Startup BizCast - The Small Business Advice Podcast https://endgamepr.com/blog/category/startupbizcast/ Small business advice, tips, and education in a short enough format for busy business owners. Wed, 08 May 2019 17:54:30 +0000 en-US hourly 1 Steve Mullen no episodic Copyright 2018, EndGame Public Relations, LLC Copyright © EndGame Public Relations 2018 podcast Startup BizCast https://endgamepr.com/wp-content/uploads/powerpress/sb-logo-domain-3000x3000.png https://endgamepr.com/blog/category/startupbizcast/ TV-G a6f27500-c884-5723-9da2-7d97bdac3995 106094581 small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relationsStartup BizCast, hosted by Steve Mullen, offers news, advice and education for small business owners. The program is produced by EndGame PR, a social media public relations firm based near Richmond, Virginia. For more information, please visit http://endgamepr.com/startupbizcast/ .The Small Business Advice Podcaststeve@endgamepr.comSteve Mullen Startup BizCast #106 – Rules for Social Media During a National Crisis https://endgamepr.com/blog/2019/05/08/startup-bizcast-106-rules-for-social-media-during-a-national-crisis/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-106-rules-for-social-media-during-a-national-crisis Wed, 08 May 2019 17:54:30 +0000 https://endgamepr.com/?p=3453 People like to call social media the new town hall, and it truly is.  Whenever there’s a big news event, people hop onto sites like Facebook and Twitter to talk about it.  But, what should your business do with its social media presence during a national tragedy or massive news event?  In this episode of […]

The post Startup BizCast #106 – Rules for Social Media During a National Crisis first appeared on EndGame Public Relations.]]>

People like to call social media the new town hall, and it truly is.  Whenever there’s a big news event, people hop onto sites like Facebook and Twitter to talk about it.  But, what should your business do with its social media presence during a national tragedy or massive news event?  In this episode of Startup BizCast, host Steve Mullen talks about just that, and gives a few rules to follow.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

Thanks to Ray Santelli from Trident Solutions Group for suggesting this episode topic!  If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #106 – Rules for Social Media During a National Crisis first appeared on EndGame Public Relations.]]> Steve Mullen full 5:00 3453 steve@endgamepr.com (Steve Mullen)noPeople like to call social media the new town hall, and it truly is.  Whenever there’s a big news event, people hop onto sites like Facebook and Twitter to talk about it.  But, what should your business do with its social media presence during a national tragedy or massive news event?  In this episode of […] The post Startup BizCast #106 – Rules for Social Media During a National Crisis first appeared on EndGame Public Relations.People like to call social media the new town hall, and it truly is.  Whenever there’s a big news event, people hop onto sites like Facebook and Twitter to talk about it.  But, what should your business do with its social media presence during a national tragedy or massive news event?  In this episode of […] The post Startup BizCast #106 – Rules for Social Media During a National Crisis first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #105 – Finding Time to Do The Work https://endgamepr.com/blog/2019/04/10/startup-bizcast-105-finding-time-to-do-the-work/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-105-finding-time-to-do-the-work Wed, 10 Apr 2019 19:17:36 +0000 https://endgamepr.com/?p=3433 Having too much work is a great problem to have, until it’s so much that you don’t have time to actually do the work.  In this episode of Startup BizCast, host Steve Mullen gives some advice on what to do when that “great problem to have” gets out of control. To ensure you don’t miss […]

The post Startup BizCast #105 – Finding Time to Do The Work first appeared on EndGame Public Relations.]]>

Having too much work is a great problem to have, until it’s so much that you don’t have time to actually do the work.  In this episode of Startup BizCast, host Steve Mullen gives some advice on what to do when that “great problem to have” gets out of control.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

Thanks to Ray Santelli from Trident Solutions Group for suggesting this episode topic!  If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #105 – Finding Time to Do The Work first appeared on EndGame Public Relations.]]> Steve Mullen full 5:38 3433 steve@endgamepr.com (Steve Mullen)noHaving too much work is a great problem to have, until it’s so much that you don’t have time to actually do the work.  In this episode of Startup BizCast, host Steve Mullen gives some advice on what to do when that “great problem to have” gets out of control. To ensure you don’t miss […] The post Startup BizCast #105 – Finding Time to Do The Work first appeared on EndGame Public Relations.Having too much work is a great problem to have, until it’s so much that you don’t have time to actually do the work.  In this episode of Startup BizCast, host Steve Mullen gives some advice on what to do when that “great problem to have” gets out of control. To ensure you don’t miss […] The post Startup BizCast #105 – Finding Time to Do The Work first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #104 – What Not to Do in PR https://endgamepr.com/blog/2019/03/21/startup-bizcast-104-what-not-to-do-in-pr/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-104-what-not-to-do-in-pr Thu, 21 Mar 2019 18:33:51 +0000 https://endgamepr.com/?p=3430 As the owner of PR and social media firm, Startup BizCast host Steve Mullen knows where a lot of the landmines are hidden in that world, and how to avoid them.  In this episode, he talks about he biggest mistakes that can be made in several different areas of public relations. To ensure you don’t […]

The post Startup BizCast #104 – What Not to Do in PR first appeared on EndGame Public Relations.]]>

As the owner of PR and social media firm, Startup BizCast host Steve Mullen knows where a lot of the landmines are hidden in that world, and how to avoid them.  In this episode, he talks about he biggest mistakes that can be made in several different areas of public relations.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #104 – What Not to Do in PR first appeared on EndGame Public Relations.]]> Steve Mullen full 4:49 3430 steve@endgamepr.com (Steve Mullen)noAs the owner of PR and social media firm, Startup BizCast host Steve Mullen knows where a lot of the landmines are hidden in that world, and how to avoid them.  In this episode, he talks about he biggest mistakes that can be made in several different areas of public relations. To ensure you don’t […] The post Startup BizCast #104 – What Not to Do in PR first appeared on EndGame Public Relations.As the owner of PR and social media firm, Startup BizCast host Steve Mullen knows where a lot of the landmines are hidden in that world, and how to avoid them.  In this episode, he talks about he biggest mistakes that can be made in several different areas of public relations. To ensure you don’t […] The post Startup BizCast #104 – What Not to Do in PR first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #103 – Working From Home https://endgamepr.com/blog/2019/03/07/startup-bizcast-103-working-from-home/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-103-working-from-home Thu, 07 Mar 2019 19:08:42 +0000 https://endgamepr.com/?p=3419 Working from home is fantastic, but for many people it’s a serious struggle.  How do you get past the idea that there are other things you could do around the house OTHER than working?  In this episode, host Steve Mullen runs down some of the problems related to having a home office, and gives some […]

The post Startup BizCast #103 – Working From Home first appeared on EndGame Public Relations.]]>

Working from home is fantastic, but for many people it’s a serious struggle.  How do you get past the idea that there are other things you could do around the house OTHER than working?  In this episode, host Steve Mullen runs down some of the problems related to having a home office, and gives some tips to make you more productive.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

Thanks to Ray Santelli from Trident Solutions Group for suggesting this episode topic!  If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #103 – Working From Home first appeared on EndGame Public Relations.]]> Steve Mullen full 6:03 3419 steve@endgamepr.com (Steve Mullen)noWorking from home is fantastic, but for many people it’s a serious struggle.  How do you get past the idea that there are other things you could do around the house OTHER than working?  In this episode, host Steve Mullen runs down some of the problems related to having a home office, and gives some […] The post Startup BizCast #103 – Working From Home first appeared on EndGame Public Relations.Working from home is fantastic, but for many people it’s a serious struggle.  How do you get past the idea that there are other things you could do around the house OTHER than working?  In this episode, host Steve Mullen runs down some of the problems related to having a home office, and gives some […] The post Startup BizCast #103 – Working From Home first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #102 – Giving Free Advice https://endgamepr.com/blog/2019/02/20/startup-bizcast-102-giving-free-advice/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-102-giving-free-advice Wed, 20 Feb 2019 19:22:24 +0000 https://endgamepr.com/?p=3413 Have you ever gotten yourself in a long conversation with someone you thought could end up being a client, and they asked question after question about how you would handle certain situations?  Have you wondered whether you should really be giving out that information for free?  In this episode, host Steve Mullen talks about when it’s […]

The post Startup BizCast #102 – Giving Free Advice first appeared on EndGame Public Relations.]]>

Have you ever gotten yourself in a long conversation with someone you thought could end up being a client, and they asked question after question about how you would handle certain situations?  Have you wondered whether you should really be giving out that information for free?  In this episode, host Steve Mullen talks about when it’s okay to give out free advice.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

Thanks to Ray Santelli from Trident Solutions Group for suggesting this episode topic!  If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #102 – Giving Free Advice first appeared on EndGame Public Relations.]]> Steve Mullen full 5:18 3413 steve@endgamepr.com (Steve Mullen)noHave you ever gotten yourself in a long conversation with someone you thought could end up being a client, and they asked question after question about how you would handle certain situations?  Have you wondered whether you should really be giving out that information for free?  In this episode, host Steve Mullen talks about when it’s […] The post Startup BizCast #102 – Giving Free Advice first appeared on EndGame Public Relations.Have you ever gotten yourself in a long conversation with someone you thought could end up being a client, and they asked question after question about how you would handle certain situations?  Have you wondered whether you should really be giving out that information for free?  In this episode, host Steve Mullen talks about when it’s […] The post Startup BizCast #102 – Giving Free Advice first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #101 – Negotiating Against Yourself https://endgamepr.com/blog/2019/02/06/startup-bizcast-101-negotiating-against-yourself/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-101-negotiating-against-yourself Wed, 06 Feb 2019 18:41:24 +0000 https://endgamepr.com/?p=3410 Setting your prices for potential business is a hard thing, because most of the time the potential client doesn’t tell you how much they’re willing to pay you.  So, how can you make sure you’re not under-charging, or asking for so much that you don’t get the work?  Host Steve Mullen has some tips. To […]

The post Startup BizCast #101 – Negotiating Against Yourself first appeared on EndGame Public Relations.]]>

Setting your prices for potential business is a hard thing, because most of the time the potential client doesn’t tell you how much they’re willing to pay you.  So, how can you make sure you’re not under-charging, or asking for so much that you don’t get the work?  Host Steve Mullen has some tips.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #101 – Negotiating Against Yourself first appeared on EndGame Public Relations.]]> Steve Mullen full 6:29 3410 steve@endgamepr.com (Steve Mullen)noSetting your prices for potential business is a hard thing, because most of the time the potential client doesn’t tell you how much they’re willing to pay you.  So, how can you make sure you’re not under-charging, or asking for so much that you don’t get the work?  Host Steve Mullen has some tips. To […] The post Startup BizCast #101 – Negotiating Against Yourself first appeared on EndGame Public Relations.Setting your prices for potential business is a hard thing, because most of the time the potential client doesn’t tell you how much they’re willing to pay you.  So, how can you make sure you’re not under-charging, or asking for so much that you don’t get the work?  Host Steve Mullen has some tips. To […] The post Startup BizCast #101 – Negotiating Against Yourself first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #100 – Where People Get Their News https://endgamepr.com/blog/2019/01/09/startup-bizcast-100-where-people-get-their-news/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-100-where-people-get-their-news Wed, 09 Jan 2019 19:12:03 +0000 https://endgamepr.com/?p=3404 If you want to speak to your audience through traditional media relations, advertising, or social media, you need to know where to find them.  In this episode of Startup BizCast, host Steve Mullen talks about a new survey on the subject that has some groundbreaking results. If you’d like to read more about the survey, […]

The post Startup BizCast #100 – Where People Get Their News first appeared on EndGame Public Relations.]]>

If you want to speak to your audience through traditional media relations, advertising, or social media, you need to know where to find them.  In this episode of Startup BizCast, host Steve Mullen talks about a new survey on the subject that has some groundbreaking results.

If you’d like to read more about the survey, check out this link.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #100 – Where People Get Their News first appeared on EndGame Public Relations.]]> Steve Mullen full 4:33 3404 steve@endgamepr.com (Steve Mullen)noIf you want to speak to your audience through traditional media relations, advertising, or social media, you need to know where to find them.  In this episode of Startup BizCast, host Steve Mullen talks about a new survey on the subject that has some groundbreaking results. If you’d like to read more about the survey, […] The post Startup BizCast #100 – Where People Get Their News first appeared on EndGame Public Relations.If you want to speak to your audience through traditional media relations, advertising, or social media, you need to know where to find them.  In this episode of Startup BizCast, host Steve Mullen talks about a new survey on the subject that has some groundbreaking results. If you’d like to read more about the survey, […] The post Startup BizCast #100 – Where People Get Their News first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #99 – Advice for Sole Proprietors https://endgamepr.com/blog/2018/11/28/startup-bizcast-99-advice-for-sole-proprietors/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-99-advice-for-sole-proprietors Wed, 28 Nov 2018 19:30:29 +0000 https://endgamepr.com/?p=3392 It’s tough being the owner of a micro business or sole proprietorship.  In many cases, you’re the only one doing the work and you don’t have anyone to consult or bounce ideas off of.  In this episode, EndGame PR President Steve Mullen gives advice geared directly toward this type of business. To ensure you don’t […]

The post Startup BizCast #99 – Advice for Sole Proprietors first appeared on EndGame Public Relations.]]> It’s tough being the owner of a micro business or sole proprietorship.  In many cases, you’re the only one doing the work and you don’t have anyone to consult or bounce ideas off of.  In this episode, EndGame PR President Steve Mullen gives advice geared directly toward this type of business.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #99 – Advice for Sole Proprietors first appeared on EndGame Public Relations.]]> Steve Mullen full 4:39 3392 steve@endgamepr.com (Steve Mullen)noIt’s tough being the owner of a micro business or sole proprietorship.  In many cases, you’re the only one doing the work and you don’t have anyone to consult or bounce ideas off of.  In this episode, EndGame PR President Steve Mullen gives advice geared directly toward this type of business. To ensure you don’t […] The post Startup BizCast #99 – Advice for Sole Proprietors first appeared on EndGame Public Relations.It’s tough being the owner of a micro business or sole proprietorship.  In many cases, you’re the only one doing the work and you don’t have anyone to consult or bounce ideas off of.  In this episode, EndGame PR President Steve Mullen gives advice geared directly toward this type of business. To ensure you don’t […] The post Startup BizCast #99 – Advice for Sole Proprietors first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #98 – Are You Being Social? https://endgamepr.com/blog/2018/11/07/startup-bizcast-98-are-you-being-social/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-98-are-you-being-social Wed, 07 Nov 2018 16:00:11 +0000 https://endgamepr.com/?p=3388 Your business is probably on Facebook, Twitter, and LinkedIn.  You may even be on Instagram.  But, are you actually communicating, or are you just making announcements?  In this episode, EndGame PR President Steve Mullen gives some advice to ensure your social media efforts truly are social. To ensure you don’t miss a single episode of […]

The post Startup BizCast #98 – Are You Being Social? first appeared on EndGame Public Relations.]]> Your business is probably on Facebook, Twitter, and LinkedIn.  You may even be on Instagram.  But, are you actually communicating, or are you just making announcements?  In this episode, EndGame PR President Steve Mullen gives some advice to ensure your social media efforts truly are social.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #98 – Are You Being Social? first appeared on EndGame Public Relations.]]> Steve Mullen full 3:52 3388 steve@endgamepr.com (Steve Mullen)noYour business is probably on Facebook, Twitter, and LinkedIn.  You may even be on Instagram.  But, are you actually communicating, or are you just making announcements?  In this episode, EndGame PR President Steve Mullen gives some advice to ensure your social media efforts truly are social. To ensure you don’t miss a single episode of […] The post Startup BizCast #98 – Are You Being Social? first appeared on EndGame Public Relations.Your business is probably on Facebook, Twitter, and LinkedIn.  You may even be on Instagram.  But, are you actually communicating, or are you just making announcements?  In this episode, EndGame PR President Steve Mullen gives some advice to ensure your social media efforts truly are social. To ensure you don’t miss a single episode of […] The post Startup BizCast #98 – Are You Being Social? first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #97 – Finding Time for Social Media https://endgamepr.com/blog/2018/10/24/startup-bizcast-97-finding-time-for-social-media/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-97-finding-time-for-social-media Wed, 24 Oct 2018 15:23:03 +0000 https://endgamepr.com/?p=3384 It’s completely understandable that it’s hard to find time for social media when you’re a small business owner, but not doing it is a mistake.  In this episode, host Steve Mullen gives some advice to streamline your business social media processes and make sure you keep up to date. To ensure you don’t miss a […]

The post Startup BizCast #97 – Finding Time for Social Media first appeared on EndGame Public Relations.]]> It’s completely understandable that it’s hard to find time for social media when you’re a small business owner, but not doing it is a mistake.  In this episode, host Steve Mullen gives some advice to streamline your business social media processes and make sure you keep up to date.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #97 – Finding Time for Social Media first appeared on EndGame Public Relations.]]> Steve Mullen full 3:51 3384 steve@endgamepr.com (Steve Mullen)noIt’s completely understandable that it’s hard to find time for social media when you’re a small business owner, but not doing it is a mistake.  In this episode, host Steve Mullen gives some advice to streamline your business social media processes and make sure you keep up to date. To ensure you don’t miss a […] The post Startup BizCast #97 – Finding Time for Social Media first appeared on EndGame Public Relations.It’s completely understandable that it’s hard to find time for social media when you’re a small business owner, but not doing it is a mistake.  In this episode, host Steve Mullen gives some advice to streamline your business social media processes and make sure you keep up to date. To ensure you don’t miss a […] The post Startup BizCast #97 – Finding Time for Social Media first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #96 – Who Are Your Friends on Social Media? https://endgamepr.com/blog/2018/10/10/startup-bizcast-96-who-are-your-friends-on-social-media/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-96-who-are-your-friends-on-social-media Wed, 10 Oct 2018 14:48:59 +0000 https://endgamepr.com/?p=3375 This episode is all about who your friends are on social media, or, more specifically, who your friends should be.  Most business owners and social media managers maintain personal accounts that they don’t want to (and probably shouldn’t) mix with their business accounts.  While they may have figured out who they should connect with in […]

The post Startup BizCast #96 – Who Are Your Friends on Social Media? first appeared on EndGame Public Relations.]]> This episode is all about who your friends are on social media, or, more specifically, who your friends should be.  Most business owners and social media managers maintain personal accounts that they don’t want to (and probably shouldn’t) mix with their business accounts.  While they may have figured out who they should connect with in their personal life, their business life needs to be different.  How do you keep the two things separate?  How do you decide who should be a connection? Host Steve Mullen runs through all of the major social media outlets, and gives some advice on each.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #96 – Who Are Your Friends on Social Media? first appeared on EndGame Public Relations.]]> Steve Mullen full 6:28 3375 steve@endgamepr.com (Steve Mullen)noThis episode is all about who your friends are on social media, or, more specifically, who your friends should be.  Most business owners and social media managers maintain personal accounts that they don’t want to (and probably shouldn’t) mix with their business accounts.  While they may have figured out who they should connect with in […] The post Startup BizCast #96 – Who Are Your Friends on Social Media? first appeared on EndGame Public Relations.This episode is all about who your friends are on social media, or, more specifically, who your friends should be.  Most business owners and social media managers maintain personal accounts that they don’t want to (and probably shouldn’t) mix with their business accounts.  While they may have figured out who they should connect with in […] The post Startup BizCast #96 – Who Are Your Friends on Social Media? first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #95 – How Not to Spread Fake News https://endgamepr.com/blog/2018/09/26/startup-bizcast-95-how-not-to-spread-fake-news/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-95-how-not-to-spread-fake-news Wed, 26 Sep 2018 18:13:08 +0000 https://endgamepr.com/?p=3363 Our country has a fake news problem.  A lot of people use the term to describe news stories they simply disagree with, but truly the spread of incorrect news is a growing issue.  As a social media manager or business owner, how do you avoid making it worse?  Host Steve Mullen talks about fake news […]

The post Startup BizCast #95 – How Not to Spread Fake News first appeared on EndGame Public Relations.]]> Our country has a fake news problem.  A lot of people use the term to describe news stories they simply disagree with, but truly the spread of incorrect news is a growing issue.  As a social media manager or business owner, how do you avoid making it worse?  Host Steve Mullen talks about fake news in this episode, and gives advice on how to make sure what you’re posting is actually true news.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #95 – How Not to Spread Fake News first appeared on EndGame Public Relations.]]> Steve Mullen full 4:46 3363 steve@endgamepr.com (Steve Mullen)noOur country has a fake news problem.  A lot of people use the term to describe news stories they simply disagree with, but truly the spread of incorrect news is a growing issue.  As a social media manager or business owner, how do you avoid making it worse?  Host Steve Mullen talks about fake news […] The post Startup BizCast #95 – How Not to Spread Fake News first appeared on EndGame Public Relations.Our country has a fake news problem.  A lot of people use the term to describe news stories they simply disagree with, but truly the spread of incorrect news is a growing issue.  As a social media manager or business owner, how do you avoid making it worse?  Host Steve Mullen talks about fake news […] The post Startup BizCast #95 – How Not to Spread Fake News first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #94 – Social Media Customer Service https://endgamepr.com/blog/2018/09/10/startup-bizcast-94-social-media-customer-service/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-94-social-media-customer-service Mon, 10 Sep 2018 16:33:32 +0000 https://endgamepr.com/?p=3360 Customer service isn’t something that’s just done face-to-face or even over the phone anymore.  Customers have more of an upper hand now, because they can broadcast their complaints to the world via Facebook, Twitter and Instagram.  How do you, as a business owner or manager, deal with it?  In episode 94 of Startup BizCast, host […]

The post Startup BizCast #94 – Social Media Customer Service first appeared on EndGame Public Relations.]]> Customer service isn’t something that’s just done face-to-face or even over the phone anymore.  Customers have more of an upper hand now, because they can broadcast their complaints to the world via Facebook, Twitter and Instagram.  How do you, as a business owner or manager, deal with it?  In episode 94 of Startup BizCast, host Steve Mullen gives you several examples of situations, and what you should do to rectify them.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #94 – Social Media Customer Service first appeared on EndGame Public Relations.]]> Steve Mullen full 4:49 3360 steve@endgamepr.com (Steve Mullen)noCustomer service isn’t something that’s just done face-to-face or even over the phone anymore.  Customers have more of an upper hand now, because they can broadcast their complaints to the world via Facebook, Twitter and Instagram.  How do you, as a business owner or manager, deal with it?  In episode 94 of Startup BizCast, host […] The post Startup BizCast #94 – Social Media Customer Service first appeared on EndGame Public Relations.Customer service isn’t something that’s just done face-to-face or even over the phone anymore.  Customers have more of an upper hand now, because they can broadcast their complaints to the world via Facebook, Twitter and Instagram.  How do you, as a business owner or manager, deal with it?  In episode 94 of Startup BizCast, host […] The post Startup BizCast #94 – Social Media Customer Service first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #93 – Communication Across the Generations https://endgamepr.com/blog/2018/08/13/startup-bizcast-93-communication-across-the-generations/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-93-communication-across-the-generations Mon, 13 Aug 2018 16:44:12 +0000 https://endgamepr.com/?p=3352 In this episode, I mix it up a little and tackle a topic that’s more about internal communications than PR or social media.  When you have a business that employs people who may be from FOUR different generations, how do you deal with all of their different ways of communicating?  In this episode, host Steve […]

The post Startup BizCast #93 – Communication Across the Generations first appeared on EndGame Public Relations.]]> In this episode, I mix it up a little and tackle a topic that’s more about internal communications than PR or social media.  When you have a business that employs people who may be from FOUR different generations, how do you deal with all of their different ways of communicating?  In this episode, host Steve Mullen looks at the differences in the generations, and gives tips on how to make sure they all get the message.

Thanks to Rob Bruton, whose Facebook post inspired this episode.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #93 – Communication Across the Generations first appeared on EndGame Public Relations.]]> Steve Mullen full 6:46 3352 steve@endgamepr.com (Steve Mullen)noIn this episode, I mix it up a little and tackle a topic that’s more about internal communications than PR or social media.  When you have a business that employs people who may be from FOUR different generations, how do you deal with all of their different ways of communicating?  In this episode, host Steve […] The post Startup BizCast #93 – Communication Across the Generations first appeared on EndGame Public Relations.In this episode, I mix it up a little and tackle a topic that’s more about internal communications than PR or social media.  When you have a business that employs people who may be from FOUR different generations, how do you deal with all of their different ways of communicating?  In this episode, host Steve […] The post Startup BizCast #93 – Communication Across the Generations first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #92 – The Basics of Crisis Communication https://endgamepr.com/blog/2018/07/30/startup-bizcast-92-the-basics-of-crisis-communication/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-92-the-basics-of-crisis-communication Mon, 30 Jul 2018 18:52:58 +0000 https://endgamepr.com/?p=3349 No matter what kind of business you have, there’s a chance that something will happen that will lead to the media reaching out to find you for a story you didn’t really want to be a part of.  How you handle that is called crisis communications, and in this episode, host Steve Mullen runs through […]

The post Startup BizCast #92 – The Basics of Crisis Communication first appeared on EndGame Public Relations.]]> No matter what kind of business you have, there’s a chance that something will happen that will lead to the media reaching out to find you for a story you didn’t really want to be a part of.  How you handle that is called crisis communications, and in this episode, host Steve Mullen runs through some basics to help make sure you don’t inadvertently make the situation worse.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #92 – The Basics of Crisis Communication first appeared on EndGame Public Relations.]]> Steve Mullen full 4:15 3349 steve@endgamepr.com (Steve Mullen)noNo matter what kind of business you have, there’s a chance that something will happen that will lead to the media reaching out to find you for a story you didn’t really want to be a part of.  How you handle that is called crisis communications, and in this episode, host Steve Mullen runs through […] The post Startup BizCast #92 – The Basics of Crisis Communication first appeared on EndGame Public Relations.No matter what kind of business you have, there’s a chance that something will happen that will lead to the media reaching out to find you for a story you didn’t really want to be a part of.  How you handle that is called crisis communications, and in this episode, host Steve Mullen runs through […] The post Startup BizCast #92 – The Basics of Crisis Communication first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #91 – Is Media Relations Still Worth the Time? https://endgamepr.com/blog/2018/07/16/startup-bizcast-91-is-media-relations-still-worth-the-time/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-91-is-media-relations-still-worth-the-time Mon, 16 Jul 2018 13:44:54 +0000 https://endgamepr.com/?p=3339 It’s no secret that the traditional news media isn’t nearly as powerful or even healthy as it was just a decade or two ago.  Most people get the at least a portion of their news from social media these days.  So, is it really still worth the time to try to get coverage about your […]

The post Startup BizCast #91 – Is Media Relations Still Worth the Time? first appeared on EndGame Public Relations.]]> It’s no secret that the traditional news media isn’t nearly as powerful or even healthy as it was just a decade or two ago.  Most people get the at least a portion of their news from social media these days.  So, is it really still worth the time to try to get coverage about your business in newspapers, and on TV and radio?  Is media relations still worth the time?  In this episode, host Steve Mullen gives his opinion and backs it up with several reasons.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #91 – Is Media Relations Still Worth the Time? first appeared on EndGame Public Relations.]]> Steve Mullen full 3:23 3339 steve@endgamepr.com (Steve Mullen)noIt’s no secret that the traditional news media isn’t nearly as powerful or even healthy as it was just a decade or two ago.  Most people get the at least a portion of their news from social media these days.  So, is it really still worth the time to try to get coverage about your […] The post Startup BizCast #91 – Is Media Relations Still Worth the Time? first appeared on EndGame Public Relations.It’s no secret that the traditional news media isn’t nearly as powerful or even healthy as it was just a decade or two ago.  Most people get the at least a portion of their news from social media these days.  So, is it really still worth the time to try to get coverage about your […] The post Startup BizCast #91 – Is Media Relations Still Worth the Time? first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #90 – The Best Social Media Outlet for Your Business https://endgamepr.com/blog/2018/07/02/startup-bizcast-90-the-best-social-media-outlet-for-your-business/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-90-the-best-social-media-outlet-for-your-business Mon, 02 Jul 2018 14:02:11 +0000 https://endgamepr.com/?p=3304 I frequently have discussions with clients about which social media outlets they should be using to promote their organizations.  Most small to medium-sized businesses don’t have the time to focus on all of them, so how do you choose?  In this episode, host Steve Mullen will give details about each of the largest social media […]

The post Startup BizCast #90 – The Best Social Media Outlet for Your Business first appeared on EndGame Public Relations.]]> I frequently have discussions with clients about which social media outlets they should be using to promote their organizations.  Most small to medium-sized businesses don’t have the time to focus on all of them, so how do you choose?  In this episode, host Steve Mullen will give details about each of the largest social media sites and discuss which businesses would benefit most from having a presence there.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #90 – The Best Social Media Outlet for Your Business first appeared on EndGame Public Relations.]]> Steve Mullen full 3:58 3304 steve@endgamepr.com (Steve Mullen)noI frequently have discussions with clients about which social media outlets they should be using to promote their organizations.  Most small to medium-sized businesses don’t have the time to focus on all of them, so how do you choose?  In this episode, host Steve Mullen will give details about each of the largest social media […] The post Startup BizCast #90 – The Best Social Media Outlet for Your Business first appeared on EndGame Public Relations.I frequently have discussions with clients about which social media outlets they should be using to promote their organizations.  Most small to medium-sized businesses don’t have the time to focus on all of them, so how do you choose?  In this episode, host Steve Mullen will give details about each of the largest social media […] The post Startup BizCast #90 – The Best Social Media Outlet for Your Business first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #89 – Tips to Beat Social Media Writer’s Block https://endgamepr.com/blog/2018/06/18/startup-bizcast-89-tips-to-beat-social-media-writers-block/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-89-tips-to-beat-social-media-writers-block Mon, 18 Jun 2018 17:18:25 +0000 https://endgamepr.com/?p=3291 A social media content strategy is a great idea for organizations of all sizes, but at some point or another, it’s likely you’ll run out of ideas of what to write about.  What do you do then?  Panic?  Hopefully not.  In this episode of Startup BizCast, host Steve Mullen gives some tips to avoid social […]

The post Startup BizCast #89 – Tips to Beat Social Media Writer’s Block first appeared on EndGame Public Relations.]]> A social media content strategy is a great idea for organizations of all sizes, but at some point or another, it’s likely you’ll run out of ideas of what to write about.  What do you do then?  Panic?  Hopefully not.  In this episode of Startup BizCast, host Steve Mullen gives some tips to avoid social media writer’s block.

