2ae9e63077882c1/1629786074553/064-The+Entrepreneur...Starting+From+Scratch+and+Selling+with+Mike+Thackrey+-+7%3A10%3A21%2C+5.47+PM.mp3" length="119761940" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Entrepreneur - Starting From Scratch &#x26; Selling </media:title></media:content></item><item><title>63: The Golden Rule of Firing</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 13 Jul 2021 05:58:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/063-the-golden-rule-of-firing</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61248a6b40d6fb25f9e74036</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Whether you are a fan of The Office or not, there is no denying the truth behind this sentiment. Our lives and our jobs are often intimately involved, meaning that difficult tasks, like firing, quickly become even more difficult. The important part is that we prepare and create processes for these events so they can be handled in the best way possible. Join us this week to find how!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>Whether you are a fan of The Office or not, there is no denying the truth behind this sentiment. Our lives and our jobs are often intimately involved, meaning that difficult tasks, like firing, quickly become even more difficult. The important part is that we prepare and create processes for these events so they can be handled in the best way possible. Join us this week to find how!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631170345569-R12VY19GFYR11WML9RJY/business-concept-of-you%27re-fired-from-the-company-in-sticky-note-1238833473_6000x4000.jpeg?format=1500w"/><itunes:episode>63</itunes:episode><itunes:title>The Golden Rule of Firing Practices</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61248c41a6cfc71124b22d57/1629785192573/063-The+Golden+Rule+of+Firing+Practices.mp3" length="32844607" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61248c41a6cfc71124b22d57/1629785192573/063-The+Golden+Rule+of+Firing+Practices.mp3" length="32844607" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Golden Rule of Firing Practices</media:title></media:content></item><item><title>62: Becoming a Charitable Business Owner</title><dc:creator>Devin Dash</dc:creator><pubDate>Wed, 07 Jul 2021 05:38:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/062-becoming-a-charitable-business-owner</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:612485e889e0f812c7b060c3</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">If you could donate to charity in a more tax-efficient way, would you? On this week's podcast, you can find out how, as we talk with David Parsley, Senior Relationship Manager, at the National Christian Foundation. David has been nurturing, serving, and working with business owners for over 13 years now, guiding them down their journey into charitable business, and is here to share his advice!</p>]]></description><itunes:author>David Parsley (National Christian Foundation Giving Fund)</itunes:author><itunes:summary>If you could donate to charity in a more tax-efficient way, would you? On this week's podcast, you can find out how, as we talk with David Parsley, Senior Relationship Manager, at the National Christian Foundation. David has been nurturing, serving, and working with business owners for over 13 years now, guiding them down their journey into charitable business, and is here to share his advice!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631170282214-SA0UIOB50AS2FOMI0AX6/Alphabet-letter-wooden-blocks-with-words-GIVE-in-child-and-parents-hands.-Family-and-charity-concept-1199796265_5318x3545+%281%29.jpeg?format=1500w"/><itunes:episode>62</itunes:episode><itunes:title>Becoming a Charitable Business Owner</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6124879961af794b40787ef9/1629784093987/062-Becoming+a+Charitable+Business+Owner+with+David+Parsley.mp3" length="122437166" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6124879961af794b40787ef9/1629784093987/062-Becoming+a+Charitable+Business+Owner+with+David+Parsley.mp3" length="122437166" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Becoming a Charitable Business Owner</media:title></media:content></item><item><title>61: Hiring Practices and Processes</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 22 Jun 2021 05:25:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/061-hiring-practices-and-processes</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:612482b85fa70600c5d5f925</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">A 2021 Pew Research Center survey revealed that amidst the Covid-19 recovery, 66% of the unemployed have “seriously considered” a career change. As job growth continues to stall and worker shortages grow, it’s more important than ever to understand how to attract and retain talent. Join us this week as we cover hiring best practices and processes!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>A 2021 Pew Research Center survey revealed that amidst the Covid-19 recovery, 66% of the unemployed have “seriously considered” a career change. As job growth continues to stall and worker shortages grow, it’s more important than ever to understand how to attract and retain talent. Join us this week as we cover hiring best practices and processes!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631169954788-4GG9B9N215K4AV3AXDUO/Businessman-Building-Tangram-Square-Block-1212241550_9493x3518.jpeg?format=1500w"/><itunes:episode>61</itunes:episode><itunes:title>Hiring Practices and Processes</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/612483f34ce1e97943527559/1629783168523/061-Hiring+Practices+and+Processes.mp3" length="120511210" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/612483f34ce1e97943527559/1629783168523/061-Hiring+Practices+and+Processes.mp3" length="120511210" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Hiring Practices and Processes</media:title></media:content></item><item><title>60: Franchise Systems with Shawna Hicks-Cranston</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 15 Jun 2021 06:38:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/060-franchise-systems-with-shawna-hicks-cranston</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611dfc594b6f2a3c306adc83</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Franchisees are often the ultimate small business owners with 75% of franchise owners having fewer than 20 employees. Today we partner with Shawna Hicks-Cranston, owner of PostNet of Lakewood Ranch, to bring you the low down on franchise systems.</p>]]></description><itunes:author>Shawna Hicks-Cranston (PostNet)</itunes:author><itunes:summary>Franchisees are often the ultimate small business owners with 75% of franchise owners having fewer than 20 employees. Today we partner with Shawna Hicks-Cranston, owner of PostNet of Lakewood Ranch, to bring you the low down on franchise systems.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631169886818-A1NAOFV4501EA08CV8N4/Franchise-business-concept-%2C-businessman-hand-choose-wood-blog-with-franchise-marketing.-1161163973_5760x3840+%281%29.jpeg?format=1500w"/><itunes:episode>60</itunes:episode><itunes:title>Franchise Systems (Small Business Owners)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611dfcf7ce0f38366ca5252f/1629355421730/060-Franchise+Systems+with+Shawna+Hicks-Cranston+-+6%3A8%3A21%2C+10.16+AM.mp3" length="104021597" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611dfcf7ce0f38366ca5252f/1629355421730/060-Franchise+Systems+with+Shawna+Hicks-Cranston+-+6%3A8%3A21%2C+10.16+AM.mp3" length="104021597" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Franchise Systems (Small Business Owners)</media:title></media:content></item><item><title>59: Understanding Your Customer</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 08 Jun 2021 06:34:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/059-understanding-your-customer-with-john-blake</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611dfb5bc10507513ac41f3a</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">In many cases, your customers may be more involved with your products than you are. Wouldn't it make sense to get a feel for their perceptions? Join self-described "start-up guy" John Blake as he shares his expertise on shaping the customer journey.</p>]]></description><itunes:author>John Blake</itunes:author><itunes:summary>In many cases, your customers may be more involved with your products than you are. Wouldn't it make sense to get a feel for their perceptions? Join self-described "start-up guy" John Blake as he shares his expertise on shaping the customer journey.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1634678991847-5BQ32VZ7X7ZFCA8D76LF/iStock-866209606.jpg?format=1500w"/><itunes:episode>59</itunes:episode><itunes:title>Understanding Your Customer</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611dfbba844bba774f11e9e9/1629355057689/059-Understanding+Your+Customer+with+John+Blake.mp3" length="110132160" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611dfbba844bba774f11e9e9/1629355057689/059-Understanding+Your+Customer+with+John+Blake.mp3" length="110132160" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Understanding Your Customer</media:title></media:content></item><item><title>58: Sales Guru - Cameron Earhart</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 18 May 2021 06:28:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/058-cameron-earhart-sales-guru</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611dfa063f2c4606cdbecd04</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Our dynamic duo Devin Dash and Cameron Earhart talk sales this week, bringing you the low down on effective communication and sales strategies. These two tackle everything from common sales mishaps to setting up the best long-term relationships with prospective clients. You don’t want to miss this!</p>]]></description><itunes:author>Cameron Earhart and Devin Dash</itunes:author><itunes:summary>Our dynamic duo Devin Dash and Cameron Earhart talk sales this week, bringing you the low down on effective communication and sales strategies. These two tackle everything from common sales mishaps to setting up the best long-term relationships with prospective clients. You don’t want to miss this!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631169712461-2BW9R12HRQLUZVUYXR94/Close-up-man-hand-arranging-wood-block-stacking-as-step-stair-on-paper-pink-background.-Business-concept-growth-success-process%2C-copy-space.-1217026295_6016x4016.jpeg?format=1500w"/><itunes:episode>58</itunes:episode><itunes:title>Sales Guru</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611dfa81c10507513ac412c4/1629354750062/058-Cameron+Earhart+Sales+Guru.mp3" length="77081619" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611dfa81c10507513ac412c4/1629354750062/058-Cameron+Earhart+Sales+Guru.mp3" length="77081619" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Sales Guru</media:title></media:content></item><item><title>57: Delivering Blue Collar Value (replay)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 04 May 2021 06:22:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/057-delivering-blue-collar-value-replay</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611df89a6cadf438072c540c</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">This week, we are throwing it back to an episode we released five years ago, <em>Delivering Blue Collar Value.</em> Pricing and selling value are common topics among white-collar professionals like CPAs and attorneys. But do roofers and AC repair companies follow the same labor value theories? Tune in to find out!</p>]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>This week, we are throwing it back to an episode we released five years ago, Delivering Blue Collar Value. Pricing and selling value are common topics among white-collar professionals like CPAs and attorneys. But do roofers and AC repair companies follow the same labor value theories? Tune in to find out!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631169646091-REPYU3WD05906Y0Y2FYQ/Replay-495070194_4000x2875.jpeg?format=1500w"/><itunes:episode>57</itunes:episode><itunes:title>Deliving Blue Collar Value</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df94a5f882562003c4217/1629354393661/057-+Replay+Delivering+Blue+Collar+Value.mp3" length="74516057" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df94a5f882562003c4217/1629354393661/057-+Replay+Delivering+Blue+Collar+Value.mp3" length="74516057" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Deliving Blue Collar Value</media:title></media:content></item><item><title>56: Leadership Affirmation Roadblocks</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 27 Apr 2021 06:15:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/056-leadership-affirmation-roadblocks</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611df7074d9a5338a54a8eef</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Two weeks ago, we discussed the difference between managers and leaders. Today, we want to expand on that by introducing you to our leadership affirmations. When we work with clients, we help them establish a leadership team, and these affirmations serve as a prerequisite for a spot on that team. </p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>Two weeks ago, we discussed the difference between managers and leaders. Today, we want to expand on that by introducing you to our leadership affirmations. When we work with clients, we help them establish a leadership team, and these affirmations serve as a prerequisite for a spot on that team.