The couple found their calling in service to the underprivileged and wanted to use their knowledge where it was needed the most. Their hunt for the right place to offer their service ended at Sittilingi, a totally neglected and ignored tribal village. They ventured into the village, faced tough resistances and now they have emerged successful in establishing a full-fledged medical center for the tribals. A service beyond praises! 

Regi and Lalitha called their service the Tribal Health Initiative (THI). Their perseverance and continued service has brought about dramatic change in the living conditions of the natives. Infant mortality rate in Sittilingi has reduced to 20/1000 and there are no mothers dying in childbirth for the past 5 years. The nutrition levels of children and the general well being of the people have improved to a great extent.

Another striking fact about the Sittilingi initiative is that the girls who serve as nurses at the medical center are personally trained by Regi and Lalitha. When Regi and Lalitha saw that it was extremely difficult to get nurses to work at this tribal village, they decided to go choose smart and trainable girls from the village. This became such a wonderful uplift to the self esteem of the girls that they are extremely proud to be part of this initiative and to serve their community.

THI’s approach to medical care went one step ahead in educating the people and ‘helping the tribals help themselves’. They wanted to create a general understanding about health and health issues and make the natives acquainted with basic first aid. Today, over 21 neighbouring villages are benefiting from the Tribal Health Initiative that sprung at Sittilingi.  

And, the couple didn’t stop with medical facilities. They organize educational programmes, cultural activities and community development initiatives. There is a library facility that is available for children who also get to listen to motivating stories from a community worker every month.  Truly commendable, right?

It is very heartening to know about the selfless and committed service of Regi and Lalitha and many others who are supporting them. You can visit them at Sittilingi and get to know their service better. We also encourage you to support the initiative by contributing to the cause. Visit http://www.tribalhealth.org/

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1. Alternative Nobel win for the Sarvodaya couple
2. The Common Man
3. Vivekananda Girijana Kalyana Kendra (VGKK)
4. Pratham Books – Spreading the Joy of Reading among 6 Million Children in Bihar
5. Village Service Trust

Recently, a Flamenco group from Spain performed at the Mehrangarh fort in Jodhpur. At this function, the Spanish ambassador Ion de la Riva announced that the origins of this art form are believed to be in India. Now, the Spanish government plans to set up a flamenco center in Jodhpur, India.

Sohini Chattopadhyay writes in this article in The Open Magazine:

Fernando Casas Granadino, artistic producer of the flamenco troupe says “We would like to eventually develop a festival of gypsy culture where flamenco would be a key element and a meeting ground for possible collaborations between Spanish and other European gypsy art expressions with Indian culture. We’d like to organise in a festival that will include dance, music, but also art exhibits, film festivals, lectures, workshops and master classes and collaborations among different cultures.”

The DNA reports in this article on the similarities between Flamenco and Rajasthani music:

Speaking through an interpretor, Antonio Rey who plays the guitar for the group says that since both the performance art forms — Flamenco and Rajasthani folk music originated from similar backgrounds, it was but natural to try and figure out a perfect co-existence.

Another interesting snippet of information shared in the above articles is the setting up of a Spanish classical music academy in Kolkata. World music coming to the shores of India should augur well for our music to get recognition as well as opening up opportunities for innovative artists.

Image courtesy: Wikipedia (shared under a GNU license)

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5. National Service Scheme (NSS)

In our country, children are expected to learn to read and comprehend simple text by the end of their first year in school. Textbooks in early school grades require children to read fluently by the end of class two. However, available evidence indicates that a large proportion of school children are still struggling to recognise letters and decode words after 2 or 3 years of formal schooling. This makes helping children learn to read one of the biggest challenges in India today.

Pratham Books, a children’s book publisher with a difference, is addressing this challenge in style. The organization is a not-for-profit trust that was set up in 2004 with the objective of publishing high quality, low cost books in Indian languages and giving Indian children the opportunity to read interesting books that they can identify with, in their own language.

Last year, the government of Bihar introduced Bodhi Vriksha Karyakram, a programme to improve reading levels in early grades of school. However, for reading skills to actually improve, children need many, many books that stimulate their imagination, expand their minds, and evoke enough interest to keep them reading. In an extremely foresighted move, the Bihar government utilised 2% of the funds provided by Sarva Shiksha Abhiyan to buy storybooks and other such resources for students of standards 1 and 2.