To ensure you don’t miss a single episode of Startup BizCast, subscribe via iTunes, Google Play, or Stitcher.  Also, be sure to like the Startup BizCast Facebook Page to receive updates and inside information.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #89 – Tips to Beat Social Media Writer’s Block first appeared on EndGame Public Relations.]]> Steve Mullen full 2:31 3291 steve@endgamepr.com (Steve Mullen)noA social media content strategy is a great idea for organizations of all sizes, but at some point or another, it’s likely you’ll run out of ideas of what to write about.  What do you do then?  Panic?  Hopefully not.  In this episode of Startup BizCast, host Steve Mullen gives some tips to avoid social […] The post Startup BizCast #89 – Tips to Beat Social Media Writer’s Block first appeared on EndGame Public Relations.A social media content strategy is a great idea for organizations of all sizes, but at some point or another, it’s likely you’ll run out of ideas of what to write about.  What do you do then?  Panic?  Hopefully not.  In this episode of Startup BizCast, host Steve Mullen gives some tips to avoid social […] The post Startup BizCast #89 – Tips to Beat Social Media Writer’s Block first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #88 – Is it Time to Quit Facebook? https://endgamepr.com/blog/2018/06/04/startup-bizcast-88-is-it-time-to-quit-facebook/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-88-is-it-time-to-quit-facebook Mon, 04 Jun 2018 14:00:34 +0000 https://endgamepr.com/?p=3259 While Facebook has been a blessing for businesses trying to build an audience, over the past few years we’ve seen those blessings limited as the social media giant makes it more and more obvious that it wants you to pay for the right to access your audience.  In this episode of Startup BizCast, we examine […]

The post Startup BizCast #88 – Is it Time to Quit Facebook? first appeared on EndGame Public Relations.]]> While Facebook has been a blessing for businesses trying to build an audience, over the past few years we’ve seen those blessings limited as the social media giant makes it more and more obvious that it wants you to pay for the right to access your audience.  In this episode of Startup BizCast, we examine whether it’s really worth the trouble and expense, or whether it’s time for businesses to quit.

This is the 88th episode, but the second since I relaunched the series, and I’m really enjoying it! To ensure you don’t miss a single episode, subscribe via iTunes, Google Play, or Stitcher.  We expect to be on additional directories soon!You can also use the Startup Bizcast RSS feed in your feed reader or podcatcher, or visit the Startup BizCast landing page at EndGame PR.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #88 – Is it Time to Quit Facebook? first appeared on EndGame Public Relations.]]> Steve Mullen full 4:13 3259 steve@endgamepr.com (Steve Mullen)noWhile Facebook has been a blessing for businesses trying to build an audience, over the past few years we’ve seen those blessings limited as the social media giant makes it more and more obvious that it wants you to pay for the right to access your audience.  In this episode of Startup BizCast, we examine […] The post Startup BizCast #88 – Is it Time to Quit Facebook? first appeared on EndGame Public Relations.While Facebook has been a blessing for businesses trying to build an audience, over the past few years we’ve seen those blessings limited as the social media giant makes it more and more obvious that it wants you to pay for the right to access your audience.  In this episode of Startup BizCast, we examine […] The post Startup BizCast #88 – Is it Time to Quit Facebook? first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #87 – Re-launch and Social Media Manager Advice https://endgamepr.com/blog/2018/05/21/startup-bizcast-87-re-launch-and-social-media-manager-advice/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-87-re-launch-and-social-media-manager-advice Mon, 21 May 2018 13:41:49 +0000 https://endgamepr.com/?p=3216 It’s been a long wait for Episode 87 of Startup BizCast, but that wait is over.  After nine years, I’m publishing all new episodes, starting today.  Startup BizCast began in 2007, and offers advice for owners of small and medium-sized businesses. This episode reintroduces the show and talks about the new direction I’m taking, and […]

The post Startup BizCast #87 – Re-launch and Social Media Manager Advice first appeared on EndGame Public Relations.]]> It’s been a long wait for Episode 87 of Startup BizCast, but that wait is over.  After nine years, I’m publishing all new episodes, starting today.  Startup BizCast began in 2007, and offers advice for owners of small and medium-sized businesses.

This episode reintroduces the show and talks about the new direction I’m taking, and then offers some advice on how to know if you need to hire a social media manager.  You can listen by clicking the right-facing arrow at the bottom of this post.

I’m still working out my publishing schedule going forward, but expect to see another episode in about two weeks.  To ensure you don’t miss a single episode, subscribe via iTunes, Google Play, or Stitcher.  We expect to be on additional directories soon!You can also use the Startup Bizcast RSS feed in your feed reader or podcatcher, or visit the Startup BizCast landing page at EndGame PR.

If you have any suggestions for future episodes, or a comment or a question, please use our contact form.

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

The post Startup BizCast #87 – Re-launch and Social Media Manager Advice first appeared on EndGame Public Relations.]]> Steve Mullen full 5:04 3216 steve@endgamepr.com (Steve Mullen)noIt’s been a long wait for Episode 87 of Startup BizCast, but that wait is over.  After nine years, I’m publishing all new episodes, starting today.  Startup BizCast began in 2007, and offers advice for owners of small and medium-sized businesses. This episode reintroduces the show and talks about the new direction I’m taking, and […] The post Startup BizCast #87 – Re-launch and Social Media Manager Advice first appeared on EndGame Public Relations.It’s been a long wait for Episode 87 of Startup BizCast, but that wait is over.  After nine years, I’m publishing all new episodes, starting today.  Startup BizCast began in 2007, and offers advice for owners of small and medium-sized businesses. This episode reintroduces the show and talks about the new direction I’m taking, and […] The post Startup BizCast #87 – Re-launch and Social Media Manager Advice first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #86 – How Social Media Changed PR (Steve Mullen) https://endgamepr.com/blog/2009/07/02/startup-bizcast-86-how-social-media-changed-pr-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-86-how-social-media-changed-pr-steve-mullen https://endgamepr.com/blog/2009/07/02/startup-bizcast-86-how-social-media-changed-pr-steve-mullen/#comments Thu, 02 Jul 2009 15:40:42 +0000 http://www.startupbizcast.com/2009/07/02/startup-bizcast-86-how-social-media-changed-pr-steve-mullen/ There has been quite a gap between episodes 85 and 86.   The reasons for that are plentiful, but one of the biggest is that I’ve been doing a lot of speaking engagements that have taken away the time I would normally have spent on this podcast.   For this episode, I wanted to make […]

The post Startup BizCast #86 – How Social Media Changed PR (Steve Mullen) first appeared on EndGame Public Relations.]]> There has been quite a gap between episodes 85 and 86.   The reasons for that are plentiful, but one of the biggest is that I’ve been doing a lot of speaking engagements that have taken away the time I would normally have spent on this podcast.   For this episode, I wanted to make available the audio from one of those presentations.   Over the past several months I’ve presented at several of the monthly New Media Seminars, organized by Madison + Main, a new media and advertising firm.   My portion of the half-day workshop centered on how social media and social networking have changed everything about PR.

I did have a slideshow presentation during this presentation.   I believe the audio can stand alone, but if you want to follow along with the slides, you can do so below, where I’ve embedded them using SlideShare.


 

Don’t forget to like EndGame Public Relations on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

 

Startup BizCast is produced by  the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

The post Startup BizCast #86 – How Social Media Changed PR (Steve Mullen) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2009/07/02/startup-bizcast-86-how-social-media-changed-pr-steve-mullen/feed/ 2 Steve Mullen full 13:30 272 steve@endgamepr.com (Steve Mullen)noThere has been quite a gap between episodes 85 and 86.   The reasons for that are plentiful, but one of the biggest is that I’ve been doing a lot of speaking engagements that have taken away the time I would normally have spent on this podcast.   For this episode, I wanted to make […] The post Startup BizCast #86 – How Social Media Changed PR (Steve Mullen) first appeared on EndGame Public Relations.There has been quite a gap between episodes 85 and 86.   The reasons for that are plentiful, but one of the biggest is that I’ve been doing a lot of speaking engagements that have taken away the time I would normally have spent on this podcast.   For this episode, I wanted to make […] The post Startup BizCast #86 – How Social Media Changed PR (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #85 – New Tech for “Old” Jobs (David Marks) https://endgamepr.com/blog/2009/05/07/startup-bizcast-85-new-tech-for-old-jobs-david-marks/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-85-new-tech-for-old-jobs-david-marks Thu, 07 May 2009 16:01:41 +0000 http://www.startupbizcast.com/2009/05/07/startup-bizcast-85-new-tech-for-old-jobs-david-marks/ Between hardware like mobile phones and new social media tools, there’s so much new technology coming out every day that it can be hard to keep track.   If you’re able to harness some of these tools, however, it can make your work more profitable and sometimes even easier.   The topic of this episode […]

The post Startup BizCast #85 – New Tech for “Old” Jobs (David Marks) first appeared on EndGame Public Relations.]]> Between hardware like mobile phones and new social media tools, there’s so much new technology coming out every day that it can be hard to keep track.   If you’re able to harness some of these tools, however, it can make your work more profitable and sometimes even easier.   The topic of this episode is “new tech for ‘old’ jobs”, or using technology to make it easier to do jobs that have been around for a while.   We talk a little bit about a handful of examples, and then bring in our guest, David Marks from PreQuence, a company that helps Realtors harness cell phone texting technology.

Links mentioned in this week’s episode:
Info about Steve Mullen’s presentation at the SBA workshop in Charlottesville
Spartx (spartx.com)
PreQuence (prequence.com)

Also, be sure to like EndGame Public Relations on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

The post Startup BizCast #85 – New Tech for “Old” Jobs (David Marks) first appeared on EndGame Public Relations.]]> Steve Mullen full 10:00 271 steve@endgamepr.com (Steve Mullen)noBetween hardware like mobile phones and new social media tools, there’s so much new technology coming out every day that it can be hard to keep track.   If you’re able to harness some of these tools, however, it can make your work more profitable and sometimes even easier.   The topic of this episode […] The post Startup BizCast #85 – New Tech for “Old” Jobs (David Marks) first appeared on EndGame Public Relations.Between hardware like mobile phones and new social media tools, there’s so much new technology coming out every day that it can be hard to keep track.   If you’re able to harness some of these tools, however, it can make your work more profitable and sometimes even easier.   The topic of this episode […] The post Startup BizCast #85 – New Tech for “Old” Jobs (David Marks) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #84 – Small Biz Social Media Review (Steve Mullen) https://endgamepr.com/blog/2009/04/15/startup-bizcast-84-updated-small-biz-social-media-review-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-84-updated-small-biz-social-media-review-steve-mullen https://endgamepr.com/blog/2009/04/15/startup-bizcast-84-updated-small-biz-social-media-review-steve-mullen/#comments Wed, 15 Apr 2009 09:00:01 +0000 http://www.startupbizcast.com/2009/04/15/startup-bizcast-84-updated-small-biz-social-media-review-steve-mullen/ The social media landscape changes so quickly … almost every day!   The pace of change is so fast, in fact that it’s sometimes hard for professionals to keep up, let alone small business owners who have other things to worry about.   For that reason, in Startup BizCast #84 I decided to revisit the […]

The post Startup BizCast #84 – Small Biz Social Media Review (Steve Mullen) first appeared on EndGame Public Relations.]]> The social media landscape changes so quickly … almost every day!   The pace of change is so fast, in fact that it’s sometimes hard for professionals to keep up, let alone small business owners who have other things to worry about.   For that reason, in Startup BizCast #84 I decided to revisit the social media landscape to review what’s out there and how you can use it.   Included in this episode are tips on blog placement, podcasts and web videos, Facebook, Twitter, and Ning.

Links mentioned in this week’s episode:
Facebook (www.facebook.com)
Twitter (www.twitter.com)
Ning (www.ning.com)
Podcast and web video production from EndGame PR (www.endgamepr.com/podcasts/)

Please join the Startup BizCast Facebook Group!

Become a “fan” of EndGame Public Relations on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by  the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

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The post Startup BizCast #84 – Small Biz Social Media Review (Steve Mullen) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2009/04/15/startup-bizcast-84-updated-small-biz-social-media-review-steve-mullen/feed/ 1 Steve Mullen full 12:00 269 steve@endgamepr.com (Steve Mullen)noThe social media landscape changes so quickly … almost every day!   The pace of change is so fast, in fact that it’s sometimes hard for professionals to keep up, let alone small business owners who have other things to worry about.   For that reason, in Startup BizCast #84 I decided to revisit the […] The post Startup BizCast #84 – Small Biz Social Media Review (Steve Mullen) first appeared on EndGame Public Relations.The social media landscape changes so quickly … almost every day!   The pace of change is so fast, in fact that it’s sometimes hard for professionals to keep up, let alone small business owners who have other things to worry about.   For that reason, in Startup BizCast #84 I decided to revisit the […] The post Startup BizCast #84 – Small Biz Social Media Review (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #83 – Tax Time in the U.S. (Ryan Thompson) https://endgamepr.com/blog/2009/04/01/startup-bizcast-83-tax-time-in-the-us-ryan-thompson/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-83-tax-time-in-the-us-ryan-thompson Wed, 01 Apr 2009 09:00:36 +0000 http://www.startupbizcast.com/2009/04/01/startup-bizcast-83-tax-time-in-the-us-ryan-thompson/ It’s no April Fools … tax day in the U.S. is rapidly approaching.   That means you’d better be getting to work on your tax returns.   If you’re not, you may need to think about filing for an extension.   Our guest on this episode of Startup BizCast is Ryan Thompson from FileLater, an […]

The post Startup BizCast #83 – Tax Time in the U.S. (Ryan Thompson) first appeared on EndGame Public Relations.]]> It’s no April Fools … tax day in the U.S. is rapidly approaching.   That means you’d better be getting to work on your tax returns.   If you’re not, you may need to think about filing for an extension.   Our guest on this episode of Startup BizCast is Ryan Thompson from FileLater, an online service set up to help you file that extension.

Links mentioned in this week’s episode:
FileLater (www.filelater.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

The post Startup BizCast #83 – Tax Time in the U.S. (Ryan Thompson) first appeared on EndGame Public Relations.]]> Steve Mullen full 10:30 268 steve@endgamepr.com (Steve Mullen)noIt’s no April Fools … tax day in the U.S. is rapidly approaching.   That means you’d better be getting to work on your tax returns.   If you’re not, you may need to think about filing for an extension.   Our guest on this episode of Startup BizCast is Ryan Thompson from FileLater, an […] The post Startup BizCast #83 – Tax Time in the U.S. (Ryan Thompson) first appeared on EndGame Public Relations.It’s no April Fools … tax day in the U.S. is rapidly approaching.   That means you’d better be getting to work on your tax returns.   If you’re not, you may need to think about filing for an extension.   Our guest on this episode of Startup BizCast is Ryan Thompson from FileLater, an […] The post Startup BizCast #83 – Tax Time in the U.S. (Ryan Thompson) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #82 – The Pulse of Entrepreneurship (Chris Benjamin) https://endgamepr.com/blog/2009/03/11/startup-bizcast-82-the-pulse-of-entrepreneurship-chris-benjamin/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-82-the-pulse-of-entrepreneurship-chris-benjamin Wed, 11 Mar 2009 10:45:17 +0000 http://www.startupbizcast.com/2009/03/11/startup-bizcast-82-the-pulse-of-entrepreneurship-chris-benjamin/ After a bit of a long hiatus, Startup BizCast is back with episode 82!   In this show, we take the pulse of entrepreneurship.   How are things going out there?   Our guest is Chris Benjamin from Rogue CFO.   He’s a contract CFO, working with companies that need someone in that position, but […]

The post Startup BizCast #82 – The Pulse of Entrepreneurship (Chris Benjamin) first appeared on EndGame Public Relations.]]> After a bit of a long hiatus, Startup BizCast is back with episode 82!   In this show, we take the pulse of entrepreneurship.   How are things going out there?   Our guest is Chris Benjamin from Rogue CFO.   He’s a contract CFO, working with companies that need someone in that position, but perhaps not full time or long term.   In this position, he talks with many different startups and small businesses from many different industries … making him uniquely qualified to discuss entrepreneurship in this weak economy.

Links mentioned in this week’s episode:
Rogue CFO (www.roguecfo.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys.  Startup BizCast is produced by the corporate podcast production service from EndGame Public Relations, LLC.

The post Startup BizCast #82 – The Pulse of Entrepreneurship (Chris Benjamin) first appeared on EndGame Public Relations.]]> Steve Mullen full 13:30 267 steve@endgamepr.com (Steve Mullen)noAfter a bit of a long hiatus, Startup BizCast is back with episode 82!   In this show, we take the pulse of entrepreneurship.   How are things going out there?   Our guest is Chris Benjamin from Rogue CFO.   He’s a contract CFO, working with companies that need someone in that position, but […] The post Startup BizCast #82 – The Pulse of Entrepreneurship (Chris Benjamin) first appeared on EndGame Public Relations.After a bit of a long hiatus, Startup BizCast is back with episode 82!   In this show, we take the pulse of entrepreneurship.   How are things going out there?   Our guest is Chris Benjamin from Rogue CFO.   He’s a contract CFO, working with companies that need someone in that position, but […] The post Startup BizCast #82 – The Pulse of Entrepreneurship (Chris Benjamin) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #81 – Hiring in a Weak Economy (Brad Smart) https://endgamepr.com/blog/2009/02/18/startup-bizcast-81-hiring-in-a-weak-economy-brad-smart/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-81-hiring-in-a-weak-economy-brad-smart Wed, 18 Feb 2009 10:30:06 +0000 http://www.startupbizcast.com/2009/02/18/startup-bizcast-81-hiring-in-a-weak-economy-brad-smart/ It’s tough to hire new employees these days.   It may seem like a strange statement, and it’s not top on the list of concerns of most people, but it’s something to consider.   If you’re one of the small businesses that’s actually thriving in this weak economy, and you put an ad in the […]

The post Startup BizCast #81 – Hiring in a Weak Economy (Brad Smart) first appeared on EndGame Public Relations.]]> It’s tough to hire new employees these days.   It may seem like a strange statement, and it’s not top on the list of concerns of most people, but it’s something to consider.   If you’re one of the small businesses that’s actually thriving in this weak economy, and you put an ad in the newspaper that announces an opening at your company, it’s very likely that you’ll get 100, 200, or even 500 resumes in response.   How do you sift through that kind of volume?   This week’s guest on Startup BizCast is Brad Smart from Topgrading, a firm that helps companies find and hire the best employees.   He has outstanding advice for not only sifting through the resumes, but also how to make sure you only get the top performers as applicants in the first place.

This episode is a good bit longer than most, but be sure to stick around to the end … not only for the great advice, but for information on a free e-book that has even more tips on this topic!

Links mentioned in this week’s episode:
Topgrading (www.smarttopgrading.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. Startup BizCast is produced by the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

 

The post Startup BizCast #81 – Hiring in a Weak Economy (Brad Smart) first appeared on EndGame Public Relations.]]> Steve Mullen full 21:25 266 steve@endgamepr.com (Steve Mullen)noIt’s tough to hire new employees these days.   It may seem like a strange statement, and it’s not top on the list of concerns of most people, but it’s something to consider.   If you’re one of the small businesses that’s actually thriving in this weak economy, and you put an ad in the […] The post Startup BizCast #81 – Hiring in a Weak Economy (Brad Smart) first appeared on EndGame Public Relations.It’s tough to hire new employees these days.   It may seem like a strange statement, and it’s not top on the list of concerns of most people, but it’s something to consider.   If you’re one of the small businesses that’s actually thriving in this weak economy, and you put an ad in the […] The post Startup BizCast #81 – Hiring in a Weak Economy (Brad Smart) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #80 – Small Business Venture Funding (Robert Ochtel) https://endgamepr.com/blog/2009/02/04/startup-bizcast-80-small-business-venture-funding-robert-ochtel/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-80-small-business-venture-funding-robert-ochtel https://endgamepr.com/blog/2009/02/04/startup-bizcast-80-small-business-venture-funding-robert-ochtel/#comments Wed, 04 Feb 2009 10:45:43 +0000 http://www.startupbizcast.com/2009/02/04/startup-bizcast-80-small-business-venture-funding-robert-ochtel/ Back in the 1990s, all you needed to do if you wanted funding for your business was show up with an interesting company name and slogan … and you’d get all you wanted.   These days … not so much.   With the economy withering, so is the amount of funding available.   To gain […]

The post Startup BizCast #80 – Small Business Venture Funding (Robert Ochtel) first appeared on EndGame Public Relations.]]> Back in the 1990s, all you needed to do if you wanted funding for your business was show up with an interesting company name and slogan … and you’d get all you wanted.   These days … not so much.   With the economy withering, so is the amount of funding available.   To gain venture or angel funding these days, you need a solid business plan.   This week’s guest on Startup BizCast is Robert Ochtel, who has written a book entitled Business Plans, Business Planning and Venture Funding.   He has tips on how to put your plan together.

Links from this week’s episode:
Buy Robert’s book here (www.carlsbadpublishing.com)
Also available at Amazon.com
Robert Ochtel’s Entrepreneur Blog (http://rochtel.wordpress.com/)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys.  Startup BizCast is produced by the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

 

The post Startup BizCast #80 – Small Business Venture Funding (Robert Ochtel) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2009/02/04/startup-bizcast-80-small-business-venture-funding-robert-ochtel/feed/ 3 Steve Mullen full 7:30 265 steve@endgamepr.com (Steve Mullen)noBack in the 1990s, all you needed to do if you wanted funding for your business was show up with an interesting company name and slogan … and you’d get all you wanted.   These days … not so much.   With the economy withering, so is the amount of funding available.   To gain […] The post Startup BizCast #80 – Small Business Venture Funding (Robert Ochtel) first appeared on EndGame Public Relations.Back in the 1990s, all you needed to do if you wanted funding for your business was show up with an interesting company name and slogan … and you’d get all you wanted.   These days … not so much.   With the economy withering, so is the amount of funding available.   To gain […] The post Startup BizCast #80 – Small Business Venture Funding (Robert Ochtel) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #79 – Twitter for Small Business Owners (Dave Saunders) https://endgamepr.com/blog/2009/01/28/startup-bizcast-79-twitter-for-small-business-owners-dave-saunders/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-79-twitter-for-small-business-owners-dave-saunders Wed, 28 Jan 2009 10:45:04 +0000 http://www.startupbizcast.com/2009/01/28/startup-bizcast-79-twitter-for-small-business-owners-dave-saunders/ After missing a week of the show … I’m back!   This week we have our promised episode on how small business owners can use Twitter.   I’m a member of the micro-blogging site and use it quite a bit, but I decided to bring in a guest who is even more immersed in the […]

The post Startup BizCast #79 – Twitter for Small Business Owners (Dave Saunders) first appeared on EndGame Public Relations.]]> After missing a week of the show … I’m back!   This week we have our promised episode on how small business owners can use Twitter.   I’m a member of the micro-blogging site and use it quite a bit, but I decided to bring in a guest who is even more immersed in the Twitterverse.   Dave Saunders from Madison & Main Advertising and New Media will give us some tips on getting started with Twitter!

Links mentioned on this week’s episode:
Steve Mullen’s Twitter Page (http://twitter.com/stevemullen)
Dave Saunders’ Twitter Page (http://twitter.com/madmain)

Also – don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

 

For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

The post Startup BizCast #79 – Twitter for Small Business Owners (Dave Saunders) first appeared on EndGame Public Relations.]]> Steve Mullen full 263 steve@endgamepr.com (Steve Mullen)noAfter missing a week of the show … I’m back!   This week we have our promised episode on how small business owners can use Twitter.   I’m a member of the micro-blogging site and use it quite a bit, but I decided to bring in a guest who is even more immersed in the […] The post Startup BizCast #79 – Twitter for Small Business Owners (Dave Saunders) first appeared on EndGame Public Relations.After missing a week of the show … I’m back!   This week we have our promised episode on how small business owners can use Twitter.   I’m a member of the micro-blogging site and use it quite a bit, but I decided to bring in a guest who is even more immersed in the […] The post Startup BizCast #79 – Twitter for Small Business Owners (Dave Saunders) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #78 – Small Biz Tech from CES 2009 (Ken Colburn) https://endgamepr.com/blog/2009/01/14/startup-bizcast-78-small-biz-tech-from-ces-2009-ken-colburn/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-78-small-biz-tech-from-ces-2009-ken-colburn https://endgamepr.com/blog/2009/01/14/startup-bizcast-78-small-biz-tech-from-ces-2009-ken-colburn/#comments Wed, 14 Jan 2009 10:45:10 +0000 http://www.startupbizcast.com/2009/01/14/startup-bizcast-78-small-biz-tech-from-ces-2009-ken-colburn/ This week we welcome back one of our favorite guests.   Ken Colburn from Data Doctors joins us to talk about this year’s Consumer Electronics Show.   Ken was at the show in Las Vegas, covering it not only for his own newsletter but also for CNN!   He gives us the rundown on a […]

The post Startup BizCast #78 – Small Biz Tech from CES 2009 (Ken Colburn) first appeared on EndGame Public Relations.]]> This week we welcome back one of our favorite guests.   Ken Colburn from Data Doctors joins us to talk about this year’s Consumer Electronics Show.   Ken was at the show in Las Vegas, covering it not only for his own newsletter but also for CNN!   He gives us the rundown on a couple of the hottest products from the big trade show – the new Palm Pre and the variety of netbooks that are hitting the market.

Links mentioned during this episode:
Data Doctors (www.datadoctors.com)
Data Doctors Free Weekly Newsletter (www.datadoctors.com/help/quikreg.cfm)
Ken Colburn at CES with CNN (www.cnn.com/video/#/video/tech/2009/01/10/data.doctor.lapin.ces.cnn)
Palm Pre (www.palm.com/us/products/phones/pre/index.html)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #78 – Small Biz Tech from CES 2009 (Ken Colburn) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2009/01/14/startup-bizcast-78-small-biz-tech-from-ces-2009-ken-colburn/feed/ 2 Steve Mullen full 259 steve@endgamepr.com (Steve Mullen)noThis week we welcome back one of our favorite guests.   Ken Colburn from Data Doctors joins us to talk about this year’s Consumer Electronics Show.   Ken was at the show in Las Vegas, covering it not only for his own newsletter but also for CNN!   He gives us the rundown on a […] The post Startup BizCast #78 – Small Biz Tech from CES 2009 (Ken Colburn) first appeared on EndGame Public Relations.This week we welcome back one of our favorite guests.   Ken Colburn from Data Doctors joins us to talk about this year’s Consumer Electronics Show.   Ken was at the show in Las Vegas, covering it not only for his own newsletter but also for CNN!   He gives us the rundown on a […] The post Startup BizCast #78 – Small Biz Tech from CES 2009 (Ken Colburn) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #77 – Small Biz New Year’s Resolutions for 2009 (Steve Mullen) https://endgamepr.com/blog/2009/01/07/startup-bizcast-77-small-biz-new-years-resolutions-for-2009-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-77-small-biz-new-years-resolutions-for-2009-steve-mullen Wed, 07 Jan 2009 10:45:50 +0000 http://www.startupbizcast.com/2009/01/07/startup-bizcast-77-small-biz-new-years-resolutions-for-2009-steve-mullen/ Happy New Year everyone!   Startup BizCast is back from the Christmas and New Year’s break, and ready for action! In this episode, I give a few suggestions for resolutions for this year for small business owners.   More importantly, however, I’d like YOUR input.   What do you think small business owners should resolve […]

The post Startup BizCast #77 – Small Biz New Year’s Resolutions for 2009 (Steve Mullen) first appeared on EndGame Public Relations.]]> Happy New Year everyone!   Startup BizCast is back from the Christmas and New Year’s break, and ready for action!