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631169551149-CD7MH7B9JN6LD7P79WN8/Challenges-Ahead-478704571_4608x3456.jpeg?format=1500w"/><itunes:episode>56</itunes:episode><itunes:title>Leadership Affirmation Roadblocks</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df74fd965645f114bd16a/1629353904156/056-Leadership+Affirmation+Roadblocks.mp3" length="62145719" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df74fd965645f114bd16a/1629353904156/056-Leadership+Affirmation+Roadblocks.mp3" length="62145719" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leadership Affirmation Roadblocks</media:title></media:content></item><item><title>55: Commercial Real Estate with Jag Grewal</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 20 Apr 2021 06:06:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/055-commercial-real-estate-with-jag-grewal</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611df4e1e560bb2a4cf1bc25</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Jag Grewal of Ian Black Real Estate joins us to talk about the subtleties of commercial real estate. Whether you are actively looking for a new place to do business, passively browsing, or just interested in the market, Jag covers it all!</p>]]></description><itunes:author>Jag Grewal</itunes:author><itunes:summary>Jag Grewal of Ian Black Real Estate joins us to talk about the subtleties of commercial real estate. Whether you are actively looking for a new place to do business, passively browsing, or just interested in the market, Jag covers it all!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631169501248-6NBTMLB9Y00N6OSE16JQ/iStock-1199814287.jpg?format=1500w"/><itunes:episode>55</itunes:episode><itunes:title>Commercial Real Estate</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df526c9d6c87f3803eb5d/1629353386491/055-+Jag+Grewal+Commercial+Real+Estate.mp3" length="84650442" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df526c9d6c87f3803eb5d/1629353386491/055-+Jag+Grewal+Commercial+Real+Estate.mp3" length="84650442" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Commercial Real Estate</media:title></media:content></item><item><title>54: Leadership vs Management</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 13 Apr 2021 06:02:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/054-leadership-vs-management</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611df3ea66cfc352e5d894ec</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">We often use the terms “leadership” and “management” interchangeably…but should we? In this week’s podcast, we will cover the distinct differences between managers and leaders and help you discover the nuanced leadership skill set that will take your business to the next level.</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>We often use the terms “leadership” and “management” interchangeably…but should we? In this week’s podcast, we will cover the distinct differences between managers and leaders and help you discover the nuanced leadership skill set that will take your business to the next level.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1634680753084-OANJYUDAK87HO8UQAEG6/leader+v.+manager.png?format=1500w"/><itunes:episode>54</itunes:episode><itunes:title>Leadership vs Management</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df446684b50357c06cd11/1629353122940/054-+Leadership+vs.+Management+.mp3" length="82241325" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df446684b50357c06cd11/1629353122940/054-+Leadership+vs.+Management+.mp3" length="82241325" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leadership vs Management</media:title></media:content></item><item><title>53: The Collaborative CEO</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 06 Apr 2021 05:55:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/53-the-collaborative-ceo</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611df25f0c298f460ee462a5</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">What does it take to be a Collaborative CEO? Is it something you are born with? Something you adopt? Something you aspire to be? Find out, as John Goda, CEO of RTI Insurance, tells the tale of how his role changed from Chief Executive Officer to Chief Enthusiasm Officer, and what it did for his life and for his business.</p>]]></description><itunes:author>John Goda</itunes:author><itunes:summary>What does it take to be a Collaborative CEO? Is it something you are born with? Something you adopt? Something you aspire to be? Find out, as John Goda, CEO of RTI Insurance, tells the tale of how his role changed from Chief Executive Officer to Chief Enthusiasm Officer, and what it did for his life and for his business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631169249167-LP2TQEFK40OJS3ACH4YU/Building-a-strong-team%2C-Wooden-blocks-with-people-icon-on-pink-background%2C-Human-resources-and-management-concept.-1227412970_6016x4016.jpeg?format=1500w"/><itunes:episode>53</itunes:episode><itunes:title>The Collaborative CEO</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df29d1be07f7300573b1c/1629352784255/053-+John+Goda+The+Collaborative+CEO+-+4%3A1%3A21%2C+8.34+AM.mp3" length="117003699" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df29d1be07f7300573b1c/1629352784255/053-+John+Goda+The+Collaborative+CEO+-+4%3A1%3A21%2C+8.34+AM.mp3" length="117003699" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Collaborative CEO</media:title></media:content></item><item><title>52: Today's Performance and Tomorrow's Success</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 29 Mar 2021 07:39:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/052-developing-a-leadership-pipeline-for-todays-performance-and-tomorrows-success</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611cb94555f3332cd72b5ed6</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Our founder and fearless leader, Joey Brannon, had the opportunity to speak at this year’s Florida Institute of Certified Public Accountants CFO &amp; Controller Conference, and we are sharing the recording with you! Follow along as Joey covers Leadership vs. Management, Competitive Advantage, Strategy, and so much more!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>Our founder and fearless leader, Joey Brannon, had the opportunity to speak at this year’s Florida Institute of Certified Public Accountants CFO &amp; Controller Conference, and we are sharing the recording with you! Follow along as Joey covers Leadership vs. Management, Competitive Advantage, Strategy, and so much more!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1634681038709-PPGK20PY7NMII085PYPG/Screen+Shot+2021-10-19+at+3.03.39+PM.png?format=1500w"/><itunes:episode>52</itunes:episode><itunes:title>Developing a LEadership Piepline for Today's Performance &#x26; Tomorrow's Success</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df1ca2f5673319e4b2b63/1629352475521/052-+FICPA+CFO+Controller+Conference+-+3%3A26%3A21%2C+7.42+AM.mp3" length="50664508" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df1ca2f5673319e4b2b63/1629352475521/052-+FICPA+CFO+Controller+Conference+-+3%3A26%3A21%2C+7.42+AM.mp3" length="50664508" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Developing a LEadership Piepline for Today's Performance &#x26; Tomorrow's Success</media:title></media:content></item><item><title>51: Fifty-Fifty Partnerships</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 15 Mar 2021 16:15:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/051-fifty-fifty-partnerships</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611be0b680709e58fe18d826</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">With Saint Patrick’s Day being just around the corner, it only seems fair that we give you a podcast filled with legends, magic, and luck! This week. we would like to introduce you to David Yohn and Jamie Dunnam, the unicorns of successful 50:50 partnerships. Listen in to see how these two have made it work for over 20-years and you might find a pot of gold at the end of this podcast rainbow!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>With Saint Patrick’s Day being just around the corner, it only seems fair that we give you a podcast filled with legends, magic, and luck! This week. we would like to introduce you to David Yohn and Jamie Dunnam, the unicorns of successful 50:50 partnerships. Listen in to see how these two have made it work for over 20-years and you might find a pot of gold at the end of this podcast rainbow!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1634684237495-716D4X2Y8K8CJWCDJE4T/iStock-1192540193.jpg?format=1500w"/><itunes:episode>51</itunes:episode><itunes:title>Fifty-Fifty Partnerships</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df05b9843fb5c105a6887/1629352234399/051-50.50+Business.mp3" length="126752180" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611df05b9843fb5c105a6887/1629352234399/051-50.50+Business.mp3" length="126752180" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Fifty-Fifty Partnerships</media:title></media:content></item><item><title>50: REACH Ecosystem Part 2</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 08 Mar 2021 07:58:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/050-reach-ecosystem-pt-2</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b6c39ab82530459f5bcbd</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Last week we covered the relational drive in the reach ecosystem which describes the degree to which an individual engages emotionally in everyday circumstances. This week, we take a look at achievement drive and delve into the intensity in which one approaches goals. Find out if you are more: (1) Measured or Intense; (2) Assertive or Reflective; (3) Bold or Cautious; (4) Adaptable or Flexible; (5) Analytical or intuitive. Let us know after the show by clicking on the review button below!</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>Last week we covered the relational drive in the reach ecosystem which describes the degree to which an individual engages emotionally in everyday circumstances. This week, we take a look at achievement drive and delve into the intensity in which one approaches goals. Find out if you are more: (1) Measured or Intense; (2) Assertive or Reflective; (3) Bold or Cautious; (4) Adaptable or Flexible; (5) Analytical or intuitive. Let us know after the show by clicking on the review button below!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1634684297071-H3TWKZAKF0UXHL6FAD0V/about-reach-quotient-banner.jpg?format=1500w"/><itunes:episode>50</itunes:episode><itunes:title>REACH Ecosystem Part 2</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611bdc8ec161ad2cc676d667/1629216151015/050-Reach+pt.2+.mp3" length="161776948" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611bdc8ec161ad2cc676d667/1629216151015/050-Reach+pt.2+.mp3" length="161776948" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">REACH Ecosystem Part 2</media:title></media:content></item><item><title>49: REACH Ecosystem Part 1</title><dc:creator>Guest User</dc:creator><pubDate>Mon, 08 Mar 2021 07:32:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/049-reach-ecosystem-pt-1</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b66058531e64e58d92687</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">REACH: The Insights to Know and the Resources to Grow .</p>]]></description><itunes:author>Devin Dash</itunes:author><itunes:summary>REACH: The Insights to Know and the Resources to Grow .

