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Google Unveils the ‘Knowledge Graph’ with Real Answers and Not Just Links!

Navneet Kaushal — Thu, 17 May 2012 13:30:46 +0000

Google has formally introduced its “Knowledge Graph” with the tagline- “things not strings”. This means get ready to get real answers and not just links. Google will share its knowledge with users on many things including: places, people, things, technology, entertainment,...

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How Can Advertisers Prepare for the Travel Season – Infographic!

Navneet Kaushal — Thu, 17 May 2012 11:55:22 +0000

Google AdWords has released an infographic answering the question- how do the travel advertisers prepare for the vacation season. The infographic shows five decision making stages of anyone’s travel plans. If advertisers can reach their target at any of these stages, then they are most...

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Google De-indexing Free Directories?

Navneet Kaushal — Thu, 17 May 2012 11:39:20 +0000

The search forums are ablaze with discussions of Google possible dropping a hundred directories from its search results. It was first brought to light by Barry Schwartz when he found a WebmasterWorld thread where search engine optimization professionals had noted that a number of free directory...

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Facebook Introduces App Center!

Navneet Kaushal — Tue, 15 May 2012 11:55:20 +0000

Facebook has announced a new App Center service, which will be a “a new place for people to find social apps”. This App Center has been designed to allow more apps to be created successfully on the iOS and Android mobile platforms, as well as desktop- and web-based...

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Shifting SERPs – ‘It’s not a Penguin Update’ Says Google!

Navneet Kaushal — Tue, 15 May 2012 11:09:46 +0000

With the SEOs struggling to sit up after the Penguin Update smack, there has been additional anxiety created by the rapid shifts in the SERPs noted in the past 24 hours. Webmasters have shared this on forums that Google search results are showing a lot of movement. The word spread that it was a...

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Presenting the ‘New Bing’ With a Social Sidebar & 3 Column Search Results!

Navneet Kaushal — Fri, 11 May 2012 16:36:26 +0000

Bing has re-launched its search engine with a ‘social’ face. In the coming days the users in the United States will see and experience the ‘New Bing’; and the changes will roll out globally in the coming few weeks. Those wanting to experience the changes can head...

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How to Implement Google Rel=Author Markup!

Navneet Kaushal — Fri, 11 May 2012 11:00:03 +0000

It is really beneficial for you to claim the authorship of your online content. When your author information appears next to your content, it stands way too prominently and looks much more credible in search listings. And this results in you getting higher click through rates, for free! Google...

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Digital Analytics India Symposium to Be Held in Bangalore on 8th June!

Navneet Kaushal — Fri, 11 May 2012 07:18:39 +0000

It is finally happening! The event that all digital analytics and research professionals were looking forward to- the DAA India Symposium. Participants get to meet, listen to and interact with industry leaders and world class speakers. Read more on Digital Analytics India Symposium to Be Held in...

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New Bulk Listing Management Tool Introduced by Google Places!

Navneet Kaushal — Wed, 09 May 2012 11:09:00 +0000

Google Places has introduced an upgraded bulk listing management tool. These improvements are aimed at helping the business owners and search marketing professionals with multiple locations. The new features allow for more convenient upload and management processes. Read more on New Bulk...

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Google Webmaster Tools Revamps Navigation-Dashboard and Homepage!

Navneet Kaushal — Tue, 08 May 2012 12:09:25 +0000

Webmaster Tools is riding on a wave of change. They started off with spring cleaning in April and now have made changes to the navigation, dashboard, and the home page. The new and ‘improved’ navigation structure has the following groups: Read more on Google Webmaster Tools...

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Google Redesigns the AdSense Payment Page!

Navneet Kaushal — Tue, 08 May 2012 10:55:25 +0000

Google has updated the AdSense payment page with a new design, improved navigation and more flexibility with the payment settings. As Google said, "We’ll soon be introducing some changes to the “Payments” and “Account settings” pages in your AdSense account. At the...

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Google’s View of Font Replacement – Video!

Navneet Kaushal — Tue, 08 May 2012 10:41:50 +0000

Google’s Matt Cutts has come up with a new video addressing the query: How does Google view font replacement? Whether webmasters use Cufon, SIFR, FLIR, how do they fare in front of Google, this query was answered by Matt Cutts. Read more on Google’s View of Font Replacement –...

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Post Google Penguin Link Building Tips!

Navneet Kaushal — Mon, 07 May 2012 12:27:04 +0000

The World Wide Web is buzzing with ideas and advice to rise back again after being pecked by the Penguin. Webmasters are contemplating on ways to beat the Penguin and we have been discussing for ways of Penguin recovery too. Read more on Post Google Penguin Link Building Tips!… Post...

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Google India Launches ‘Site Clinic’ – Search Quality Team to Check Sites!

Navneet Kaushal — Sat, 05 May 2012 13:49:13 +0000

The Search Quality team at Google India has launched a site clinic where they will analyze the websites submitted to their ‘clinic’. The clinic will check the websites and then advice on the changes and improvements needed for the site to fare better in Google's organic search...

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Google Does 53 Updates to its Search Algorithm in April!

Navneet Kaushal — Sat, 05 May 2012 13:34:03 +0000

Google has released a list search updates that came in to effect in the month of April. This is apart from the Penguin update, Panda 3.5 Refresh and the Panda 3.6 Rollout that has happened in the last couple of weeks. 53 changes that affect search results. Read more on Google Does 53 Updates...

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Google Updates PageRank!

Navneet Kaushal — Fri, 04 May 2012 13:47:21 +0000

New Google PageRank update is here. Twitter is buzzing with the updates. This update has come after 3 months after the last one happened in February 2012. Google updates its PageRank every few months, though it doesn’t directly affect the organic search rankings. However...

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Panda 3.6 Update on 27th April – Now Official!

Navneet Kaushal — Fri, 04 May 2012 13:06:50 +0000

Google has confirmed has confirmed Panda Update 3.6 happened on 27th April. However not many websites have been affected by the update. Panda 3.6 came as a surprise after the recent Panda 3.5 update on 19th April. Google maintains a gap of 6 weeks to refresh Panda. Read more on Panda...

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Track Links with the Google Analytics New Backlink URL Report!

Navneet Kaushal — Fri, 04 May 2012 12:59:03 +0000

"The Google Analytics team has announced that webmasters will now be able to see backlink URLs, post titles, and more right within the new Social reports. As Google threw further light on these automated reports, “These reports provide another layer of social insight showing which of your...

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Penguin Update – SEOs & Webmaster Trying to Dig their Way Out!

Navneet Kaushal — Thu, 03 May 2012 12:42:25 +0000

It was a dark day for search professionals when Google rolled out the Penguin Update on April 24th. SEOs are working nonstop to gather the reasons their sites have lost their rankings and what can they do to recover. Google said that the update was against webspam; and the sites with...

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Bing Search Result Pages Gets A New Look!

Navneet Kaushal — Thu, 03 May 2012 10:25:50 +0000

The Bing search results page has a whole new design. Bing’s new design goes for a de-cluttered clear look so that users can scan results easily without being distracted. The design is a result of Bing’s experiments on the same post user feedback. The clean new look aims for better...

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