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    <title>Rocketship.fm - Business Explored</title>
    <pubDate>Wed, 20 Jul 2016 10:00:00 +0000</pubDate>
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    <itunes:summary><![CDATA[Business Explored. The podcast that inspires tens of thousands of entrepreneurs each week. Join us as we dive into everything from funding to growth, culture to sales and everything in between.  New interview every Sunday and a full episode every Wednesday.]]></itunes:summary>
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      <title>Rocketship.fm - Business Explored</title>
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    <itunes:author>Rocketship.fm</itunes:author>
    <itunes:keywords>business,company,education,entrepreneur,funding,growth,improvement,marketing,saas,sales,self,startup,tech</itunes:keywords>
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    <description><![CDATA[Get actionable advice and incredible insights from the business leaders of today and tomorrow.  This not just another interview podcast. From growth-hacking to sales, customer service to company culture, Rocketship.fm delivers.  New full-length interview every Sunday and deep dive episodes every Wednesday. ]]></description>
    <itunes:subtitle><![CDATA[Business Explored.  The podcast that inspires tens of thousands of entrepreneurs each week.]]></itunes:subtitle>
    <item>
      <title>Achieve big, ambitious goals with OKRs (Data Ep 4)</title>
      <pubDate>Wed, 20 Jul 2016 10:00:00 +0000</pubDate>
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      <description><![CDATA[<p>In this episode we take a deep dive into OKRs (Objectives and Key Results) and why you should consider setting them up at your company. We learn how to use OKRs to achieve large, ambitious company goals, while keeping everyone on track at the team and individual level. We'll walk through some specifics that you can use to set yourself up for success, and include history about how these acronyms even came to be.</p> <p>Including interviews with Thomas Knoll of Revelry.co and Kevan Lee of Buffer.</p>]]></description>
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      <itunes:duration>22:24</itunes:duration>
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      <itunes:keywords>and,results,web,goals,tech,data,business,culture,performance,strategy,vision,startup,growth,key,analytics,indicator,teamwork,saas,objectives,startups,kpi,okr</itunes:keywords>
      <itunes:subtitle><![CDATA[In this episode we take a deep dive into OKRs (Objectives and Key Results) and why you should consider setting them up at your company. We learn how to use OKRs to achieve large, ambitious company goals, while keeping everyone on track at the team and ind]]></itunes:subtitle>
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      <title>The future of connected technology with SC Moatti (data)</title>
      <pubDate>Mon, 18 Jul 2016 18:45:04 +0000</pubDate>
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      <description><![CDATA[<p>SC Moatti, author of Mobilized, talks with us about what the mobile revolution really means both for companies and for consumers. She shares insights about the rapid changes of an industry that is bridging the gap between technology, physical spaces, and our own identities. She shares the three “rules” behind all successful mobile products; they must be beautiful, give us meaning, and help us learn. More than ever, a deep understanding human behavior and expectations are what will set you apart in this landscape.</p>]]></description>
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      <itunes:duration>25:37</itunes:duration>
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      <itunes:subtitle><![CDATA[SC Moatti, author of Mobilized, talks with us about what the mobile revolution really means both for companies and for consumers. She shares insights about the rapid changes of an industry that is bridging the gap between technology, physical spaces, and ]]></itunes:subtitle>
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      <title>How to build a systematic growth engine (Data Ep 3)</title>
      <pubDate>Wed, 13 Jul 2016 11:00:00 +0000</pubDate>
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      <description><![CDATA[<p>In part three of our series on data, we explore how three incredible companies, Hubspot, Codeship, and Shopify, leverage data to inform growth. We'll take you through each of their stories and break down the key elements they use to drive systematic growth. From "question-storming" to prioritization techniques, launching and measuring, you'll learn what it takes to successfully launch, measure, and learn from your experiments.</p> <p><br /> <em>Including interviews with Brian Balfour of Hubspot, Manuel Weiss of Codeship, and Mike Thorpe of Shopify</em></p>]]></description>
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      <itunes:duration>30:45</itunes:duration>
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      <itunes:keywords>technology,data,business,growth,experiment,saas,startups,hubspot,shopify,codeship</itunes:keywords>
      <itunes:subtitle><![CDATA[In part three of our series on data, we explore how three incredible companies, Hubspot, Codeship, and Shopify, leverage data to inform growth. We'll take you through each of their stories and break down the key elements they use to drive systematic growt]]></itunes:subtitle>
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      <title>How an Open Source Technology Became a World-Changing Business</title>
      <pubDate>Sun, 10 Jul 2016 18:20:26 +0000</pubDate>
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      <description><![CDATA[<p>Amr Awadalla, co-founder of Cloudera, talks with us about how they originally thought their customers would just be tech/web/telecom/financial industries, but the advent of the "internet of things" completely changed the game. Their technology is now being used for everything from early detection of sepsis after operations, saving hundreds of thousands of lives, to massive-scale agricultural implementations. This is an eye-opening look at how one technology can literally change the world. And according go Awadallah, it wouldn't have happened without Yahoo's initial embrace of the open-source.</p>]]></description>
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      <itunes:duration>29:47</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:keywords>medical,big,internet,web,technology,tech,data,business,strategy,globalization,startup,analysis,growth,analytics,internetofthings,opensource,startups,sensors</itunes:keywords>
      <itunes:subtitle><![CDATA[Amr Awadalla, co-founder of Cloudera, talks with us about how they originally thought their customers would just be tech/web/telecom/financial industries, but the advent of the "internet of things" completely changed the game. Their technology is now bein]]></itunes:subtitle>
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      <title>The History of Hadoop and the incredible evolution of big data (Data Ep 2)</title>
      <pubDate>Wed, 06 Jul 2016 07:00:00 +0000</pubDate>
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      <description><![CDATA[<p>In the second part of our series on data we talk about the origins of Hadoop, the technology that formed the very foundation of what we know as “big data”. The emergence of Hadoop represents perhaps the single most important development in our lifetimes for storing, processing, and retrieving big data. And not only is this technology behind just about everything you touch on the web, it’s now even being used in the medical field to save lives.</p>]]></description>
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      <itunes:duration>20:46</itunes:duration>
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      <itunes:keywords>big,web,technology,tech,data,innovation,startup,consumer,analysis,storage,startups</itunes:keywords>
      <itunes:subtitle><![CDATA[In the second part of our series on data we talk about the origins of Hadoop, the technology that formed the very foundation of what we know as “big data”. The emergence of Hadoop represents perhaps the single most important development in our lifetim]]></itunes:subtitle>
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      <title>The Impact of Data on VCs and Seed Stage Companies</title>
      <pubDate>Sun, 03 Jul 2016 04:00:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/the-impact-of-data-on-vcs-and-seed-stage-companies]]></link>
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      <description><![CDATA[<p>Vas Natarajan, Partner at Accel Ventures, talked with us about how data has impacted not only their industry, but businesses of every size all over the globe. He talks about the speed at which seed stage companies can move given the new access to collect and analyze data. He also discusses the new market of companies looking to help make data easier to collect, analyze and share up and down the entire stack.</p>]]></description>
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      <itunes:duration>26:25</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:keywords>big,web,technology,tech,data,business,future,strategy,innovation,startup,analysis,storage,venture,capital,financing,startups</itunes:keywords>
      <itunes:subtitle><![CDATA[Vas Natarajan, Partner at Accel Ventures, talked with us about how data has impacted not only their industry, but businesses of every size all over the globe. He talks about the speed at which seed stage companies can move given the new access to collect ]]></itunes:subtitle>
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      <title>What are organizations doing with all this 'big data' anyway?! (Data Ep 1)</title>
      <pubDate>Wed, 29 Jun 2016 07:59:28 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/what-are-organizations-doing-with-all-this-big-data-anyway-data-ep-1]]></link>
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      <description><![CDATA[<p>We dive into two case studies, one on how the Cleveland Cavs use big data to keep in touch with their fans and how Mirum, a global marketing agency, helped one startup implement some data tracking anyone can do today.</p>]]></description>
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      <itunes:duration>29:47</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:keywords>big,data,startup</itunes:keywords>
      <itunes:subtitle><![CDATA[We dive into two case studies, one on how the Cleveland Cavs use big data to keep in touch with their fans and how Mirum, a global marketing agency, helped one startup implement some data tracking anyone can do today.]]></itunes:subtitle>
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    <item>
      <title>Don't Just Start Up, Scale Up</title>
      <pubDate>Sun, 26 Jun 2016 04:00:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/dont-just-start-up-scale-up]]></link>
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      <description><![CDATA[<p>Danielle Tate, founder of MissNowMrs and author of Elegant Entrepreneur, talks with us about why more women need the skills to confidently start and scale a business of their own. She shares lessons she's learned along the way as well as some great advice for those trying to balance multiple projects, family, and relationships.</p>]]></description>
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      <itunes:duration>21:43</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:keywords>tech,women,business,strategy,entrepreneur,entrepreneurship,startup,success,growth,entrepreneurs,startups,solopreneur</itunes:keywords>
      <itunes:subtitle><![CDATA[Danielle Tate, founder of MissNowMrs and author of Elegant Entrepreneur, talks with us about why more women need the skills to confidently start and scale a business of their own. She shares lessons she's learned along the way as well as some great advice]]></itunes:subtitle>
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    <item>
      <title>Using Strategic Partnerships to Grow Your Business</title>
      <pubDate>Wed, 22 Jun 2016 04:00:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/using-strategic-partnerships-to-grow-your-business]]></link>
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      <description><![CDATA[<p>Brett Hagler, founder of New Story, talks with us about keeping focus on the things they're really good at, and choosing strategic partners to help them achieve a larger vision. He also talks about the challenges of operating a non-profit sustainably over time, and shares the incredible impact they've had building homes and communities in Haiti and El Salvador.</p>]]></description>
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      <itunes:duration>31:15</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:keywords>tech,business,strategy,nonprofit,charity,startup,growth,strategic,housing,partnerships,communities,startups</itunes:keywords>
      <itunes:subtitle><![CDATA[Brett Hagler, founder of New Story, talks with us about keeping focus on the things they're really good at, and choosing strategic partners to help them achieve a larger vision. He also talks about the challenges of operating a non-profit sustainably over]]></itunes:subtitle>
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      <title>Finding Your Own Personal Sales Style with Jason Lankow (Sales)</title>
      <pubDate>Mon, 20 Jun 2016 18:52:48 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/sales-jason-lankow-finding-your-own-personal-sales-style]]></link>
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      <description><![CDATA[<p>Jason Lankow, founder of Visage and Column Five, talks with us about finding your own personal style to sales. With years of experience under his belt he has some great advice for finding your voice, keeping it authentic, and developing a healthy perspective.</p>]]></description>
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      <itunes:duration>26:04</itunes:duration>
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      <itunes:keywords>web,tech,marketing,software,business,media,sales,selling,strategy,outreach,startup,agency,sell,saas,startups</itunes:keywords>
      <itunes:subtitle><![CDATA[Jason Lankow, founder of Visage and Column Five, talks with us about finding your own personal style to sales. With years of experience under his belt he has some great advice for finding your voice, keeping it authentic, and developing a healthy perspect]]></itunes:subtitle>
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      <title>Why you're never done selling (Sales Ep 5)</title>
      <pubDate>Wed, 15 Jun 2016 04:00:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/sales-episode-5-youre-never-done-selling]]></link>
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      <description><![CDATA[<p>In the final episode of our sales series we talk about the notion that you’re never really done selling. Sales doesn’t end when you close a deal. Nurturing the relationship, encouraging engagement, and following through on your initial promise is still part of the sales cycle, and key to any successful business.</p>]]></description>
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      <itunes:duration>19:41</itunes:duration>
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      <itunes:keywords>business,sales,selling,customer,support,startup,success,engagement,startups,outbound</itunes:keywords>
      <itunes:subtitle><![CDATA[In the final episode of our sales series we talk about the notion that you’re never really done selling. Sales doesn’t end when you close a deal. Nurturing the relationship, encouraging engagement, and following through on your initial promise is stil]]></itunes:subtitle>
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      <title>The most important sales tactic you’re probably not doing with Andy Paul of Zero Time Selling (Sales)</title>
      <pubDate>Tue, 14 Jun 2016 03:56:15 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/sales-andy-paul-the-most-important-sales-tactic-youre-probably-not-doing]]></link>
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      <description><![CDATA[<p>Andy Paul, author of Zero-Time Selling and Amp Up Your Sales, talks with us about how it doesn't matter what you're selling, but how you sell it. He shares game changing tactics that will make you rethink your sales efforts, including sharing the one call you're probably not making.</p>]]></description>
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      <itunes:duration>31:59</itunes:duration>
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      <itunes:keywords>business,sales,selling,strategy,entrepreneur,entrepreneurship,startup,deal,salesman,pipeline,rep,closing,startups</itunes:keywords>
      <itunes:subtitle><![CDATA[Andy Paul, author of Zero-Time Selling and Amp Up Your Sales, talks with us about how it doesn't matter what you're selling, but how you sell it. He shares game changing tactics that will make you rethink your sales efforts, including sharing the one call]]></itunes:subtitle>
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      <title>Closing the Deal (Sales Ep 4)</title>
      <pubDate>Wed, 08 Jun 2016 04:48:19 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/sales-episode-4-closing-the-deal]]></link>
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      <description><![CDATA[<p>In part four of our sales series we talk about the art of actually closing the deal you've worked so hard to nurture. We cover the questions you need to ask in order to get the key pieces of information necessary to make a close, and how to gracefully get there.</p>]]></description>
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      <itunes:duration>20:03</itunes:duration>
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      <itunes:subtitle><![CDATA[In part four of our sales series we talk about the art of actually closing the deal you've worked so hard to nurture. We cover the questions you need to ask in order to get the key pieces of information necessary to make a close, and how to gracefully get]]></itunes:subtitle>
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      <title>Building a Sales-Driven Company with Mel Gordon of Tap Hunter (Sales)</title>
      <pubDate>Mon, 06 Jun 2016 01:49:25 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/sales-mel-gordon-building-a-sales-driven-company]]></link>
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      <description><![CDATA[<p>Mel Gordon, co-founder of TapHunter, talks about what it takes to build a sales-driven company. From building a pipeline, to perfecting your pitch, handling objections, and hiring great salespeople—we cover it all.</p>]]></description>
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      <itunes:duration>25:31</itunes:duration>