Join us this week as we cover what we consider one of the most valuable tools in our tool belt. Not only will you leave with a greater understanding of who you are and why you may react to things the way you do, but also with a greater understanding of how to relate to people who don’t react as you do. You don’t want to miss this!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631169411898-2WKZ9BEB22F1AYQGSUHG/REACH+2x2.jpg?format=1500w"/><itunes:episode>49</itunes:episode><itunes:title>REACH Ecosystem Part 1</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b6b90864d8e40d6336f67/1629187045524/049-Reach+pt.1.mp3" length="78674958" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b6b90864d8e40d6336f67/1629187045524/049-Reach+pt.1.mp3" length="78674958" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">REACH Ecosystem Part 1</media:title></media:content></item><item><title>48: Professional Sales and Sales Management</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 02 Mar 2021 07:27:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/048-professional-sales-and-sales-management</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b64a2b1d0bd185b0bbfcb</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Shawn Milliken of Roofing by Curry joins us to talk about sales and sales management. Getting the most from your team is as much an art as it is a science, and Shawn shares both perspectives with us.</p>]]></description><itunes:author>Joey Brannon / Shawn Milliken (Roofing by Curry)</itunes:author><itunes:subtitle>Sales and Sales Management</itunes:subtitle><itunes:summary>Shawn Milliken of Roofing by Curry joins us to talk about sales and sales management. Getting the most from your team is as much an art as it is a science, and Shawn shares both perspectives with us.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631168904664-FO9FXUHNCLAZ1NCZ6XWN/sales_1421978051.jpg?format=1500w"/><itunes:episode>48</itunes:episode><itunes:title>Professional Sales and Sales Management</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b6a94656eac5a62c3383d/1629186867274/048-Professional+Sales+and+Sales+Management+.mp3" length="99254352" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b6a94656eac5a62c3383d/1629186867274/048-Professional+Sales+and+Sales+Management+.mp3" length="99254352" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Professional Sales and Sales Management</media:title></media:content></item><item><title>47: Getting Strategic With Insurance</title><dc:creator>Joey Brannon</dc:creator><pubDate>Mon, 01 Mar 2021 07:25:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/getting-strategic-with-insurance</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b641781cc7325622550a4</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Patrick Wright and Keith Mercier of CBIZ Insurance. provide a strategic approach to managing risk that can benefit small businesses of any size.</p>]]></description><itunes:author>Joey Brannon (Patrick Wright and Keith Mercier of CBIZ Insurance)</itunes:author><itunes:subtitle>Getting Strategic with Insurance for Your Business</itunes:subtitle><itunes:summary>This week we are joined by Patrick Wright and Keith Mercier of CBIZ Insurance. They provide a strategic approach to managing risk that can benefit small businesses of any size.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631168766871-I625JGVAD36621JCFOPS/Concept-of-life%2C-home-and-auto-insurance-1191637578_1335x788.jpeg?format=1500w"/><itunes:episode>47</itunes:episode><itunes:title>Getting Strategic with Insurance</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b6994be997f533652537e/1629186643264/047-Getting+Strategic+With+Insurance.mp3" length="116906939" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b6994be997f533652537e/1629186643264/047-Getting+Strategic+With+Insurance.mp3" length="116906939" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Getting Strategic with Insurance</media:title></media:content></item><item><title>46: Business as Ministry (Grow with Purpose Chapter 10)</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 22 Feb 2021 07:23:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/046-grow-with-purpose-chapter-10-business-as-ministry</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b638ac9008f3dd72796b3</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Small businesses growing with purpose often change the world in more lasting and meaningful ways than any church program, nonprofit, government institution, social club, volunteer group, or grassroots movement.</p>]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>Grow with Purpose</itunes:subtitle><itunes:summary>At Axiom, we hold the teachings and ideas that formulate this chapter close to our hearts. Small businesses growing with purpose often change the world in more lasting and meaningful ways than any church program, nonprofit, government institution, social club, volunteer group, or grassroots movement. So as you turn the pages and our final chapter comes to a close, we challenge you to leave with lasting intentions; grow your mission, not your business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631168296334-P6RSYBZ3GVOM9MA32HI7/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>46</itunes:episode><itunes:title>Chapter 10: Business as Ministry</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b692d6611015db9a96def/1629186403721/046-Grow+With+Purpose+Chapter+10.mp3" length="49857218" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b692d6611015db9a96def/1629186403721/046-Grow+With+Purpose+Chapter+10.mp3" length="49857218" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Chapter 10: Business as Ministry</media:title></media:content></item><item><title>45: What You DON’T Do Matters MOST (Grow With Purpose Chapter 9)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Mon, 15 Feb 2021 07:13:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/045-grow-with-purpose-chapter-9-what-you-dont-do-matters-most</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b6197e9132d11ac493a91</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Picking the right strategy for your business and staying on track is one of the most conducive elements of success. This chapter reveals our “secret sauce” to strategy!</p>]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>Secret Sauce to Business Strategy</itunes:subtitle><itunes:summary>Chapter 9 is all about strategy! Picking the right strategy for your business and staying on track is one of the most conducive elements of success. This chapter reveals our “secret sauce” to strategy!</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631168201479-S5HHT3O61O39JRU1N9OY/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>45</itunes:episode><itunes:title>What you DON'T Do Matters MOST</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b6804f0378e16d31e0e36/1629186128467/045-Grow+With+Purpose+Chapter+9.mp3" length="70793212" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b6804f0378e16d31e0e36/1629186128467/045-Grow+With+Purpose+Chapter+9.mp3" length="70793212" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">What you DON'T Do Matters MOST</media:title></media:content></item><item><title>44: The Coach Always Knows the Score (Grow With Purpose Chapter 8)</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 09 Feb 2021 06:43:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/044-grow-with-purpose-chapter-8-the-coach-always-knows-the-score</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b5a92d91a9f085b1fcb90</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Financial Metrics Owners Should be Aware Of but Actively Understand What They Are and What They Mean</p>]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>Financial Metrics Owners Should be Aware Of but Actively Understand What They Are and What They Mean</itunes:subtitle><itunes:summary>Being able to get the numbers you need is not the same as understanding them. In, The Coach Always Knows the Score, we cover important financial metrics that owners should not only be aware of, but should actively understand what they are and what they mean.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631168144544-RW99Y6VIQS7GVYLMMXU5/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>44</itunes:episode><itunes:title>The Coach Always Knows the Score</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b5e25be997f533651d2b1/1629183604749/044-Grow+With+Purpose+Chapter+8.mp3" length="71684719" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b5e25be997f533651d2b1/1629183604749/044-Grow+With+Purpose+Chapter+8.mp3" length="71684719" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Coach Always Knows the Score</media:title></media:content></item><item><title>43: Get Out of the Way (Grow With Purpose Chapter 7)</title><category>Small Business</category><category>Family Business</category><category>Strategic Business Planning</category><category>Business Growth</category><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 02 Feb 2021 06:39:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/043-grow-with-purpose-chapter-7-get-out-of-the-way</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b59a8b1d0bd185b0b4db0</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">The tools you need to plan and execute the long-term goals that will lead to the growth of your business, instead of just putting out fires.</p>]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>The tools you need to plan and execute the long-term goals that will lead to the growth of your business.</itunes:subtitle><itunes:summary>All too often, we see team members struggle to accomplish long-term goals because their attention is being directed towards fighting daily innocuous fires. This chapter gives you the tools you need to plan and execute the long-term goals that will lead to the growth of your business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631168082595-F9BBLTNZTH8FTRC39TX9/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>43</itunes:episode><itunes:title>Get Out Of the Way </itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b59e57b57ac071b5d432d/1629182527237/043-Grow+With+Purpose+Chapter+7.mp3" length="86129260" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b59e57b57ac071b5d432d/1629182527237/043-Grow+With+Purpose+Chapter+7.mp3" length="86129260" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Get Out Of the Way </media:title></media:content></item><item><title>42: Customers Are Real People (Grow With Purpose: Chapter 6)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 26 Jan 2021 06:30:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/042-grow-with-purpose-chapter-6-customers-are-real-people</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b569d1eab4f4c5d018ccf</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Chapter 6 walks you through sales and marketing and gives you insight on how to best interact with your market according to your values.</p>]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>Grow With Purpose Chapter 6</itunes:subtitle><itunes:summary>Up to this point, we have been focusing on the processes that cultivate success within a business. But sooner or later, the desire for growth must shift from inside processes to outside sales. This chapter walks you through sales and marketing and gives you insight on how to best interact with your market according to your values.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631168003839-3ZC84I1TQMP2VZQ6NNS4/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>42</itunes:episode><itunes:title>Customers Are Real People</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b56da6d9e784015a764db/1629181789098/042-Grow+With+Purpose+Chapter+6..mp3" length="81457441" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b56da6d9e784015a764db/1629181789098/042-Grow+With+Purpose+Chapter+6..mp3" length="81457441" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Customers Are Real People</media:title></media:content></item><item><title>41: Create the Playbook (Grow With Purpose: Chapter 5)</title><dc:creator>Devin Dash</dc:creator><pubDate>Wed, 12 Feb 2020 06:25:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/041-grow-with-purpose-chapter-5-create-the-playbook</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611b50e29267d408aa94d355</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Small businesses and large ones often struggle with basic business systems and processes. The playbook is our answer to the old SOP manual. It doesn’t have to be hard to put together, but more importantly, it is an essential part of creating a predictable and repeatable experience for customers.</p>]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>Grow With Purpose Chapter 5</itunes:subtitle><itunes:summary>Small businesses and large ones often struggle with basic business systems and processes. The playbook is our answer to the old SOP manual. It doesn’t have to be hard to put together, but more importantly, it is an essential part of creating a predictable and repeatable experience for customers.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631167926629-8CA2QNP5TM1V4HWGAPWM/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>41</itunes:episode><itunes:title>Chapter 5: Create the Playbook</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b54631eab4f4c5d017c0b/1629181119339/041-Grow+With+Purpose+Chapter+5.mp3" length="57133470" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611b54631eab4f4c5d017c0b/1629181119339/041-Grow+With+Purpose+Chapter+5.mp3" length="57133470" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Chapter 5: Create the Playbook</media:title></media:content></item><item><title>40: Customers Come Second (Grow With Purpose: Chapter 4)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 04 Feb 2020 21:26:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/040-grow-with-purpose-chapter-4-customers-come-second</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6112e0daa68df0320b7cca3a</guid><description><![CDATA[If you want to grow your business, you will have to delegate much of the day-to-day operations, even the management, to others. Yet somehow the delusion persists that putting customers first is the way to grow. It’s not. By leapfrogging your team members and focusing on customers, you create a disconnect that virtually ensures you will not build a scalable business.]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>If you think customers come first, think again.