In this episode, I give a few suggestions for resolutions for this year for small business owners.   More importantly, however, I’d like YOUR input.   What do you think small business owners should resolve to do this year?   Call (206) 350-7905 and leave me a voicemail with your suggestion (feel free to plug your business if you like) and I’ll use it in an upcoming episode!

Links mentioned in this week’s episode:
Facebook (www.facebook.com)
Startup BizCast Group on Facebook
Twitter (www.twitter.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #77 – Small Biz New Year’s Resolutions for 2009 (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 258 steve@endgamepr.com (Steve Mullen)noHappy New Year everyone!   Startup BizCast is back from the Christmas and New Year’s break, and ready for action! In this episode, I give a few suggestions for resolutions for this year for small business owners.   More importantly, however, I’d like YOUR input.   What do you think small business owners should resolve […] The post Startup BizCast #77 – Small Biz New Year’s Resolutions for 2009 (Steve Mullen) first appeared on EndGame Public Relations.Happy New Year everyone!   Startup BizCast is back from the Christmas and New Year’s break, and ready for action! In this episode, I give a few suggestions for resolutions for this year for small business owners.   More importantly, however, I’d like YOUR input.   What do you think small business owners should resolve […] The post Startup BizCast #77 – Small Biz New Year’s Resolutions for 2009 (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #76 – Small Business Public Speaking (Rich Hopkins) https://endgamepr.com/blog/2008/12/17/startup-bizcast-76-small-business-public-speaking-rich-hopkins/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-76-small-business-public-speaking-rich-hopkins Wed, 17 Dec 2008 10:45:28 +0000 http://www.startupbizcast.com/2008/12/17/startup-bizcast-76-small-business-public-speaking-rich-hopkins/ There’s a large portion of the population that would probably rather take a bath in a tub full of those newly-discovered cyanide spitting pink millipedes than speak in front of a room full of people.   Public speaking is one of the top fears out there, but when you’re asked to talk about yourself and […]

The post Startup BizCast #76 – Small Business Public Speaking (Rich Hopkins) first appeared on EndGame Public Relations.]]> There’s a large portion of the population that would probably rather take a bath in a tub full of those newly-discovered cyanide spitting pink millipedes than speak in front of a room full of people.   Public speaking is one of the top fears out there, but when you’re asked to talk about yourself and your business in front of potential customers, you simply should not turn it down.   This week’s guest is public speaker, author, and public speaking coach Rich Hopkins.   He has some great advice on how to nail that speaking opportunity.

Here’s a piece of bonus advice that Rich says he forgot to mention during the interview:
“Remember that the audience doesn’t know what you are going to say. Don’t get caught up in being ‘perfect’ – its the easiest way to throw yourself off track, and lose credibility as a speaker. Speak about what you know, and you will be able to go from Point A to Point B, without the audience knowing you skipped to Point C in between! ”

Also in this week’s episode, listener-submitted advice from Frances Jones of Cole Media Management on how to record your voice mail greeting properly!

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links mentioned during this week’s episode:
Rich Hopkins (www.richhopkinsspeaks.com/coaching.htm)

Also don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys.

 

For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

The post Startup BizCast #76 – Small Business Public Speaking (Rich Hopkins) first appeared on EndGame Public Relations.]]> Steve Mullen full 15:00 254 steve@endgamepr.com (Steve Mullen)noThere’s a large portion of the population that would probably rather take a bath in a tub full of those newly-discovered cyanide spitting pink millipedes than speak in front of a room full of people.   Public speaking is one of the top fears out there, but when you’re asked to talk about yourself and […] The post Startup BizCast #76 – Small Business Public Speaking (Rich Hopkins) first appeared on EndGame Public Relations.There’s a large portion of the population that would probably rather take a bath in a tub full of those newly-discovered cyanide spitting pink millipedes than speak in front of a room full of people.   Public speaking is one of the top fears out there, but when you’re asked to talk about yourself and […] The post Startup BizCast #76 – Small Business Public Speaking (Rich Hopkins) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #75 – Internet Freebies for your Small Business (Ken Colburn) https://endgamepr.com/blog/2008/12/10/startup-bizcast-75-internet-freebies-for-your-small-business-ken-colburn/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-75-internet-freebies-for-your-small-business-ken-colburn https://endgamepr.com/blog/2008/12/10/startup-bizcast-75-internet-freebies-for-your-small-business-ken-colburn/#comments Wed, 10 Dec 2008 10:45:28 +0000 http://www.startupbizcast.com/2008/12/10/startup-bizcast-75-internet-freebies-for-your-small-business-ken-colburn/ Free is good … free is great!   With times as rough as they are for small businesses, we need to save money wherever and whenever possible.   This week on Startup BizCast Ken Colburn from Data Doctors and I run down some of the best FREE resources on the `net for your small business! […]

The post Startup BizCast #75 – Internet Freebies for your Small Business (Ken Colburn) first appeared on EndGame Public Relations.]]> Free is good … free is great!   With times as rough as they are for small businesses, we need to save money wherever and whenever possible.   This week on Startup BizCast Ken Colburn from Data Doctors and I run down some of the best FREE resources on the `net for your small business!

Also, in BizCast Brief, the top five and bottom five small business-friendly states in the U.S.

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Here’s the list of links mentioned in this week’s episode, along with a great tip from Data Doctors that will speed up your Firefox browser.   I tried it and it works great!

Google Alerts:
http://www.google.com/alerts

Google Docs:
http://docs.google.com

Google’s Gmail:
http://www.gmail.com

Google’s Translate:
http://translate.google.com/

Business Advice:
http://www.allbusiness.com/
http://www.askjim.biz

Search Engine Education
http://searchenginewatch.com/

Free Anti-Virus / Anti-Spyware:
http://free.avg.com/

Free Alternative to Microsoft Office:
http://www.openoffice.org/

Data Doctors Free Weekly Newsletter:
http://www.datadoctors.com/help/quikreg.cfm

Data Doctors Weekly CNN.com video advice:
http://search.cnn.com/search?type=video&sortBy=date&intl=false&query=colburn&x=0&y=0

Firefox web browser:
http://www.mozilla.com

Small Business Advice Podcast
http://www.startupbizcast.com
🙂

The Data Doctors Tip for making Firefox even faster (for high-speed Internet users):

1. Type “about:config” into the address bar and hit return. Scroll down and look for the following entries:

network.http.pipelining
network.http.proxy.pipelining
network.http.pipelining.maxrequests

Normally the browser will make one request to a web page at a time. When you enable pipelining it will make several at once, which really speeds up page loading.

2. Alter the entries as follows:

Set “network.http.pipelining” to “true”

Set “network.http.proxy.pipelining” to “true”

Set “network.http.pipelining.maxrequests” to some number like 30. This means it will make 30 requests at once.

3. Lastly right-click anywhere and select New-> Integer. Name it “nglayout.initialpaint.delay” and set its value to “0”. This value is the amount of time the browser waits before it acts on information it receives.

If you’re using a broadband connection you’ll load pages MUCH faster now!”

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #75 – Internet Freebies for your Small Business (Ken Colburn) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/12/10/startup-bizcast-75-internet-freebies-for-your-small-business-ken-colburn/feed/ 2 Steve Mullen full 253 steve@endgamepr.com (Steve Mullen)noFree is good … free is great!   With times as rough as they are for small businesses, we need to save money wherever and whenever possible.   This week on Startup BizCast Ken Colburn from Data Doctors and I run down some of the best FREE resources on the `net for your small business! […] The post Startup BizCast #75 – Internet Freebies for your Small Business (Ken Colburn) first appeared on EndGame Public Relations.Free is good … free is great!   With times as rough as they are for small businesses, we need to save money wherever and whenever possible.   This week on Startup BizCast Ken Colburn from Data Doctors and I run down some of the best FREE resources on the `net for your small business! […] The post Startup BizCast #75 – Internet Freebies for your Small Business (Ken Colburn) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #74 – Your Small Business Website (Steve Mullen) https://endgamepr.com/blog/2008/12/03/startup-bizcast-74-your-small-business-website-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-74-your-small-business-website-steve-mullen https://endgamepr.com/blog/2008/12/03/startup-bizcast-74-your-small-business-website-steve-mullen/#comments Wed, 03 Dec 2008 14:35:54 +0000 http://www.startupbizcast.com/2008/12/03/startup-bizcast-74-your-small-business-website-steve-mullen/ This week we tackle small business websites, and what they need.   I go solo to discuss three different types of small biz sites, and the integral parts of each.   Included are the online business card, the online store, and the social media hub.   This is a shorter episode, as I’m slammed trying […]

The post Startup BizCast #74 – Your Small Business Website (Steve Mullen) first appeared on EndGame Public Relations.]]> This week we tackle small business websites, and what they need.   I go solo to discuss three different types of small biz sites, and the integral parts of each.   Included are the online business card, the online store, and the social media hub.   This is a shorter episode, as I’m slammed trying to catch up after the Thanksgiving holiday in the U.S.   This is generally going to be a tough month for me, as I’m potentially starting several new projects.   I’m going to do my best to keep the show coming out on a regular basis!

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links mentioned in this week’s episode:
15 Key Elements All Top Web Sites Should Have (http://freelancefolder.com/15-top-site-elements/)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #74 – Your Small Business Website (Steve Mullen) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/12/03/startup-bizcast-74-your-small-business-website-steve-mullen/feed/ 4 Steve Mullen full 251 steve@endgamepr.com (Steve Mullen)noThis week we tackle small business websites, and what they need.   I go solo to discuss three different types of small biz sites, and the integral parts of each.   Included are the online business card, the online store, and the social media hub.   This is a shorter episode, as I’m slammed trying […] The post Startup BizCast #74 – Your Small Business Website (Steve Mullen) first appeared on EndGame Public Relations.This week we tackle small business websites, and what they need.   I go solo to discuss three different types of small biz sites, and the integral parts of each.   Included are the online business card, the online store, and the social media hub.   This is a shorter episode, as I’m slammed trying […] The post Startup BizCast #74 – Your Small Business Website (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #73 – Five Tips from ABC (Jim Tracy) https://endgamepr.com/blog/2008/11/25/startup-bizcast-73-five-tips-from-abc-jim-tracy/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-73-five-tips-from-abc-jim-tracy Tue, 25 Nov 2008 14:35:28 +0000 http://www.startupbizcast.com/2008/11/25/startup-bizcast-73-five-tips-from-abc-jim-tracy/ Note: I’m publishing a day earlier than usual this week, partly because there was no episode last week and partly because of the Thanksgiving holiday in the U.S. This week we have not one piece of advice … but five!   The guest for Startup BizCast’s small business advice segment is Jim Tracy, founder and […]

The post Startup BizCast #73 – Five Tips from ABC (Jim Tracy) first appeared on EndGame Public Relations.]]> Note: I’m publishing a day earlier than usual this week, partly because there was no episode last week and partly because of the Thanksgiving holiday in the U.S.

This week we have not one piece of advice … but five!   The guest for Startup BizCast’s small business advice segment is Jim Tracy, founder and president of America’s Best Companies.   ABC is a small business organization with a great website and print magazine chocked with wonderful information.   Jim joins us to talk about five tips to help any entrepreneur.

Also this week … I address a listener question on building a community on your website.

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links mentioned in this week’s episode:
America’s Best Companies (www.americasbestcompanies.com)
Snow and Trail (www.snowandtrail.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #73 – Five Tips from ABC (Jim Tracy) first appeared on EndGame Public Relations.]]> Steve Mullen full 250 steve@endgamepr.com (Steve Mullen)noNote: I’m publishing a day earlier than usual this week, partly because there was no episode last week and partly because of the Thanksgiving holiday in the U.S. This week we have not one piece of advice … but five!   The guest for Startup BizCast’s small business advice segment is Jim Tracy, founder and […] The post Startup BizCast #73 – Five Tips from ABC (Jim Tracy) first appeared on EndGame Public Relations.Note: I’m publishing a day earlier than usual this week, partly because there was no episode last week and partly because of the Thanksgiving holiday in the U.S. This week we have not one piece of advice … but five!   The guest for Startup BizCast’s small business advice segment is Jim Tracy, founder and […] The post Startup BizCast #73 – Five Tips from ABC (Jim Tracy) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #72 – How and Why of Business Blogging (Steve Mullen) https://endgamepr.com/blog/2008/11/12/startup-bizcast-72-how-and-why-of-business-blogging-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-72-how-and-why-of-business-blogging-steve-mullen Wed, 12 Nov 2008 10:45:45 +0000 http://www.startupbizcast.com/2008/11/12/startup-bizcast-72-how-and-why-of-business-blogging-steve-mullen/ A few weeks back I was one of the presenters in two different webinars from PRWeb.   Each of the presentations was about small business marketing, and during each I talked about business blogging.   And … after each I received a number of emails from people who were confused about how to do it. […]

The post Startup BizCast #72 – How and Why of Business Blogging (Steve Mullen) first appeared on EndGame Public Relations.]]> A few weeks back I was one of the presenters in two different webinars from PRWeb.   Each of the presentations was about small business marketing, and during each I talked about business blogging.   And … after each I received a number of emails from people who were confused about how to do it.   Since this seems to be at least a somewhat universal confusion, I decided to do an episode on the “how” and “why” of business blogging, even though I’ve covered the information here and there during this series.

Note: There will be NO episode next week.   I’ll be out of town speaking at a conference on Monday and Tuesday, and I just won’t have time to produce a show.  

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links mentioned in this episode:
WordPress (www.wordpress.org)
EndGame PR Blog (www.endgamepr.com/blog)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #72 – How and Why of Business Blogging (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 248 steve@endgamepr.com (Steve Mullen)noA few weeks back I was one of the presenters in two different webinars from PRWeb.   Each of the presentations was about small business marketing, and during each I talked about business blogging.   And … after each I received a number of emails from people who were confused about how to do it. […] The post Startup BizCast #72 – How and Why of Business Blogging (Steve Mullen) first appeared on EndGame Public Relations.A few weeks back I was one of the presenters in two different webinars from PRWeb.   Each of the presentations was about small business marketing, and during each I talked about business blogging.   And … after each I received a number of emails from people who were confused about how to do it. […] The post Startup BizCast #72 – How and Why of Business Blogging (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #71 – Small Business Government Contracts (Gloria Berthold Larkin) https://endgamepr.com/blog/2008/11/05/startup-bizcast-71-small-business-government-contracts-gloria-berthold-larkin/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-71-small-business-government-contracts-gloria-berthold-larkin Wed, 05 Nov 2008 10:45:07 +0000 http://www.startupbizcast.com/2008/11/05/startup-bizcast-71-small-business-government-contracts-gloria-berthold-larkin/ Local, state, and federal U.S. government contracts are NOT easy to get.   However, they tend to bring in good money, particularly for small business owners who aren’t used to multi-thousand or million dollar deals.   And, it’s unlikely our government is going to go out of business any time soon — a major consideration […]

The post Startup BizCast #71 – Small Business Government Contracts (Gloria Berthold Larkin) first appeared on EndGame Public Relations.]]> Local, state, and federal U.S. government contracts are NOT easy to get.   However, they tend to bring in good money, particularly for small business owners who aren’t used to multi-thousand or million dollar deals.   And, it’s unlikely our government is going to go out of business any time soon — a major consideration in this economy!   This week’s guest on Startup BizCast is Gloria Berthold Larkin, president of TargetGov, a business that helps entrepreneurs through the government contract maze.

Also this week — an announcement about a brand new podcast series from BizPodz Productions!

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links mentioned in this week’s episode:
TargetGov (www.targetgov.com)
Central Contractor Registration (www.ccr.gov)
Federal Business Opportunities (www.fedbizopps.gov)
Women Impacting Public Policy (www.wipp.org)
Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #71 – Small Business Government Contracts (Gloria Berthold Larkin) first appeared on EndGame Public Relations.]]> Steve Mullen full 247 steve@endgamepr.com (Steve Mullen)noLocal, state, and federal U.S. government contracts are NOT easy to get.   However, they tend to bring in good money, particularly for small business owners who aren’t used to multi-thousand or million dollar deals.   And, it’s unlikely our government is going to go out of business any time soon — a major consideration […] The post Startup BizCast #71 – Small Business Government Contracts (Gloria Berthold Larkin) first appeared on EndGame Public Relations.Local, state, and federal U.S. government contracts are NOT easy to get.   However, they tend to bring in good money, particularly for small business owners who aren’t used to multi-thousand or million dollar deals.   And, it’s unlikely our government is going to go out of business any time soon — a major consideration […] The post Startup BizCast #71 – Small Business Government Contracts (Gloria Berthold Larkin) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #70 – News Release SEO (Jiyan Wei) https://endgamepr.com/blog/2008/10/29/startup-bizcast-70-news-release-seo-jiyan-wei/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-70-news-release-seo-jiyan-wei Wed, 29 Oct 2008 10:45:22 +0000 http://www.startupbizcast.com/2008/10/29/startup-bizcast-70-news-release-seo-jiyan-wei/ This week, I welcome a good friend and guest from the first handful of Startup BizCast episodes.   The topic of the week is SEO for press releases.   More and more people are catching on to the fact that news releases can be used for SEO purposes, but many people don’t know how to […]

The post Startup BizCast #70 – News Release SEO (Jiyan Wei) first appeared on EndGame Public Relations.]]> This week, I welcome a good friend and guest from the first handful of Startup BizCast episodes.   The topic of the week is SEO for press releases.   More and more people are catching on to the fact that news releases can be used for SEO purposes, but many people don’t know how to maximize the work put into writing the releases and posting them.   Jiyan Wei is a product manager at online news release presswire PRWeb.   He was my guest back in episode #7, and now he joins me for #70.   Kind of symmetrical, don’t you think?

One more note about Jiyan — for any new listeners who found this show after hearing my presentation at the PRWeb webinar … yes, this is the same Jiyan that was the moderator 🙂

Also this week, I have listener advice submitted via the “Submit YOUR Advice” form, and business news in the BizCast Brief.

Links mentioned during this week’s episode:
ROI of Online Press Releases Executive Summary (pdf)
PRWeb (www.prweb.com)
New Influencer – Jiyan’s Personal Blog (http://www.newinfluencer.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #70 – News Release SEO (Jiyan Wei) first appeared on EndGame Public Relations.]]> Steve Mullen full 3126 steve@endgamepr.com (Steve Mullen)noThis week, I welcome a good friend and guest from the first handful of Startup BizCast episodes.   The topic of the week is SEO for press releases.   More and more people are catching on to the fact that news releases can be used for SEO purposes, but many people don’t know how to […] The post Startup BizCast #70 – News Release SEO (Jiyan Wei) first appeared on EndGame Public Relations.This week, I welcome a good friend and guest from the first handful of Startup BizCast episodes.   The topic of the week is SEO for press releases.   More and more people are catching on to the fact that news releases can be used for SEO purposes, but many people don’t know how to […] The post Startup BizCast #70 – News Release SEO (Jiyan Wei) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #69 – Marketing for Franchisees (Sherri Fishman) https://endgamepr.com/blog/2008/10/22/startup-bizcast-69-marketing-for-franchisees-sherri-fishman/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-69-marketing-for-franchisees-sherri-fishman https://endgamepr.com/blog/2008/10/22/startup-bizcast-69-marketing-for-franchisees-sherri-fishman/#comments Wed, 22 Oct 2008 10:45:40 +0000 http://www.startupbizcast.com/2008/10/22/startup-bizcast-69-marketing-for-franchisees-sherri-fishman/ Despite having a bigtime name behind them, businesses like McDonalds, Hair Cuttery, and Century 21 are all small businesses.   They’re franchises, and most of the time they’re owned by someone in your area.   There are challenges inherant to marketing a franchise small business, however, not the least of which is that people don’t […]

The post Startup BizCast #69 – Marketing for Franchisees (Sherri Fishman) first appeared on EndGame Public Relations.]]> Despite having a bigtime name behind them, businesses like McDonalds, Hair Cuttery, and Century 21 are all small businesses.   They’re franchises, and most of the time they’re owned by someone in your area.   There are challenges inherant to marketing a franchise small business, however, not the least of which is that people don’t often view them as being home grown.   This week’s guest on Startup BizCast is Sherri Fishman from Fishman PR, a public relations firm that specializes in marketing franchisees and franchisers.   She’ll have some tips on how you can work to get publicity for your franchise small business.

NOTE: There was a bit of audio difficulty in this week’s episode.   We had trouble with the interview phone line, which led to a ticking sound while Ms. Fishman talks.   I attempted to filter it out, but it only made things worse.   My apologies for the lapse in quality!

Also this week, in the BizCast Brief … help for UK small businesses, the best places in Canada to have a small business, and things aren’t as bad as they seem economically!

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links mentioned in this week’s episode:
Fishman PR (www.fishmanpr.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #69 – Marketing for Franchisees (Sherri Fishman) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/10/22/startup-bizcast-69-marketing-for-franchisees-sherri-fishman/feed/ 1 Steve Mullen full 242 steve@endgamepr.com (Steve Mullen)noDespite having a bigtime name behind them, businesses like McDonalds, Hair Cuttery, and Century 21 are all small businesses.   They’re franchises, and most of the time they’re owned by someone in your area.   There are challenges inherant to marketing a franchise small business, however, not the least of which is that people don’t […] The post Startup BizCast #69 – Marketing for Franchisees (Sherri Fishman) first appeared on EndGame Public Relations.Despite having a bigtime name behind them, businesses like McDonalds, Hair Cuttery, and Century 21 are all small businesses.   They’re franchises, and most of the time they’re owned by someone in your area.   There are challenges inherant to marketing a franchise small business, however, not the least of which is that people don’t […] The post Startup BizCast #69 – Marketing for Franchisees (Sherri Fishman) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #68 – Small Business Expense Management (Toffer Grant) https://endgamepr.com/blog/2008/10/15/startup-bizcast-68-small-business-expense-management-toffer-grant/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-68-small-business-expense-management-toffer-grant Wed, 15 Oct 2008 10:45:10 +0000 http://www.startupbizcast.com/2008/10/15/startup-bizcast-68-small-business-expense-management-toffer-grant/ This week, we’re talking about how to manage the flow of money going out the door, while the poor economy worldwide may be limiting the amount of money that’s coming in the door.   My guest is Toffer Grant, founder and CEO of PEXCard, a company that offers prepaid VISA cards for use by businesses […]

The post Startup BizCast #68 – Small Business Expense Management (Toffer Grant) first appeared on EndGame Public Relations.]]> This week, we’re talking about how to manage the flow of money going out the door, while the poor economy worldwide may be limiting the amount of money that’s coming in the door.   My guest is Toffer Grant, founder and CEO of PEXCard, a company that offers prepaid VISA cards for use by businesses in expense management.   His company has also launched a blog on corporate finances.   He has tips on how you can manage the expenses of your employees.

Also this week, in the BizCast Brief – news of Barack Obama’s small business plan, Wall Street Journal’s top 15 small business workplaces, and small business week in Canada.

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links mentioned in this week’s episode:
PEXCard (www.pexcard.com)
Corporate Finance Blog (www.pexcard.com/blog)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #68 – Small Business Expense Management (Toffer Grant) first appeared on EndGame Public Relations.]]> Steve Mullen full 239 steve@endgamepr.com (Steve Mullen)noThis week, we’re talking about how to manage the flow of money going out the door, while the poor economy worldwide may be limiting the amount of money that’s coming in the door.   My guest is Toffer Grant, founder and CEO of PEXCard, a company that offers prepaid VISA cards for use by businesses […] The post Startup BizCast #68 – Small Business Expense Management (Toffer Grant) first appeared on EndGame Public Relations.This week, we’re talking about how to manage the flow of money going out the door, while the poor economy worldwide may be limiting the amount of money that’s coming in the door.   My guest is Toffer Grant, founder and CEO of PEXCard, a company that offers prepaid VISA cards for use by businesses […] The post Startup BizCast #68 – Small Business Expense Management (Toffer Grant) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #67 – Online News Release Distribution Services Updated (Steve Mullen) https://endgamepr.com/blog/2008/10/08/startup-bizcast-67-online-news-release-distribution-services-updated-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-67-online-news-release-distribution-services-updated-steve-mullen https://endgamepr.com/blog/2008/10/08/startup-bizcast-67-online-news-release-distribution-services-updated-steve-mullen/#comments Wed, 08 Oct 2008 10:45:09 +0000 http://www.startupbizcast.com/2008/10/08/startup-bizcast-67-online-news-release-distribution-services-updated-steve-mullen/ Almost a year and a half ago, in episode five of Startup BizCast, I reviewed a list of online news release distribution services.   These sites will post and distribute your news release across the web, bringing benefits like SEO and potential media coverage.   Since it’s been so long since that episode, and a […]

The post Startup BizCast #67 – Online News Release Distribution Services Updated (Steve Mullen) first appeared on EndGame Public Relations.]]> Almost a year and a half ago, in episode five of Startup BizCast, I reviewed a list of online news release distribution services.   These sites will post and distribute your news release across the web, bringing benefits like SEO and potential media coverage.   Since it’s been so long since that episode, and a number of these sites have changed their services, I decided to revisit the subject with this update and re-review!

Also, in BizCast Brief, small business owners upset with the Feds, the SBA ups its disaster loan rates, and Colorado targets CEOs.

A word from our sponsor:
Try GotoMeeting free for 30 days! For this special offer, visit www.gotomypc.com/techpodcasts!

Links to sites mentioned in this podcast:
PR Newswire (www.prnewswire.com)
PR Web (www.prweb.com)
PR Log (www.prlog.org)
PR Leap (www.prleap.com)
24-7 Press Release (www.24-7pressrelease.com)
I-Newswire (www.i-newswire.com)
Wikio (www.wikio.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #67 – Online News Release Distribution Services Updated (Steve Mullen) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/10/08/startup-bizcast-67-online-news-release-distribution-services-updated-steve-mullen/feed/ 1 Steve Mullen full 237 steve@endgamepr.com (Steve Mullen)noAlmost a year and a half ago, in episode five of Startup BizCast, I reviewed a list of online news release distribution services.   These sites will post and distribute your news release across the web, bringing benefits like SEO and potential media coverage.   Since it’s been so long since that episode, and a […] The post Startup BizCast #67 – Online News Release Distribution Services Updated (Steve Mullen) first appeared on EndGame Public Relations.Almost a year and a half ago, in episode five of Startup BizCast, I reviewed a list of online news release distribution services.   These sites will post and distribute your news release across the web, bringing benefits like SEO and potential media coverage.   Since it’s been so long since that episode, and a […] The post Startup BizCast #67 – Online News Release Distribution Services Updated (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #66 – Small Business Video (Benjamin Wayne) https://endgamepr.com/blog/2008/10/01/startup-bizcast-66-small-business-video-benjamin-wayne/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-66-small-business-video-benjamin-wayne https://endgamepr.com/blog/2008/10/01/startup-bizcast-66-small-business-video-benjamin-wayne/#comments Wed, 01 Oct 2008 10:45:13 +0000 http://www.startupbizcast.com/2008/10/01/startup-bizcast-66-small-business-video-benjamin-wayne/ A recent study from ABI Research indicates that the number of people watching videos online has doubled in the past year.   It’s obvious that people are becoming more comfortable using this technology.   What that means, is that you should be using it for your business!   My guest this week is Benjamin Wayne […]

The post Startup BizCast #66 – Small Business Video (Benjamin Wayne) first appeared on EndGame Public Relations.]]> A recent study from ABI Research indicates that the number of people watching videos online has doubled in the past year.   It’s obvious that people are becoming more comfortable using this technology.   What that means, is that you should be using it for your business!   My guest this week is Benjamin Wayne from Fliqz, an online video site that works primarily with businesses.   He has tips on how you can use web video to your benefit.

Also in this episode … news about the economy and an Australian maternity leave proposal … in the BizCast Brief!

