http://blog.businesswire.com Plugging Into New Media and the Alphabet Soup of PR, IR, SOX, SEO, etc. Wed, 30 May 2012 11:57:02 +0000 en hourly 1 http://wordpress.com/ http://s2.wp.com/i/buttonw-com.png http://blog.businesswire.com Copyright Business Wire - A Berkshire Hathaway Companypress,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationsBusiness/Management & MarketingBusiness/Business Newsmonika.maeckle@businesswire.comBusiness WireBusiness Wirenopress,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationsPress Release Advice from Business Wire "All Things Press Release," a podcast about, well, all things press release, with three-minute-or-less podcasts that address the most frequently asked questions posed to Business Wire editors and account staff. The podcast, a production of Business Wire, aims to help communicators large and small get the most out of press release efforts. Tips, how-tos and guidance based on experience will be served up courtesy of Business Wire staff and outside counsel alike. http://feedproxy.google.com/~r/allthingspressrelease/~3/KddNM4f6S1U/ http://blog.businesswire.com/2010/06/25/getting-into-google-news-all-things-press-release-podcast/#comments Fri, 25 Jun 2010 21:26:24 +0000 monika.maeckle@businesswire.com (Business Wire) http://blog.businesswire.com/?p=3112 Getting your press release into Google News is a priority for those who issue press releases.  While we go to great lengths behind the scenes to ensure that happens, the structure of your press release also plays a huge role. In this edition of the All Things Press Release podcast, our EON Product Manager Joseph Miller provides simple [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=3112&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/KddNM4f6S1U" height="1" width="1"/> http://blog.businesswire.com/2010/06/25/getting-into-google-news-all-things-press-release-podcast/feed/ 0 Joseph Miller, EON Product Manager ATPRlogo_rv1 noGetting your press release into Google News is a priority for those who issue press releases.  While we go to great lengths behind the scenes to ensure that happens, the structure of your press release also plays a huge role. In this edition of the All ThBusiness WireGetting your press release into Google News is a priority for those who issue press releases.  While we go to great lengths behind the scenes to ensure that happens, the structure of your press release also plays a huge role. In this edition of the All Things Press Release podcast, our EON Product Manager Joseph Miller provides simple [...]press,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2010/06/25/getting-into-google-news-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/_F1zgTGth_o/ http://blog.businesswire.com/2010/03/04/getting-the-most-out-of-your-headlines-all-things-press-release-podcast/#comments Thu, 04 Mar 2010 21:44:52 +0000 monika.maeckle@businesswire.com (Business Wire) http://blog.businesswire.com/?p=2322 Great press releases start with great headlines.  More and more press release writers are learning that a great headline is not only about being catchy, but also about applying SEO best practices in order to maximize your  reach in search engines. In this edition of  the  All Things Press Release podcast, our EON Product Manager Joseph [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=2322&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/_F1zgTGth_o" height="1" width="1"/> http://blog.businesswire.com/2010/03/04/getting-the-most-out-of-your-headlines-all-things-press-release-podcast/feed/ 0 Joseph Miller, EON Product Manager ATPRlogo_rv1 noGreat press releases start with great headlines.  More and more press release writers are learning that a great headline is not only about being catchy, but also about applying SEO best practices in order to maximize your  reach in search engines. In thisBusiness WireGreat press releases start with great headlines.  More and more press release writers are learning that a great headline is not only about being catchy, but also about applying SEO best practices in order to maximize your  reach in search engines. In this edition of  the  All Things Press Release podcast, our EON Product Manager Joseph [...]press,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2010/03/04/getting-the-most-out-of-your-headlines-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/XWXN4qzaL90/ http://blog.businesswire.com/2010/02/26/how-many-links-are-enough-it-depends-all-things-press-release-podcast/#comments Fri, 26 Feb 2010 16:43:41 +0000 monika.maeckle@businesswire.com (Business Wire) http://businesswired.wordpress.com/?p=2276 We talk a lot about links in press releases at Business Wire.  Why? Because links are important signposts for both readers and search engine robots.   