Digital Marketing Blog some link A collection of the best digital marketing blog posts online hand-picked daily. en-us Marketers have bought into microdramas — but a lack of ROI might make them irrelevant https://digiday.com/marketing/r-i-p-quibi-you-would-have-loved-microdramas/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss Marketers have long since tried to make advertising something people actually want to watch — with varying shelf life results. (Remember Quibi, the mobile video streaming that shut down just six months after its April 2020 launch?) Well, now marketers are convinced they’ve found something in microdramas and microseries.

The bite-sized blockbusters have...

Keep on reading: Marketers have bought into microdramas — but a lack of ROI might make them irrelevant]]> Wed, Sep 23, 2026 https://digiday.com/marketing/r-i-p-quibi-you-would-have-loved-microdramas/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss What The New York Times looks for in AI licensing partnerships https://digiday.com/media/what-the-new-york-times-looks-for-in-ai-licensing-partnerships/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss The AI content licensing ecosystem has improved for publishers in the past few years, with AI companies now increasingly expected to compensate publishers for their content, or at least give them the ability to opt out of its use, Adam Greenberg, vp of strategic partnerships, said onstage at the Digiday Publishing Summit in Miami last week.

But Greenberg called the emerging AI marketplaces “underdeveloped.” From his experience What The New York Times looks for in AI licensing partnerships]]> Wed, Sep 23, 2026 https://digiday.com/media/what-the-new-york-times-looks-for-in-ai-licensing-partnerships/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss How Young Is Too Young to Enroll Your Child in Daycare? https://socialmediaexplorer.com/social-media-marketing/how-young-is-too-young-to-enroll-your-child-in-daycare/ For many parents, the decision to enroll a child in daycare comes wrapped in guilt, uncertainty, and a fair amount of second-guessing. Maybe your leave is ending. Maybe you need to return to work out of financial necessity. Or maybe you’re simply looking for the right environment to support your baby’s early development. Whatever the reason...

Keep on reading: How Young Is Too Young to Enroll Your Child in Daycare?]]> Tue, Sep 22, 2026 https://socialmediaexplorer.com/social-media-marketing/how-young-is-too-young-to-enroll-your-child-in-daycare/ Comscore data shows how AI discovery is splintering beyond ChatGPT https://digiday.com/media/comscore-data-shows-how-ai-discovery-is-splintering-beyond-chatgpt/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss AI chatbot usage is quickly fragmenting beyond ChatGPT, as overall usage grows this year, according to a new report from Comscore.

ChatGPT’s share of prompt volume fell from 70% to 50% between January and June 2026, according to Comscore’s Q2 2026 AI Intelligence Report, published today, while rivals like Gemini and Claude rapidly gained ground. Comscore used its opt-in panel data to conduct the research, with a respondent base running between 500,000 and 1 million users.
Keep on reading: Comscore data shows how AI discovery is splintering beyond ChatGPT]]> Tue, Sep 22, 2026 https://digiday.com/media/comscore-data-shows-how-ai-discovery-is-splintering-beyond-chatgpt/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss Some marketers see ‘no ceiling’ for beauty brands advertising in sports https://digiday.com/marketing/some-marketers-see-no-ceiling-for-beauty-brands-advertising-in-sports/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss This story was originally published on Digiday sister site, Glossy.

By now, many in the beauty space have wised up to just how powerful a tool athletes and sports are for their brands. But the crossover between sports and beauty has only just begun, according to panelists at Glossy’s Pop NYC event in Manhattan earlier this month.

WNBA star Hailey van Lith,...

Keep on reading: Some marketers see ‘no ceiling’ for beauty brands advertising in sports]]> Tue, Sep 22, 2026 https://digiday.com/marketing/some-marketers-see-no-ceiling-for-beauty-brands-advertising-in-sports/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss How Patients Vet a Plastic Surgeon Before They Ever Pick Up the Phone https://socialmediaexplorer.com/business/how-patients-vet-a-plastic-surgeon-before-they-ever-pick-up-the-phone/ By the time someone books a consultation for a mommy makeover or a facelift, they have spent weeks reading. They have compared before and after galleries across four or five practices, checked reviews on three platforms, watched recovery videos from strangers and asked a private group what to expect. The consultation confirms a decision the research already shaped.

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Keep on reading: How Patients Vet a Plastic Surgeon Before They Ever Pick Up the Phone]]> Mon, Sep 21, 2026 https://socialmediaexplorer.com/business/how-patients-vet-a-plastic-surgeon-before-they-ever-pick-up-the-phone/ Why Impact Reporting Varies So Much https://socialmediaexplorer.com/digital-marketing/why-impact-reporting-varies-so-much/ Impact reporting varies because nobody is required to do it, no standard defines it, and the organizations doing the most measurable work are often reporting on the least meaningful thing. A charity’s federal filing obligation covers finances and governance. It says almost nothing about whether the work accomplished anything. Everything a donor reads about outcomes is voluntary, self-produced, and shaped by what that particular organization happens to be able to count.

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Keep on reading: Why Impact Reporting Varies So Much]]> Mon, Sep 21, 2026 https://socialmediaexplorer.com/digital-marketing/why-impact-reporting-varies-so-much/ How to Rebuild Trust After a Breach in Your Relationship https://socialmediaexplorer.com/social-media-marketing/how-to-rebuild-trust-after-a-breach-in-your-relationship/ Trust doesn’t break all at once, and it doesn’t heal that way either. Whether the wound came from infidelity, dishonesty, broken promises, or a slow accumulation of small betrayals, the aftermath can leave both partners feeling lost. The good news is that relationships can survive a breach of trust, and many emerge stronger than before. Rebuilding isn’t about pretending the damage never happened. It’s about doing the deliberate, sometimes...

Keep on reading: How to Rebuild Trust After a Breach in Your Relationship]]> Thu, Sep 17, 2026 https://socialmediaexplorer.com/social-media-marketing/how-to-rebuild-trust-after-a-breach-in-your-relationship/ The New Physics of Digital PR: How B2B Brands Get Cited in the AI Search Era https://www.toprankmarketing.com/blog/b2b-digital-pr-ai-search/ Note from editor: Today’s post covers an increasingly important topic in the B2B marketing mix: the role of PR in driving AI search visibility.  I am happy to welcome this guest post from Dakota Shane Nunley, Director of Content Strategy at Product.ai who is on the front line of turning earned media into AI search visibility and shares some important lessons for all B2B marketers...

Keep on reading: The New Physics of Digital PR: How B2B Brands Get Cited in the AI Search Era]]> Tue, Sep 08, 2026 https://www.toprankmarketing.com/blog/b2b-digital-pr-ai-search/