Please note that I have now moved my blogging activities to http://www.andywhite.org. This is my new (personal) blog.

Our business website is now at http://wireworldmedia.co.uk.

The Internet Marketing Podcast can be found in iTunes, on the Feedburner page and on the Academy Internet website.

http://www.academyinternet.com

http://www.academyinternet.com
http://www.wireworldmedia.co.uk

Comments and feed back to: contact@academyinternet.com

I talk with Darren Fell of Pure about email marketing with particular emphasis on deliverability. Lots of great information!

http://www.emailmarketingmanual.com/

Comments and feed back to: contact@academyinternet.com

It covers interesting events in my home town of Brighton, UK. It’s a great fun podcast so check it out if you want to get under the skin of Brighton. Because it’s May, most of the episodes are covering the Festival and the Fringe Festival.

So check out Eventful Brighton.

Technorati Tags: brighton, festvial, fringe festival

Technorati Tags: self help, pma, achievement, success

Technorati Tags: google, checkout, neil cole, myspace

1. He did the work once and a room full of people benefited - now the whole world can benefit;
2. Whenever anyone asks him about the basics of Blogging, Podcasting and RSS - he has a resource he can point them to;
3. He can now use that recording in any number of ways - in a podcast, as an MP3 he sends to clients etc;
4. People who never could have attended Podcamp NYC are now being exposed to Jason and his expertise.

Let me expand on that last point. Earlier this evening my Feed Reader flashed up at me to let me know about Jason’s post. Fifteen minutes later I was walking in the park listening to his session on my iPod. I wonder how many other people in the world were out there, running, driving, crashed out in their den, walking, gardening,…, etc and learning all about Podcasts, Blogs and RSS. Probably quite a few. And some of those will, at some time, require consultancy on podcasting and blogging - who will they think of first?

The motto? If you are an expert in ANY field, record your talks then syndicate or podcast them - and you too, can hit an audience you never would have hit otherwise. You’ll now have people running, walking, jogging, exercising, gardening, painting, decorating, sitting, knitting, at a time and place of their own choosing, being engaged by you.

Technorati Tags: blogging, podcasting, rss, podcamp, repurposing

I was getting to the point of writing some sort of recording content management system when it suddenly struck me - “Hang on, isn’t that what iTunes does?!” Doh!

So I’ve started an experiment. I downloaded iTunes onto the PC where I store all my recordings, interviews etc. Then I brought each recording into iTunes (File -> Add file to library). When you do this at least 5 cool things happen:-

• The sound file gets copied into a sensible, non changing directory structure maintained by iTunes (ensure you have Edit -> Preferences -> Advanced tab, Keep iTunes Music Folder organised and Copy files to iTunes Music folder when adding to library ticked);
• You can now edit the information associated with each recording - right click on the recording and select Get Info. You can edit the title, year, and add a description among other things.
• You can group clumps of recording together by assigning them an “album” - for example, if you were putting together a podcast series about Alien Abductions, you could put all you interviews and other recordings into an album called “Alien Abduction Recordings”.
• You can use the search box in iTunes to find stuff - invaluable when you recording library gets really big. Top tip - put tags in the Composer field when you edit the info, this field is searched by the iTunes search box. So for example I did a recording the other day of a guy called Jim on the seafront at the Al Fresco cafe, my tags were “jim andy beach seafront al fresco”.
• Another way of “tagging” is to use playlists. Make playlist of your top dozen or so “tags” and drag the relevant recordings into them - cool.

I’ll keep you posted on how my iTunes experiment is going.

Technorati Tags: itunes, mp3, recordings, podcasting, organising, tagging

Technorati Tags: engagement

Technorati Tags: web spiders, seo, video podcast

• Podcasting is still very much in it’s infancy;
• Podcasting has a variety of applications - not just directly within marketing - limited only by your imagination;
• Don’t think about the money! Use Podcasting to give great content - make that your first objective - the money will come - cast your loaves upon the waters, and they’ll come back buttered.

PS: Hope you like the new format. Let us know what you think.

Here’s the transcript - it has all the links mentioned.

From the bottom of my heart I wish every one of you a PROPEROUS, JOYFULL, HEALTHY and AMAZING 2007!!! In addition, thank you for listening and subscribing to the podcasts, commenting on the posts and joining the Audio Unleashed mailing list (the tips are coming soon - promise ).

A while ago I discovered an amazing free ebook called The Science of Getting Rich. It has been a major positive influence in my life along with the amazing lady, Rebecca Fine, who made it available to us all. You can download it here.

Once again PEACE and PROSPERITY to you all.