Unify Cooperative | Unify Co-Op News

Get Outside with the Social Media

noreply@blogger.com (Unify Co-Op Editor) — Fri, 20 Sep 2024 16:54:00 +0000

Unify Co-Op: Leading the Charge to Promote Community Engagement through Social Media

In the heart of Berea, Kentucky, the Unify Co-Op is not only fostering a vibrant community but also setting a powerful example of how to leverage social media for positive impact. As traditional local news outlets face challenges, Unify recognizes the importance of utilizing digital platforms to connect, inform, collaborate, and inspire. By embracing social media with a progressive approach, Unify is creating a blueprint and providing an exclusive interactive network for local and regional community engagement in the digital age.

Social media is part of the adventure experience, important to customers. (Photo by Alex Sipple)

Get Outside KY: A Model for the Community

One shining example of Unify's commitment to promoting digital innovation is the recent encouragement of Get Outside KY's new YouTube Channel with the implementation of an expanded social media presence. Alex Sipple and Jay Rogers, the passionate individuals behind Get Outside KY, have masterfully harnessed the power of video and social networking to showcase the natural beauty of Kentucky and encourage outdoor exploration from their store in Berea. Jay Rogers said, "people that see our videos will be more familiar with us, our company, what we do, it is a model which is good for business."

Get Outside KY's dedication to transparency and open communication is reflected in their active engagement across multiple platforms, including Facebook, Instagram, WhatsApp, X (formerly Twitter), TikTok, YouTube, Pinterest, and LinkedIn. They've created a dynamic online space where outdoor enthusiasts can connect, share experiences, and discover new adventures.

Key Takeaways from Get Outside KY's strategy:

Embracing Multiple Platforms: By utilizing a variety of social media platforms they will reach a broader audience and cater to different demographics.
Increase in Traffic: By regularly producing content Get Outside raises their profile and shows up more frequently in Search Engine Results Pages (SERP).
Prioritizing Visual Content: By sharing captivating photos and videos that showcase the beauty and excitement of outdoor activities Get Outside attracts new customers.
Fostering Engagement: By encouraging comments, shares, likes, and discussions they create a new extended sense of community and belonging.
Being Consistent: By maintaining a regular social media posting schedule and responding promptly to comments and messages Get Outside and businesses that model themselves after them will see a moderate increase in their business relations.

The Power of Social Media for Community Building

Unify Co-Op understands that social media, when used strategically and thoughtfully, can be a powerful tool for fostering connections and building a stronger community. By promoting good social media discourse among its members and utilizing digital platforms for virtual administration of its sub-groups, Unify is creating a model for effective online community management.

Benefits of Social Media for Community Organizations

Increased Visibility: Reach a wider audience and attract new members.
Enhanced Communication: Facilitate real-time communication and information sharing.
Strengthened Relationships: Foster connections and build a sense of community.
Increased Engagement: Encourage participation and involvement in events and activities.
Amplified Impact: Share stories and successes to inspire others and generate support.

Call to Action: Embrace the Digital Age and Connect with Unify

Unify Co-Op invites everyone in the Berea community to embrace the digital age and connect with us online. By following our social media channels, you can stay informed about upcoming events, club activities, and opportunities to get involved. We encourage you to engage in respectful dialogue, share your experiences, and contribute to a positive online community.

How to Get Involved:

Follow Unify Co-Op and Get Outside KY on social media
Subscribe to Get Outside KY's YouTube channel
Share your outdoor adventures and experiences online
Support local businesses and organizations that utilize social media effectively
Join the conversation and help shape a brighter future for Berea

The Unify Cooperative is committed to leading the way in community engagement through social media. We believe that by working together and harnessing the power of these platforms, we can create a more connected, informed, and empowered community. Join us on this exciting journey to become better engaged and let's build a better Berea together!

Join a GOKY Adventure Club

noreply@blogger.com (Unify Co-Op Editor) — Tue, 10 Sep 2024 14:03:00 +0000

GOKY Outdoor Clubs: A Smart Business Model for the Unify Cooperative and Regional Tourism Operators

The Unify Cooperative, wants to be known for its innovative approach to community building and sustainable practices, it may be way ahead of the curve with its introduction of the GOKY Outdoor Adventure and Recreation Clubs. This initiative represents a unique business model that not only fosters a dedicated consumer base for Get Outside KY, but also aligns perfectly with the cooperative's mission and shared values. Small unincorporated and local organizations that join the cooperative benefit from being associated with a nonprofit ideal that gives them access to tax-exempt donations, grants, and a single membership administration platform responsive to their needs.

No matter what you like to do when you Get Outside, GOKY has a club for you. Whether you're into hiking, biking, kayaking, or simply exploring nature, GOKY offers a wide range of clubs designed to cater to all outdoor enthusiasts. These clubs not only provide opportunities for adventure but also foster a sense of community among like-minded individuals. With the creation of the Unify Cooperative (UNIFY CO-OP), GOKY is taking its commitment to outdoor engagement to the next level, offering even more structured and inclusive opportunities for everyone to connect with nature and each other.

In addition to the wide range of outdoor activities offered through GOKY’s clubs, they will also cultivate a vibrant community online through our GOKY Adventure Clubs Facebook group. This group serves as a hub for members and small organizations or groups to connect, share experiences, and stay informed about all the exciting events and opportunities available. They actively promote all their clubs through this platform, encouraging members to join, participate, and contribute to the growing outdoor community in Berea and beyond. You can join us at GOKY Adventure Clubs on Facebook.

Facebook Group dedicated to club based activity and adventure (Photo. Facebook)

Organizing with Good Intentions

Alex Sipple, one of three current Unify Cooperative founders is finally expounding on his success with his Get Outside KY business serving as a lightning rod for the new Unify Co-Op to develop a range of social activity and outdoor interest clubs. Over the Fall and Winter of 2024, Alex hopes "to organize several different clubs that will each meet monthly, they will be connected in the social media during the month, be part of our cloud network, meet monthly, and each club will host a planned 6-8 hour club activity or event in the community each month," he believes it will result in positive results and community engagement as the clubs manifest themselves, which they should based on demand.