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      <itunes:subtitle><![CDATA[Mel Gordon, co-founder of TapHunter, talks about what it takes to build a sales-driven company. From building a pipeline, to perfecting your pitch, handling objections, and hiring great salespeople—we cover it all.]]></itunes:subtitle>
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      <title>The Art of the Pitch (Sales Ep 3)</title>
      <pubDate>Wed, 01 Jun 2016 04:00:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/sales-episode-3-the-art-of-the-pitch]]></link>
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      <description><![CDATA[<p>In part three of our sales series we dive deep into the techniques that separate good sales pitches from great ones. We walk through the traits of great sales people, from how they handle objections to how they stay resilient. We even run through an actual sales pitch for Churn Buster and talk through the key elements each step of the way.</p>]]></description>
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      <itunes:duration>28:46</itunes:duration>
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      <itunes:subtitle><![CDATA[In part three of our sales series we dive deep into the techniques that separate good sales pitches from great ones. We walk through the traits of great sales people, from how they handle objections to how they stay resilient. We even run through an actua]]></itunes:subtitle>
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    <item>
      <title>How to Become a Prospecting Machine with Ryan O'Donnell of Sellhack (Sales)</title>
      <pubDate>Sun, 29 May 2016 04:01:00 +0000</pubDate>
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      <description><![CDATA[<div class="pure-u-16-24 pure-u-sm-1 pure-u-xs-1"> <div id="episode_summary"> <p><a href="https://twitter.com/ryanworking">Ryan O'Donnell</a>, co-founder of <a href="http://sellhack.com/">SellHack</a>, shares his tactics for setting up a pipeline of qualified sales prospects. He covers everything from building strong segments to developing an automated outreach strategy and moving leads through your funnel. Whether you're an entrepreneur, in sales or just sales curious, this is an essential listen breaking down the top of your sales funnel. </p> </div> </div> <p> </p>]]></description>
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      <itunes:duration>25:04</itunes:duration>
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      <itunes:subtitle><![CDATA[ Ryan O'Donnell, co-founder of SellHack, shares his tactics for setting up a pipeline of qualified prospects. He covers everything from building strong segments to developing an automated outreach strategy and moving leads through your funnel.  Whether yo]]></itunes:subtitle>
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      <title>The secrets to building a sales pipeline (Sales Ep 2)</title>
      <pubDate>Wed, 25 May 2016 04:01:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[45c731d41d9c2e49249da2bf09900a56]]></guid>
      <link><![CDATA[http://rocketship.libsyn.com/the-secrets-to-building-your-sales-pipeline]]></link>
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      <description><![CDATA[<p>In part two of our sales series we talk about pipelines. What is a pipeline? How do you build one? What tools and techniques can you leverage to make sure you're on the right track? With expert tips from the people who live this stuff day in and day out, you'll come away from this episode with a strong grasp of what it takes to put together a pipeline that makes sense for your company.</p>]]></description>
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      <itunes:duration>23:50</itunes:duration>
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      <itunes:subtitle><![CDATA[In part two of our sales series we talk about pipelines. What is a pipeline? How do you build one? What tools and techniques can you leverage to make sure you're on the right track? With expert tips from the people who live this stuff day in and day out, ]]></itunes:subtitle>
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      <title>Scaling a SaaS with strategic financial partners with Joel Holland (Sales)</title>
      <pubDate>Mon, 23 May 2016 04:51:19 +0000</pubDate>
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      <description><![CDATA[<p><a href="https://twitter.com/joelkentholland">Joel Holland</a>, founder of <a href="https://www.videoblocks.com/">Video Blocks</a>, talks with us about building his idea into a $25 million business. He walks us through decisions about moving toward a subscription sales model, and how he's been able to scale up volume. He also shares his perspective on raising money from very strategic partners, rather than partnering with anyone who is willing to write a check.</p>]]></description>
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      <itunes:duration>31:44</itunes:duration>
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      <itunes:subtitle><![CDATA[ Joel Holland, founder of Video Blocks, talks with us about building his idea into a $25 million business. He walks us through decisions about moving toward a subscription sales model, and how he's been able to scale up volume. He also shares his perspect]]></itunes:subtitle>
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    <item>
      <title>Sales is not a dirty word (Sales Ep 1)</title>
      <pubDate>Wed, 18 May 2016 05:18:37 +0000</pubDate>
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      <description><![CDATA[<p>In part one of our series on sales we dive into the variety of ways you may approach sales (inside sales, outside sales, inbound leads, etc.), and how to identify what type of pipeline might be right for you. We also scratch the surface on the qualties of a great sales person, as well as touch on some basic sales terminology.<br /> <br /> <em>Including interviews with Justin Roff-Marsh author of The Machine: A Radical Approach to the Design of the Sales Function, Steli Efti of Close.io, Mel Gordon of Tap Hunter, and Perry Blake Gorman of Archively.</em></p>]]></description>
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      <itunes:duration>21:25</itunes:duration>
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      <itunes:subtitle><![CDATA[In part one of our series on sales we dive into the variety of ways you may approach sales (inside sales, outside sales, inbound leads, etc.), and how to identify what type of pipeline might be right for you. We also scratch the surface on the...]]></itunes:subtitle>
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      <title>Sales tactics for small teams with big ambitions with Timo Rein of Pipedrive (Sales)</title>
      <pubDate>Mon, 16 May 2016 05:33:50 +0000</pubDate>
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      <description><![CDATA[<p>Timo Rein, CEO of <a href= "pipedrive.com/en/rocketship">Pipedrive</a>, talks with us about what small teams can do to to make a big difference in their sales through a couple key tactics.  Timo is an entrepreneur and founder with a background in sales and has built pipedrive from zero to cash flow positive. He also shares his lessons learned pointing out the core philosophies that enabled his startup to succeed.</p>]]></description>
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      <itunes:subtitle><![CDATA[Timo Rein, CEO of Pipedrive,shares his lessons learned pointing out the core philosophies that enabled his startup to succeed.]]></itunes:subtitle>
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      <title>The State of Venture Capital Today (Funding Ep 4)</title>
      <pubDate>Wed, 04 May 2016 04:00:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/s01-episode-4-the-state-of-venture-capital-today]]></link>
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      <description><![CDATA[<p>You've probably heard the growing sentiment coming out of Silicon Valley that there is a bubble about to burst. We just had one of the lowest quarters of startup funding in the last year and a half and unicorn valuations are getting slashed. But what does this mean for earlier stage startups and your opportunities to finance your business? In this episode we explore the ways this market adjustment is playing out, an how companies and investors alike are creatively navigating these changing waters.</p>]]></description>
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      <itunes:duration>19:26</itunes:duration>
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      <itunes:subtitle><![CDATA[You've probably heard the growing sentiment coming out of Silicon Valley that there is a bubble about to burst. We just had one of the lowest quarters of startup funding in the last year and a half and unicorn valuations are getting slashed. But what does]]></itunes:subtitle>
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      <title>Generating Returns – Liquidity Basics for Startups (Funding Ep 3)</title>
      <pubDate>Wed, 27 Apr 2016 04:00:00 +0000</pubDate>
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      <description><![CDATA[<p>In today's market there are lots of ways to liquidate returns for your investors. In this episode we talk through some of the more common ways companies are doing this, and what route you may consider depending on the type of business you want to build. From dividend models to share buyouts, acquisitions and IPOs, we'll walk through what each scenario looks like and when it makes sense to consider. Ultimately, any route you take will be the result of building something great!</p>]]></description>
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      <itunes:subtitle><![CDATA[In today's market there are lots of ways to liquidate returns for your investors. In this episode we talk through some of the more common ways companies are doing this, and what route you may consider depending on the type of business you want to build. F]]></itunes:subtitle>
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      <title>The First Silicon Valley Venture Deal (Funding Ep 2)</title>
      <pubDate>Wed, 20 Apr 2016 18:38:00 +0000</pubDate>
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      <description><![CDATA[<p>Ever wonder how Silicon Valley became the venture capital and technology capital of the world? In this episode we'll take you back to the 1950s and share the story that kicked it all off.</p>]]></description>
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      <itunes:duration>15:58</itunes:duration>
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      <itunes:subtitle><![CDATA[Ever wonder how Silicon Valley became the venture capital and technology capital of the world? In this episode we'll take you back to the 1950s and share the story that kicked it all off.]]></itunes:subtitle>
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      <title>What does a funding round mean anyway? (Funding Ep 1)</title>
      <pubDate>Wed, 13 Apr 2016 07:00:00 +0000</pubDate>
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      <description><![CDATA[<p>In part one of our series on funding, we explore the various ways in which startups raise, sources of financing, and the terminology you need to know when it comes to raising a round.</p>]]></description>
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      <itunes:duration>25:11</itunes:duration>
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      <itunes:subtitle><![CDATA[In part one of our series on funding, we explore the various ways in which startups raise, sources of financing, and the terminology you need to know when it comes to raising a round.]]></itunes:subtitle>
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      <title>Negotiating an Investment Deal with John Shumate (Funding)</title>
      <pubDate>Mon, 11 Apr 2016 16:00:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/s01-interview-john-shumate]]></link>
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      <description><![CDATA[<p>John Shumate, CEO of Venture First, talks with us about how to navigate the negotiation process when you're raising a round. He highlights terms to be on the lookout for, and basic strategies for leveraging a good deal for everyone involved.</p>]]></description>
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      <itunes:duration>27:28</itunes:duration>
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      <itunes:subtitle><![CDATA[John Shumate, CEO of Venture First, talks with us about how to navigate the negotiation process when you're raising a round. He highlights terms to be on the lookout for, and basic strategies for leveraging a good deal for everyone involved.]]></itunes:subtitle>
    </item>
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      <title>The Secrets of How, What, and Who to Pitch with John Livesay (Funding)</title>
      <pubDate>Mon, 11 Apr 2016 16:00:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/the-secrets-of-how-what-and-who-to-pitch]]></link>
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      <description><![CDATA[<p>John Livesay, funding strategist, talks with us about the things you need to consider when it comes to pitching your product. Beyond covering the elements of a great pitch, he shares advice on how to find and approach the right investors based on your business and culture. Finally, he discusses his three secrets to increasing confidence when you’re pitching investors.</p>]]></description>
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      <itunes:subtitle><![CDATA[John Livesay, funding strategist, talks with us about the things you need to consider when it comes to pitching your product. Beyond covering the elements of a great pitch, he shares advice on how to find and approach the right investors based on your bus]]></itunes:subtitle>
    </item>
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      <title>[Funding] Andy White on The State of Venture Capital Inside (and outside of) Silicon Valley</title>
      <pubDate>Sat, 09 Apr 2016 16:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[97780699-8e7f-41de-b0dd-4c10a404f8e7]]></guid>
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      <description><![CDATA[<p>Andy White discusses the state of venture capital and how it's changing inside and outside of Silicon Valley and what he has brewing in San Diego currently.</p>]]></description>
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      <itunes:duration>25:55</itunes:duration>
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      <itunes:subtitle><![CDATA[Andy White discusses the state of venture capital and how it's changing inside and outside of Silicon Valley.]]></itunes:subtitle>
    </item>
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      <title>How Indie.vc is Changing the Game for Seed Stage Investment with Bryce Roberts (Funding Interview)</title>
      <pubDate>Sat, 09 Apr 2016 06:30:00 +0000</pubDate>
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      <link><![CDATA[http://rocketship.libsyn.com/s01-interview-bryce-roberts-on-how-indievc-is-changing-the-game-for-seed-stage-investment]]></link>
      <itunes:image href="http://static.libsyn.com/p/assets/9/e/2/0/9e202b0d6b756a01/new-cover.jpg" />
      <description><![CDATA[<p>Bryce Roberts, founder of OATV and Indie.vc, talks with us about their new model for investing in seed stage companies. Rather than shooting straight for an acquisition or an IPO and focusing on securing the next found of funding, his new model encourages founders to build strong, profitable businesses that will be around for the long run.</p>]]></description>
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      <itunes:duration>23:47</itunes:duration>
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      <itunes:subtitle><![CDATA[Bryce Roberts, founder of OATV and Indie.vc, talks with us about their new model for investing in seed stage companies. Rather than shooting straight for an acquisition or an IPO and focusing on securing the next found of funding, his new model encourages]]></itunes:subtitle>
    </item>
    <item>
      <title>Building Entrepreneurial Communities</title>
      <pubDate>Wed, 10 Feb 2016 08:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[e47a4074-20bd-4448-ba51-05792ec29ab1]]></guid>
      <link><![CDATA[http://traffic.libsyn.com/rocketship/Jay_Chernikoff_Mixdown_1.mp3]]></link>
      <itunes:image href="http://static.libsyn.com/p/assets/6/4/f/2/64f268ab0d6f9f74/1455047474-artwork.jpg" />
      <description><![CDATA[Jay Chernikoff, founder of co-working space(s), DeskHub, talks with us about building entrepreneurial communities and changing the way even established, large organizations work. **If there's a DeskHub location in your city, mention this episode of the Rocketship Podcast for $100 off your first month.]]></description>
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      <itunes:duration>34:38</itunes:duration>
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      <itunes:subtitle><![CDATA[Jay Chernikoff, founder of co-working space(s), DeskHub, talks with us about building entrepreneurial communities and changing the way even established, large organizations work. **If there's a DeskHub location in your city, mention this episode of the Ro]]></itunes:subtitle>
    </item>
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      <title>200 Episodes! Reflections, Lessons, and What's Next</title>
      <pubDate>Tue, 26 Jan 2016 08:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/Rocketship_-_Special_Episode_Mixdown_2.mp3]]></link>
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      <description><![CDATA[After two years and 200 episodes, we take a step back and reflect on some of our favorite lessons learned, surprising conversations, and what we're working on next. Enjoy!]]></description>
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      <itunes:duration>33:51</itunes:duration>
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      <title>Going the Distance: How to Stick Around for the Long Run</title>
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      <title>Emotional Alchemy: Taking Sh*t and Turning it Into Gold</title>
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      <title>Stop Procrastinating, Build a Business, and Do Work That Matters</title>
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      <title>The New Era of Affiliate Marketing</title>
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      <title>Shopping by the Numbers</title>
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      <description><![CDATA[Will Hench, founder of ThreadLab, talks with us about their unique approach to ecommerce selling, designed to reduce the buyer's cognitive load by making choices for them, and using data to guide these choices.]]></description>
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      <title>Prioritizing Culture to Fuel Growth</title>
