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    <title>BingAds Insider Tips</title>
    <pubDate>Thu, 11 Dec 2025 02:11:04 +0000</pubDate>
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    <itunes:summary><![CDATA[Listen in as insider experts tackle themes from your most frequently asked questions and you can:

• build out higher revenue generating campaigns with SEM tricks for your ads, keywords, and landing pages  
• get deeper insights in to your campaign performance with reporting analytics recommendations
• optimize more strategically with better clarity on BingAds' unique quality score]]></itunes:summary>
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    <description><![CDATA[Listen in as insider experts tackle themes from your most frequently asked questions and you can:

• build out higher revenue generating campaigns with SEM tricks for your ads, keywords, and landing pages  
• get deeper insights in to your campaign performance with reporting analytics recommendations
• optimize more strategically with better clarity on BingAds' unique quality score]]></description>
    
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      <title>Mobile Holiday</title>
      <itunes:title>Mobile Holiday</itunes:title>
      <pubDate>Sat, 11 Oct 2014 04:00:00 +0000</pubDate>
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      <title>Getting Started with Bing Product Ads</title>
      <itunes:title>Getting Started with Bing Product Ads</itunes:title>
      <pubDate>Mon, 11 Aug 2014 16:00:00 +0000</pubDate>
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      <description><![CDATA[<p><span style="font-family: 'Calibri','sans-serif'; font-size: 11pt; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;">We released Bing Product Ads in the US on 3/26 and we want to share the tips and tricks to get started!</span></p>]]></description>
      
      <content:encoded><![CDATA[<p>We released Bing Product Ads in the US on 3/26 and we want to share the tips and tricks to get started!</p>]]></content:encoded>
      
      
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      <title>Going Global with Bing Ads</title>
      <itunes:title>Going Global with Bing Ads</itunes:title>
      <pubDate>Mon, 05 May 2014 04:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Join Gwen, Sharon, & Diego as they discuss options to expand in the global Bing marketplace.</p>]]></description>
      
      <content:encoded><![CDATA[<p>Join Gwen, Sharon, & Diego as they discuss options to expand in the global Bing marketplace.</p>]]></content:encoded>
      
      
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      <title>The Scoop on Bing Ads Quality Score</title>
      <itunes:title>The Scoop on Bing Ads Quality Score</itunes:title>
      <pubDate>Mon, 17 Mar 2014 04:00:00 +0000</pubDate>
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      <description><![CDATA[<p> </p>
<p style="margin: 0in 0in 0pt;"><span style="font-family: Calibri; font-size: medium;">Quality Score – few things ring louder in the ears of search marketers. We’re always trying to make sure it is a perfect 10/10. But what does quality score mean on Bing Ads? How is it different than AdWords? Well, there are more than just a couple of differences. So, sit back and listen as Gwen and Allen break down how Quality Score is calculated on Bing Ads. In this podcast, you’ll learn: </span></p>
<p> </p>
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<p style="color: #000000; font-style: normal; font-weight: normal; margin-top: 0in; margin-bottom: 0pt; mso-list: l0 level1 lfo1;"><span style="font-size: 10pt;">Quality Score on Bing Ads compared to AdWords</span></p>
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<li style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal;">
<p style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal; margin-top: 0in; margin-bottom: 0pt; mso-list: l0 level1 lfo1;">How it is calculated</p>
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<li style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal;">
<p style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal; margin-top: 0in; margin-bottom: 0pt; mso-list: l0 level1 lfo1;">Why it is important</p>
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<li style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal;">
<p style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal; margin-top: 0in; margin-bottom: 8pt; mso-list: l0 level1 lfo1;">And how you can monitor to improve your performance on Bing Ads.</p>
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<p> </p>
<p style="margin: 0in 0in 0pt;"><span style="font-family: Calibri; font-size: medium;">Sit back, listen, and enjoy! </span></p>
<p> </p>]]></description>
      
      <content:encoded><![CDATA[<p> </p> <p style="margin: 0in 0in 0pt;">Quality Score – few things ring louder in the ears of search marketers. We’re always trying to make sure it is a perfect 10/10. But what does quality score mean on Bing Ads? How is it different than AdWords? Well, there are more than just a couple of differences. So, sit back and listen as Gwen and Allen break down how Quality Score is calculated on Bing Ads. In this podcast, you’ll learn: </p> <p> </p> <ol style="list-style-type: decimal; direction: ltr;"> <li style="color: #000000; font-style: normal; font-weight: normal;"> <p style="color: #000000; font-style: normal; font-weight: normal; margin-top: 0in; margin-bottom: 0pt; mso-list: l0 level1 lfo1;">Quality Score on Bing Ads compared to AdWords</p> </li> <li style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal;"> <p style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal; margin-top: 0in; margin-bottom: 0pt; mso-list: l0 level1 lfo1;">How it is calculated</p> </li> <li style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal;"> <p style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal; margin-top: 0in; margin-bottom: 0pt; mso-list: l0 level1 lfo1;">Why it is important</p> </li> <li style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal;"> <p style="color: #000000; font-family: 'Calibri','sans-serif'; font-size: 11pt; font-style: normal; font-weight: normal; margin-top: 0in; margin-bottom: 8pt; mso-list: l0 level1 lfo1;">And how you can monitor to improve your performance on Bing Ads.</p> </li> </ol> <p> </p> <p style="margin: 0in 0in 0pt;">Sit back, listen, and enjoy! </p> <p> </p>]]></content:encoded>
      
      
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      <title>Bing Ads Insiders - Tight Budget Optimization - Gabe Kwakyi</title>
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      <pubDate>Tue, 01 Oct 2013 17:17:16 +0000</pubDate>
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      <description><![CDATA[<p><span style="font-family: Times New Roman; font-size: small;" face="Times New Roman" size="3"> </span><b><span style="font-size: 12pt; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri;"><span style="mso-list: Ignore;"><span style="font: 7pt/normal 'Times New Roman'; font-size-adjust: none; font-stretch: normal;"> </span></span></span></b><!--[endif]--><b><span style="font-size: 12pt;"><span style="font-family: Calibri;" face="Calibri">What to track and tweak once campaigns are running? How can you optimize budget and ROI? <o:p></o:p></span></span></b></p>
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      <title>Bing Ads Insiders - Tight Budget Optimization - Kim Farmer</title>
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      <title>Bing Ads Insiders - Tight Budget Optimization - Sean O'Connor</title>
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      <title>BingAds Insiders Tips 2</title>
      <itunes:title>BingAds Insiders Tips 2</itunes:title>
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      <title>BingAds Insiders Tips</title>
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