One of the other founders, Nicholas Wright, emphasized the importance of the outdoor clubs, stating, “The outdoor clubs program is perfectly aligned with our mission of enhancing sustainable recreation opportunities in Madison County that are carbon-negative and environmentally friendly.” This commitment to sustainability is further reflected in the cooperative’s annual tree planting initiative. Starting each April, on the 20th (4/20), in celebration of Earth Day and Arbor Day, every associate member of the Unify Cooperative will be invited to plant trees during the Spring planting season. This initiative ensures that our outdoor activities are not only enjoyable but also contribute positively to the environment, reinforcing our commitment to sustainability and community well-being.

Building a Dedicated Community

At its core, the GOKY Outdoor Clubs leverage the power of shared experiences, sensitivity to sustainable ecosystems, and other common interests to create a tightly-knit community of like-minded individuals, local businesses, and organizations. By offering specialized clubs for biking, hiking, kayaking, and other outdoor activities, the cooperative attracts individuals who are passionate about these specific pursuits. This shared passion creates a natural bond among members, fostering a sense of belonging and loyalty. The structure of the membership organization creates a special sense of responsibility to others, acceptance, and mutual appreciation in goal achievement.

Power of Associate Membership

The GOKY Outdoor Clubs operate on an associate membership model with the Unify Cooperative, which provides numerous benefits for both the cooperative and its members.

For the Cooperative: Associate membership provides a steady stream of revenue, helping to support the clubs' operations and future growth. Moreover, it creates a "consumer base" - individuals who are invested in the success of the clubs and are more likely to support the cooperative's broader initiatives.

For the Members: Members gain access to a range of benefits and a dedicated local area network focused on including:

Organized outings and events.
Expert guidance and instruction
Attendance at state events and expositions
Cooperative buying power for gear and equipment
Opportunities to connect with like-minded individuals

This sense of exclusivity and value further solidifies the members' commitment to the clubs and the cooperative.

Advantages of Unify Cooperative's GOKY Outdoor Clubs

The GOKY Outdoor Clubs offer several distinct advantages:Alignment with Mission & Values: The clubs perfectly complement the Unify Cooperative's focus on sustainability, community building, and promoting a healthy lifestyle.

Strong Brand Association: The "GOKY" brand, associated with outdoor adventure and exploration, enhances the cooperative's overall image and appeal.
Enhanced Community Engagement: The clubs provide a platform for members to actively participate in the cooperative's activities and contribute to its growth.
Sustainable Revenue Stream: The associate membership model ensures a consistent income source, enabling the cooperative to invest in its programs and expand its reach.

Conclusion

The GOKY Outdoor Clubs represent a win-win scenario for both the Unify Cooperative and its members. By fostering a dedicated community, providing valuable benefits, and aligning with its core mission, the cooperative has created a sustainable business model that is poised for long-term success. If you're passionate about the outdoors and looking for a community to share your adventures with, the GOKY Outdoor Clubs are an excellent option.

Unify a Community with Music

noreply@blogger.com (Unify Co-Op Editor) — Wed, 04 Sep 2024 15:49:00 +0000

A 5-Star Celebration: Play Music on the Porch Day

On August 31st, Berea, Kentucky, played host to a vibrant celebration of music, community, and outdoor fun as part of the global "Play Music on the Porch Day" event. Hosted by Get Outside KY (GOKY) at 204 Estill Street, this event brought together musicians, vendors, and community members for a day filled with live performances, delicious food, local crafts, and plenty of laughter—despite a few challenges from Mother Nature herself.

Jam session Berea Locals. (Photo. Facebook)

A Day of Community and Music

"No matter what you like to do when you Get Outside, GOKY has an event for you," is the motto that perfectly encapsulates the spirit of this event. The day was about more than just music; it was about bringing people together, sharing talents, and enjoying the simple pleasures of being outdoors in Berea’s picturesque setting.

The event kicked off in the morning with an open mic session, where local talents took to the stage to share their music with an enthusiastic crowd. From the soulful tunes of Brother Moon to the captivating performance by Sophia Nakomis, the open mic portion set the tone for a day that would be all about community participation and celebration.

The participants included Sophia Nakomis Shepherd, Brandon Lee Thompson, Thomas Ahrens, Michael Parks, Elmer Burchett, Willy James, Tyler Conn, Jeff Richey, Ryan Stacy, Brandon Clifton, Gary Warf, and Jacob Neal.

3 Men and a Banjo (Photo. Facebook)

Highlights of the Day: Performances and Atmosphere

Throughout the day, a variety of acts took to the stage, showcasing the rich musical talent that Berea has to offer. The headliners included 3 Men & A Banjo and Dirty Low Down Band—each bringing their unique sound and energy to the event.

3 Men & A Banjo, featuring Tyler Conn and Jeff Richey, delivered an outstanding set of Appalachian swing, bringing the traditional sounds of the region to life. They later expressed their gratitude for being part of the event, thanking their friends Alex Sipple of GOKY and Camryn Shaffer of Living Sound Delusions Studios for making the magic happen. The group’s performance was a highlight of the day, adding a touch of Berea’s musical heritage to the modern-day celebration.

Dirty Low Down Band brought a dynamic mix of rock, country, blues, and grunge to the stage, energizing the crowd with their powerful set. Their music resonated with the diverse audience, creating an atmosphere that was both lively and inclusive.

