ProCoach

PC 019: How To Start A Group Coaching Program

David Hooper — Wed, 22 Mar 2017 00:53:36 +0000

If you want to scale your coaching business, help more people, and make more money, a group coaching program may be just what you’re looking for.

But what’s the best way to launch one and make sure it’s successful?

In this episode, ProCoach founder Laurel Staples talks about the tools she used to launch her latest group program, ProCoach Elite and gives you “launch advice” you can use to make sure your own group coaching program is a success.

In This Episode:

The #1 reason to start a group coaching program — does this apply to you?
Why selling a group program is trickier than selling one-on-one coaching (and how to work around this)
The best way to sell your group coaching program (if you have a little time)
No time to sell? Try this “hands-free” method…
How to know (ahead of time) if your group coaching program will be success or not
What your coaching clients want (and how to give it to them)
Getting big money for your group coaching program — why people pay top dollar for group coaching
Four different ways to sell group coaching programs
How to explain what you’re offering to potential clients
Five different ways to deliver your content and training in a group coaching program
The two most common questions potential clients will have about your group coaching program
Using email to get people excited about your group coaching program
Automating your launch
How many emails should you send during a launch period?
Making sure your group coaching program is successful

Links To Things We Talk About:

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 018: How To Organize And Run Live Coaching Events

David Hooper — Wed, 22 Feb 2017 07:51:48 +0000

The best way to grow your coaching business and get new coaching clients is to get in front of people via a live event. When people can experience what you do in person, they’ll better connect with you and be more willing to work with you.

If you’re sick of waiting for the right “live event” opportunity to come along, you may want to consider creating your own live event.

On this episode of ProCoach Podcast, Jim Palmer talks about how he’s built his coaching business through his own series of live events and how you can do the same…

In This Episode:

Coaching from anywhere in the world – how you can do it
Taking risks in your business (and life)
Getting through “A Season Of Crisis”
What if?
How stretching yourself is helpful to your coaching clients
A coaching (and business lesson) from Hillary Clinton
Overcoming your fear of public speaking
How to sell your coaching through public speaking
A three-word philosophy that will make your coaching business (and life) a lot better
The most powerful way to sell your coaching services (and get the most money for them)
Why few people do live coaching events
What you need to know about hosting a live coaching seminar, bootcamp, or workshop
The two best cities to do live events in (at least as far as getting cheap seminar space)
Where to start if you want to do your first live event
How much money does it cost to host a live coaching event?
Time management for coaches – how do you manage client and family obligations?
What you don’t see when you look at successful people
What to do if you only have $300 to spend on a live coaching event…

Links To Things We Talk About:

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 017: How Coaches Can Work Less (And Achieve More)

David Hooper — Tue, 31 Jan 2017 02:49:14 +0000

As coaches, we want to help people and make a difference in their lives. We also love the lifestyle of coaching though — being able to do what we want, when we want to do it.

Unfortunately though, as coaching practices go, so does the opportunity to get caught up in too much work. And even though we love the work we do, this can take us away from non-work elements of our lives, such as family, friends, and health.

Lisa Mallis works with coaches to help them achieve more while working less. On this episode of ProCoach Podcast, we talk about how you can make this happen in your coaching business…

In This Episode:

A three-letter acronym that helps you get more work done
Every item on your “to-do list” needs to have this in common…
One question to ask yourself when you set new goals — this will make sure you’re not wasting your time!
Where most people go wrong when setting goals
The counter-intuitive step to goal-setting you should never skip. Never.
Why are we so distracted?
What to do when you’re online and being pulled in multiple directions
The parking lot — it’s not what you think and it will help you manage distraction
Why some time management programs are hurting your time management
How to structure your day so you get more done (and don’t end the day frustrated)
Your biological “prime time” — this is the best time for you to get things done
Batching tasks — is it for everybody?
The two types of work that coaches do (or should do) — NOTE: If you only do one, your coaching business won’t be able to grow
Why so many coaches work too much
50 Shades Of Grey (Coaching Edition)
Are you trying to do too much in your coaching business? A simple way to tell…

Links To Things We Talk About:

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 016: Resources To Make Running Your Coaching Business Easier (And More Profitable)

David Hooper — Mon, 16 Jan 2017 06:58:51 +0000

It sounds obvious, but a “coaching business” is made up of two parts — coaching and business.