The Government invited publishers including Pratham Books to participate in ‘Pustak Melas’ held in 37 districts of Bihar from November 2008 to January 2009. The schools were encouraged to attend these Melas and buy books for their students. In what could be the biggest investment in India’s history towards making books other than textbooks available to young children, this programme spent Rs. 30 crores, and reached no less than 6 million children! In just 7 weeks, truckloads of books, approximately 400 tons, were distributed across thousands of government primary schools in Bihar.

The Bihar government’s initiative is a simple, efficient model that can be replicated in other states. Efforts like these immensely improve reading levels among young students, and bring us closer to making India a reading country.

You can get more information on Pratham Books at http://www.prathambooks.org/.

For related articles please visit:

http://blog.prathambooks.org/2009/01/books-reach-children-in-bihar.html

http://www.scribd.com/doc/9812691/Kitabain-Chali-Bihar-Ke-Bachhoan-Ke-Pass

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This is where Diya Foundation makes its mark. Started in 1999, Diya Foundation is a vocational training center which provides training and, more importantly, employment to adults who are mentally challenged as well as others who are differently-abled physically.

Sarah Santamaria, founder of Diya Foundation, shares her insights with us:

This Diwali, Diya Foundation urges you to add sparkle to your life by doing more. They have a range of delicious chocolates and colourful diyas on sale for individuals and corporates. Handcrafted using imported cocoa, the Chocolyn chocolates are available in a range of flavours and along with the diyas, make for a delightful gift. A gift that will give you double the joy because of the cause it supports.

Diyas for Diwali

Diya Foundation Chocolates

The products can be custom wrapped to suit varied preferences and budgets. For more information and to place your orders, contact Diya Foundation here:

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Urja Unlimited is an organization which was born with a novel idea of providing ‘energy for all’ through renewable energy. Urja aims to serve every village, town and city in India with efficient energy solutions. With its vision in mind, Urja initiated the project to support street hawkers and aspires to reach a million hawkers with their lanterns.

The main aim of the project is to completely eliminate the recurring fuel expenditure on the hawkers. Moreover, as we all know, there are environmental benefits attached to giving up the use exhaustible fuels. Also, the hawker gets to work in a fume free environment.

Over 150 hawkers in Faridabad enjoy the solar power

The first step towards energy efficiency was Urja Unlimited’s solar lantern project in Faridabad. Over 150 hawkers have opted for Urja’s lanterns which have given them a breather with their expenses. The brighter solar lamps have enlivened their surroundings, gotten rid of the risk of health hazards and brightened the faces of the hawkers.

Savitri Pandey, a hawker in Faridabad who has switched to Urja’s lantern, mentioned that she is now able to devote the cost savings on giving up the kerosene lamps to her children’s tuition needs. Saina Bano says that “Ab har mahina mittiktel (kerosene oil) chori se kharidane kay jhanjhat khatam.” Ashok, a hawker suffering from Tuberculosis, said that he is now spending less on his medical expenses.

Support to spread the cause

Replicating the success and spreading awareness across the country is a big task in the hands of Urja Unlimited now. The constraint is that the equipment is slightly priced on the higher side, around 2600 to 3600 rupees. Logically, the amount is equivalent to what the hawkers would spend over a year for their fuel costs and they need not spend any more on their fuels after this initial investment. Also, the lanterns can easily serve the users for almost 5 to 7 years. Urja intends to bring down the cost that could come on the hawkers by entering into partnerships with micro finance institutions, corporates and other philanthropic organizations.

How can you help this initiative?

With more people like you supporting the cause, we are sure that we can make some difference to the lives of more street hawkers. Here are a few things that you can do:

• Introduce Urja Unlimited to your company and encourage a corporate social responsibility initiative
• Contact Urja Unlimited to find out more about the initiative and help them serve better
• Help spread awareness about the use of renewable energy

You can know more about the organization at www.urjaunlimited.in. Urja and The Better India shall assist you in sharing your contributions.

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4. Entries Invited – Innovation for India Awards
5. The Apple Project

Early Days

Daily Dump, the brain child of Ms Poonam Bir Kasturi, evolved from the question – How can design make a difference? Poonam graduated in Product Design in 1985 from the National Institute of Design. She worked in a small scale manufacturing company after college and then set up a craft based design company called Industree with two other partners. She quit after 5 years and set up Playnspeak, a proprietorship concern, to make products for the home. At the same time Poonam also was the founding faculty of Srishti School of Art, Design and Technology in Bangalore which she in May 2008 to start Daily Dump.