Links mentioned on this week’s episode:
Fliqz (www.fliqz.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #66 – Small Business Video (Benjamin Wayne) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/10/01/startup-bizcast-66-small-business-video-benjamin-wayne/feed/ 2 Steve Mullen full 235 steve@endgamepr.com (Steve Mullen)noA recent study from ABI Research indicates that the number of people watching videos online has doubled in the past year.   It’s obvious that people are becoming more comfortable using this technology.   What that means, is that you should be using it for your business!   My guest this week is Benjamin Wayne […] The post Startup BizCast #66 – Small Business Video (Benjamin Wayne) first appeared on EndGame Public Relations.A recent study from ABI Research indicates that the number of people watching videos online has doubled in the past year.   It’s obvious that people are becoming more comfortable using this technology.   What that means, is that you should be using it for your business!   My guest this week is Benjamin Wayne […] The post Startup BizCast #66 – Small Business Video (Benjamin Wayne) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #65 – Small Business Computer Security (Ken Colburn) https://endgamepr.com/blog/2008/09/24/startup-bizcast-65-small-business-computer-security-ken-colburn/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-65-small-business-computer-security-ken-colburn Wed, 24 Sep 2008 10:45:41 +0000 http://www.startupbizcast.com/2008/09/24/startup-bizcast-65-small-business-computer-security-ken-colburn/ Are the worst enemies to your small office computer network banging on the gates, or walking around inside the castle?   Truly, there are plenty of people out there trying to harm your business, either by writing viruses or actively trying to gain access to your data.   You need to protect yourself from those […]

The post Startup BizCast #65 – Small Business Computer Security (Ken Colburn) first appeared on EndGame Public Relations.]]> Are the worst enemies to your small office computer network banging on the gates, or walking around inside the castle?   Truly, there are plenty of people out there trying to harm your business, either by writing viruses or actively trying to gain access to your data.   You need to protect yourself from those threats.   However, another threat is just as much of a problem — your own employees inadvertently damaging your network.   This week’s guest on Startup BizCast is Ken Colburn from Data Doctors.   He has advice on how to secure your network from all threats, whether they’re from within or without.

In this week’s BizCast Brief — surveys covering the economy and traveling.

Links mentioned in this week’s episide:
Data Doctors (www.datadoctors.com)

Also — don’t forget to join the Startup BizCast Group on Facebook!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #65 – Small Business Computer Security (Ken Colburn) first appeared on EndGame Public Relations.]]> Steve Mullen full 232 steve@endgamepr.com (Steve Mullen)noAre the worst enemies to your small office computer network banging on the gates, or walking around inside the castle?   Truly, there are plenty of people out there trying to harm your business, either by writing viruses or actively trying to gain access to your data.   You need to protect yourself from those […] The post Startup BizCast #65 – Small Business Computer Security (Ken Colburn) first appeared on EndGame Public Relations.Are the worst enemies to your small office computer network banging on the gates, or walking around inside the castle?   Truly, there are plenty of people out there trying to harm your business, either by writing viruses or actively trying to gain access to your data.   You need to protect yourself from those […] The post Startup BizCast #65 – Small Business Computer Security (Ken Colburn) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #64 – Fall Tax Update (Glen Weilandt) https://endgamepr.com/blog/2008/09/17/startup-bizcast-64-fall-tax-update-glen-weilandt/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-64-fall-tax-update-glen-weilandt Wed, 17 Sep 2008 10:45:52 +0000 http://www.startupbizcast.com/2008/09/17/startup-bizcast-64-fall-tax-update-glen-weilandt/ Fall isn’t a time when you normally think much about taxes … unless, that is, you filed for an extension back in April.   If you did, that means your taxes are due next month.   Additionally, the more thinking you do NOW, the higher the chances you’ll lower your tax burden when you file […]

The post Startup BizCast #64 – Fall Tax Update (Glen Weilandt) first appeared on EndGame Public Relations.]]> Fall isn’t a time when you normally think much about taxes … unless, that is, you filed for an extension back in April.   If you did, that means your taxes are due next month.   Additionally, the more thinking you do NOW, the higher the chances you’ll lower your tax burden when you file next year.   Joining me this week is Glen Weilandt with Roni Deutch Tax Centers.   We’ll discuss a variety of tax issues relevant to small business owners.

Also in this episode — an announcement about the new Startup BizCast voice mail hotline, a reminder about the Startup BizCast Facebook Group, and small business news in BizCast Brief.

Links mentioned in this week’s episode:
Roni Deutch Tax Center (www.rdtc.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #64 – Fall Tax Update (Glen Weilandt) first appeared on EndGame Public Relations.]]> Steve Mullen full 229 steve@endgamepr.com (Steve Mullen)noFall isn’t a time when you normally think much about taxes … unless, that is, you filed for an extension back in April.   If you did, that means your taxes are due next month.   Additionally, the more thinking you do NOW, the higher the chances you’ll lower your tax burden when you file […] The post Startup BizCast #64 – Fall Tax Update (Glen Weilandt) first appeared on EndGame Public Relations.Fall isn’t a time when you normally think much about taxes … unless, that is, you filed for an extension back in April.   If you did, that means your taxes are due next month.   Additionally, the more thinking you do NOW, the higher the chances you’ll lower your tax burden when you file […] The post Startup BizCast #64 – Fall Tax Update (Glen Weilandt) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #63 – Phoning in your Small Business (Mark Asnes) https://endgamepr.com/blog/2008/09/10/startup-bizcast-63-phoning-in-your-small-business-mark-asnes/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-63-phoning-in-your-small-business-mark-asnes https://endgamepr.com/blog/2008/09/10/startup-bizcast-63-phoning-in-your-small-business-mark-asnes/#comments Wed, 10 Sep 2008 10:45:25 +0000 http://www.startupbizcast.com/2008/09/10/startup-bizcast-63-phoning-in-your-small-business-mark-asnes/ These days, if you only use your cell phone to talk to other people, you’re considered behind the times.   Today’s cell phones email, text, surf the web, and much more.   My guest this week is Mark Asnes from Wireless Zone.   He has tips for how you can use your cell phone to […]

The post Startup BizCast #63 – Phoning in your Small Business (Mark Asnes) first appeared on EndGame Public Relations.]]> These days, if you only use your cell phone to talk to other people, you’re considered behind the times.   Today’s cell phones email, text, surf the web, and much more.   My guest this week is Mark Asnes from Wireless Zone.   He has tips for how you can use your cell phone to make your small business life easier.

Also in this episode, an announcement about the new Startup BizCast group on Facebook!   If you haven’t joined the group, head on over and do so!

In this week’s BizCast Brief, more hurricane preparedness tips, the SBA helping Florida nonprofits, and managing telecommuting workers.

Links mentioned in this week’s episode:
Wireless Zone (www.wirelesszone.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #63 – Phoning in your Small Business (Mark Asnes) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/09/10/startup-bizcast-63-phoning-in-your-small-business-mark-asnes/feed/ 2 Steve Mullen full 225 steve@endgamepr.com (Steve Mullen)noThese days, if you only use your cell phone to talk to other people, you’re considered behind the times.   Today’s cell phones email, text, surf the web, and much more.   My guest this week is Mark Asnes from Wireless Zone.   He has tips for how you can use your cell phone to […] The post Startup BizCast #63 – Phoning in your Small Business (Mark Asnes) first appeared on EndGame Public Relations.These days, if you only use your cell phone to talk to other people, you’re considered behind the times.   Today’s cell phones email, text, surf the web, and much more.   My guest this week is Mark Asnes from Wireless Zone.   He has tips for how you can use your cell phone to […] The post Startup BizCast #63 – Phoning in your Small Business (Mark Asnes) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #62 – Small Business Viral Marketing (Dave Saunders) https://endgamepr.com/blog/2008/09/03/startup-bizcast-62-small-business-viral-marketing-dave-saunders/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-62-small-business-viral-marketing-dave-saunders Wed, 03 Sep 2008 10:45:09 +0000 http://www.startupbizcast.com/2008/09/03/startup-bizcast-62-small-business-viral-marketing-dave-saunders/ I love it when someone emails a friend about my business.   How would you like it if thousands of people were emailing friends about something you created?   When something on the Internet gains that kind of traction and gets spread around from friend to friend, it’s said that it’s “gone viral”.   In […]

The post Startup BizCast #62 – Small Business Viral Marketing (Dave Saunders) first appeared on EndGame Public Relations.]]> I love it when someone emails a friend about my business.   How would you like it if thousands of people were emailing friends about something you created?   When something on the Internet gains that kind of traction and gets spread around from friend to friend, it’s said that it’s “gone viral”.   In this episode of Startup BizCast, I visit the office of Dave Saunders, president of advertising and new media firm Madison + Main, to talk about how you can use viral marketing to benefit your small business.

In BizCast Brief:   How to prepare for a disaster such as a hurricane, and problems with small business insurance subsidies in Maryland.

Also … a big thanks!

Links mentioned in this week’s episode:
Steps to Protect your Assets if a Hurricane Aproaches
 SBA Disaster Services (http://www.sba.gov/services/disasterassistance/index.html)
Madison + Main (http://www.madisonmain.com/)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #62 – Small Business Viral Marketing (Dave Saunders) first appeared on EndGame Public Relations.]]> Steve Mullen full 222 steve@endgamepr.com (Steve Mullen)noI love it when someone emails a friend about my business.   How would you like it if thousands of people were emailing friends about something you created?   When something on the Internet gains that kind of traction and gets spread around from friend to friend, it’s said that it’s “gone viral”.   In […] The post Startup BizCast #62 – Small Business Viral Marketing (Dave Saunders) first appeared on EndGame Public Relations.I love it when someone emails a friend about my business.   How would you like it if thousands of people were emailing friends about something you created?   When something on the Internet gains that kind of traction and gets spread around from friend to friend, it’s said that it’s “gone viral”.   In […] The post Startup BizCast #62 – Small Business Viral Marketing (Dave Saunders) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #61 – Small Business Webinars (Rich Baker) https://endgamepr.com/blog/2008/08/27/startup-bizcast-61-small-business-webinars-rich-baker/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-61-small-business-webinars-rich-baker Wed, 27 Aug 2008 10:45:28 +0000 http://www.startupbizcast.com/2008/08/27/startup-bizcast-61-small-business-webinars-rich-baker/ It feels good to get back into the studio chair after taking a couple of weeks off this month — one due to workload and one due to vacation.   This week we’re talking about another new media tool that you can use to promote and brand your small business.   Rich Baker, CEO of […]

The post Startup BizCast #61 – Small Business Webinars (Rich Baker) first appeared on EndGame Public Relations.]]> It feels good to get back into the studio chair after taking a couple of weeks off this month — one due to workload and one due to vacation.   This week we’re talking about another new media tool that you can use to promote and brand your small business.   Rich Baker, CEO of Glance Networks, joins me in Startup BizCast 61 to talk about webinars, and how you can use them to your benefit.

In this week’s BizCast Brief: Stories about improving small business owner confidence and missing planks in the U.S. Democratic Party platform.

Links mentioned in this week’s episode:
Glance (www.glance.net)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #61 – Small Business Webinars (Rich Baker) first appeared on EndGame Public Relations.]]> Steve Mullen full 220 steve@endgamepr.com (Steve Mullen)noIt feels good to get back into the studio chair after taking a couple of weeks off this month — one due to workload and one due to vacation.   This week we’re talking about another new media tool that you can use to promote and brand your small business.   Rich Baker, CEO of […] The post Startup BizCast #61 – Small Business Webinars (Rich Baker) first appeared on EndGame Public Relations.It feels good to get back into the studio chair after taking a couple of weeks off this month — one due to workload and one due to vacation.   This week we’re talking about another new media tool that you can use to promote and brand your small business.   Rich Baker, CEO of […] The post Startup BizCast #61 – Small Business Webinars (Rich Baker) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #60 – What to Shred and How to Shred It (Joe Roberto) https://endgamepr.com/blog/2008/08/13/startup-bizcast-60-what-to-shred-and-how-to-shred-it-joe-roberto/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-60-what-to-shred-and-how-to-shred-it-joe-roberto Wed, 13 Aug 2008 10:45:14 +0000 http://www.startupbizcast.com/2008/08/13/startup-bizcast-60-what-to-shred-and-how-to-shred-it-joe-roberto/ This is a packed show! In this week’s interview segment: What if one of your customers became the victim of identity theft … and you were the cause?   Needless to say, it wouldn’t be good for your business.   This week we’re talking about protecting the personal information of your customers.   As someone […]

The post Startup BizCast #60 – What to Shred and How to Shred It (Joe Roberto) first appeared on EndGame Public Relations.]]> This is a packed show!

In this week’s interview segment: What if one of your customers became the victim of identity theft … and you were the cause?   Needless to say, it wouldn’t be good for your business.   This week we’re talking about protecting the personal information of your customers.   As someone who recently had his business credit card number stolen (don’t know HOW it happened) I’m particularly sensitive these days about making sure that anything that contains my personal information is shredded properly.   My guest is Joe Roberto from Shred-Tech, a company that produces shredding and recycling systems.   He provides advice on what to shred, and how to shred it.

Also in this episode: I answer a listener question about how to blog effectively for a gas station!

ALSO in this episode: The BizCast Brief, with information on the Fortune 100 fastest growing small businesses, and predicted growth in the amount of tech spending by small businesses.

Links mentioned in this week’s episode:
Shred-Tech (www.shred-tech.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #60 – What to Shred and How to Shred It (Joe Roberto) first appeared on EndGame Public Relations.]]> Steve Mullen full 215 steve@endgamepr.com (Steve Mullen)noThis is a packed show! In this week’s interview segment: What if one of your customers became the victim of identity theft … and you were the cause?   Needless to say, it wouldn’t be good for your business.   This week we’re talking about protecting the personal information of your customers.   As someone […] The post Startup BizCast #60 – What to Shred and How to Shred It (Joe Roberto) first appeared on EndGame Public Relations.This is a packed show! In this week’s interview segment: What if one of your customers became the victim of identity theft … and you were the cause?   Needless to say, it wouldn’t be good for your business.   This week we’re talking about protecting the personal information of your customers.   As someone […] The post Startup BizCast #60 – What to Shred and How to Shred It (Joe Roberto) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #59 – Tech Gadgets for Small Business Owners (Derek Meister) https://endgamepr.com/blog/2008/08/06/startup-bizcast-59-tech-gadgets-for-small-business-owners-derek-meister/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-59-tech-gadgets-for-small-business-owners-derek-meister https://endgamepr.com/blog/2008/08/06/startup-bizcast-59-tech-gadgets-for-small-business-owners-derek-meister/#comments Wed, 06 Aug 2008 10:45:52 +0000 http://www.startupbizcast.com/2008/08/06/startup-bizcast-59-tech-gadgets-for-small-business-owners-derek-meister/ This week we’re joined by an honest-to-goodness double agent.   It’s true.   Double Agent Derek Meister is with the Geek Squad, a service that provides technology solutions for consumers through Best Buy’s retail stores.   He joins us to talk about must-have technology for different types of small business owners.   If you’re anything […]

The post Startup BizCast #59 – Tech Gadgets for Small Business Owners (Derek Meister) first appeared on EndGame Public Relations.]]> This week we’re joined by an honest-to-goodness double agent.   It’s true.   Double Agent Derek Meister is with the Geek Squad, a service that provides technology solutions for consumers through Best Buy’s retail stores.   He joins us to talk about must-have technology for different types of small business owners.   If you’re anything like me, there are certain gadgets that you just can’t do without.

No BizCast Brief this week.   Not much going on, and this week’s interview was a rather long one, so there wasn’t time to include it.

Links mentioned in this week’s episode:
Geek Squad (www.geeksquad.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #59 – Tech Gadgets for Small Business Owners (Derek Meister) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/08/06/startup-bizcast-59-tech-gadgets-for-small-business-owners-derek-meister/feed/ 1 Steve Mullen full 213 steve@endgamepr.com (Steve Mullen)noThis week we’re joined by an honest-to-goodness double agent.   It’s true.   Double Agent Derek Meister is with the Geek Squad, a service that provides technology solutions for consumers through Best Buy’s retail stores.   He joins us to talk about must-have technology for different types of small business owners.   If you’re anything […] The post Startup BizCast #59 – Tech Gadgets for Small Business Owners (Derek Meister) first appeared on EndGame Public Relations.This week we’re joined by an honest-to-goodness double agent.   It’s true.   Double Agent Derek Meister is with the Geek Squad, a service that provides technology solutions for consumers through Best Buy’s retail stores.   He joins us to talk about must-have technology for different types of small business owners.   If you’re anything […] The post Startup BizCast #59 – Tech Gadgets for Small Business Owners (Derek Meister) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #58 – Warming Your Cold Calls (Sam Richter) https://endgamepr.com/blog/2008/07/30/startup-bizcast-58-warming-your-cold-calls-sam-richter/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-58-warming-your-cold-calls-sam-richter https://endgamepr.com/blog/2008/07/30/startup-bizcast-58-warming-your-cold-calls-sam-richter/#comments Wed, 30 Jul 2008 10:45:29 +0000 http://www.startupbizcast.com/2008/07/30/startup-bizcast-58-warming-your-cold-calls-sam-richter/ I’m back!   After a one week hiatus, Startup BizCast returns for episode 58.   This show ran a touch long, due to having listener feedback and a longish interview.   Both were so good, however, that I just couldn’t chop any more out.   So … the show is 15 seconds longer than my […]

The post Startup BizCast #58 – Warming Your Cold Calls (Sam Richter) first appeared on EndGame Public Relations.]]> I’m back!   After a one week hiatus, Startup BizCast returns for episode 58.   This show ran a touch long, due to having listener feedback and a longish interview.   Both were so good, however, that I just couldn’t chop any more out.   So … the show is 15 seconds longer than my self-imposed limit of 15 minutes.   I think we’ll all survive 😉

Here’s this week’s advice topic: Cold Calling

Those are some scary words aren’t they?   As small business owners, most of us at one point or another are going to need to pick up the phone, call someone we don’t know, and ask them for their business.   It’s just a fact of life.   My guest is Sam Richter, who has written a book called Take the Cold Out of Cold Calling.   He has some outstanding tips to make sure you know about your cold calling target, so you can be relevant and know what he or she wants.

In BizCast Brief this week: Blackwater under investigation for posing as a small business … a jump in the U.S. minimum wage … and small business owner optimism could be looking up.

Also … a Listener Voicemail!

Links mentioned on this week’s episode:
Take the Cold Out of Cold Calling (www.takethecold.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #58 – Warming Your Cold Calls (Sam Richter) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/07/30/startup-bizcast-58-warming-your-cold-calls-sam-richter/feed/ 2 Steve Mullen full 3124 steve@endgamepr.com (Steve Mullen)noI’m back!   After a one week hiatus, Startup BizCast returns for episode 58.   This show ran a touch long, due to having listener feedback and a longish interview.   Both were so good, however, that I just couldn’t chop any more out.   So … the show is 15 seconds longer than my […] The post Startup BizCast #58 – Warming Your Cold Calls (Sam Richter) first appeared on EndGame Public Relations.I’m back!   After a one week hiatus, Startup BizCast returns for episode 58.   This show ran a touch long, due to having listener feedback and a longish interview.   Both were so good, however, that I just couldn’t chop any more out.   So … the show is 15 seconds longer than my […] The post Startup BizCast #58 – Warming Your Cold Calls (Sam Richter) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #57 – Small Business Moms (Pat Cobe) https://endgamepr.com/blog/2008/07/16/startup-bizcast-57-small-business-moms-pat-cobe/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-57-small-business-moms-pat-cobe Wed, 16 Jul 2008 10:45:11 +0000 http://www.startupbizcast.com/2008/07/16/startup-bizcast-57-small-business-moms-pat-cobe/ On this week’s episode, we’re talking about small business owners who also happen to be stay-at-home moms. My guest and her partner call them “Mompreneurs”. These moms are running service or product businesses as a source of secondary or even primary income for their household, and they’re balancing it with taking care of the kids. […]

The post Startup BizCast #57 – Small Business Moms (Pat Cobe) first appeared on EndGame Public Relations.]]> On this week’s episode, we’re talking about small business owners who also happen to be stay-at-home moms. My guest and her partner call them “Mompreneurs”. These moms are running service or product businesses as a source of secondary or even primary income for their household, and they’re balancing it with taking care of the kids. Pat Cobe is the co-author of two books on the subject, and is co-founder of Mompreneursonline.com, an education and community website that provides assistance for small business moms. She joins us on this episode to provide some tips for Mompreneurs.

In this week’s BizCast Brief — the U.S. Senate votes for more money for small business programs, business owners don’t believe in the U.S. federal government, and new small business laptops from Lenovo.

One thing I didn’t mention during the show is a CONTEST for Mompreneurs. Whirlpool, the company you know as making dishwashers and such, recently announced the fourth annual Mother of Invention Grant Program. The program provides seed money and guidance to moms to turn their invention, business or service ideas into full-fledged businesses. For prize details and an entry form, go to the Whirlpool contest page.

Links mentioned in this week’s episode:
Mompreneursonline.com (www.mompreneursonline.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #57 – Small Business Moms (Pat Cobe) first appeared on EndGame Public Relations.]]> Steve Mullen full 3122 steve@endgamepr.com (Steve Mullen)noOn this week’s episode, we’re talking about small business owners who also happen to be stay-at-home moms. My guest and her partner call them “Mompreneurs”. These moms are running service or product businesses as a source of secondary or even primary income for their household, and they’re balancing it with taking care of the kids. […] The post Startup BizCast #57 – Small Business Moms (Pat Cobe) first appeared on EndGame Public Relations.On this week’s episode, we’re talking about small business owners who also happen to be stay-at-home moms. My guest and her partner call them “Mompreneurs”. These moms are running service or product businesses as a source of secondary or even primary income for their household, and they’re balancing it with taking care of the kids. […] The post Startup BizCast #57 – Small Business Moms (Pat Cobe) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #56 – Avoiding Email Blunders (Steve Mullen) https://endgamepr.com/blog/2008/07/09/startup-bizcast-56-avoiding-email-blunders-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-56-avoiding-email-blunders-steve-mullen https://endgamepr.com/blog/2008/07/09/startup-bizcast-56-avoiding-email-blunders-steve-mullen/#comments Wed, 09 Jul 2008 10:45:22 +0000 http://www.startupbizcast.com/2008/07/09/startup-bizcast-56-avoiding-email-blunders-steve-mullen/ I didn’t really know what to call this abbreviated episode, but it came to me as I was reading a story about the White House needing to apologize to the Premier of Italy after they released a less-than-flattering biography about him.   I decided to talk about tips to help you avoid mistakes with email […]

The post Startup BizCast #56 – Avoiding Email Blunders (Steve Mullen) first appeared on EndGame Public Relations.]]> I didn’t really know what to call this abbreviated episode, but it came to me as I was reading a story about the White House needing to apologize to the Premier of Italy after they released a less-than-flattering biography about him.   I decided to talk about tips to help you avoid mistakes with email like sending a comment to the wrong person, or sending the wrong document to the wrong person.   These can be simple errors, but can also be disastrous.

Also in this episode, listener feedback on SB #47, which featured advice from Casey Quinlan on business storytelling.

Links mentioned in this episode:
Tech Talk for Families (www.techtalkforfamilies.com)
White House apologizes for insult to Italian premier (http://www.cnn.com/2008/POLITICS/07/08/bush.berlusconi.ap/index.html)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #56 – Avoiding Email Blunders (Steve Mullen) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/07/09/startup-bizcast-56-avoiding-email-blunders-steve-mullen/feed/ 1 Steve Mullen full 205 steve@endgamepr.com (Steve Mullen)noI didn’t really know what to call this abbreviated episode, but it came to me as I was reading a story about the White House needing to apologize to the Premier of Italy after they released a less-than-flattering biography about him.   I decided to talk about tips to help you avoid mistakes with email […] The post Startup BizCast #56 – Avoiding Email Blunders (Steve Mullen) first appeared on EndGame Public Relations.I didn’t really know what to call this abbreviated episode, but it came to me as I was reading a story about the White House needing to apologize to the Premier of Italy after they released a less-than-flattering biography about him.   I decided to talk about tips to help you avoid mistakes with email […] The post Startup BizCast #56 – Avoiding Email Blunders (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #55 – Office Space for your Small Business (Chris Desloge) https://endgamepr.com/blog/2008/07/02/startup-bizcast-55-office-space-for-your-small-business-chris-deloge/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-55-office-space-for-your-small-business-chris-deloge Wed, 02 Jul 2008 10:45:47 +0000 http://www.startupbizcast.com/2008/07/02/startup-bizcast-55-office-space-for-your-small-business-chris-deloge/ I can’t help but laugh when I hear the words “Office Space”, because I love the classic movie of that name.   But, this week’s episode has nothing to do with that great flick.   This week we’re talking about how to find office space for your small business.   Whether you’re leasing space for […]

The post Startup BizCast #55 – Office Space for your Small Business (Chris Desloge) first appeared on EndGame Public Relations.]]> I can’t help but laugh when I hear the words “Office Space”, because I love the classic movie of that name.   But, this week’s episode has nothing to do with that great flick.   This week we’re talking about how to find office space for your small business.   Whether you’re leasing space for the first time, or the second, third, or fourth … it’s a perplexing process.   Our guest this week has some advice on the subject.   Chris Desloge is with Tenant Rep Agency, LLC, a company in St. Louis that works with business owners who are hoping to find office space.   His company last fall launched OfficeTenant.com, a site chocked full of advice for potential office tenants.

In BizCast Brief this week, a “duh” survey about small business owner concern, potential changes to the tax laws concerning home-based businesses, and Microsoft passes a big milestone.   Also this week — listener feedback!

Links mentioned in this week’s episode:
South Coast Marketing Events (www.southcoastme.com)
Tenant Rep Agency, LLC (www.tenantrepagency.com)
OfficeTenant.com (www.officetenant.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #55 – Office Space for your Small Business (Chris Desloge) first appeared on EndGame Public Relations.]]> Steve Mullen full 204 steve@endgamepr.com (Steve Mullen)noI can’t help but laugh when I hear the words “Office Space”, because I love the classic movie of that name.   But, this week’s episode has nothing to do with that great flick.   This week we’re talking about how to find office space for your small business.   Whether you’re leasing space for […] The post Startup BizCast #55 – Office Space for your Small Business (Chris Desloge) first appeared on EndGame Public Relations.I can’t help but laugh when I hear the words “Office Space”, because I love the classic movie of that name.   But, this week’s episode has nothing to do with that great flick.   This week we’re talking about how to find office space for your small business.   Whether you’re leasing space for […] The post Startup BizCast #55 – Office Space for your Small Business (Chris Desloge) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #54 – Crisis Planning and Communication (Steve Mullen) https://endgamepr.com/blog/2008/06/25/startup-bizcast-54-crisis-planning-and-communication-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-54-crisis-planning-and-communication-steve-mullen Wed, 25 Jun 2008 10:45:17 +0000 http://www.startupbizcast.com/2008/06/25/startup-bizcast-54-crisis-planning-and-communication-steve-mullen/ Imagine the worst happens with your business — perhaps one of your employees is caught trafficking goods from your warehouse, or one of your products is tainted and makes a whole flock of people sick. What would you do to handle the crisis? Having a crisis plan in advance can help. In this episode of […]

The post Startup BizCast #54 – Crisis Planning and Communication (Steve Mullen) first appeared on EndGame Public Relations.]]> Imagine the worst happens with your business — perhaps one of your employees is caught trafficking goods from your warehouse, or one of your products is tainted and makes a whole flock of people sick. What would you do to handle the crisis? Having a crisis plan in advance can help. In this episode of Startup BizCast, I go solo to discuss how to develop your crisis plan and give tips on how to talk with the media if a crisis hits.

In BizCast Brief — older businesses drive the economy, and Visa teams with Facebook to help small businesses.

Links mentioned in this week’s episode:
Visa Business Network (http://apps.facebook.com/visabusiness/sign_up)

Startup BizCast’s theme music is Entranced by Blake Emrys.

The post Startup BizCast #54 – Crisis Planning and Communication (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 201 steve@endgamepr.com (Steve Mullen)noImagine the worst happens with your business — perhaps one of your employees is caught trafficking goods from your warehouse, or one of your products is tainted and makes a whole flock of people sick. What would you do to handle the crisis? Having a crisis plan in advance can help. In this episode of […] The post Startup BizCast #54 – Crisis Planning and Communication (Steve Mullen) first appeared on EndGame Public Relations.Imagine the worst happens with your business — perhaps one of your employees is caught trafficking goods from your warehouse, or one of your products is tainted and makes a whole flock of people sick. What would you do to handle the crisis? Having a crisis plan in advance can help. In this episode of […] The post Startup BizCast #54 – Crisis Planning and Communication (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #53 – Greening Your Small Business (Tish Kashani) https://endgamepr.com/blog/2008/06/18/startup-bizcast-53-greening-your-small-business-tish-kashani/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-53-greening-your-small-business-tish-kashani Wed, 18 Jun 2008 19:42:59 +0000 http://www.startupbizcast.com/2008/06/18/startup-bizcast-53-greening-your-small-business-tish-kashani/ Sorry for the tardiness of this episode. I have one correction right off the top: There is no Recommended Reading feature on the blog this week. Sadly, I lost my list of links and simply don’t have time to look them up! Apologies! And now … on with the show! Between insane fuel prices and […]

The post Startup BizCast #53 – Greening Your Small Business (Tish Kashani) first appeared on EndGame Public Relations.]]> Sorry for the tardiness of this episode. I have one correction right off the top: There is no Recommended Reading feature on the blog this week. Sadly, I lost my list of links and simply don’t have time to look them up! Apologies!