Dirty Low Down Band (Photo. Facebook)

A Community Effort: Volunteers, Vendors, and Local Support

The success of Play Music on the Porch Day in Berea was due in large part to the dedication and hard work of the volunteers and organizers. One volunteer summed up the day perfectly, saying, "Within a few hours, I went from working, to teaching, to performing, to fighting the elements 🌧️." The weather may have posed some challenges, but it didn’t dampen the spirits of those involved. As the volunteer noted, the event was a blast, even as they competed with Mother Nature’s show in the background.

Camryn Shaffer of Living Sound Delusions Studios, one of the key organizers, also shared his thoughts on the day, saying, "We are a little wet, but Play Music on the Porch Day (Berea, Kentucky) was a blast!" Shaffer’s enthusiasm and dedication were instrumental in making the event a success, despite the unpredictable weather.

The event wasn’t just about music; it was also a celebration of local craftsmanship and entrepreneurship. Vendors set up booths offering a variety of products and services, adding to the festive atmosphere. Among them were Chuckwagon Old Fashioned Sodas, T&N Custom Baits, Rocks For Socks Landscaping, and Peacecraft, each contributing their unique offerings to the event. The presence of these local businesses underscored the community’s commitment to supporting one another and highlighted the diverse talents and products available in Berea.

A Unique Open House and Block Party Atmosphere

The informal Summertime finale hosted by GOKY was more than just an Open House; it was a true block party, bringing together people from all over the area to enjoy a day of music, food, and fun. The event was a testament to GOKY’s commitment to community engagement and its ongoing efforts to make outdoor activities accessible and enjoyable for everyone.

Jeff Richey, another key participant, echoed the sentiments of many when he said, "I’m going to be playing music on the porch of the Log House Craft Gallery in Berea, Kentucky at 4 pm today with 3 Men & A Banjo in celebration of Play Music on the Porch Day! Come early to catch the open mic acts and stick around to hear Dirty Low Down Band and The New Developments perform!" His invitation captured the inclusive and welcoming spirit of the event, encouraging everyone to come out and enjoy the day.

GOKY and the Unify Cooperative: A Vision for the Future

As the event wrapped up, it was clear that Play Music on the Porch Day had not only been a success but had also set the stage for even bigger things to come. Beginning on September 1, the newly formed Unify Cooperative (UNIFY CO-OP) took over the property in front of the Berea College Forestry Center, marking the start of a new chapter in GOKY’s mission to integrate community engagement and tourism services into the fabric of Berea.

With the creation of the Unify Cooperative, GOKY is taking its commitment to the community to the next level, offering more structured and inclusive opportunities for everyone to connect with nature, music, and each other. The cooperative will serve as a hub for outdoor activities, cultural preservation, and community events, building on the success of events like Play Music on the Porch Day to create a lasting impact on Berea.

Sophia Nakomis (Photo. Facebook)

A 5-Star Review: Community, Music, and Connection

Play Music on the Porch Day in Berea was a resounding success, earning a well-deserved 5-star review. The event brought together musicians, volunteers, vendors, and community members in a celebration that was as much about connection as it was about music. Despite the challenges posed by the weather, the day was filled with joy, laughter, and a shared sense of purpose.

GOKY, Living Sound Delusions Studios, and all the participants and volunteers deserve recognition for their hard work and dedication. Their efforts not only made the event a success but also set the stage for future community celebrations that will continue to enrich the lives of those in Berea.

As the final notes of the day’s performances faded into the evening, it was clear that Play Music on the Porch Day had left a lasting impression on all who attended. The event was a shining example of what can be achieved when a community comes together to celebrate its talents, its heritage, and its love for the outdoors. Here’s to many more events like this in Berea’s future, and to the continued success of GOKY and the Unify Cooperative in making those dreams a reality.

Celebrating Community, Cooperation, and Music

noreply@blogger.com (Unify Co-Op Editor) — Thu, 29 Aug 2024 15:28:00 +0000

GOKY Sets a New Standard for Community Engagement with the Unify Cooperative and the Play Music on the Porch Day Summer Finale

Berea, Kentucky – As summer draws to a close, Get Outside KY (GOKY) is making a significant stride in its position to integrate community engagement, sustainable outdoor recreation, and advance local tourism initiatives into the fabric of Berea. Beginning September 1, GOKY will begin to shift its attention to the establishment of the Unify Cooperative (UNIFY CO-OP), a new organization dedicated to advancing these ideals for a stronger more resilient active outdoor community. UNIFY will officially take over the property in front of the Berea College Forestry Center, marking a new era of collaboration, cultural preservation, and outdoor activities in the heart of the community; Alex Sipple is looking for volunteers now to help clear away the current infrastructure, transform the landscape, and create a mini-forest park area.

Solo guitarist playing music on his guitar. (Photo from Play Music on the Porch Day Website)

To celebrate this milestone and mark this transition, GOKY is hosting an informal Summertime Season Finale on Saturday, August 31. Alex has teamed up with friends Mari Amber Melder, Camryn Shaffer, Jay Rogers, and others in Berea like the Berea Earth Warriors to host a Block Party and Open House at Get Outside KY.

This event is more than just an Open House—it's a community celebration aligned with the "Worldwide Play Music on the Porch Day" initiative, now in its 10th year. Taking place 11:00 AM at GOKY Adventure Headquarters, 204 Estill Street, the event promises a day filled with local music, local food, and plenty of fun, making it the perfect way to cap off the summer. Everyone is invited, though not required, GOKY asks that those who attend the event use Facebook when they check-in to check-out the outdoor fun. Rain or shine!

What is “Play Music on the Porch Day”?

"Play Music on the Porch Day" is a global event that encourages people to come together through music. Originating in 2014, the event has grown into an international celebration, with participants from over 70 countries. The idea is simple: on this day, musicians of all skill levels are invited to get outside and play music on their porches, creating a tapestry of sound that transcends geographical boundaries. The event is a reminder of the power of music to connect people, regardless of where they are in the world. Literally thousands of communities and people in the US are registered to begin making music on August 31, more than a dozen in Kentucky alone.