They can help with your page rank, drive traffic to your website, amplify your message and help increase engagement and understanding. In this edition of  the  All Things Press Release podcast, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=2276&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/XWXN4qzaL90" height="1" width="1"/> http://blog.businesswire.com/2010/02/26/how-many-links-are-enough-it-depends-all-things-press-release-podcast/feed/ 1 Monika Maeckle, Vice President New Media Business Wire ATPRlogo_rv1 noWe talk a lot about links in press releases at Business Wire.  Why? Because links are important signposts for both readers and search engine robots.   They can help with your page rank, drive traffic to your website, amplify your message and help increaseBusiness WireWe talk a lot about links in press releases at Business Wire.  Why? Because links are important signposts for both readers and search engine robots.   They can help with your page rank, drive traffic to your website, amplify your message and help increase engagement and understanding. In this edition of  the  All Things Press Release podcast, [...]press,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2010/02/26/how-many-links-are-enough-it-depends-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/Kuq2sJmYKeo/ http://blog.businesswire.com/2010/01/28/when-press-releases-go-global-timing-important-all-things-press-release-podcast/#comments Thu, 28 Jan 2010 20:34:55 +0000 monika.maeckle@businesswire.com (Business Wire) http://businesswired.wordpress.com/?p=2174 Timing is everything, especially when press releases go global, says Marianne Pohl, an editor in Business Wire&#8217;s London newsroom. All Things Press Release launches a &#8220;Going Global with Your Press Release&#8221; podcast series today with an episode on timing. Marianne shares tips on what to consider when sending press releases across time zones around the world. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=2174&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/Kuq2sJmYKeo" height="1" width="1"/> http://blog.businesswire.com/2010/01/28/when-press-releases-go-global-timing-important-all-things-press-release-podcast/feed/ 0 Monika Maeckle, Vice President New Media Business Wire ATPRlogo_rv1 noTiming is everything, especially when press releases go global, says Marianne Pohl, an editor in Business Wire&#8217;s London newsroom. All Things Press Release launches a &#8220;Going Global with Your Press Release&#8221; podcast series today with an epiBusiness WireTiming is everything, especially when press releases go global, says Marianne Pohl, an editor in Business Wire&#8217;s London newsroom. All Things Press Release launches a &#8220;Going Global with Your Press Release&#8221; podcast series today with an episode on timing. Marianne shares tips on what to consider when sending press releases across time zones around the world. [...]press,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2010/01/28/when-press-releases-go-global-timing-important-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/_t6X3N_-1ms/ http://blog.businesswire.com/2009/11/02/heinz-press-release-case-study-all-things-press-release-podcast/#comments Mon, 02 Nov 2009 20:24:09 +0000 monika.maeckle@businesswire.com (Business Wire) http://businesswired.wordpress.com/?p=1841 Latching onto a timely news hook can make your press release reap big results online. Hear the details in this edition of the All Things Press Release podcast<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=1841&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/_t6X3N_-1ms" height="1" width="1"/> http://blog.businesswire.com/2009/11/02/heinz-press-release-case-study-all-things-press-release-podcast/feed/ 0 Monika Maeckle, Vice President New Media Business Wire ATPRlogo_rv1 noLatching onto a timely news hook can make your press release reap big results online. Hear the details in this edition of the All Things Press Release podcastBusiness WireLatching onto a timely news hook can make your press release reap big results online. Hear the details in this edition of the All Things Press Release podcastpress,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2009/11/02/heinz-press-release-case-study-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/jVsiHImj8d0/ http://blog.businesswire.com/2009/08/28/turn-your-press-release-into-an-advisory-all-things-press-release-podcast/#comments Fri, 28 Aug 2009 16:00:00 +0000 monika.maeckle@businesswire.com (Business Wire) http://businesswired.wordpress.com/?p=1633 The best way to publicize an event is to turn your press release into an advisory. Learn more at the All Things Press Release podcast.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=1633&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/jVsiHImj8d0" height="1" width="1"/> http://blog.businesswire.com/2009/08/28/turn-your-press-release-into-an-advisory-all-things-press-release-podcast/feed/ 0 Monika Maeckle, Vice President New Media Business Wire ATPRlogo_rv1 noThe best way to publicize an event is to turn your press release into an advisory. Learn more at the All Things Press Release podcast.Business WireThe best way to publicize an event is to turn your press release into an advisory. Learn more at the All Things Press Release podcast.press,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2009/08/28/turn-your-press-release-into-an-advisory-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/ZE6grKNcqHA/ http://blog.businesswire.com/2009/08/24/add-twitter-to-your-press-release-all-things-press-release-podcast/#comments Mon, 24 Aug 2009 16:44:53 +0000 monika.maeckle@businesswire.com (Business Wire) http://businesswired.wordpress.com/?p=1593 Should you add Twitter to your Press Release? We think so. Listen to the All Things Press Release podcast to find out how to do it.