And now … on with the show!

Between insane fuel prices and an increasing desire to preserve resources, everyone is talking about going green. On this week’s Startup BizCast, we meet Tish Kashani from Co-op America, a membership group of individuals and businesses that are not only going green themselves, but are also working in a larger sense to save our planet’s resources.

Also on this week’s Startup BizCast…

I have listener feedback, and of course this week’s review of small business news in BizCast Brief!

Links mentioned on this week’s episode:
Golden Bee Tours (www.goldenbeetours.com)
Co-op America (www.coopamerica.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #53 – Greening Your Small Business (Tish Kashani) first appeared on EndGame Public Relations.]]> Steve Mullen full 3121 steve@endgamepr.com (Steve Mullen)noSorry for the tardiness of this episode. I have one correction right off the top: There is no Recommended Reading feature on the blog this week. Sadly, I lost my list of links and simply don’t have time to look them up! Apologies! And now … on with the show! Between insane fuel prices and […] The post Startup BizCast #53 – Greening Your Small Business (Tish Kashani) first appeared on EndGame Public Relations.Sorry for the tardiness of this episode. I have one correction right off the top: There is no Recommended Reading feature on the blog this week. Sadly, I lost my list of links and simply don’t have time to look them up! Apologies! And now … on with the show! Between insane fuel prices and […] The post Startup BizCast #53 – Greening Your Small Business (Tish Kashani) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #52 – Branding your Small Business (Dave Martin) https://endgamepr.com/blog/2008/06/11/startup-bizcast-52-branding-your-small-business-dave-martin/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-52-branding-your-small-business-dave-martin Wed, 11 Jun 2008 10:45:21 +0000 http://www.startupbizcast.com/2008/06/11/startup-bizcast-52-branding-your-small-business-dave-martin/ Thus far on Startup BizCast, we’ve talked about marketing, advertising, PR and even logo production. In this episode, we’re going to talk about techniques that use all of the above and more. Branding strategies use an across-the-board approach to create a feeling in the customer (or potential customer) about your business. Our guest is Dave […]

The post Startup BizCast #52 – Branding your Small Business (Dave Martin) first appeared on EndGame Public Relations.]]> Thus far on Startup BizCast, we’ve talked about marketing, advertising, PR and even logo production. In this episode, we’re going to talk about techniques that use all of the above and more. Branding strategies use an across-the-board approach to create a feeling in the customer (or potential customer) about your business. Our guest is Dave Martin from Martin Branding Worldwide, a firm that works with medium and Fortune 500 companies. Dave explains branding to us, and gives some tips on how it can be used by small business owners.

In BizCast Brief, we have stories about small business owner pessimism about the economy, even while they’re planning to expand … and the US presidential candidates spar over their small business plans.

Links mentioned in this week’s episode:
Martin Branding Worldwide (www.martinbranding.com)

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #52 – Branding your Small Business (Dave Martin) first appeared on EndGame Public Relations.]]> Steve Mullen full 196 steve@endgamepr.com (Steve Mullen)noThus far on Startup BizCast, we’ve talked about marketing, advertising, PR and even logo production. In this episode, we’re going to talk about techniques that use all of the above and more. Branding strategies use an across-the-board approach to create a feeling in the customer (or potential customer) about your business. Our guest is Dave […] The post Startup BizCast #52 – Branding your Small Business (Dave Martin) first appeared on EndGame Public Relations.Thus far on Startup BizCast, we’ve talked about marketing, advertising, PR and even logo production. In this episode, we’re going to talk about techniques that use all of the above and more. Branding strategies use an across-the-board approach to create a feeling in the customer (or potential customer) about your business. Our guest is Dave […] The post Startup BizCast #52 – Branding your Small Business (Dave Martin) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #51 – Blogger Relations (Steve Mullen) https://endgamepr.com/blog/2008/06/04/startup-bizcast-51-blogger-relations-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-51-blogger-relations-steve-mullen https://endgamepr.com/blog/2008/06/04/startup-bizcast-51-blogger-relations-steve-mullen/#comments Wed, 04 Jun 2008 10:45:19 +0000 http://www.startupbizcast.com/2008/06/04/startup-bizcast-51-blogger-relations-steve-mullen/ I’ve talked a lot on this podcast about how to make your business blog work for you, but what about using other people’s blogs to promote your business? That’s this week’s topic on Startup BizCast. I go solo to talk about what a successful blogger relations campaign can do for you, and give some tips […]

The post Startup BizCast #51 – Blogger Relations (Steve Mullen) first appeared on EndGame Public Relations.]]> I’ve talked a lot on this podcast about how to make your business blog work for you, but what about using other people’s blogs to promote your business? That’s this week’s topic on Startup BizCast. I go solo to talk about what a successful blogger relations campaign can do for you, and give some tips on how to properly contact bloggers to try to get them to write a blog post about your company.

In BizCast Brief this week: Canadians rejecting a carbon tax, small business employees more likely to endanger company computers, and eBay auction businesses may be in danger.

Websites mentioned in this week’s episode:
E-business Ideas (http://web-ebiz.blogspot.com)
Fight SMA (www.fightsma.org)
Perez Hilton’s post about Fight SMA (http://perezhilton.com/2008-05-26-a-worthwhile-cause-67)
Media Relations and SEO PR Blog (https://endgamepr.com/blog)
Google Blog Search (http://blogsearch.google.com)
Technorati (http://www.technorati.com)

Don’t forget to email me YOUR advice. I’ll talk about submitted advice in a future episode!

Startup BizCast’s theme music is “Entranced” by Blake Emrys. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #51 – Blogger Relations (Steve Mullen) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/06/04/startup-bizcast-51-blogger-relations-steve-mullen/feed/ 2 Steve Mullen full 194 steve@endgamepr.com (Steve Mullen)noI’ve talked a lot on this podcast about how to make your business blog work for you, but what about using other people’s blogs to promote your business? That’s this week’s topic on Startup BizCast. I go solo to talk about what a successful blogger relations campaign can do for you, and give some tips […] The post Startup BizCast #51 – Blogger Relations (Steve Mullen) first appeared on EndGame Public Relations.I’ve talked a lot on this podcast about how to make your business blog work for you, but what about using other people’s blogs to promote your business? That’s this week’s topic on Startup BizCast. I go solo to talk about what a successful blogger relations campaign can do for you, and give some tips […] The post Startup BizCast #51 – Blogger Relations (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #50 – The Best of the First Year https://endgamepr.com/blog/2008/05/28/startup-bizcast-50-the-best-of-the-first-year/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-50-the-best-of-the-first-year Wed, 28 May 2008 10:45:36 +0000 http://www.startupbizcast.com/2008/05/28/startup-bizcast-50-the-best-of-the-first-year/ I’m celebrating! Startup BizCast is not only celebrating its 50th episode this week, it’s also turning one year old! The premier of the small business advice podcast was on May 30, 2007. To mark this dual occasion, I’m doing the following: 1) I’m introducing the new Startup BizCast theme music and produced open. The music […]

The post Startup BizCast #50 – The Best of the First Year first appeared on EndGame Public Relations.]]> I’m celebrating! Startup BizCast is not only celebrating its 50th episode this week, it’s also turning one year old! The premier of the small business advice podcast was on May 30, 2007. To mark this dual occasion, I’m doing the following:

1) I’m introducing the new Startup BizCast theme music and produced open. The music comes from Blake Emrys. The song is called “Entranced”, and the full version can be found on Blake’s website or on the Podsafe Music Network. I also splurged, and hired a professional voice to do the open for me. I neglected to get into details about this in the show because it was running long already. I’ll talk more about it next week, but please let me know if you like it!

2) I’m devoting this episode to the best advice from the first 50 episodes of the show. I picked out a handful (with some help from Ben from San Diego on one) and pieced them together to make a “clip show”. It turned out nicely, if I may say so myself … and I just did. If you like one of the clips and want to listen to the entire episode, you can find every Startup BizCast ever recorded in the episode archive section of this website.

If YOU have a favorite show that I didn’t include, please let me know! I’ll talk about any suggestions in the next episode!

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #50 – The Best of the First Year first appeared on EndGame Public Relations.]]> Steve Mullen full 189 steve@endgamepr.com (Steve Mullen)noI’m celebrating! Startup BizCast is not only celebrating its 50th episode this week, it’s also turning one year old! The premier of the small business advice podcast was on May 30, 2007. To mark this dual occasion, I’m doing the following: 1) I’m introducing the new Startup BizCast theme music and produced open. The music […] The post Startup BizCast #50 – The Best of the First Year first appeared on EndGame Public Relations.I’m celebrating! Startup BizCast is not only celebrating its 50th episode this week, it’s also turning one year old! The premier of the small business advice podcast was on May 30, 2007. To mark this dual occasion, I’m doing the following: 1) I’m introducing the new Startup BizCast theme music and produced open. The music […] The post Startup BizCast #50 – The Best of the First Year first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #49 – Facebook for Small Businesses (John Blown) https://endgamepr.com/blog/2008/05/21/startup-bizcast-49-facebook-for-small-businesses-john-blown/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-49-facebook-for-small-businesses-john-blown https://endgamepr.com/blog/2008/05/21/startup-bizcast-49-facebook-for-small-businesses-john-blown/#comments Wed, 21 May 2008 10:45:55 +0000 http://www.startupbizcast.com/2008/05/21/startup-bizcast-49-facebook-for-small-businesses-john-blown/ The idea of using social networking to promote your small business has come up a number of times on this podcast, and in this episode we’ll get some specific tips on using one of the most popular sites for business — Facebook. John Blown of 6s Marketing, an Internet marketing firm, is this week’s guest […]

The post Startup BizCast #49 – Facebook for Small Businesses (John Blown) first appeared on EndGame Public Relations.]]> The idea of using social networking to promote your small business has come up a number of times on this podcast, and in this episode we’ll get some specific tips on using one of the most popular sites for business — Facebook. John Blown of 6s Marketing, an Internet marketing firm, is this week’s guest on Startup BizCast. He’ll talk about how to use Facebook and why you would want to. He also discusses social networking sites MySpace and LinkedIn, and how they can be used.

In this week’s BizCast Brief, we have stories about an increase in Microsoft Small Business Server prices, a tax fight in Texas, and small business owners taking their vacations.

Links mentioned in this week’s episode:
6s Marketing (www.6smarketing.com)
6s Marketing Blog (www.6smarketing.com/blog)
Facebook (www.facebook.com)
MySpace (www.myspace.com)
LinkedIn (www.linkedin.com)

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #49 – Facebook for Small Businesses (John Blown) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/05/21/startup-bizcast-49-facebook-for-small-businesses-john-blown/feed/ 2 Steve Mullen full 3120 steve@endgamepr.com (Steve Mullen)noThe idea of using social networking to promote your small business has come up a number of times on this podcast, and in this episode we’ll get some specific tips on using one of the most popular sites for business — Facebook. John Blown of 6s Marketing, an Internet marketing firm, is this week’s guest […] The post Startup BizCast #49 – Facebook for Small Businesses (John Blown) first appeared on EndGame Public Relations.The idea of using social networking to promote your small business has come up a number of times on this podcast, and in this episode we’ll get some specific tips on using one of the most popular sites for business — Facebook. John Blown of 6s Marketing, an Internet marketing firm, is this week’s guest […] The post Startup BizCast #49 – Facebook for Small Businesses (John Blown) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #48 – Great Depression Millionaires (Laura Posey) https://endgamepr.com/blog/2008/05/14/startup-bizcast-48-great-depression-millionaires-laura-posey/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-48-great-depression-millionaires-laura-posey https://endgamepr.com/blog/2008/05/14/startup-bizcast-48-great-depression-millionaires-laura-posey/#comments Wed, 14 May 2008 10:45:31 +0000 http://www.startupbizcast.com/2008/05/14/startup-bizcast-48-great-depression-millionaires-laura-posey/ During the Great Depression of the 1930s a large portion of the world’s population suffered as inflation ran wild and unemployment reached epidemic proportions. But, there was a group of people and companies that actually flourished during the depression, thanks to smart and innovative thinking. With the weak economy nowadays, we can learn a great […]

The post Startup BizCast #48 – Great Depression Millionaires (Laura Posey) first appeared on EndGame Public Relations.]]> During the Great Depression of the 1930s a large portion of the world’s population suffered as inflation ran wild and unemployment reached epidemic proportions. But, there was a group of people and companies that actually flourished during the depression, thanks to smart and innovative thinking. With the weak economy nowadays, we can learn a great deal from these Great Depression Millionaires. This week’s guest on Startup BizCast is Laura Posey from sales training firm Dancing Elephants Achievement Group. She’s holding teleseminars on this topic and has agreed to talk with us and give us the high points.

If you’re interested in learning more on this topic, Dancing Elephants is making a great offer to Startup BizCast listeners. Laura says she will waive the $47 registration fee, allowing you to participate at no charge! To reserve your spot, email your contact information to Laura@DancingElephants.net and put “Steve” in the subject line.

Links mentioned in this week’s episode:
Dancing Elephants Achievement Group (www.dancingelephants.net)

Startup BizCast is produced by BizPodz, the corporate podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #48 – Great Depression Millionaires (Laura Posey) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/05/14/startup-bizcast-48-great-depression-millionaires-laura-posey/feed/ 4 Steve Mullen full 3119 steve@endgamepr.com (Steve Mullen)noDuring the Great Depression of the 1930s a large portion of the world’s population suffered as inflation ran wild and unemployment reached epidemic proportions. But, there was a group of people and companies that actually flourished during the depression, thanks to smart and innovative thinking. With the weak economy nowadays, we can learn a great […] The post Startup BizCast #48 – Great Depression Millionaires (Laura Posey) first appeared on EndGame Public Relations.During the Great Depression of the 1930s a large portion of the world’s population suffered as inflation ran wild and unemployment reached epidemic proportions. But, there was a group of people and companies that actually flourished during the depression, thanks to smart and innovative thinking. With the weak economy nowadays, we can learn a great […] The post Startup BizCast #48 – Great Depression Millionaires (Laura Posey) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #47 – Business Storytelling (Casey Quinlan) https://endgamepr.com/blog/2008/05/07/startup-bizcast-47-business-storytelling-casey-quinlan/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-47-business-storytelling-casey-quinlan Wed, 07 May 2008 10:45:48 +0000 http://www.startupbizcast.com/2008/05/07/startup-bizcast-47-business-storytelling-casey-quinlan/ I was racking my about the topic of this week’s Startup BizCast, when Casey Quinlan came along. She suggested talking about business storytelling … and I think it’s a great idea. My guest this week is Casey, who is the owner of Mighty Casey Media. She says if I have to put her “in a […]

The post Startup BizCast #47 – Business Storytelling (Casey Quinlan) first appeared on EndGame Public Relations.]]> I was racking my about the topic of this week’s Startup BizCast, when Casey Quinlan came along. She suggested talking about business storytelling … and I think it’s a great idea. My guest this week is Casey, who is the owner of Mighty Casey Media. She says if I have to put her “in a box” she’ll answer to the title of communications consultant. She prefers to be called a business storyteller, however. In this week’s Startup BizCast interview, she gives us advice on how to leave the pie charts behind in your presentations, and start telling memorable stories.

I pre-empted this week’s BizCast Brief due to lack of solid news out there, but please check out this week’s Small Business Recommended Reading.

Links mentioned in this week’s episode:
Mighty Casey Media (www.mightycasey.com)

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #47 – Business Storytelling (Casey Quinlan) first appeared on EndGame Public Relations.]]> Steve Mullen full 181 steve@endgamepr.com (Steve Mullen)noI was racking my about the topic of this week’s Startup BizCast, when Casey Quinlan came along. She suggested talking about business storytelling … and I think it’s a great idea. My guest this week is Casey, who is the owner of Mighty Casey Media. She says if I have to put her “in a […] The post Startup BizCast #47 – Business Storytelling (Casey Quinlan) first appeared on EndGame Public Relations.I was racking my about the topic of this week’s Startup BizCast, when Casey Quinlan came along. She suggested talking about business storytelling … and I think it’s a great idea. My guest this week is Casey, who is the owner of Mighty Casey Media. She says if I have to put her “in a […] The post Startup BizCast #47 – Business Storytelling (Casey Quinlan) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #46 – Attracting Customers (Jimmy Vee and Travis Miller) https://endgamepr.com/blog/2008/04/30/startup-bizcast-46-attracting-customers-jimmy-vee-and-travis-miller/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-46-attracting-customers-jimmy-vee-and-travis-miller Wed, 30 Apr 2008 10:45:36 +0000 http://www.startupbizcast.com/2008/04/30/startup-bizcast-46-attracting-customers-jimmy-vee-and-travis-miller/ I’ve had a lot of “firsts” on this show recently. Just a couple of weeks back I had a co-host for the first time. This week, in episode 46, I have two guests at the same time! Jimmy Vee and Travis Miller are co-authors of the book “Gravitational Marketing: The Science of Attracting Customers”. They […]

The post Startup BizCast #46 – Attracting Customers (Jimmy Vee and Travis Miller) first appeared on EndGame Public Relations.]]> I’ve had a lot of “firsts” on this show recently. Just a couple of weeks back I had a co-host for the first time. This week, in episode 46, I have two guests at the same time! Jimmy Vee and Travis Miller are co-authors of the book “Gravitational Marketing: The Science of Attracting Customers”. They bring us some advice on advice on how to pull customers toward your business … without spending a lot of money.

I do have one correction from this interview. I referenced episodes of Startup BizCast that talk about online news release distribution. Those episodes are #5 and #7 … not #7 and #10 as I said. Those episodes can be found by scrolling back through the blog to summer 2007 … or by going to the 2007 archive. One cool bonus if you listen to those shows — you’ll get to hear the catchy old Startup BizCast theme music!

Links mentioned in this week’s episode:
Gravitational Marketing (www.gravitationalmarketing.com)

Feedback Hotline: (206) 339-4366

Startup BizCast is produced by BizPodz, the business podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #46 – Attracting Customers (Jimmy Vee and Travis Miller) first appeared on EndGame Public Relations.]]> Steve Mullen full 3118 steve@endgamepr.com (Steve Mullen)noI’ve had a lot of “firsts” on this show recently. Just a couple of weeks back I had a co-host for the first time. This week, in episode 46, I have two guests at the same time! Jimmy Vee and Travis Miller are co-authors of the book “Gravitational Marketing: The Science of Attracting Customers”. They […] The post Startup BizCast #46 – Attracting Customers (Jimmy Vee and Travis Miller) first appeared on EndGame Public Relations.I’ve had a lot of “firsts” on this show recently. Just a couple of weeks back I had a co-host for the first time. This week, in episode 46, I have two guests at the same time! Jimmy Vee and Travis Miller are co-authors of the book “Gravitational Marketing: The Science of Attracting Customers”. They […] The post Startup BizCast #46 – Attracting Customers (Jimmy Vee and Travis Miller) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #45 – Small Business Contest Winner (Grant Mucha) https://endgamepr.com/blog/2008/04/23/startup-bizcast-45-small-business-contest-winner-grant-mucha/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-45-small-business-contest-winner-grant-mucha Wed, 23 Apr 2008 10:45:30 +0000 http://www.startupbizcast.com/2008/04/23/startup-bizcast-45-small-business-contest-winner-grant-mucha/ It’s time to hear from the winner! This week I interview Grant Mucha, the lucky winner of the Startup BizCast Small Business Week Contest. He was selected next week and wins about $2,000 worth of prizes. In episode 45, I talk with him about his business, Degrama, and how he became a small business owner. […]

The post Startup BizCast #45 – Small Business Contest Winner (Grant Mucha) first appeared on EndGame Public Relations.]]> It’s time to hear from the winner! This week I interview Grant Mucha, the lucky winner of the Startup BizCast Small Business Week Contest. He was selected next week and wins about $2,000 worth of prizes. In episode 45, I talk with him about his business, Degrama, and how he became a small business owner. Just so you don’t think I’ve switched formats, he lays some small business advice on us!

In this week’s BizCast Brief, Bush on SMB, UK bosses want pregnancy details, and social networking for SMB in Baltimore.

Links mentioned in this week’s episode:
Degrama (www.degrama.com)

Feedback Hotline: (206) 339-4366

Startup BizCast is produced by BizPodz, a business podcast production service from EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #45 – Small Business Contest Winner (Grant Mucha) first appeared on EndGame Public Relations.]]> Steve Mullen full 176 steve@endgamepr.com (Steve Mullen)noIt’s time to hear from the winner! This week I interview Grant Mucha, the lucky winner of the Startup BizCast Small Business Week Contest. He was selected next week and wins about $2,000 worth of prizes. In episode 45, I talk with him about his business, Degrama, and how he became a small business owner. […] The post Startup BizCast #45 – Small Business Contest Winner (Grant Mucha) first appeared on EndGame Public Relations.It’s time to hear from the winner! This week I interview Grant Mucha, the lucky winner of the Startup BizCast Small Business Week Contest. He was selected next week and wins about $2,000 worth of prizes. In episode 45, I talk with him about his business, Degrama, and how he became a small business owner. […] The post Startup BizCast #45 – Small Business Contest Winner (Grant Mucha) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #44 – Contest Winner Announcement and Listener Advice (with co-host) https://endgamepr.com/blog/2008/04/16/startup-bizcast-44-contest-winner-announce-listener-advice/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-44-contest-winner-announce-listener-advice https://endgamepr.com/blog/2008/04/16/startup-bizcast-44-contest-winner-announce-listener-advice/#comments Wed, 16 Apr 2008 10:45:24 +0000 http://www.startupbizcast.com/2008/04/16/startup-bizcast-44-contest-winner-announcement-and-listener-advice-with-jennifer-mullen/ This is a very special episode of Startup BizCast. Not only is it finally time to announce the winners of the Startup BizCast Small Business Week Contest, I brought in a co-host to help me with it. Plus, we get to talk about advice from our listeners! In this episode I team up with my […]

The post Startup BizCast #44 – Contest Winner Announcement and Listener Advice (with co-host) first appeared on EndGame Public Relations.]]> This is a very special episode of Startup BizCast. Not only is it finally time to announce the winners of the Startup BizCast Small Business Week Contest, I brought in a co-host to help me with it. Plus, we get to talk about advice from our listeners!

In this episode I team up with my wife and fellow public relations practitioner, Jennifer! We conduct the drawing for the contest, and announce the grand prize winner as well as the second and third place winners. We also discussed the best advice given by you, the listeners, in your contest entries. It’s a fun episode that’s unlike any Startup BizCast before it!

In this week’s BizCast Brief, I have stories about video from Small Business Week festivities, Dell revamps the Vostro, and a new place to match business buyers and sellers.

Startup BizCast is produced by EndGame Podcast Production, a service of EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #44 – Contest Winner Announcement and Listener Advice (with co-host) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/04/16/startup-bizcast-44-contest-winner-announce-listener-advice/feed/ 1 Steve Mullen full 3117 steve@endgamepr.com (Steve Mullen)noThis is a very special episode of Startup BizCast. Not only is it finally time to announce the winners of the Startup BizCast Small Business Week Contest, I brought in a co-host to help me with it. Plus, we get to talk about advice from our listeners! In this episode I team up with my […] The post Startup BizCast #44 – Contest Winner Announcement and Listener Advice (with co-host) first appeared on EndGame Public Relations.This is a very special episode of Startup BizCast. Not only is it finally time to announce the winners of the Startup BizCast Small Business Week Contest, I brought in a co-host to help me with it. Plus, we get to talk about advice from our listeners! In this episode I team up with my […] The post Startup BizCast #44 – Contest Winner Announcement and Listener Advice (with co-host) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #43 – Corporate Philanthropy (Ami Kassar) https://endgamepr.com/blog/2008/04/09/startup-bizcast-43-corporate-philanthropy-ami-kassar/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-43-corporate-philanthropy-ami-kassar Wed, 09 Apr 2008 10:45:16 +0000 http://www.startupbizcast.com/2008/04/09/startup-bizcast-43-corporate-philanthropy-ami-kassar/ Corporate Philanthropy is simply “good works” on a slightly larger scale. Instead of an individual volunteering time or money to a local nonprofit or helping a neighbor, it’s the weight of an entire company moving toward the goal of helping the community. This week’s guest on Startup BizCast is Ami Kassar of credit card company […]

The post Startup BizCast #43 – Corporate Philanthropy (Ami Kassar) first appeared on EndGame Public Relations.]]> Corporate Philanthropy is simply “good works” on a slightly larger scale. Instead of an individual volunteering time or money to a local nonprofit or helping a neighbor, it’s the weight of an entire company moving toward the goal of helping the community. This week’s guest on Startup BizCast is Ami Kassar of credit card company Advanta. He’s the company’s Chief Innovation Officer and also developed the KivaB4B program, which launches on April 15. It allows Advanta customers to donate money to entrepreneurs overseas who have a great idea, but not a great deal of money.

In BizCast Brief, historic pessimism among small business owners, concern about a lack of legal immigrant workers, and small business owners calling on spouses for help.

And … one last reminder: Don’t forget about the Startup BizCast Small Business Week Contest! The contest ends on April 12 … which is just a few days away. At stake is an estimated $2,000 in prizes! The grand prize winner will receive free services from online press release newswire PRWeb, search engine and Internet marketing firm NetSearch Direct, and online data backup company Carbonite. The grand prize winner will also be interviewed on Startup BizCast, and will have plenty of opportunities to plug his/her business during the episode! There are also second and third place prizes. For full details, please go to www.startupbizcast.com/contest.

Links mentioned in this week’s episode:
KivaB4B (www.kivab4b.org)

Startup BizCast is produced by EndGame PR Podcast Production, a service of EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #43 – Corporate Philanthropy (Ami Kassar) first appeared on EndGame Public Relations.]]> Steve Mullen full 3116 steve@endgamepr.com (Steve Mullen)noCorporate Philanthropy is simply “good works” on a slightly larger scale. Instead of an individual volunteering time or money to a local nonprofit or helping a neighbor, it’s the weight of an entire company moving toward the goal of helping the community. This week’s guest on Startup BizCast is Ami Kassar of credit card company […] The post Startup BizCast #43 – Corporate Philanthropy (Ami Kassar) first appeared on EndGame Public Relations.Corporate Philanthropy is simply “good works” on a slightly larger scale. Instead of an individual volunteering time or money to a local nonprofit or helping a neighbor, it’s the weight of an entire company moving toward the goal of helping the community. This week’s guest on Startup BizCast is Ami Kassar of credit card company […] The post Startup BizCast #43 – Corporate Philanthropy (Ami Kassar) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #42 – National Small Business Week Preview (Jack Bienko) https://endgamepr.com/blog/2008/04/02/startup-bizcast-42-national-small-business-week-preview-jack-bienko/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-42-national-small-business-week-preview-jack-bienko Wed, 02 Apr 2008 10:45:47 +0000 http://www.startupbizcast.com/2008/04/02/startup-bizcast-42-national-small-business-week-preview-jack-bienko/ I’ve been talking a lot about U.S. Small Business Week lately, in relation to the Startup BizCast Small Business Week Contest. This week my guest will give us some details on when Small Business Week got started, why it’s important, and what will be going on that week to celebrate entrepreneurship. My guest is Jack […]

The post Startup BizCast #42 – National Small Business Week Preview (Jack Bienko) first appeared on EndGame Public Relations.]]> I’ve been talking a lot about U.S. Small Business Week lately, in relation to the Startup BizCast Small Business Week Contest. This week my guest will give us some details on when Small Business Week got started, why it’s important, and what will be going on that week to celebrate entrepreneurship. My guest is Jack Bienko from the U.S. Small Business Administration, who is the National Small Business Week Sponsorship Co-Chair.

In this week’s BizCast Brief segment, I have stories about a drop in small business owner economic confidence, the U.S. is cheap cheap cheap, and the best towns in which to start a business.

Speaking of the Startup BizCast Small Business Week Contest … don’t forget to enter before it’s too late! The deadline for entries is April 12. The grand prize winner will receive free services from online press release newswire PRWeb, search engine and Internet marketing firm NetSearch Direct, and online data backup company Carbonite. The grand prize winner will also be interviewed on Startup BizCast, and will have plenty of opportunities to plug his/her business during the episode! There are also second and third place prizes. In all, Startup BizCast is giving away an estimated $2,000 in this contest! For more information, please go to www.startupbizcast.com/contest.