It started as an idea...

What if for one day everything stopped? And we all just listened to the music.

GOKY’s Summertime Finale: A Local Celebration with Global Roots

In Berea, GOKY has embraced the spirit of community and music by teaming up with Camryn Shaffer of "Living Sound Delusions Studios" to host the 10th Annual "Play Music on the Porch Day." This event will take place from 11:00 am to 7:00 pm on Saturday, August 31, at 204 Estill Street. It will feature an open mic session from 11:00 am to 4:00 pm, where local musicians can sign up at the sound booth starting at 10:30 am to showcase their talents in 15, 20, and 30-minute sets.

The day’s musical lineup highlight includes:

3 Men & A Banjo (4:00 pm): An Appalachian swing trio from Madison County, bringing traditional sounds that resonate with the local culture.
Dirty Low Down Band (5:00 pm): A five-piece cover band from Madison County, offering a mix of rock, country, blues, and grunge that promises to get the crowd moving.
The New Developments (6:00 pm): A fun funk rock band also hailing from Madison County, known for their energetic performances and vibrant sound.

In addition to the music, there will be food vendors, snacks, and drinks available, with a local soda company, a co-sponsor on hand offering samples to quench your thirst.

A New Chapter for GOKY and Berea

The launch of UNIFY marks a significant expansion of GOKY’s vision for community engagement and through it's proprietor Alex Sipple, tourism in Berea. By creating a dedicated nonprofit organization to host the clubs and activities previously sponsored by GOKY, Alex Sipple, his team, and friends are ensuring that their passion for outdoor engagement and community development continues to grow without compromising their professional endeavors.

This strategic move allows GOKY to maintain its focus on providing top-tier outdoor adventure and tourism services while UNIFY takes the lead in fostering local community initiatives that engage GOKY's ambitions and the community. As UNIFY begins its stewardship of the property in front of the Berea College Forest Center on September 1, the cooperative is poised to become a hub for outdoor activities, cultural preservation, and community events.

The first organizing members and volunteers of the Unify Cooperative Foundation will meet on Sunday, September 1, in the morning around 11AM at the front of the Indian Fort Mountain Trail Parking Lot.

Join the Celebration this Saturday

This Saturday, August 31, come out and join GOKY and the Berea community at 11 AM to celebrate the end of summer season with music, food, and fun. Whether you’re a musician looking to perform, a music lover ready to listen, or simply someone who enjoys a good community gatherings, this event has something for everyone.

For more information about the event or to learn more about the Unify Cooperative, please contact:

To participate at Play Music on the Porch Day (Berea, Kentucky), please contact Camryn Shaffer at (859) 777-0554
Regarding Get Outside KY and the Unify Cooperative contact Alex Sipple at (859) 582-7166

New Berea Attraction for Locals and Tourists

noreply@blogger.com (Unify Co-Op Editor) — Wed, 28 Aug 2024 13:10:00 +0000

Invest in the Future of Berea: The Unify Cooperative's Million Dollar Vision for Indian Fort Outpost

Berea, Kentucky – The Unify Cooperative Society ("Unify Co-Op") led by Alex Sipple is embarking on a transformative journey to raise a million dollars to develop, restore, and transform the Indian Fort Outpost into a community owned cultural attraction and historical landmark for Berea. This historic landmark, remotely located in-front of one of Berea greatest outdoor venues; the Berea College Forestry Center, Indian Fort Mountain, Berea College Amphitheater, and the Pinnacles Hiking Trail system, demonstrates the property holds immense cultural, community, and commercial value for tourists and the local community. The funds will be used not only to acquire the property for the cooperative, but also to make the necessary improvements to ensure that the new Berea Outpost Museum and Craft Gallery becomes a thriving hub for community engagement, cultural preservation, education, and sustainable development both locally and regionally.

Unify Co-Op is now responsible for the once abandoned Indian Fort Outpost on KY 21

How It Works: A Simple and Impactful Ownership Model

The Unify Cooperative is founded on the principle of community ownership. The property at Indian Fort Outpost is being subdivided into 3,180 one-square-yard title certificates, each available during the upcoming crowdfunding campaign for $1,000. When you purchase a membership share, you automatically receive one title certificate, with the option to acquire up to two additional titles. By doing so, you’re not just making an investment in your community—you’re becoming a co-owner of a historic landmark, contributing directly to its preservation and future development. Each cooperative share costs between $1,000 and $3,000, depending on the number of square yards sponsored, providing you with a tangible connection to the property. (Edited)

Each membership share represents 1/1000th ownership of the cooperative, including its land and fixtures. Members can purchase one share by sponsoring one, two, or three square yards of the property. Those who commit early have the opportunity to own up to 1% of the property (10 member shares, equivalent to 30 title deeds). This level of commitment grants individuals the chance to become initial officers, program developers, or organizational directors of the cooperative. Importantly, no single member in good standing can own more than 1% of the cooperative's net assets, ensuring a balanced and democratic ownership structure.

The Power of Cooperatives: One Person, One Vote

While purchasing more shares increases your economic influence and benefits within the cooperative, they do not provide additional political influence. The Unify Cooperative operates on a "one person, one vote" principle, a core idea behind cooperative organizations as outlined by the International Cooperative Alliance ("ICA") and on Wikipedia with the Rochdale Principles. This ensures that every member has an equal say in the cooperative’s decisions, regardless of the number of shares they own. It’s about fostering a spirit of collaboration and fairness, where the voices of many come together to create a shared vision for the future.

Why Community Investment?

Raising $1 million through community investment allows the cooperative to remain true to its mission of serving Berea, without relying on large, profit-driven investors. By pooling resources from many individuals, the cooperative ensures that the project remains community-focused and sustainable. Each member’s contribution helps to restore Indian Fort Outpost and supports its development into a space that reflects Berea’s values and priorities. All the new members are in essence signing on to the project envisioned by the founders.