So, what exactly is Daily Dump?

In simple words, this product allows every homeowner to reduce their contribution to city waste. In India, no commerical home composter was available till the Daily Dump product was launched.
It is designed for a single family as the “customer”. It is supported by a service backup and customer support. It actually helps families convert their wet waste into eco-friendly compost. The knowledge base is open-source to encourage micro-enterprises.

The Product and its elements

Daily Dump has designed a product with which anyone can convert kitchen waste into compost at home. The product, made of terra-cotta, is sourced from village potters. It is marketed through word-of-mouth referrals, media awareness, and their website. It is sold through channels including individuals, retail stores, and societies. The designs are ‘open source’, so individuals in other locations can replicate, adapt, build on, sell and use – for wide and rapid propagation of the idea.

The current product works well in independent homes; and they are working on a ‘mechanical composter’ for use in flats. Daily Dump’s vision is to see a composter pre-fitted in every flat sold in the country, as a standard fitting. Daily Dump not only retro fits composters at homes and other establishments but also provides maintenance advice and assistance through its service plans, essentially allowing you to just dump and letting nature and Daily Dump do the rest.

Product Range

This product, in addition to reducing waste, serves as a way to get over the social stigma attached to waste in our country. Without being preachy it makes the job of taking care of your waste “doable” and “possible”.

The potters who make the terra cotta pots have benefited significantly – their profitability has increased since they started making these products.

The Team

The current Daily Dump team comprises of:
Poonam Bir Kasturi (Founder), Delara Damania (Designer), Savitha, Shwetha, Vinita, Trupti, Sudheer and Anupama

Current Challenges

The challenge faced by the team presently is to create sustainable revenue streams and make money out of all the research and design work that they have done. The team has also learnt a lot and is looking to partner with NGO’s now to make strategic connections to enable waste to be managed better all over the country. Daily Dump has a robust design and an easily replicable one, which can be adapted by most people all over India.

Looking forward, Daily Dump is in the process of prototyping a mechanical composter to be retrofitted into homes in India. For this, they are looking to work with builders and see if this product can then enter into every home as a standard fitting.
The Daily Dump team is constantly trying to figure out:

• How to get builders to retrofit a composter in each balcony and utility?
• How to design a new mechanical composter such that it follows the cradle to cradle philosophy and yet is cheap and fits into the informal manufacturing setup that dots the Indian urban landscape?

Recognition

Daily Dump has received the following awards & honors:

• “Nominated for the INDEX awards 2007 – an international award to improve the quality of life
• Awarded the Green Product of the Year by Anchor Better Interior Excellence Awards 2007
• Made it to the final round of the TATA NEN Hottest Startups 2009.
• Indira International Innovation’s ‘Star Entrepreneur of the Year Award’, 2009
• Made it to the final round of the Sankalp Social Enterprise and Investment Forum Award 2009.

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5. Lighting up lives – Diya Foundation

Amarnath Tewary writes in this article at the BBC:

An Indian civil servant, SM Raju, has come up with a novel way of providing employment to millions of poor in the eastern state of Bihar.

The article quotes that about 44% of Bihar’s population is under the poverty line. And Bihar has not been able to successfully spend the NREGA funds allocated to them mostly due to lack of awareness. Here comes Raju’s idea of bringing in tree plantation as part of NREGA.

Raju’s program has brought in significant benefits, as he says:

“So the idea struck to my mind, why not involve families below the poverty line in social forestry and give them employment under this scheme for 100 days?

“Under the scheme, each family can earn a minimum of 10,200 rupees ($210).”

Read the complete article here, which lists how Raju conceptualized and executed this successful idea. A special thanks to reporter Amarnath Tewary for writing about this.

Link to original article: http://news.bbc.co.uk/2/hi/south_asia/8257563.stm
Link submitted by: Deepak and Prakash

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5. SourcePilani – Bringing the BPO to Rural India

SourcePilani provides high quality and low cost BPO services by leveraging the hitherto untapped talent that rural India has to offer to the growing Indian economy. In addition to providing employment to the local people, SourcePilani is also providing the rural youth an exposure to the paths of progress being witnessed in the bigger Indian cities.