</itunes:subtitle><itunes:summary>If you want to grow your business, you will have to delegate much of the day-to-day operations, even the management, to others. Yet somehow the delusion persists that putting customers first is the way to grow. It’s not. By leapfrogging your team members and focusing on customers, you create a disconnect that virtually ensures you will not build a scalable business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631167877172-E7SM5NNT6Q2PHCKRVVRB/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>40</itunes:episode><itunes:title>Customers Come Second</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6112e13fbf4a2d29d8cc9b24/1628627305325/040-GWP+chapter+4.mp3" length="40263174" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6112e13fbf4a2d29d8cc9b24/1628627305325/040-GWP+chapter+4.mp3" length="40263174" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Customers Come Second</media:title></media:content></item><item><title>39: Leadership in Small Business (Grow With Purpose: Chapter 3)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 29 Jan 2020 20:56:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/039growwithpurposechapter3</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6112d9e5b9a8e778cd507724</guid><description><![CDATA[Chapter three is all about leadership, and the fact that it doesn’t have any boundaries. Small business owners that want to be effective leaders must embrace the fact that leadership responsibilities follow them wherever they go. In this episode, we talk about the five traits of great leaders.]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>Leadership doesn't have boundaries, especially in small business.</itunes:subtitle><itunes:summary>Chapter three is all about leadership, and the fact that it doesn’t have any boundaries. Small business owners that want to be effective leaders must embrace the fact that leadership responsibilities follow them wherever they go. In this episode, we talk about the five traits of great leaders.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631167784524-VDYKTF0PBY8EHPBP16VN/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>39</itunes:episode><itunes:title>Leadership in Small Business</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6112da9aa68df0320b7c22fc/1628625639470/039-Grow+With+Purpose+Chapter+3.mp3" length="63493764" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6112da9aa68df0320b7c22fc/1628625639470/039-Grow+With+Purpose+Chapter+3.mp3" length="63493764" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leadership in Small Business</media:title></media:content></item><item><title>38: The Message Needs a Messenger (Grow With Purpose: Chapter 2)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 21 Jan 2020 16:08:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/038-grow-with-purpose-chapter-2-the-message-needs-a-messenger</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61129678c03c5113bba8fd93</guid><description><![CDATA[This is week two of going through Joey’s book, Grow With Purpose.  In chapter one we learned about the message of values, vision, why and mission. This week we shift our focus from the message to the messenger.]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>Growth With Purpose Chapter 2</itunes:subtitle><itunes:summary>This is week two of going through Joey’s book, Grow With Purpose.  In chapter one we learned about the message of values, vision, why and mission. This week we shift our focus from the message to the messenger.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:duration>00:28:00</itunes:duration><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631167039379-26FJ53SJIEC9OFXEHSWS/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>38</itunes:episode><itunes:title>The Message Needs a Messenger</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611297c7f94f040c042c4a0c/1628608490060/038-Grow+With+Purpose+Chapter+2.mp3" length="41048101" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611297c7f94f040c042c4a0c/1628608490060/038-Grow+With+Purpose+Chapter+2.mp3" length="41048101" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Message Needs a Messenger</media:title></media:content></item><item><title>37: It All Starts In Your Head (Grow With Purpose: Chapter 1)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 14 Jan 2020 06:47:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/037-grow-with-purpose-chapter-1-it-all-starts-in-your-head</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:611dfe81dd7e887ee86f864c</guid><description><![CDATA[For the next few weeks, we will be going through Joey’s book, Grow With Purpose. This week, we start with chapter 1 on values, vision, why, and mission (VVWM).]]></description><itunes:author>Joey Brannon (Grow With Purpose)</itunes:author><itunes:subtitle>Grow With Purpose Chapter 1</itunes:subtitle><itunes:summary>For the next few weeks, we will be going through Joey’s book, Grow With Purpose. This week, we start with chapter 1 on values, vision, why, and mission (VVWM).</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1631166988104-VMXHLLBOZO6G9FOG6L62/Screen+Shot+2021-09-08+at+9.49.44+AM.png?format=1500w"/><itunes:episode>37</itunes:episode><itunes:title>It All Starts In Your Head</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611dff333521637a1f3c1b3f/1629355875576/chapter01+-+It+All+Starts+in+Your+Head.mp3" length="29394360" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/611dff333521637a1f3c1b3f/1629355875576/chapter01+-+It+All+Starts+in+Your+Head.mp3" length="29394360" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">It All Starts In Your Head</media:title></media:content></item><item><title>36: Fifty-Two (52) Strategic Todo's for the New Year</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 07 Jan 2020 23:13:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-36-a-hrefhttpsaxiomstrategicsquarespacecompodcast036-52-strategic-todos-for-the-new-year52-strategic-todos-for-the-new-yeara</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:616f510dbd2081067f868b7b</guid><description><![CDATA[Growing businesses do it. Stagnant and stuck businesses don’t; they are just too busy handling issues, putting out fires and filling orders.

So where do you start? This week’s blog post lists fifty-two (52) Strategic Todo’s that business owners can take up to begin making serious and significant changes to the business over the next year. On this episode, Joey and Devin dig a little deeper on a few of the todo’s and talk about the principle of working ON the business.]]></description><itunes:author>Joey Brannon and Devin Dash</itunes:author><itunes:summary>Growing businesses do it. Stagnant and stuck businesses don’t; they are just too busy handling issues, putting out fires and filling orders.

So where do you start? This week’s blog post lists fifty-two (52) Strategic Todo’s that business owners can take up to begin making serious and significant changes to the business over the next year. On this episode, Joey and Devin dig a little deeper on a few of the todo’s and talk about the principle of working ON the business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1634685665598-QWL7VT5JA2HRTX6F2RGP/iStock-1178019182.jpg?format=1500w"/><itunes:episode>36</itunes:episode><itunes:title>Fifty-Two (52) Strategic To Do's for the New Year</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/616f51dc082f080a9532ce20/1634685543307/036-52+strategic+todos.mp3" length="91907256" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/616f51dc082f080a9532ce20/1634685543307/036-52+strategic+todos.mp3" length="91907256" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Fifty-Two (52) Strategic To Do's for the New Year</media:title></media:content></item><item><title>35: Strategic Planning for Nonprofits</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 31 Dec 2019 23:39:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-35-a-hrefhttpsaxiomstrategicsquarespacecompodcast035-strategic-planning-for-nonprofitsstrategic-planning-for-nonprofitsa</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:616f5738126b7f49b5ad0dca</guid><description><![CDATA[Nonprofit organizations need a good strategic plan just as much as any for-profit business. But the absence of a majority shareholder, the presence of a non-owner board of directors, CEO’s dealing with succession, and volunteers passionate about their work make things much more challenging. In this episode, Joey and Devin discuss the issues facing CEO’s and board members when it comes to strategic planning and execution.]]></description><itunes:author>Joey Brannon and Devin Dash</itunes:author><itunes:summary>Nonprofit organizations need a good strategic plan just as much as any for-profit business. But the absence of a majority shareholder, the presence of a non-owner board of directors, CEO’s dealing with succession, and volunteers passionate about their work make things much more challenging. In this episode, Joey and Devin discuss the issues facing CEO’s and board members when it comes to strategic planning and execution.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1634687250639-6V4CZL04YW637O4AWQU6/iStock-1282354411.jpg?format=1500w"/><itunes:episode>35</itunes:episode><itunes:title>Strategic Planning for Nonprofits</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/616f579f93690c31c278c896/1634686994111/035-strategic+planning+for+nonprofits.mp3" length="120898441" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/616f579f93690c31c278c896/1634686994111/035-strategic+planning+for+nonprofits.mp3" length="120898441" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Strategic Planning for Nonprofits</media:title></media:content></item><item><title>34: Strategic HR Management</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 24 Dec 2019 21:49:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/https/axiomstrategicsquarespacecom/config/pages/50f89e68e4b0d9633ff246b8</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:617877fa23baeb78e4f08988</guid><description><![CDATA[If you think of HR and HR Management as a cost center, you are missing a key strategic priority when it comes to long-term growth and competition. In this episode, we discuss administrative HR vs strategic HR, how to tell the difference, and what you might be missing when you fail to consider the HR bottleneck in your strategic plan.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>If you think of HR and HR Management as a cost center, you are missing a key strategic priority when it comes to long-term growth and competition. In this episode, we discuss administrative HR vs strategic HR, how to tell the difference, and what you might be missing when you fail to consider the HR bottleneck in your strategic plan.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635285353024-HM7RXXCIEZJYC0LYF030/Screen+Shot+2021-10-26+at+2.55.24+PM.png?format=1500w"/><itunes:episode>34</itunes:episode><itunes:title>Strategic HR Management</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/617878706ec5da5d1d2fdb71/1635285204927/034-Strategic+HR.mp3" length="100895051" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/617878706ec5da5d1d2fdb71/1635285204927/034-Strategic+HR.mp3" length="100895051" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Strategic HR Management</media:title></media:content></item><item><title>32: Attracting and Retaining Great Talent</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 10 Dec 2019 22:53:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/032-attracting-and-retaining-great-talent</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:617886f936e06b69f3bed725</guid><description><![CDATA[In a time and a market with virtually zero unemployment, attracting and retaining top talent has become a big priority for small businesses wanting to grow.  Tune in to find out how to run a continuous hiring process, creating a future org chart, recruiting toolbox, developing future workforce, creative help wanted ads, best interview practices, the best approach for getting the job you want, and what causes new talent to leave.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>How to attract and retain top talent.</itunes:subtitle><itunes:summary>In a time and a market with virtually zero unemployment, attracting and retaining top talent has become a big priority for small businesses wanting to grow.  Tune in to find out how to run a continuous hiring process, creating a future org chart, recruiting toolbox, developing future workforce, creative help wanted ads, best interview practices, the best approach for getting the job you want, and what causes new talent to leave.