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      <description><![CDATA[Gregg Parise, CEO of Events.com, talks with us about how they’ve prioritized culture above all else, and how impactful that has been on their ability to grow and win in the marketplace.]]></description>
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      <title>Entrepreneurial Selling vs. Professional Selling</title>
      <pubDate>Tue, 22 Dec 2015 08:00:00 +0000</pubDate>
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      <description><![CDATA[Craig Wortmann, founder of Sales Engine and Professor of Entrepreneurship at the University of Chicago, talks with us about the difference between professional selling and entrepreneurial selling. He breaks down the key differences between high performing and low performing sales people by walking us through a real-world example.]]></description>
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      <title>Prioritizing Customer Success/Onboarding as a Growth Strategy</title>
      <pubDate>Thu, 17 Dec 2015 08:00:00 +0000</pubDate>
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      <description><![CDATA[Rob Walling, founder of Drip, talks with us about his recent focus on customer success. He believes there is a middle-ground between 100% self-serve, and high-touch onboarding, and he's hired help to find it. Rob shares his learnings from focusing on customer success, the impact on his sales process, and the metrics he uses to track it all.]]></description>
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      <title>How to Structure Your Story</title>
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      <title>Back to Basics, Building a Business the Old-School Way</title>
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      <description><![CDATA[David Hauser, Founder of Grasshopper, talks with us about his angel investing philosophy. They don’t invest in companies without at least $500k-$1 million annual revenue and no intention of raising another round. In short, he wants to help fuel growth and culture, not swing for the fences on a low-percentage home run. Also, there are some great lessons in here on how they scaled Grasshopper through paid channels to a fantastic exit for all involved.]]></description>
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      <title>Waiting for the Market to Catch Up</title>
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      <description><![CDATA[Paul Bradley, founder of Eventric, shares his story of bootstrapping for 10 years before raising money and shifting their business model. He talks about how changes in the industry has completely changed the way their business and offerings create value in the market.]]></description>
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      <title>Get the Most out of Your A/B Tests</title>
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      <description><![CDATA[Nick Disabato, founder of Draft and author of Cadence &amp; Slang, talks with us about the intricacies of A/B testing that he uses with his clients. Everything from the most impactful changes you can make to a page to how to determine the proper sample size and run-time of your test. This was an incredibly informative episode.]]></description>
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      <title>Stepping Up Your Cold-Email Game</title>
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      <description><![CDATA[Alex Berman, Chief Marketing Sumo at InspireBeats, talks with us about how they’ve built their business by sending over a million targeted, personalized cold emails. He shares some great tips for improving your emailing efforts and closing more deals.]]></description>
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      <title>How to Design for the Motivation of Your Customers</title>
      <pubDate>Tue, 24 Nov 2015 08:00:00 +0000</pubDate>
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      <description><![CDATA[Adam Saint, co-founder and VP of Design at Bench, talks with us about what design really means to him. It’s far beyond how something looks, and much more about the function of a system, and how that system works best for the intentions of the user. Fascinating discussion around JTBD, experience, and implementation.]]></description>
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      <title>Purpose-Driven Entrepreneurship</title>
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      <description><![CDATA[Dave Munson, founder of Saddleback Leather, talked with us about the importance of having a purpose behind whatever it is that you do. Finding a way to leverage your business into a means to achieve something more meaningful and impactful is something we should all pause to consider, especially around Thanksgiving and the upcoming holidays.]]></description>
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      <title>The Value of Marketing to Current Customers</title>
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      <description><![CDATA[David Cancel, founder of Driftt, shares the fears and excitement of starting his 5th startup, and lessons he's carried with him from one to the next. He also talks with us about the value of marketing to current customers and keeping them engaged and motivated to send referrals.]]></description>
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      <title>Using Micro Transactions to Try and Create the Next Big Social Network</title>
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      <description><![CDATA[Matt Schlict, founder of ZapChain, talks with us about building a new kind of social network of communities, where bitcoin is exchanged, or 'tipped out' as a way of acknowledging great content and commentary. He also talks about their next big move of selling digital content on ZapChain for bitcoin, with their first major label artist, Talib Kweli.]]></description>
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      <title>Don’t Worry About Getting Ready, Get Started</title>
      <pubDate>Tue, 10 Nov 2015 08:00:00 +0000</pubDate>
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      <description><![CDATA[Tim Fargo, founder of Tweet Jukebox, talks with us about starting over in the SaaS space after a $20 million dollar exit in the service space. He's figuring it out as he goes, and jumping right in the deep end. He's build a large tribe of free users and is flipping the switch on paid plans. Lots of great lessons in this one!]]></description>
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      <title>Supply before Demand - How to Grow a Marketplace</title>
      <pubDate>Thu, 05 Nov 2015 08:00:00 +0000</pubDate>
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      <description><![CDATA[Jonathan Eppers, CEO of RadPad, talks with us about the unique tactics they’ve used to approach growing a marketplace, where it can be difficult to bring both sides to the table. He also shares his experience setting up the proper relationships with your advisors and investors, and how they’re different.]]></description>
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      <title>Entrepreneurship for Couples</title>
      <pubDate>Tue, 03 Nov 2015 08:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/11-03-15-Thomas_Knoll.mp3]]></link>
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      <description><![CDATA[Thomas Knoll, serial entrepreneur and personal advisor, talks with us about his new venture, Knoll Consulting. He teamed up with his wife, a licensed psychotherapist to create a 6-week course designed to help entrepreneurs and their partners find a variety of new ways of communicating more effectively with one another (including things like practicing fights before they happen)! There's a special discount for Rocketship listeners - use code: ROCKETSHIP at checkout and get $100 off the course price.]]></description>
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      <title>Putting Venture Capital to Work on a Good Cause</title>
      <pubDate>Thu, 29 Oct 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Brett Hagler, Co-Founder and CEO of New Story, and his team have built a unique donation model, with 100% of donated funds being put to work building homes in Haiti, and with operational costs being funded by their investors.]]></description>
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]]></itunes:subtitle>
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      <title>Moving the Karaoke Industry into this Century</title>
      <pubDate>Tue, 27 Oct 2015 07:01:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/10-27-15-Michael_Amburgey.mp3]]></link>
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      <description><![CDATA[Michael Amburgey, Founder and CEO of hiVolume Media Co. and KaraoQ, talks with us about rolling out their karaoke app and replacing old, tedious processes with new technology. He talks about the value props not only to the venues, but to the KJs and patrons as well, and how they are changing the way people interact with karaoke.]]></description>
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      <itunes:subtitle><![CDATA[Michael Amburgey, Founder and CEO of hiVolume Media Co. and KaraoQ, talks with us about rolling out their karaoke app and replacing old, tedious processes with new technology. He talks about the value props not only to the venues, but to the KJs and patro]]></itunes:subtitle>
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      <title>How to Build Something People Want to Buy</title>
      <pubDate>Thu, 22 Oct 2015 07:01:00 +0000</pubDate>
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      <description><![CDATA[Ian Crosby, co-founder and CEO of Bench, talks with us about their journey from a totally manual process to something vastly more efficient and scalable. He also talks about how to think differently about the problems you’re solving and creating something people really want.]]></description>
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      <itunes:subtitle><![CDATA[Ian Crosby, co-founder and CEO of Bench, talks with us about their journey from a totally manual process to something vastly more efficient and scalable. He also talks about how to think differently about the problems you’re solving and creating somethi]]></itunes:subtitle>
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      <title>Why You Should Tackle the Hardest Problems First</title>
      <pubDate>Tue, 20 Oct 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Chris McMurtry, founder of Dart Music, talks with us about the problems they’re tackling in the metadata and distribution of classical music, and how the genre is growing. He shares their experience going through Nashville’s music accelerator, Project Music.]]></description>
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      <itunes:subtitle><![CDATA[Chris McMurtry, founder of Dart Music, talks with us about the problems they’re tackling in the metadata and distribution of classical music, and how the genre is growing. He shares their experience going through Nashville’s music accelerator, Project]]></itunes:subtitle>
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      <title>How to Experiment with, Measure, and Optimize Marketing Channels</title>
      <pubDate>Thu, 15 Oct 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Chris Lucas, VP of Marketing at Formstack, talks with us about how they experiment with, measure, and optimize various marketing channels. He also talks about how the’ve built out their marketing team with specialists in various areas (SEO, PR, PPC) and use analytics to measure what’s really working, and why.]]></description>
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      <title>Iterating Your Way to Product-Market-Fit</title>
      <pubDate>Tue, 13 Oct 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Jason Amunwa, Director of Product for Filament, talks with us about their process for iterating their way to product market fit. He talks a lot about things they’ve learned from beta users, and how they’re working toward making new users as successful as possible.]]></description>
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      <itunes:subtitle><![CDATA[Jason Amunwa, Director of Product for Filament, talks with us about their process for iterating their way to product market fit. He talks a lot about things they’ve learned from beta users, and how they’re working toward making new users as successful]]></itunes:subtitle>
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      <title>How to Embed Giving Back into Your Company</title>
      <pubDate>Thu, 08 Oct 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Ken Davenport, CEO of Mission Edge, talks with us about how they’re helping non-profits run the business side of their organizations. He talks about how millennials enjoy giving back in a much more hands on way, and how organizations can give back to the community in various ways, like skilled corporate volunteer programs. He also covers the new concept of impact investing and other ways to give back and still receive returns.]]></description>
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      <title>Identifying the Right Pivot Opportunity, and Seizing It</title>
      <pubDate>Tue, 06 Oct 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Andrei Soroker, CEO of Sameroom, talks with us about the early days of their chat app and what it was like competing with Slack and other early players in the space. He shared how they found a big opportunity and pivoted to a new approach, and shares the SEO efforts that have been killing it for them recently. He also talks about hiring abroad and some of the challenges of trying to help bring employees overseas to come work in the U.S.]]></description>
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      <title>How to Find, Test, and Double Down on Scalable Growth Channels</title>
      <pubDate>Thu, 01 Oct 2015 07:01:00 +0000</pubDate>
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      <description><![CDATA[Gabriel Weinberg, Co-Author of Traction, shares what's changed since the first release of his book. He covers the Bullseye Framework and how it's changed over time. And he also shares what it's been like using a publisher for the second edition.]]></description>
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      <itunes:subtitle><![CDATA[Gabriel Weinberg, Co-Author of Traction, shares what's changed since the first release of his book. He covers the Bullseye Framework and how it's changed over time. And he also shares what it's been like using a publisher for the second edition.
]]></itunes:subtitle>
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      <title>How to Prospect and Close 50% of Your Deals</title>
      <pubDate>Tue, 29 Sep 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Brian Trauschold, Co-Founder of Ambition, talks with us about their entire approach to sales. He covers the importance of identifying the right person at the right company to talk to, and shares various techniques for cold reachouts and followups.]]></description>
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]]></itunes:subtitle>
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      <title>How to Use Growth Experiments to Accelerate Your Startup</title>
      <pubDate>Thu, 24 Sep 2015 07:01:00 +0000</pubDate>
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      <description><![CDATA[Florian Dorfbauer, Co-Founder and CEO of Usersnap, shares their internal process around using growth experiments to methodically scale their customer base. From the effects on revenue to the positive changes in their company culture, Florian covers the entire process and how you can replicate it with your team.]]></description>
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      <title>Building a Business that Makes You Happy</title>
      <pubDate>Tue, 22 Sep 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Jason Zook, creator of Buymyfuture.com, talks with us about lessons he’s learned over the past decade of entrepreneurship. His perspectives and goals have changed a lot during that time, and have affected the way he runs and operates his business.]]></description>
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      <itunes:subtitle><![CDATA[Jason Zook, creator of Buymyfuture.com, talks with us about lessons he’s learned over the past decade of entrepreneurship. His perspectives and goals have changed a lot during that time, and have affected the way he runs and operates his business.
]]></itunes:subtitle>
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      <title>How to Strengthen Culture During Rapid Growth Spurts</title>
      <pubDate>Thu, 17 Sep 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Ben Uretsky, CEO of Digital Ocean, talks with us about maintaining a strong and positive culture through explosive growth (they went from 40 employees to over 120 in less than a year). He shares things that have helped everybody stay in alignment on larger company goals and vision.]]></description>
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      <itunes:duration>29:21</itunes:duration>
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      <title>The New Landscape of Seed Funding</title>
      <pubDate>Tue, 15 Sep 2015 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/09-15-15-Greg_Baufait.mp3]]></link>
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      <description><![CDATA[Greg Beaufait of Dundee Venture Capital talks with us about the trend of seed rounds becoming more like traditional A rounds in size and early company valuations. This has a whole new impact for the companies raising money in this new landscape and talks through some specific examples of how companies have handled the challenges in different ways.]]></description>
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      <itunes:subtitle><![CDATA[Greg Beaufait of Dundee Venture Capital talks with us about the trend of seed rounds becoming more like traditional A rounds in size and early company valuations. This has a whole new impact for the companies raising money in this new landscape and talks ]]></itunes:subtitle>
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      <title>How To Grow a Massive Tribe on Instagram</title>
      <pubDate>Thu, 10 Sep 2015 07:01:00 +0000</pubDate>
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      <description><![CDATA[Nathan Chan, creator of FoundrMag, talks with us about how they’ve grown their Instagram following to over 300,000 followers, and how the channel is drastically more engaging (and profitable) than any other social outlet.]]></description>
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      <itunes:duration>28:02</itunes:duration>
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      <itunes:subtitle><![CDATA[Nathan Chan, creator of FoundrMag, talks with us about how they’ve grown their Instagram following to over 300,000 followers, and how the channel is drastically more engaging (and profitable) than any other social outlet.