The basic model followed by SourcePilani includes identifying youth from various schools/colleges who are interested in taking up a BPO career. Since most applicants are from Hindi medium of instruction, they are put through an English training course for a period of 3 months. Post this, the recruits are put on the job under the supervision of team leaders who groom the new comers and make them able to handle the tough requirements of a BPO career. As an outcome of all of this, the youth of Pilani have been able to increase their income levels and over a period of time the economic spectrum of the town will also be enhanced. This is a wonderful way of executing inclusive growth and progress. Here is a sample of a couple of recruits who have joined SourcePilani and how their lives has been transformed:

Rajendar Singh (Raju). Qualification: 10+2 (Hindi Medium) Raju like many of the youth in this part of the country was aspiring to get into the Indian army, unfortunately after several trials he couldn’t get through. His father is a Technician in the workshop in BITS Pilani and he was the only source of Income for a family of 4. Before joining SourcePilani, Raju lived the life of an unemployed for more than 3 years and SourcePilani gave him a chance to build his career in the BPO space. One year back he used to struggle to talk in English and his keyboard skills and computer skills were minimal. After undergoing a 3 month training Raju was put into on-the-job training where he honed his skills and improved upon his language capability. He started off with a petty salary which was <100 rupees a day a year ago and today with his hard work and sincerity he has been promoted to the level of Team Leader, for SourcePilani’s Internet Marketing Team. He manages complex jobs like Search Engine Optimization and Social Media Marketing and he heads a team of 5 members. Currently he draws a Salary of 5000 rupees which is a significant financial support for his family.

Pooja. Qualification: BSc. (Hindi Medium)
Pooja has been working with SourcePilani for over a year now. There are very few girls in the organization today and this is mostly because of the cultural aspects in Rajasthan. Pooja and her parents made the right decision to send her to work, by neglecting all the peer pressure from the society. Like Raju, even Pooja started off with a petty salary and today she earns a salary of over 5000 and she is able to fund the education of her two younger sisters.

Check out the following table to get an idea of the impact that SourcePilani is having on the economic progress of the town’s inhabitants:

To get a visual idea of what SourcePilani is doing and their impact on the society, please check out the video embed below:

If you are unable to see the embed above, please click here to view the video.

You can know more about SourcePilani and contact them at their website: www.sourcepilani.com

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Over years the Foundation has effectively played the role of a catalyst by creating knowledge through years of in-depth research, multiplying this knowledge through various platforms and recognizing breakthrough innovations through its Innovation for India Awards.

Innovation for India Awards is the prestigious recognition for business and Social entities that have done some amazing breakthroughs that could hold lessons across all sectors. This year the Innovation for India Awards has added a new category- Public Services, which includes all innovations by Central or State government or any wing of the government including public-private partnership has innovated and have displayed a ‘clear public impact’.

So far the Awards have been recognizing and applauding outstanding leadership with innovative focus in Business and Social arena. Its intent is to reward projects and businesses that make a real difference to India and community at large. Based on the criteria of uniqueness, impact & scalability, ‘India’s Best Innovations” are declared at these Awards. Over the last 3 years, 23 such innovators have been recognized which includes organisations like Kirloskar Brothers, BOSCH MICO and Titan Industries Limited & Azim Premji Foundation, MV Foundation, Trichy Police and Kudambashree, ITC IBD,  Evalueserve. Tata Motors was recognised for their spirit of Innovation – The NANO by being bestowed with the Global Game Changer Award at the 2008 Awards.

Any Indian company, social organization, government body and/or individuals who have successfully conceptualized and nurtured a brilliant idea, made it work and brought it to market is eligible to participate.

The three categories under which Innovation will be awarded are – Business Innovation (Products/Services, Business Model and Innovation in social space by a business organisation) and Social Innovation (innovation by a social organisation). Public Services Innovation (innovations by Central or State governments or any wing of the government including public-private partnership)

The guiding principles for selection of Awards are transparent, Qualitative, Consistent and Fair. A high profile jury consisting of India’s most respected and eminent personalities, will judge the Innovations on the basis of its uniqueness, sustainability and scalability through a rigorous four-stage selection process.

For the purpose of evaluation of candidates, and architecting the awards process, the Marico Innovation Foundation uses Erehwon Innovation Consulting’s path-breaking innovation methodology and framework. This methodology has been used successfully for innovation evaluation across various platforms globally.

Dr R A Mashelkar,FRS CSIR Bhatnagar Fellow, National Chemical Laboratory & Chairman of The Marico Innovation Foundation states that “The Foundation’s mission is to encourage Innovation in India, by providing the nation with a belief that Innovation is indispensable and is the way to leapfrog India into the center stage of global business leadership. Through these awards we want to commemorate projects and businesses that make a real difference to the country and community at large.”