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635290332082-X8N47W82LSELIXVECSI1/Screen+Shot+2021-10-26+at+4.18.39+PM.png?format=1500w"/><itunes:episode>32</itunes:episode><itunes:title>Attracting and Retaining Great Talent</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6178874b25b54c675b4cbf03/1635288993041/032-Attracting+and+retaining+great+talent.mp3" length="88520687" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6178874b25b54c675b4cbf03/1635288993041/032-Attracting+and+retaining+great+talent.mp3" length="88520687" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Attracting and Retaining Great Talent</media:title></media:content></item><item><title>31: A Strategic Approach to Debt</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 04 Dec 2019 01:17:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/031-a-strategic-approach-to-debt</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6179fa1d65099d73734c55aa</guid><description><![CDATA[Sometimes you need to leverage other people's money to grow or accomplish strategic objectives. In this episode we cover the basics of business borrowing and the things you need to consider before you start looking for a business loan, whether that money is to… 1) buy property, 2) finance equipment, 3) obtain working capital, 4) or buy a business outright.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Sometimes you need to leverage other people's money to grow or accomplish strategic objectives. In this episode we cover the basics of business borrowing and the things you need to consider before you start looking for a business loan, whether that money is to… 1) buy property, 2) finance equipment, 3) obtain working capital, 4) or buy a business outright.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635384162948-9LW3S5KH3UIP0WGCYDTI/Screen+Shot+2021-10-27+at+6.22.27+PM.png?format=1500w"/><itunes:episode>31</itunes:episode><itunes:title>A Strategic Approach to Debt</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6179fa82269cd959234ac3cb/1635384061449/031-Debt.mp3" length="82171025" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6179fa82269cd959234ac3cb/1635384061449/031-Debt.mp3" length="82171025" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">A Strategic Approach to Debt</media:title></media:content></item><item><title>30: Pitfalls of Strategic Planning</title><dc:creator>Joey Brannon</dc:creator><pubDate>Wed, 27 Nov 2019 05:43:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/030-pitfalls-of-strategic-planning</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6182219127a4911f19ef7508</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Common strategic planning pitfalls.</p>]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Common Pitfalls to Avoid in Business</itunes:subtitle><itunes:summary>It’s that time of year when businesses start making the final push for year end numbers. And it is also when we start to turn our focus to the upcoming year. Whether you have experience doing business and strategic planning, or whether you just know it’s something you should be doing, this episode covers some of the common pitfalls you want to avoid.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635918570202-2O2DGNNIKQ7F7QFMDVWP/Screen+Shot+2021-11-02+at+10.48.53+PM.png?format=1500w"/><itunes:episode>30</itunes:episode><itunes:title>Pitfalls of Strategic Planning</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618221e93386901652e4d3ab/1635918411866/030-Planning+Pitfallsv2.mp3" length="82711945" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618221e93386901652e4d3ab/1635918411866/030-Planning+Pitfallsv2.mp3" length="82711945" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Pitfalls of Strategic Planning</media:title></media:content></item><item><title>29: Delivering Blue Collar Value</title><dc:creator>Joey Brannon</dc:creator><pubDate>Sun, 27 Dec 2015 05:52:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/029-delivering-blue-collar-value</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61822396e794dc2c371307ec</guid><description><![CDATA[Pricing and selling value are common topics among white collar professionals like CPA's and attorneys. But do roofers and AC repair companies need any help in this area? A couple of recent conversations show blue collar service industries deal with exactly the same issues with pricing and selling value to customers. In this episode, Joey goes in depth to give real life examples of how things go wrong and what to do to fix them.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Pricing and selling value to customers and examples.</itunes:subtitle><itunes:summary>Pricing and selling value are common topics among white collar professionals like CPA's and attorneys. But do roofers and AC repair companies need any help in this area? A couple of recent conversations show blue collar service industries deal with exactly the same issues with pricing and selling value to customers. In this episode, Joey goes in depth to give real life examples of how things go wrong and what to do to fix them.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635919120715-5FB2PY3O38NSJMTVK9VZ/iStock-1001608006.jpg?format=1500w"/><itunes:episode>29</itunes:episode><itunes:title>Blue Collar Value</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618223e88998131cada4fe40/1635918950201/029-BlueCollar.mp3" length="70590712" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618223e88998131cada4fe40/1635918950201/029-BlueCollar.mp3" length="70590712" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Blue Collar Value</media:title></media:content></item><item><title>28: Rewarding Professionals</title><dc:creator>Joey Brannon</dc:creator><pubDate>Mon, 07 Dec 2015 06:00:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/rewarding-professionals-028</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61822586de447d580b126d42</guid><description><![CDATA[Professionals are those who take their work to the next level. It has little to do with the color of your collar and everything to do with how much you care about the value you deliver. In this episode, Joey talks about how you reward this innovative and pivotal group in your organization.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Professionals are those who take their work to the next level. It has little to do with the color of your collar and everything to do with how much you care about the value you deliver. In this episode, Joey talks about how you reward this innovative and pivotal group in your organization.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635919580633-KWITISD5R64845CMFJ3V/Screen+Shot+2021-11-02+at+11.05.36+PM.png?format=1500w"/><itunes:episode>28</itunes:episode><itunes:title>Rewarding Professionals</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6182260303f65b7783dfcc21/1635919463806/028-Rewarding%2520Professionals.mp3" length="46623260" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6182260303f65b7783dfcc21/1635919463806/028-Rewarding%2520Professionals.mp3" length="46623260" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Rewarding Professionals</media:title></media:content></item><item><title>27: THINK! The Six Questions a Business Owner Should be Able to Answer</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 30 Nov 2015 06:09:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/027-think-the-six-questions-a-business-owner-should-be-able-to-answer-027</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:618227b3780e497125196a18</guid><description><![CDATA[For most business owners, the starting gun goes off early every morning, and the finish tape is nowhere in sight. Asking (and answering!) these six questions will give priority and perspective to your day and week. ]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>For most business owners, the starting gun goes off early every morning, and the finish tape is nowhere in sight. Asking (and answering!) these six questions will give priority and perspective to your day and week. </itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635920241193-QQ6OY0RW4L613G2WY51Z/iStock-1166593370.jpg?format=1500w"/><itunes:episode>27</itunes:episode><itunes:title>6 Questions a Business Owner Should Be Able to Answer</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6182283487f7fc1c8e3a4d44/1635920013027/027-SixQuestions.mp3" length="48430098" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6182283487f7fc1c8e3a4d44/1635920013027/027-SixQuestions.mp3" length="48430098" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">6 Questions a Business Owner Should Be Able to Answer</media:title></media:content></item><item><title>26: Show Me the Money - Cash Strategies</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 23 Nov 2015 06:18:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/episode-26-show-me-the-money-cash-strategies</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:618229b77a68be7ccf62d869</guid><description><![CDATA[Businesses spend lots of time working on strategies for operations, customer service, sales...you name it. But how often do they have explicit strategies for CASH? Without cash, your mission is put on hold. In this episode, Axiom founder Joey Brannon talks about the handful of cash strategies that can improve your overall business.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Cash Strategies to Improve Your Business</itunes:subtitle><itunes:summary>Businesses spend lots of time working on strategies for operations, customer service, sales...you name it. But how often do they have explicit strategies for CASH? Without cash, your mission is put on hold. In this episode, Axiom founder Joey Brannon talks about the handful of cash strategies that can improve your overall business.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635944878684-QKTLSEH8HPH5EQFY2G8D/Screen+Shot+2021-11-03+at+6.07.08+AM.png?format=1500w"/><itunes:episode>26</itunes:episode><itunes:title>Show Me the Money: Cash Strategies</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61822a63ce41d125e11550a5/1635920558667/026-CashStrategy.mp3" length="66381863" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61822a63ce41d125e11550a5/1635920558667/026-CashStrategy.mp3" length="66381863" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Show Me the Money: Cash Strategies</media:title></media:content></item><item><title>25: Time Management Boundaries for Bosses</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 18 May 2015 13:10:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/025-time-management-boundaries</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61828a3a3741a75a38feb3c7</guid><description><![CDATA[When it comes to time management, the boss sets the tone. Even the best time manager can become frustrated and unproductive under a boss that doesn't respect boundaries and can't understand the role he or she should be playing in the organization.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>When it comes to time management, the boss sets the tone. Even the best time manager can become frustrated and unproductive under a boss that doesn't respect boundaries and can't understand the role he or she should be playing in the organization.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635946387169-LP69X7Z88GCFENEAAZVX/iStock-1161898151.jpg?format=1500w"/><itunes:episode>25</itunes:episode><itunes:title>Time Management Boundaries for Leaders</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61828ad9ce41d125e11a3258/1635945210287/025-Time+Management+Boundaries.mp3" length="28371609" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61828ad9ce41d125e11a3258/1635945210287/025-Time+Management+Boundaries.mp3" length="28371609" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Time Management Boundaries for Leaders</media:title></media:content></item><item><title>24: People-Process-Product</title><dc:creator>Devin Dash</dc:creator><pubDate>Sun, 08 Mar 2015 13:17:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/024-people-process-product</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61828bf8deebc179103281e9</guid><description><![CDATA[People-Process-Product is a mantra hitting prime time on CNBC's show The Profit. But how do the 3 P's fit into business strategy?]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>People-Process-Product is a mantra hitting prime time on CNBC's show The Profit. But how do the 3 P's fit into business strategy?</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635945924922-X73D9DFGELLSYLX2NEKQ/Screen+Shot+2021-11-03+at+6.18.15+AM.png?format=1500w"/><itunes:episode>24</itunes:episode><itunes:title>The 3 P's: People-Process-Product</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61828c49907f2f58f9c5a546/1635945635325/024-3ps.mp3" length="55515760" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61828c49907f2f58f9c5a546/1635945635325/024-3ps.mp3" length="55515760" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The 3 P's: People-Process-Product</media:title></media:content></item><item><title>23: Vertical Integration in Small Business</title><dc:creator>Devin Dash</dc:creator><pubDate>Sun, 22 Feb 2015 13:35:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/023-vertical-integration-in-small-business</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61829034e794dc2c3718ce59</guid><description><![CDATA[Vertical integration is most often associated with Fortune 500 companies than with small businesses. But there are cases where vertical integration is a viable part of a small business growth strategy. In this episode Joey outlines the situations that might green light a vertical integration strategy and provides some real life examples.