Links mentioned in this week’s episode:
National Small Business Week homepage (www.nationalsmallbusinessweek.com)

Startup BizCast is produced by EndGame PR Podcast Production, a service of EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #42 – National Small Business Week Preview (Jack Bienko) first appeared on EndGame Public Relations.]]> Steve Mullen full 163 steve@endgamepr.com (Steve Mullen)noI’ve been talking a lot about U.S. Small Business Week lately, in relation to the Startup BizCast Small Business Week Contest. This week my guest will give us some details on when Small Business Week got started, why it’s important, and what will be going on that week to celebrate entrepreneurship. My guest is Jack […] The post Startup BizCast #42 – National Small Business Week Preview (Jack Bienko) first appeared on EndGame Public Relations.I’ve been talking a lot about U.S. Small Business Week lately, in relation to the Startup BizCast Small Business Week Contest. This week my guest will give us some details on when Small Business Week got started, why it’s important, and what will be going on that week to celebrate entrepreneurship. My guest is Jack […] The post Startup BizCast #42 – National Small Business Week Preview (Jack Bienko) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #41 – Article Distribution for SEO (Jim Baldwin) https://endgamepr.com/blog/2008/03/26/startup-bizcast-41-article-distribution-for-seo-jim-baldwin/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-41-article-distribution-for-seo-jim-baldwin Wed, 26 Mar 2008 11:00:02 +0000 http://www.startupbizcast.com/2008/03/26/startup-bizcast-41-article-distribution-for-seo-jim-baldwin/ In this week’s Startup BizCast, we’re talking once again about how to get your small business website to rank higher on the search rankings. We’ve talked about news release distribution, and this week the topic is article distribution. The two have some similarities. Mainly, the goal is the same — building incoming links to your […]

The post Startup BizCast #41 – Article Distribution for SEO (Jim Baldwin) first appeared on EndGame Public Relations.]]> In this week’s Startup BizCast, we’re talking once again about how to get your small business website to rank higher on the search rankings. We’ve talked about news release distribution, and this week the topic is article distribution. The two have some similarities. Mainly, the goal is the same — building incoming links to your website. My guest this week, Jim Baldwin from Search Engine and Internet Marketing Firm NetSearch Direct, tells us why it’s a good tactic, and has tips on how to do it.

Also in this episode — a reminder that Startup BizCast is running a contest to celebrate Small Business Week in the U.S., which is April 21-25. At stake in the contest is approximately $2,000 in prizes. For more information on the prizes and how to enter, please visit www.startupbizcast.com/contest.

As if that wasn’t enough, BizCast Brief returns this week with stories about the small business credit crunch and two well known companies expanding their small business VOIP offerings.

Links mentioned in this week’s episode:
NetSearch Direct (www.netsearchdirect.com)

Article distribution site examples:
Article Trader (www.articletrader.com)
Articles Base (www.articlesbase.com)
Article99 (www.article99.com)
Article Post Robot – automated article posting software (www.articlepostrobot.com)

Article example:
Simple Steps for SEO and Social Media Beginners

Startup BizCast is produced by EndGame PR Podcast Production, a service of EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #41 – Article Distribution for SEO (Jim Baldwin) first appeared on EndGame Public Relations.]]> Steve Mullen full 160 steve@endgamepr.com (Steve Mullen)noIn this week’s Startup BizCast, we’re talking once again about how to get your small business website to rank higher on the search rankings. We’ve talked about news release distribution, and this week the topic is article distribution. The two have some similarities. Mainly, the goal is the same — building incoming links to your […] The post Startup BizCast #41 – Article Distribution for SEO (Jim Baldwin) first appeared on EndGame Public Relations.In this week’s Startup BizCast, we’re talking once again about how to get your small business website to rank higher on the search rankings. We’ve talked about news release distribution, and this week the topic is article distribution. The two have some similarities. Mainly, the goal is the same — building incoming links to your […] The post Startup BizCast #41 – Article Distribution for SEO (Jim Baldwin) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #40 – Work the System (Sam Carpenter) and Contest Details https://endgamepr.com/blog/2008/03/19/startup-bizcast-40-working-the-system-and-contest-details/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-40-working-the-system-and-contest-details Wed, 19 Mar 2008 10:45:18 +0000 http://www.startupbizcast.com/2008/03/19/startup-bizcast-40-working-the-system-and-contest-details/ Ever feel like you run around all day putting out business-related fires? Feel like you’re chasing your tail? Feel like you’re in a game of whack-a-mole? See where I’m going? Sam Carpenter, CEO of telephone answering service Centratel says all of those statements applied to him. He was working 100 hours a week and not […]

The post Startup BizCast #40 – Work the System (Sam Carpenter) and Contest Details first appeared on EndGame Public Relations.]]> Ever feel like you run around all day putting out business-related fires? Feel like you’re chasing your tail? Feel like you’re in a game of whack-a-mole? See where I’m going? Sam Carpenter, CEO of telephone answering service Centratel says all of those statements applied to him. He was working 100 hours a week and not getting anywhere. Then, he says, he found a system to perfect his life, his relationships, and his business. Now, he says he’s working a couple of hours a week and making more money than ever. He’s written a book called Work the System, that tells us how he did it. In this week’s Startup BizCast interview, I talk to Sam about his book and his system.

ALSO in this week’s Startup BizCast, details about the Startup BizCast Small Business Week Contest! I’m so excited about this contest, I can hardly contain myself. The contest has three prize levels, with the total prize pool worth nearly $2,000! Details on prizes plus instructions on how to enter are available in this episode and on the contest page.

Links mentioned in this week’s episode:
Work the System (www.workthesystem.com)

Startup BizCast is produced by EndGame PR Podcast Production, a service of EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #40 – Work the System (Sam Carpenter) and Contest Details first appeared on EndGame Public Relations.]]> Steve Mullen full 3115 steve@endgamepr.com (Steve Mullen)noEver feel like you run around all day putting out business-related fires? Feel like you’re chasing your tail? Feel like you’re in a game of whack-a-mole? See where I’m going? Sam Carpenter, CEO of telephone answering service Centratel says all of those statements applied to him. He was working 100 hours a week and not […] The post Startup BizCast #40 – Work the System (Sam Carpenter) and Contest Details first appeared on EndGame Public Relations.Ever feel like you run around all day putting out business-related fires? Feel like you’re chasing your tail? Feel like you’re in a game of whack-a-mole? See where I’m going? Sam Carpenter, CEO of telephone answering service Centratel says all of those statements applied to him. He was working 100 hours a week and not […] The post Startup BizCast #40 – Work the System (Sam Carpenter) and Contest Details first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #39 – Advice for the Weak Economy from the SBA (Jody Keenan) https://endgamepr.com/blog/2008/03/12/startup-bizcast-39-advice-for-the-weak-economy-from-the-sba-jody-keenan/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-39-advice-for-the-weak-economy-from-the-sba-jody-keenan Wed, 12 Mar 2008 09:45:20 +0000 http://www.startupbizcast.com/2008/03/12/startup-bizcast-39-advice-for-the-weak-economy-from-the-sba-jody-keenan/ Just about everyone has stopped denying it. The U.S. economy is at the very least souring, and could already be in a recession. As small business owners, we need to be particularly sensitive to changes in the economy because, generally speaking, our businesses are rather fragile. This week’s guest on Startup BizCast is Jody Keenan, […]

The post Startup BizCast #39 – Advice for the Weak Economy from the SBA (Jody Keenan) first appeared on EndGame Public Relations.]]> Just about everyone has stopped denying it. The U.S. economy is at the very least souring, and could already be in a recession. As small business owners, we need to be particularly sensitive to changes in the economy because, generally speaking, our businesses are rather fragile. This week’s guest on Startup BizCast is Jody Keenan, the Director of the U.S. Small Business Administration’s Virginia Small Business Development Center. She has some great advice on what you should be doing to help your business weather the storm.

In this week’s BizCast Brief, leap year trouble for Microsoft’s Small Business Server, small business owners are conflicted over presidential candidates, and information about National Small Business Week in the U.S.

Also this week — an exciting announcement about the upcoming Startup BizCast Small Business Week Contest! You can hear more in this week’s episode, or read more here.

Links mentioned in this week’s episode:
U.S. Small Business Administration (www.sba.gov)
SBA’s SBDC Locator Map

Startup BizCast is produced by EndGame PR Podcast Production, a service of EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #39 – Advice for the Weak Economy from the SBA (Jody Keenan) first appeared on EndGame Public Relations.]]> Steve Mullen full 148 steve@endgamepr.com (Steve Mullen)noJust about everyone has stopped denying it. The U.S. economy is at the very least souring, and could already be in a recession. As small business owners, we need to be particularly sensitive to changes in the economy because, generally speaking, our businesses are rather fragile. This week’s guest on Startup BizCast is Jody Keenan, […] The post Startup BizCast #39 – Advice for the Weak Economy from the SBA (Jody Keenan) first appeared on EndGame Public Relations.Just about everyone has stopped denying it. The U.S. economy is at the very least souring, and could already be in a recession. As small business owners, we need to be particularly sensitive to changes in the economy because, generally speaking, our businesses are rather fragile. This week’s guest on Startup BizCast is Jody Keenan, […] The post Startup BizCast #39 – Advice for the Weak Economy from the SBA (Jody Keenan) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #38 – Pricing Your Small Business Products and Services (Per Sjofors) https://endgamepr.com/blog/2008/03/05/startup-bizcast-38-pricing-your-small-business-products-and-services-per-sjofors/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-38-pricing-your-small-business-products-and-services-per-sjofors Wed, 05 Mar 2008 12:45:51 +0000 http://www.startupbizcast.com/2008/03/05/startup-bizcast-38-pricing-your-small-business-products-and-services-per-sjofors/ There’s not much that’s more important in small business management than figuring out how much to charge for the products and services you offer. According to this week’s guest, however, there needs to be a system involved in setting those prices, and the best price for a small business owner is not always the lowest […]

The post Startup BizCast #38 – Pricing Your Small Business Products and Services (Per Sjofors) first appeared on EndGame Public Relations.]]> There’s not much that’s more important in small business management than figuring out how much to charge for the products and services you offer. According to this week’s guest, however, there needs to be a system involved in setting those prices, and the best price for a small business owner is not always the lowest one. This week I interview Per Sjofors from Atenga, a strategic pricing consulting firm. He gives us some tips on figuring out your pricing the right way.

To receive a copy of the article “Ten Common Mistakes Companies Make in Pricing their Products or Services” that was mentioned during the interview, visit Atenga’s website and register. They promise not to sell your name or email address.

In this week’s BizCast Brief, I have stories about women small business owners worrying more than men, and a contest to help your small business.

Links mentioned in this week’s episode:
Atenga (www.atenga.com)

Startup BizCast is produced by EndGame PR Podcast Production, a service of EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #38 – Pricing Your Small Business Products and Services (Per Sjofors) first appeared on EndGame Public Relations.]]> Steve Mullen full 140 steve@endgamepr.com (Steve Mullen)noThere’s not much that’s more important in small business management than figuring out how much to charge for the products and services you offer. According to this week’s guest, however, there needs to be a system involved in setting those prices, and the best price for a small business owner is not always the lowest […] The post Startup BizCast #38 – Pricing Your Small Business Products and Services (Per Sjofors) first appeared on EndGame Public Relations.There’s not much that’s more important in small business management than figuring out how much to charge for the products and services you offer. According to this week’s guest, however, there needs to be a system involved in setting those prices, and the best price for a small business owner is not always the lowest […] The post Startup BizCast #38 – Pricing Your Small Business Products and Services (Per Sjofors) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #37 – IT for your Small Business (Eric Johnson) https://endgamepr.com/blog/2008/02/27/startup-bizcast-37-it-for-your-small-business-eric-johnson/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-37-it-for-your-small-business-eric-johnson https://endgamepr.com/blog/2008/02/27/startup-bizcast-37-it-for-your-small-business-eric-johnson/#comments Wed, 27 Feb 2008 12:45:11 +0000 http://www.startupbizcast.com/2008/02/27/startup-bizcast-37-it-for-your-small-business-eric-johnson/ Most small businesses, with the exception of highly funded dot-coms, start their lives with the owner doing everything. That “everything” includes taking care of the computers. But, as the business grows, that job may become too big, particularly when you consider all of the other things a small business owner has to deal with. That’s […]

The post Startup BizCast #37 – IT for your Small Business (Eric Johnson) first appeared on EndGame Public Relations.]]> Most small businesses, with the exception of highly funded dot-coms, start their lives with the owner doing everything. That “everything” includes taking care of the computers. But, as the business grows, that job may become too big, particularly when you consider all of the other things a small business owner has to deal with. That’s where IT consultants come in. My guest this week is Eric Johnson. He’s the owner of Consortio Services, an IT consulting firm that specializes in small businesses. Eric is also the co-host of CS Techcast, which is a great podcast aimed at IT professionals. Eric tells us how outsourcing your IT needs is something that small business owners can’t afford not to do.

On BizCast Brief, I have news on a rise in small business owner confidence in the economy, and small business organizations jumping into the political fray.

Links mentioned in this week’s episode:
Consortio Services (www.consortioservices.com)
CS Techcast (www.cstechcast.com)

Startup BizCast is produced by EndGame PR Podcast Production, a service of EndGame Public Relations, LLC. For more information on how your business can take advantage of the social media revolution, please visit www.endgamepr.com/podcasts.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #37 – IT for your Small Business (Eric Johnson) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/02/27/startup-bizcast-37-it-for-your-small-business-eric-johnson/feed/ 1 Steve Mullen full 3113 steve@endgamepr.com (Steve Mullen)noMost small businesses, with the exception of highly funded dot-coms, start their lives with the owner doing everything. That “everything” includes taking care of the computers. But, as the business grows, that job may become too big, particularly when you consider all of the other things a small business owner has to deal with. That’s […] The post Startup BizCast #37 – IT for your Small Business (Eric Johnson) first appeared on EndGame Public Relations.Most small businesses, with the exception of highly funded dot-coms, start their lives with the owner doing everything. That “everything” includes taking care of the computers. But, as the business grows, that job may become too big, particularly when you consider all of the other things a small business owner has to deal with. That’s […] The post Startup BizCast #37 – IT for your Small Business (Eric Johnson) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #36 – Small Business Taxes Pt. 2 (June Walker) https://endgamepr.com/blog/2008/02/20/startup-bizcast-36-small-business-taxes-pt-2-june-walker/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-36-small-business-taxes-pt-2-june-walker Wed, 20 Feb 2008 12:45:07 +0000 http://www.startupbizcast.com/2008/02/20/startup-bizcast-36-small-business-taxes-pt-2-june-walker/ It’s less than two months from the due date for your 2007 tax forms. Does that panic you? It shouldn’t really, but your 2007 taxes should be something that’s on your mind. Last week we spoke with tax and financial advisor June Walker about deductions and how to find a tax professional. In this week’s […]

The post Startup BizCast #36 – Small Business Taxes Pt. 2 (June Walker) first appeared on EndGame Public Relations.]]> It’s less than two months from the due date for your 2007 tax forms. Does that panic you? It shouldn’t really, but your 2007 taxes should be something that’s on your mind. Last week we spoke with tax and financial advisor June Walker about deductions and how to find a tax professional. In this week’s episode, part two of my two-parter on small business taxes, June will give us advice on business structure and how it affects your tax liability.

As I did last week, I’ve devoted the entire episode to my conversation with June, preempting BizCast Brief. The small business news segment will return next week!

Links mentioned in this week’s episode:
June Walker’s website (http://www.junewalkeronline.com)
June’s Blog, where she’ll answer your questions
June’s book – Self-Employed Tax Solutions

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #36 – Small Business Taxes Pt. 2 (June Walker) first appeared on EndGame Public Relations.]]> Steve Mullen full 132 steve@endgamepr.com (Steve Mullen)noIt’s less than two months from the due date for your 2007 tax forms. Does that panic you? It shouldn’t really, but your 2007 taxes should be something that’s on your mind. Last week we spoke with tax and financial advisor June Walker about deductions and how to find a tax professional. In this week’s […] The post Startup BizCast #36 – Small Business Taxes Pt. 2 (June Walker) first appeared on EndGame Public Relations.It’s less than two months from the due date for your 2007 tax forms. Does that panic you? It shouldn’t really, but your 2007 taxes should be something that’s on your mind. Last week we spoke with tax and financial advisor June Walker about deductions and how to find a tax professional. In this week’s […] The post Startup BizCast #36 – Small Business Taxes Pt. 2 (June Walker) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #35 – Small Business Taxes Pt. 1 (June Walker) https://endgamepr.com/blog/2008/02/13/startup-bizcast-35-small-business-taxes-pt-1-june-walker/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-35-small-business-taxes-pt-1-june-walker Wed, 13 Feb 2008 15:13:57 +0000 http://www.startupbizcast.com/2008/02/13/startup-bizcast-35-small-business-taxes-pt-1-june-walker/ Tax season is quickly creeping up on us. Personally, I haven’t done anything about getting my tax information in order, but I am at least THINKING about it! Because it’s that season, I wanted to make sure you all get a heavy dose of advice about taxes for your small business. So, I’ve decided produce […]

The post Startup BizCast #35 – Small Business Taxes Pt. 1 (June Walker) first appeared on EndGame Public Relations.]]> Tax season is quickly creeping up on us. Personally, I haven’t done anything about getting my tax information in order, but I am at least THINKING about it! Because it’s that season, I wanted to make sure you all get a heavy dose of advice about taxes for your small business. So, I’ve decided produce Startup BizCast’s first two part episode. My guest for the next two programs is June Walker, a tax and financial advisor, and author of the book Self-Employed Tax Solutions. June has been advising independent professionals for 25 years. Her clients are the owners of unincorporated small businesses, including sole proprietors, freelancers, subcontractors, free agents, and 1099 workers.

In this episode, June and I spend a good bit of time talking about how to choose a tax professional to work with you this year. We also discuss the all-important deductions that will help save you money. In the second part of our conversation, which will be available on Wednesday, February 20, we’ll talk about how to structure your business to save you money on taxes.

I’ve devoted the entire episode to talking with June, and thus there is no BizCast Brief this week. The segment will return in the future, but in the meantime please check out my Small Business Recommended Reading post for this week.

Links mentioned in this week’s episode:
June Walker’s website (http://www.junewalkeronline.com)
June’s Blog, where she’ll answer your questions
June’s book – Self-Employed Tax Solutions
CSTechcast (http://www.cstechcast.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #35 – Small Business Taxes Pt. 1 (June Walker) first appeared on EndGame Public Relations.]]> Steve Mullen full 3112 steve@endgamepr.com (Steve Mullen)noTax season is quickly creeping up on us. Personally, I haven’t done anything about getting my tax information in order, but I am at least THINKING about it! Because it’s that season, I wanted to make sure you all get a heavy dose of advice about taxes for your small business. So, I’ve decided produce […] The post Startup BizCast #35 – Small Business Taxes Pt. 1 (June Walker) first appeared on EndGame Public Relations.Tax season is quickly creeping up on us. Personally, I haven’t done anything about getting my tax information in order, but I am at least THINKING about it! Because it’s that season, I wanted to make sure you all get a heavy dose of advice about taxes for your small business. So, I’ve decided produce […] The post Startup BizCast #35 – Small Business Taxes Pt. 1 (June Walker) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #34 – The Year of the Corporate Blog (Debbie Weil) https://endgamepr.com/blog/2008/02/06/startup-bizcast-34-the-year-of-the-corporate-blog-debbie-weil/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-34-the-year-of-the-corporate-blog-debbie-weil https://endgamepr.com/blog/2008/02/06/startup-bizcast-34-the-year-of-the-corporate-blog-debbie-weil/#comments Wed, 06 Feb 2008 14:33:43 +0000 http://www.startupbizcast.com/2008/02/06/startup-bizcast-34-the-year-of-the-corporate-blog-debbie-weil/ In this episode, I had the great pleasure of interviewing Corporate and CEO Blogging and Social Media Consultant Debbie Weil, who was not only a wealth of knowledge, but was also nice enough to be patient while I recovered from a coughing fit during the interview! Debbie talked about her claim that 2008 is the […]

The post Startup BizCast #34 – The Year of the Corporate Blog (Debbie Weil) first appeared on EndGame Public Relations.]]> In this episode, I had the great pleasure of interviewing Corporate and CEO Blogging and Social Media Consultant Debbie Weil, who was not only a wealth of knowledge, but was also nice enough to be patient while I recovered from a coughing fit during the interview! Debbie talked about her claim that 2008 is the year of the corporate blog, and also gave tips on how to make the most of a business blog.

In BizCast Brief this week: The 2009 budget doesn’t have much money for small businesses, a push for a “Super SBA”, and John Kerry wins during THIS election year.

Links mentioned during this week’s episode:
Debbie Weil (www.debbieweil.com)
The Corporate Blogging Book (via Amazon.com)

Technical Note: This is the first podcast recorded with my new and upgraded equipment. I’m now recording through a Samson mixer onto a Zoom H2 digital recorder. The result, I think, is a more rich and full sound. Let me know what you think!

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.

Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle

The post Startup BizCast #34 – The Year of the Corporate Blog (Debbie Weil) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/02/06/startup-bizcast-34-the-year-of-the-corporate-blog-debbie-weil/feed/ 2 Steve Mullen full 124 steve@endgamepr.com (Steve Mullen)noIn this episode, I had the great pleasure of interviewing Corporate and CEO Blogging and Social Media Consultant Debbie Weil, who was not only a wealth of knowledge, but was also nice enough to be patient while I recovered from a coughing fit during the interview! Debbie talked about her claim that 2008 is the […] The post Startup BizCast #34 – The Year of the Corporate Blog (Debbie Weil) first appeared on EndGame Public Relations.In this episode, I had the great pleasure of interviewing Corporate and CEO Blogging and Social Media Consultant Debbie Weil, who was not only a wealth of knowledge, but was also nice enough to be patient while I recovered from a coughing fit during the interview! Debbie talked about her claim that 2008 is the […] The post Startup BizCast #34 – The Year of the Corporate Blog (Debbie Weil) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #33 – What is News? (Steve Mullen) https://endgamepr.com/blog/2008/01/30/startup-bizcast-33-what-is-news-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-33-what-is-news-steve-mullen Wed, 30 Jan 2008 12:35:53 +0000 http://www.startupbizcast.com/2008/01/30/startup-bizcast-32-what-is-news-steve-mullen/ Ever wonder how news outlets decide what to report and what not to report on? In this episode of Startup BizCast I go solo, and try to give you an explanation, as well as some tips to beef up the newsworthiness of your news release or story idea. I didn’t mention this in the episode, […]

The post Startup BizCast #33 – What is News? (Steve Mullen) first appeared on EndGame Public Relations.]]> Ever wonder how news outlets decide what to report and what not to report on? In this episode of Startup BizCast I go solo, and try to give you an explanation, as well as some tips to beef up the newsworthiness of your news release or story idea. I didn’t mention this in the episode, but let’s make sure this is clear — I’m talking about traditional media. Things like new media and social media … well, that’s another episode.

In this week’s BizCast Brief: Health insurance a problem for small business owners, Wal*Mart in the SEO business, and help for your 2008 business plan.

Mentioned in this week’s episode:
VaHigherEd.com
New Year’s Resolution Checkups

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle

The post Startup BizCast #33 – What is News? (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 123 steve@endgamepr.com (Steve Mullen)noEver wonder how news outlets decide what to report and what not to report on? In this episode of Startup BizCast I go solo, and try to give you an explanation, as well as some tips to beef up the newsworthiness of your news release or story idea. I didn’t mention this in the episode, […] The post Startup BizCast #33 – What is News? (Steve Mullen) first appeared on EndGame Public Relations.Ever wonder how news outlets decide what to report and what not to report on? In this episode of Startup BizCast I go solo, and try to give you an explanation, as well as some tips to beef up the newsworthiness of your news release or story idea. I didn’t mention this in the episode, […] The post Startup BizCast #33 – What is News? (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #32 – Marketing During a Recession (Shama Hyder) https://endgamepr.com/blog/2008/01/23/startup-bizcast-32-marketing-during-a-recession-shama-hyder/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-32-marketing-during-a-recession-shama-hyder https://endgamepr.com/blog/2008/01/23/startup-bizcast-32-marketing-during-a-recession-shama-hyder/#comments Wed, 23 Jan 2008 14:15:46 +0000 http://www.startupbizcast.com/2008/01/23/startup-bizcast-32-marketing-during-a-recession-shama-hyder/ Most experts agree the United States is in an economic downturn, mostly as the result of the subprime lending fiasco. Whether you think we’re about to go into a recession, are already in a recession, or will never reach recession status, it’s safe to say that small businesses will have to change their tactics. My […]

The post Startup BizCast #32 – Marketing During a Recession (Shama Hyder) first appeared on EndGame Public Relations.]]> Most experts agree the United States is in an economic downturn, mostly as the result of the subprime lending fiasco. Whether you think we’re about to go into a recession, are already in a recession, or will never reach recession status, it’s safe to say that small businesses will have to change their tactics. My guest this week has some advice. Shama Hyder, co-founder of After the Launch, a marketing firm in Dallas, TX, has five tips for marketing your business in a recession.

In the BizCast Brief: Sleepworking, blogs and journalists, and BusinessWeek bashes technology.

Links mentioned in this week’s episode:
After the Launch (www.afterthelaunch.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle

The post Startup BizCast #32 – Marketing During a Recession (Shama Hyder) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/01/23/startup-bizcast-32-marketing-during-a-recession-shama-hyder/feed/ 3 Steve Mullen full 120 steve@endgamepr.com (Steve Mullen)noMost experts agree the United States is in an economic downturn, mostly as the result of the subprime lending fiasco. Whether you think we’re about to go into a recession, are already in a recession, or will never reach recession status, it’s safe to say that small businesses will have to change their tactics. My […] The post Startup BizCast #32 – Marketing During a Recession (Shama Hyder) first appeared on EndGame Public Relations.Most experts agree the United States is in an economic downturn, mostly as the result of the subprime lending fiasco. Whether you think we’re about to go into a recession, are already in a recession, or will never reach recession status, it’s safe to say that small businesses will have to change their tactics. My […] The post Startup BizCast #32 – Marketing During a Recession (Shama Hyder) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup Bizcast #31 – Women in Small Business (Susan Wilson Solovic) https://endgamepr.com/blog/2008/01/16/startup-bizcast-31-women-in-small-business-susan-wilson-solovic/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-31-women-in-small-business-susan-wilson-solovic https://endgamepr.com/blog/2008/01/16/startup-bizcast-31-women-in-small-business-susan-wilson-solovic/#comments Wed, 16 Jan 2008 14:30:09 +0000 http://www.startupbizcast.com/2008/01/16/startup-bizcast-31-women-in-small-business-susan-wilson-solovic/ There’s little doubt that women are succeeding in the world of small business. Women-owned startups are popping up at twice the rate of those owned by men. And, nine out of ten female entrepreneurs plan to expand their business. My guest this week is Susan Wilson Solovic, co-founder, CEO, and chairman of the first video […]

The post Startup Bizcast #31 – Women in Small Business (Susan Wilson Solovic) first appeared on EndGame Public Relations.]]> There’s little doubt that women are succeeding in the world of small business. Women-owned startups are popping up at twice the rate of those owned by men. And, nine out of ten female entrepreneurs plan to expand their business. My guest this week is Susan Wilson Solovic, co-founder, CEO, and chairman of the first video news and information site for America’s small businesses, SBTV.com. She also recently authored a book called The Girl’s Guide to Building a Million-Dollar Business. She discusses why women are successful entrepreneurs, and provides tips for women who want to build their own business “empire”.

In this week’s BizCast Brief, I have stories about business trouble at the SBA, AllBusiness.com’s “State of the Union” for small businesses, and US News & World Report’s “diss” of small business ownership as a career.