Join Us and Make a Difference

The Unify Cooperative is more than just a real estate transformation project—it’s an opportunity to be part of something bigger than yourself. By investing in the cooperative, you’re contributing directly to the future of Berea.

A Flexible Ownership Opportunity

Each share represents 1/1000th ownership in the cooperative, including its property, improvements and fixtures. Members can buy one, two, or up to ten membership shares, depending on their level of commitment and investment capacity. Those who invest early and purchase up to 10 shares (1% of the cooperative) will have the opportunity to become initial officers, board members, or organizational directors of the cooperative.

This is a rare chance to have a direct and influential role in shaping the future of a cultural landmark, guiding its development, and ensuring that it remains a vibrant part of Berea's cultural landscape. Your connection to this project will become a legacy for many years to come.

Cooperative Principles: Economic Power, Not Political Control

The Unify Cooperative is structured as a true cooperative, meaning that while the number of shares you own grants you additional economic influence, it does not translate to political control. Every member, regardless of the number of shares owned, has an equal voice in the cooperative's governance—one person, one vote. This structure ensures that the cooperative remains democratic and that no single investor can dominate decision-making.

The cooperative model is grounded in principles of mutual benefit, shared responsibility, and community-focused development. These are the same principles that have driven successful cooperatives worldwide, as detailed in resources like Wikipedia’s article on cooperatives. By joining the Unify Cooperative, you’re aligning with these values and contributing to a project that prioritizes collective well-being and community prosperity over profit.

Why Community Investment Matters

Unlike traditional funding models that rely on a few large investors, the Unify Cooperative believes in the power of community investment. When the community comes together to pool resources, the benefits are shared more widely and the project’s success is rooted in the support of many, not just a few. This approach fosters long-term sustainability and ensures that the cooperative remains aligned with the needs and desires of the local community.

Join Us in Making History

Now is the time to be part of something truly special in Berea. The Unify Cooperative is offering a unique opportunity to invest in a landmark that represents our community’s past, present, and future. By purchasing shares, you’re not only securing a piece of Indian Fort Outpost—you’re helping to write the next chapter of Berea’s story.

If you believe in community-driven development and want to make a lasting impact on Berea, this is your chance. Join Alex Sipple and the Unify Cooperative in raising $1 million to preserve, restore, and transform Indian Fort Outpost into a space that serves everyone.

Want to Know More?

Please read our upcoming articles that discuss GOKY Outdoor Activity and Recreation Clubs and about how the Unify Cooperative will generate ecosystem services and carbon offset revenue through creating ecologically sustainable emission canceling activities, events, and opportunities.

For more information on how to invest and become part of this exciting project, please contact:

Alex Sipple, Proprietor of Get Outside LLC and Berea Tourism Commissioner

Unify Cooperative Society ("Unify Co-Op")
Cell Phone: (859) 582-7166
Email: contact@unifycoop.org
Website: www.UnifyCoop.org

Defining the Unify Cooperative

noreply@blogger.com (Unify Co-Op Editor) — Tue, 20 Aug 2024 19:12:00 +0000

Get Outside KY and Alex Sipple: A Passion for the Outdoors and a Commitment to Community

Berea, Kentucky – For years, Alex Sipple has been a driving force behind outdoor engagement and community-building in Berea through his successful business, Get Outside KY locally known by its trademark, GOKY. Get Outside KY has become synonymous with outdoor adventure, healthy living, and community involvement in Madison County. But as Alex’s passion for supporting community-based initiatives keeps growing, it is beginning to cut into his business's bottom line. Rather than scale back, Sipple chose a bold path: he doubled down on his commitment to the community by chartering the development of the Unify Cooperative ("Unify Co-Op"), a new nonprofit organization he is forming, (bigger than himself and his business) designed to amplify his impact, organize his community objectives, and allow him to pursue his passion for the outdoors without compromising his professional livelihood.

Alex Sipple at his business Get Outside LLC (GOKY)

The Origins of GOKY: A Business Built on Passion for the Outdoors

When Alex Sipple launched GOKY, his goal was simple: to inspire people to engage with the outdoors and live healthier, more active lives – he started out with a few canoes, kayaks and paddle boats. Over time, GOKY became much more than just an outdoor business that complements the needs of customers—it became a hub for community-based activities, outdoor clubs, and initiatives that brought people together in meaningful ways. From hiking and biking groups to nature-based educational programs, GOKY was a key player in helping the community and even the local universities rediscover the value of the great outdoors. Get Outside today is a welcome and proud member of the community.

However, as these community-focused efforts have continued to grow, they are beginning to demand more time, resources, and energy—often at the expense of the business’s bottom line. GOKY’s revenue was increasingly funneled into supporting activities that, while highly impactful, were not directly profitable. In 2023 it became clear that a new social business model was needed, one that would allow Sipple to continue supporting the community, segregating nonprofit rentals and events, without placing undue strain on his profitable bicycle repair shop and recreational adventure outfitter business in Berea.

The Birth of the Unify Cooperative: Aligning Passion with Purpose

Recognizing the need for a new approach, Sipple started developing the Unify Cooperative in February 2024, a nonprofit organization that would serve as a platform for his community-driven outdoor initiatives. The Unify Cooperative was designed to host large social groups, clubs, and activities that had become a central part of GOKY’s secondary mission. By shifting these community-focused endeavors to the nonprofit structure of the Unify Cooperative, Sipple can clearly delineate between his business objectives and his passion for community engagement. This strategic move allows him to continue fostering outdoor engagement without compromising the financial health of his business, it allows him to limit his annual business contribution to the community to a realistic 10-18% of his net annual revenue (which is much greater than most local businesses give to the community).