]]></itunes:subtitle>
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      <title>5x-ing Growth Through Traditional Channels</title>
      <pubDate>Tue, 08 Sep 2015 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/09-08-15-Allie_OConnell.mp3]]></link>
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      <description><![CDATA[Allie O’Connell, Director of Marketing for Bellhops, talks with us about how they’ve 5x-ed their revenue since last year, with a focus on PR, TV, Print, and word-of-mouth. She's found significant success through traditional channels and shares some replicable techniques.]]></description>
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      <itunes:duration>24:26</itunes:duration>
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      <itunes:subtitle><![CDATA[Allie O’Connell, Director of Marketing for Bellhops, talks with us about how they’ve 5x-ed their revenue since last year, with a focus on PR, TV, Print, and word-of-mouth. She's found significant success through traditional channels and shares some re]]></itunes:subtitle>
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      <title>Getting off the Ground Without a Designer</title>
      <pubDate>Thu, 03 Sep 2015 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/09-03-15-Jane_Portman.mp3]]></link>
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      <description><![CDATA[Jane Portman, creator of UI Breakfast and author of The UI Audit, talked with us about common mistakes founders make when they approach design and feature integration with their app. She knows most early-stage and bootstrapped companies can’t afford a dedicated UI designer up front, so she teaches some basic principles for making sure you keep things simple and effective for your core users.]]></description>
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      <itunes:duration>24:04</itunes:duration>
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      <itunes:subtitle><![CDATA[Jane Portman, creator of UI Breakfast and author of The UI Audit, talked with us about common mistakes founders make when they approach design and feature integration with their app. She knows most early-stage and bootstrapped companies can’t afford a d]]></itunes:subtitle>
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      <title>The Incredible Marketing Machine Behind the Cleveland Cavaliers</title>
      <pubDate>Tue, 01 Sep 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Michael Conley, VP of Digital at The Cleveland Cavaliers, talked with us about the kinds of digital campaigns they're running to create an ultra personal experience for fans both inside and outside of the stadium, including ways to keep them engaged in the off-season. The kinds of things they're doing (and the scale at which they're executing them) are truly amazing - this is a great listen.]]></description>
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      <itunes:subtitle><![CDATA[Michael Conley, VP of Digital at The Cleveland Cavaliers, talked with us about the kinds of digital campaigns they're running to create an ultra personal experience for fans both inside and outside of the stadium, including ways to keep them engaged in th]]></itunes:subtitle>
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      <title>Building a Truly Authentic Business</title>
      <pubDate>Thu, 27 Aug 2015 07:01:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/08-27-15-Cynthia_Jamin.mp3]]></link>
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      <description><![CDATA[Cynthia Jamin, Founder of TwirlyGirl, talked with us about the very personal reasons for starting the business. She shares how she’s remained true to her purpose at every step along the way, even when it went against the grain of what everyone else said was “right”. She proves time and time again that staying authentic to your vision and your brand will never steer you wrong.]]></description>
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      <itunes:subtitle><![CDATA[Cynthia Jamin, Founder of TwirlyGirl, talked with us about the very personal reasons for starting the business. She shares how she’s remained true to her purpose at every step along the way, even when it went against the grain of what everyone else said]]></itunes:subtitle>
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      <title>Starting Up in Southeast Asia</title>
      <pubDate>Tue, 25 Aug 2015 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/08-25-15-Ai_Ching.mp3]]></link>
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      <description><![CDATA[Ai Ching Goh, Co-Founder of Piktochart, talks with us about what it’s been like starting the company in Southeast Asia. From the support of the government to finding talent, there are a ton of opportunities to take advantage of. She also shares some insights on trends she’s seen with infographics and how people are trying to visualize data for all kinds of purposes.]]></description>
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      <itunes:subtitle><![CDATA[Ai Ching Goh, Co-Founder of Piktochart, talks with us about what it’s been like starting the company in Southeast Asia. From the support of the government to finding talent, there are a ton of opportunities to take advantage of. She also shares some ins]]></itunes:subtitle>
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      <title>Fake it Until You Make it...Perception is Everything</title>
      <pubDate>Thu, 20 Aug 2015 17:32:00 +0000</pubDate>
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      <description><![CDATA[Aman Mann, Co-Founder/CEO of Procurify, shares stories from their early days and the relentless hustle that got them off the ground. From finding product-market fit to letting momentum and perception drive sales, this interview is fantastic for anyone struggling to achieve rapid growth.]]></description>
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      <itunes:subtitle><![CDATA[Aman Mann, Co-Founder/CEO of Procurify, shares stories from their early days and the relentless hustle that got them off the ground. From finding product-market fit to letting momentum and perception drive sales, this interview is fantastic for anyone str]]></itunes:subtitle>
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      <title>A Different Approach to Scaling a Product Business</title>
      <pubDate>Tue, 18 Aug 2015 16:09:00 +0000</pubDate>
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      <description><![CDATA[JD Graffam, Founder of Simple Focus, an agency which also acquires SaaS products like Ballpark and Pulse App, talked with us about his product acquisition process. From financing, to improving product, to managing risk, JD gives you everything you need to replicate his strategy.]]></description>
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      <itunes:subtitle><![CDATA[JD Graffam, Founder of Simple Focus, an agency which also acquires SaaS products like Ballpark and Pulse App, talked with us about his product acquisition process. From financing, to improving product, to managing risk, JD gives you everything you need to]]></itunes:subtitle>
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      <title>How to Build a Content Growth Engine</title>
      <pubDate>Thu, 13 Aug 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Mitch Wainer, co-founder and CMO of DigitalOcean, talks with us about how they’ve grown to over 150 people and the one of the top hosting providers, second only to AWS, in just a few short years. He shares how they’ve heavily leveraged content to fuel their growth and support existing customers.]]></description>
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      <title>How Mailchimp Adds Process Without Sacrificing Culture</title>
      <pubDate>Tue, 11 Aug 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Marti Wolf, the Chief Culture Officer at Mailchimp, talks with us about how they’ve maintained their culture of fun and weirdness as they’ve grown to over 400 people. She shares how everything is values-oriented and geared toward making sure everyone feels empowered to tinker, explore, grow, and have fun.]]></description>
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      <title>Crafting a Value-Based Sales Funnel</title>
      <pubDate>Thu, 06 Aug 2015 15:50:00 +0000</pubDate>
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      <description><![CDATA[Jeremy Reeves, direct response copywriter, talks with us about how to methodically put together a sales funnel that provides real value to your potential customers. He starts by delivering value (usually in the form of content), before even trying to make a sale. From there, he continues to build the relationship so when the time to buy does come, it's a very easy sell.]]></description>
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      <itunes:duration>27:11</itunes:duration>
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      <itunes:subtitle><![CDATA[Jeremy Reeves, direct response copywriter, talks with us about how to methodically put together a sales funnel that provides real value to your potential customers. He starts by delivering value (usually in the form of content), before even trying to make]]></itunes:subtitle>
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      <title>The Hidden Costs of Building a Feature</title>
      <pubDate>Tue, 04 Aug 2015 15:30:00 +0000</pubDate>
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      <description><![CDATA[Ankur Nagpal, founder of Fedora, talks with us about growing his marketplace. He shares ways he helps make customers successful, how he leverages Product Hunt to drive traffic back to the Fedora platform, and lessons he learned building too many features too fast in the beginning.]]></description>
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      <itunes:subtitle><![CDATA[Ankur Nagpal, founder of Fedora, talks with us about growing his marketplace. He shares ways he helps make customers successful, how he leverages Product Hunt to drive traffic back to the Fedora platform, and lessons he learned building too many features ]]></itunes:subtitle>
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      <title>Building a Foundation Optimized to Scale</title>
      <pubDate>Thu, 30 Jul 2015 07:01:00 +0000</pubDate>
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      <description><![CDATA[Ryan Negri, co-founder of Laicos, talks with us about his first company, Negri Electronics, and how he learned the importance of working with the right people and being able to delegate. He spent time working in all aspects of the business (including boxing merchandise) to really learn the ins-and-outs of every department. He shares how he hires months in advance of what’s needed, so he can take his time making sure the right people are brought on board, and ready to go when it’s time to hit the gas pedal.]]></description>
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      <title>Avoiding False Positives in the Pursuit of Product-Market Fit</title>
      <pubDate>Tue, 28 Jul 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Tom Leung, co-founder of Poachable, talked with us about how Poachable got started out of a pivot from a previous company. He opened up about false positives that led them to fail a little too slow with the previous company, and how they were hours away from an acquisition before closing a new round to pursue Poachable.]]></description>
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      <itunes:subtitle><![CDATA[Tom Leung, co-founder of Poachable, talked with us about how Poachable got started out of a pivot from a previous company. He opened up about false positives that led them to fail a little too slow with the previous company, and how they were hours away f]]></itunes:subtitle>
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      <title>Using Behavioral Analytics to Drive Product Direction</title>
      <pubDate>Thu, 23 Jul 2015 17:25:00 +0000</pubDate>
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      <description><![CDATA[Richard White, CEO of UserVoice, talks with us about using behavioral data to help drive product decisions and feature iterations. He talks about finding the balance between looking at data and trusting your gut instincts, and how this changes as companies mature.]]></description>
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      <title>Scaling a Focused &amp; Productive Engineering Team</title>
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      <title>Your Strategy is Your Story</title>
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      <title>Why Transparency is More Urgent than Ever</title>
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      <title>Using a Distribution Partner to Scale Revenue</title>
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      <title>The 6-Step Process to Conflict Resolution</title>
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      <title>How Saying "No" Kept this Startup on Track</title>
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      <description><![CDATA[Khaled Naim, CEO of OnFleet, talks with us about their long-term approach to building their business. He shares why they choose to turn away eager customers, even handing them over to the competition, and why it’s the right thing for them in the long run.]]></description>
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      <title>Building a Company That’s Set up to Scale</title>
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      <title>How to Prepare for an Exit</title>
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      <description><![CDATA[Jock Purtle, owner of DigitalExits, talks with us about value investing and how companies are valued before a sale. He also talks about some basics you need to be prepared for before going through the sales process.]]></description>
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      <title>The Impact of Acquiring Qualified Beta Users</title>
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      <description><![CDATA[Kat Bobbitt, Co-founder and CEO of Stand In, talks with us about acquiring beta users and qualifying their feedback. She also talks about the importance and impact of adding prototyping to your workflow and the fact that designers really don’t need to know how to code to get their vision across.]]></description>
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      <title>The Four Core Areas You Should Focus on When Raising</title>
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      <description><![CDATA[Peter Wilkins, Managing Director of Hyde Park Angels, talks with us about how entrepreneurs determine if they really should go for a round of capital. And if they go for it, the key things they should consider across any industry - including value creation, traction, market, and management team.]]></description>
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      <title>Use Your Core Values to Differentiate Your App</title>
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      <description><![CDATA[Onno Faber, founder of Taptalk, shared his story of how Taptalk evolved into it’s current form. He talked a lot about baking their core values and intentions in the app and the UI, and creating limitations to differentiate the app from others in the same space.]]></description>
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      <title>Why You Need to Develop Your Non-Technical Skills</title>
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      <title>The Very Near Future of Robotics</title>
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      <description><![CDATA[Ryan Kuder, Managing Director of the Qualcomm Robotics Accelerator, powered by Techstars, talks with us about making robotics more accessible. He also talks about the difficulties in defining exactly (or philosophically) what a robot is.]]></description>
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      <title>The Two Early Pivots of Segment</title>
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      <title>Friends Don't Let Friends Start Stupid Startups</title>
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      <title>Scaling Globally with an Inbound Model</title>
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      <description><![CDATA[Dilawar Syed, President of Freshdesk, talked with us about how they've scaled globally form their headquarters in Chennai, India. He shares his personal passion for helping people outside of Silicon Valley achieve the dream of a global entrepreneurship.]]></description>
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      <title>Why You Need to Diversify Your Team</title>
      <pubDate>Thu, 28 May 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Joelle Emerson, co-founder of Paradigm and former women’s rights attorney, talks with us about their approach to helping companies recruit and nurture more diverse talent, and the studies behind the benefits of putting together more diversified teams. She mentions trends she sees in tech, specifically in the Valley, as well as things companies can do at different stages to help set the foundation for a more inclusive culture.]]></description>
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      <title>Why You Need to Leverage Your Local Ecosystem's Relationships</title>
      <pubDate>Tue, 26 May 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Carlos Eduardo Espinal, partner at Seedcamp talks with us about the state of tech, what they're looking for in companies, and what he's looking forward to in the future. He stresses the importance of building local relationships, no matter where in the world you are, instead of waiting until you get to a hub, like Silicon Valley.]]></description>
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      <title>How to Nail the Perfect Pitch (and more conf. highlights)</title>
      <pubDate>Sun, 24 May 2015 21:01:00 +0000</pubDate>
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      <description><![CDATA[In this special episode we bring you some of our favorite parts of CollisionConf. In particular, we break down a talk by Nicole Glaros, Partner at Techstars Ventures, where she hits on the main points of how to absolutely nail your pitch. More than that, she covers the fatal mistakes people make that can (and often do) kill what would have otherwise been a great pitch. In addition, we've pulled together a variety of startups that were exhibiting on the floor of the conference and try to bring you a taste of the conference experience.]]></description>
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      <itunes:subtitle><![CDATA[In this special episode we bring you some of our favorite parts of CollisionConf. In particular, we break down a talk by Nicole Glaros, Partner at Techstars Ventures, where she hits on the main points of how to absolutely nail your pitch. More than that, ]]></itunes:subtitle>
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      <title>Designing Software for Everyday Life</title>
      <pubDate>Thu, 21 May 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Benedikt Lehnert, Chief Design Officer at Wunderlist, talked with us about how they approach design. They consistently go back to consider the thing they're replacing (in the case of Wunderlist, it's pen and paper), and design for the best possible experience, not just the prettiest app.]]></description>
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      <itunes:subtitle><![CDATA[Benedikt Lehnert, Chief Design Officer at Wunderlist, talked with us about how they approach design. They consistently go back to consider the thing they're replacing (in the case of Wunderlist, it's pen and paper), and design for the best possible experi]]></itunes:subtitle>
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      <title>The Product Strategy Behind Intercom</title>
      <pubDate>Tue, 19 May 2015 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/5-19-15-Des_Traynor.mp3]]></link>
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      <description><![CDATA[Des Traynor, co-founder of Intercom, talks with us about how they make difficult product decisions in respect to adding and removing features, changing pricing, and packaging the product. He talks about how he sees others struggle with weighing feedback, data, and instinct to make their own decisions about product.]]></description>
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      <itunes:subtitle><![CDATA[Des Traynor, co-founder of Intercom, talks with us about how they make difficult product decisions in respect to adding and removing features, changing pricing, and packaging the product. He talks about how he sees others struggle with weighing feedback, ]]></itunes:subtitle>
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      <title>The Technical Hacks Your Marketing Team Needs to Learn</title>
      <pubDate>Thu, 14 May 2015 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/5-14-15-Justin_Mares.mp3]]></link>
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      <description><![CDATA[Justin Mares, co-author of Traction and creator of SQL for Marketers and Programming for Marketers, talks with us about the whole new world of opportunities that open up when a non-technical marketer learns just enough to be dangerous. There’s so much that can be done with a few technical hacks and you don’t need to understand programming to leverage any of it.]]></description>
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      <itunes:subtitle><![CDATA[Justin Mares, co-author of Traction and creator of SQL for Marketers and Programming for Marketers, talks with us about the whole new world of opportunities that open up when a non-technical marketer learns just enough to be dangerous. There’s so much t]]></itunes:subtitle>
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      <title>Bringing Automated Investing to the Masses</title>
      <pubDate>Tue, 12 May 2015 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/5-12-15-Wise_Banyon.mp3]]></link>
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      <description><![CDATA[Herbert Moore and Vicki Zhou, co-founders of WiseBanyan, talked with us about the barriers to entry of the financial/investment space and the regulatory red tape they’ve had to navigate. They also talk about the benefits of automating the investment process based on a variety of lifestyle choices and risk tolerances.]]></description>
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      <itunes:subtitle><![CDATA[Herbert Moore and Vicki Zhou, co-founders of WiseBanyan, talked with us about the barriers to entry of the financial/investment space and the regulatory red tape they’ve had to navigate. They also talk about the benefits of automating the investment pro]]></itunes:subtitle>
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      <title>How to Monetize an Open Source Project</title>
      <pubDate>Thu, 07 May 2015 15:29:00 +0000</pubDate>
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      <description><![CDATA[Maciej Zawadziński, CEO at Piwik, talks with us about how they turned Piwik, an originally open source product, into a full-fledged enterprise business.]]></description>
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      <itunes:duration>34:13</itunes:duration>
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      <itunes:subtitle><![CDATA[Maciej Zawadziński, CEO at Piwik, talks with us about how they turned Piwik, an originally open source product, into a full-fledged enterprise business.
]]></itunes:subtitle>
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      <title>Scaling a Marketplace Through Quality Curation</title>
      <pubDate>Tue, 05 May 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Liz Wessel, co-founder of Campus Job, talked about how they're growing both sides of their marketplace - appealing to both students and companies looking for part-time employees. She shares what they learned coming out of Y Combinator and how they're scaling things rapidly.]]></description>
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      <title>Life After Fratire</title>
      <pubDate>Thu, 30 Apr 2015 07:01:00 +0000</pubDate>
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      <description><![CDATA[Tucker Max, bestselling author of "I Hope They Serve Beer in Hell", and founder of Book in a Box, talks with us about how he and his team help entrepreneurs tell their stories in publishable form. He also talks about moving on from the “fratire” type stories as he’s gotten older, and how his focus now is more on lessons learned in business.]]></description>
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      <itunes:subtitle><![CDATA[Tucker Max, bestselling author of "I Hope They Serve Beer in Hell", and founder of Book in a Box, talks with us about how he and his team help entrepreneurs tell their stories in publishable form. He also talks about moving on from the “fratire” type ]]></itunes:subtitle>
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      <title>So You Want to Build a Hardware Company</title>
      <pubDate>Tue, 28 Apr 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Sara Chipps, co-founder of JewelBots, talks with us about the endeavor into building a hardware company, after spending so many years just focused on the software side.]]></description>
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      <itunes:subtitle><![CDATA[Sara Chipps, co-founder of JewelBots, talks with us about the endeavor into building a hardware company, after spending so many years just focused on the software side.
]]></itunes:subtitle>
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      <title>How to be Deliberate and Reach Your 5-Year Goal</title>
      <pubDate>Thu, 23 Apr 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Kate Matsudaira, founder of PopForms, Spark Notebook, and keynote speaker at this year’s Future Insights Conference, talks with us about taking ownership over your future. She talks about working backwards from where you want to be in 5 years (career, family, etc.) and doing the small things every day that will actually get you there.]]></description>
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      <title>The Winning Formula for Viral Content</title>
      <pubDate>Tue, 21 Apr 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Matt Schlicht, founder of ZapChain, talked with us about growing a community and keeping the quality of participation high. He also breaks down his uniquely effective, and usually funny, content strategy.]]></description>
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      <itunes:subtitle><![CDATA[Matt Schlicht, founder of ZapChain, talked with us about growing a community and keeping the quality of participation high. He also breaks down his uniquely effective, and usually funny, content strategy.