Most coaches got into this line of work because they love the coaching itself. They want to help people make changes in their lives. They want to make a difference in the world.

And to do that, you have to take care of business.

On this episode of ProCoach Podcast, we talk about resources you can use to automate the “business” part of your coaching business. How to make scheduling with clients easier, how to make getting paid painless, and more.

In This Episode:

The coaching tools you need to spend more time with your clients (and your family)
Automating scheduling appointments with clients
How to avoid being double-booked
You can pay now or you can pay later (but you’re going to pay)
The real cost of buying on price
If you want to look like a professional, you need this on your website…
How to mess up your mailing list (and if you’re doing this, how to fix the problem…)
The best way to get paid by clients
A good reason to never send invoices to clients
Making sure you get paid by clients

Links To Things We Talk About:

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 015: How To Get Booked On Podcasts

David Hooper — Mon, 19 Dec 2016 18:42:07 +0000

If you know what you’re doing, podcasting is a great way to promote your coaching business. From the comfort of your own home or office, you can ready thousands of potential coaching clients who will be helped by what you do.

Unfortunately, there are a lot of misconceptions when it comes to marketing your business via podcasting. Because of this, I’ve brought in Jessica Rhodes, a media booking agent who specializes in podcasts. She’s worked with hundreds of podcasters and podcast guests and shares best practices for having successful podcast interviews that promote your business, add value to listeners’ lives, and make you sound great.

In This Episode:

The truth about podcasting and what it can do for your coaching business
Small podcasts — why they have value for coaches
Questions you should ask podcasts hosts before being interviewed
What you should always do before being interviewed on a podcast
How to make sure you (and your coaching business) look good on a podcast — NOTE: This has nothing to do with actually “looking” good
A big mistake potential guests make when approaching podcasts — this will kill your opportunity to be interviewed
3 things you need to know about a podcast before you ask to be interviewed on it
How to find podcasts who would love to hear about your coaching services
Is this stalking? No. We’re going to call it “research.”
The exact way to pitch yourself to podcasters
Should you send a list of potential interview questions?
Are you being annoying when you followup with podcasters? Sometimes…
The dirty little secret of podcasting that nobody is talking about (and you’re probably not aware of)
How to get the best sound out of your microphone

Links To Things We Talk About:

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 014: How To Grow Your Email List

David Hooper — Sun, 18 Dec 2016 21:34:36 +0000

As a coach, your email list is one of the most important (and powerful) marketing tools you have. Sadly though, email often gets neglected by coaches who get caught up in trends and flash, such as social media sites.

On this episode, Laurel Staples, founder of ProCoach, talks about a simple 3-step system to rapidly grow your email list and attract clients who are a perfect match for your coaching.

In This Episode:

Social media and client attraction
Why email still matters when getting new clients
The reason you’re not selling coaching services via Facebook
What you need to know before investing in Facebook Ads
How people use Facebook (and how this is important to your coaching business)
Why it’s essential to have an email list (even if you have a huge social media following)
The reason people aren’t signing up for your email list
A marketing lesson from drug companies — this will change your coaching business
Size does matter (but not in the way spam emails say…)

Links To Things We Talk About:

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 013: What All Successful Coaches Have In Common

David Hooper — Thu, 01 Dec 2016 02:22:25 +0000

The difference between successful coaches and those who are broke, unknown, and struggling isn’t skill at coaching. This episode digs into this subject with lessons you can learn from successful coaches to grow your coaching business, get more coaching clients, and get more money for your coaching services.

In This Episode:

The stereotypes of success — how many do you have?
“Accidental” Coaches
Why you don’t want “instant success” as a coach…
The #1 reason coaching businesses die
Worries that other coaches you went to coaching school with are having more success than you are? Here’s what to focus on instead…
What the best coaches do to grow their coaching business that is exactly the opposite of what most people would think is smart…
Do you get nervous when working with a new coaching client?
A surefire way to get to know your target market — if you do this, you’ll be able to command 10x the money you are now!
Most coaches are great listeners — except in this situation…
Why most coaches fail at marketing (and an easy fix for this problem)
A huge email marketing mistake

Links To Things I Talk About:

ProCoach Podcast on iTunes

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 012: Getting The Most Money From Your Coaching Business

David Hooper — Fri, 18 Nov 2016 06:11:12 +0000

One of the big downsides to one-on-one coaching is that it’s not scalable. And since you can’t replicate yourself, the only real option you have to increase the amount of money you make as a coach is to charge more for your coaching services.