Links mentioned in this week’s episode:
The Girl’s Guide to Building a Million-Dollar Business on Amazon.com
SBTV.com

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle

The post Startup Bizcast #31 – Women in Small Business (Susan Wilson Solovic) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2008/01/16/startup-bizcast-31-women-in-small-business-susan-wilson-solovic/feed/ 2 Steve Mullen full 118 steve@endgamepr.com (Steve Mullen)noThere’s little doubt that women are succeeding in the world of small business. Women-owned startups are popping up at twice the rate of those owned by men. And, nine out of ten female entrepreneurs plan to expand their business. My guest this week is Susan Wilson Solovic, co-founder, CEO, and chairman of the first video […] The post Startup Bizcast #31 – Women in Small Business (Susan Wilson Solovic) first appeared on EndGame Public Relations.There’s little doubt that women are succeeding in the world of small business. Women-owned startups are popping up at twice the rate of those owned by men. And, nine out of ten female entrepreneurs plan to expand their business. My guest this week is Susan Wilson Solovic, co-founder, CEO, and chairman of the first video […] The post Startup Bizcast #31 – Women in Small Business (Susan Wilson Solovic) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #30 – When Business Partnerships Go Bad (Joy Butler) https://endgamepr.com/blog/2008/01/09/startup-bizcast-30-when-business-partnerships-go-bad-joy-butler/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-30-when-business-partnerships-go-bad-joy-butler Wed, 09 Jan 2008 15:48:22 +0000 http://www.startupbizcast.com/2008/01/09/startup-bizcast-30-when-business-partnerships-go-bad-joy-butler/ Partnerships are a big part of small business ownership, mainly because we can’t do everything ourselves. And, whether those partnerships are alliances between supplier and retailer, or two people who agree to run a business together, it’s critical to make sure you have a solid agreement in place. The reason for this is that without […]

The post Startup BizCast #30 – When Business Partnerships Go Bad (Joy Butler) first appeared on EndGame Public Relations.]]> Partnerships are a big part of small business ownership, mainly because we can’t do everything ourselves. And, whether those partnerships are alliances between supplier and retailer, or two people who agree to run a business together, it’s critical to make sure you have a solid agreement in place. The reason for this is that without that agreement, when things go south it can get quite messy. My guest this week is corporate attorney Joy Butler, who has tips on how to form partnerships and what to do when they go bad.

In this week’s BizCast Brief, I have news on President Bush’s recent comments about small businesses and taxes, a new survey about disaster preparedness among small business owners, and a survey that tells us very little about the relationship between birth order and entrepreneurship.

Links mentioned in this week’s episode:
Joy Butler (www.joybutler.com)
Joy’s Business Transactions Blog (www.businesstransactionsblog.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #30 – When Business Partnerships Go Bad (Joy Butler) first appeared on EndGame Public Relations.]]> Steve Mullen full 115 steve@endgamepr.com (Steve Mullen)noPartnerships are a big part of small business ownership, mainly because we can’t do everything ourselves. And, whether those partnerships are alliances between supplier and retailer, or two people who agree to run a business together, it’s critical to make sure you have a solid agreement in place. The reason for this is that without […] The post Startup BizCast #30 – When Business Partnerships Go Bad (Joy Butler) first appeared on EndGame Public Relations.Partnerships are a big part of small business ownership, mainly because we can’t do everything ourselves. And, whether those partnerships are alliances between supplier and retailer, or two people who agree to run a business together, it’s critical to make sure you have a solid agreement in place. The reason for this is that without […] The post Startup BizCast #30 – When Business Partnerships Go Bad (Joy Butler) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #29 – New Year’s Resolutions (Steve Mullen) https://endgamepr.com/blog/2008/01/02/startup-bizcast-29-new-years-resolutions-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-29-new-years-resolutions-steve-mullen Wed, 02 Jan 2008 20:01:03 +0000 http://www.startupbizcast.com/2008/01/02/startup-bizcast-29-new-years-resolutions-steve-mullen/ Happy 2008 everyone! Individuals have New Year’s resolutions, and your business should too! In this episode, I run through a few suggestions and ask for your help! If you have suggestions for Small Business New Year’s Resolutions, please shoot me a voicemail at 206-984-0860 or send me an email at info@startupbizcast.com. I’ll play the audio […]

The post Startup BizCast #29 – New Year’s Resolutions (Steve Mullen) first appeared on EndGame Public Relations.]]> Happy 2008 everyone! Individuals have New Year’s resolutions, and your business should too! In this episode, I run through a few suggestions and ask for your help!

If you have suggestions for Small Business New Year’s Resolutions, please shoot me a voicemail at 206-984-0860 or send me an email at info@startupbizcast.com. I’ll play the audio and read emails in a future episode! For added incentive, feel free to give a short plug for your business (name, website URL, etc.). If you have a good suggestion, I’ll make sure your business gets a plug.

Note: There is no “BizCast Brief” segment in this week’s episode, due to the lack of news during the holiday weeks. The segment will return next week!

Links mentioned in this episode:
Fighting Back Podcast (www.fightsma.org)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #29 – New Year’s Resolutions (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 113 steve@endgamepr.com (Steve Mullen)noHappy 2008 everyone! Individuals have New Year’s resolutions, and your business should too! In this episode, I run through a few suggestions and ask for your help! If you have suggestions for Small Business New Year’s Resolutions, please shoot me a voicemail at 206-984-0860 or send me an email at info@startupbizcast.com. I’ll play the audio […] The post Startup BizCast #29 – New Year’s Resolutions (Steve Mullen) first appeared on EndGame Public Relations.Happy 2008 everyone! Individuals have New Year’s resolutions, and your business should too! In this episode, I run through a few suggestions and ask for your help! If you have suggestions for Small Business New Year’s Resolutions, please shoot me a voicemail at 206-984-0860 or send me an email at info@startupbizcast.com. I’ll play the audio […] The post Startup BizCast #29 – New Year’s Resolutions (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #28 – Virtual Assistants for Your Small Business (Tracey Lawton) https://endgamepr.com/blog/2007/12/19/startup-bizcast-28-virtual-assistants-for-your-small-business-tracey-lawton/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-28-virtual-assistants-for-your-small-business-tracey-lawton https://endgamepr.com/blog/2007/12/19/startup-bizcast-28-virtual-assistants-for-your-small-business-tracey-lawton/#comments Wed, 19 Dec 2007 17:53:05 +0000 http://www.startupbizcast.com/2007/12/19/startup-bizcast-28-virtual-assistants-for-your-small-business-tracey-lawton/ Have you ever been so ridiculously busy dealing with the smaller details of your business (scheduling, record keeping, etc.) that you have no idea how you’re going to get it all done? Surely it’s happened to us all. But, does it seem to happen to you frequently? If so, you may be a perfect candidate […]

The post Startup BizCast #28 – Virtual Assistants for Your Small Business (Tracey Lawton) first appeared on EndGame Public Relations.]]> Have you ever been so ridiculously busy dealing with the smaller details of your business (scheduling, record keeping, etc.) that you have no idea how you’re going to get it all done? Surely it’s happened to us all. But, does it seem to happen to you frequently? If so, you may be a perfect candidate for a virtual assistant. While it sounds like something out of Star Trek, it’s actually an assistant that works from a remote location. My guest this week is Tracey Lawton, who is a virtual business manager and virtual assistant. She runs down her duties and talks about how virtual assistants can be of assistance to your small business.

On this week’s BizCast Brief — Assistance for businesses damaged in the recent California wildfires, the US small business of the year, and gift suggestions for your small business.

Links mentioned in this week’s episode:
Tracey Lawton (www.traceylawton.com)

Listener feedback hotline: (206) 984-0860

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #28 – Virtual Assistants for Your Small Business (Tracey Lawton) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/12/19/startup-bizcast-28-virtual-assistants-for-your-small-business-tracey-lawton/feed/ 2 Steve Mullen full 110 steve@endgamepr.com (Steve Mullen)noHave you ever been so ridiculously busy dealing with the smaller details of your business (scheduling, record keeping, etc.) that you have no idea how you’re going to get it all done? Surely it’s happened to us all. But, does it seem to happen to you frequently? If so, you may be a perfect candidate […] The post Startup BizCast #28 – Virtual Assistants for Your Small Business (Tracey Lawton) first appeared on EndGame Public Relations.Have you ever been so ridiculously busy dealing with the smaller details of your business (scheduling, record keeping, etc.) that you have no idea how you’re going to get it all done? Surely it’s happened to us all. But, does it seem to happen to you frequently? If so, you may be a perfect candidate […] The post Startup BizCast #28 – Virtual Assistants for Your Small Business (Tracey Lawton) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #27 – How to Form an LLC (John Meyer) https://endgamepr.com/blog/2007/12/12/startup-bizcast-27-how-to-form-an-llc-john-meyer/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-27-how-to-form-an-llc-john-meyer Wed, 12 Dec 2007 14:30:11 +0000 http://www.startupbizcast.com/2007/12/12/startup-bizcast-27-how-to-form-an-llc-john-meyer/ What’s going to happen to your business if a customer sues and wins? If your business is a simple sole proprietorship, they could take everything … including your house, car, and personal bank account. Scary? For sure. That’s why separating your personal assets from your business assets is so important. Forming a corporation helps solve […]

The post Startup BizCast #27 – How to Form an LLC (John Meyer) first appeared on EndGame Public Relations.]]> What’s going to happen to your business if a customer sues and wins? If your business is a simple sole proprietorship, they could take everything … including your house, car, and personal bank account. Scary? For sure. That’s why separating your personal assets from your business assets is so important. Forming a corporation helps solve the problem, and that’s this week’s small business advice on Startup BizCast. My guest is John Meyer from The Company Corporation, a firm that helps businesses form entities such as limited liability corporations (LLC). He gives tips on why it’s important to incorporate, and how to get it done.

In this week’s BizCast Brief, I have news on small business optimism continuing to plummet, telecommuting small business owners, and small business owner dyslexia.

Links mentioned in this week’s episode:
The Company Corporation (www.corporate.com)

Listener feedback hotline: (206) 984-0860

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #27 – How to Form an LLC (John Meyer) first appeared on EndGame Public Relations.]]> Steve Mullen full 108 steve@endgamepr.com (Steve Mullen)noWhat’s going to happen to your business if a customer sues and wins? If your business is a simple sole proprietorship, they could take everything … including your house, car, and personal bank account. Scary? For sure. That’s why separating your personal assets from your business assets is so important. Forming a corporation helps solve […] The post Startup BizCast #27 – How to Form an LLC (John Meyer) first appeared on EndGame Public Relations.What’s going to happen to your business if a customer sues and wins? If your business is a simple sole proprietorship, they could take everything … including your house, car, and personal bank account. Scary? For sure. That’s why separating your personal assets from your business assets is so important. Forming a corporation helps solve […] The post Startup BizCast #27 – How to Form an LLC (John Meyer) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #26 – Local Marketing Mistakes (Nathaniel Stevens) https://endgamepr.com/blog/2007/12/05/startup-bizcast-26-local-marketing-mistakes-nathaniel-stevens/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-26-local-marketing-mistakes-nathaniel-stevens Wed, 05 Dec 2007 14:42:24 +0000 http://www.startupbizcast.com/2007/12/05/startup-bizcast-26-local-marketing-mistakes-nathaniel-stevens/ Everyone makes mistakes. But, what if you could be given a “heads up” about those mistakes before they happen? While I can’t stand in your office and hold up a sign warning of impending doom, I do have some help this week. My guest in this episode is Nathaniel Stevens, President and Founder of online […]

The post Startup BizCast #26 – Local Marketing Mistakes (Nathaniel Stevens) first appeared on EndGame Public Relations.]]> Everyone makes mistakes. But, what if you could be given a “heads up” about those mistakes before they happen? While I can’t stand in your office and hold up a sign warning of impending doom, I do have some help this week. My guest in this episode is Nathaniel Stevens, President and Founder of online local lead generator Yodle. His company has compiled what it says are the top five local marketing mistakes that small businesses make. He runs through them one by one for us.

In this week’s BizCast Brief, I have stories about fraud accusations against the SBA, the cost of the Americans with Disabilities Act, and help during the holiday rush.

Also this week … listener feedback!

Links mentioned in this week’s episode:
Yodle (www.yodle.com)
Top Five Local Marketing Mistakes, from Yodle (PDF)

Listener feedback hotline: (206) 984-0860

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version of the song, along with other music by the same artist, can be downloaded at Podsafe Music Network.


Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

The post Startup BizCast #26 – Local Marketing Mistakes (Nathaniel Stevens) first appeared on EndGame Public Relations.]]> Steve Mullen full 105 steve@endgamepr.com (Steve Mullen)noEveryone makes mistakes. But, what if you could be given a “heads up” about those mistakes before they happen? While I can’t stand in your office and hold up a sign warning of impending doom, I do have some help this week. My guest in this episode is Nathaniel Stevens, President and Founder of online […] The post Startup BizCast #26 – Local Marketing Mistakes (Nathaniel Stevens) first appeared on EndGame Public Relations.Everyone makes mistakes. But, what if you could be given a “heads up” about those mistakes before they happen? While I can’t stand in your office and hold up a sign warning of impending doom, I do have some help this week. My guest in this episode is Nathaniel Stevens, President and Founder of online […] The post Startup BizCast #26 – Local Marketing Mistakes (Nathaniel Stevens) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #25 – Small Business Podcasts (Steve Mullen) https://endgamepr.com/blog/2007/11/28/startup-bizcast-25-small-business-podcasts-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-25-small-business-podcasts-steve-mullen Wed, 28 Nov 2007 14:01:28 +0000 http://www.startupbizcast.com/2007/11/28/startup-bizcast-25-small-business-podcasts-steve-mullen/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Podcasting, blogging, and social networks are just a few of many new ways to promote your small business that just a few years ago didn’t exist. This week on Startup BizCast I go without a net and without an […]

The post Startup BizCast #25 – Small Business Podcasts (Steve Mullen) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

Podcasting, blogging, and social networks are just a few of many new ways to promote your small business that just a few years ago didn’t exist. This week on Startup BizCast I go without a net and without an interview, to discuss small business podcasting. Creating a podcast can be a great way to promote yourself as an expert in your field, and potentially generate links back to your website … one of the main goals of search engine optimization.

In this week’s BizCast Brief, I have stories about a four month drop in small business confidence, Yahoo drops the ball on Cyber Monday, and Intuit expanding its small business offerings.

Don’t forget, I want to hear how YOU are motivating your workers during this time of year when, let’s face it, we’d all rather be spending time with our families or doing our holiday shopping. Leave me a voice mail and I’ll use it in a December episode! The listener feedback hotline number is (206) 984-0860.

Links mentioned in this week’s episode:
Audacity Audio Editing Software (http://audacity.sourceforge.net)
EndGame PR Podcast Production (https://endgamepr.com/podcasts)

Thanks for listening!

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #25 – Small Business Podcasts (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 103 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Podcasting, blogging, and social networks are just a few of many new ways to promote your small business that just a few years ago didn’t exist. This week on Startup BizCast I go without a net and without an […] The post Startup BizCast #25 – Small Business Podcasts (Steve Mullen) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Podcasting, blogging, and social networks are just a few of many new ways to promote your small business that just a few years ago didn’t exist. This week on Startup BizCast I go without a net and without an […] The post Startup BizCast #25 – Small Business Podcasts (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #24 – A Business Plan for your Small Business (Gary Harpst) https://endgamepr.com/blog/2007/11/21/startup-bizcast-24-small-business-plans-gary-harpst/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-24-small-business-plans-gary-harpst https://endgamepr.com/blog/2007/11/21/startup-bizcast-24-small-business-plans-gary-harpst/#comments Wed, 21 Nov 2007 14:56:40 +0000 http://www.startupbizcast.com/2007/11/21/startup-bizcast-24-small-business-plans-gary-harpst/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: Small business owners, myself included, have a bad habit of getting so busy doing the actual work that pays the bills, that we don’t plan for the future. Having a clear business plan is a definite plus for anyone […]

The post Startup BizCast #24 – A Business Plan for your Small Business (Gary Harpst) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle

SHOW NOTES:

Small business owners, myself included, have a bad habit of getting so busy doing the actual work that pays the bills, that we don’t plan for the future. Having a clear business plan is a definite plus for anyone because it gives you a sense of what you’re working toward. My guest this week is Gary Harpst. Gary is the CEO of a business called Six Disciplines, which works with companies to help them develop good fundamental business practices. He’s also written a book called “Six Disciplines for Excellence: Building Small Businesses that Learn, Lead, and Last.” One of those six disciplines is planning, and we’ll talk with him in episode 24 about how to develop a great business plan for your small business.

In BizCast Brief, I have stories about the Fed’s lack of concern about small business loans, the best state for small businesses, and what companies are doing to keep their employees focused during the holidays.

Speaking of that keeping employees focused during the holidays — as I mention in the podcast, I want to hear how YOU are motivating your workers during this time of year when, let’s face it, we’d all rather be spending time with our families or doing our holiday shopping. Leave me a voice mail and I’ll use it in a December episode! The listener feedback hotline number is (206) 984-0860.

Links mentioned in this week’s episode:
Six Disciplines (www.sixdisciplines.com)
Amazon.com link for Gary’s book (http://www.amazon.com/Six-Disciplines-Excellence-Gary-Harpst/dp/0974858706)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other

The post Startup BizCast #24 – A Business Plan for your Small Business (Gary Harpst) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/11/21/startup-bizcast-24-small-business-plans-gary-harpst/feed/ 4 Steve Mullen full 100 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: Small business owners, myself included, have a bad habit of getting so busy doing the actual work that pays the bills, that we don’t plan for the future. Having a clear business plan is a definite plus for anyone […] The post Startup BizCast #24 – A Business Plan for your Small Business (Gary Harpst) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: Small business owners, myself included, have a bad habit of getting so busy doing the actual work that pays the bills, that we don’t plan for the future. Having a clear business plan is a definite plus for anyone […] The post Startup BizCast #24 – A Business Plan for your Small Business (Gary Harpst) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #23 – Backing Up Your Small Business Data (David Friend) https://endgamepr.com/blog/2007/11/14/startup-bizcast-23-backing-up-small-business-data-david-friend/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-23-backing-up-small-business-data-david-friend https://endgamepr.com/blog/2007/11/14/startup-bizcast-23-backing-up-small-business-data-david-friend/#comments Wed, 14 Nov 2007 14:48:09 +0000 http://www.startupbizcast.com/2007/11/14/startup-bizcast-23-backing-up-small-business-data-david-friend/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: What’s going to happen to your small business if all of your computer files go “POOF”? With computer storing nearly all of our information these days, it’s more important than ever to have a way to back up your […]

The post Startup BizCast #23 – Backing Up Your Small Business Data (David Friend) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle

SHOW NOTES:

What’s going to happen to your small business if all of your computer files go “POOF”? With computer storing nearly all of our information these days, it’s more important than ever to have a way to back up your data. On this week’s Startup BizCast, the small business advice podcast that’s shorter than your coffee break, I interview David Friend from Carbonite, a company that provides online data backup solutions. David and I talk about what makes a good backup plan.

On BizCast Brief, I have stories about the NFIB lobbying for healthcare reform, the impact of the Hollywood writer’s strike on small businesses, and new small business offerings from Wachovia.

Links mentioned during this week’s episode:
Carbonite (www.carbonite.com)

Listener feedback hotline: (206) 984-0860

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #23 – Backing Up Your Small Business Data (David Friend) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/11/14/startup-bizcast-23-backing-up-small-business-data-david-friend/feed/ 4 Steve Mullen full 96 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: What’s going to happen to your small business if all of your computer files go “POOF”? With computer storing nearly all of our information these days, it’s more important than ever to have a way to back up your […] The post Startup BizCast #23 – Backing Up Your Small Business Data (David Friend) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: What’s going to happen to your small business if all of your computer files go “POOF”? With computer storing nearly all of our information these days, it’s more important than ever to have a way to back up your […] The post Startup BizCast #23 – Backing Up Your Small Business Data (David Friend) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #22 – Voice over IP for your Small Business (Bruce Chatterley) https://endgamepr.com/blog/2007/11/07/startup-bizcast-22-voice-over-ip-small-business-bruce-chatterly/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-22-voice-over-ip-small-business-bruce-chatterly Wed, 07 Nov 2007 15:38:20 +0000 http://www.startupbizcast.com/2007/11/07/startup-bizcast-22-voice-over-ip-small-business-bruce-chatterly/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: There are a dizzying array of telephone options for small business owners these days, particularly compared to just a few years ago. From traditional phone service, to individual cell phones, to Skype and Voice over IP, it can get […]

The post Startup BizCast #22 – Voice over IP for your Small Business (Bruce Chatterley) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

There are a dizzying array of telephone options for small business owners these days, particularly compared to just a few years ago. From traditional phone service, to individual cell phones, to Skype and Voice over IP, it can get confusing. This week on Startup BizCast, the small business advice podcast that’s shorter than your coffee break, we talk about Voice over IP, or VoIP. My guest is Bruce Chatterley, CEO of Speakeasy, a company that’s offering VoIP services for small businesses.

In this week’s BizCast Brief, I have stories about the top home based businesses, concern among small business owners about fraud, and tax help from the IRS for small business owners.

Links mentioned in this week’s episode:
Speakeasy, Inc. (www.speakeasy.net)
Voice over IP Explained (from www.voipnow.org)

Listener feedback hotline: (206) 984-0860

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #22 – Voice over IP for your Small Business (Bruce Chatterley) first appeared on EndGame Public Relations.]]> Steve Mullen full 93 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: There are a dizzying array of telephone options for small business owners these days, particularly compared to just a few years ago. From traditional phone service, to individual cell phones, to Skype and Voice over IP, it can get […] The post Startup BizCast #22 – Voice over IP for your Small Business (Bruce Chatterley) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: There are a dizzying array of telephone options for small business owners these days, particularly compared to just a few years ago. From traditional phone service, to individual cell phones, to Skype and Voice over IP, it can get […] The post Startup BizCast #22 – Voice over IP for your Small Business (Bruce Chatterley) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #21 – Alternative Advertising (Mike Brown) https://endgamepr.com/blog/2007/10/31/startup-bizcast-21-alternative-advertising-mike-brown/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-21-alternative-advertising-mike-brown https://endgamepr.com/blog/2007/10/31/startup-bizcast-21-alternative-advertising-mike-brown/#comments Wed, 31 Oct 2007 14:15:01 +0000 http://www.startupbizcast.com/2007/10/31/startup-bizcast-21-alternative-advertising-mike-brown/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: First off … Happy Halloween!!! As you formulate plans to promote your small business, you may consider advertising. Unfortunately the advertising landscape is overcrowded and, sometimes, too expensive. If you’re coming to these conclusions, you might look into alternative […]

The post Startup BizCast #21 – Alternative Advertising (Mike Brown) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

First off … Happy Halloween!!!

As you formulate plans to promote your small business, you may consider advertising. Unfortunately the advertising landscape is overcrowded and, sometimes, too expensive. If you’re coming to these conclusions, you might look into alternative forms of advertising. My guest this week is Mike Brown. He founded Handvertising USA, a company with an extremely novel way of advertising. He’s found a way to get people to voluntarily have advertisements stamped on their bodies! Mike and I talk about his company, as well as other forms of alternative advertising and why they are an important consideration for your small business.

In this week’s BizCast Brief, I have stories about the impact of the San Diego wildfires on small businesses, a survey for Britain’s Small Business Week, and a small business guide from Black Enterprise Magazine.

Links mentioned during this week’s episode:
Handvertising USA (www.handvertisingusa.com)
Fighting Back Podcast (www.fightsma.org)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #21 – Alternative Advertising (Mike Brown) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/10/31/startup-bizcast-21-alternative-advertising-mike-brown/feed/ 1 Steve Mullen full 90 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: First off … Happy Halloween!!! As you formulate plans to promote your small business, you may consider advertising. Unfortunately the advertising landscape is overcrowded and, sometimes, too expensive. If you’re coming to these conclusions, you might look into alternative […] The post Startup BizCast #21 – Alternative Advertising (Mike Brown) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: First off … Happy Halloween!!! As you formulate plans to promote your small business, you may consider advertising. Unfortunately the advertising landscape is overcrowded and, sometimes, too expensive. If you’re coming to these conclusions, you might look into alternative […] The post Startup BizCast #21 – Alternative Advertising (Mike Brown) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #20 – Your Small Business Elevator Speech (Jan Wallen) https://endgamepr.com/blog/2007/10/24/startup-bizcast-20-your-small-business-elevator-speech-jan-wallen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-20-your-small-business-elevator-speech-jan-wallen Wed, 24 Oct 2007 13:51:23 +0000 http://www.startupbizcast.com/2007/10/24/startup-bizcast-20-your-small-business-elevator-speech-jan-wallen/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: When you meet someone new and try to describe your small business, do you fumble around? Do you feel like you’re not really impressing them? What you need is a pre-prepared elevator speech. An elevator speech is a short […]

The post Startup BizCast #20 – Your Small Business Elevator Speech (Jan Wallen) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

When you meet someone new and try to describe your small business, do you fumble around? Do you feel like you’re not really impressing them? What you need is a pre-prepared elevator speech. An elevator speech is a short description of your job and/or business. The elevator speech gets its name because it’s so short it could be delivered during an elevator ride. My guest this week, Jan Wallen, is a business mentor and author. She’s written an e-book called “Promote yourself without bragging! Your elevator speech and what to say next…” Jan gives us advice on how elevator speeches can be effective, and how to develop your own.

In this week’s BizCast Brief, I have stories about a survey of rural small business owners, what makes a small business owner tick, and the most profitable small business in Italy!

Also in this episode … listener feedback!

Links mentioned in this week’s episode:
Turn What You Know Into Cashflow (www.turnwhatyouknowintocashflow.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #20 – Your Small Business Elevator Speech (Jan Wallen) first appeared on EndGame Public Relations.]]> Steve Mullen full 87 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: When you meet someone new and try to describe your small business, do you fumble around? Do you feel like you’re not really impressing them? What you need is a pre-prepared elevator speech. An elevator speech is a short […] The post Startup BizCast #20 – Your Small Business Elevator Speech (Jan Wallen) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: When you meet someone new and try to describe your small business, do you fumble around? Do you feel like you’re not really impressing them? What you need is a pre-prepared elevator speech. An elevator speech is a short […] The post Startup BizCast #20 – Your Small Business Elevator Speech (Jan Wallen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #19 – Small Business Logos (Rob Marsh) https://endgamepr.com/blog/2007/10/17/startup-bizcast-19-small-business-logos-rob-marsh/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-19-small-business-logos-rob-marsh https://endgamepr.com/blog/2007/10/17/startup-bizcast-19-small-business-logos-rob-marsh/#comments Wed, 17 Oct 2007 13:11:51 +0000 http://www.startupbizcast.com/2007/10/17/startup-bizcast-19-small-business-logos-rob-marsh/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In this episode, we’re talking graphics. A first impression is important in business, and when you have a small business it’s absolutely critical. A great business logo can let people know you have a professional operation. My guest this […]

The post Startup BizCast #19 – Small Business Logos (Rob Marsh) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

In this episode, we’re talking graphics. A first impression is important in business, and when you have a small business it’s absolutely critical. A great business logo can let people know you have a professional operation. My guest this week is Rob Marsh from Logoworks by HP, a Utah-based graphic design firm that specializes in corporate logos. Rob discusses his company’s affordable system for providing corporate logos to small businesses, how important logos are for small businesses, and how you can use your logo once you have it.

In this week’s BizCast Brief, I have stories about continued problems with an SBA women’s business center program, Intuit’s small business campaign, and FOX Business.

Links mentioned in this week’s episode:
Logoworks by HP (www.logoworks.com)
Inside Small Business (smallbusiness.logoworks.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #19 – Small Business Logos (Rob Marsh) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/10/17/startup-bizcast-19-small-business-logos-rob-marsh/feed/ 2 Steve Mullen full 84 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In this episode, we’re talking graphics. A first impression is important in business, and when you have a small business it’s absolutely critical. A great business logo can let people know you have a professional operation. My guest this […] The post Startup BizCast #19 – Small Business Logos (Rob Marsh) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In this episode, we’re talking graphics. A first impression is important in business, and when you have a small business it’s absolutely critical. A great business logo can let people know you have a professional operation. My guest this […] The post Startup BizCast #19 – Small Business Logos (Rob Marsh) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #18 – When Not to Start a Small Business (Steve Mullen) https://endgamepr.com/blog/2007/10/10/startup-bizcast-18-when-not-to-start-a-small-business-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-18-when-not-to-start-a-small-business-steve-mullen Thu, 11 Oct 2007 03:23:49 +0000 http://www.startupbizcast.com/2007/10/10/startup-bizcast-18-when-not-to-start-a-small-business-steve-mullen/ In this episode of Startup BizCast, the small business advice podcast that’s shorter than your coffee break, it’s time to discuss when you SHOULDN’T start a small business. I give my top five reasons for not making the big leap. Hopefully no one will take this as me being negative. Small business ownership is wonderful […]

The post Startup BizCast #18 – When Not to Start a Small Business (Steve Mullen) first appeared on EndGame Public Relations.]]> In this episode of Startup BizCast, the small business advice podcast that’s shorter than your coffee break, it’s time to discuss when you SHOULDN’T start a small business. I give my top five reasons for not making the big leap. Hopefully no one will take this as me being negative. Small business ownership is wonderful … I just don’t think it’s for everyone!

In this week’s BizCast Brief, I have stories on a the latest small business survey, a business uprising in Michigan over a tax increase, and Women in Small Business Month.