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      <title>SEO Techniques to Get the Most Out of Your Content</title>
      <pubDate>Thu, 16 Apr 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Geoffrey Radcliffe, co-founder of Post Launch, walks us through their content strategy process that they use with clients, and teaches us easy ways to get the most SEO juice out of each and every piece of writing. He also shares some uniquely easy ways to get the content floodgates open when you feel stuck.]]></description>
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      <itunes:subtitle><![CDATA[Geoffrey Radcliffe, co-founder of Post Launch, walks us through their content strategy process that they use with clients, and teaches us easy ways to get the most SEO juice out of each and every piece of writing. He also shares some uniquely easy ways to]]></itunes:subtitle>
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      <title>Unconventional Ways to Scale a Marketplace Product</title>
      <pubDate>Tue, 14 Apr 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Amit Viswanathan, co-founder of Doctible, talks with us about how their approach to a marketplace product. He shares how they’re able to generate sales on the supply side, and how they’ve come up with ways to generate value in the product beyond bringing the supply side (which often takes some time to grow).]]></description>
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      <itunes:subtitle><![CDATA[Amit Viswanathan, co-founder of Doctible, talks with us about how their approach to a marketplace product. He shares how they’re able to generate sales on the supply side, and how they’ve come up with ways to generate value in the product beyond bring]]></itunes:subtitle>
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      <title>A Complete Guide to Startup Sales Tools</title>
      <pubDate>Thu, 09 Apr 2015 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/04-09-2015-Mike_Brown_Jr.mp3]]></link>
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      <description><![CDATA[Mike Brown Jr., partner at Bowery Capital, talks through his comprehensive list of SaaS tools for every stage of the sales funnel. He discusses why certain tools are necessary at different stages, and differences between similar software. Incredibly informative episode!]]></description>
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      <title>The Marketing Strategy that Made Dots #1 Worldwide</title>
      <pubDate>Tue, 07 Apr 2015 07:00:00 +0000</pubDate>
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      <description><![CDATA[Paul Murphy, co-founder and CEO of the #1 game Dots, talks with us about the strategies and processes they follow when creating and launching new games.]]></description>
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      <title>Customer Interviews Done Right</title>
      <pubDate>Thu, 02 Apr 2015 07:00:00 +0000</pubDate>
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      <title>Gaining Early Adoption Within the Enterprise</title>
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      <description><![CDATA[Michael Selepec, co-founder of Pick, talks with us about their strategies to infiltrate enterprise companies and gain adoption among employees. He shares sales tactics and lessons learned from his early years at Yammer.]]></description>
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      <title>Two Ways BuzzFeed’s Design Team Collaborates. (The Second One Will Blow Your Mind.)</title>
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      <title>Letting Metrics Determine When to Kill and When to Grow Your Startup</title>
      <pubDate>Tue, 24 Mar 2015 07:00:00 +0000</pubDate>
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      <title>Easy SEO Strategies for Startups</title>
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      <title>The Pipeline Tactics of Mattermark’s Sales Team</title>
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      <title>Startup Seed Funding for the Rest of Us</title>
      <pubDate>Thu, 12 Mar 2015 07:00:00 +0000</pubDate>
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      <title>Navigating the Dynamics of Co-founder Relationships</title>
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      <title>How to Build Your Content Strategy</title>
      <pubDate>Thu, 05 Mar 2015 08:00:00 +0000</pubDate>
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      <title>How to Know When to Invest in Your Company</title>
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      <description><![CDATA[Nathan Barry, founder of ConvertKit and author of Authority, talked with us about the struggles of getting a SaaS app off the ground. He focused on the hard decision of knowing when to invest both time and money into an idea, even when there aren’t clear cut signs of success.]]></description>
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      <title>Why the Internet is Broken</title>
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      <title>How to Know You’re Not the Right CEO</title>
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      <description><![CDATA[Semyon Dukach, managing director of TechStars Boston, talks with us about what they look for in founders that are applying to the program. He also talks about the qualities of a good CEO, and how difficult it is to find.]]></description>
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      <title>The Secret That Changed One Entrepreneur’s Life</title>
      <pubDate>Thu, 19 Feb 2015 08:00:00 +0000</pubDate>
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      <title>Cracking Into the Old Boys Club</title>
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      <description><![CDATA[George Eiskamp, CEO of GroundMetrics, talked with us about the struggles of breaking into the Oil and Gas industry. He shares how he was able to build some key relationships early on, and some of the business decisions he made that went against conventional wisdom that turned out to be the right call.]]></description>
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      <title>How to Build a Sales Team from the Ground Up</title>
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      <title>Prioritizing Product Features Based on OKRs</title>
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      <title>Managing a Million Dollar Company on the Side</title>
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      <title>The 3rd Exit: Dan Martell's Thoughts on Selling Clarity</title>
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      <title>Follow Up or Die: Why "Maybe" is Killing Your Business</title>
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      <title>The Shark Tank Effect</title>
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      <title>Navigating the Highly Competitive Payment Space</title>
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      <description><![CDATA[In part two of our two-part interview with Lance Walley, CEO of Chargify, we talk about his early days with the company. He talks about what the payment space was like in 2009 and how things have changed over the past few years.]]></description>
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      <title>How to Raise "Smart" Money</title>
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      <description><![CDATA[Thomas Schneider, serial entrepreneur and founder of Kxter, talks about his approach to helping entrepreneurs raise money from the right people for the right reasons.]]></description>
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      <title>Company Culture is More Than a Ping Pong Table</title>
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      <description><![CDATA[Chuck Longanecker, Founder of Digital Telepathy, talks with us about how they’ve built one of the absolute coolest cultures around. He’s completely open about the effort it takes and the tactics that help them build, maintain, and evolve their culture as the team grows.]]></description>
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      <title>The Truth about Work/Life Balance</title>
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      <title>The Advantages of an Invitation-Only SaaS Onboarding Flow</title>
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      <title>The Most Important Part of Your UX isn’t in Your App</title>
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      <description><![CDATA[Zack Onisko, Chief Growth Officer at Creative Market, talks with us about his favorite non-scalable growth tactics. He’s a huge believer in putting in the personal time and hustle to really get to know your customers and develop the kinds of relationships that build lasting and raving customers. He also opens up about the downfalls he’s experienced in growing too fast and how he’s learned to trust his gut and take his time.]]></description>
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      <title>User Onboarding: The Canary in the Coal Mine</title>
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      <title>Offline Strategies for Building a Customer Base in a Non-Technical Space</title>
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      <description><![CDATA[Janine Holsinger, Founder of NextChapter, talks with us about the challenges of getting started in the legal tech space. She shares her strategies for getting out in front of bankruptcy lawyers who aren’t technical and don’t seek out software products online. She also talks about the challenges of starting her first SaaS app and how she taught herself to code, including spending 10 hours a day learning Ruby on Rails.]]></description>
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      <title>Staying Motivated While Juggling Multiple Projects</title>
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      <description><![CDATA[Sam Soffes, founder of many awesome apps such as Cheddar, Roon, Whiskey, and Shares, talks with us about how he splits his time between freelancing and all his other projects. He's incredibly honest and really opens up about motivation and why he chooses to work on certain projects. Anyone juggling a few different projects will definitely relate to this one.]]></description>
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      <title>Stop Pitching and Close More Deals</title>
      <pubDate>Tue, 16 Dec 2014 08:00:00 +0000</pubDate>
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      <description><![CDATA[Josh Braun, VP of Biz Dev at Jellyvision, talks with us about getting into the mindset of being a good salesman, which is really being a good servant. His process is all about treating people like people, and he shares his techniques for research, developing champions within companies, helpful tools and a whole lot more. If you have any plans to ramp up sales in 2015 you'll want to catch this episode.]]></description>
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      <title>Post-Honeymoon Marketing</title>
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      <description><![CDATA[Abhi Lokesh, Co-Founder and CEO of Fracture, talks with us about the struggles of starting up a company that makes a physical product. The early days of prototyping and finding a market were incredibly interesting to hear about. He also shares some of the things they’re doing on the marketing side that have been paying huge dividends for them.]]></description>
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      <itunes:subtitle><![CDATA[Abhi Lokesh, Co-Founder and CEO of Fracture, talks with us about the struggles of starting up a company that makes a physical product. The early days of prototyping and finding a market were incredibly interesting to hear about. He also shares some of the]]></itunes:subtitle>
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      <title>Fantastic Techniques to Motivate Your Team</title>
      <pubDate>Tue, 09 Dec 2014 08:00:00 +0000</pubDate>
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      <description><![CDATA[In this special compilation episode, we talk with the founders of three very different companies about the unique (and effective) ways they motivate their teams. No matter your stage, there's something valuable for everyone to take away from this episode. A very special thank you to Al Bsharah, Bryan Hall, Angela Cois and Mel Gordon.]]></description>
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      <title>Disrupting the Publishing Industry</title>
      <pubDate>Thu, 04 Dec 2014 08:00:00 +0000</pubDate>
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      <description><![CDATA[Eliot Peper, author of Uncommon Stock and the newly released sequel Power Play, talks with us about his unconventional approaches to marketing and selling his second book. From giving the first book away for free on Medium, one chapter at a time, to opening up conversations with fans about early drafts of Power Play, Eliot broke a lot of rules in the publishing game.]]></description>
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      <itunes:subtitle><![CDATA[Eliot Peper, author of Uncommon Stock and the newly released sequel Power Play, talks with us about his unconventional approaches to marketing and selling his second book. From giving the first book away for free on Medium, one chapter at a time, to openi]]></itunes:subtitle>
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      <title>Making Sense of Any Mess</title>
      <pubDate>Tue, 02 Dec 2014 08:00:00 +0000</pubDate>
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      <description><![CDATA[Abby Covert, Information Architect and Author of "How to Make Sense of Any Mess", talks with us about the integral role IA plays in every aspect of our lives. In regards to business, she discusses how the concepts of ontology, taxonomy, and choreography make up the very core of our experiences with products and brands, whether we’re aware of what we’re doing or not. It’s a fantastic lesson in planning and being deliberate in all aspects of communication.]]></description>
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      <itunes:duration>25:41</itunes:duration>
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      <itunes:subtitle><![CDATA[Abby Covert, Information Architect and Author of "How to Make Sense of Any Mess", talks with us about the integral role IA plays in every aspect of our lives. In regards to business, she discusses how the concepts of ontology, taxonomy, and choreography m]]></itunes:subtitle>
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      <title>Storytelling for Startups</title>
      <pubDate>Thu, 27 Nov 2014 08:00:00 +0000</pubDate>
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      <description><![CDATA[Josh Anon, Founder of Visioneer Studios, talks with us about the importance and the impact of storytelling. He takes something that often seems abstract and breaks it down into tangible elements that anyone can replicate to help better tell the story of their company. Truly enlightening talk with Josh.]]></description>
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      <itunes:subtitle><![CDATA[Josh Anon, Founder of Visioneer Studios, talks with us about the importance and the impact of storytelling. He takes something that often seems abstract and breaks it down into tangible elements that anyone can replicate to help better tell the story of t]]></itunes:subtitle>
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      <title>Leveraging Business Development for Early Growth</title>
      <pubDate>Tue, 25 Nov 2014 08:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/leveraging_business_development_for_early_growth-1416886073.mp3]]></link>
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      <description><![CDATA[Andrew Dumont, EIR at Betaworks, talks with us about his experiences building and selling Stride CRM, all while running business development at Moz. He shares his views on the difference between biz dev and sales, touching on how powerful it can be for scaling businesses without full-fledged sales teams. It didn’t take us long to figure out why Andrew made Forbes’ 30 Under 30 list!]]></description>
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      <itunes:duration>22:24</itunes:duration>
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      <itunes:subtitle><![CDATA[Andrew Dumont, EIR at Betaworks, talks with us about his experiences building and selling Stride CRM, all while running business development at Moz. He shares his views on the difference between biz dev and sales, touching on how powerful it can be for sc]]></itunes:subtitle>
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      <title>Growing a Startup One City at a Time</title>
      <pubDate>Thu, 20 Nov 2014 08:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/growing_a_startup_one_city_at_a_time-1416467325.mp3]]></link>
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      <description><![CDATA[Stefan Martinovic, Co-Founder of Create.io, talks with us about automating the very time intensive, archaic process of pricing projects and estimating the economic outcome of real estate development projects. They took a manual process that previously took many weeks and could cost over $10k can now be done in minutes. He shares about how he’s been traveling the country to meet people face to face in order to get buy-in from a variety of stakeholders, city by city, to methodically grow the business. The human element is crucial in this industry, and they’re using that to their advantage.]]></description>
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      <itunes:duration>24:52</itunes:duration>
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      <itunes:subtitle><![CDATA[Stefan Martinovic, Co-Founder of Create.io, talks with us about automating the very time intensive, archaic process of pricing projects and estimating the economic outcome of real estate development projects. They took a manual process that previously too]]></itunes:subtitle>
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      <title>Find and Leverage Your Unfair Advantage</title>
      <pubDate>Tue, 18 Nov 2014 08:34:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/find_and_leverage_your_unfair_advantage-1416276297.mp3]]></link>
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      <description><![CDATA[Rob Meadows, CEO of Originate, talks about how the barrier to entry to starting a new venture has never been lower, and why finding the one thing that’s unique to you is more important than ever. He gives some great examples and great perspective on creating an unfair advantage for yourself.]]></description>
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      <itunes:duration>20:39</itunes:duration>
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      <itunes:subtitle><![CDATA[Rob Meadows, CEO of Originate, talks about how the barrier to entry to starting a new venture has never been lower, and why finding the one thing that’s unique to you is more important than ever. He gives some great examples and great perspective on cre]]></itunes:subtitle>
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      <title>Why You Should Charge from Day One</title>
      <pubDate>Thu, 13 Nov 2014 08:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/why_you_should_charge_from_day_one-1415849192.mp3]]></link>
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      <description><![CDATA[Robert Mueller, Co-Founder of FastMail, talks with us about growing the company since 1999 and surviving the first dot com bust. During this 15-year journey they were acquired, but subsequently bought the company back a few years later and are now wholly owned by the staff. He also shares his initial fears and realities of taking the leap into founding a startup, especially during those early days.]]></description>
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      <itunes:duration>27:00</itunes:duration>
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      <itunes:subtitle><![CDATA[Robert Mueller, Co-Founder of FastMail, talks with us about growing the company since 1999 and surviving the first dot com bust. During this 15-year journey they were acquired, but subsequently bought the company back a few years later and are now wholly ]]></itunes:subtitle>
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      <title>Tools and Techniques for Optimizing Your Acquisition Channels</title>
      <pubDate>Tue, 11 Nov 2014 08:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/tools_and_techniques_for_optimizing_your_acquisition_channels-1415680743.mp3]]></link>
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      <description><![CDATA[Mattan Griffel, growth expert and founder and CEO of OneMonth, talks about customer acquisition and activation. He discusses what metrics you should be tracking and tweaking, and common mistakes he sees people make time and time again.]]></description>
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      <itunes:duration>21:52</itunes:duration>
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      <itunes:subtitle><![CDATA[Mattan Griffel, growth expert and founder and CEO of OneMonth, talks about customer acquisition and activation. He discusses what metrics you should be tracking and tweaking, and common mistakes he sees people make time and time again.
]]></itunes:subtitle>
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    <item>
      <title>Treehouse's Approach to Changing the World Starts from Within</title>
      <pubDate>Thu, 06 Nov 2014 08:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/treehouse_s_approach_to_changing_the_world_starts_from_within-1415257373.mp3]]></link>
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      <description><![CDATA[Ryan Carson, Co-Founder and CEO of Treehouse, talks with us about following his passion and the drive to do something big. He also shares with us how he was able to restructure his company into a flat organization with no managers or executives.]]></description>
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      <itunes:duration>29:08</itunes:duration>
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      <itunes:subtitle><![CDATA[Ryan Carson, Co-Founder and CEO of Treehouse, talks with us about following his passion and the drive to do something big. He also shares with us how he was able to restructure his company into a flat organization with no managers or executives.