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Vertical integration is most often associated with Fortune 500 companies than with small businesses. But there are cases where vertical integration is a viable part of a small business growth strategy. In this episode Joey outlines the situations that might green light a vertical integration strategy and provides some real life examples.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635946853690-R4RGKF6LI2ZK3SMG9DW3/Screen+Shot+2021-11-03+at+6.40.35+AM.png?format=1500w"/><itunes:episode>23</itunes:episode><itunes:title>Vertical Integration in Small Business</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61829067405b1c5eb32de373/1635946681753/023-VerticalIntegration.mp3" length="49666839" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61829067405b1c5eb32de373/1635946681753/023-VerticalIntegration.mp3" length="49666839" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Vertical Integration in Small Business</media:title></media:content></item><item><title>22: The Different Roles of Owner and Operator</title><dc:creator>Joey Brannon</dc:creator><pubDate>Sun, 15 Feb 2015 13:42:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/022-different-roles-of-owner-an-operator</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:618291b6f502df308fb641ab</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Understanding the difference between owner and operator roles and the necessity of switching hats is key to business growth.</p>]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Understanding The Different Between Owner/Operator Roles and the Necessity to Business Growth.</itunes:subtitle><itunes:summary>Understanding that small business owners have two hats to wear is only half the battle. Understanding the difference between owner and operator roles and the necessity of switching hats is key to business growth.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1635947216904-6OQWW5HTPC6UESC7076W/iStock-1257269399.jpg?format=1500w"/><itunes:episode>22</itunes:episode><itunes:title>The Different Roles of Owner and Operator</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61829226bdb3b572a737df71/1635947121510/022-OwnerOperator.mp3" length="67000443" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61829226bdb3b572a737df71/1635947121510/022-OwnerOperator.mp3" length="67000443" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Different Roles of Owner and Operator</media:title></media:content></item><item><title>21: Note Taking Workflow, Etc.</title><dc:creator>Devin Dash</dc:creator><pubDate>Sun, 01 Feb 2015 13:51:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/021-notes</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:618293fad1c47605b056ee34</guid><description><![CDATA[The Axiom podcast is back after taking a few months off. In this episode, Joey talks about what has been happening in the time since our last episode, and what to expect over the next month. He also shares part of his note taking workflow and why it is so important to what he does every day.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>The Importance of Taking Notes Every Day</itunes:subtitle><itunes:summary>The Axiom podcast is back after taking a few months off. In this episode, Joey talks about what has been happening in the time since our last episode, and what to expect over the next month. He also shares part of his note taking workflow and why it is so important to what he does every day.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1640299370490-2QQC2KLZFND8D11A49DZ/pen-on-the-desk%2COpen-a-blank-white-notebook-on-wooden-table-and-green-bokeh-background-%2Cvintage-color%2Cselective-focus-1049601994_4800x3200.jpeg?format=1500w"/><itunes:episode>21</itunes:episode><itunes:title>Note Taking Workflow, Etc.</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6182949fce41d125e11b0fc5/1635947756176/021-NotesEtc.mp3" length="72302673" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6182949fce41d125e11b0fc5/1635947756176/021-NotesEtc.mp3" length="72302673" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Note Taking Workflow, Etc.</media:title></media:content></item><item><title>20: Make A Decision (Any Decision)</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 04 Nov 2014 01:27:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/020-make-a-decision</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6184886fabce594ec60c6571</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">Even bad decisions can be better than no decisions. A strategic plan provides the security that allows them to make more decisions, knowing that even a bad decision will be detected and corrected before it can do too much damage.</p>]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Even bad decisions can be better than no decisions. </itunes:subtitle><itunes:summary>The more experience we get with businesses that have never done strategic planning before, the more we see organizations that fail to make decisions. Even bad decisions can be better than no decisions. For these companies, a strategic plan provides the security that allows them to make more decisions, knowing that even a bad decision will be detected and corrected before it can do too much damage.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636076527050-TQFR8WU1AKRPGYVEREHR/iStock-668039210+%281%29.jpg?format=1500w"/><itunes:episode>20</itunes:episode><itunes:title>May A Decision (Any Decision)</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61848909aa9e10738b28ddf2/1636075845662/020-MakeADecision.mp3" length="58131349" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61848909aa9e10738b28ddf2/1636075845662/020-MakeADecision.mp3" length="58131349" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">May A Decision (Any Decision)</media:title></media:content></item><item><title>19: Highest and Best Use</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 30 Sep 2014 01:42:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/019-highest-and-best-use</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61848c189e9f3951e21902b4</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">The six stages of leadership growth, and how a business owner's highest and best use changes at each stage.</p>]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>The six stages of leadership growth, and how a business owner's highest and best use changes at each stage.</itunes:subtitle><itunes:summary>Few things are as important to business growth as what the owner spends his or her time doing on a day-to-day basis. Defining the owner's highest and best use is key to continued growth and to also understanding the maturity of the leadership role within companies. In this episode, Joey walks through the six stages of leadership growth, and how a business owner's highest and best use changes at each stage.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636080341644-AW6HXXZFXOEZXJXW3DTD/iStock-1081925728.jpg?format=1500w"/><itunes:episode>19</itunes:episode><itunes:title>Defining an Owner's Highest and Best Use</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61848c6fc7d50d5dbcba094f/1636076717419/019-HighestAndBest.mp3" length="63077060" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61848c6fc7d50d5dbcba094f/1636076717419/019-HighestAndBest.mp3" length="63077060" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Defining an Owner's Highest and Best Use</media:title></media:content></item><item><title>18: The Ten Worst Things About Family Business</title><dc:creator>Devin Dash</dc:creator><pubDate>Fri, 05 Sep 2014 02:46:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/018-ten-worst-things-about-family-business</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61849b0ae8ad490fbb337d27</guid><description><![CDATA[No, not that kind of family business. This week, we continue the discussion on what it's like to work with family, but this time we examine the darker side. Both parents and their kids fall victim to several common mistakes and missteps when family and business intersect. If you want to avoid these mistakes or if you’re looking for a way to overcome some of the sins of the past, this episode is for you.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle> common mistakes and missteps when family and business intersect and how to avoid them.</itunes:subtitle><itunes:summary>No, not that kind of family business. This week, we continue the discussion on what it's like to work with family, but this time we examine the darker side. Both parents and their kids fall victim to several common mistakes and missteps when family and business intersect. If you want to avoid these mistakes or if you’re looking for a way to overcome some of the sins of the past, this episode is for you.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636080696935-ED0YLS576O3T9ERK7HTB/iStock-1287899462.jpg?format=1500w"/><itunes:episode>18</itunes:episode><itunes:title>The Ten Worst Things About Family Business</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61849b5e0c2adb21ffc1b8ac/1636080569639/018-10WorstThings.mp3" length="60223652" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61849b5e0c2adb21ffc1b8ac/1636080569639/018-10WorstThings.mp3" length="60223652" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Ten Worst Things About Family Business</media:title></media:content></item><item><title>17: The Ten Best Things About Family Business</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 26 Aug 2014 02:53:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/017-ten-best-things-about-family-business</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61849c97e02d38325cc4378e</guid><description><![CDATA[They can be the best and the worst places to work. This week, we focus on the 10 best things about family businesses. This list takes on the topic from both perspectives. You may be the founder bringing children into the business, or you might be thinking about accepting an offer from "Pop" to run the show. Either way, this episode covers the things you don't want to miss about running and being a part of the family biz.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>They can be the best and the worst places to work. This week, we focus on the 10 best things about family businesses. This list takes on the topic from both perspectives. You may be the founder bringing children into the business, or you might be thinking about accepting an offer from "Pop" to run the show. Either way, this episode covers the things you don't want to miss about running and being a part of the family biz.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636082837768-1DTE7XUXJZD6K4P4LQEP/Screen+Shot+2021-11-04+at+8.26.38+PM.png?format=1500w"/><itunes:episode>17</itunes:episode><itunes:title>The Ten Best Things About Family Business</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61849cf1826c493c67d1811c/1636080919199/017-10BestThings.mp3" length="25235034" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61849cf1826c493c67d1811c/1636080919199/017-10BestThings.mp3" length="25235034" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Ten Best Things About Family Business</media:title></media:content></item><item><title>16: Marketing Demystified</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 05 Aug 2014 03:28:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/016-marketing-de-mystified</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6184a4d3e02d38325cc4bc88</guid><description><![CDATA[Marketing is one of those words that conjures up images of Madison Avenue wizards capable of coming up with the perfect copy with a cigarette in one hand and a martini in the other. Marketing strategy is considered beyond the reach of the average small business owner. In this episode, we strip away all the BS and get to the nuts and bolts of effective marketing inside small companies.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>The Nuts and Bolts o Effective Marketing Inside Small Companies</itunes:subtitle><itunes:summary>Marketing is one of those words that conjures up images of Madison Avenue wizards capable of coming up with the perfect copy with a cigarette in one hand and a martini in the other. Marketing strategy is considered beyond the reach of the average small business owner. In this episode, we strip away all the BS and get to the nuts and bolts of effective marketing inside small companies.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636083962634-HNBWETGG4XNTNHLTLSE8/iStock-1301592466+%281%29.jpg?format=1500w"/><itunes:episode>16</itunes:episode><itunes:title>Marketing Demystified</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6184a51ef3ffb038b9df950b/1636083009644/016-MarketingDemystified.mp3" length="34222829" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6184a51ef3ffb038b9df950b/1636083009644/016-MarketingDemystified.mp3" length="34222829" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Marketing Demystified</media:title></media:content></item><item><title>15: How to Prune Your Way to Business Growth</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 04 Aug 2014 03:47:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/015-how-to-prune-your-way-to-business-growth</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6184a935623fba0859f8da10</guid><description><![CDATA[Pruning is a necessary part of growth. It is true in life and it is true in business. But very few businesses build a pruning cycle into their growth plans. In this episode, we talk about what to prune and how to do it. It's not just customers, although that is a big part of the pruning process. Pruning needs to be applied to every part of the business for it to remain thriving and healthy.