Why the Unify Cooperative Matters

The Unify Cooperative serves as a natural extension of Sipple’s vision: a community-driven space that empowers individuals to connect with nature, each other, and the heritage of Berea. It provides a structured environment for large social groups and clubs that are focused on outdoor activities, education, and preservation. These events and groups, formerly sponsored by GOKY, now have a dedicated home within the cooperative, which ensures that their growth and impact can continue without being tied directly to the financial performance of Sipple’s for-profit business in downtown Berea.

This separation is crucial for maintaining the integrity of both GOKY and the new cooperative. With the nonprofit model, the Unify Cooperative can receive grants, donations, and other forms of community support that are better aligned with Sipple's interests and mission. At the same time, Alex can focus GOKY on its core business objectives without the conflict of interest that comes with supporting large-scale community initiatives directly from his business's financial resources.

A Sustainable Model for the Future

By creating the Unify Cooperative, Sipple has effectively doubled down on his commitment to Berea’s outdoor culture and community involvement. He has established a sustainable model that ensures both his business and his nonprofit can thrive independently, yet synergistically. The cooperative is not just a means to continue the work that GOKY started; it’s a way to expand that work in a focused and community-centered way.

The cooperative also allows Sipple to diversify his professional pursuits. While GOKY remains a for-profit business, the Unify Cooperative enables him to channel his energy into nonprofit initiatives that can stand on their own, it allows Alex to diversify creating new structured events and clubs. This separation provides Sipple with an opportunity to engage people outdoors—his true passion—without relying solely on GOKY for financial support.

An Invitation to Join the Movement

The Unify Cooperative isn’t just about Alex Sipple’s vision—it's about what the community wants and needs. The cooperative is designed to be a reflection of Berea’s shared values: community engagement, outdoor adventure, and a commitment to preserving the natural beauty and cultural heritage of the area. By joining the Unify Cooperative, members are not only participating in activities that enrich their lives—they are also contributing to a larger movement that prioritizes sustainability, education, and community-building.

Why Now is the Time to Get Involved

The Unify Cooperative is still in its formative stages, making this the perfect time for community members to get involved. Whether you're passionate about outdoor activities, cultural preservation, or simply want to contribute to the future of Berea, the cooperative offers a unique opportunity to be part of something new and well-developed that will have a lasting impact on the community.

By supporting the Unify Cooperative, you’re helping to create a space where large social groups and clubs can flourish, outdoor education can thrive, and community connections can deepen. It's about making Berea a better place for everyone—today and for generations to come.

The Future of Berea: A Shared Vision

Alex Sipple’s journey from running GOKY to founding the Unify Cooperative is a testament to the power of aligning passion with purpose. The cooperative model ensures that the community-driven initiatives that started with GOKY can continue to grow and flourish without being limited by the constraints of a for-profit business.

For those who believe in the importance of outdoor engagement, community involvement, and preserving Berea’s natural and cultural heritage, the Unify Cooperative represents a way to turn that belief into action. Now is the time to join Alex Sipple and the cooperative in building a future that’s driven by shared values, mutual support, and a deep love for the outdoors.

For more information about how you can become involved, contact:

Alex Sipple, Proprietor of Get Outside LLC and Berea Tourism Commissioner

Unify Cooperative Society ("Unify Co-Op")
Cell Phone: (859) 582-7166
Email: contact@unifycoop.org
Website: www.UnifyCoop.org

Idealistic Cooperative Pioneers

noreply@blogger.com (Unify Co-Op Editor) — Mon, 19 Aug 2024 15:59:00 +0000

New Cooperative Initiative Launches at Indian Fort Outpost in Berea: Meet the Pioneers of the Unify Co-Op

Berea, Kentucky – The Indian Fort Outpost, a beloved yet abandoned landmark in Berea, is finding new life thanks to a collaborative effort between Nicholas Wright, Maya-Lis Wright, and Alex Sipple of Madison County. Together they are forming the Unify Cooperative Society ("Unify Co-Op"), an innovative social enterprise initiative that aims to restore and preserve the historic site while promoting beautification, environmental sustainability, ecosystem services, regional tourism, cultural preservation, traditional heritage, and the ideals of community collaboration. The Unify Co-Op is being developed as a nonprofit social enterprise (community foundation) for up to 1,000 equal members and an unlimited number of associate members.

Maya-Lis and Nicholas Wright, Co-Founders of Berea's Unify Cooperative Society
(Photo by Maya-Lis Wright at Indian Fort Mountain)

Twenty years ago the Indian Fort Outpost was well-known for fancy and rare poultry breeds thanks to their father Col. David Wright who lived there in the late 90s; but did you know it was also known as 'the place' to buy moonshine in Berea throughout much of the 20th century? We only want to see, help, and remain involved in what the property becomes, agreed the brother and sister duo.

A Landmark in Need of Revival

The Indian Fort Outpost, steeped in rural history and significance dates back to the 18th century, it came into the hands of Nicholas Wright and Maya-Lis Wright (brother and sister) through an irrevocable trust in probate from a family member. While both Nicholas and Maya-Lis hold a deep appreciation for the property, they faced significant challenges: recovering the Outpost from nature and time while addressing past tax bill liens, and managing the overwhelming task of restoring such an important but neglected site. Without the necessary resources, the Wrights sought a solution that would not only revive the property but also serve the broader community. By turning over the property to the cooperative they retain their interest in the property at its current value, while the cooperative takes over with the improvements and becomes responsible for the tax liens.

The Formation of the Unify Cooperative

Enter Alex Sipple and his staff at Get Outside KY ("GOKY"), a business dedicated to outdoor recreation and local adventure. Recognizing the potential of Indian Fort Outpost, Sipple teamed up with Nicholas and Maya-Lis Wright to form the Unify Cooperative Society ("Unify Co-Op"). This now member-owned cooperative is designed to bring the community together around a shared vision project: preserving the natural beauty and historical significance of Indian Fort Outpost while fostering sustainability and economic vitality throughout the region.