Links mentioned in this week’s episode:
EndGame Public Relations, LLC (www.endgamepr.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

The post Startup BizCast #18 – When Not to Start a Small Business (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 6:00 81 steve@endgamepr.com (Steve Mullen)noIn this episode of Startup BizCast, the small business advice podcast that’s shorter than your coffee break, it’s time to discuss when you SHOULDN’T start a small business. I give my top five reasons for not making the big leap. Hopefully no one will take this as me being negative. Small business ownership is wonderful […] The post Startup BizCast #18 – When Not to Start a Small Business (Steve Mullen) first appeared on EndGame Public Relations.In this episode of Startup BizCast, the small business advice podcast that’s shorter than your coffee break, it’s time to discuss when you SHOULDN’T start a small business. I give my top five reasons for not making the big leap. Hopefully no one will take this as me being negative. Small business ownership is wonderful […] The post Startup BizCast #18 – When Not to Start a Small Business (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #17 – Business Email Etiquette (Judith Kallos) https://endgamepr.com/blog/2007/10/03/startup-bizcast-17-business-email-etiquette-judith-kallos/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-17-business-email-etiquette-judith-kallos https://endgamepr.com/blog/2007/10/03/startup-bizcast-17-business-email-etiquette-judith-kallos/#comments Wed, 03 Oct 2007 13:35:11 +0000 http://www.startupbizcast.com/2007/10/03/startup-bizcast-17-business-email-etiquette-judith-kallos/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In this episode of the small business podcast that’s shorter than your coffee break, we talk about etiquette. It’s not how to use your silverware or hold a teacup, but rather EMAIL etiquette. With email being used as a […]

The post Startup BizCast #17 – Business Email Etiquette (Judith Kallos) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

In this episode of the small business podcast that’s shorter than your coffee break, we talk about etiquette. It’s not how to use your silverware or hold a teacup, but rather EMAIL etiquette. With email being used as a primary business communications vehicle, it’s important to know the rules. Ignoring or not knowing those rules can be a big negative, and could lead to loss of potential business.

My interview is with Judith Kallos, who runs the email etiquette website Netmanners.com. She’s also the author of several books, including the e-book “Everything You Ever Wanted to Know About Business Email Etiquette.” We talk about email etiquette rules and “dos and don’ts” for business email.

In this week’s BizCast Brief, a review of business news from the previous week, I have an update on the quarrel between Congress and the SBA over funding for women’s centers, plus news about a guilty plea in a federal small business loan fraud case and a survey pointing out that small business hiring is down.

Try GotoMyPC free for 30 days! For this special offer, go to www.gotomypc.com/podcast.

Other links mentioned in this week’s episode:
Netmanners.com (www.netmanners.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #17 – Business Email Etiquette (Judith Kallos) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/10/03/startup-bizcast-17-business-email-etiquette-judith-kallos/feed/ 1 Steve Mullen full 79 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In this episode of the small business podcast that’s shorter than your coffee break, we talk about etiquette. It’s not how to use your silverware or hold a teacup, but rather EMAIL etiquette. With email being used as a […] The post Startup BizCast #17 – Business Email Etiquette (Judith Kallos) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In this episode of the small business podcast that’s shorter than your coffee break, we talk about etiquette. It’s not how to use your silverware or hold a teacup, but rather EMAIL etiquette. With email being used as a […] The post Startup BizCast #17 – Business Email Etiquette (Judith Kallos) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #16 – 10 Tips for Television News Interviews (Steve Mullen) https://endgamepr.com/blog/2007/09/26/startup-bizcast-16-10-tips-for-television-news-interviews-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-16-10-tips-for-television-news-interviews-steve-mullen Wed, 26 Sep 2007 14:28:02 +0000 http://www.startupbizcast.com/2007/09/26/startup-bizcast-16-10-tips-for-television-news-interviews-steve-mullen/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Startup BizCast is back, after a one week break that was necessitated by my client load from EndGame Public Relations. In this week’s episode, I go solo to give 10 tips to help small business owners who are fortunate […]

The post Startup BizCast #16 – 10 Tips for Television News Interviews (Steve Mullen) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

Startup BizCast is back, after a one week break that was necessitated by my client load from EndGame Public Relations. In this week’s episode, I go solo to give 10 tips to help small business owners who are fortunate enough to secure an interview during a television news program. Live or even taped interviews can make even the most seasoned pro a bit nervous, but with preparation it can provide a wonderful boost for your business!

In this week’s BizCast Brief, I give details about a smackdown of the SBA, a look at the top cities for businesses, and a survey that charts out how small businesses are competing with larger companies when it comes to employee benefits!

Try GotoMyPC free for 30 days! For this special offer, go to www.gotomypc.com/podcast.

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production page on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #16 – 10 Tips for Television News Interviews (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 75 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Startup BizCast is back, after a one week break that was necessitated by my client load from EndGame Public Relations. In this week’s episode, I go solo to give 10 tips to help small business owners who are fortunate […] The post Startup BizCast #16 – 10 Tips for Television News Interviews (Steve Mullen) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Startup BizCast is back, after a one week break that was necessitated by my client load from EndGame Public Relations. In this week’s episode, I go solo to give 10 tips to help small business owners who are fortunate […] The post Startup BizCast #16 – 10 Tips for Television News Interviews (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #15 – Using Local Search with your Small Business (Laurie Baldwin) https://endgamepr.com/blog/2007/09/12/startup-bizcast-15-using-local-search-with-your-small-business-laurie-baldwin/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-15-using-local-search-with-your-small-business-laurie-baldwin Wed, 12 Sep 2007 17:03:56 +0000 http://www.startupbizcast.com/2007/09/12/startup-bizcast-15-using-local-search-with-your-small-business-laurie-baldwin/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: We’ve talked about search engine optimization on this podcast before, but there’s a search engine function that might even be more useful to businesses that sell products or services only in a specific area. Local search can give search […]

The post Startup BizCast #15 – Using Local Search with your Small Business (Laurie Baldwin) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

We’ve talked about search engine optimization on this podcast before, but there’s a search engine function that might even be more useful to businesses that sell products or services only in a specific area. Local search can give search engine users your business’ name, address, phone number, and even a map to the location.

In Startup BizCast 15, I interview Laurie Baldwin, co-founder of Richmond, Virginia search engine optimization and search engine marketing firm NetSearch Direct. She gives us the rundown of what local search is, and how small business owners can utilize it.

I also launched a new feature this week called BizCast Brief. In each week’s show, if time permits, I’ll do a rundown of the previous week’s small business news. This week I have stories about how much small business owners spend online, how much they’re marketing online, and a new product from Dell that’s designed for small businesses. Listen for it and let me know what you think!

Try GotoMyPC free for 30 days! For this special offer, go to www.gotomypc.com/podcast.

Other links mentioned in this week’s episode:
NetSearch Direct (www.netsearchdirect.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #15 – Using Local Search with your Small Business (Laurie Baldwin) first appeared on EndGame Public Relations.]]> Steve Mullen full 71 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: We’ve talked about search engine optimization on this podcast before, but there’s a search engine function that might even be more useful to businesses that sell products or services only in a specific area. Local search can give search […] The post Startup BizCast #15 – Using Local Search with your Small Business (Laurie Baldwin) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: We’ve talked about search engine optimization on this podcast before, but there’s a search engine function that might even be more useful to businesses that sell products or services only in a specific area. Local search can give search […] The post Startup BizCast #15 – Using Local Search with your Small Business (Laurie Baldwin) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #14 – How to Franchise Your Small Business (Rod Gardner) https://endgamepr.com/blog/2007/09/05/startup-bizcast-14-franchise-your-small-business-rod-gardner/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-14-franchise-your-small-business-rod-gardner https://endgamepr.com/blog/2007/09/05/startup-bizcast-14-franchise-your-small-business-rod-gardner/#comments Wed, 05 Sep 2007 13:38:17 +0000 http://www.startupbizcast.com/2007/09/05/startup-bizcast-14-franchise-your-small-business-rod-gardner/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In small business you can’t just rest on your laurels once you’ve built a successful organization. It’s best to make moves that will help it continue to grow. This growth can take a number of forms, including expansion to […]

The post Startup BizCast #14 – How to Franchise Your Small Business (Rod Gardner) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

In small business you can’t just rest on your laurels once you’ve built a successful organization. It’s best to make moves that will help it continue to grow. This growth can take a number of forms, including expansion to new locations, expansion of existing locations, selling dealerships, and selling franchises. In episode 14 of Startup BizCast, the small business advice podcast that’s shorter than your coffee break, we discuss the last of those options — franchising.

My guest this week is Rob Gardner, who has worked for the last 10 years with a variety of companies to help them plan and execute their franchising plans. Currently he’s the VP of Franchise Development for Gutter Genius, a Richmond, Virginia-based firm that manufactures and installs metal gutter protection products. Gutter Genius has already sold a number of dealerships and is taking steps to begin selling franchises.

Try GotoMyPC free for 30 days! For this special offer, go to www.gotomypc.com/podcast.

Other links mentioned in this week’s episode:
Gutter Genius (www.guttergenius.com)
How to Franchise Your Business (A franchising checklist found at AllBusiness.com)

Startup BizCast is produced by EndGame PR Podcast Production. For more information on how your business can take advantage of the social media revolution, visit the podcast production on the EndGame PR website.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #14 – How to Franchise Your Small Business (Rod Gardner) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/09/05/startup-bizcast-14-franchise-your-small-business-rod-gardner/feed/ 1 Steve Mullen full 67 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In small business you can’t just rest on your laurels once you’ve built a successful organization. It’s best to make moves that will help it continue to grow. This growth can take a number of forms, including expansion to […] The post Startup BizCast #14 – How to Franchise Your Small Business (Rod Gardner) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: In small business you can’t just rest on your laurels once you’ve built a successful organization. It’s best to make moves that will help it continue to grow. This growth can take a number of forms, including expansion to […] The post Startup BizCast #14 – How to Franchise Your Small Business (Rod Gardner) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #13 – How to Write a News Release (Steve Mullen) https://endgamepr.com/blog/2007/08/29/startup-bizcast-13-how-to-write-a-news-release-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-13-how-to-write-a-news-release-steve-mullen Wed, 29 Aug 2007 14:30:48 +0000 http://www.startupbizcast.com/2007/08/29/startup-bizcast-13-how-to-write-a-news-release-steve-mullen/ There have been Startup BizCast episodes about how to distribute online news releases for your small business, and how to work toward getting television news coverage, but we’ve not discussed how to actually write a small business news release. This week I’m rectifying that problem! In episode 13, I go solo (i.e. with no interview) […]

The post Startup BizCast #13 – How to Write a News Release (Steve Mullen) first appeared on EndGame Public Relations.]]> There have been Startup BizCast episodes about how to distribute online news releases for your small business, and how to work toward getting television news coverage, but we’ve not discussed how to actually write a small business news release. This week I’m rectifying that problem!

In episode 13, I go solo (i.e. with no interview) for a show all about news releases. It’s broken into five chapters:

1) What is a news release?
2) The structure of a news release
3) How to get started writing
4) “Dos and Don’ts”
5) Social media news release elements

Try GotoMyPC free for 30 days! For this special offer, go to www.gotomypc.com/podcast.

Other links mentioned in this week’s episode:
EndGame Public Relations News (www.endgamepr.com/news)
Digg (www.digg.com)
Technorati (www.technorati.com)

Startup BizCast’s theme music is Dangerous Toy by George Fletcher’s Bourbon Renewal. 

The post Startup BizCast #13 – How to Write a News Release (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 11:00 64 steve@endgamepr.com (Steve Mullen)noThere have been Startup BizCast episodes about how to distribute online news releases for your small business, and how to work toward getting television news coverage, but we’ve not discussed how to actually write a small business news release. This week I’m rectifying that problem! In episode 13, I go solo (i.e. with no interview) […] The post Startup BizCast #13 – How to Write a News Release (Steve Mullen) first appeared on EndGame Public Relations.There have been Startup BizCast episodes about how to distribute online news releases for your small business, and how to work toward getting television news coverage, but we’ve not discussed how to actually write a small business news release. This week I’m rectifying that problem! In episode 13, I go solo (i.e. with no interview) […] The post Startup BizCast #13 – How to Write a News Release (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #12 – Selling Yourself and Your Small Business (Bill Caskey) https://endgamepr.com/blog/2007/08/22/startup-bizcast-12-selling-yourself-and-your-small-business-bill-caskey/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-12-selling-yourself-and-your-small-business-bill-caskey https://endgamepr.com/blog/2007/08/22/startup-bizcast-12-selling-yourself-and-your-small-business-bill-caskey/#comments Wed, 22 Aug 2007 14:26:56 +0000 http://www.startupbizcast.com/2007/08/22/startup-bizcast-12-selling-yourself-and-your-small-business-bill-caskey/ Like it or not, as a small business owner you are in sales. No matter what type of business you own, you need to use sales tactics on a daily basis. In this episode, we’re joined by Bill Caskey. Bill is the founder of professional sales training company Caskey Training, and co-host of the Advanced […]

The post Startup BizCast #12 – Selling Yourself and Your Small Business (Bill Caskey) first appeared on EndGame Public Relations.]]> Like it or not, as a small business owner you are in sales. No matter what type of business you own, you need to use sales tactics on a daily basis. In this episode, we’re joined by Bill Caskey. Bill is the founder of professional sales training company Caskey Training, and co-host of the Advanced Selling Podcast. Bill and I discuss sales tactics and how not to seem like a used car salesman.

Other links mentioned in this week’s episode:
Caskey Training (www.caskeytraining.com)
Caskey Blog (www.billcaskey.com)
Advanced Selling Podcast (www.advancedsellingpodcast.com)
EndGame PR Podcast Production (www.endgamepr.com/podcasts)

If you have tips or feedback on this or other episodes, the best way to contact me is to leave a voice mail by calling (206) 984-0860. If you prefer, you can email me or leave a comment in this blog post. If you enjoyed this podcast, please consider leaving a review on iTunes.

Startup BizCast’s theme music is “Dangerous Toys” by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

The post Startup BizCast #12 – Selling Yourself and Your Small Business (Bill Caskey) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/08/22/startup-bizcast-12-selling-yourself-and-your-small-business-bill-caskey/feed/ 3 Steve Mullen full 13:16 61 steve@endgamepr.com (Steve Mullen)noLike it or not, as a small business owner you are in sales. No matter what type of business you own, you need to use sales tactics on a daily basis. In this episode, we’re joined by Bill Caskey. Bill is the founder of professional sales training company Caskey Training, and co-host of the Advanced […] The post Startup BizCast #12 – Selling Yourself and Your Small Business (Bill Caskey) first appeared on EndGame Public Relations.Like it or not, as a small business owner you are in sales. No matter what type of business you own, you need to use sales tactics on a daily basis. In this episode, we’re joined by Bill Caskey. Bill is the founder of professional sales training company Caskey Training, and co-host of the Advanced […] The post Startup BizCast #12 – Selling Yourself and Your Small Business (Bill Caskey) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #11 – Five Simple SEO Tips for Small Businesses (Steve Mullen) https://endgamepr.com/blog/2007/08/15/startup-bizcast-11-five-simple-seo-tips-small-businesses-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-11-five-simple-seo-tips-small-businesses-steve-mullen Wed, 15 Aug 2007 14:00:16 +0000 http://www.startupbizcast.com/2007/08/15/startup-bizcast-11-five-simple-seo-tips-small-businesses-steve-mullen/ I’m on vacation, but the show goes on! In this solo episode, I give five tips on improving your site’s search rankings. To give you a preview (taking a suggestion from a comment on this blog), here are the tips: 1) Write good page titles 2) Maintain your website 3) Blog 4) Gather links 5) […]

The post Startup BizCast #11 – Five Simple SEO Tips for Small Businesses (Steve Mullen) first appeared on EndGame Public Relations.]]> I’m on vacation, but the show goes on! In this solo episode, I give five tips on improving your site’s search rankings. To give you a preview (taking a suggestion from a comment on this blog), here are the tips:

1) Write good page titles
2) Maintain your website
3) Blog
4) Gather links
5) Utilize social media and social bookmarking sites

Other links mentioned in this week’s episode:
Google Appears to Have Banned Reciprocal Linking
Digg
Del.icio.us
Ma.gnolia

Startup BizCast’s theme music is Dangerous Toys by George Fletcher’s Bourbon Renewal. 

The post Startup BizCast #11 – Five Simple SEO Tips for Small Businesses (Steve Mullen) first appeared on EndGame Public Relations.]]> Steve Mullen full 6:45 58 steve@endgamepr.com (Steve Mullen)noI’m on vacation, but the show goes on! In this solo episode, I give five tips on improving your site’s search rankings. To give you a preview (taking a suggestion from a comment on this blog), here are the tips: 1) Write good page titles 2) Maintain your website 3) Blog 4) Gather links 5) […] The post Startup BizCast #11 – Five Simple SEO Tips for Small Businesses (Steve Mullen) first appeared on EndGame Public Relations.I’m on vacation, but the show goes on! In this solo episode, I give five tips on improving your site’s search rankings. To give you a preview (taking a suggestion from a comment on this blog), here are the tips: 1) Write good page titles 2) Maintain your website 3) Blog 4) Gather links 5) […] The post Startup BizCast #11 – Five Simple SEO Tips for Small Businesses (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #10 – When to Quit Your Day Job (Jonathan Phillips) https://endgamepr.com/blog/2007/08/08/startup-bicast-10-quit-your-day-job-jonathan-phillips/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bicast-10-quit-your-day-job-jonathan-phillips https://endgamepr.com/blog/2007/08/08/startup-bicast-10-quit-your-day-job-jonathan-phillips/#comments Wed, 08 Aug 2007 14:34:12 +0000 http://www.startupbizcast.com/2007/08/08/startup-bicast-10-quit-your-day-job-jonathan-phillips/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Happy 10th show to Startup BizCast! In episode 10 of the small business advice podcast that’s shorter than your coffee break, we talk about knowing when it’s time to strike out on your own. If you’ve ever thought about […]

The post Startup BizCast #10 – When to Quit Your Day Job (Jonathan Phillips) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley

SHOW NOTES:

Happy 10th show to Startup BizCast! In episode 10 of the small business advice podcast that’s shorter than your coffee break, we talk about knowing when it’s time to strike out on your own. If you’ve ever thought about becoming a small business owner or professional freelancer, you know that unless you’re pushed into it by a layoff or firing, it’s tough deciding when to make the move.

My guest for this episode is Jonathan Phillips, a freelance web designer, musician, and founder of the blog Freelance Folder, which gives advice on freelancing and entrepreneurship.

In honor of Startup BizCast’s 10th show, I’ve got new theme music! It’s a song called Dangerous Things, by George Fletcher’s Bourbon Renewal. The full version, along with other music by the same artist, can be downloaded at Podsafe Music Network.

I want to hear YOUR small business advice! If you have tips or feedback on this or other episodes, the best way to contact me is to leave a voice mail by calling (206) 984-0860. If you prefer, you can email me or leave a comment in this blog post. If you enjoyed this podcast, please consider leaving a review on iTunes.

The post Startup BizCast #10 – When to Quit Your Day Job (Jonathan Phillips) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/08/08/startup-bicast-10-quit-your-day-job-jonathan-phillips/feed/ 4 Steve Mullen full 57 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Happy 10th show to Startup BizCast! In episode 10 of the small business advice podcast that’s shorter than your coffee break, we talk about knowing when it’s time to strike out on your own. If you’ve ever thought about […] The post Startup BizCast #10 – When to Quit Your Day Job (Jonathan Phillips) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Alley SHOW NOTES: Happy 10th show to Startup BizCast! In episode 10 of the small business advice podcast that’s shorter than your coffee break, we talk about knowing when it’s time to strike out on your own. If you’ve ever thought about […] The post Startup BizCast #10 – When to Quit Your Day Job (Jonathan Phillips) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #9 – TV News Coverage for your Small Business (Jennifer Wishon) https://endgamepr.com/blog/2007/08/01/startup-bizcast-9-television-news-coverage-small-businesses-jennifer-wishon/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-9-television-news-coverage-small-businesses-jennifer-wishon Thu, 02 Aug 2007 03:54:54 +0000 http://www.startupbizcast.com/2007/08/01/startup-bizcast-9-television-news-coverage-small-businesses-jennifer-wishon/ Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: Getting television news coverage for you or your small business can give your company a big boost, because the TV station is giving you a third party endorsement as an expert in your field. While most business owners understand […]

The post Startup BizCast #9 – TV News Coverage for your Small Business (Jennifer Wishon) first appeared on EndGame Public Relations.]]> Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle

SHOW NOTES:

Getting television news coverage for you or your small business can give your company a big boost, because the TV station is giving you a third party endorsement as an expert in your field. While most business owners understand at least a little about advertising, many don’t know how to approach TV reporters and pitch a story.

On Startup BizCast #9, we’re talking about how to approach a TV reporter about a story, what opportunities exist at stations for stories about small businesses, and some “dos and don’ts” for seeking coverage. My guest is Jennifer Wishon, a bureau chief and reporter from WDBJ TV in Roanoke, Virginia. I met Jennifer when we both participated in a roundtable discussion on media relations, and I was very happy when she agreed to appear on my show.

Be sure to stick around after the interview, as I’ll address a question from a listener who wanted some recommendations for increasing sales of her self-published book!

Links to sites mentioned in this week’s episode:
Gracian de Paul: Transforming America’s Youth

I want to hear YOUR small business advice! If you have tips or feedback on this or other episodes, the best way to contact me is to leave a voicemail by calling (206) 984-0860. If you prefer, you can email me or leave a comment in this blog post. If you enjoyed this podcast, please consider leaving a review on iTunes.

The post Startup BizCast #9 – TV News Coverage for your Small Business (Jennifer Wishon) first appeared on EndGame Public Relations.]]> Steve Mullen full 53 steve@endgamepr.com (Steve Mullen)noGet each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: Getting television news coverage for you or your small business can give your company a big boost, because the TV station is giving you a third party endorsement as an expert in your field. While most business owners understand […] The post Startup BizCast #9 – TV News Coverage for your Small Business (Jennifer Wishon) first appeared on EndGame Public Relations.Get each episode as it’s published: RSS – iTunes – Blubrry – Podcast Pickle SHOW NOTES: Getting television news coverage for you or your small business can give your company a big boost, because the TV station is giving you a third party endorsement as an expert in your field. While most business owners understand […] The post Startup BizCast #9 – TV News Coverage for your Small Business (Jennifer Wishon) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #8 – Small Businesses and RSS Feeds (Steve Mullen) https://endgamepr.com/blog/2007/07/25/startup-bizcast-8-small-businesses-and-rss-feeds-steve-mullen/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-8-small-businesses-and-rss-feeds-steve-mullen https://endgamepr.com/blog/2007/07/25/startup-bizcast-8-small-businesses-and-rss-feeds-steve-mullen/#comments Wed, 25 Jul 2007 16:06:28 +0000 http://www.startupbizcast.com/2007/07/25/startup-bizcast-8-small-businesses-and-rss-feeds-steve-mullen/ I was recently told by an acquaintance that RSS feeds have been explained to him a number of times, but despite that he still doesn’t understand the technology. This isn’t the first time I’ve heard this. RSS, or Really Simple Syndication, is a great tool for small business owners to get the word out about […]

The post Startup BizCast #8 – Small Businesses and RSS Feeds (Steve Mullen) first appeared on EndGame Public Relations.]]> I was recently told by an acquaintance that RSS feeds have been explained to him a number of times, but despite that he still doesn’t understand the technology. This isn’t the first time I’ve heard this. RSS, or Really Simple Syndication, is a great tool for small business owners to get the word out about their company or their offerings. The problem is that it’s difficult to explain.

On Startup BizCast #8, I work without a net (i.e. without an interviewee) to tackle the subject of RSS fees. RSS is a way of making your web-based content available to be viewed in RSS feed readers, re-used by other websites, and easily indexed by search engines. That’s the simple explanation, but the technology can be used a number of ways to the advantage of small business owners. This episode will be broken into chapters (announced by my lovely and talented wife, Jennifer, in her podcast premier!) in an attempt to keep it as simple as humanly possible. I’ll attempt to give an explanation of the system and how it’s used, talk about how to create your own feed, and give some novel uses that can benefit startups and established businesses alike.

NOTE: After listening to this episode, if you have any further questions about RSS please feel free to post them as comments in this blog post. I’ll answer them to the best of my ability!

Links to sites mentioned in this week’s episode:
NetVibes (www.netvibes.com)
RSSPad (www.rsspad.com)
Rapidfeeds (www.rapidfeeds.com)
EndGame Public Relations, my PR firm (www.endgamepr.com)
Review of Online RSS Feed Generators (via my blog, Media Relations and SEO PR)

 

The post Startup BizCast #8 – Small Businesses and RSS Feeds (Steve Mullen) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/07/25/startup-bizcast-8-small-businesses-and-rss-feeds-steve-mullen/feed/ 2 Steve Mullen full 9:00 47 steve@endgamepr.com (Steve Mullen)noI was recently told by an acquaintance that RSS feeds have been explained to him a number of times, but despite that he still doesn’t understand the technology. This isn’t the first time I’ve heard this. RSS, or Really Simple Syndication, is a great tool for small business owners to get the word out about […] The post Startup BizCast #8 – Small Businesses and RSS Feeds (Steve Mullen) first appeared on EndGame Public Relations.I was recently told by an acquaintance that RSS feeds have been explained to him a number of times, but despite that he still doesn’t understand the technology. This isn’t the first time I’ve heard this. RSS, or Really Simple Syndication, is a great tool for small business owners to get the word out about […] The post Startup BizCast #8 – Small Businesses and RSS Feeds (Steve Mullen) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations Startup BizCast #7 – Online News Release Tips from PRWeb (Jiyan Wei) https://endgamepr.com/blog/2007/07/18/startup-bizcast-7-online-news-release-tips-from-prweb-jiyan-wei/?utm_source=rss&utm_medium=rss&utm_campaign=startup-bizcast-7-online-news-release-tips-from-prweb-jiyan-wei https://endgamepr.com/blog/2007/07/18/startup-bizcast-7-online-news-release-tips-from-prweb-jiyan-wei/#comments Wed, 18 Jul 2007 14:25:21 +0000 http://www.startupbizcast.com/2007/07/18/startup-bizcast-7-online-news-release-tips-from-prweb-jiyan-wei/ I talked in episode #5 about the best places to distribute your online news release. Now it’s time to talk about how to structure your release and how NOT to structure your release, so you get the most bang for your buck. As I mentioned in my episode preview, I hadn’t planned to talk about […]

The post Startup BizCast #7 – Online News Release Tips from PRWeb (Jiyan Wei) first appeared on EndGame Public Relations.]]> I talked in episode #5 about the best places to distribute your online news release. Now it’s time to talk about how to structure your release and how NOT to structure your release, so you get the most bang for your buck. As I mentioned in my episode preview, I hadn’t planned to talk about news release distribution again so soon, but when I was given the opportunity to interview this week’s guest, I jumped at the opportunity.

The online news release distribution business is booming, as more and more business owners are realizing that distributing online is a great way to let potential customers know about their services and increase their search rankings. In episode 7 of Startup BizCast, a podcast with small business advice provided via interviews with small business owners and other experts, I’m very excited to interview Jiyan Wei. Jiyan is a PRWeb Product Manager for VOCUS, and a great guy. PRWeb is one of the top online news release distribution companies, and is owned by VOCUS. During the interview, Jiyan gives us some “dos and don’ts” for writing and distributing releases online, and also discusses an entirely new type of news release, the social media release.

Links to sites mentioned in this week’s episode:

Information on Shift Communication’s Social Media News Release
Shift Communications’ Social Media News Release Template (PDF)
The blog post that launched the social media release
PRWeb
PR Newswire
PR Log

[Updated 8/5/07: I added to the list of links above the original blog post by journalist Tom Formeski that launched the social media release initiative]

The post Startup BizCast #7 – Online News Release Tips from PRWeb (Jiyan Wei) first appeared on EndGame Public Relations.]]> https://endgamepr.com/blog/2007/07/18/startup-bizcast-7-online-news-release-tips-from-prweb-jiyan-wei/feed/ 4 Steve Mullen full 15:00 42 steve@endgamepr.com (Steve Mullen)noI talked in episode #5 about the best places to distribute your online news release. Now it’s time to talk about how to structure your release and how NOT to structure your release, so you get the most bang for your buck. As I mentioned in my episode preview, I hadn’t planned to talk about […] The post Startup BizCast #7 – Online News Release Tips from PRWeb (Jiyan Wei) first appeared on EndGame Public Relations.I talked in episode #5 about the best places to distribute your online news release. Now it’s time to talk about how to structure your release and how NOT to structure your release, so you get the most bang for your buck. As I mentioned in my episode preview, I hadn’t planned to talk about […] The post Startup BizCast #7 – Online News Release Tips from PRWeb (Jiyan Wei) first appeared on EndGame Public Relations.small,business,business,startup,podcast,tips,education,entrepreneur,interviews,social,media,public,relations