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=1593&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/ZE6grKNcqHA" height="1" width="1"/> http://blog.businesswire.com/2009/08/24/add-twitter-to-your-press-release-all-things-press-release-podcast/feed/ 0 Monika Maeckle, Vice President New Media Business Wire ATPRlogo_rv1 noShould you add Twitter to your Press Release? We think so. Listen to the All Things Press Release podcast to find out how to do it.Business WireShould you add Twitter to your Press Release? We think so. Listen to the All Things Press Release podcast to find out how to do it.press,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2009/08/24/add-twitter-to-your-press-release-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/TSCG--A3R6o/ http://blog.businesswire.com/2009/08/20/become-a-media-resource-all-things-press-release-podcast/#comments Thu, 20 Aug 2009 15:39:22 +0000 monika.maeckle@businesswire.com (Business Wire) http://businesswired.wordpress.com/?p=1536 Want more media coverage for your press release? Try becoming a true media resource. More in the All Things Press Release podcast<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=1536&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/TSCG--A3R6o" height="1" width="1"/> http://blog.businesswire.com/2009/08/20/become-a-media-resource-all-things-press-release-podcast/feed/ 0 Monika Maeckle, Vice President New Media Business Wire ATPRlogo_rv1 noWant more media coverage for your press release? Try becoming a true media resource. More in the All Things Press Release podcastBusiness WireWant more media coverage for your press release? Try becoming a true media resource. More in the All Things Press Release podcastpress,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2009/08/20/become-a-media-resource-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/K_eASr42KjA/ http://blog.businesswire.com/2009/08/14/adding-multimedia-to-your-press-release-press-release-tips-from-the-all-things-press-release-podcast/#comments Fri, 14 Aug 2009 17:00:00 +0000 monika.maeckle@businesswire.com (Business Wire) http://businesswired.wordpress.com/?p=1459 Adding Multimedia to Your Press Release is covered in the All Things Press Release Podcast on Press Release Tips<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=1459&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/K_eASr42KjA" height="1" width="1"/> http://blog.businesswire.com/2009/08/14/adding-multimedia-to-your-press-release-press-release-tips-from-the-all-things-press-release-podcast/feed/ 0 Monika Maeckle, Vice President New Media Business Wire ATPRlogo_rv1 noAdding Multimedia to Your Press Release is covered in the All Things Press Release Podcast on Press Release TipsBusiness WireAdding Multimedia to Your Press Release is covered in the All Things Press Release Podcast on Press Release Tipspress,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2009/08/14/adding-multimedia-to-your-press-release-press-release-tips-from-the-all-things-press-release-podcast/ http://feedproxy.google.com/~r/allthingspressrelease/~3/oWlVEYXp3SU/ http://blog.businesswire.com/2009/07/23/all-things-press-release-podcast-how-much-does-it-cost-to-send-a-press-release/#comments Thu, 23 Jul 2009 17:23:48 +0000 monika.maeckle@businesswire.com (Business Wire) http://businesswired.wordpress.com/?p=1356 How Much Does it Cost to Send A Press Release? The All Things Press Release podcast explores this question.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.businesswire.com&#038;blog=582578&#038;post=1356&#038;subd=businesswired&#038;ref=&#038;feed=1" width="1" height="1" /><img src="http://feeds.feedburner.com/~r/allthingspressrelease/~4/oWlVEYXp3SU" height="1" width="1"/> http://blog.businesswire.com/2009/07/23/all-things-press-release-podcast-how-much-does-it-cost-to-send-a-press-release/feed/ 0 Monika Maeckle, Vice President New Media Business Wire ATPRlogo_rv1 noHow Much Does it Cost to Send A Press Release? The All Things Press Release podcast explores this question.Business WireHow Much Does it Cost to Send A Press Release? The All Things Press Release podcast explores this question.press,release,pr,press,release,tips,press,releases,news,release,news,releases,public,relationshttp://blog.businesswire.com/2009/07/23/all-things-press-release-podcast-how-much-does-it-cost-to-send-a-press-release/ Copyright Business Wire - A Berkshire Hathaway CompanyBusiness WirenonadultPress Release Advice from Business Wire