Whenever a client asks about including video in email campaigns, the solution has usually been to take a screenshot of the video and drop a play button on top. That image is linked to a landing page where the subscriber can watch the video.
Now, there's a way. With some elbow grease, you can include playable videos in your email communications.
By: Jeff Dellapina, Silverpop
Yahoo recently announced that it's releasing old and inactive Yahoo IDs and their matching email addresses. As a result, Yahoo users that have not logged in for 12 months will lose their Yahoo ID and reassigned. This covers all Yahoo-owned but not managed domains, worldwide (yahoo.com, yahoo.co.uk, yahoo.fr, etc.). Domains that Yahoo hosts mail for, but does not own, will not be impacted (att.net, Btinternet.com, etc.)
Is impulse buying dead? The days of "Buy One, Get One," and "Pay nothing now," seem to be waning. The bonus "carrying case," complimentary "set of steak knives," and the not-so "Free Trial" are clearly not driving people to the phone like they once did. As multimedia offers give more and more away up front margins and multiples are being eroded for what equates to only average, if not below average conversion. Why?
List Services Corporation (LSC) hosted Google in-house on Tuesday as a part of Google’s Engage Connect event. Executives and marketing leaders from area businesses arrived to network and talk all things digital. Guests represented companies including Boehringer-Ingelheim, Ethan Allen, Porter & Chester Institute, Time-Warner Cable, and The Taunton Press.
First time available - Brand new to market! Reach 100% DTP subscribers to various city regional magazines! These readers are affluent, stable, saavy, and educated.
Subscribers are interested in editorials that focus on entertainment, politics, social scenes, arts, culture, travel and much more that their city magazine has to offer. These publications offer the best coverage of each city.
You can also read more on the CityMag Masterfile by visiting listservices.com/citymag
Mr. Charlie Tarzian, List Services’ Chief Strategic Officer, will lead the effort as GelStat’s Chief Marketing Officer
Since 1970, Gulfshore Life magazine has captured the vibrant spirit, style and natural beauty of Southwest Florida’s Gulf Coast, from Fort Myers and Cape Coral d
Brand New to List Services Corporation!
MADAM MACKENZIE ASTROLOGY READINGS - new to the market!
The cards predict great response on your next mailing with these mystical buyers. Members use astrology to better apperciate and respect - not just intellectually understand- the wondrous variability among human beings in a way that is difficult to achieve their goals. These consumers have paid $15-$40.00 for a reading, astrology has a strong predictive capability to help guide them.
With over $18 billion in sales in 2011, Capgemini is in an enviable, but difficult position.
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