]]></itunes:subtitle>
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    <item>
      <title>Digging Your Way Out of the Trough of Sorrow</title>
      <pubDate>Tue, 04 Nov 2014 08:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/digging_your_way_out_of_the_trough_of_sorrow-1414619701.mp3]]></link>
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      <description><![CDATA[Adda Birni, Founder and CEO of Skillcrush, talks with us about the “trough of sorrow” and how she fought and clawed her way to significant month over month growth in revenue. We also chat about the blind spots of tech in silicon valley and the opportunities that exist with the rest of the population that isn’t saturated with tech 24/7.]]></description>
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      <itunes:duration>26:45</itunes:duration>
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      <itunes:subtitle><![CDATA[Adda Birni, Founder and CEO of Skillcrush, talks with us about the “trough of sorrow” and how she fought and clawed her way to significant month over month growth in revenue. We also chat about the blind spots of tech in silicon valley and the opportu]]></itunes:subtitle>
    </item>
    <item>
      <title>The Risks and Rewards of Bitcoin Startups</title>
      <pubDate>Thu, 30 Oct 2014 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/the_risks_and_rewards_of_bitcoin_startups-1414615698.mp3]]></link>
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      <description><![CDATA[Chris Shepherd, Founder of HashRabbit, talks all about a building a startup around Bitcoin. He’s facing some really interesting challenges and shares unique insights into the whole Bitcoin movement and what it’ll take to reach mass adoption.]]></description>
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      <itunes:subtitle><![CDATA[Chris Shepherd, Founder of HashRabbit, talks all about a building a startup around Bitcoin. He’s facing some really interesting challenges and shares unique insights into the whole Bitcoin movement and what it’ll take to reach mass adoption.
]]></itunes:subtitle>
    </item>
    <item>
      <title>Why Your Company Should Ban Email</title>
      <pubDate>Tue, 28 Oct 2014 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/why_your_company_should_ban_email-1414457503.mp3]]></link>
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      <description><![CDATA[Thomas Knoll, Founder of PrimeLoop, talks about why he’s baked the “no internal email” rule into his company. He talks about the insane benefits to workflow, culture, and sanity, as well as how any company can start to implement the same processes, regardless of size. He shares what tools they use to replace the need for email and why each is so much more efficient both in the short, and the long run.]]></description>
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      <itunes:duration>23:21</itunes:duration>
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      <itunes:subtitle><![CDATA[Thomas Knoll, Founder of PrimeLoop, talks about why he’s baked the “no internal email” rule into his company. He talks about the insane benefits to workflow, culture, and sanity, as well as how any company can start to implement the same processes, ]]></itunes:subtitle>
    </item>
    <item>
      <title>Hustling for Traction and Doing Things That Don't Scale</title>
      <pubDate>Thu, 23 Oct 2014 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/hustling_for_traction_and_doing_things_that_don_t_scale-1414042942.mp3]]></link>
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      <description><![CDATA[Ian Heidt, Co-Founder and CEO of Housecall, talks about the extreme lengths they’ve gone to build early traction in their local market. From dressing up like elves and delivering Christmas trees, personally fulfilling services through the app, and giving back to the community, they represent the epitome of hustle. And through these processes, they’ve discovered the tactics that will help them massively scale.]]></description>
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      <itunes:duration>29:42</itunes:duration>
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      <title>Looking Beyond the Blog Entry</title>
      <pubDate>Tue, 21 Oct 2014 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/how_writing_a_tech_startup_thriller_novel_is_like_running-1413856942.mp3]]></link>
      <itunes:image href="http://static.libsyn.com/p/assets/3/d/a/5/3da5978d6af878b2/1413856942-artwork.jpg" />
      <description><![CDATA[Eliot Peper, author of tech startup fiction thriller Uncommon Stock, talks with us about the carry-over lessons between tech startups and publishing a novel. We learned a ton about the new publishing options available, how he stays on track to get the writing done, and how he came up with the idea to do a tech thriller in the first place.]]></description>
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      <itunes:duration>27:53</itunes:duration>
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      <itunes:subtitle><![CDATA[Eliot Peper, author of tech startup fiction thriller Uncommon Stock, talks with us about the carry-over lessons between tech startups and publishing a novel. We learned a ton about the new publishing options available, how he stays on track to get the wri]]></itunes:subtitle>
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      <title>Test Early, Test Often: The Power of Qualitative Data</title>
      <pubDate>Thu, 16 Oct 2014 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/test_early_test_often_the_power_of_qualitative_data-1413411543.mp3]]></link>
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      <description><![CDATA[Leslie Bradshaw, Managing Partner at Made by Many NY, talks about how they capture and use both qualitative and quantitative data to make key product decisions, like what features to build. She talks about finding insights in behavioral patterns, and using something as simple as a pencil and paper to prototype an idea. She also talks about developing yourself as a thought leader through content marketing to win bigger clients and higher-caliber work.]]></description>
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      <title>How to Methodically Build a Growth Machine</title>
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      <description><![CDATA[Brian Balfour, VP of Growth at HubSpot and author of the Coelevate blog, talks with us in-depth about his process for building a growth machine. He walks us through each step of their experiments and how they determine what to focus on. He talks about the key differences between being iterative vs. incremental. This was an incredibly enlightening interview.]]></description>
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      <title>Developing Stronger, Smarter Startup Communities</title>
      <pubDate>Thu, 09 Oct 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[We attended Tech Cocktail's Celebrate Conference in Downtown Las Vegas and put together an absolutely killer episode with the very best highlights of the event. The overarching theme is all about building strong startup communities. We talk to a couple key players in the success of building up the Las Vegas tech scene, and have clips of Tony Hsieh's keynote talk about "Cities as Startups".]]></description>
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      <itunes:subtitle><![CDATA[We attended Tech Cocktail's Celebrate Conference in Downtown Las Vegas and put together an absolutely killer episode with the very best highlights of the event. The overarching theme is all about building strong startup communities. We talk to a couple ke]]></itunes:subtitle>
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      <title>Three Principles of Success From a Killer Self-Funded Company</title>
      <pubDate>Tue, 07 Oct 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Jeff Berg, Founder and Developer at Planning Center, talks about how he's grown his self-funded company to over 30 employees and over 3 million users across their suite of apps. He shares his 3 principles for success with us, and how he's able to maintain such an awesome culture and team as they continue to grow.]]></description>
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      <title>Attracting Top Quality Talent in the Early Stages</title>
      <pubDate>Thu, 02 Oct 2014 14:50:00 +0000</pubDate>
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      <description><![CDATA[Rob Mallery, VP of Talent at Originate, talks with us about attracting top-notch technical and creative talent. He describes how his company is attempting to disrupt the investment space by investing talent rather than money, and how they’ve created a process for matching passions and talent with the right companies.]]></description>
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      <itunes:subtitle><![CDATA[Rob Mallery, VP of Talent at Originate, talks with us about attracting top-notch technical and creative talent. He describes how his company is attempting to disrupt the investment space by investing talent rather than money, and how they’ve created a p]]></itunes:subtitle>
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      <title>How to Pull Off 12 (Well Executed) Startups in 12 Months</title>
      <pubDate>Tue, 30 Sep 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Pieter Levels, Founder of Levels.io, talks about how he’s building 12 startups in 12 months. Not only do we cover how he’s able to pull that off (and to with awesome quality), but he has really interesting reasons why he’s approaching startups this way. This chat was incredibly inspiring and motivating - a must-listen.]]></description>
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      <title>How to Increase Activation Through Awesome Onboarding</title>
      <pubDate>Thu, 25 Sep 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Gordon Wintrob, Co-Founder of StackLead, talks about their unique approach to onboarding and activation. He walks us through their flow and shares the effectiveness of different techniques. He also shares some of the learnings that came out of YCombinator.]]></description>
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      <itunes:subtitle><![CDATA[Gordon Wintrob, Co-Founder of StackLead, talks about their unique approach to onboarding and activation. He walks us through their flow and shares the effectiveness of different techniques. He also shares some of the learnings that came out of YCombinator]]></itunes:subtitle>
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      <title>How to Screw Up a Google Acquisition</title>
      <pubDate>Tue, 23 Sep 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Jason Roberts, serial entrepreneur, one of the first developers at Uber and host of the TechZing podcast shares some great stories about his experiences on both sides of the funding table. He also talks about how he screwed up a potential Google acquisition for his product, Prezo, and why he turned down the CTO position at Uber.]]></description>
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      <itunes:subtitle><![CDATA[Jason Roberts, serial entrepreneur, one of the first developers at Uber and host of the TechZing podcast shares some great stories about his experiences on both sides of the funding table. He also talks about how he screwed up a potential Google acquisiti]]></itunes:subtitle>
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      <title>Retargeting Tactics That Unlocked $40,000 in Revenue</title>
      <pubDate>Thu, 18 Sep 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Scott Nixon, Co-Founder and CTO of Happy Herbivore, talks about the incredible growth he and his wife have seen over the past few years. He dives deep into the strategies and benefits of retargeting, and shares some staggering numbers. If you haven’t experimented with retargeting before, you certainly will after this episode.]]></description>
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      <title>Physical Goods vs. Software: The Key Differences That Will Change Your Strategy</title>
      <pubDate>Tue, 16 Sep 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Kosta Gara , Founder &amp; CEO of Vionic, talks about the differences between a traditional consumer-product environment (like cosmetics or energy drinks) versus a B2B software company. We cover everything from product development to sales, marketing and growth.]]></description>
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    <item>
      <title>What Investors Really Look For in Founders</title>
      <pubDate>Thu, 11 Sep 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Navid Alipour, Co-Founder and Managing Partner of Analytics Ventures, talks with us about the changing landscape of investment, and how the emergence of syndicates opens up a whole new world of investment opportunities for the average joe. He also talks about what characteristics are most important in a founder seeking investment.]]></description>
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      <itunes:subtitle><![CDATA[Navid Alipour, Co-Founder and Managing Partner of Analytics Ventures, talks with us about the changing landscape of investment, and how the emergence of syndicates opens up a whole new world of investment opportunities for the average joe. He also talks a]]></itunes:subtitle>
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    <item>
      <title>Lessons Learned From a $25 Million Dollar Acquisition</title>
      <pubDate>Tue, 09 Sep 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Brad Flora, Founder and CEO of Perfect Audience, talks about the recent acquisition of his company. He shares the ups and downs of the entire process, the unexpected points along the way, and how things have changed post-sale.]]></description>
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      <itunes:subtitle><![CDATA[Brad Flora, Founder and CEO of Perfect Audience, talks about the recent acquisition of his company. He shares the ups and downs of the entire process, the unexpected points along the way, and how things have changed post-sale.
]]></itunes:subtitle>
    </item>
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      <title>How to Go Beyond Simple Execution and Go After a Huge Opportunity</title>
      <pubDate>Thu, 04 Sep 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Josh Long, designer, writer, and creator of many awesome products, talks with us about his balance between multiple projects and income streams, and his passion for learning through all his different projects. He also shares both his excitement and concerns about moving forward with a single focus on one product, and aiming much bigger than he ever has in the past.]]></description>
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      <itunes:duration>22:16</itunes:duration>
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    </item>
    <item>
      <title>Things You Never Considered About Enterprise Sales</title>
      <pubDate>Tue, 02 Sep 2014 19:41:00 +0000</pubDate>
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      <description><![CDATA[David Warren, Founder and CEO of LIA, talks with us about his endeavors in the enterprise sales space. He shares some amazingly intuitive advice and some great stories.]]></description>
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      <itunes:subtitle><![CDATA[David Warren, Founder and CEO of LIA, talks with us about his endeavors in the enterprise sales space. He shares some amazingly intuitive advice and some great stories.
]]></itunes:subtitle>
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      <title>How GitHub Scaled Past Dunbar's Number Without Losing Their Culture</title>
      <pubDate>Thu, 28 Aug 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Zach Holman, one of the first engineers at GitHub talks about how their culture and process have changed as they’ve grown from about 10 employees to over 250, (about 2/3 or which are remote). He details which bits of process were necessary and helped them scale as well as which aspects of their culture they’ve fought (successfully) to defend over the years.]]></description>
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      <itunes:subtitle><![CDATA[Zach Holman, one of the first engineers at GitHub talks about how their culture and process have changed as they’ve grown from about 10 employees to over 250, (about 2/3 or which are remote). He details which bits of process were necessary and helped th]]></itunes:subtitle>
    </item>
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      <title>Getting Past Your Biases to Unlock Unimaginable Growth Channels</title>
      <pubDate>Tue, 26 Aug 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Gabriel Weinberg, founder and CEO of DuckDuckGo, talks about his guide to building sustainable and lasting traction throughout the lifetime of a business, and how you can be testing traction channels even before you launch. He also shared his story behind the billboard he bought for DuckDuckGo right in Google’s backyard that landed them a story in USA Today.]]></description>
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      <itunes:subtitle><![CDATA[Gabriel Weinberg, founder and CEO of DuckDuckGo, talks about his guide to building sustainable and lasting traction throughout the lifetime of a business, and how you can be testing traction channels even before you launch. He also shared his story behind]]></itunes:subtitle>
    </item>
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      <title>When to Stop Focusing on Building an Audience and Start Pounding the Pavement</title>
      <pubDate>Thu, 21 Aug 2014 15:16:00 +0000</pubDate>
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      <description><![CDATA[Rob Walling, Founder of Drip, Co-Host of Startups for the Rest of Us, and Co-Creator of MicroConf, talks all about how they’ve used their podcast and conference to build an incredibly loyal audience, and how that has affected his product at various stages of development and growth. He weighs in on whether it’s necessary or not to have an audience in order to grow and scale your product. You may be surprised at his answer!]]></description>
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      <itunes:subtitle><![CDATA[Rob Walling, Founder of Drip, Co-Host of Startups for the Rest of Us, and Co-Creator of MicroConf, talks all about how they’ve used their podcast and conference to build an incredibly loyal audience, and how that has affected his product at various stag]]></itunes:subtitle>
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      <title>How to Make, Test, and Iterate on Marketing Assumptions</title>
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      <title>When to Stop “Powering Through” and Pivot</title>
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      <description><![CDATA[Lee Jacobson, CEO of Apmetrix, talked with us about getting past the “power through it” mentality and opening yourself up to pivoting. By trusting in and listing to the data you collect you can follow various paths to revenue. He also talked about their method of lead-scoring so they can make the most of their sales cycle.]]></description>
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      <itunes:subtitle><![CDATA[Lee Jacobson, CEO of Apmetrix, talked with us about getting past the “power through it” mentality and opening yourself up to pivoting. By trusting in and listing to the data you collect you can follow various paths to revenue. He also talked about the]]></itunes:subtitle>
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      <title>Why You Should Forget Pre-Defined Product Categories</title>
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      <description><![CDATA[Ryan Singer, Product Manager at Basecamp, talked with us about stripping away pre-defined product categories and focusing on the niche you’re filling and the problem you’re solving. He shares lessons learned with Basecamp, as well as how they use Jobs-To-Be-Done to help them when they get lost.]]></description>
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      <itunes:subtitle><![CDATA[Ryan Singer, Product Manager at Basecamp, talked with us about stripping away pre-defined product categories and focusing on the niche you’re filling and the problem you’re solving. He shares lessons learned with Basecamp, as well as how they use Jobs]]></itunes:subtitle>
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      <title>How to Raise Money Outside of San Francisco</title>
      <pubDate>Thu, 07 Aug 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Cat Noone, Co-Founder of Liberio, talks with us about their journey raising a seed round in Berlin. She shares strategies they’ve discovered in building their pitch deck, meetings with VCs, and the thought behind raising money in the first place.]]></description>
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      <itunes:duration>36:24</itunes:duration>
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      <itunes:subtitle><![CDATA[Cat Noone, Co-Founder of Liberio, talks with us about their journey raising a seed round in Berlin. She shares strategies they’ve discovered in building their pitch deck, meetings with VCs, and the thought behind raising money in the first place.