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Business Pruning Cycle for Company Growth and Health</itunes:subtitle><itunes:summary>Pruning is a necessary part of growth. It is true in life and it is true in business. But very few businesses build a pruning cycle into their growth plans. In this episode, we talk about what to prune and how to do it. It's not just customers, although that is a big part of the pruning process. Pruning needs to be applied to every part of the business for it to remain thriving and healthy.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636085614273-RO1AFLCBFUN14A4BY7UI/Screen+Shot+2021-11-04+at+9.12.58+PM.png?format=1500w"/><itunes:episode>15</itunes:episode><itunes:title>How to Prune Your Way to Business Growth</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6184a9780fac8669df1bd714/1636084121080/015-Pruning.mp3" length="34115831" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6184a9780fac8669df1bd714/1636084121080/015-Pruning.mp3" length="34115831" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">How to Prune Your Way to Business Growth</media:title></media:content></item><item><title>14: Finding and Hiring “A Players”</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 29 Jul 2014 04:31:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/014-finding-and-hiring-a-players</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6184b3a987e83a4bed73299a</guid><description><![CDATA[Growth requires owners to become (or hire) managers. But without "A Players" owners are stuck putting out fires and working around the inabilities of employees who need too much hand holding. If there is a common complaint among small business owners, it is the trouble they have finding and retaining top talent. In this episode, we tackle the greatest constraint to sustained business growth. Without the right people, you will not have a prayer of reaching the next level, whether that is $2 million, $5 million, $10 million or $20 million. You need "A Players" to grow year over year and you must have them in order to accomplish extraordinary things.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>You need "A Players" to grow year over year and you must have them in order to accomplish extraordinary things. </itunes:subtitle><itunes:summary>Growth requires owners to become (or hire) managers. But without "A Players" owners are stuck putting out fires and working around the inabilities of employees who need too much hand holding. If there is a common complaint among small business owners, it is the trouble they have finding and retaining top talent. In this episode, we tackle the greatest constraint to sustained business growth. Without the right people, you will not have a prayer of reaching the next level, whether that is $2 million, $5 million, $10 million or $20 million. You need "A Players" to grow year over year and you must have them in order to accomplish extraordinary things.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636087350574-EQIE31R975F6RNROH2GB/iStock-982740466.jpg?format=1500w"/><itunes:episode>14</itunes:episode><itunes:title>Finding and Hiring "A Players"</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6184b44a9dc90f3ad7db05ad/1636086896825/014-APlayers.mp3" length="38916928" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6184b44a9dc90f3ad7db05ad/1636086896825/014-APlayers.mp3" length="38916928" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Finding and Hiring "A Players"</media:title></media:content></item><item><title>13: Candor and Culture</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 22 Jul 2014 04:51:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/013-candor-and-culture</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6184b8534739fb59192117bc</guid><description><![CDATA[Top-performing companies are often described as candid places to work. Team members share open and honest discussion with little posturing or hidden agendas. Building candid conversations into the culture of your organization is necessary if your team is to accomplish anything larger than the individual efforts of one superstar. In this podcast, we talk about what this conversations look like, the situations where you can expect them to show up spontaneously, and how to leverage those situations into a long standing culture shift.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Top-performing companies are often described as candid places to work. Team members share open and honest discussion with little posturing or hidden agendas. Building candid conversations into the culture of your organization is necessary if your team is to accomplish anything larger than the individual efforts of one superstar. In this podcast, we talk about what this conversations look like, the situations where you can expect them to show up spontaneously, and how to leverage those situations into a long standing culture shift.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636087924904-BMW1G5VDR3731VIPYFYL/Screen+Shot+2021-11-04+at+9.51.12+PM.png?format=1500w"/><itunes:episode>13</itunes:episode><itunes:title>Candor and Culture</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6184b8534739fb59192117ba/1636087563865/013-Candor.mp3" length="null" type="application/octet-stream"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6184b8534739fb59192117ba/1636087563865/013-Candor.mp3" length="null" type="application/octet-stream" isDefault="true" medium="audio"><media:title type="plain">Candor and Culture</media:title></media:content></item><item><title>12: Evangelical Receptionist</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 30 Jun 2014 10:09:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/012-evangelical-receptionist</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61865461f1ad3634d1a1d9dd</guid><description><![CDATA[Some business owners smile and nod their heads when I tell them their receptionist is the most important employee in the company, but they don't get it. In this episode, I talk about building internal and external culture around the customer experience.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>The Most Important Employee In A Company - The Receptionist</itunes:subtitle><itunes:summary>Some business owners smile and nod their heads when I tell them their receptionist is the most important employee in the company, but they don't get it. In this episode, I talk about building internal and external culture around the customer experience.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636193867695-1EBIIGDXOCQLSJ1NIJEX/iStock-1268469291.jpg?format=1500w"/><itunes:episode>12</itunes:episode><itunes:title>Evangelical Receptionist</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618654b120cc927dbfdf90de/1636193505908/012-Evangelical+Receptionist.mp3" length="31788425" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618654b120cc927dbfdf90de/1636193505908/012-Evangelical+Receptionist.mp3" length="31788425" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Evangelical Receptionist</media:title></media:content></item><item><title>11: Fear of Growth</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 23 Jun 2014 10:18:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/011-fear-of-growth</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61865682b737e5167ca453ff</guid><description><![CDATA[Do you know what to do to grow your business? Most business owners do. But they haven't done it. They can't do it. They don't know why they can't. They just haven't. In this episode, Joey tackles the problem of getting out of the rut and starting to grow again. He tells you how to do it and gives you three things you can do to get your mojo back. Eminently practical this is the secret sauce for getting back on the growth train.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Getting Out of the Rut and Starting to Grow Again. Getting Your Mojo Back! </itunes:subtitle><itunes:summary>Do you know what to do to grow your business? Most business owners do. But they haven't done it. They can't do it. They don't know why they can't. They just haven't. In this episode, Joey tackles the problem of getting out of the rut and starting to grow again. He tells you how to do it and gives you three things you can do to get your mojo back. Eminently practical this is the secret sauce for getting back on the growth train.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636194136962-7DM6ANPKZQMP3DDONILV/iStock-871196052.jpg?format=1500w"/><itunes:episode>11</itunes:episode><itunes:title>Fear of Growth</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618656bf3b117e4424b07a88/1636194039536/011-Fear+of+Growth.mp3" length="33778120" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618656bf3b117e4424b07a88/1636194039536/011-Fear+of+Growth.mp3" length="33778120" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Fear of Growth</media:title></media:content></item><item><title>10: Constrained Creativity</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 16 Jun 2014 10:23:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/010-constrained-creativity</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6186579794bda358a94660b1</guid><description><![CDATA[Creativity is often perceived to be the domain of those who accept no limits, who attack the canvas unfettered, who pound out page after page in an unbridled response to the inner muse. But perception is not reality. Creative solutions are most often found within the boundaries of very real constraints. In the real world, these constraints are the fuel that drives our creative engine. Without them, we wander aimlessly. With them, we focus on energy and come up with astounding solutions, designs and insights.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Creativity is often perceived to be the domain of those who accept no limits, who attack the canvas unfettered, who pound out page after page in an unbridled response to the inner muse. But perception is not reality. Creative solutions are most often found within the boundaries of very real constraints. In the real world, these constraints are the fuel that drives our creative engine. Without them, we wander aimlessly. With them, we focus on energy and come up with astounding solutions, designs and insights.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636194454593-C88X1LIWIT098PPOSXJI/iStock-139883267.jpg?format=1500w"/><itunes:episode>10</itunes:episode><itunes:title>Constrained Creativity</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618657db54984e08d993fca8/1636194303499/010-Constrained+Creativity.mp3" length="37099851" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618657db54984e08d993fca8/1636194303499/010-Constrained+Creativity.mp3" length="37099851" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Constrained Creativity</media:title></media:content></item><item><title>9: The One Page Plan</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 09 Jun 2014 10:28:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/009-the-one-page-plan</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:618658d03b28f4218e365f4f</guid><description><![CDATA[It took me five years longer than it should have to create the business I wanted to run. In this episode, I talk about the tool I could have used to shorten the journey. The idea of a one page plan sounds catchy. But in practice, it is much more than a nifty slogan. One page plans done right have the potential to change your business in powerful ways.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>One Page Plans and the Potential To Change Your Business</itunes:subtitle><itunes:summary>It took me five years longer than it should have to create the business I wanted to run. In this episode, I talk about the tool I could have used to shorten the journey. The idea of a one page plan sounds catchy. But in practice, it is much more than a nifty slogan. One page plans done right have the potential to change your business in powerful ways.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636194925447-6SAM4I268SUYI0D7ZO2Z/iStock-942930688.jpg?format=1500w"/><itunes:episode>9</itunes:episode><itunes:title>The One Page Plan</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618658f80bd55a67afd48e55/1636194583540/009-The+One+Page+Plan.mp3" length="30715733" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618658f80bd55a67afd48e55/1636194583540/009-The+One+Page+Plan.mp3" length="30715733" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The One Page Plan</media:title></media:content></item><item><title>8: The 800 Pound Gorilla in Strategic Planning</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 02 Jun 2014 10:36:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/008-the-800-pound-gorilla-in-strategic-planning</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:61865aac3f8190248b80195e</guid><description><![CDATA[Strategic planning is fun. Implementation, not so much. When it comes to getting the plan underway, most companies fail to face down the 800 pound gorilla in the room. You know the moment if you have witnessed it. Leaders suddenly become very interested in their shoes and find it hard to speak. What is the gorilla? What do you do to face it down? This episode is all about making progress, good or bad, with your strategic plan.