Both Maya-Lis and Nicholas Wright although they are occupied with their real jobs, are among the first trustee officers of the cooperative, bringing their unique expertise, and passion to the project as equal members on par.

Meet the Wrights: Benefactors of the Cooperative

The siblings are excited with the prospect of endowing their property to the cooperative infinitely because they will be directly involved as officers in the shared objectives directing their own visions for different elements of the collective development. In essence Maya-Lis and Nicholas have agreed to provide the land for 98% of its current equitable value, less the past taxes, in exchange for 1% shares in the cooperative, the same as Alex's investment. This leaves the three of them to receive donations by investment on 97% of the remaining cooperative shares over its assets among up to 997 other people.

Maya-Lis Wright is well-known in Berea as a licensed nutritionist, outdoors enthusiast, personal trainer, and healthy lifestyle coach. She runs Wright Way Nutrition, an online consulting platform dedicated to promoting healthy living and nutrition. Her love for the outdoors and dedication to wellness make her a perfect fit for the cooperative’s mission, as she aims to create a space where the community can engage in healthy, sustainable activities. Maya-Lis indicated she is willing to help with public relations, development, and serve as a spokesperson for the cooperative.

Nicholas Wright, raised in Berea, has an impressive academic and professional background. Selected for one of the highest scholarships offered during his time at Berea Community High School, later Nicholas excelled in the field of nanosciences with a National Science Foundation (NSF) scholarship. He currently works as a researcher at the University of Kentucky, focusing on Parkinson’s Disease. His extensive scientific background and connection to Berea make him a valuable community leader in the cooperatives' efforts to restore the outpost in a sustainable, forward-thinking way. Nicholas will serve initially as the Treasurer and interim Vice President of the cooperative.

Nicholas and Maya-Lis Wright, walking their dogs in Richmond near the golf course.

Why the Unify Cooperative Matters

The Unify Cooperative operates under key principles that are closely aligned with Berea’s values:

Sustainability: The cooperative is committed to protecting and restoring the natural landscape of Indian Fort Outpost, promoting environmentally friendly practices and sustainable land management.

Cultural Preservation: The cooperative seeks to honor the historical significance of the property, from its Indigenous heritage to its role in early American history. Plans include the development of a museum and gallery to educate the public and preserve the site’s rich history when it was transferred to Daniel Boone by the Cherokee in 1775.

Community Collaboration: At the heart of the cooperative is a spirit of collaboration. By bringing together local residents, businesses, and organizations like Berea College, the cooperative fosters a sense of shared purpose and community engagement.

Economic Support: The cooperative also aims to support the local economy by working with local vendors, promoting green businesses, and encouraging community investment in the project.

A Call to the Community

As the Unify Cooperative begins its journey, it is reaching out to the Berea community and beyond to become involved. “This cooperative is about more than just restoring a property—it’s about creating a space that brings people together, celebrates our history, and builds a sustainable future,” says Alex Sipple. “We’re inviting new members to join us in this effort, to help shape the direction of the cooperative, become shared interest owners of the property, and to invest in something that will serve Berea for years to come.”

Membership in the cooperative is open to all who believe in its mission, and there are opportunities for the community to play an active role in shaping the future of Indian Fort Outpost.

With Nicholas Wright, Maya-Lis Wright, and Alex Sipple, the Unify Cooperative is poised to become a transformative force in Berea, preserving the past while building a sustainable future, but this is just the beginning. The pioneers behind the cooperative are excited to welcome new members and collaborators who share their vision for the Indian Fort Outpost and the community of Berea as a whole.

Cooperative Membership

Cooperative membership is open to regional residents from Fayette County, Clark County, Madison County, Rockcastle County, Jackson County, Jessamine County, Lancaster County, and Estill County for a donation (investment) of $1,000 to $10K in the 1,000 stakeholder multilevel cooperative. Ideally we are looking for conservation minded, eco-ethical, green idealists concerned with the future of the regions natural areas including the preservation of forests, lakes and natural watersheds.

Transforming the Indian Fort Outpost

noreply@blogger.com (Unify Co-Op Editor) — Sat, 17 Aug 2024 15:35:00 +0000

Alex Sipple of Get Outside KY, Leads the Charge in Establishing the Unify Cooperative at Indian Fort Outpost

Berea, Kentucky – Visionary community leader Alex Sipple of Get Outside KY, is spearheading the development of the Unify Cooperative at the Indian Fort Outpost, an innovative cooperative model that is set to reshape community engagement and environmental stewardship in Berea. Still in its formative stages, the cooperative is calling for new members to join and become co-owners in this promising initiative, aimed at preserving Berea’s heritage, fostering sustainability, and supporting the local economy.

Alex Sipple, Local Entrepreneur and Social Cooperative Leader

Basic Principles of the Unify Cooperative

The Unify Cooperative is founded on key principles that guide its mission and operations:

Sustainability: The cooperative is dedicated to protecting and conserving the natural landscape of Indian Fort Outpost and open-access property that surrounds it. It promotes environmentally friendly practices, ensuring that future generations can continue to enjoy the forest lands.

Cultural Preservation: The cooperative honors the historical significance of the land, from its Indigenous roots to its connections with early settlers like Daniel Boone. The vision includes a future museum and gallery to educate the public and preserve this rich heritage.

Community Collaboration: The cooperative brings people together to work toward common goals, fostering a spirit of collaboration that has long been a hallmark of Berea's heritage. Local partnerships, including those with Berea College, the Tourism Council, and other local government and non-government nonprofits are central to the cooperative’s success.

Local Economic Support: By emphasizing local activity and community action clubs with green tourism businesses, the cooperative seeks to boost the local economy while promoting sustainable practices.