This episode of ProCoach Podcast is about just that… If you want the maximum money for your one-on-one (and group) coaching, listen up!

In This Episode:

How most coaches come up with a price for their coaching services
The reason so many coaches quit coaching
Why you shouldn’t charge hourly for your coaching
Getting long-term coaching clients (and how to charge them)
Words to stay away from when selling your coaching services
Why people don’t want coaching (HINT: It’s not what you think…)
The biggest mistake coaches make when pricing their coaching services
How Hugh sold a $16,000 coaching package (and how you can do the same thing)
Are your coaching prices too low?
Why charging your clients more money for your coaching is helpful to them
The biggest mistake new coaches make when it comes to pricing
How much money do you want to make?
The sad financial reality of most coaches (and how to make sure this doesn’t happen to you)
Do people think you price is too high? There’s a solution for that…
Why to never list coaching prices on your website
The first step to increasing your prices
When is the right time to charge $100,000 for your coaching?

Links To Things I Talk About:

Red Cap Sales Coaching

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 011: How To Charge Premium Prices For Your Coaching

David Hooper — Fri, 28 Oct 2016 23:43:30 +0000

Farnoosh Brock quit a cushy six-figure job and started a coaching business. How do you replace that level of income via coaching?

Charge a lot of money for your coaching.

And how to do that is exactly what we talk about on this episode of ProCoach Podcast…

In This Episode:

The first step to start charging for your coaching services
How to come up with a price for your coaching services
Getting comfortable asking for more money
Are you coaching people for free? This may be your biggest stumbling block to getting paid…
Transitioning free coaching clients to paid coaching clients
Making the leap from beginner coach to “high-end” coach
What raising your prices for coaching looks like…
Why charging per hour may is a bad idea (and how to sell a “flat rate” coaching option)
Getting results for your coaching clients — what do “good” results look like?
The first thing you should do when working with a coaching client
How long does it take to sell high-dollar coaching services?
Knowing if a potential coaching client is right for you…
Why it’s difficult to say no to a potential coaching client who wants to hire you, but isn’t the right fit
Sharing business (and clients) with other coaches — why this is a good idea
Do you have a fear of high-dollar clients?
The best way to learn to sell high-dollar coaching services
New at coaching? Getting your first 10 clients…
Moving your coaching business from from average (or below-average) to awesome
Making sure you don’t get stuck as a “low-end” coach
Why coaches should have coaches
Running group programs to maximize your coaching income
The “secret” payoff of group programs
Advice for creating coaching products to sell
Product design advice — what coaching clients want
How long does a good product take to create?

Links To Things I Talk About:

Farnoosh Brock

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.

PC 010: Sick Of Working With One-On-One Clients?

David Hooper — Wed, 26 Oct 2016 23:41:00 +0000

Let’s be honest… Even if you love what you do, one-on-one coaching can be hard, draining work. It’s also expensive, which makes it inaccessible for many people who can use your help, but don’t have the financial resources to pay your fees.

But perhaps the worse part is that one-on-one coaching severely limits the number of people you can work with.

Fortunately, there are multiple ways to coach people. One of those ways is to create products and courses based on your coaching philosophy. And if you’re interested in doing this, you’ll want to listen to this episode of ProCoach Podcast, because creating coaching products is exactly what we’re talking about…

In This Episode:

The big difference between personal coaching, live events, and coaching products
How to make your first coaching product
Doing the “coaching” work once (and being paid for it again and again)
Making yourself the “go-to” coach
The way do deliver paid coaching content online using a tool you probably already have

Links To Things I Talk About:

Last First Date

Need More Clients For Your Coaching Business?

Get “How To Get 10 New Clients In 30 Days” free of charge, as our thanks for being a ProCoach Podcast listener!

Help Your Friends Build A Profitable Coaching Business…

If you like ProCoach Podcast, please tell a friend (maybe even two). And if you really like ProCoach Podcast, a review on iTunes would be great too.