]]></itunes:subtitle>
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      <title>How to Find Unique Growth Channels Beyond Content</title>
      <pubDate>Tue, 05 Aug 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Sean Ellis, Founder and CEO of Qualaroo and GrowthHackers talks about how he massively increased growth at Qualaroo just by changing up their pricing model. He also talks about his motivations behind creating and growing the community at GrowthHackers.com and the external benefits it brings to marketers.]]></description>
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      <itunes:duration>27:00</itunes:duration>
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      <itunes:subtitle><![CDATA[Sean Ellis, Founder and CEO of Qualaroo and GrowthHackers talks about how he massively increased growth at Qualaroo just by changing up their pricing model. He also talks about his motivations behind creating and growing the community at GrowthHackers.com]]></itunes:subtitle>
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      <title>Time Management Tips to Make Your Team Insanely Productive</title>
      <pubDate>Thu, 31 Jul 2014 09:09:00 +0000</pubDate>
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      <description><![CDATA[Owais Peer, Co-Founder of Global App Testing, talks about his unique productivity hacks he uses with his entire team.  We also discuss his bottom up approach to management and how they use the Pomodoro technique to measure just about everything on their to-do list.]]></description>
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      <itunes:duration>22:23</itunes:duration>
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      <itunes:subtitle><![CDATA[Owais Peer, Co-Founder of Global App Testing, talks about his unique productivity hacks he uses with his entire team.  We also discuss his bottom up approach to management and how they use the Pomodoro technique to measure just about everything on their t]]></itunes:subtitle>
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      <title>Attracting Enterprise Customers Through Inbound Leads</title>
      <pubDate>Tue, 29 Jul 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Brian Zeurcher, Founder and CEO of Seen, talks about the challenges of building a SaaS app for large-scale brands to help promote their social marketing channels through powerful influencers and brand advocates.]]></description>
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      <itunes:subtitle><![CDATA[Brian Zeurcher, Founder and CEO of Seen, talks about the challenges of building a SaaS app for large-scale brands to help promote their social marketing channels through powerful influencers and brand advocates.
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      <title>Bulletproof Sales Techniques That Scale</title>
      <pubDate>Thu, 24 Jul 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Melanie Gordon, Co-Founder and CEO of TapHunter, shares the cold-calling and sales techniques they’ve used to scale to profitability within a year of taking a seed round of funding. She also talks about the challenges of selling a SaaS product to non-technical, brick-and-mortar businesses and how they’ve overcome them.]]></description>
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      <itunes:duration>24:21</itunes:duration>
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      <itunes:subtitle><![CDATA[Melanie Gordon, Co-Founder and CEO of TapHunter, shares the cold-calling and sales techniques they’ve used to scale to profitability within a year of taking a seed round of funding. She also talks about the challenges of selling a SaaS product to non-te]]></itunes:subtitle>
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      <title>Buffer's Secret to Killer Customer Service and Strategic Hiring</title>
      <pubDate>Tue, 22 Jul 2014 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/ep46_buffer_s_secret_to_killer_customer_service_and_strategic_hiring_with_carolyn_kopprasch-1405985117.mp3]]></link>
      <itunes:image href="http://static.libsyn.com/p/assets/4/b/4/3/4b43b6214595e249/1405985117-artwork.jpg" />
      <description><![CDATA[Carolyn Kopprasch, Chief Happiness Officer at Buffer, talks with us about how they’ve kept up quality as they’ve grown their support team, and the unconventional ways they’ve scaled. She also shared super actionable tips on how they use HelpScout to process hundreds of job applications every single month and how they find good culture fits for the team.]]></description>
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      <itunes:duration>31:57</itunes:duration>
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      <itunes:subtitle><![CDATA[Carolyn Kopprasch, Chief Happiness Officer at Buffer, talks with us about how they’ve kept up quality as they’ve grown their support team, and the unconventional ways they’ve scaled. She also shared super actionable tips on how they use HelpScout to]]></itunes:subtitle>
    </item>
    <item>
      <title>How to Identify a Pain Worth Solving and Turn It Into a Profitable Business</title>
      <pubDate>Thu, 17 Jul 2014 07:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[005ea120-6df1-4f8d-bf25-12daecab9d7b]]></guid>
      <link><![CDATA[http://traffic.libsyn.com/rocketship/ep45_how_to_identify_a_pain_worth_solving_and_turn_it_into_a_profitable_business-1405387731.mp3]]></link>
      <itunes:image href="http://static.libsyn.com/p/assets/1/2/4/2/1242978f767fbc4f/1405387731-artwork.jpg" />
      <description><![CDATA[Robert Williams, Founder of LetsWorkshop.com, talks about how he focused on solving a huge pain point that he personally experienced, and grew it into a super successful startup. He shares his learnings from the 30x500 course and how he’s been able to grow so quickly by staying focused on helping his customers succeed.]]></description>
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      <itunes:duration>22:52</itunes:duration>
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      <itunes:subtitle><![CDATA[Robert Williams, Founder of LetsWorkshop.com, talks about how he focused on solving a huge pain point that he personally experienced, and grew it into a super successful startup. He shares his learnings from the 30x500 course and how he’s been able to g]]></itunes:subtitle>
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    <item>
      <title>The Ultra-Creative Viral Hooks Boomerang Used to Scale</title>
      <pubDate>Tue, 15 Jul 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Alex Moore, Founder and CEO of Boomerang, talks with us about viral tactics he used to grow a product that most people didn’t want others to know they were using. He also shares a hilarious story of how he got his first investor, Dave McClure.]]></description>
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      <itunes:duration>22:32</itunes:duration>
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      <itunes:subtitle><![CDATA[Alex Moore, Founder and CEO of Boomerang, talks with us about viral tactics he used to grow a product that most people didn’t want others to know they were using. He also shares a hilarious story of how he got his first investor, Dave McClure.
]]></itunes:subtitle>
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    <item>
      <title>What Investors Consider When Deciding To Invest In You</title>
      <pubDate>Thu, 10 Jul 2014 07:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[6d36414b-7ef2-47eb-b8af-977c7477954b]]></guid>
      <link><![CDATA[http://traffic.libsyn.com/rocketship/ep43_elliot_schneier_of_fundable_outlines_what_investors_consider_when_deciding_to_invest_in_you-1404967720.mp3]]></link>
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      <description><![CDATA[Elliot Schneier, COO of Fundable, talks with us about the key factors that investors look for when deciding to invest in you. He shared incredibly thorough insights on topics ranging from idea to traction to funding. He also talked with us about their strategies behind acquiring companies like LaunchRock and what makes them opt to build something in-house.]]></description>
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      <itunes:duration>26:21</itunes:duration>
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      <itunes:subtitle><![CDATA[Elliot Schneier, COO of Fundable, talks with us about the key factors that investors look for when deciding to invest in you. He shared incredibly thorough insights on topics ranging from idea to traction to funding. He also talked with us about their str]]></itunes:subtitle>
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    <item>
      <title>Christine Lu Speaks Out About Startup Founder Depression</title>
      <pubDate>Tue, 08 Jul 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Christine Lu, Co-Founder and CEO of Affinity China speaks out about mental health and founder depression. She not only shares her own personal story, but her perspective on why depression is so prominent among startup founders.]]></description>
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      <itunes:duration>33:21</itunes:duration>
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      <itunes:subtitle><![CDATA[Christine Lu, Co-Founder and CEO of Affinity China speaks out about mental health and founder depression. She not only shares her own personal story, but her perspective on why depression is so prominent among startup founders.
]]></itunes:subtitle>
    </item>
    <item>
      <title>How To Get Featured in VentureBeat, TechCrunch, and More</title>
      <pubDate>Thu, 03 Jul 2014 07:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[805e6711-1cb2-4f83-8078-407754d510fc]]></guid>
      <link><![CDATA[http://traffic.libsyn.com/rocketship/ep41_conrad_egusa_shares_incredibly_helpful_pr_advice_that_we_should_all_be_taking-1404342621.mp3]]></link>
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      <description><![CDATA[Conrad Egusa, former Venture Beat writer and founder of Publicize, shares his incredibly effective process for getting press in big publications. None of it requires hiring a pr firm, having existing relationships with journalists, or any other myths you thought to be true. Super actionable advice in this episode.]]></description>
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      <title>Getting Over the Fear of Starting a Business</title>
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      <description><![CDATA[Garrett Dimon, founder of Sifter, talks about some of the silliest excuses people make to not start their own company (including his own). He also shares the unexpected benefits that came down the line from running his own business.]]></description>
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      <title>Marketing Your Products through Event Planning</title>
      <pubDate>Thu, 26 Jun 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Nick O’Neill, Founder of Startup Stats, talks with us about event planning. He shares his process for deciding what kind of event to plan, lining up speakers and ticket sales. There’s an amazing amount of similarities to launching a product.]]></description>
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      <itunes:subtitle><![CDATA[Nick O’Neill, Founder of Startup Stats, talks with us about event planning. He shares his process for deciding what kind of event to plan, lining up speakers and ticket sales. There’s an amazing amount of similarities to launching a product.
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      <title>Vertical Marketing Strategies and Designing a Company Culture</title>
      <pubDate>Tue, 24 Jun 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Jesse Mecham and Taylor Brown of You Need a Budget share their strategies for taking a product with broad appeal and segmenting it down to market to different verticals. They also talk about being deliberate in their hiring process and company culture, especially with a distributed team.]]></description>
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      <title>“Fundstrapping” Your Way to Profitability</title>
      <pubDate>Thu, 19 Jun 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Colin Nederkoorn, Founder and CEO of Customer.io, talks about the tactics he used to build early traction and how they converted that traction to an unconventional round of funding that rocketed them to profitability.]]></description>
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      <title>Raising outside of San Fran and Leveraging The Right Mix of Advisors</title>
      <pubDate>Tue, 17 Jun 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Scot Chisholm, Co-Founder and CEO of StayClassy, talks with us about his unusual route to raising 1.5 million seed funding over the course of 2 years and how mentors and advisors helped them grow into one of the biggest non-profit donation platforms in the world.]]></description>
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      <itunes:subtitle><![CDATA[Scot Chisholm, Co-Founder and CEO of StayClassy, talks with us about his unusual route to raising 1.5 million seed funding over the course of 2 years and how mentors and advisors helped them grow into one of the biggest non-profit donation platforms in th]]></itunes:subtitle>
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      <title>Creative Funding Strategies For Early Growth</title>
      <pubDate>Thu, 12 Jun 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Paul Farnell, Co-Founder and CEO of Litmus, talks about their early growth and how they were able to reach profitability without ever raising “traditional” rounds of funding. He shares the creative ways they funded themselves, including selling pre-orders of their product before it was ready, exclusive “patron accounts”, and more.]]></description>
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      <title>Sales Tactics That Actually Work</title>
      <pubDate>Tue, 10 Jun 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Ben Sardella, sales guru and co-founder of Datanyze, talks about specific sales tactics like personalized emails, social media outreach and more. He shares his “6-touch-point process” and digs into the mistakes he sees companies make over and over again.]]></description>
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      <itunes:duration>28:53</itunes:duration>
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      <title>How to Fundraise without Venture Capital</title>
      <pubDate>Thu, 05 Jun 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Nick Francis, co-founder and CEO of Help Scout, brings a unique, middle-ground, perspective on funding and growth. He also talks about how going through TechStars Boston had a huge impact on their trajectory.]]></description>
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      <title>Sales Tactics Aimed at Tripling Revenue</title>
      <pubDate>Tue, 03 Jun 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Aaron Ross, best-selling author of Predictable Revenue, talks with us about how he build an outbound sales program at Salesforce that increased recurring revenues by over 100 million dollars. We talked all about his tips and tricks for cold-calling and how to reach people by getting out from behind your computer screen.]]></description>
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      <itunes:duration>35:44</itunes:duration>
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      <itunes:subtitle><![CDATA[Aaron Ross, best-selling author of Predictable Revenue, talks with us about how he build an outbound sales program at Salesforce that increased recurring revenues by over 100 million dollars. We talked all about his tips and tricks for cold-calling and ho]]></itunes:subtitle>
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      <title>The Power of Authenticity</title>
      <pubDate>Thu, 29 May 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[David Sherry, Founder of Death to the Stock Photo, talks about the importance of authenticity. He shared his techniques for keeping high-touch engagement at the forefront of all their community-building efforts and how they’re able to grow their list by 10,000 subscribers a month.]]></description>
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      <itunes:duration>24:39</itunes:duration>
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      <itunes:subtitle><![CDATA[David Sherry, Founder of Death to the Stock Photo, talks about the importance of authenticity. He shared his techniques for keeping high-touch engagement at the forefront of all their community-building efforts and how they’re able to grow their list by]]></itunes:subtitle>
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      <title>Streamlined Planning for Small Teams</title>
      <pubDate>Tue, 27 May 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Nathan Gilmore, Co-Founder of TeamGantt, shares how they bootstrapped their way to thousands of monthly customers. He also talked to Michael about how this team at Brandisty could benefit from something like Gantt vs. other methodologies.]]></description>
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      <itunes:subtitle><![CDATA[Nathan Gilmore, Co-Founder of TeamGantt, shares how they bootstrapped their way to thousands of monthly customers. He also talked to Michael about how this team at Brandisty could benefit from something like Gantt vs. other methodologies.
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      <title>Marketing to Developers and Releasing Free Tools for Lead Generation</title>
      <pubDate>Thu, 22 May 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[John Sheehan, Co-Founder and CEO of Runscope talks about how to market to developers. He shares how they've both aqcuired and built an arsenal of free tools, and how those tools have become the primary source of qualified lead generation for Runscope.]]></description>
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      <itunes:subtitle><![CDATA[John Sheehan, Co-Founder and CEO of Runscope talks about how to market to developers. He shares how they've both aqcuired and built an arsenal of free tools, and how those tools have become the primary source of qualified lead generation for Runscope.