Co-Ownership and Integrity

One of the standout features of the Unify Cooperative is its member-owned structure. Each member is not just a participant—they are a co-owner, with a stake in the success of the cooperative. This ownership model builds integrity and transparency, ensuring that the cooperative operates with the best interests of its members and the community at heart. Decisions are made collectively, creating a democratic and inclusive environment where everyone’s voice matters.

A Call for New Members

As the Unify Cooperative continues to take shape, there is an urgent need for new members to buy into the idea and help make it a reality. “We are still in the early stages of development, and we need the support of the community to bring this vision to life,” says Alex Sipple. “By becoming a member, you are investing in something bigger than yourself. You are helping to build a cooperative that will serve Berea for years to come.”

Membership in the cooperative is open to anyone who believes in the principles of sustainability, cultural preservation, democracy, and community collaboration. By joining, members as well as associates will have the opportunity to shape the direction of the cooperative and take an active role in its success.

About the Unify Cooperative

The Unify Cooperative at Indian Fort Outpost is a member-owned cooperative in Berea, Kentucky. It is being founded on the principles of cooperation, sustainability, cultural preservation, and community collaboration, the cooperative aims to preserve the natural and historical landscape of the area while promoting a green and vibrant local economy. In partnership with Berea College, the City of Berea, and local stakeholders, the cooperative is dedicated to creating a future where community and sustainability thrive together.

According to the website a person can become a stakeholder (voting member) in the project through purchasing one to ten cooperative shares, for $1,000 each which will be reflected in the title deed of the Indian Fort Outpost when it is fully restored and recognized as a Berea landmark. More details are also available at the Online Campaign started on Friday August 16 called "Reclaiming the Indian Fort Outpost". Alex said, "Our destiny as a landmark depends upon the businesses and the people of Berea."

Associate members (non-voting members) will be recognized as volunteers and welcomed through a myriad of local activity clubs that will be operated from the Indian Fort Outpost site.

Contact Information

For more information about the Unify Cooperative or to inquire about membership, please contact:

Alex Sipple, Proprietor of Get Outside LLC and Berea Tourism Commissioner

Unify Cooperative Society ("Unify Co-Op")
Cell Phone: (859) 582-7166
Email: contact@unifycoop.org
Website: www.UnifyCoop.org

Introducing the Unify Co-Op

noreply@blogger.com (Unify Co-Op Editor) — Fri, 16 Aug 2024 15:23:00 +0000

Unify Co-Op: A New Era of Community and Collaboration

In Berea, Kentucky a transformative force is emerging – the "Unify Co-Op." Promoting its idea in its name, that is more than just a cooperative, Unify is a dynamic hub where community members will come together to explore shared passions, learn new skills, and create positive change for the greater good. With a focus on outdoor recreation, ecosystem sustainability, wholesome activities, and prosperous growth, Unify is poised to become a cornerstone of the greater Berea community.

The cooperative is being formed under an exclusive trust agreement over their foundation to reclaim, recover, and transform the "Indian Fort Outpost" between the members which currently implicitly includes Alex Sipple, Bo French, Jay Rogers, Nicholas Wright, and Maya-Lis Wright, all of whom are well-known in Berea and the greater Madison County community.

The Unify Cooperative (Unify Co-Op) logotype.

A Hub for Connection and Growth

Unify Co-Op is not simply a collection of clubs; it's a vibrant ecosystem where individuals can connect, collaborate, and thrive. By hosting a diverse array of well-known community clubs, Unify will offer something for everyone, from seasoned outdoor enthusiasts to those just beginning their journey. Whether you're interested in hiking, biking, kayaking, or exploring other sustainable activities like bushcraft or foraging edible plants, Unify will provide its members a welcoming and supportive environment to pursue these passions.

Empowering Through Collaboration

At the core of Unify's mission is the belief that collaboration empowers individuals and strengthens communities. By fostering a cooperative spirit, Unify will encourage members to actively participate in decision-making, share resources, and contribute to the growth and success of the clubs. This collaborative approach not only enhances the overall experience but also creates a sense of ownership and belonging among members.

Outdoor Recreation and Beyond

Unify's focus on outdoor recreation is rooted in a deep appreciation for the natural beauty surrounding Berea. Through clubs like GOKY (Get Outside Kentucky!) is forming, members can explore the region's stunning landscapes, connect with nature, and promote sustainable practices. But Unify's vision extends beyond outdoor activities with GOKY. The co-op is committed to hosting a wide range of clubs that cater to diverse interests and passions, ensuring that everyone in the community can find their place within the Unify Co-Op as an invested member or as an associate member of one of the clubs being developed.

A Bright Future for Berea

With its innovative approach to community building and collaboration, Unify Co-Op is poised to make a lasting impact on Berea. By providing a platform for shared experiences, skill development, and collective action, Unify will undoubtedly enrich lives, foster connections, and contribute to a more vibrant and sustainable future for the community.

Stay tuned for exciting updates and announcements as Unify Co-Op continues to grow and evolve. Together, we can create a brighter future for Berea, one connection at a time.

Call to Action:

Visit the Unify Co-Op Website or follow the social media pages to learn more about upcoming events and how to get involved, they are getting us ready now looking for volunteers to staff for Winter of 2024 and Spring of 2025.

Become a Cooperative Owner/Member by donating $1K to $10K to become engaged in the organization and its future becoming a deed and title holder at the Indian Fort Outpost reclamation project.
Join us in our campaign to transform the Indian Fort Outpost on Big Hill Pike into the new Unify Co-Op Headquarters by joining one of our recreation clubs sponsored by Get Outside as an associate member for as little as $100 and become a qualified volunteer.

Join the conversation on Facebook and share your ideas for new clubs and activities. Become a part of the Unify Cooperative community and experience the power of cooperation once again here in Berea!