“Innovation in India is a key theme in India’s global repositioning as an emerging economic superpower. With the second edition of the Innovation for India awards, the Marico Innovation Foundation seeks to continue to fuel innovation in India- amongst other achievements, let Indian businesses build a cascade of successful and enduring Indian Global brands,” believes Mr. Harsh Mariwala, Council Member, Marico Innovation Foundation & Chairman and Managing Director, Marico Limited

Photographs from last year’s event:

(from the left)-Actor & Director, Aamir Khan, Ad-Guru & Lyricist, Prasoon Joshi in discussion with Mr. Arun Maira, Chairman

Mr. Sam Balsara, CEO Madison, awarded Mr. Kunwer Sachdev, CEO Su-Kam Power Systems Ltd. for Innovation in Business Process

About Marico Innovation Foundation

The Marico Innovation Foundation was created in March 2003 under the stewardship of Dr. Ramesh Mashelkar. The Foundation’s Mission is to Fuel Innovation in India, by providing the nation with a belief that Innovation is possible and is the way to leapfrog India into the center stage of global business leadership. The Foundation also believes that a framework will enable leverage innovation for quantum growth. The foundation is steered by a governing council that oversees both its vision and direction.

The reach is first envisioned to cover the business community, both professional and entrepreneurial.  The reach will soon expand to future business leaders and the general public.  The Marico Innovation Foundation is led by its Council Members, who are visionaries like Dr R A Mashelkar, FRS, CSIR Bhatnagar Fellow, National Chemical Laboratory, Anu Aga, Chairman, Thermax, Sam Balsara, CEO, Madison, Ashwin Dani,  Vice Chairman, Asian Paints, Ranjan Kapur, Country Manager, WPP, Arun Maira, Chairman, Boston Consulting Group, Harsh Mariwala, Chairman & Managing Director,  Marico, K V Mariwala, EX-Director, Marico, Rajiv Narang, Chairman & Managing Director, Erehwon Innovation Consulting, Dorap Sopariwala, Consultant. Visit www.maricoinnovationfoundation.org for more information.

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Despite having a limited exposure to the literacy and information, their ability to interact with various people in public sphere and coming up with innovative ideas is extremely remarkable. Their works have been acknowledged and credited by leading National Dailies including The New Indian Express, The Hindu, Hindustan Times, Tehelka and various other dailies and weekly’s.

In 2008, the Khabar Lahariya group registered themselves as an independent organization, Pahal. With the incredible support from Nirantar, which is an acclaimed centre for gender and education, Pahal has now found its place in rural women’s media collectives of our country.

Khabar Lahariya carries out news that is of primary importance to the masses in and around these areas. Although they do have sections regarding current affairs, national and international news, they strongly highlight the cases of violence against women, issues on Dalits and more. This 8-page newsletter also covers issues on institutions like schools, marriage, health care and more.

Although these journalists do not come from strong literary background, they do ensure the quality does not receive a set back. Significant efforts have been made in order to improve their technical skills, their reporting and writing skills and more. Apart from the above, they also encourage public interactions and gather inputs to cater to the specific needs of the women. Meanwhile, frequent workshops are also being conducted by these women to encourage more writers and volunteers to have an in hand practical experience of running a newspaper.

Depending on the need of the hour, they hold meetings at their editorial office to divide their beats and after enormous research and writing they go all the way to the nearest city Allahabad for printing.

Click on the image below to read an issue of Khabhar Lahariya:

These phenomenal revolutionaries, who have gone beyond their capacity to go on fields, have received the prestigious Chameli Devi Jain Award for Outstanding Woman Mediaperson. Also, three members of the group have received fellowships from the Dalit Foundation in 2004, for reporting on issues related to rights of the Dalit community.

Overwhelming technological cloud has also been bestowed upon the offices of KL as they now work on computers with broadband connections. The challenge of consistently making an outstanding appearance in the face of media and having an unbiased opinion regarding the political scenario of our country comes very easily to them. They aren’t restricted in writing what their leaders want them to write. They write information regarding subjects that pertain to them. Hats off to the women behind this initiative, they have managed to achieve what many of us with enough resources have been unable to do!

Read more details about Khabar Lahariya, including how the paper is produced, edited and distributed at Nirantar’s website: NIRANTAR

This article written by guest reporter Jheel Parekh.
All images courtesy NIRANTAR.

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5. Doctor couple does wonders for tribals at Sittilingi