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      <title>How to Setup a Painless Content Production Processes</title>
      <pubDate>Tue, 20 May 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Mark Roberge, Chief Revenue Officer of HubSpot, talks about really easy ways to turn your company into a content machine and drive more inbound leads. He also dives deep into HubSpot’s sales process and the metrics-driven approach that worked so well for them, even in the early days.]]></description>
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      <title>Growth, Pricing, and the Realities of Funding</title>
      <pubDate>Thu, 15 May 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Jason Cohen, Founder and CTO of WP Engine, talks about why you shouldn’t be afraid to make ambitious changes to your strategy or pricing, and what those enhancements may look like. He also talks about the differences between raising money to grow your company vs. self-funding all the way.]]></description>
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      <title>The Importance of Getting Sh*t Done vs. Striving For Perfection</title>
      <pubDate>Tue, 13 May 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Drew Strojny, former NFL player and Founder of The Theme Foundry and Memberful, talks about how Memberful was built internally out of necessity and later opened to the public. He also talks about how to stay positive and hungry, despite moving slower than your competition when you have a tiny team.]]></description>
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      <itunes:duration>30:33</itunes:duration>
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      <title>Product Philosophy: JTBD &amp; Minimum Marketable Features</title>
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      <description><![CDATA[Thomas Schranz, Co-Founder &amp; CEO of Blossom.io talks about how he thinks differently about product management. He doesn’t blindly follow standard agile practices - he picks the right tool for the job and avoids unnecessary process. He also talked with us about Jobs-To-Be-Done and the concept of Minimum Marketable Features.]]></description>
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      <title>Fundraising, Metrics, and Phenomenal Twitter Rants</title>
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      <description><![CDATA[Danielle Morrill, Co-Founder and CEO of Mattermark, talks all about funding - when companies should consider seeking it, and the metrics you should be monitoring to know if/when the time is right. She also shares some incredible lessons learned along the way as a startup founder (she’s covered A LOT of ground in the past few years).]]></description>
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      <itunes:subtitle><![CDATA[Danielle Morrill, Co-Founder and CEO of Mattermark, talks all about funding - when companies should consider seeking it, and the metrics you should be monitoring to know if/when the time is right. She also shares some incredible lessons learned along the ]]></itunes:subtitle>
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      <title>Early-Stage Growth Tactics and Finding Your Focus</title>
      <pubDate>Thu, 01 May 2014 07:30:00 +0000</pubDate>
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      <description><![CDATA[Hiten Shah, Founder of CrazyEgg and KISSmetrics, talked about the pros and cons of funding vs. self-funding, and the impact each can have on your focus and early-stage strategy. Hiten also talked about mistakes he sees early-stage companies making time and time again.]]></description>
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      <itunes:subtitle><![CDATA[Hiten Shah, Founder of CrazyEgg and KISSmetrics, talked about the pros and cons of funding vs. self-funding, and the impact each can have on your focus and early-stage strategy. Hiten also talked about mistakes he sees early-stage companies making time an]]></itunes:subtitle>
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      <title>Leaving the Valley to Start Up in Berlin</title>
      <pubDate>Tue, 29 Apr 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Cat Noone, Co-Founder and lead designer for Liberio, talks with us about leaving San Francisco to start a startup in Berlin. She shares some really interesting stories about the experience, both from the social perspective as well as the fundraising side.]]></description>
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      <itunes:subtitle><![CDATA[Cat Noone, Co-Founder and lead designer for Liberio, talks with us about leaving San Francisco to start a startup in Berlin. She shares some really interesting stories about the experience, both from the social perspective as well as the fundraising side.]]></itunes:subtitle>
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      <title>Relationship Building, The Art of Sales, and Balinese Gurus</title>
      <pubDate>Thu, 24 Apr 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Perri Blake Gorman, Founder of Archive.ly and one of the Co-Founders of Unroll.me, talks about how she went from being a head-hunter on Wall Street to a solo, non-technical startup founder. She also shares her process for creating meaningful relationships that pay off in the long-term.]]></description>
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      <title>The Rollercoaster Journey of Wistia</title>
      <pubDate>Tue, 22 Apr 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Brendan Schwartz, Co-Founder and CTO of Wistia, shares some hilarious stories about his journey going from bootstrapped to raising a round of funding, to not making  sale for months after raising that money. He touches on early product pivots, sales, pricing, and more.]]></description>
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      <title>How to Write Content That Resonates with Your Target Audience</title>
      <pubDate>Thu, 17 Apr 2014 07:00:00 +0000</pubDate>
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      <link><![CDATA[http://traffic.libsyn.com/rocketship/ep19_andrew_torba_on_growing_kuhcoon_and_writing_content_that_resonates-1397583327.mp3]]></link>
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      <description><![CDATA[Andrew Torba, co-founder and CEO of Kuhcoon, tells us about how he’s been able to grow a large audience just by writing on Medium, and what it is about his content that really resonates with people. He also talks about how he uses his own product to sell...his own product.]]></description>
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      <itunes:duration>24:08</itunes:duration>
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      <itunes:subtitle><![CDATA[Andrew Torba, co-founder and CEO of Kuhcoon, tells us about how he’s been able to grow a large audience just by writing on Medium, and what it is about his content that really resonates with people. He also talks about how he uses his own product to sel]]></itunes:subtitle>
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      <title>Building (and Balancing) Multiple Revenue Streams</title>
      <pubDate>Tue, 15 Apr 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Steve Young, host of Mobile App Chat, talks with us about leaving his cush job in the Bay Area to build his own revenue streams through iOS applications, podcast sponsors, and a membership site. He shares how he booked his first sponsor before hitting viability, and how he’s able to release 3 episodes a week in his ‘spare’ time.]]></description>
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      <itunes:subtitle><![CDATA[Steve Young, host of Mobile App Chat, talks with us about leaving his cush job in the Bay Area to build his own revenue streams through iOS applications, podcast sponsors, and a membership site. He shares how he booked his first sponsor before hitting via]]></itunes:subtitle>
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      <title>Market Disruption and Getting Your First Customer</title>
      <pubDate>Thu, 10 Apr 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[In this episode we talked with Brant Cooper, author of The Lean Entrepreneur. He talks about the common misconceptions around the Lean Startup and how to use early customer interviews to discover the emotional connection that people can have with your product.]]></description>
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      <itunes:duration>24:31</itunes:duration>
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      <itunes:subtitle><![CDATA[In this episode we talked with Brant Cooper, author of The Lean Entrepreneur. He talks about the common misconceptions around the Lean Startup and how to use early customer interviews to discover the emotional connection that people can have with your pro]]></itunes:subtitle>
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      <title>Taking a B2B Approach to a Marketplace App</title>
      <pubDate>Tue, 08 Apr 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Today we talked with Yashar Ahmadpour, founder of CrowdClock. He talks about his B2B style approach to what’s really a marketplace app, and how he's leveraging partnerships like never before. He also opens up with us about what drives him as an entrepreneur and a problem solver.]]></description>
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      <itunes:duration>22:04</itunes:duration>
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      <itunes:subtitle><![CDATA[Today we talked with Yashar Ahmadpour, founder of CrowdClock. He talks about his B2B style approach to what’s really a marketplace app, and how he's leveraging partnerships like never before. He also opens up with us about what drives him as an entrepre]]></itunes:subtitle>
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      <title>From 0 to 100,000 Users</title>
      <pubDate>Thu, 03 Apr 2014 07:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1969-oli-gardner-on-the-early-days-of-unbounce.mp3]]></guid>
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      <description><![CDATA[Oli Gardner, co-founder of Unbounce, talks about the marketing and integrations they did in the early stages to grow their product, and about the transition that he’s making from being Creative Director of the company to more of a public speaking role.]]></description>
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      <itunes:subtitle><![CDATA[Oli Gardner, co-founder of Unbounce, talks about the marketing and integrations they did in the early stages to grow their product, and about the transition that he’s making from being Creative Director of the company to more of a public speaking role.
]]></itunes:subtitle>
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      <title>Quitting a 6-Figure Job to Bootstrap a Startup</title>
      <pubDate>Tue, 01 Apr 2014 07:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1947-ep14-tk-tawheed-kader.mp3]]></guid>
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      <description><![CDATA[TK, founder of ToutApp, talks about leaving his six figure job to pursue his startup dream, and how he kept trying to build the wrong product— even when the right one was staring him in the face. He also talks about the long, slow road of SaaS, and his transition from bootstrapped to funded.]]></description>
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      <itunes:duration>24:26</itunes:duration>
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      <itunes:subtitle><![CDATA[TK, founder of ToutApp, talks about leaving his six figure job to pursue his startup dream, and how he kept trying to build the wrong product— even when the right one was staring him in the face. He also talks about the long, slow road of SaaS, and his ]]></itunes:subtitle>
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      <title>Creating "Wow" Moments and the Impact on Engagement</title>
      <pubDate>Thu, 27 Mar 2014 07:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1930-ep13-moritz-plassnig.mp3]]></guid>
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      <description><![CDATA[We talked with Moritz Plassnig, co-founder and CEO of Codeship. He talked about how their passion for education, teaching through video and blog posts, is baked into who they are as a company. He also touched on how creating a “wow” factor for people in the first couple minutes of using their product has been huge in moving the needle for them.]]></description>
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      <itunes:subtitle><![CDATA[We talked with Moritz Plassnig, co-founder and CEO of Codeship. He talked about how their passion for education, teaching through video and blog posts, is baked into who they are as a company. He also touched on how creating a “wow” factor for people ]]></itunes:subtitle>
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      <title>Leveraging Content Marketing Materials (Even at Scale)</title>
      <pubDate>Tue, 25 Mar 2014 07:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1918-ep12-gregory-ciotti.mp3]]></guid>
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      <description><![CDATA[Today we talked with Gregory Ciotti, the man behind Help Scout’s inbound marketing. He breaks down his process for producing his unique, research-backed content, and he also talks about the recent decision to pull down the email wall to all their guides, letting them live out in the open.]]></description>
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      <itunes:subtitle><![CDATA[Today we talked with Gregory Ciotti, the man behind Help Scout’s inbound marketing. He breaks down his process for producing his unique, research-backed content, and he also talks about the recent decision to pull down the email wall to all their guides]]></itunes:subtitle>
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      <title>How to Get Content Published in the Majors</title>
      <pubDate>Thu, 20 Mar 2014 15:05:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1842-ep11-mark-fidelman.mp3]]></guid>
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      <description><![CDATA[In this episode we talked with Mark Fidelman, Forbes columnist and founder of Raynforest. He shared some incredible tips for how to get content published and your company promoted in big publications like Forbes. They’re techniques that anyone can use. Great, actionable stuff in this interview.]]></description>
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      <itunes:duration>22:43</itunes:duration>
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      <itunes:subtitle><![CDATA[In this episode we talked with Mark Fidelman, Forbes columnist and founder of Raynforest. He shared some incredible tips for how to get content published and your company promoted in big publications like Forbes. They’re techniques that anyone can use. ]]></itunes:subtitle>
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      <title>An Eye-Opening New Take on Email Lists</title>
      <pubDate>Tue, 18 Mar 2014 07:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1825-ep10-brennan-dunn.mp3]]></guid>
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      <description><![CDATA[Brennan Dunn, founder of PlanScope, author of Double Your Freelancing Rate and a number of other books and courses, talks with us about how he uses one "list" to market all of his products. Among other benefits, this leaves the door open to sell any number of future products or services. We learned A LOT.]]></description>
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      <itunes:duration>25:41</itunes:duration>
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      <itunes:subtitle><![CDATA[Brennan Dunn, founder of PlanScope, author of Double Your Freelancing Rate and a number of other books and courses, talks with us about how he uses one "list" to market all of his products. Among other benefits, this leaves the door open to sell any numbe]]></itunes:subtitle>
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      <title>Taking on New Ventures and Establishing a New Life Balance</title>
      <pubDate>Thu, 13 Mar 2014 07:00:00 +0000</pubDate>
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      <description><![CDATA[Adii, founder of WooThemes and Public Beta talked with us about launching a completely new venture from scratch and some of the controversial techniques he used when validating his idea. He also opened up with us about creating a more sustainable work/life balance and his plans for the future.]]></description>
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      <itunes:duration>26:36</itunes:duration>
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      <itunes:subtitle><![CDATA[Adii, founder of WooThemes and Public Beta talked with us about launching a completely new venture from scratch and some of the controversial techniques he used when validating his idea. He also opened up with us about creating a more sustainable work/lif]]></itunes:subtitle>
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      <title>How to Use Lean Branding to Find Product Market Fit</title>
      <pubDate>Tue, 11 Mar 2014 14:20:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1791-ep8-jeremiah-gardner.mp3]]></guid>
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      <description><![CDATA[In this episode, Jeremiah Gardner, author of The Lean Brand, shares his techniques for helping companies get to the root of what they're really about (not just what they're selling). He talks about how having the right conversations in the beginning is hugely powerful when it comes to finding your product/market fit.]]></description>
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      <itunes:duration>26:22</itunes:duration>
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      <itunes:subtitle><![CDATA[In this episode, Jeremiah Gardner, author of The Lean Brand, shares his techniques for helping companies get to the root of what they're really about (not just what they're selling). He talks about how having the right conversations in the beginning is hu]]></itunes:subtitle>
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      <title>The Unexpected Power of "Tool Marketing"</title>
      <pubDate>Thu, 06 Mar 2014 08:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1765-ep7-mikael-cho.mp3]]></guid>
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      <description><![CDATA[Mikael Cho, founder of Ooomf, talks with us about how they've used "tool marketing" (aka built a few simple, free tools) to help solve problems for their target audience and build a bridge to their main service. His unique approach has paid off big time.]]></description>
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      <itunes:duration>20:31</itunes:duration>
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      <itunes:subtitle><![CDATA[Mikael Cho, founder of Ooomf, talks with us about how they've used "tool marketing" (aka built a few simple, free tools) to help solve problems for their target audience and build a bridge to their main service. His unique approach has paid off big time.
]]></itunes:subtitle>
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      <title>The Failures that Led to the Success of WP Curve</title>
      <pubDate>Tue, 04 Mar 2014 08:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1748-ep6-dan-norris.mp3]]></guid>
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      <description><![CDATA[Dan Norris, founder of Informly and WP Curve talks about mistakes he's made in the past, and how he and his partner have learned to "fail fast" and pay closer attention to behavior than verbal feedback.]]></description>
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      <itunes:duration>34:39</itunes:duration>
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      <itunes:subtitle><![CDATA[Dan Norris, founder of Informly and WP Curve talks about mistakes he's made in the past, and how he and his partner have learned to "fail fast" and pay closer attention to behavior than verbal feedback.
]]></itunes:subtitle>
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      <title>The Power of Integrating Your SaaS With Other Apps</title>
      <pubDate>Thu, 27 Feb 2014 08:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1699-ep5-ruben-gamez.mp3]]></guid>
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      <description><![CDATA[Ruben Gamez, founder of Bidsketch, shares how he was able to leverage integrations with other apps into promotional opportunities that skyrocketed Bidsketch’s early growth.]]></description>
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      <itunes:duration>23:42</itunes:duration>
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      <itunes:subtitle><![CDATA[Ruben Gamez, founder of Bidsketch, shares how he was able to leverage integrations with other apps into promotional opportunities that skyrocketed Bidsketch’s early growth.
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      <title>3 Simple Rules For Early-Stage Email Lists</title>
      <pubDate>Tue, 25 Feb 2014 08:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1698-ep4-chris-hexton.mp3]]></guid>
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      <itunes:image href="http://static.libsyn.com/p/assets/7/9/7/b/797b623365a246be/1416504772-artwork.jpg" />
      <description><![CDATA[In this episode Chris Hexton, founder of Vero, talks about how he was able to grow Vero over the past 18 months. He also shares his 3 simple tips for anyone who's just starting out building their list and not sure how to begin with email marketing.]]></description>
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      <itunes:duration>26:47</itunes:duration>
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      <itunes:subtitle><![CDATA[In this episode Chris Hexton, founder of Vero, talks about how he was able to grow Vero over the past 18 months. He also shares his 3 simple tips for anyone who's just starting out building their list and not sure how to begin with email marketing.
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      <title>The David &amp; Goliath Story of BuySellAds</title>
      <pubDate>Wed, 05 Feb 2014 03:09:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1518-ep3-todd-garland.mp3]]></guid>
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      <description><![CDATA[Todd Garland, founder of BuySellAds talked with us about how you don't need to be the first to market, and about how old fashioned hustle and personal touch still pay off in a big way.]]></description>
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      <itunes:subtitle><![CDATA[Todd Garland, founder of BuySellAds talked with us about how you don't need to be the first to market, and about how old fashioned hustle and personal touch still pay off in a big way.
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      <title>Growing an Audience from 0 to 3,000 in Less than 2 Months</title>
      <pubDate>Wed, 05 Feb 2014 03:08:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1517-ep2-samuel-hulick.mp3]]></guid>
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      <description><![CDATA[Samuel Hulick, curator of UserOnboard.com shared how he was able to grow his audience from 0 to over 3000 in less than 2 months, just by creating his own brand of unique content.]]></description>
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      <itunes:subtitle><![CDATA[Samuel Hulick, curator of UserOnboard.com shared how he was able to grow his audience from 0 to over 3000 in less than 2 months, just by creating his own brand of unique content.
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      <title>How Product Hunt was Launched in Less than 1 Week</title>
      <pubDate>Sat, 25 Jan 2014 16:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[https://simplecast.fm/media/1488-ep1-ryan-hoover.mp3]]></guid>
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      <description><![CDATA[Ryan shares how he and his partner, Nathan Bashaw, realased the smallest possible version of their product, Product Hunt, in less than a week. You'll also learn his secrets for getting content published on sites like Pando Daily and Fast Company.]]></description>
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