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>What is the gorilla? What do you do to face it? How to make progress, good or bad, with your Strategic Plan.</itunes:subtitle><itunes:summary>Strategic planning is fun. Implementation, not so much. When it comes to getting the plan underway, most companies fail to face down the 800 pound gorilla in the room. You know the moment if you have witnessed it. Leaders suddenly become very interested in their shoes and find it hard to speak. What is the gorilla? What do you do to face it down? This episode is all about making progress, good or bad, with your strategic plan.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636195323148-O70ZVDETZVVHWKMLZYYL/iStock-1194349623.jpg?format=1500w"/><itunes:episode>8</itunes:episode><itunes:title>The 800 Pound Gorilla in Strategic Planning</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61865afa3b117e4424b09b33/1636195158450/008-The+800+pound+gorilla+in+strategic+planning.mp3" length="30014398" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/61865afa3b117e4424b09b33/1636195158450/008-The+800+pound+gorilla+in+strategic+planning.mp3" length="30014398" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The 800 Pound Gorilla in Strategic Planning</media:title></media:content></item><item><title>7: Task Management for Teams</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 26 May 2014 21:08:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/007-task-management-for-teams</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6186eed11189e657e312ab68</guid><description><![CDATA[Teams should not have a centralized task management system. Why not? In this episode, Joey talks about the pros and cons of centralized systems and what you will be trading if you opt for a system designed around the company's needs.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Teams should not have a centralized task management system. Why not? In this episode, Joey talks about the pros and cons of centralized systems and what you will be trading if you opt for a system designed around the company's needs.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636233485835-KABYEWD2WG6GHOQPVHJ7/Screen+Shot+2021-11-06+at+2.16.49+PM.png?format=1500w"/><itunes:episode>7</itunes:episode><itunes:title>Task Management for Teams</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186ef2e5b5d090dcbbcfb58/1636233047930/007-Task+Management+for+Teams.mp3" length="30347093" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186ef2e5b5d090dcbbcfb58/1636233047930/007-Task+Management+for+Teams.mp3" length="30347093" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Task Management for Teams</media:title></media:content></item><item><title>6: Leadership Crash Course</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 19 May 2014 21:19:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/006-leadership-crash-course</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6186f17c23b9310a999c465f</guid><description><![CDATA[<p class="" style="white-space:pre-wrap;">To grow, you must develop a company of leaders. But leadership is an extraordinarily complex topic. Who has the time or resources to fully understand it? Luckily, you don't have to. There are just a few key ingredients that will start to make a difference as soon as you add them to your team. </p>]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>"Where there is no development of talent, there will be no growth." That quote from Buck Jacobs is played out in companies every single day. To grow, you must develop a company of leaders. But leadership is an extraordinarily complex topic. Who has the time or resources to fully understand it? Luckily, you don't have to. There are just a few key ingredients that will start to make a difference as soon as you add them to your team. No matter what your level in the organization, this podcast will show you how to be more effective as a leader.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636234086149-8G6855YLMCNR9ODNM4IW/iStock-489077168.jpg?format=1500w"/><itunes:episode>6</itunes:episode><itunes:title>Leadership Crash Course</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186f1d3c33c4d5d2f00264f/1636233733046/006-Leadership.mp3" length="32855684" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186f1d3c33c4d5d2f00264f/1636233733046/006-Leadership.mp3" length="32855684" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Leadership Crash Course</media:title></media:content></item><item><title>5: Opportunity is Killing You</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 12 May 2014 21:30:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/005-opportunity-is-killing-you</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6186f3f8875b2e694be19790</guid><description><![CDATA[The last thing you need is more opportunity. Everyone thinks that to be successful as a small business, you must be nimble, capable of taking advantage of fleeting opportunities. But that isn't true. What you need is the discipline to discover opportunity and the focus to exploit it.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>The last thing you need is more opportunity. Everyone thinks that to be successful as a small business, you must be nimble, capable of taking advantage of fleeting opportunities. But that isn't true. What you need is the discipline to discover opportunity and the focus to exploit it.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636235274940-VXDVA36D4U7U3U5VT567/iStock-1254581610.jpg?format=1500w"/><itunes:episode>5</itunes:episode><itunes:title>Opportunity iI Killing You</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186f4868789a02515f72737/1636234469642/005-OpportunityVSfocus.mp3" length="92251861" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186f4868789a02515f72737/1636234469642/005-OpportunityVSfocus.mp3" length="92251861" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Opportunity iI Killing You</media:title></media:content></item><item><title>4: Customer Service and Strategy</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 05 May 2014 21:50:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/004-customer-service-strategy</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6186f8b1cfdb2a0f24574ebd</guid><description><![CDATA[Customer service isn't a strategy. It's a table stake. Few things will undermine a strategic plan faster or more completely than failing customer service. In this episode, Joey talks about the fundamentals of customer service and why you have to get it right before you start planning.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Customer service isn't a strategy. It's a table stake. Few things will undermine a strategic plan faster or more completely than failing customer service. In this episode, Joey talks about the fundamentals of customer service and why you have to get it right before you start planning.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636235917459-8ZHXBOEA48GJ8NO49X79/Screen+Shot+2021-11-06+at+2.57.42+PM.png?format=1500w"/><itunes:episode>4</itunes:episode><itunes:title>Customer Service</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186f8e7875b2e694be1e817/1636235592403/004-Customer+Service.mp3" length="85326800" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186f8e7875b2e694be1e817/1636235592403/004-Customer+Service.mp3" length="85326800" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Customer Service</media:title></media:content></item><item><title>3: Time and Task Management</title><dc:creator>Devin Dash</dc:creator><pubDate>Mon, 28 Apr 2014 21:59:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/003-time-and-task-management</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:6186facc4b33cd39c05222c8</guid><description><![CDATA[Teams that can't manage their calendars or their responsibilities have no chance of pulling off a winning strategy. In this episode, Joey covers the basics of time and task management. These essential skills must be part of every team member's toolbox.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:summary>Teams that can't manage their calendars or their responsibilities have no chance of pulling off a winning strategy. In this episode, Joey covers the basics of time and task management. These essential skills must be part of every team member's toolbox.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636236347314-I23D817F90VXRSYHQG31/iStock-1192893429.jpg?format=1500w"/><itunes:episode>3</itunes:episode><itunes:title>Time and Task Management</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186fb08efef857da6283151/1636236144615/003-Time+and+Task+Management.mp3" length="88271323" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/6186fb08efef857da6283151/1636236144615/003-Time+and+Task+Management.mp3" length="88271323" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Time and Task Management</media:title></media:content></item><item><title>2: Overcoming Adversity</title><dc:creator>Devin Dash</dc:creator><pubDate>Tue, 22 Apr 2014 05:58:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/002-overcoming</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:618cb11a78d4f764e0369d2c</guid><description><![CDATA[This podcast was recorded a couple of years ago. Joey talks about dealing with adversity and resistance, both where these things originate, and how to overcome them. The kids are older and some of the examples a little dated, but the meat of the content is as relevant as ever.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Dealing with adversity and resistance, both where these things originate, and how to overcome them.</itunes:subtitle><itunes:summary>This podcast was recorded a couple of years ago. Joey talks about dealing with adversity and resistance, both where these things originate, and how to overcome them. The kids are older and some of the examples a little dated, but the meat of the content is as relevant as ever.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636611002056-HJ7HSTFHA531AUPNOM9O/Screen+Shot+2021-11-10+at+11.09.24+PM.png?format=1500w"/><itunes:episode>2</itunes:episode><itunes:title>Overcoming Adversity</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618cb15d755ce9556840e9a7/1636610527897/002-Overcoming.mp3" length="113088694" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618cb15d755ce9556840e9a7/1636610527897/002-Overcoming.mp3" length="113088694" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">Overcoming Adversity</media:title></media:content></item><item><title>1: The Importance of Pace</title><dc:creator>Joey Brannon</dc:creator><pubDate>Tue, 15 Apr 2014 06:11:00 +0000</pubDate><link>https://www.axiomstrategic.com/podcast/001-the-importance-of-pace</link><guid isPermaLink="false">60e7661cd40ca4615340e5d1:61129338a1c3e55c3decceb8:618cb40465e2a004ecfa7e65</guid><description><![CDATA[Pace is part of everything we do in business. When we get intentional about pace and how we use it for different activities, effectiveness improves. This was the first podcast, recorded a couple of years before the platform was part of the consulting business. But it was first because this topic finds its way into everything we do with clients and into everything successful clients do with their teams.]]></description><itunes:author>Joey Brannon</itunes:author><itunes:subtitle>Pace is part of everything we do in business. When we get intentional about pace and how we use it for different activities, effectiveness improves.</itunes:subtitle><itunes:summary>Pace is part of everything we do in business. When we get intentional about pace and how we use it for different activities, effectiveness improves. This was the first podcast, recorded a couple of years before the platform was part of the consulting business. But it was first because this topic finds its way into everything we do with clients and into everything successful clients do with their teams.</itunes:summary><itunes:explicit>false</itunes:explicit><itunes:image href="https://images.squarespace-cdn.com/content/v1/60e7661cd40ca4615340e5d1/1636611435038-6NYBW4AGUUJQZE8F59HP/iStock-506979575.jpg?format=1500w"/><itunes:episode>1</itunes:episode><itunes:title>The Importance of Pace</itunes:title><itunes:episodeType>full</itunes:episodeType><enclosure url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618cb4677c2ea9705a6f8d79/1636611230014/001-Pace.mp3" length="29954001" type="audio/mpeg"/><media:content url="https://static1.squarespace.com/static/60e7661cd40ca4615340e5d1/t/618cb4677c2ea9705a6f8d79/1636611230014/001-Pace.mp3" length="29954001" type="audio/mpeg" isDefault="true" medium="audio"><media:title type="plain">The Importance of Pace</media:title></media:content></item></channel></rss>